Signe - Edition 41

AED 30 KWD 2.5 QAR 30

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#KENZO×WWF

KENZO L AUNCHES THE TX2 CAPSULE TO SUPPORT TIGERS

MISSION ACCOMPLISHED HIGHLIGHTS FROM WATCHES & WONDERS 2021

BRINGING BACK A GOLDEN AGE

MB&F CELEBRATES TEN YEARS OF LEGACY MACHINES

REVIVING A POWERFUL HERITAGE

THE NEW L A ND ROVER DEFENDER

LIVING THE FERRARI EXPERIENCE

Passion and Lifestyle: A journey into the exclusive world of the Prancing Horse with Giorgio Turri, General Manager of Ferrari Middle East

B U GAT T I CH IRON W16 TOUR BI LLON Gentlemen, Start Your Engines. The Bugatti Chiron W16 Tourbillon from Jacob & Co. recreates the famous Bugatti W16 engine in a timepiece. Visible from the top and through the Bugatti horseshoe grill, the world’s first “engine block” animation starts at the push of the right hand crown, the crankshaft turning and the

pistons pumping. A seamless marriage of the worlds of hypercars and high watchmaking, the Jacob & Co. Bugatti Chiron W16 Tourbillon is available in titanium, 18K rose gold, gemset and bespoke versions.

The Dubai Mall Fa s h i o n a ve n u e +9 7 1 (4) 3 3 0 1 4 3 3 D u b a i , UA E jacobandco.com

HM Perpetual Moon Aventurine

continues Arnold & Son’s tradition of astronomical timepieces A&S1512, mechanical hand-wound

Shot at Forest Villa, Sobha Hartland

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It’s a community that’s designed to rejuvenate you, and restore all that the city takes away. From world-class schools to cafés to a high-street boulevard, it’s all a short walk away. And if you do feel the need to step out, you’re only minutes from Downtown Dubai.

At Sobha Hartland you’re always at the centre of infinite experiences.

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2.4 million sq. ft. open greens

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To schedule a private tour, call +971 800 999 999 | sobharealty.com |

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AVENGER

The Aviation Pioneers Squad Scott Kelly Rocio Gonzalez Torres Luke Bannister

SUPER AVENGER NIGHT MISSION

E X P E R I E N C E

T H E

E X T R A O R D I N A R Y

Welcome to Trump International Golf Club, Dubai Located in the heart of DAMAC Hills, Trump International Golf Club, Dubai brings links-style golf inspired by the game’s homeland of Scotland. Magnificent golf blended with culinary excellence and well-equipped leisure facilities creates an elegant lifestyle oasis in the United Arab Emirates for members and guests, alike.

Our stunning property boasts an exquisite 18-hole championship links-style golf course and a PAR 3 floodlit 9-hole course designed by world-renowned and 2016 Olympic golf course architect, Gil Hanse. Featuring state-of-the-art facilities, Trump International Dubai is home to the Trump Dubai Golf Performance Academy with air-conditioned indoor swing studios that offer virtual golf and SAM Puttlab technologies, a one-of-a-kind double sided LED floodlit TrackMan driving range, and immaculate short game area with practice facilities.

Complementing the extraordinary golf course and world-class golf facilities, the crescent-shaped 30,000 square foot clubhouse with its arching curves and soaring light-filled spaces provides the finest amenities, such as a chic family-oriented restaurant, luxurious sports lounge, beautiful infinity swimming pool, a well-equipped fitness centre and an expansive golf pro shop offering the latest in golfing and lifestyle accessories.

Visit Trump International Golf Club, Dubai to experience championship golf and a luxurious golfing lifestyle.

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Golf Digest Middle East TOP 10 GOLF COURSES IN THE MIDDLE EAST 2020 NO. 10

Luxury Lifestyle Awards THE BEST LUXURY GOLF CLUB IN 2019, DUBAI UAE

Publishers’ letter AED 30 KWD 2.5 QAR 30

WATCHES & WONDERS

Edition 41

For the current generation of luxury consumers, real luxury is enjoying beautiful things and experiences that haven’t hurt the planet. Consumers have realized that trustworthy brands create products with a planet-friendly philosophy in mind and go beyond the product and transform their operations inside out to stay true to that objective. This edition hopes to highlight the many sustainability and planet-friendly initiatives that luxury brands have been undertaking that have real-world consequences.

We start by bringing you an industry leader who was thinking about sustainability and longterm impact even before the word was on the global radar. Christopher Raeburn (p.14), the British fashion designer and founder of a rather unusual eponymous label, pushed recycling and upcycling as early as 2008. Re-Nylon by Prada (p.26) is a novel fabric that is endlessly recyclable, which the brand has adopted into a growing number of its product lines.

Officine Panerai has gone beyond current expectations of the industry and manufactured products with recycled materials (p.56) and made public their supplier list and details in the genuine hope that this sparks a transformation in the watch industry.

Our cover story (p.72) highlights the lifestyle associated with one of the most exclusive brands on the planet - Ferrari. We had a chat with Giorgio Turri, General Manager of Ferrari Middle East, on what it means to be a Ferrarista and how it transcends beyond owning some of the most desirable cars in the world.

Watches & Wonders ’21 has set the standard for how online events need to be run. It was a week packed with back-to-back horological reveals with 38 brands and countless releases at the event.

We’ve highlighted (p.38) some of our favourite brands from this year’s event.

There’s all this and a lot more in this edition so go on, flip the magazine and see what catches your eye. As always, enjoy the read!

All rights reserved. No part of the material protected by this copyright notice may be reproduced or utilised in any form or by any means, without written permission from the Publisher. SIGNÉ does not take any responsibilities for incorrect information. The advertising appearing within this publication reflects the opinion and attitudes of their respective brands and not necessarily those of the Publisher or SIGNÉ.

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MISSION ACCOMPLISHED

Highlights from the Watches And Wonders 2021

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SNEAKER PICKS

Christopher Raeburn pioneers sustainability in the fashion industry

Panerai’s reveal at W&W ‘21 sets new standards for the watch industry

Stay on trend with the best sneakers to own this season

FOR THE NONCHALANTLY ELEGANT

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THE BLACK PANTHER

#KENZO×WWF

Audemars Piguet reveals the first iteration of its Marvel Superhero watch series

Kenzo Launches the TX2 Capsule To Support Tigers

Presenting the Loro Piana Spring Summer 2021 Collection

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FRAGRANCE FILE

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Editors selection of fragrances for the summer

THE STYLE EDIT

Fashion-forward buys, picked by Signé for you

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PERPETUAL RENEWAL

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LATEST

Our top product pick is the Prada Re-Nylon and Saffiano Leather Backpack

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The Blancpain Tribute to Fifty Fathoms No Rad

BOOSTING CELLULAR RENEWAL

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Rituals adds three new flavours to its natural home fragrances

LMX By MB&F celebrates ten years of Legacy Machines

REIMAGINING ICONS

Augustinus Bader’s newest product - The Face Oil

Re-Nylon is the perpetually renewal nylon by Prada

A LIMITED EDITION REINTERPRETATION

The latest from OMEGA - innovation to four of its iconic watch families

TRIUMVIRATE OF FRAGRANCES

BRINGING BACK A GOLDEN AGE

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Why being a Ferrarista is an experience like no other

Montblanc inspires people to write through a new book

AN INVITATION TO WRITE

WELCOME TO THE WORLD OF FERRARI

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Rolls-Royce Ghost Extended combines dynamism with generous space

We bring you a selection of our favourite must-have possessions

OBJECTS OF DESIRE

EXTENDED LUXURY

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TAKING GAMING TO LEVEL NEXT

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The new Bang & Olufsen Beoplay Portal wireless headphones

Clinique La Prairie and its bouquet of holistic treatments

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Nespresso’s World Explorations collection

Anantara The Palm Dubai beachfront - the best of East and West

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The 2021 QX80 Black Edition launches exclusively for this region

Giuseppe Cipriani reveals what makes Cipriani such a global phenomenon

Paramount Hotel Dubai is now officially open to visitors

PROGRESSIVE LUXURY The EQS is Mercedes-Benz’s first all-electric equivalent of the S-Class

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REVIVING A POWERFUL HERITAGE The New Land Rover Defender is reunited with the V8 engine

EXCLUSIVITY IN BLACK

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WELLNESS REDEFINED

GLOBAL CITIES OF COFFEE

WATERFRONT PARADISE

AN ITALIAN LEGACY

HOLLYWOOD LUXURY!

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FA S H I O N • R E S P O N S I B L E C R E AT I V I T Y

RESPONSIBLE CREATIVITY Christopher Raeburn is one of the pioneers in the push for greater sustainability in the fashion industry

“I think the next 10 to 15 years, we’re going to see a dramatic change in the industry because, at the moment, we, the fashion industry, are the second biggest polluter behind automobiles,” says Christopher Raeburn, the British fashion designer and founder of a rather unusual eponymous label.

He has pioneered the reworking of surplus fabrics and garments to create distinctive and functional handcrafted pieces in menswear, womenswear, luggage and accessories. Christopher adds: “At Raeburn, our place is to continually inspire, to provoke, and ultimately, to evolve the industry because if we carry on doing what we’re doing now, the industry is going to die.”

Christopher, a graduate of London’s Royal College of Art, founded his label in 2008 when words like sustainability and upcycling were reserved to the very fringes of the global fashion industry.

However, he has been riding a tide that is definitely on the rise.

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His first collection was showcased during the 2008 London Design Week.

The following year, he was showcasing his menswear in Paris and received an International Ethical Fashion forum award. He has been a regular at the major fashion events ever since and at the award ceremonies.

These include the 2011 British Fashion Award for Emerging Talent Menswear, ‘Best Emerging Designer’ at the 2015 GQ Men of the Year Awards, four individual and brand honours at the UK Fashion and Textiles Awards between 2010 and 2014, and two at Drapers Sustainable Fashion Awards in 2020 and this year.

Christopher and his brand Raeburn have firmly established themselves as one of the leaders in “responsible and intelligent fashion,” that’s designed for a global audience. Christopher prefers the word ‘responsible’ because “sustainability can sometimes be a bit ambiguous, if we’re being honest,’ he explains. “We’re actually talking about

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our responsibility and our actions behind them.”

The brand’s unique approach to creativity has its origins in Christopher’s fascination with military materials and utilitarian clothing. His “discoveries” led to the first Raeburn collection – Prepare (AW10) - using decommissioned military stock to create limited edition outerwear for both men and women.

The brand’s creative ethos is built around its three ‘R’s: Remade, Reduced and Recycled. Remade is about reworking surplus materials, products and artefacts into entirely new designs.

Every Raeburn Remade piece is offered as a limited edition.

Reduced at Raeburn means every design is considered for its impact on the environment. Whether reworking surplus materials, minimising carbon footprint with local manufacturing, or simply producing smaller batches to minimise or eliminate waste.

Recycled means using pre-existing

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FA S H I O N • R E S P O N S I B L E C R E AT I V I T Y

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materials and harnessing green technologies as a fundamental component of the production process.

It also means seeking the most responsible materials around the globe and working with responsible manufacturing partners.

“The remade part of our work is all about deconstructing and reworking original military pieces. And we do all of that work here in the Raeburn Lab. Reduced focuses on waste reduction and local manufacturing. Finally, our outerwear and our accessories tend to be recycled. What’s really important is the way that they work together; they help to support each other,” explains Christopher.

Raeburn Lab is the brand’s base in Hackney, London. The building - which was previously home to the Burberry Textile factory and the Burberry archive - underwent a £30 million refurbishment to house Raeburn’s atelier, archive, showroom,

offices and retail store, all in one open plan floor space.

Being a pioneer in the field of responsible fashion has led to an enviable number of collaborations with leading brands over the past decade.

Christopher’s first collaboration was in 2011 with Victorinox for the ‘Remade in Switzerland’ collection.

Some of the fashion brands that Christopher has worked with over the years include Moncler, Fred Perry, Barbour, Finisterre, MCM, The North Face, Depop and Umbro during the 2018 FIFA World Cup. He has produced footwear with Clarks, bags for Eastpak and Disney, staff uniform for Victoria and Albert Museum, costume for the film Blade Runner - The Final Cut, and furniture with design agency Layer.

In January 2018, Raeburn and Timberland unveiled a ready to wear collaboration at London Fashion Week.

In the autumn of that year, Timberland

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announced that it was appointing Christopher as its global creative director. Raeburn and Timberland collaborated for a second time for the FW2019 season. The collection, including accessories and footwear, used decommissioned parachutes to re-create original Timberland pieces.

This year, Christopher designed The Adventurer Roll Up, a compact carry case, for the global skincare brand Aēsop. Christopher has made the pattern and guide of the Roll Up free to download on the brand’s website.

Not surprisingly, Christopher has an optimistic outlook. “I’m really excited about the future of our industry,” he declares. “We’ve got enough customers and a community actually saying: hey we want more, we expect more. And hopefully, we are starting to inspire others within the industry to think differently about the relationship between consumption and production.”

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FA S H I O N • F O R T H E N O N C H A L A N T LY E L E G A N T

FOR THE NONCHALANTLY ELEGANT Presenting the Loro Piana Spring Summer 2021 Collection

The Loro Piana Spring Summer 2021 Collection depicts a man’s wardrobe – with Italian sensibilities but borderless in outlook. He is active and casually elegant. He is a man who travels across situations, from mildly formal to informal, and across seasons, keeping an unmistakably light, natural spirit and a defining taste for effortless sophistication.

This season is a story of rich, natural colours that gain depth in the choice of rich, natural materials in streamlined shapes.

Full-bodied double fabrics are used in soft knitted yarns, while linen is used for shirting and suiting. Materials such as cashmere, wool and bistretch wool are crafted, treated and interpreted in garments that enhance their distinctive character. Comfort, as ever for Loro Piana, is a priority.

The silhouette is lean yet soft for a wardrobe that encompasses flawless outerwear, broken suits and deconstructed shirt jackets, knitwear and leisure suits. Texture comes to the fore even on the simplest crewneck sweater, where elaborate stitching and different weights create movement. Cuts are precise, with an eye on the shapes designed for travellers.

Matching tops and pants create a sense of dynamism, while soft tailoring and the trademark buttonless polo shirts hint at the personal style of Sergio Loro Piana, a true icon of Italian nonchalance. Double fabrics are used to craft unlined, lightweight and performing garments. The details and the colour contrasts add another element of playfulness.

Colours follow a movement that starts with warm hues of beige, rust that fades into orange, dark red, green, shades of blue, and accents of yellow. As the weights get lighter, the tones become colder, in a dominance of greens to bright aqua, light blue and cold shades of beige. There are greys lit by touches of yellow and cherry red. Finally, as summer explodes, a full palette of pastels unfolds in a feast of masculine joy.

The Traveller jacket - a Loro Piana icon that combines elegance and classic styling with practicality - is distinguished by details that stay true to the original jacket: a collar with strap, along

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with pockets and air intakes on the back of the sleeves. The SS2021 collection presents four interpretations of this muchbeloved classic.

The new Traveller Biker Jacket in Windmate or leather Grained Nabuk and lined in cashmere. It becomes the ideal garment for those who face the dynamic rhythms of urban travel and mutable climate. Easy to wear, it protects from rain and wind.

The Traveller Coat interpretation of the classic Traveller Jacket is proposed in light and waterproof Windmate Storm System. Functional and crease-resistant, it becomes the ideal companion on a business or pleasure trip, thanks to the ability to maintain its impeccable shape. The standing collar, the flap pockets on the chest, the shoulder straps, and the bellows behind the sleeves underlines its elegant and unmistakable style.

The Traveller Coat can be worn over a jacket or combined with the third interpretation of the Traveller jacket – The Traveller High-neck Sweater. This sporty and clean cashmere half-neck is embellished with two buttons on the collar.

Finally, the Traveller Vest is the sleeveless version of the iconic Traveller Jacket, from which it adapts the classic styling - collar, pockets and shoulder pads; perfect for the beginning of the season.

Accessories such as the Open Walk shoes crafted in wool and knitted linen sneakers complete a collection that gives a painterly patina to a dynamic style with a tactile feel.

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THE STYLE EDIT

EDITOR’S PICKS

Sunglasses, Bottega Veneta Weekender, BOSS

T-shirt, Dolce & Gabbana

Pants, Mr.P

Smartphone Case, Valentino

Sandals, BOSS

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Dolce & Gabbana - Giardino All’Italiana Collection

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THE STYLE EDIT

EDITOR’S PICKS

Sunglasses, Tom Ford Straw Hat, ETRO

Denim Jacket, Valentino

Jeans, Saint Laurent

Shirt, Jacquemus

Belt, Salvatore Ferragamo

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TRAIN AT HOME WITH BIKE PERSONAL The new icon of style and innovation designed by Antonio Citterio.

Train at home with Technogym Coach, your Personal Trainer on demand.

Call +971 4 337 5337 or visit technogym.com/ae/ SIGNÉ • EDITION 41

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FA S H I O N

THREADS

PERPETUAL RENEWAL Econyl is a new, perpetually renewable nylon debuted

by Prada in 2019 under the Re-Nylon brand

In 2019, Prada debuted its Re-Nylon sub-brand with a capsule bag collection of six classic styles for men and women. Re-Nylon was presented as “the next step in fabric technology and sustainable luxury - a textile that can be endlessly regenerated without loss of quality, a true cyclical luxury.”

Prada’s Re-Nylon branded bags were constructed using Econyl - the product of a partnership between Prada and the textile yarn producer Aquafil, an Italian company with over half a century of expertise in creating synthetic fibers. In recent years, Aquafil has shifted its research and development focus towards sustainable materials, such as Econyl. Aquafil’s innovative new nylon is obtained through a threestep production process.

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First is the gathering of waste materials.

Fishing nets, discarded nylon, carpet and industrial waste are sorted and cleaned to maximize the quantity of recuperated nylon. The second step is regeneration and purification. This is achieved through a chemical depolymerization procedure. As a result, the nylon waste is recycled back to its original purity. Finally, at production plants in Ljubljana, Slovenia and Arco, Italy, the recycled materials are retransformed into polymers and threads through a new polymerization process.

