FEATURE CNC FABRICATION NAME BY JEFF AUTHOR WOOTEN
THE ABSOLUTELY
KOOLEST KOALA SIGN
et’s face it, a trip to the dentist’s office is sometimes not the most pleasant of experiences for a child (or possibly even the parent or guardian accompanying them). However there’s one custom shop that is making quite an impression filling the needs of this market. They are designing and creating colorful, kid-friendly props that are being installed inside and outside dozens of pediatric dental offices (and counting). These sculpts are making the check-up experience a little bit more of a “walk in the park” for kids. For example, this sign-and-prop company recently completed a friendly looking interior identity sign featuring a bit of “Down Under” iconography for one such dental practice—Kool Koala Pediatric & Adolescent Dentistry. This multi-compo28
Sign Builder Illustrated
April 2021
nent lobby sign is a perfect example of the animated type of offerings that this shop likes to produce. Imagine a Factory for These Jobs “From murals to monstrosities,” that’s the tagline for Imagine Factory, LLC, out of Sicklerville, New Jersey. This custom creative company is the brainchild of professional artist Steve Morrone who has put his skills to good use producing both hand-sculpted and machine-cut 3D props, displays, and signage that “boldly enhance” his clients’ visibility in the marketplace. Examples of his “murals” can be found as scenic backgrounds in commercial and residential spaces, while the “monstrosities” include a carved-out, twenty-footlong humpback whale wire-hung at a
large pediatric dental facility in Greensboro, North Carolina. There really is no project too big or too small for Imagine Factory to take on. Morrone’s shop works with many different types of media in many different types of finishing styles and techniques. “We focus mainly on themed environment design and fabrication,” he says, “and we can create anything that you can dream up.” A big advantage for Morrone is his artistic passion for bringing imagination and design into reality. “My best asset is my imagination and my ability to visualize a concept,” he says. The origin of Morrone’s working with scenic painting and props began at the annual Philadelphia Mummers parade, which he has been associated with for signshop.com
All Photos: Imagine Factory, LLC.
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Imagine Factory creates kid-friendly sculpts—such as a custom koala—for pediatric dentist offices.