Sources of Typography

Page 1



Lo 1.1 – Sources of Typography Index


Bauhaus

Motive





Swiss Style Typography

International typographic style


King of Web Design

Focussed on

Use of Negative spacing




London Transport Design

Work


Signage




Traffic Signs

History



Highway Gothic

History

Clear-View


USA

Worldwide

China -

Indonesia -

Spain Netherland U.K. Russia -



Political Propaganda

New World Order



Logo Types Word Mark

Google-

Canon-

Subway-

FedEx-


Brand Mark

Nike-

Twitter-

Combination mark

Adidas-

Dominos-

Baskin Robins-



Emblem

Ford-

Master Card-

Letter Mark

Home Box Office (HBO)-

Electronic Arts (EA)-



Typography in Corporate Identity

Example:



Graffiti

Some types of graffiti are as follows Stencil Graffiti-

Wild Style Graffiti-


Blockbuster-

Throw up Graffiti-




Oriental Typography Chinese Characters:

Horizontal and Vertical Writing:

Vietnamese Rotation:


Japanese:

Korean Squares:

Arabic:


Alternative Typography



Relationship of Design Minimal designs


Relationship of meaning


Aphorisms



Typography Poetry




Word Expressions ti



Phrases



Signs


Symbols


Evaluation Bauhaus

Swiss Style Typography

London Transport Design

Traffic Signs

Political Propaganda


Aphorisms

Typography Poetry

Word expressions ti

Phrases

Signs tt ti

Logo Types


Typo in corporate Identity

Graffiti

Oriental Typography

Alternative Typography



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