According to Prada, Econyl “can be recycled indefinitely, with no loss of quality.” Also, “for every 10,000 tons of Econyl created, 70,000 barrels of petroleum are saved. This reduces environmental emissions of CO2 by 57,100 tons.” Therefore, the choice of the Econyl yarn for Prada’s Re-

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Nylon collection actively contributes to reducing environmental impacts when compared to the use of the virgin nylon yarn.

Considering these figures, it is no surprise that Prada expanded and extended the Re-Nylon product range in 2020 to include ready-towear and footwear for the first time.

Also, both of Prada’s signature nylon textiles – Gabardine and Piuma – are now offered in Re-Nylon fabrications.

Prada plans to convert all of its virgin nylon into regenerated nylon by the end of 2021.

To differentiate the products made with Econyl, Prada has reworked its triangular logo as a looping arrow to symbolize “the perpetual renewal and of the cyclical, everlasting life of Re-Nylon.”

LATEST

PRADA

Re-Nylon and Saffiano Leather Backpack AED 7,000

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FA S H I O N

ALEXANDER MCQUEEN Oversized Court sneakers

BRUNELLO CUCINELLI Leather low-top sneakers

BURBERRY Vintage Check mesh sneakers

GOLDEN GOOSE Superstar panelled low-top sneakers

NIKE X COMME DES GARÇONS Air Force 1 Mid With the Air Force 1 Mid, Rei Kawakubo selects a beloved Nike classic that is revered for the unique place it holds in the sneaker canon. The two customized styles feature paneled cut-outs with raw edges on the shoe’s leather exterior and COMME des GARÇONS embossed on its proprioceptors belt. The textured effect is a new application for the AF1.

ETRO Tiger Print Sneakers 28

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NEW BALANCE X CASABLANCA The New Balance 237 retroinspired runner - the result of a collaboration between the sportswear brand and Charaf Tajer’s Parisian fashion label Casablanca - was all the rage following its debut last year.

The duo are back with a new iteration of the 237, featuring a signature monogram from the high-fashion label.

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FA S H I O N • # K E N Z O × W W F

#KENZO×WWF Kenzo Launches the TX2 Capsule To Support Tigers

Kenzo has made a long-term commitment to tiger conservation through its #Kenzo×WWF collaboration. To further this commitment, Kenzo recently launched a second capsule collection featuring its emblematic tiger in a new graphic representation. Composed of essentials – sweatshirts, t-shirts and tank tops – the new capsule collection is made of 100% organic cotton certified by the Global Organic Textile Standard (GOTS).

This capsule collection is the first by the brand since the sad passing of its engrammatic founder Kenzo Takada due to Covid-19 related complications last October. For Takada, the tiger symbolized the founding principles of Kenzo: powerful energy, nature as a major inspiration, and the dynamic “Jungle Jap” spirit.

It was Takada’s wish, through his Kenzo brand, to help preserve these majestic animals - a keystone species underpinning the health of ecosystems in the areas they inhabit. Therefore, successfully protecting tigers also safeguards their ecosystems, which harbour thousands of other threatened species.

For this reason, the Kenzo brand partnered with WWF to help them achieve their target of doubling the number of tigers in the wild by 2022 - the next Year of the Tiger in the Chinese lunar calendar. This goal, known as TX2, is one of the most ambitious conservation goals ever set for a single species.

WWF is working on solutions that can secure the future of wild tigers. Advocating for more resources to safeguard wildlife in protected areas; stronger laws and enforcement to stop poaching and illegal wildlife trade; improved support to help tigers and people live side-by-side; and raise awareness to tackle consumer demand for tiger parts.

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The challenge is daunting. Just 11 years ago, wild tigers were nosediving towards extinction. Since the beginning of the 20th century, the global population of wild tigers has fallen by over 95% - from around 100,000 at the beginning of last century to a record low of about 3,200 in 2010. Left with just 5% of the range they used to roam, tigers are losing their homes to deforestation and habitat fragmentation, forcing them into rapidly diminishing pockets of nature. They’re also at risk from poachers to supply the illegal wildlife trade.

These are significant issues, especially in the countries of Southeast Asia. Tigers are already functionally extinct in Cambodia, Laos, and Vietnam. And in one of Southeast Asia’s most important remaining tiger landscapes, BelumTemengor in Malaysia, the tiger population declined by 50% from 2009-2018, primarily due to snaring.

However, there is a silver lining to this dark cloud, a very bright one. In 2010, the governments of all 13 tiger range countries made a “T×2” commitment to double wild tigers by 2022. Since then, WWF, together with individuals, businesses, communities, governments and other conservation partners, have worked tirelessly to turn one of the most ambitious conservation goals for a single species into reality.

In some places, it has yielded impressive results.

Tigers have made a comeback in Bhutan, China, India, Nepal and Russia. In fact, India’s story of tiger recovery is one of astonishing success: from 2006 to 2018, the estimated number of tigers in the wild more than doubled. In Nepal, wild tigers have nearly doubled since 2009. And in the northern limits of the tiger’s range, in China and the Russian Far East, tiger populations are increasing and dispersing into new areas.

This is an enormous and rare conservation success and great news for many other species and millions of people who rely on healthy tiger habitats. Next year, 2022, is a crucial year. Not only is it the Chinese Year of the Tiger, but it’s also a moment when governments will commit to these ambitious goals at the next Global Tiger Summit.

This #Kenzo×WWF collaboration forms part of a broader partnership between Kenzo and WWF, which will work to improve the sustainability of Kenzo’s cotton supply chain and freshwater footprint.

The new capsule collection is now available on Kenzo. com and in Kenzo stores worldwide.

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FRAGRANCE FILE

EDITOR’S PICKS

WOODY FRAGRANCES FOR SUMMER A brief review of five fragrances that explore woody notes, from Cedar to Oud, Patchouli and Oak Balmessence is the first UAE based brand to offer a one-stop-shop solution for high-end, organic and ethical beauty products, and exceptional fragrances through a curated selection of artisanal brands. The wide range of products offered includes skincare, makeup, haircare, beauty accessories and rare artistic fragrances.

Angela Turovskaya, the founder of Balmessence, is a leading expert with over a decade of experience working in the beauty industry. Having observed up-close the harm of “non-clean” beauty ingredients and preservatives led her to establish her own brand. Her goal was

to promote brands whose formulas are free of harsh ingredients and preservatives, whose products are certified as “organic”, “natural,” or those that include as many natural and organic ingredients as possible. “Crueltyfree” and “vegan” beauty products are also part of the Balmessence philosophy.

Balmessence’s curated selection of artisanal perfume brands feature perfumes with a wide selection of classic and innovative fragrances. This edition highlights five men’s perfumes, three by the French perfumery Berdoues, and two by the Italian brand Arte Profumi.

BERDOUES – ‘Grands Crus’ Collection Founded in 1902, in Toulouse, France, the House of Berdoues has been developing exceptional perfumes for more than a hundred years. Its in-house perfumers and researchers have composed, with expertise, a line of Eaux de Parfum that explore sublime authentic emotions. The house’s perfumes for men and women combine freshness, elegance, and refinement in a way that only Grands Crus collection can provide.

Arz El Rab Arz el-Rab, meaning Cedars of God, refer to the last vestiges of the venerated Lebanon cedar, located in the Kadisha Valley of Bsharri, Lebanon.

This fragrance, composed around the sweet woody fragrance of the Virginian Cedar, presents “a deep blend with spicy, incomparable notes. It conjures up the sensation felt when you cross a cedar forest in Lebanon for the first time.

It is a unique, almost magic sensory experience.”

Oud Al Sahraa Oud Al Sahraa, or Oud of the desert, pays homage to the quintessential Middle Eastern fragrance. Oud Al Sahraa is composed around Malaysian Oud, characterised by woody, animal and leather notes. It is prized for being “extremely sweet.” The perfume reveals an enveloping, subversive fragrance trail with warm, woody notes of the Malaysian Oud.

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Oud Wa Misk This fragrance features Patchouli from Indonesia, incense from Somalia and Oud from Laos. Patchouli, the leaves of this tropical plant belonging to the mint family, has an addictive smell long associated with love and seduction.

The plant’s small green leaves are full of essential oil with powerful, complex notes redolent of both wood and camphor.

ARTE PROFUMI A highly renowned, family-owned, niche perfume house based in Rome, Italy. The house uses only natural raw materials in the production of each of its highly concentrated fragrances. Arte Profumi fragrances are beautifully long-lasting. The fragrances are also formulated to be used in combination, one on top of another, to offer a high degree of personalisation. The fragrances are housed in bottles whose caps are made of a specific alloy and handcrafted by an artisan. Even the packaging is folded by hand.

Tribal An earthy aromatic fragrance with tonka bean, oakmoss and patchouli and as its key ingredients. Tribal is a unisex fragrance launched in 2015.

Sine Tempore Sine Tempore, or without season in Latin, is a year-round perfume that opens with a woody note, followed by spicy and aromatic accents. This perfume is suitable for women and men.

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GROOMING

BOOSTING CELLULAR RENEWAL Presenting luxury skincare brand Augustinus Bader’s newest product - The Face Oil The Face Oil, the newest member of Augustinus Bader’s luxurious skincare range, boosts cellular renewal to minimize fine lines and wrinkles. It also supports skin hydration and moisture retention throughout the day, leaving the skin strong, renewed and with an evenly-toned complexion.

Designed for everyday use, it is lightweight, doesn’t leave any greasy residue, won’t clog any pores, is allergen-free, and without any harsh ingredients.

“We wanted to offer our customers the option between a rich cream, a light cream, and now, an oil, so they can select the texture that works best for their facial skincare routine. Each of these offerings contains our specialized compound, TFC8, which transport natural mechanisms for skin repair. As long as you have one product with TFC8, you will see results,” says Professor Augustinus Bader, the eponymous brand’s founder.

Professor Bader is among the leading experts on how the body’s stem cells work. In 2008, he formulated a groundbreaking wound gel based on his TFC8 (Trigger Factor Complex) technology, which heals even third-degree burns without surgery or skin grafts. TFC8 is a complex of natural amino acids, high-grade vitamins and synthesized molecules naturally found in the skin. It guides key nutrients and powerful natural ingredients to the

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skin cells, creating an optimal environment for cellular renewal.

The Augustinus Bader Skincare brand was born out of the TFC8 breakthrough, and in 2018, it launched two products – The Cream and The Rich Cream. The brand has since added nine more products for the face, body and hands. It has already received 36 Awards since 2018, including WWD Beauty Inc.’s “The Greatest Skincare of All Time.”

In addition to TFC8, Augustinus Bader’s new Face Oil contains some of mother nature’s most potent ingredients.

Babassu Oil is a vitamin-rich seed oil that helps enhance the skin’s natural defences against environmental aggression and water loss. Argan Oil is a cold-pressed seed oil rich in essential fatty acids that support the skin’s ability to restore its hydrolipidic film and prevents trans-epidermal water loss. Hazelnut Oil is a nourishing oil that’s high in omega fatty acids which improve moisture retention. Karanja Oil is rich in flavonoids that support the skin’s defence against environmental damage and helps prevent premature ageing. It also possesses soothing, antimicrobial properties.

Pomegranate seed oil, rich in anti-ageing and antioxidant factors, optimizes the skin’s self-renewal mechanism, supports improved elasticity and reduces the appearance of wrinkles.

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TRIUMVIRATE OF FRAGRANCES Rituals has added three new flavours to its collection of natural home fragrances

Rituals, the home and body cosmetics brand, has added three new home fragrances - Jade Vine, Goji Berry and Sacred Saffron to its Private Collection of home products. The three new fragrances, presented through fragrance Sticks and scented candles, add to three ranges - Floral, Fresh and Rich within the Private Collection.

Rituals’ range of products includes personal cosmetics skincare, perfumes, makeup and body care – and home care products for kitchens, bathrooms, and home fragrances. The brand also offers travel accessories and a select range of home and activewear clothing. These products may be purchased as individual pieces. However, for convenience, they have been included in one of the brand’s several collections, each focusing on different areas of wellbeing.

One of these is the Private collection, focused on home care. This collection now offers a total of twelve distinctive fragrances, which are further divided into Ranges, three of which are Floral, Fresh, and Rich.

The Jade Vine fragrance has been added to the Floral range.

It is an elegant composition of white blossoms accentuated with warm spicy elements and enriched with soft vanilla. The Fresh range, with the Goji Berry addition, brings back the fragrance of

dark red fruits blended with sparkling grapefruit. This popular fragrance left the collection a while ago but was reintroduced following demands by loyal fans.

And finally, the luxuriously spicy composition of Sacred Saffron fragrance adds warmth to the Rich range. This addition combines peppery pink notes with precious saffron, ginger and clove. The incense version of this fragrance adds a herbal smokiness touch that is complemented by warm ambery notes.

According to the brand, every Rituals product has been dermatologically tested and is produced without potentially harmful substances such as parabens, phthalates, MIT, Sodium Lauryl Sulfate and microplastics. Since Rituals was founded in 2000, none of its products or ingredients has ever been tested on animals.

To guarantee high quality and to minimise its carbon footprint, 97% of its products are made in the European Union.

To avoid unnecessary waste, it has implemented the “Reduce, Reuse and Recycle” strategy, whereby it maximises the use of recyclable and recycled materials, along with a commitment to the use of refills. Every packaging is independently tested according to the life-cycle analysis (LCA) method to help us consider its impact and alternatives.

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MISSION ACCOMPLISHED Watches And Wonders 2021 was an impressive show that set new standards, broke records and highlighted new trends

“Mission accomplished” are the opening words to a statement released by Watches And Wonders following the conclusion of this year’s event, spanning ten and two cities. An ambitious initiative in these challenging times appears to have delivered on its promises.

In the first phase - held in Geneva from April 7 to 13 - close to 400 new releases were unveiled, 500 press conferences held, 300 presentations to retailers and some 600 one-to-one appointments were organised in over twenty languages; all done online through the event’s watchesandwonders. com website. For live unveilings of new products and other interactions, some brands set up studios inside their Manufacture while others made downtown Geneva their base for the week.

The Morning Show, one of the new features for 2021, went out live every day with analysis and commentary on the latest news. The show’s set designed to reflect the atmosphere of a Salon – invited brand CEOs, journalists and watch experts to give their insight. Simultaneously broadcast in English and Chinese, the program reached new audiences, accruing almost 100,000 views on YouTube and Weibo on the first day alone.

The second phase of this year’s W&W was held between April 14 and 18 at the West Bund Art Center in Shanghai. It became the year’s first inperson salon. It presented exclusive events such as the unveiling of models designed specifically for the Chinese market, art installations, workbench demonstrations, hands-on workshops to take

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apart and reassemble a mechanical movement, and the LAB innovation space.

Nineteen brands – almost twice as many as in 2020 – chose to present their newest releases in Shanghai. Unlike Geneva, visitors to the Shanghai event had the opportunity of meeting the celebrity guests invited by Chopard, Montblanc and Panerai. The event’s climax saw a thousand drones that took to the skies above Shanghai for a magical nighttime display.

One of the strongest trends to emerge at this year’s event is the move towards sustainable watchmaking - cases made from recycled materials, plant-based straps, solar-powered movements and reinvented packaging.

Appropriately, green was the prominent colour, featuring on dials, straps, even movements.

Sport-luxe models continued their ascent. There was also a noticeable return to more reasonable case diameters, blurring the line between men’s or women’s classifications.

According to the organisers, Watches and Wonders 2021 reached a record audience, both online and in the real world. The ten-day event attracted close to 110,000 unique users on watchesandwonders.com, while more than 12,000 visitors came to the West Bund Art Center in Shanghai. An estimated total of 500 million people were reached, and close to 360,000 posts featured the hashtag #watchesandwonders2021 across social media, blogs and other online platforms. Mission accomplished indeed.

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ROLEX A Rolex presentation at Watches & Wonders is a highly anticipated moment among watch collectors and enthusiasts.

This year’s models, launched online to a worldwide audience, did not disappoint. The launch added a total of eleven new men’s timepieces to the Explorer, Explorer II, Datejust 36 and Cosmograph Daytona collections.

Rolex Oyster Perpetual Datejust 36

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EXPLORER The star of this year’s launches, arguably, has to be the “newgeneration” Explorer. This model is significant for two reasons.

One, it returns to Explorer’s original 36mm size, down from the 39mm it adopted in 2010. Secondly, an Explorer has been presented for the first time in yellow Rolesor, which combines Oystersteel and 18 ct yellow gold.

The new 36mm size, which some may consider small by today’s standards, has great historical significance. The Explorer model was launched in 1953, in honour of Sir Edmund Hillary and Tenzing Norgay’s conquest of Mount Everest. Both of them were wearing Rolex Oyster 36mm watches. The mountaineers’ experience and feedback were crucial in the development of the original Explorer watch.

Since then, Rolex’s Explorer models have been presented exclusively in steel. The use of Rolesor adds a novelty element

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to a watch born for extreme utility. The bezel, winding crown and centre links of the bracelet of the new Explorer are in 18 ct yellow gold, while the case and outer links of the bracelet are in Oystersteel. However, for the purists, an Oystersteel version is also available.

The new Explorer has a black lacquered dial, bearing the index hour markers and the emblematic 3, 6 and 9 numerals that are the cornerstones of the model’s personality. Its Chromalight display is particularly impressive. In the dark, the intensity of the blue glow emitted by the hour markers and hands now lasts longer thanks to “innovative and exclusive luminescent material.” In daylight, these display elements have a brighter white hue. Inside, Rolex’s self-winding Calibre 3230 has a power reserve of around 70 hours, thanks to its barrel architecture and its highly efficient escapement.

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EXPLORER II Explorer II, first presented in 1971, became the watch of choice for explorers who ventured into the darkness, be it in a cave or the polar nights. This robust and reliable watch is distinguished by its 24-hour display comprising an additional orange hour hand and an engraved bezel. This allows the wearer to clearly distinguish daytime from night-time hours in prolonged darkness. In certain conditions, this display enables the watch to serve as a compass. The 24-hour display can also be used to show a second time zone.

The 2021 model is presented in two lacquer dial colours white and black. On the white lacquer dial, the hour markers and central hands are in 18 ct white gold. The hour markers have a black coating applied using Physical Vapour Deposition (PVD). The complementary black lacquer hour, minute and seconds hands have a matt finish. The model’s signature 24hour hand retains its characteristic orange hue, which is the same colour as the Explorer II inscription that has featured on the dial since 2011. All indicators on the dial are highlighted in the dark by Chromalight.

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COSMOGRAPH DAYTONA Rolex presented three new versions of the Cosmograph Daytona at W&W. Launched in 1963 and designed to meet the needs of professional racing drivers, these sport chronographs are among the most sought-after timepieces by collectors today.

Thanks to this year’s models, the number of collectors hoping to get their hands on a Rolex Daytona is surely set to grow.

All three variants feature a dial made from metallic meteorite, with the signature black chronograph counters at 3, 6 and 9 o’clock. Metallic meteorite comes from an asteroid that exploded millions of years ago. The fragments, primarily composed of iron and nickel, cool by a few degrees Celsius every million years, creating unique, distinctive crystallization within the material that is impossible to recreate on Earth.

Metallic meteorite is not only rare but challenging to work with. Therefore, Rolex collaborated with specialists and selected, according to the brand, “only the sections of meteorite with a particularly well-formed surface rich in different shapes

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and reflections.” Once cut into thin sections and chemically treated, the exceptional beauty of its interwoven internal structure is revealed. These fascinating and varied formations are known as Widmanstätten patterns.

Of the three versions on offer, the standout piece is in 18 ct white gold, and is fitted with a monobloc Cerachrom bezel in black ceramic. The moulded, recessed graduations, numerals and inscriptions on the bezel are coated with platinum via the PVD method. The watch comes with an Oysterflex bracelet, which combines the robustness and reliability of a metal bracelet with the flexibility, comfort and aesthetics of an elastomer strap.

The other two variants, one in 18 ct yellow gold and the other in 18 ct Everose gold, have a metal bezel with engraved tachymetric scales. Both have Oyster bracelets in matching yellow and Everose gold, respectively. All three are equipped with Rolex’s calibre 4130, a high-performance self-winding movement with a power reserve of approximately 72 hours.

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DATEJUST Of the models launched this year, Datejust 36 offers the widest variations for customers to choose from. At the W&W launch, Rolex formally introduced four of them: three featuring the new ‘palm’ dial motif and one featuring the ‘fluted’ motifs. The palm motif was designed to “evokes lush, vibrant tropical forests,” while the fluted motif showcases the brand’s signature pattern found on a range of Rolex bezels.

A Rolex Datejust is the archetype of the classic watch, whose functions and signature characteristics remain largely constant, while room is given to experiment with aesthetics.

Launched in 1945, Datejust was the first self-winding waterproof chronometer wristwatch to display the date in a window at 3 o’clock.

The three palm motifs presented on the new Datejust 36 - olive green, silver or golden - are made from materials such as copper, zinc, nickel, chromium, titanium and silicon, combined with cutting-edge technology to create deep, vibrant, glossy metallic colours.

The olive green dial is presented with the case and bracelet in Oystersteel. The golden dial has an Oyster case and Oyster bracelet in yellow Rolesor. The silver dial variant features an Oyster case and Jubilee bracelet in Everose - combining Oystersteel and 18 ct Everose gold. The fluted motif is presented on a gold dial with a yellow Rolesor Oyster case and Jubilee bracelet.

The new Datejust 36 model is powered by Rolex’s calibre 3235.

This self-winding movement, released in 2015, has powered the Datejust 36 models since 2018. It has 70 hours of power reserve.

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a.

PATEK PHILIPPE Patek Philippe chose to launch Watches and Wonders Geneva 2021 by honouring its legendary Nautilus collection with four new models – two 5711 models with green dials, a 5990 Travel Time Chronograph in rose gold and blue, and for the ladies, a 71181 Haute Joaillerie model with random pavé setting.

The Nautilus 5711/1A – stainless steel with dark blue dial - has become the most sought after watch in the past twelve months. With a waiting list that's rumoured to be ten years, the watch's asking price in the secondary market had been on a sharp rise. Then Patek Philippe confirmed (on January 25) that 2021 will be the last production year of the 5711/1A. The demand for this timepiece has grown exponentially since the announcement. One of the primary reasons stated by experts for 5711/1A's high demand (and the Nautilus collection in general) is its computability with the growing trend against formal wear among the post-millennium generations.

Launched in 1976, the original Nautilus 3700 was one of the models spearheading the Swiss watch industry's counter-attack during the Quartz Crises. Legendary watch designer Gerald Genta, who sketched it outlines on a restaurant napkin in five minutes, was inspired by the porthole of a transatlantic liner, and named it after Captain Nemo's submarine in Jules Verne's Twenty Thousand Leagues Under the Sea. The Nautilus 3700 not only challenged convention with its octagonal bezel with rounded corners but also in the choice of stainless steel for its construction. The interplay of polished and satin-brushed finishing on the dial, and on the integrated steel bracelet with external links that gently taper, have contributed greatly to its casual elegance aesthetics. It is this aesthetic, replicated by its successor - the 5711/1A launched in 2006 - that appeals to a new generation of watch enthusiasts.

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c.

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b.

d.

a. Nautilus 5990/1R-001 Travel Time Chronograph b. Nautilus 7118/1450R-001 Haute Joaillerie c. Nautilus 5711/1300A-001 d. Nautilus 5711/1A-014

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NAUTILUS 5711/1A-014 Given the current circumstances among young watch enthusiasts, the most sought after model among the four unveiled at W&W21

by Patek Philippe is sure to be the 5711/1A-014, given its close resemblance to the outgoing model and its exclusivity. For the first time on a Nautilus watch, Patek presents an olive green dial with the typical Nautilus horizontally embossed decor. This elegant dial is further emphasized with a gentle sunburst finish, which harmonizes with the light reflected from the steel case.

The hour markers and the slightly rounded baton hands in white gold are coated with a luminous compound. The luminescence not only assures legibility in dim light or at night, but also contrast beautifully against the green dial.

The bezel, the case, and the integrated bracelet offer a subtle interplay between the satin-brushed and polished finishing on the steel. The manual work for every watch, we are informed, involves 55 individual finishing steps.

The case, water-resistant to 120 meters, protects the selfwinding 26-330 S C movement, which has been powering the 5711 models since 2019. This new movement is a spin-off of the 324 S C and offers several innovations and technical optimizations, especially of the winding system. It also features a stop-seconds mechanism that allows the watch to be set with one-second accuracy. A sapphire-crystal case back reveals the movement’s refined architecture and Patek Philippe’s signature immaculate finissage.

NAUTILUS 5711/1300A-001 This 5711 variant is a step up in terms of price and exclusivity from the 5711/1A-014. On this watch, Patek Philippe introduces an unusual combination of cool steel with baguette-cut diamonds, an embellishment that is usually found on precious metal. In this example, the case has a row of 32 flawless Top Wesselton baguette diamonds, at around 3.6 ct. Each baguette diamond has a slightly trapezoidal shape instead of the classic rectangle.

This is a highly refined detail because it perfectly matches the octagonal bezel with the rounded corners. All other aspects of the watch's construction, from its olive green dial to the 26-330 S C calibre and its case back, are identical to the 5711/1A-014.

Nautilus 5711/1A-014

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NAU TILUS 5990/1R-001 TRAVEL TIME CHRONOGRAPH The 5990/1 range, which made its debut in 2014 in a stainless steel and black dial combination, features three complications: a flyback chronograph, a “Travel Time” function that clocks two time zones, and an analogue date at 12 o'clock synchronized with the local time. Patek Philippe now offers this model in a new rose-gold version that contrasts beautifully with the horizontally embossed blue sunburst dial, like on the original Nautilus. The hour markers and hands are also in matching rose gold but with an additional layer of luminous coatings.

This watch is powered by the self-winding chronograph calibre CH 28-520 C FUS. It melds the classic column-wheel control

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Nautilus 5990/1R-001 Travel Time Chronograph

with an innovative disk clutch. The sweep chronograph hand is complemented with a 60-minute counter at 6 o'clock. The flyback function enables the instant start of a new short-time measurement while the chronograph is already running. This is done by pressing the pusher at 4 o'clock without first stopping the hand with the pusher at 2 o'clock.

The Travel Time system relies on two central hour hands.

The pierced hand indicates the hours of home time, while the hours of local time are shown by the solid hand. Users can select a second time zone with their watch by using the "+" and "-" pushers in the case flank at 9 o'clock to move the local-time hand forward or backward in one-hour steps. During the process, the pierced hand continues to show the hour that applies to home time. This ingenious mechanism is paired with two day/night indicators that are clearly identified with 'Local' and 'Home' inscriptions. If the user does not want to know the time in another time zone, the two hour-hands can be superposed as if they were a single hand.

Like the case and the bezel, the rose-gold bracelet stands out with alternating polished and satin-brushed finishing. The watch features a patented Patek Philippe fold-over clasp that is secured with four independent catches.

NAUTILUS 7118/1450R-001 HAUTE JOAILLERIE The ladies' Nautilus models have, in the past, come in various haute joaillerie versions set with brilliant-cut diamonds or

baguette diamonds. From 2013 to 2018, Patek Philippe offered a rose-gold model (Ref. 7021/1R-001), which, including the dial, was adorned with diamonds in a random pavé setting, or snowsetting. With the new Haute Joaillerie model, Patek Philippe revisits this chapter by offering a Nautilus in rose gold with a diamond snow-setting on the case, the bezel, and the bracelet.

The exclusive dial features individual rows of diamonds that exhibit a fine undulated relief, a typical facet of the Nautilus ladies' collection.

The case on this Nautilus model is slightly larger - with a diameter of 35.2 mm (measured diagonally between 10 and 4 o'clock) – than the 7021 model at 33.6 mm. The new Nautilus 7118 sparkles with 2,553 flawless Top Wesselton brilliant-cut diamonds (about 12.69 ct). This gleaming look is created with the very rare snow-setting technique. This highly sophisticated method consists of setting and fixation of diamonds of different sizes to minimize the exposure of precious metal between the individual stones. It is self-evident that each watch with a full random pavé setting is a one-of-a-kind piece.

For better legibility, the dial features "Alpha" hour and minute hands, and the Arabic numerals, all in luminous rose gold. The 18K rose-gold bracelet, which combines elegance with a comfortable fit, also features the patented Patek Philippe foldover clasp. The rose-gold case accommodates a self-winding calibre 324 S movement with extremely elaborate finissage that can be admired through the sapphire-crystal case back.

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HUBLOT Hublot’s aggressive rollout of exceptional timepieces continues at Watches and Wonders 2021 with six new models. From an impressive sapphire construction to bright yellow ceramic, or the diamond set high jewellery watch, the Swiss watchmaker’s “Art of Fusion” ethos once again delivers aesthetically stunning and technically innovative pieces.

This January, at the LVMH Watch Week, Hublot presented its most aggressive line up to date, a total of nine new models. The star of the show was undoubtedly the Big Bang Tourbillon Automatic Orange Sapphire. It was joined by the Big Bang Integral in three colours: white, navy blue and grey; Classic Fusion Orlinski 40mm in two colours: flashy blue and gloss black; Spirit of Big Bang Tourbillon Black in black carbon fibre with white glass-microfibre inclusions; and two new models of the MP-11: Magic Gold and Blue Sapphire.

Soon after, Hublot released the Classic Fusion Takashi Murakami All Black, a stunning example of mechanical art created in collaboration with Japanese artist Takashi Murakami and featuring his smiling flower motif as the centrepiece.

BIG BANG INTEGRAL TOURBILLON HIGH JEWELLERY Since its first One Million Dollar model in 2007, Hublot has created a unique piece of High Jewellery every year at a price equalling or exceeding one million dollars. Each time, the watchmaker combines the iconic design of one of its collections with the most spectacular setting techniques, often scoring world firsts or world records.

Notable among them, the “Five Million Dollar” in 2012 with 1,282 diamonds including more than 100 carats of baguettecut diamonds, or the collection of ten Big Bang Unico models, each worth a million dollars presented in 2015 to celebrate the ten years of the Big Bang.

This year we have the Big Bang Integral Tourbillon High Jewellery, set with 484 baguette-cut diamonds, totalling 31 carats. Its three-mesh bracelet with sharp edges alone

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accounts for 20.5 carats in 304 baguette-cut diamonds.

The transparent sapphire dial has a raised platform of baguette diamonds. Like the Full Sapphire, this timepiece also houses the HUB6035 calibre, and its mechanics are completely visible on the dial side thanks to the sapphire dial.

Ricardo Guadalupe, CEO of Hublot, said: “Every year, for the last 14 years, we have created a piece or a collection of exceptional High Jewellery. This year, the Big Bang Integral Tourbillon High Jewellery is our 30th unique piece of High Jewellery. Our primary goal: to surpass all our limits, to challenge ourselves to go beyond our initial expertise of watchmaking, and to achieve the exceptional with watches that are entirely set with precious stones and smash all the records in terms of working hours, the number of carats, the combination of types of setting, and selling point.”

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BIG BANG INTEGRAL TOURBILLON FULL SAPPHIRE At this month’s Watches And Wonders 2021, Hublot’s star performer is the Big Bang Integral Tourbillon Full Sapphire, taking Hublot’s Art of Fusion concept to its ultimate interpretation. This timepiece, limited to just 30, traces its origins to the 2016 Big Bang Unico Sapphire, Hublot’s first watch with an all-sapphire case. Here Hublot goes one step further by constructing both the case and the bracelet entirely from sapphire.

The case has been reconstructed in its entirety to remove almost all of the visible screws, and overhauling the general geometry of the case to integrate it with the sapphire bracelet.

Hublot developed a new case profile to house the sapphire bracelet, and reworked the bridges and main plates to give them the illusion of being suspended in space.

Hublot also developed inserts and attachments, reduced to their simplest expression, to allow light through every

component. The case is composed of no fewer than 37 components, five of which are made solely from sapphire.

The bracelet was also a “complex challenge,” according to the brand. It comprises no fewer than 165 components, 22 of which are made from sapphire. Each component had its own industrial process. A third of these were specially designed to provide unique harmony with the transparency of the case, and to offer fluidity and flexibility. Of particular note are the titanium inserts Hublot developed, ultra-reduced to ensure they do not protrude either side of each bracelet link – a first for Hublot, and probably for watchmaking.

The HUB6035 automatic manufacture calibre - designed and manufactured in-house - appear to be suspended in space.

Light passes through the movement from all directions. Its three transparent sapphire bridges are exclusive to this model.

A sense of balance exists between the micro-rotor at 12 o’clock and the tourbillon at 6 o’clock.

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BIG BANG UNICO YELLOW MAGIC Yellow Magic is the name of the new brightly coloured high-tech ceramic created by Hublot.

It features for the first time on the aptly named Big Bang Unico Yellow Magic - a limited edition of 250 pieces. Although yellow is a primary colour abundant in nature, this colour is nearly “impossible to reproduce in a material such as ceramic,” according to Hublot.

Guadalupe commented: “With the launch of bright red ceramic, it was said that (almost) all Pantone colours were possible for our brightly coloured ceramic, a world-first which has been patented since 2018. The Big Bang Unico Yellow Magic is not only a perfect match with Pantone’s trending Illuminating Colours of the Year 2021, it is writing the future by making materials our field of innovation… a universe which knows no bounds.”

It took Hublot’s famed Metallurgy & Materials laboratory four years of experimentation to find the perfect balance of temperature and pressure to produce the perfect shade of yellow, without burning the pigments, while also increasing the wear resistance of the ceramic. It is harder than traditional ceramics at 1350 HV versus 1200 HV. Hublot’s yellow ceramic joins the watchmaker’s red, blue, beige and green coloured ceramics.

The 42-mm case and bezel of the Yellow Magic glow with the new yellow ceramic. The flange, indexes, minute and seconds counters, Arabic numerals and hands are all in matching yellow. Through these yellow elements are visible, on the dial side, the contrasting grey components of the Unico HUB1280 calibre.

The yellow brightness continues on the lined and matching yellow rubber strap.

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BIG BANG SANG BLEU II The remaining three models that made their debut this month are the result of the latest collaboration between London-based tattoo studio Sang Bleu and Hublot. The Big Bang Sang Bleu II is a set of three timepieces in ceramic that explore new colours: grey, blue and white. Designed by Maxime Plescia-Buchi with technical expertise from the Nyon-based manufacture, a Sang Bleu timepiece distinguishes itself with its sharp angles, its sculptural case, and its multiple facets as if cut in diamond.

The grey ceramic version offers a modern look “reminiscent of the great urban structures at the heart of 21st-century.” The shades of grey that illumine the ceramic evoke steel, titanium and aluminium in turn, strongly accentuating the profoundly architectural design of the Big Bang Sang Bleu II. The blue ceramic version is a clear nod to the piece’s name – royal blue, an echo of the term sang bleu or “blue blood.”

Here, as in the grey version, Hublot and Maxime developed an approach where the dominant colour of the piece echoes the white and luminescent indices and hands.

The third version appears simple yet enigmatic. A mirror image of the All Black version which was released last year, this “All White” version features a dazzling play of light, instead of colours. The faceted architecture of the bezel, case and strap invites closer inspection to appreciate the subtle angles and curves of the piece.

Each of these new Big Bang Sang Bleu II will be available as a limited edition of 200 pieces. They all share a 45-mm case made entirely from high-tech ceramic, housing the UNICO Manufacture self-winding chronograph. It comprises 330 components and is equipped with a flyback function. This model offers a 3-day power reserve. Each piece is equipped with its corresponding rubber strap, featuring the One-Click system.

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CHOPARD In 1996, when Swiss watchmaking had not fully recovered from the quartz crisis, Chopard CoPresident Karl-Friedrich Scheufele made a huge commitment to the craft of manufacturing mechanical timepieces. He established the brand’s manufacture at the village of Fleurier, where watchmaking heritage goes back over 200 years. This manufacture has gone on to demonstrate some of the finest techniques in traditional watchmaking, from hand-finished crafts to the most challenging complications.

At this year’s Watches And Wonders, Chopard appropriately chose the L.U.C. collection to commemorate the 25th anniversary of its Fleurier workshop. The collection gets its name from the L.U.C. 96.01-L Calibre, where L.U.C. stands for Louis-Ulysse Chopard, the founder of the maison.

This versatile automatic movement, the first to be developed at the Fleurier workshop, powered the first watch in the L.U.C. collection, dedicated to honouring the benchmark innovations in horology.

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L.U.C QUATTRO SPIRIT 25 The L.U.C Quattro Spirit 25 continues Fleurier’s spirit of innovation as the first jumping-hour timepiece from Chopard. This 100-piece limited edition has an “Ethical” 18-carat rose gold case. Its rounded shape draws inspiration from the hunter-type pocket watches once designed by Louis-Ulysse Chopard.

It has a grand feu enamelled pure white dial, crafted in-house, on an 18-carat rose gold base. Black enamel is used to produce the logo, Arabic numerals and the circular railway-track minutes indicators.

While the minutes are indicated by the solo central hand, the hours are displayed through an aperture at 6 o’clock. The change in hours, printed on a rotating disk, occurs instantaneously.

The L.U.C. 98.06-L movement is one of the few in this category of watches to offer up to eight days of power reserve, thanks to its four stacked and series-coupled barrels based on Chopard’s Quattro technology, which usually allows up to 9 days. The higher power consumption is required to rotate the hours’ disc. This highly complicated manual winding movement is visible through the transparent case-back.

L.U.C. GMT ONE BLACK The L.U.C. GMT One Black, along with the new L.U.C. Time Traveler One Black worldtimer, becomes the world’s first travel watch to be cased in the lightweight and ultra-durable ceramised grade 5 titanium. This limited edition of 250 pieces offers a casual, monochrome take on the dual-time travel watch.

Used in aerospace, automotive and medical component manufacturing, ceramised titanium is obtained by oxidising the surface layers of titanium at extreme temperatures using electroplasma technology. This process improves the metal’s hardness to 700 Vickers, along with its friction coefficient and corrosion resistance.

This model is designed to offer wearers clarity across two time zones. The local time is displayed conventionally via the distinctive Dauphine hands of the L.U.C. collection. A second time zone is indicated against a 24-hour track via a pointed GMT hand.

For added utility, the two time zones are adjusted with separate crowns. The crown positioned at 2 o’clock manages the date and local time, while the crown at 4 o’clock moves the 24-hour disc.

The watch is powered by the L.U.C. 01.10-L movement with a 60hour power reserve.

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L.U.C. TIME TRAVELER ONE BLACK The L.U.C. Time Traveler One Black, limited to just 250 pieces, is a worldtime watch that simultaneously shows the worldwide time in 24 zones. Like the GMT One Black, it is constructed in ceramised grade 5 titanium and presented in grey-on-black monochrome tone.

Launched in 2016 to wide acclaim, it offers an elegantly modern take on the worldtimer tradition. The monochrome palette adds a contemporary aesthetic to the watch, while its lightweight construction improves wearability. This worldtimer displays complex information via a series of concentrically arranged discs. In the centre is a date disc, indicated by a discreet hand. It is surrounded by a chapter displaying the hours and minutes of the centrally indicated local time, adjusted by a crown positioned at 2 o’clock. A second crown at 4 o’clock is used to turn the disc bearing the 24 time zones, and is synchronised with local time.

L.U.C. PERPETUAL CHRONO The L.U.C. Perpetual Chrono combines perpetual calendar and hand-wound chronograph complications, long regarded by connoisseurs as one of the highest expressions of the watchmaker’s craft. This year’s model is limited to just 20 pieces. This 45-millimetre timepiece, designed to be an ergonomic and comfortable watch for everyday wear thanks to its short lugs that enable a comfortable fit, is now lighter because of its grade 5 titanium case.

The L.U.C. 03.10-L movement’s flyback function allows immediate reuse of the chronograph without the need to stop and reset. When the zero-reset pusher is pressed, however, the instantaneous movement of the counters and central sweep seconds hand is managed by patented progressive-contact hammers that guarantee optimal precision. Finally, a semi-instantaneous jumping minute counter ensures the precise display of chronograph minutes. All chronograph functions are highlighted on the dial by red details. The watch has earned Chronometer certification and the esteemed Poinçon de Genève.

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L.U.C. Q.F. JUBILEE This year’s L.U.C. Q.F. Jubilee, limited to just 25-piece, becomes the first L.U.C. stainless steel timepiece certified by the Fleurier Quality Foundation. This is in addition to the Official Swiss Chronometer Testing Institute’s certification.

This new 39 mm-diameter timepiece features ideal proportions and curved lines inspired by a L.U.Chopard model dating from the 1950s. Featuring a sector dial, inspired by the Art Deco and Bauhaus movements, is built around several concentric circles for easy reading of the hours and minutes.

The dial has a silvered sunburst centre, followed by a chapter ring in Chopard blue with chevron hour-markers. Finally, a silver-toned railway-track minutes circle with transferred black markings. The small seconds sub-dial is located at 6 o’clock. The central, spear-shaped hours and minutes hands, and the hour-markers have Super-LumiNova coating. The watch is powered by the automatic winding L.U.C. 96.09L movement with 65 hours of power reserve.

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WA T C H E S • L E A D T H E WAY

LEAD THE WAY Panerai’s reveal at this year’s Watches and Wonders sets new standards for the watch industry

Panerai is all about sustainability this year. The Richemont subsidiary began the year by penning a partnership agreement with UNESCO’s Intergovernmental Oceanographic Commission (IOC-UNESCO) to develop ocean literacy activities as part of the UN Decade of Ocean Science for Sustainable Development (2021-2030). Then, at this year’s Watches and Wonders, Panerai unveiled two watches constructed around the theme of recycling.

Panerai is no newcomer to the sustainability wave. A fact which Jean-Marc Pontroué, Panerai’s CEO, highlighted when he spoke to Signé following the brand’s presentation at W&W: “The energy for our manufacturer in Neuchâtel comes from solar panels on the roof. We source our water from 30 meters deep in the ground using a geothermal pump, and there are numerous other initiatives we have already implemented throughout the organization.”

This year, however, the brand has decided not only to make sustainability the core theme of its presentation but, declares Pontroué, “we would like to propose a new way of doing business in the coming years because I strongly believe that the way we were living before, we will not be able to sustain it. So we all have to take action.

“This cannot be just with products. Our products are a very small part of what we’re going to do at Panerai - for example, no more printed service guides to be sent with our

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watches. This will save more than 20 tons of paper and make our packaging smaller. Instead, we will give you a link to download the guides on your computer. We will use blockchain to track your watch’s service history and maintain records if you want to resell it. In the future, you will see each and every one of our innovation with a recyclability grade. In all the initiatives we’re taking, we want all of the 740 people at Panerai to try and contribute.”

Speaking of products, the two models unveiled at this year’s W&W are pretty impressive in their “recyclability grades.”

The Luminor Marina eSteel became the first Panerai watch to feature eSteel, a new alloy composed of recycled-based material. eSteel is part of Panerai’s commitment to reduce the use of virgin raw material in the construction of its watches. “I can tell you,” revealed Pontroué, “next year you will see much more eSteel development in our products.”

According to the brand, 89g of the components of Luminor Marina eSteel are made of recycled-based materials, corresponding to 58.4% of the total weight of the watch at 152.4g. Its case and dial both feature the new eSteel alloy.

A major challenge for Panerai while developing eSteel was ensuring that it met the same rigorous standards as the steel cases that preceded it. The new eSteel, we are informed, exhibits identical chemical behaviour, physical structure and resistance to corrosion as a non-recycled alloy.

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Jean-Marc Pontroué CEO, Officine Panerai

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Luminor Marina Esteel™ Verde Smeraldo

Luminor Marina Esteel™ Blu Profondo

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Luminor Marina Esteel™ Grigio Roccia

The Luminor Marina eSteel features a brushed case with a polished bezel. The crown is rubberized, and the lever is personalized with the eSteel logo. These watches are available in three dial colours: Blu Profondo, Grigio Roccia and Verde Smeraldo. The latter colour is exclusive to Panerai’s boutiques and e-commerce portal. Each features a polished dial with gradient colour, which goes from dark to light shade, with the eSteel logo printed on it. The watch comes with a recycled textile strap, colour coordinated with the dial, and an eSteel trapezoidal pin buckle, plus an additional strap and a storage box composed of recycled material.

The second model presented by Panerai at W&W is the Submersible eLAB-ID. This concept watch has set a new benchmark for circular watchmaking, as it has the highest percentage of recycled-based material thus far, at 98.6% by weight.

Its case, sandwich dial and bridges are composed of EcoTitanium. This titanium alloy is a lightweight aerospacegrade metal made of more than 80% pure recycled content. It was this metal, which debuted last year on the Submersible Mike Horn Edition, that trigged Panerai’s association with recycled materials.

Pontroué recalls: “Our recycling story was not something we had in our strategic plans. The idea came when Mike (Horn) gave me a piece of metal from his boat, the Pangea, and said: I was going to throw it away, but I thought I’ll give it to you so you can make watches out of it. This was three years ago in Hong Kong. I thought he was crazy, because what can I do with a piece of metal from his boat. I brought it back to Neuchâtel and showed it to our watchmakers, and they said: why not? That is the beauty of a brand like ours. As a principal, we never say no to an idea, even if it’s a crazy one.

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Submersible Elab-Id

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You give it a second thought. 99% of the time, it’s a crazy idea. But 1% of the ideas can be like the one we propose.”

The Submersible eLAB-ID is the first watch to use 100% recycled SuperLuminova on its dial and hands, and 100% recycled silicon for its movement escapement.

Both are obtained through dedicated, small-scale recycling processes that reuse raw material waste. From the sapphire crystal to the gold hands, most of the significant components contain recycled material.

The real challenge in developing this watch, according to Pontroué, was not the complications but developing “a new business model with new suppliers. Half of our ten suppliers had not worked with the watch industry before.”

Laboratorio di Idee, Panerai’s research and development incubator, worked in collaboration with the ten new suppliers - all specialist recyclers in industries as diverse as aerospace and automobiles – to develop the watch.

Typically, manufacturers of innovative materials are bond by exclusivity agreements with the brand that introduces the material into watchmaking. Panerai, however, has purposefully gone in the opposite direction. “We will be delighted,” said Pontroué emphatically, “if all our competitors in Switzerland and around the world get in touch with the same suppliers to use the same materials because we don’t want to be the only one doing this.

Acting alone won’t save the world.”

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THE BLACK PANTHER Audemars Piguet reveals the first iteration of its Marvel Superhero watch series, the Royal Oak Concept “Black Panther” Flying Tourbillon

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Swiss Haute Horlogerie manufacturer Audemars Piguet has revealed the first iteration of its Marvel Super Hero watch series, the Royal Oak Concept “Black Panther” Flying Tourbillon. Rooted in ancestral craftsmanship and advanced technology, the limited-edition Royal Oak Concept “Black Panther” Flying Tourbillon celebrates the Manufacture’s longheld values of tradition, innovation and family embodied by Marvel’s Black Panther character.

This 42mm Royal Oak Concept “Black Panther” is made of lightweight sandblasted and brushed titanium and topped by a brushed and glossy black ceramic octagonal bezel with the classic hexagonal screws.

The dial brings together the pulsating flying tourbillon at 6 o’clock with a highly modern carved and hand-painted threedimensional rendition of the Wakanda superhero in a fearless pose above the flying tourbillon. The watch features purple accents to mimic the colour of Vibranium, a fictional purple metal in the Black Panther lore.

The case looks compact, dynamic and technically advanced, with the finishing alternating between satin-brushed, sandblasted and polished surfaces. The futuristic design of this 42 mm watch, powered by Calibre 2965, recalls the cutting-

edge suit of the Marvel Super Hero. The crown is also executed in ceramic, for a high-tech look.

The Swiss manufacturer unveiled the limited edition of 250 pieces during a virtual event hosted by actor Kevin Hart and featuring Audemars Piguet’s Chief Executive Officer FrançoisHenry Bennahmias, with LeBron James, Serena Williams, Ian Poulter, Anthony Joshua, Lu Han, Jon Gray and Mark Ronson.

The event also featured an auction for a one-of-a-kind version of the Royal Oak Concept “Black Panther” Flying Tourbillon to support the long-term educational programme Audemars Piguet has established with First Book and Ashoka.

The auction featured bidders from across the world all vying for the unique watch.

The unique piece features an 18-carat white gold case and bezel entirely engraved by hand with a motif inspired by Marvel’s Black Panther character. The dial showcases a very detailed rendition of Black Panther, whose suit has been outlined with streaks of purple paint for sharper contrast. The mention “Unique piece” is written on the purple inner bezel visible through the sapphire caseback. The auction started off at $100,000, working its way up to $5.2 million by the end of the evening.

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A LIMITED EDITION REINTERPRETATION The Blancpain Tribute to Fifty Fathoms No Rad watch revisits the historical model that inspired it. Its matt deep black dial is punctuated by geometrical hourmarkers, combining traditional round dots and rectangles and a diamond-shaped mark at 12 o’clock. The chapter ring, the hands and the time scale on the bezel all feature “old radium”-coloured Super-LumiNova® reprising the beige-orange hue of vintage indicators bearing the patina of time. With this limited series, Blancpain restores a cult instrument from its past as a supplier to the navies of numerous armed forces worldwide.

In 1953, French Combat Swimmers were the first to use the Fifty Fathoms for their underwater missions. Thanks to its water tightness, legibility, safety and robustness, the watch immediately became an indispensable component of

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their equipment. Others were to follow, including the German military, which in the mid-1960s acquired the Fifty Fathoms RPG 1 model, now better known as “BUND No Rad”. This name refers to the term “Bundeswehr” (armed forces), engraved on the back of the watches that equipped the “Kampfschwimmer”, the elite German frogman commando unit, until the early 1970s.

The watch comes with a strap in “Tropic”-type rubber, a material very popular with divers back in the day because of its durability and wearer comfort. These diver’s watches, whose dial indicated the absence of radium through the “no radiations” logo, have become particularly sought-after collector’s items.

Collectors take note: this watch is issued in a 500-piece limited series.

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REIMAGINING ICONS Explore the latest OMEGA creations for 2021, bringing new style and innovation to four of its iconic watch families

OMEGA has revealed its exciting creations for the year at the 2021 Novelties event held virtually, bringing a new style and innovation to its iconic watch families. On the sidelines of this virtual event, Raynald Aeschlimann, President & CEO of Omega, shared with Signé some finer details of the reveal and his thoughts on the latest collection.

These heritage tributes will really appeal to Seamaster fans!

On top of that, we’ve also added to the quality, mainly thanks to the Master Chronometer certification, and also the refined, ergonomic design. I also mentioned the inclusion of Bronze Gold – and the Seamaster 300 is the first ever watch to be made from this one-of-a-kind alloy.

How will Omega’s 2021 novelties take the brand’s story forward?

As you know, OMEGA has an incredible history with some very iconic designs. We are always looking for ways to evolve and take the brand forward, and I think our 2021 creations do that particularly well. For a start, we are introducing even more Master Chronometer models, which again raises the brand’s overall standard of precision, performance and magnetic resistance. Furthermore, we’re incorporating some truly innovative materials. Bronze Gold is the one that really stands out. Like all our exclusive alloys, it gives the customer a very unique and long-lasting colour that you won’t find anywhere else. I love that we can take our famous heritage and use our state-of-the-art technology to give it a modern edge.

How has the De Ville Tresor Power Reserve managed to stay true to its legacy while maintaining its simplicity and refinement?

Whenever we make a De Ville watch, we have to think about elegance and sophistication. It has always been a collection of refined dress watches, so we keep that in mind with every design. When we first used the Trésor name for a series of slim gold watches in 1949, it was a reference to the “treasure” found inside the watch – the precise movement. So this year, when introducing our next models in the collection, we simply stayed true to that spirit. A slim and simple gold watch with a calibre of the highest accuracy.

What are the true values of watchmaking in your opinion?

To put it simply, I would say it’s a balance of tradition and innovation. We are working in such a longstanding industry, where craftsmanship, precision and beauty have been cherished for generations. But as watchmakers, we also have a duty to keep pushing the boundaries. We can’t rely on tradition alone. We have to challenge the margins of accuracy, and always find new ways to be pioneering and inventive. That keeps the industry fresh and ensures that customers always remain passionate too.

The Seamaster 300 - what are the updated features that make the latest version stand out from its predecessor?

For these new models, we’ve actually found inspiration from the very first Seamaster 300 watches. For example, we’ve reintroduced original features such as the popular lollipop hand, and also the cleaner dial without too much wording.

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What makes the Omega Speedmaster Professional an essential piece of space kit?

This is genuine OMEGA heritage! NASA tested a range of watches in 1965 and the OMEGA Speedmaster was the only one to survive. That’s why they declared it “Flight Qualified for all Manned Missions.” Since then, it has been trusted by astronauts throughout history’s greatest space missions. The design is robust, precise, easy-to-read and, above all, reliable. After all, if you’re going to walk on the moon, you need to have the best equipment possible!

What is the significance of the three colours on the new Velcro straps for the Omega Speedmaster Professional?

We chose black because it represents space. But it’s also the colour worn by actual astronauts during their missions. The white is a tribute to the colour of the Apollo-era spacesuits.

And silver is a reference to the shiny suits worn by the earliest astronauts from the Gemini and Mercury days. It also has a metallic look, which fans of traditional steel bracelets might like.

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a.

b.

c.

d.

The Omega 2021 novelties (a) Bronze Gold Seamaster 300 (b) DeVille Trésor Small Seconds (c) DeVille Trésor Power Reserve (d) Speedmaster Moonwatch Velcro Straps

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BRINGING BACK A GOLDEN AGE LMX By MB&F celebrates ten years of Legacy Machines with two limited edition variants

At MB&F, ‘X’ signifies a 10th-anniversary special edition. The first example being the HMX in 2015, and the latest being last year’s HM3 FrogX. This year marks the 10th year since the launch of Legacy Machine N°1, or LM1, back in October 2011.

“With LMX, we will have come out with eight calibres in nine Legacy Machines in ten years, which is quite incredible in itself.

On top of that, there were seven Horological Machine calibres, which means we came out with a total of 15 movements in 10 years.” - Maximilian Büsser, the founder of MB&F, told us prior to the launch of LMX. To put this achievement into context, he added: “There is no brand out there that makes around 500 million to a billion dollars in annual revenue that has produced even a quarter of that.”

Between 2005 (when MB&F was founded) and 2011 (when the LM1 was launched), the brand had presented four Horological Machines (HMs), each one more audacious than the previous.

Then, in true MB&F style, Maximilian decided it was time for a dramatic change in course. While the HMs were about exploring an imagined future, Maximilian now wanted to explore an imagined past. He pondered: “what would MB&F have created a century ago, during the golden age of watchmaking?” The answer was LM1, a more classical timepiece by MB&F standards.

“LM1 was absolutely not planned,” Maximilian revealed to us while recalling the LM1 story. “There was supposed to be another horological machine after HM4. At that time, I was going through what I will call my ‘balance wheel fetishism’ - I wanted to see the balance wheel of my pieces. After some eight frustrating months of trying and failing to crack that code, I said at a team meeting: we’re going to create a classic round watch

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with a flying balance wheel and two floating dials.

“Eric Giroud, our designer, got so angry he stormed out of the room. Serge Kriknoff, our CTO, said very respectfully: the team and me, we didn’t join MB&F to create a round, classic watch. I got massive pushback from the team. But my thinking was: this would finally allow me to show a balance wheel, and I am going to do it; even though it made absolutely no sense in the lineup of our brand. But that’s why I created MB&F.” Thus, LM1 featured MB&F’s first round case, along with two white lacquered dials and blued hands. The star of the show was obviously the hallucinatory “flying” balance wheel, suspended above the dial, as Maximilian intended. It was now free to perform its rhythmic dance in full view of an appreciative audience. The circular theatre was capped by a domed crystal.

The LM1 was followed in 2013 by LM2, featuring two balance wheels. A year later, LM101 became the first MB&F to feature a movement developed entirely in-house. LM Perpetual reinvented the perpetual calendar in 2015, while the LM SE presented the Split Escapement in 2017. In 2019, there were two debutants. The LM Thunderdome set the record for the world’s fastest triple-axis tourbillon, while LM FlyingT became the first MB&F Machine dedicated to women. Last year, The LM Perpetual EVO was presented as an every-day-wearable MB&F wristwatch, even at the beach.

The LMX, the ninth timepiece in the LM line up, simultaneously looks back to LM1 – with its central flying balance wheel and two dials – while also looking forward with a host of new features. In another departure from the LM1, the LMX is available in two limited launch editions. LMX RG (18 pieces) has an 18k red gold case with black NAC treatment on

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The LMX RG

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The LMX TI

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plates and bridges. LMX TI (33 pieces) has a grade-5 titanium case with green CVD treatment on plates and bridges. From a mechanical standpoint, however, both models are identical.

The two angled dials are presented in white lacquer, displaying two different hours and minutes. The dial on the right is set by the crown at the 2 o’clock position. Bearing an engraving of the MB&F battle-axe, this crown also winds the movement. The crown at 10 o’clock, engraved with a globe, sets the time on the left dial to a second time zone. Both dials are tilted at an angle, a feature that debuted on the LM FlyingT. This innovation requires the transfer of energy from horizontal to vertical planes through conical gears.

LMX is quite liberal among the LM models in revealing its functional yet theatrical elements. There are three large wheels on display. Two of them, placed adjacent to the two crowns, are set in motion when setting the time on the corresponding time display. The gear at 6 o’clock is the common seconds’ wheel.

Also visible are the battle-axe-shaped escapement bridge and gear-train components.

The balance wheel on the LMX is all-new. It is a 13.4mm behemoth with inertia blocks that marks a departure from the more traditional screwed balances. It offers greater accuracy in regulating the heart of LMX. The polished arms of the straight bridges have been manually finished to impart a curved, or bercé, profile on their upper surfaces.

The world-first vertical power reserve indicator of LM1, finds a new expression on the LMX. The completely new threedimensional hemispheric display at 12 o’clock showcases the engine’s impressive seven days (168 hours) of power reserve.

Customers have the option to select between two modes of counting down the power reserve. The markers on the arched

scale, positioned alternatively on opposite sides of the pointer, may either be numbered 1 to 7, or showing the days of the week.

MB&F has added another layer of intricacy by enabling the wearer to adjust the orientation of the entire power-reserve display by rotating it. This is done by simply continuing to wind the battle-axe crown after the power reserve is fully replenished.

The two sets of circular triplets found on the dial – one comprising the two dials and the power reserve indicator, and the other by the three wheels – are complimented on the reverse side. Visible through the sapphire case back are three barrels placed evenly around the centre, and are accentuated by the sunray pattern of the Côtes de Genève finishing.

While most luxury brands release limited editions to commemorate an important chapter in their history, most of these timepieces come with a hefty price tag. Maximilian insists otherwise.

“We always include a gift component to our anniversary piece by offering them at a competitive price,” he explains.

“It’s our way of saying thank you to our clients. It is because of them that we are able to reach these milestones. Six years ago, for our 10th anniversary, we created HMX. We only took a little bit of margin on it. Similarly, last year, when we created FrogX, it was the most price competitive full Sapphire watch in the market.”

MB&F, for Maximilian, was never about profit maximisation. It was about bringing to life his boyhood fantasies. “My team often looks at me like, seriously, we should be much more expensive. I say no. We’ve never lost money. We’ve never made money. We’ve got no debt. We’ve got no shareholders. As long as we can finance our next crazy idea, I’m happy.”

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AUTOMOTIVE • THE FERRARI LIFESTYLE

WELCOME TO THE WORLD OF FERRARI Why being a Ferrarista is an experience like no other

Giorgio Turri, General Manager of Ferrari Middle East, took time out from his busy schedule recently to speak to us at length about all things Ferrari in our region.

The Italian national has accumulated a broad range of experiences in sales and marketing management, across diverse industries from automotive to domestic appliances and fitness. Responsible for Ferrari’s overall performance in the region since mid-2018, Turri has been busy overseeing the launch of several important model launches, numerous customer engagement events and managing the massive disruptions of 2020.

How do you describe the brand Ferrari and what does it mean to be living the Ferrari Lifestyle?

Ferrari is a brand that uniquely combines exclusivity, heritage, Italian craftsmanship and prestige, with a pure racing DNA. Within this framework and since 1947, our values, our unerring search for excellence, our sense of belonging with varied stakeholders at all levels, have remained vital elements of a brand that is relevant and contemporary over time.

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Allow me to say that we do not define what the “Ferrari Lifestyle” is, our clients do, as they do create it with the way they connect with the brand. To be a “Ferrarista” - this is the way we call the Ferrari owners - means much more than driving some of the most desirable and sought-after cars in the world: in the essence, it means to live the brand and be part of a community united by passion for the Prancing Horse. Living the “Ferrari Lifestyle” means enjoying the connection with the brand and with the cars in full, it means gathering together with like-minded Ferrari owners, taking part in exclusive racetrack events, joining international road tours, participating in racing activities, discovering new models with exclusive Private Previews, and cheering together for the Scuderia ultimately it means living and sharing a common passion.

Is the Ferrari Lifestyle something that just happens when a passionate automotive enthusiast buys a Ferrari or is there a special something that the Ferrari management team adds to the mix?

Well, for many of our clients[,] buying a Ferrari is somehow a dream coming

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true, an achievement that has to be celebrated. Then, the access to the ‘Ferrari Lifestyle’ comes naturally with their passion and their wish to enjoy the moment and their new car in full.

In this perspective, our “mission” and objective is simply to give clients the chance to connect with the brand, drive their cars, share their passion. It is our commitment to create and offer unique experiences that complement the product and nurture the sense of community that makes the world of Ferrari so exclusive and enjoyable. We try and provide the opportunity, the platform, the event, then it is our clients’ enthusiastic participation that make it a special moment.

How similar or different are Ferrari owners and their lifestyles in the Middle East vs the rest of the world?

Ferrari owners in the Middle East and the rest of the world expect excellence and the very best. They value individuality and flair as much as technology and performance, they drive a Ferrari for the experience, the thrill, the passion and the values of the heritage and innovation.

Then, probably more than any others,

Giorgio Turri General Manager, Ferrari Middle East & India

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Middle Eastern Ferraristi are very keen to distinguish themselves, they wish to have something unique that reflects their personality and stands out. They are very knowledgeable, they are citizens of the world, they observe the trends and then they translate these expectations into the personalisation of their cars. They love to visit the “Atelier” areas of our showrooms, to check paint and leather colours, to select special finishes and to create their “unique” Ferrari. Many of them are also visiting our Factory in Maranello, where our Designers and Experts from the “Tailor Made” program can advise and help them create something never seen before or inspired by the amazing models of the past. Personalization is a key element of the “Ferrari experience” and the moment that our clients can finally see their ideas transferred on the actual car at the delivery ceremony is just so very emotional. For us as well!

What lifestyle events do you organize to promote the Ferrari lifestyle? Please provide details and some examples of such events.

From exclusive track days in the Middle East and all around the world

to overnight drives towards hidden gems and glamorous locations, from World Premiers to VIP tours accessing areas that are normally off limits to the general public: this is just part of what the “Ferrari experience” is about.

Our “Passione Ferrari” events caters to our track enthusiasts who want to take advantage of exclusive racetrack days to enjoy their cars with their family and friends. We regularly organize events in the best racetracks in the region – Yas Marina Circuit, Bahrain International Circuit, Losail, Kuwait Motor Town, Dubai Autodrome – and the turnout is always overwhelming.

At these events we provide support with our certified instructors to ensure the highest safety levels and to provide guidance so that even the clients at their first experience on the racetrack can feel comfortable, but to those who really want to improve their skills and learn how to handle these high-performance road cars or to take them to the limit we always suggest the “Corso Pilota” program.

These are unique progressive courses that develop driving skills, confidence and ability, taught by professional and experienced instructors that have years of Ferrari driving experience.

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Then, for the clients wishing to go even further and jump into a racing car, there is “Club Challenge”, but I am going to tell you more on this in a moment…

We also have Ferraristi who prefer enjoying their cars off of the track. For them, we design and organize road tours at a local, regional or even international level to discover new places or visit top locations at the wheel of their cars.

The Ferrari Cavalcade is the most famous, exclusive, and sought-after of them: an event that provides a unique opportunity for owners to experience the pleasure of driving a Ferrari along routes carefully designed to bring out its best qualities and to take them to the most exciting locations you can imagine.

The Ferrari Cavalcade is usually hosted in Italy, our home country, but in 2019 it has been organized in the UAE to celebrate the 25th Anniversary of Ferrari in the Middle East. We hosted 94 cars from 20 different countries and it was incredibly impressive to have that many Ferrari’s together traveling across the UAE: through Dubai, Abu Dhabi, Ras Al Khaimah, Jebel Jais, Hatta. An exciting journey of discovery from the coast to the desert and the mountains.

Trust me, I will never forget the moment

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the parade arrived at Burj Park in Dubai, with the Burj Khalifa getting “Ferrari red” to the notes of Andrea Bocelli!

Staying on lifestyle events, I can’t forget to mention “Casa Ferrari”, which we debuted during the 2019 Abu Dhabi F1 GP. Taking inspiration from the popular “Casa Ferrari” hospitality at the Pebble Beach Concours d’Elegance in Monterey, California, Ferrari Middle East created the perfect destination for Ferraristi during the race, an exclusive venue right outside the racetrack where they could feel home along with other friends of the brand, staying out of the crowd but still at the centre of the action.

In Italian, “Casa” means home and that’s exactly what this is, a place where our clients can relax and live their passion, support the Scuderia, stay connected with the Ferrari brand, discover our new models and test drive our cars.

“Casa Ferrari” is set-up as [a] proper “villa”, with luxurious indoor and outdoor spaces: guests can relax in the cigar room, enjoy the company of like-minded friends in the patio or just relish the beautiful garden area with the

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view of the Ferrari World dome. The atmosphere is glamorous, the welcome is warm and there is the genuine feeling that everyone shares the same passion and feels part of the Ferrari family. We missed it in 2020 and we’re planning on hosting Casa Ferrari again this year, our clients are waiting for it and we look forward too.

What is the Ferrari Club Challenge?

Can you please describe the program, the activities that fall under this program, and how can Ferrari customers from the region take part in this program?

I am so very happy to get this question, as this is definitely one of the most rewarding projects our team have been working on! We launched the “Club Challenge Middle East” for the first time in the region in 2020 and we are receiving an overwhelming feedback from our clients.

The “Club Challenge” represents the launching pad for Ferraristi who are keen to take their driving prowess to the next level and experience the thrill of a

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racing car, the 488 Challenge Evo. The “Club Challenge” events are not races, but are designed to help the drivers enhance their skills through coaching and instruction. Every car is equipped with telemetry devices to record lap times and videos, the experience is overseen by Ferrari instructors across the track days and drivers can get to learn the finer skills of racing in a safe and nurturing environment where they are pitched against the clock and themselves, as opposed to other competitors.

In the region we have seen a big appetite for adrenaline pumping track experiences and a lot of excitement around our racing cars. After the launch of the program, the response received from our customers has been really encouraging for us. We are at the end of the first Season and we expect the “Club Challenge Middle East” to grow a lot over the next few years. Then it is also a pleasure to see some of the participants getting ready to take another step and training to join our racing programs, they will be welcomed to the “Ferrari Challenge” very soon.

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Does Ferrari have any plans for Ramadan?

Definitely yes, as we never stop looking for new ideas to engage with our clients and friends of the brand.

This year we’re thrilled to launch for the very first time the “Ferrari Lounge”, where we will be hosting Ferrari owners alongside their families and friends for an exclusive experience in the very heart of Dubai. The “Ferrari Lounge” will be set-up at Dubai’s Armani Hotel Pavilion, right at the bottom of the iconic Burj Khalifa with sweeping views of the spectacular Dubai Fountain: certainly the ideal place for us to host and gather with our Ferrari Family.

While celebrating the Holy Month and enjoying impeccable hospitality in the authentic spirit of Ramadan, guests will have the opportunity to see and

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test drive the latest Ferrari models, to get to know more about the world of Ferrari, to experience first-hand the Ferrari Lifestyle and share their passion with other Ferraristi. This is definitely a unique and exclusive experience that only a brand like Ferrari can provide.

Two of Ferrari’s latest launches in the region are the Ferrari Roma and Portofino M. How has the customer response been for these two models in the region?

We are very happy with the response after the launch of these models, it has been even exceeding our expectations.

We presented the Ferrari Roma in February last year, with a wonderful launch event that took the very Italian concept of “La Nuova Dolce Vita” to Dubai. The concept recalls the famous “Dolce Vita”, the time when, in the

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Fifties and Sixties of the 20th Century, Italy was flourishing. It was a time of joy, happiness, excitement, with a pure desire of enjoyment without concerns.

At that time, Ferrari presented some of the most iconic cars in the history of automotive, the 250 Granturismos, the California, the 250 GTO, but also the 410 Superamerica, the 500 Superfast.

Models that have become true icons, expression of beauty and refinement of design combined with exhilarating performance.

The new Ferrari Roma is a futuristic take of that era and those models. It is the perfect marriage of harmony, refinement, pure aesthetic form and the most advanced technologies. It embodies an extremely modern design language which underlines its authentic, refined styling.

The Ferrari Portofino M

We designed this car for the connoisseurs of timeless style and for the lovers of driving emotions on a daily use. This is a car for those who appreciate elegance, good manners and the thrill to live a full life. The Ferrari Roma is a real Granturismo in the purest form, a new iconic model with renovates the tradition of the most beautiful and sought-after Ferrari Granturismo. I am not really surprised by the success it is having in the Middle East and all around the world, it is just a wonderful car.

The Portofino M has been launched in September last year and is the latest evolution of the famous Ferrari Portofino, our versatile “2+” seater with retractable hard top. The ‘M’ in its moniker stands for ‘Modificata’, as a nod to the model’s progressions in design,

performance, and everyday versatility.

It is an authentic coupé with its top closed and a genuine spider when it is open, making ‘en plein air’ driving an exciting, rewarding and exhilarating experience. The Ferrari Portofino, as the California and California T before, enjoyed a tremendous success and the Portofino M just follows the same footsteps, with the same appeal to both those who are Ferrari owners and those who will be soon.

If you look at it from the customer’s lifestyle point of view, the Ferrari Roma and Portofino M are a perfect match for those who would like to drive a Ferrari even every day, whether going to the office, heading to the theatre or driving off to a weekend adventure.

Both models showcase an impeccable design combined with the outstanding

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performance and emotion to drive that only Ferrari can provide.

It sounds like you have something for everyone.

Well, this is definitely correct.

But allow me to elaborate: there are ‘different Ferraris for different Ferraristi’, but also there are ‘different Ferraris for different moments’. Ferrari has a full range of models to suit every client profile and lifestyle, but also different occasions to drive.

There are Ferrari Roma and Ferrari Portofino, the two wonderful and versatile Granturismo models we just spoke about, the perfect combination of style, comfort and performance.

But if you want a sportscar without compromise, then there are F8 Tributo and F8 Spider, models that combine

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The Ferrari 812 GTS

aggressive and dynamic design with the power of the V8 Turbo engine and the typical engaging driving dynamics of the mid-rear engine architecture.

If you wish to realize the dream of driving a normally-aspirated V12 Ferrari, there are the Superfast and its convertible version, the 812 GTS, which marks the return of the V12 spider in the model range 50 years after the Daytona.

Models that are perfect for a weekend on the coast, but also for an exciting day at the racetrack.

Finally, we have our SF90 range, with the SF90 Stradale and the recently revealed SF90 Spider. We are talking about our first series production PHEV (Plug-in Hybrid Electric Vehicle), featuring a V8 turbo engine capable of delivering 780 cv - the highest power output of any 8-cylinder in Ferrari history - and three electric motors delivering additional 220cv. These models are extreme on every level and

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offer unprecedented performance for a production car. Figures such as 1,000 cv, a weight-to-power ratio of 1.57 kg/ cv and 390 kg of downforce at 250 km/h not only put the SF90 Stradale at the top of its segment, but also mean that a V8 is the top-of-the-range model for the first time in our history.

Last but not least, we have the 488 Challenge Evo, the perfect racing car for Gentlemen Drivers joining the Club Challenge or the Ferrari Challenge.

Ultimately, today we certainly have the most beautiful, innovative and widest range of products in our history. You just have to choose the right model for the “Ferrari moment” you wish to live.

Speaking of the SF 90’s, the SF90 Stradale and SF90 Spider - they have set new benchmarks for hybrid performance. Will hybrid engines be the norm for all newer models in the lineup?

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Our commitment is on developing leading edge technologies to produce unique models able to offer outstanding performance and pleasure to drive in full compliance with the regulations in place.

SF90 Stradale and SF90 Spider are the embodiment of this commitment, as the hybrid technology not only reduces consumptions and emissions but also supports the performance and the driving emotion.

Having said this, we are also committed on having nearly 60% of the models in production built around hybrid powertrains by the year 2022.

But to know more, you will have to wait…

What role does electrification play in the brands vision for Ferraris of the future?

We are exploring all the different technologies that can help us be compliant with the current and future regulations, which are clearly focused on

The Ferrari SF90 Stradale

reducing emissions and consumptions.

But we have a clear philosophy in our mind: we would like to use the tech in a way that can improve the performance and the fun-to-drive factor, not only help to be compliant with the constraints and regulations.

Sustainability is an area in which Ferrari has constantly been at the cutting edge. In this perspective, as said, we are committed on having the 60% of our model range featuring hybrid powertrains by next year.

What has been the effect of Coronavirus on luxury and sport car sales worldwide? And what was the measures taken by Ferrari to overcome it?

Well, I believe pandemic has been and still is a challenge for everyone, from a professional or business standpoint and also from a personal standpoint.

The Luxury Sportscar segment makes no exception and most certainly sales volumes have been affected, not only because of the consequences of the pandemic on the economies at a macro and microeconomic level, but

also because of its impact on consumer confidence and spending allocation.

What is certainly to be highlighted is that, as it happened before in other phases of crisis, the luxury segment has been showing a higher degree of resilience and the slowdown in 2020 has been clearly limited compared to the mainstream and the mass market.

If I look at Ferrari, one of the key challenges due to the pandemic has been to keep the connection with our customers strong despite the limits and restrictions to events and activities that are at the core of the “Ferrari experience” we would like to offer them. Moreover, as a company we have been challenged to adapt to a new environment and to grant the best level of service to our clients while ensuring safety of every single touch point.

On the one hand, immediately in April 2020, we have launched the “Back on Track project” at a global level. A special program designed to ensure the safety of our people and our facilities, so that clients could visit showrooms and workshops or get their cars serviced in full confidence. On the other, we have

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also restarted events and activities as soon as it has been possible, in compliance with the regulations in the different countries and with the highest level of safety for the participants.

Allow me to say, if I look at the response of our clients, at the passion they have shown in the past months, at the numbers achieved last year in the region and worldwide, I can certainly be proud of what we have been able to accomplish in such a difficult year.

What can you reveal about Ferrari’s plans for 2021? Can we expect some new models to be unveiled this year?

2021 has already started as an exciting year. At the end of 2020 we revealed the SF90 Spider and the Portofino M and we are launching them in the Middle East as we speak, whilst we have recently started delivering the first SF90 Stradale and Ferrari Roma to our clients.

But there is more to come, as we have announced that three new models are coming this year. As you probably expect I can’t and I won’t say more, you just have to wait and see…

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AUTOMOTIVE • EXTENDED LUXURY

EXTENDED LUXURY Rolls-Royce Ghost Extended combines the Ghost’s dynamism with the generous space one expects in a chauffeur-driven limousine

Rolls-Royce presented the second-generation Ghost in the last quarter of last year. Now we have the Ghost Extended, with a wheelbase that is 17 centimetres or 6.7 inches longer than the standard Ghost. All of the extra length has gone to increase the rear legroom. This means more space for the passengers when compared to the standard model, which itself has more legroom than the first generation Ghost. The extended variant has a larger boot and subtle design enhancements that set it apart from the standard model.

Despite being launched in 2009, immediately after the global financial crash, the original Ghost was an unmitigated success.

Over the course of its ten-year production run, it became the most successful model in the company’s 116-year history. This success, in turn, enabled the brand to scale up production, invest in its capabilities and re-establish Rolls-Royce at the pinnacle of the luxury automotive sector. The second-generation Ghost, according to Rolls-Royce, is its most technologically advanced car to date.

“The first Goodwood Ghost was a response to a whole new generation of clients, both in age and attitude. These men and women asked us for a slightly smaller, less ostentatious means to own a Rolls-Royce. The success of the product we created for them fulfilled our most ambitious expectations... To create a new product that would resonate with our Ghost clients for the next ten years meant we had to listen carefully to their demands. The only components that we carried over from the first Goodwood

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Ghost were the Spirit of Ecstasy and umbrellas. Everything else was designed, crafted and engineered from the ground up,” says Torsten Müller-Ötvös, CEO, Rolls-Royce Motor Cars.

Despite being bigger in overall size than the original Ghost, the second-generation model looks smaller and more compact, thanks to some clever design thinking. It also feels more assured while delivering some ground-breaking technologies that made their debut on this model.

The Ghost Extended’s profile is defined by a single, sculpted shoulder line that extends from the front to back, creating a continuous silhouette. Minimal shut lines and a clean, contemporary aesthetic highlight its refined sensibility. It features a new taillight design, but in typical Rolls-Royce fashion, the modification is subtle enough to retain the resemblance with the standard Ghost. In the front, the metal grille surround extends down further, through part of the front bumper. At night, the Grille is Illuminated by a subtle glow, bestowing the car with a distinctive identity.

For the first time in Rolls-Royce history, the Spirit of Ecstasy on the Ghost gracefully emerges through the car’s bonnet instead of sitting atop the grille. She now appears as though she is surfacing on a crystalline body of water, represented by the bonnet’s smooth surface, with the wake represented by a linear crease on the bonnet behind her.

The marque’s proprietary aluminium spaceframe architecture - first used on the Phantom and then on the Cullinan - enables

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Mamdouh Khairallah, General Manager - RollsRoyce Motor Cars AGMC at the Rolls-Royce boutique in City Walk, Dubai

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designers and engineers to develop an authentically superluxury product by eliminating many of the constraints found in other platforms. Among these are the all-wheel drive and allwheel steering, both of which are standard, and both features take on greater significance on the extended version.

While the all-wheel-drive delivers efficient transfer of power from the engine to the road, the rear-axle steering improves the Extended’s manoeuvrability. Below 70kmph, the all-wheel steering takes control, enhancing manoeuvrability. Above 70kmph, the front and rear wheels co-steer, improving lateral movements.

Power in the extended version comes from the same nextgeneration 6.75-litre twin-turbocharged V12 engine found in the standard Ghost, producing the same 563 horsepower and 627 pound-feet of torque. However, given that the engine’s power output is more than what the standard model needs, the marginal added weight due to the extended length should make little difference in its overall performance.

The advanced Planar Suspension System, which debuted with the second-generation Ghost, isolates wheel vibration and quietens the drive. It also absorbs vibration, delivering the smoothest of rides and supreme interior passenger comfort - the marque’s signature Magic Carpet Ride.

The iconic rear coach doors, slightly longer than the standard model, open and close with effortless ease as they are fully mechanised. Placing them in motion requires only the smallest gesture – pulling on the door lever to open it mechanically and pressing on a button to close it. The boot, also operated mechanically by a button, is bigger; big enough to fit up to four full-sized golf clubs.

The defining character of any extended-wheel-base model is in the interior. On the Ghost Extended, the interior is ten per cent greater in size than the standard model; that translates to an impressive 500 litres of free space. The signature offering on the extended variant are the individual seats for the rear passengers.

Beyond offering additional room, the ultra-luxurious leather seats offer first-class reclining options.

In the middle is a Champagne Cooler accompanied by the world’s finest crystal glasses to preserves the integrity of any celebratory sip. The analogue clock is hand-crafted and paired with a minimalist veneer. The Rolls-Royce umbrella, the iconic accessory stored within the rear doors, is best appreciated as a Commissioned Collection, as they are designed to match each car’s aesthetics.

For the first time on Ghost Extended, the Starlight Headliner is emphasised with an ephemeral show of shooting stars. The sublime scene is a rarefied vision of pure beauty. The highgloss Illuminated Fascia is a masterful display of mesmerising craftsmanship. When the car is in motion, the wordmark is enlivened by the brilliance of 850 three-dimensional stars.

When the car is in repose, the starfield dims, and the fascia seemingly disappears into the abyss of the night.

The Bespoke Audio system has been redesigned to Ghost Extended’s specific dimensions, creating studio-quality sound within the cabin. And because the aluminium architecture of the Ghost Extended has high acoustic impedance, external noise is all but eliminated.

Based on the first generation Ghost’s sales figures, RollsRoyce estimates that the new Ghost Extended will contribute about twenty per cent of the model’s overall sales.

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AUTOMOTIVE • PROGRESSIVE LUXURY

PROGRESSIVE LUXURY The EQS is Mercedes-Benz’s first all-electric equivalent of the S-Class

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The new EQS is Mercedes-Benz’s first all-electric luxury saloon, in the same class category as the S-Class. Fusing technology, design, functionality and connectivity, EQS is the first model based on Mercedes’ new modular architecture for luxury and executive-class electric vehicles.

As the first model based on the new modular architecture, Mercedes designers working on the EQS were given a blank sheet to work with. The result, a design philosophy of “Sensual Purity, combined with Progressive Luxury,” and expressed through generously sculpted surfaces, reduced joints and seamless transitions.

The fluid coupé-like silhouette of the EQS is complemented by the slim, cab-forward front-end, the frameless doors, a high, curved beltline, and a fastback posterior. The overhangs at the front end are short, while the rear is smoothly rounded. The distinctive ‘Black Panel’ face features a light band that connects the two “revolutionary” Digital Light headlamps, each capable of projecting guide markings or warning symbols onto the road.

The extensive gap between the A and C pillars means a generously dimensioned passenger compartment. These design elements combine to deliver a cd value of 0.202, making the EQS the most aerodynamic production car in the world.

The undisputed highlight of EQS’ interior is the MBUX Hyperscreen. Three OLED screens sit under a single, curved cover glass that spans the with of the car. The curved glass covering allows a distortion-free view of the display units across the vehicle’s entire width. With its AI-driven adaptive software, MBUX adapts to its user and makes personalised suggestions for numerous infotainment, comfort and vehicle functions.

The doors and their centre panels emerge from behind the MBUX Hyperscreen. A surface-mounted modular body floats like a sideboard in front of the door panel. It accommodates the essential door elements such as armrest, door module, pullhandle and map pocket. Circular ambient lighting completes this floating, avant-garde aesthetic in the dark.

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The seats, despite their simplistic design, possess a captivating sculptural beauty. They wrap-around surfaces in the side bolsters to create a cocooning body support structure.

A common feature found on all seat variants is the dynamic graphic pattern with highly elaborate, positioned perforations.

There are eight coordinated colour combinations curated to accentuate the generous sense of space.

As an option, the EQS has front and rear “comfort doors,” which can automatically extend all four door handles and even open the driver’s door. Using MBUX, the driver can also open the rear doors mechanically, for example, to let children in.

The EQS has a seemingly endless list of driver-assist systems, many of which are new. The car’s AI-driven navigation system, for example, can plan the fastest and most convenient route, including charging stops, based on numerous factors. It can also react dynamically to traffic jams or a change in driving style.

The car’s Energizing Air Control Plus system combines filtration, sensors, and air conditioning to purify and maintain cabin air quality. The car’s HEPA (High-Efficiency Particulate Air) filter traps fine particles, micro-particles, pollen and other substances that enter the vehicle. It also reduces sulphur dioxide, nitrogen oxides and odours with an activated charcoal coating.

The EQS marks a new generation of batteries with “significantly higher energy density” compared to the EQC. According to the brand, the EQS can be charged up to 200

kW at fast-charging stations with direct current. Power for up to another 300 kilometres (WLTP) is recharged in just 15 minutes. At home or public charging stations, the EQS can be conveniently charged with up to 22 kW with AC using the onboard charger.

The EQS will be available in two variants. The EQS 450+ will be the first variant to reach the market, followed by the EQS 580 4MATIC. Both have the same exterior and interior dimensions and top speed of 210 kmph. A performance version with up to 560 kW is being planned.

The EQS 450+ is a rear-wheel-drive car with a rear-axle steering angle of up to 4.5 degrees. It has a maximum stated output of 245 kW, maximum torque of 568 Nm, and a range of up to 770 kilometres (WLTP).

EQS 580 4MATIC is an all-wheel-drive car with a rear-axle steering angle of up to ten degrees, which translates to a turning circle of 10.9 metres for a car that is over five metres long. It has a maximum stated output of 385 kW, maximum torque of 855 Nm, and 0-100 acceleration in 4.3 seconds.

Following the launch of the EQS, Markus Schäfer, Member of the Board of Management of Daimler AG and COO of Mercedes-Benz Cars, stated: “We are striving for nothing less than leadership in the field of electric mobility and digitisation through an intelligent platform strategy and a software-based approach. The new EQS shows we are following our own Mercedes path by offering customers a highly efficient, electric and luxurious experience with our electric vehicles.”

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REVIVING A POWERFUL HERITAGE The New Land Rover Defender is reunited with the V8 engine, a much-beloved combination with a strong heritage.

Land Rover Defender L663 - better known as the New Defender or the 2020 Defender - was much derided by traditionalists when unveiled at the 2019 Frankfurt Motor Show as a replacement for the previous model that was discontinued after 2016. However, the positive response from the press and the 2020 sales figures of the new Defender suggest that the designers and engineers at Jaguar Land Rover have pulled off one of the greatest automotive redesigns since the “King” Range Rover was replaced in the 1990s.

The Defender’s redesign was forced upon JLR because it had become impossible to make its iconic 4x4 meet the stricter European Union emission standards that came into effect in 2020. The Defender was removed from the US and Canadian markets in 1998 for similar compliance reason. In the US, the new and much-improved Defender sold nearly 7,000 units in just seven months, while in Europe, nearly 9,000 units were sold in 2020 - far exceeding previous sales figures.

Encouraged by the positive consumer response globally, JLR has announced the revival of an important Defender heritage - the V8. This engine is a powerful addition to the existing range of Plug-in Hybrids and efficient Ingenium petrol and diesel powertrains. To celebrate this reunion, the marque has announced a series of special body kits, one of which is the Carpathian Edition.

The new Defender V8 recalls the rich heritage of eight-cylinder Land Rovers dating back to the 1970s – from the original Stage I V8 to the North American Specification models of the Nineties, and the powerful Defender Works V8. Available in both the 90 and the 110 body designs, the new V8 range is engineered to be the fastest and most engaging production Defender ever.

The 5.0-litre V8 supercharged petrol engine produces 525PS and 625Nm of torque. It delivers all that power through an eight-speed automatic transmission. The Defender V8 90 can accelerate from 0-100kmph in 5.2 seconds and has a top speed of 240kmph. Its reported fuel consumption is up to 14.5litres per 100km.

To manage the increased power of the V8, certain underthe-skin tweaking was necessary. The V8 models have been given exclusive suspension and transmission tuning to improve handling and body control, including bespoke spring and damper rates. Larger-diameter and solid anti-roll bars help reduce body roll in extreme cornering. Simultaneously, the new Electronic Active Rear Differential introduces a Yaw Controller that keeps things under control when the Defender V8 reaches or exceeds the grip limit.

The new Dynamic program in Terrain Response 2 was calibrated to give the Defender V8 a more agile, playful and responsive character. In this setting, sharper throttle response

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and bespoke tuning for the Continuously Variable Damping combine with the stiffer suspension bushes for immediate steering responses. Working in harmony with the Torque Vectoring by Braking technology, Traction Control Systems and the new Yaw Controller, the Defender V8 is faster, more engaging and more controllable than ever.

The Carpathian Edition of the Defender V8 is finished exclusively in Carpathian Grey with a Narvik Black contrast roof, bonnet and tail door. The latter appearing for the first on the New Defender. Additional visual highlights include V8 Carpathian Edition badging and Satin Black towing eyes.

The exterior is finished with Land Rover’s Satin Protective Film. The recyclable PU-based wrap is applied to external bodywork giving the 4x4 a contemporary semi-matte finish that also protects against everything from car park scratches to offroad bramble rash.

Other distinctions, shared across the V8 range, include quad exhausts with distinctive tailpipes, 22-inch alloy wheels with a Satin Dark Grey finish, and Xenon Blue brake callipers on 20-

inch brake discs. Acoustic tuning of the Defender V8’s induction and exhaust systems delivers a distinctive sound. Calibrated to suit every driving situation, this evocative soundtrack can be enhanced by selecting the “Dynamic” program in the Terrain Response system.

Inside, the seats are trimmed in unique Ebony Windsor Leather with Miko Suedecloth and Robustec accents. Each seat is finished with a unique Ebony tag. The exposed crossbar beam has a special Satin Black finish. The four-spoke steering wheel is enhanced by an Alcantara rim, while the gearshift paddles are finished in tactile satin chrome. Leather covers the airbag housing and gear lever, while illuminated treadplates are completed with a V8 script.

“The introduction of our V8 powertrain adds a new dimension of driving engagement and off-road capability to Defender. Fast and fun to drive, it represents the pinnacle of the Defender family, and is as rewarding on the road as it is capable off it,” says David Hemming, Chief Product Engineer at Jaguar Land Rover.

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AUTOMOTIVE • REGIONAL EXCLUSIVITY IN BLACK

REGIONAL EXCLUSIVITY IN BLACK The 2021 QX80 was launched in November along with the Black Edition, exclusively for this region

The QX80, Infiniti’s flagship model and its fullsize SUV, features new equipment, technologies and style enhancements befitting its status as a luxury SUV. For the first time, the Infiniti range includes the new ‘Black Edition’ grade. According to Nasif Siddiqi, Managing Director of Infiniti International Markets, “The Black Edition grade has been designed keeping in mind the unique tastes and preferences of our customers in the region.”

The QX80, as a full-size luxury SUV, offers a spacious, high-quality cabin with room for seven or eight passengers, along with a commanding exterior design. Despite its size, the QX80 is designed to offer a relaxing and confidenceinspiring drive with the help of a powerful yet smooth engine, complemented by a bouquet of advanced drive-assist technologies.

The 2021 QX80’s exterior features a more fluid profile along with some new distinguishing enhancements. The most obvious one being the taller and wider grille with a new 3D wave pattern and chromed double-arches. On either side of the grill is Infiniti’s signature “eye-inspired” LED headlights.

It has a larger 22-inch wheel design, cast with dark silver paint or forged with premium liquid metal paint. At the rear, the redesigned tailgate features new taillights, chrome bar and rear bumper.

Inside, the intricately stitched seat faces give visual depth while making them more comfortable. The seats also come with new colour options. To offer greater comfort to the second-row passengers, the new QX80 has ample legroom and leather-appointed captain’s chairs and climate-controlled seats. The standard arrangement of the three rows of seats can comfortably accommodate up to seven individuals. This

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is expandable to accommodate eight passengers with the Split Bench Seat Package. The new QX80 has 2.69 cubic meters of cargo space when the second and third-row seats are folded down flat.

Some of the key additions to the 2021 model include the next generation InTouch - Infiniti’s premium in-vehicleInfotainment system featuring two HD display screens, 3D maps, Apple Car Play and Android Auto capabilities. Another notable addition to the model is the Bose Performance Series with 17 high fidelity audio speakers with surround sound technology.

One of QX80’s USP over the years has been its drivability despite its size, even in demanding urban traffic. The new 2021 model continues this ethos with a bouquet of drive-assist technologies. Here are some of the standouts. Intelligent Cruise Control allows the driver to set and automatically maintain the speed and following distance. Distance Control Assist is an industry-first system that intuitively helps the driver release the throttle and apply the brakes during changing traffic conditions. The Predictive Forward Collision Warning system warns the driver with visual and audible cues if there’s a risk of a frontal collision. It can even sense if the second vehicle ahead decelerates. Blind Spot Intervention and Warning, Backup Collision Intervention, and the Smart rearview mirror combine to assist and warn the driver during lane changes and reversing.

The 2021 QX80 is powered by a 5.6-litre V8 engine that produces 400hp and 560nm of torque at 4,000 rpm. The SUV’s Acceleration Swell system gradually builds engine torque as the SUV’s speed increases to unleash a smooth, continual rush of power. Meanwhile, Its Variable Valve Event

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and Lift (VVEL) system regulates airflow at the intake valve to deliver smooth responsiveness, better fuel efficiency, and lower emissions.

The fluid yet dynamic performance of the engine is complemented by a smooth-shifting seven-speed automatic transmission. Infiniti’s advanced Hydraulic Body Motion Control, part of the SUV’s suspension system, makes the required adjustments to deliver smooth, flat turns without body-roll or lean. When off-road, the 4-Wheel Active Brake Limited Slip senses excessive wheelspin and compensates by automatically redirecting power to the other wheels. AllMode 4WD continually adjusts power between the front and rear wheels to control any road condition.

The new ‘Black Edition’ grade QX80 is distinguished by dark chrome and black exterior accents on the front grille,

fascia, side fender vents, door mirror caps and rear tailgate strip. It has dark chrome 22-inch forged alloy wheels. Three stylish interior trim colours are available - Graphite, Saddle Brown and Wheat with a revised Charcoal Ash Wood accent trim. There are five exterior colour options - Anthracite Gray, Mineral Black, Moonstone White, Liquid Platinum, Hermosa Blue.

Produced in the marque’s Kyushu plant in Japan, Infiniti sold over 23,000 QX80s in 2019. The Middle East region, which received around 1,600 units, is the SUV’s secondbiggest market. North America is by far its biggest market with over 20,000 units sold. With the latest enhancements, along with the launch of the region-exclusive Black Edition, Infiniti’s QX80 looks set to continue its positive performance in the region.

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AN INVITATION TO WRITE Montblanc wishes to inspire people to write through a new book, in which words and images explore the significance of writers, their words and the pen.

“Montblanc: Inspire Writing” is the title of a new book released recently by the Hamburg-based manufacturer of high artistry writing instruments. A collaborative effort by three highly acclaimed names, it tells the story, with insightful details, of a pioneering Maison striving to inspire people to write - to let their thoughts flow across a page and to leave their mark on the minds of people. A work of art in itself, the book is a must-have complement to any meaningful collection of writing instruments. It may also be of interest to art, history and handwriting aficionados.

The book examines in depth the multifaceted identity of Montblanc - a brand at the summit of luxury writing instruments for over a century – through the words of author Alex Fury. His words are stunningly complemented by rarely seen images and documents sourced from deep within the maison’s archives. Then there are the striking originals by renowned still-life photographer Laziz Hamani.

The words and images have been beautifully curated and presented by Assouline, the leading name in luxury, art and cultural publications. The house - founded by the husband-wife duo Prosper and Martine Assouline (Paris 1994) - is driven by a “desire to create a new, contemporary style of book,” and is based on the founders’ experienced eye for visually rich stories and compelling narratives.

With a talented team of creatives and producers, Assouline continues to reinvent the notion of true luxury through collaborations with some of the world’s most respected artists, photographers, writers, designers and more. Today, Assouline offers fifteen hundred titles in five major collections and has curated some of the world’s most aspirational private libraries.

Their latest offering, comprising 220 highly tactile pages, is presented in a sturdy yet elegant, white-onblack monochromatic sleeve. The graphic is minimal, consisting of the book’s title and a large Montblanc

logo in the centre. As the book slides out of the sleeve, the minimalist book cover reveals itself - predominantly white, in stark contrast to the sleeve.

The blank space of the cover is dominated by the closeup of a Montblanc fountain pen nib. The image, by photographer Laziz Hamani, reveals the minuscule, artful detailing on the nib. Above the nib is the book’s title in a beautiful freehand font. The tastefully executed minimalist sleeve and cover are rich in symbolism and hint at the things to come.

Inside, Alexander Fury’s meticulously researched words take the readers on a journey deep inside Montblanc, seamlessly weaving an intricate pattern from the past to the present, and onto the future.

On page 105, Fury writes: “Montblanc pens are popularly referred to as ‘writing instruments.’ This is a fitting and evocative nomenclature because, like a Stradivarius or a Steinway, Montblanc instruments are precisely geared, finely tuned artistic creations serving as tools for the creative endeavours of others.”

Fury is a highly reputed fashion journalist, author and critic. He is currently the Fashion Features Director of AnOther Magazine and Men’s Critic for Financial Times. Between 2016 and 2018, he was the first Chief Fashion Correspondent at T: The New York Times Style Magazine. Prior to that, he was fashion editor of The Independent, i, and The Independent on Sunday newspapers.

In 2018, Fury received the Honorary Doctorate of Humane Letters from the Academy of Art University, San Francisco. The books bearing his name include Dior: Catwalk, Catwalking: Photographs by Chris Moore, Dior by Gianfranco Ferré, Chanel: The Impossible Collection and Zuhair Murad.

In “Inspire Writing,” along with Fury’s literary exploration of Montblanc, one finds precious words

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from inspirational personalities and literary sources. A quote from poet and novelist Hermann Hesse states: “Without words, without writing and without books there would be no history, there could be no concept of humanity.” On page 10, one finds an archival image of Winston Churchill autographing a book, and on the facing page is the Merriam-Webster definition of the word “Write.”

From its very inception, the book was conceived to be a visual treat as much as an intellectual stimulation.

The book, therefore, is rich in imagery. It is a treasuretrove of archival black-and-white images from the past - from historical figures to the literary and the ordinary - all in the act of wiring. There are images of blueprints depicting the raw design of Montblanc pens and of archival documents. But the real treats are the highdefinition and colour-rich photographs by Laziz Hamani.

Born in 1959, and of Northern Algerian descent, Hamani has followed a distinguished path to become a world-renowned still-life photographer. In a career spanning over 20 years, he has collaborated with some of the most prestigious luxury brands and fashion houses, including Cartier, Dior, Ralph Lauren, JaegerLecoultre, and Louis Vuitton.

In 2009, his “Itinerary of an Unfinished Canvas” series was exhibited at the prestigious Biennale di Venezia, as part of the “Intuition” exhibition. He has

authored more than 30 books with publishers such as Assouline, Flammarion, and Axel Vervoordt. Some of his most iconic books include Wabi Inspirations, ARTEMPO, Dior by Yves Saint Laurent, Living with Light, Dominique Stroobant, Jouets cultes du XXè siècle, Antiquaires: Paris Flea Markets, and The Grand Bazaar Istanbul.

The book demanded of Hamani his full range of photographic expertise - from the high-definition closeups of pen components that unravel their intricate and precise detailing, to portraits of well-known individuals (Spike Lee being one), and Hamani’s true forte - still life. One of the best examples of which can be seen on page 15, where we find Hamani’s deception of Montblanc’s RED Collection, presented in collaboration with the RED foundation in 2019.

“Montblanc: Inspire Writing” by Assouline thus brings together two exceptionally talented and experienced artists to tell the tale of an exceptional manufacturer of writing instrument. The articulate words of Alexander Fury, the stunning original visuals by Laziz Haman, and the archival monochromes that take us back in time all extolling the importance of writing, of committing one’s thoughts to paper, or of signing a document that changes the destiny of men and country.

Montblanc: Inspire writing (26x35cm) is available worldwide through Montblanc and Assouline networks.

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OBJECTS OF DESIRE

PREPARING FOR THE OUTDOORS This season’s Saint Laurent Rive Droite capsule collection is about enjoying the outdoors, when they are accessible freely again.

Through Saint Laurent Rive Droite, creative director Anthony Vaccarello imagines new ways to expand the universe and Saint Laurent’s DNA. This season, he revisits and draws inspiration from the world of sports.

Rive Gauche is a creative and cultural destination curated by Anthony Vaccarello, located at 213 rue Saint Honoré in Paris, and at 469 Rodeo Drive, Los Angeles. It was named ‘Rive Droite’ as a nod to Saint Laurent rive gauche line, which democratised fashion and luxury in the sixties.

The multipurpose destination offers a glimpse into the Saint Laurent universe where exclusive and limited-edition pieces are offered, along with vintage and archival ones, music, photography and literature. On occasion, it transforms into a platform for artistic performances, exhibitions, events and cultural exchanges.

For this season’s Rive Droite, Vaccarello has designed a capsule collection titled: “The Winter Game.” It features exclusive products created in collaboration with renowned sports brands, across different categories, including ski, snowboard, luge, and basketball.

The mission: to prepare for that moment when we are free to enjoy the outdoors again.

Exclusive skis and a snowboard have been developed with ZAI. Both products are high-quality equipment and are available in black. The yare complemented by a unique black sledge created with Sirch.

With Spalding, Vaccarello has redesigned the iconic basketball with a black snakeskin effect. A 9Forty style cap has been created with New Era. This classic cap has been designed in black with the YSL logo embroidered on the front.

All these products are available in the Paris and Los Angeles Rive Droite stores and are available online at YSL.COM/rive-droite.

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Snowboard: US$9,500

9FORTY Cap US$250

Sledge: US$4,500

Basketball: US$475

Skis: US$11,605

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TAKING GAMING TO LEVEL NEXT Bang & Olufsen enters the gaming accessories market with the new Beoplay Portal wireless headphones

Bang & Olufsen’s Beoplay Portal is the Danish brand’s first-ever wireless gaming headphones designed to offer an immersive experience while gaming, watching movies or listening to music. Typical of a B&O product, the Beoplay Portal headphones are expertly crafted, lightweight, designed for long-lasting comfort, ease of use, and superior acoustic performance.

“Beoplay Portal is the first of its kind — a wireless headphone that combines gaming technology with Bang & Olufsen’s characteristic sound, design, and craftsmanship,” says Dorte Vestergaard, Director and Head of Bang & Olufsen’s On-The-Go category. “Our designers and engineers have worked tirelessly to create a pair of headphones that meets the advanced technological needs of the gaming community while also excelling during daily use. Bang & Olufsen is thrilled to be entering the gaming market with this category-redefining product.”

Beoplay Portal was developed as part of the ‘Designed for Xbox’ program. Therefore, it connects seamlessly to

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Xbox Series X|S and Xbox One consoles via Xbox Wireless protocol, providing a high bandwidth and low latency connection. However, Beoplay Portal is also compatible with PC and mobile devices via Bluetooth 5.1, aptX Adaptive, and USB-C. To deliver a precise and faithful acoustic reproduction, the headphones have two custom-designed 40mm drivers with Neodymium magnets. Additional layers of depth and texture to games, movies, and music are produced with Dolby Atmos for Headphones. It debuts a new generation of Adaptive Active Noise Cancellation technology, using a combination of feed-forward ANC and feed-back ANC. The addition of ‘Own Voice’ enables users to hear their own voices while simultaneously cancelling out extraneous sounds.

Designed by Jakob Wagner in partnership with B&O’s design team, Beoplay Portal is available in three colourways: Black Anthracite, Grey Mist, and Navy. The earcups feature touch-sensitive aluminium discs with a gradient effect, produced using a proprietary anodization technique

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developed by B&O. Weighing in at a mere 282 grams, Beoplay Portal headphones are among the lightest in the wireless category.

The jaw-supporting earpads are crafted from lambskin-wrapped memory foam. There is a subtle protrusion on the rear of each cushion, which conforms to the shape of the user’s head, enhancing comfort and eliminating sound leakage. The inner headband features offset padding designed to relieve pressure on the top of the head. This padding is covered with a high-quality bamboo fibre textile, chosen for its durability and breathability.

Beoplay Portal debuts B&O’s virtual boom arm, eliminating the need for the traditional boom arm found on most gaming headsets. Using Directional Beamforming technology, an array of microphones helps isolate and amplify the user’s voice while eliminating background noise, allowing for crystal clear conversations.

Beoplay Portal’s user interface is comprised of touch controls built into the side of the earcups. With several simple gestures, users can raise and lower the volume, adjust ANC and Transparency Mode, and control their music and phone calls.

These control functions can also be accessed through the Bang & Olufsen app. Available for iOS and Android, the app has been updated to include Gaming Mode, which introduces a new set of features designed specifically for gamers, such as microphone optimization and game/chat balance. When connected to Xbox Series X|S, Xbox One or PC using a dongle or USB-C, Gaming Mode is automatically activated. When connected using Bluetooth, the features will adapt to the needs of a traditional headphone, and the app’s user interface will adjust accordingly.

Beoplay Portal has a 1,200 mAh lithium-ion battery, offering up to 24 hours of continuous playtime using Bluetooth and Active Noise Cancellation, or 12 hours of playtime using Xbox Wireless, Bluetooth, and Active Noise Cancellation. Beoplay Portal is now available in B&O stores and online.

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L A D O L C E V I TA • G L O B A L C I T I E S O F C O F F E E

GLOBAL CITIES OF COFFEE Nespresso’s World Explorations collection captures the coffee culture of cities from around the world

Nespresso’s World Explorations coffee range showcases distinct coffees inspired by cities from around the world. The intense Cape Town Envivo Lungo and Stockholm Fortissio Lungo, and the more balanced Vienna Linizio Lungo and Tokyo Vivalto Lungo, are now joined by two new mild cups - Shanghai Lungo and Buenos Aires Lungo, inspired by the flavour profiles typical of these Asian and South American cities.

The Shanghai Lungo captures China’s newly developed modern coffee culture. It has a distinctive light roast blend that combines Kenyan, Chinese and Indonesian Arabicas.

The coffee’s berry notes and fine acidity are best enjoyed as a longer cup to appreciate the drinking experience like a local.

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In a nod to Argentina’s vibrant food scene where sweetness prevails, Buenos Aires Lungo blends a gently roasted Colombian Arabica with Ugandan Robusta, to deliver distinct cereal and sweet popcorn notes. Paying tribute to the city’s love for smooth long cups characterised by a sweet, milky flavour, this coffee is best served with a generous drop of milk and sugar.

South Africa’s preference towards Asian coffees has shaped local tastes over time. Cape Town Envivo Lungo, therefore, blends Indian Arabica and Robusta to deliver an intense and full-bodied Lungo with a punchy, bitter note and woodsy aroma. The coffee’s smooth roasted notes unfold with a splash of milk to enjoy it like a local.

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Taking consumers on a leisurely wander through the capital of Sweden, Stockholm Fortissio Lungo recreates the aromatic profile of a Swedish coffee by coupling Monsooned Malabar with Colombian Arabica for an intense, sweet cup with a hint of bitterness. To recreate a true Swedish experience, this flavourful coffee is enjoyed with friends and family over a plate of cinnamon rolls.

The Japanese enjoy a more decadent coffee with balanced, elegant aromas. Tokyo Vivalto Lungo captures these preferences with refined Ethiopian and Mexican Arabicas that deliver a complex, floral cup with a hint of acidity. To enjoy like a local, extract this long black cup and take time to savour its aromas.

Taken from Vienna’s coffeehouse tradition, Vienna Linizio Lungo pays homage to the smoothness of Viennese coffee. It pairs sweet Brazilian and Colombian Arabicas, lightly roasted to enhance the malty and aromatic notes in the cup. For an authentic Viennese experience, it is suggested that this lungo be topped up

with hot water for an even longer cup and served with a slice of cake.

To complement the two new World Explorations flavours - Shanghai and Buenos Aires Lungo Nespresso has added two new colourful cups to its iconic Pixie Lungo collection. The range of beautifully crafted, double-walled coffee cups, now has a red one for Shanghai and a glossy silver one for Buenos Aires; to match the brightly coloured cups representing the two cities.

Nespresso also recommends the Creatista Pro to takes things to the next level, to deliver barista-style results at home. The stainless-steel design exudes hightech excellence, with features like simultaneous brewing and milk frothing, onscreen recipes, an intuitive touch screen and multiple adjustable foam settings to ensure satisfaction, consistently.

The Nespresso World Explorations coffee range and accessories are available online and at Nespresso boutiques.

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AN ITALIAN LEGACY Giuseppe Cipriani reveals what makes Cipriani such a global phenomenon

Cipriani, celebrating 90-years in the world of hospitality, has officially launched the Cipriani Dolci at the gates of the Fashion Avenue at The Dubai Mall. The new destination is a luxurious take on the Italian Pasticceria and has been designed

by Cipriani to ensure a comfortable experience, where “every table is a great table and guests love coming back.

Since the Italian restaurant’s inception in 1931, when Giuseppe Cipriani founded the legendary Harry’s Bar in Venice, Italy, four generations of Cipriani have grown a single restaurant into a world-renowned hospitality brand consistently recognized for its unique atmosphere, landmark venues, “luxury in simplicity” and authentic service all over the world. A luxurious take on the Italian Pasticceria, Cipriani has designed the new space in their iconic nautical colours, covering 1,100 square feet with a capacity of 115 covers.

Classics like, the Bellini & Carpaccio, invented by Giuseppe Cipriani in 1948 and 1950 respectively at Harry’s Bar in Venice, will be highlighted at Cipriani Dolci. Other Cipriani classics include Baked Tagliolini, Scampi alla Carlina, Seppioline in Tecia, Carpaccio and more. Signature Dolci treats include Torta Di Cioccolato, Vanilla Meringue Cake, Ice Cream freshly whipped to order, Lemon Tart, Tiramisu and more. A vetrina or window will display an assortment of tramezzini, focaccia, bomboloni, cannoli and other traditional Italian pastries.

Prior to the launch, we had a chance to speak with Giuseppe Cipriani, CEO and the founder’s grandson, about the Cipriani charm and what makes them such a global success.

Your father, Arrigo Cipriani, said this about your grandfather and the founder of Harry’s Bar - Giuseppe Cipriani: “He treated people like kings and kings like people.” And, “He was very simple and intelligent.

Simplicity is beautiful when it has many, many details.”

These words - which highlight his approach to service and presentation - at first may seem counter-intuitive,

but obviously, there is more to it. Could you elaborate on what your father meant by these words?

Harry’s Bar in Venice was from the beginning the chosen meeting point of famous writers, aristocrats, royals and prominent international entrepreneurs, what today we would, with an often overused word, call “celebrities”. My grandfather was not impressed by those, nor by names, status or titles. What he truly loved was the uniqueness of each person, well known or completely unknown, their characters, their spirits, their contribution to the wonderful atmosphere of that “room”.

He served them equally, with dedication and humility like they were special guests in a private home. Simplicity, viewed as the pursuit of truth, and essence, viewed as the antithesis of an empty form, distinguished everything. From décor to food, drinks, tableware and of course, service. It was not a casual thought, but the details are composed of care and attention to many different facets.

How much do the values established by your grandfather at Harry’s Bar influence the way you and your family manage your hospitality business, and in terms of decor and service?

Those values became part of our DNA, transmitted by my grandfather and perfectly embodied by my father. We are trying to continue that legacy.

You were instrumental in taking the business International, first to New York and then the world.

Why did you feel the need to expand internationally?

And why the big leap to New York, rather than expanding in Italy or Europe first?

My father was offered a space in New York in 1985 and, though sceptical at the beginning to take the trip, once he saw the location, with its proximity to Central Park and the energy and elegance of that area, he knew it was perfect. New York felt

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natural from the very first days, when many of the customers who had visited Harry’s Bar through the years, we’re coming to Harry Cipriani. As far as myself, at 20 years old, it became my daily office.

Years later, we opened a second location, and then I saw the potential of giving a new life to the most beautiful landmark buildings in the city, left empty for years. They became wonderful historical settings for elegant galas, concerts, non-profit events and so on.

It’s very rare these days to find a founding family which, counting your children, is four generations - to be still involved in the day to day running of the business. Why did your family choose this path, and what are some of the challenges or advantages of being a family-owned business in today’s corporate-driven business environment?

Nor myself or my sons have been remarkable students, but we were lucky enough to share with the two generations before the passion for hospitality, service and food. We are today in twelve countries around the world, with over 30 locations, but the fact that family members are overseeing the business keeps consistency and allows us to stay true to ourselves and to transmit our values to the team on this journey.

Cipriani Dolci Dubai is being presented as a one-of-akind Cipriani concept. Could you take us through some of the decor features that make this venue unique?

Inspired by an elegant Italian Pasticceria, glossy wood, chrome accents, and nautical colours give a modern take to a timeless style. A beautiful round vetrina is central to the layout and displays a variety of pastries and savoury options, including

those addictive Venetian tramezzini and our unique line of fashion-inspired chocolate creations, Cacao by Cipriani.

On the menu, for the uninitiated, what are the Cipriani classics to look out for and is there something special not served anywhere else?

Customers can certainly find, among the many options, our original Carpaccio alla Cipriani, invented by my grandfather in 1950, the classic Baked tagliolini with veal ham, a favourite among our customers of all generations and the Vanilla Meringue cake. We will also serve those soft Venetian sandwiches called tramezzini that I personally find irresistible.

By the way, Orson Welles used to eat plates of shrimp tramezzini at Harry’s Bar. Cipriani Dolci will be open from morning to the closing of Dubai Mall and will offer customers the freedom to enjoy different experiences, including all-day dining, takeaway services, gift baskets and the retail of the full range of fine Cipriani food products.

Why Dubai? What was it about this city, which already has a host of internationally recognized venues, that make you choose it?

Dubai is certainly international, people are well travelled and demanding, and the city is still growing and expanding, becoming more and more both a business and leisure destination. We focus on great hospitality, and we do not compromise on the quality of our food nor attention to service.

This is what our customers trust us for. Cipriani Dolci will be our third launch in the UAE, after Yas Island, Abu Dhabi and DIFC, Dubai, and we are looking forward to adding a new experience to the city.

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ART & DESIGN • SECRETS TO A 100-YEAR-OLD ENTERPRISE

WELLNESS REDEFINED Clinique La Prairie has curated two programs to its bouquet of holistic treatments.

Clinique La Prairie, the luxury spa and wellness destination, turns 90 this year. To celebrate the occasion, the Swiss pioneer in the science of longevity has introduced a new Epigenetic screening service and relaunched its iconic Revitalization programme.

Located in picturesque Montreux, between the Swiss Alps and the shores of Lake Geneva, Clinique La Prairie was founded in 1931 by Professor Niehans, a pioneer in longevity. The multiaward-winning wellness complex boasts a medical team of some 50 leading specialists. Cutting-edge science and ancient healing practices are combined to offer holistic and result-driven experiences for a wide range of conditions, including fatigue, anxiety, digestive disorders, insomnia, detox, weight, pain and more. Guests stay in one of 38 luxury rooms and suites with stunning views of the Alps.

La Prairie’s blood-based Epigenetic screenings is the fruit of a collaboration between the clinic and Genknowme, an innovative life science company specializing in personalized prevention solutions. This unique DNA reading measures the reversible impacts of lifestyle on genes. It uses these next-generation insights to help guests maintain a healthy lifestyle through bespoke plans.

Meanwhile, the updated Revitalization programme includes DNA testing, complete screenings and new innovative treatments in each of Clinique La Prairie’s “four pillars” – Medical, Wellbeing, Nutrition, and Movement; with a focus on metabolism, inflammation, anti-ageing and strengthening the immune system. This longevity approach is exclusive to Clinique La Prairie.

The CLP Extract, the formula built on founder Dr Niehans’ revitalizing ethos and honed over the decades, remains central to the Revitalization programme. Two new activators - developed by the clinic’s life science experts - have been added to the formula: a High-Performance Cellular Active and a genomic-based cure.

The HP-Cellular Active is an organic plant complex taken every day during the stay. It is packed with a plant-based organic blend and produced in Montreux laboratories through a unique process to extract a master organic substance. It improves oxygen

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supply to tissues, helps regulate oxidative stress and stimulate cells’ properties to protect themselves.

The new genomic-based cure - CLP Cellular Genomic FFS15 - comprises five natural active compounds that interact with the genes involved in cell stimulation. Carefully developed to connect the five key priorities for regeneration – the immune system, neuromodulation, anti-inflammation, microbiota recovery and sleep-wake rhythm – the supplement is first taken during the stay and continued at home for four weeks to continue the revitalization process.

Guests booking into Clinique La Prairie for the programme may also avail the new nutrition approach, carefully designed to play a vital role in anti-inflammatory gut health. Expert dieticians offer tailored nutritional guidance to guests, using a three-phase intervention process - neutralization, rebalancing and empowerment – to target specific needs and promote a healthy mindset for transformative habits.

The new Revitalization programme also offers advanced health and wellness in several other vital areas. These include vitamins and antioxidants IV-infusions, DNA assessment and techniques to promote a mind-to-body connection and help reduce stress, such as regenerative light therapy and neurowave stimulation.

Workouts, revitalizing massage, and anti-ageing facial at Clinique La Prairie’s award-winning spa are also incorporated so that guests may enjoy deeper and more stable rejuvenating effects. The Revitalisation Programme is designed to show results in just six days by gradually returning the power of regeneration to the body.

Simone Gibertoni, CEO Clinique La Prairie, says, “Clinique La Prairie has dedicated the last 90 years to unlocking the secrets behind longevity and wellbeing. This commitment has resulted in the best treatments and programs to regenerate and rejuvenate body and spirit, strengthen the immune system and enhance physical and mental performance. This quest has resulted in new breakthrough naturals added to the Revitalization programme, complementing the legendary CLP Extract to revitalize every part of the body.”

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WATERFRONT PARADISE Anantara The Palm Dubai beachfront resort combines the best of Asian and Western influences

Anantara Resort at Palm Jumeirah is a luxurious five-star resort located on the eastern crescent. It is the first and only resort in the UAE to offer Over-Water Villas. With its Thai-inspired earthy décor and surroundings, the resort is designed to create a tranquil escape not far from the urban.

Anantara is a luxury hospitality brand of Minor Hotels, the Thailand based hospitality group which manages nearly 540 hotels in 55 countries and 12 hospitality brands. The Anantara portfolio currently boasts over 35 hotel and properties located across East Asia, the Indian Ocean, Middle East, Africa and Portugal.

Anantara Resort at Palm Jumeirah has 293 elegantly designed rooms and villas. These accommodations overlook either the lagoons or the resort’s landscaped gardens. The resort has 18 Over-Water Villas where guests can watch the sunset over the horizon while enjoying a private dinner on the villa deck. These villas have an oversized water-facing bathtub for guests to unwind while gazing out into the horizon. A select number of Over-Water Villas also feature a unique glass viewing panel set into the floor, offering views of the marine world beneath.

There are 15 one- and two-bedroom Beach Pool Villas perched along the shoreline, each with a private beach-facing infinity pool. The Two Bedroom Beach Pool Villas, with 206 square metres of

private space, are ideal for larger families or groups of friends. All rooms and villas at the resort are equipped with an interactive 42” LED TV, media hub, Nespresso coffee machine, mini-bar, personal safe, and Wi-Fi Internet connection.

The one- and two-bedroom apartments of Anantara Residences are spacious, fully furnished hotel apartments located in the North and South Residence buildings adjacent to the resort.

Anantara Spa is an Asian-inspired sanctuary that “blends East and West with the heritage of Arabia.”

The signature therapies at Anantara Spa include a traditional Thai massage, an Arabian Exotic Scrub and Wrap to exfoliate and rehydrate tired skin, and couples therapies, including the three-hour Palm Retreat.

Facials and body treatments on offer include the Diamond Life Infusion Anti-Aging and Rejuvenating Facial, or a 90-minute Natura Bissé treatment for a “visibly younger-looking skin.” The Ultra Nourishing Diamond Rose treatment uses Arabian Damask rose for soft and healthy skin.

The Spa has 24 luxurious treatment rooms, including dedicated rooms for Thai massage and a holistic cocoon room. The exclusive wet facilities, which complement the treatments on offer, include the bamboo sauna, liquid sound pool, the crystal and gemstone steam room, and the salt inhalation room. These facilities include an aroma steam room and experience showers. The traditional Turkish

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Hammam has separate sections for men and women, or couples can visit together.

The resort has seven dining outlets which offer guests a wide choice from fine to casual. The Mekong restaurant takes guests on a culinary journey along the legendary river with authentic recipes served at rickshaw-style seated tables.

Guests may also reserve the discreet private dining room for more intimate celebrations. For all-day dining, Crescendo serves international specialities for breakfast, lunch and dinner, with indoor and outdoor seating overlooking the resort’s infinity pool.

Meat lovers can delight in the finest prime meat and fresh seafood at Bushman’s Restaurant & Bar. Mediterranean cuisine is on offer at the Beach House, along with city skyline views and creative cocktails. By night, the restaurant transforms into a nightspot for shisha and drinks to the soundtrack of the resident DJ. At the Lotus Lounge, guests can sip a sundowner whilst marvelling at the view and enjoying the ambience created by smooth tunes. For light snacks and refreshers, guests can take a seat on the beachside terrace at Mai Bar. Revo Café is an urban eatery offering freshly brewed coffee and

snacks in a relaxed environment. Down Under serves a selection of Australian and international beverages in a contemporary setting.

To unwind, guests have the option of a dip in the 50-metre infinity pool, or going for a stroll on the private beach, or taking a kayak out on the still waters of Palm Jumeirah.

Three temperature-controlled pools encircle the Premier and Deluxe Lagoon Rooms, so guests can take a dip in the quietest areas of the resort. The Fitness Studio offers group exercise sessions or customised programme in the gym, fully equipped with the latest from Technogym.

Little ones can indulge in a whole host of creative activities at the Tuk-Tuk Kids Club, including arts and craft, painting and colouring, building sandcastles and much more.

Meanwhile, the Chill Teens Club offers teenagers foosball, air hockey and billiards, Play Station, or participation in special themed nights.

Anantara Resort at Palm Jumeirah has something to offer every kind of holiday, from a romantic weekend getaway to a gathering of friends and family. Its location and accommodation layout offers a secluded sanctuary just minutes from the heart of Dubai.

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L A D O L C E V I TA • H O L LY W O O D L U X U R Y N O W S H O W I N G !

HOLLYWOOD LUXURY NOW SHOWING! Instilling Hollywood’s indulgent charm and glamour into the world of hospitality, Paramount Hotel Dubai is now officially open to visitors

Bringing timeless Hollywood elegance to life, the concept of the Paramount Hotel Dubai has been developed

by Paramount Pictures and embodies the very essence of the Californian lifestyle. Located in Business Bay, Paramount Hotel Dubai curates and directs exquisite design, warm service, stellar entertainment, and premium dining, combined magically to mark a new chapter for the brand and set a rare standard luxury of hospitality.

The highly anticipated hotel launch celebrates creativity and harbours the true Hollywood spirit. It houses 823 rooms and suites grouped into Scene and Stage Guest Rooms, Premiere Suites and Paramount Suites, and themed suites taking inspiration from Paramount Pictures movies. All 69 floors of the hotel have exclusive never seen before, behind-the-scenes photography from their movies.

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L A D O L C E V I TA • H O L LY W O O D L U X U R Y N O W S H O W I N G !

Brimming with history stories and glamour, Paramount Hotel is a true blockbuster that features eight experiential dining concepts that promise an unparalleled culinary experience.

Paying homage to the historical magic of motion pictures, stand-up comedy, theatre productions and performing arts is The Paramount Screening Room. It is a private cinema, time capsule, and live entertainment stage with a side of light gourmet bites and bubbles.

Pacific Groove, synonymous with coastal and luxurious aesthetic, is a Californian bar and grill. The restaurant will offer a culinary curation of sizzling grilled seafood, woodfired steaks, fresh salads and a Raw Bar. Flashback is the surreptitious speakeasy bar & lounge that serves custom cocktails by craft mixologists in an intimate Hollywood setting, complete with moving classic posters and two private rooms.

The Cheat is an exceptionally unique Paramount Chocolate Lab, along with an all-day dining restaurant, The Stage; an artisan Café and bakery, The Craft Table; lobby lounge & café; and a Pool Bar & Lounge, Malibu Deck featuring a food truck serving Californian street food originals.

The hotel also features exciting elements such as immersive video walls in the lobby, Paramount Screening Room, PAUSE Spa and a Fitness Center, state of the art meetings and events facilities, and their signature coworking Work/Play suites.

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SIGNÉ • EDITION 41

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