UniSIM Library Newsletter Issue 3

WASSAP! @ LIBRARY

[Issue 3, 2014]

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Library Talk Why it pays to be crazy:

seeing what others don’t

O

ver 50 students with a shared interest in digital business start-up and entrepreneurship turned up for the talk by Prakash Kamdar, CEO of Isobar Singapore on March 20.

Prakash shared his amazing 17 years journey of how he went from being a top student in SIM to CEO of Isobar, a global digital marketing agency. With extensive years of experience leading global creative development and integrated marketing for multi-billion dollar brands

Participants giving their full attention until the end of the session.

including Nokia and Samsung, he presented the future of digital marketing and gave students a future prospect on the upcoming markets. His talk inspired students for new ideas and assured them of the pole position in the race for tomorrow’s market.

Mr Prakash Kamdar, CEO of Isobar Singapore, showing one of the many quotes featured in his presentation talk.

“Interesting talk... coming to my final year in UniSIM (Business program).”

“The speaker was clear in terms of how digital marketing works. Also he provided various clips of past works/ creations which were magnificent. This is how technology is important in this society.”

“Learnt new ideas for class discussion and future business opportunities. Thank you.”

Here’s what you said...

“Insightful, informative talk, and inspirational”

“Enjoyed the presentation and good videos that were played to capture my attention.”

Networking after the talk with light refreshments

Stay tuned for more talks from Library by liking us on Facebook, bookmarking our website or following us on Twitter.

Missed the talk?

Catch it on video here...

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NEW

Library

Facilities

Multi-touch table Get the world at your fingertips! Experience the latest cutting edge technology platform - the multi-touch table, available at the library. It provides a highlyengaging and visually-stunning tool for collaborative learning. The touch table comes with educational games and Microsoft Windows 8 applications. You can now enjoy your best-loved newspapers and interactive games, and share media content with your fellow teammates instantly.

Tabletops you can scribble on The writable tables are a fun and interactive way to support collaborative learning and spark up great ideas around the table. You can use it for discussion or to share ideas with your fellow teammates.

Writable Walls Get unlimited whiteboard surface when you book Group Study Room 3 & 4! The floor-to-ceiling writable wall allows you to collaborate seamlessly and exchange ideas with your teammates.

A Place to Meet, Learn, Innovate 3

Exhibition

H

ope.Heart.Home, a special exhibition by Singapore Discovery Center was displayed at The SIM HQ Atrium for two weeks from 28th January to 7th February This photo-journalistic exhibition shared raw feelings, insightful thoughts, anxieties, hopes and fears, challenges as well as youths’ aspirations and inspiration for Singapore’s future. An estimated 800 visitors dropped by the Atrium to check out the exhibition, some of whom participated in a survey and received exclusive souvenirs.

Check out pictures of the exhibition

STUDENT WEEK

Photography Competition We are excited to announce the winners of our Student Week Photography Competition. We received many submissions from our students. The theme for this competition was “Library Open Day”. Interested students took part capturing their best moments and penned down thoughts of their “Library Open Day” experience.

Congratulations to the winners...

1st Prize Winner Ms Lee Pei Fei, Jesslyn Royal Melbourne Institute of Technology Bachelor of Business Marketing 2nd Prize Winner Mr Phung Anh Quan University of London Bachelor of Science. Hons.

(Accounting & Finance) 3rd Prize Winner Mr Indra Julianto University of Birmingham Bachelor of Science. Hons.

(International Business) Consolation Prize Winner Mr Quek Ming Kan, Marcus Royal Melbourne Institute of Technology Bachelor of Business (Economics & Finance)

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Consolation Prize Winner Ms Yeo Hui Min, Jerlynn University of London Bachelor of Science (Management) (Hons)

...There are also online databases booths such as ABI-INFORM, Factiva, Passport GMID, EMIS, ScienceDirect...

Ms Lee Pei Fei, Jesslyn

View all our students’ entries @ http://goo.gl/arvnLZ

Get Comparative Data with Marketline

Advantage

Marketline Advantage provides a comprehensive

collection of business information on company, industry and country profiles that facilitate a better understanding of the different global markets. Some of the tools include: Market Data Analytics Contains comprehensive market data covering nearly 50 countries, over 30 market sectors, and approximately 150 categories, helping you to understand the retail sales dynamics of your markets.

Company SWOTS Uncover the strengths, weaknesses, opportunities and threats facing the biggest global companies.

Country Analysis Reports Analyse the business landscape in 110 countries with MarketLine’s PESTLE analysis into the strengths, challenges and prospects.

*Access MarketLine Advantage through Online Databases/eBooks or through your student portal

Management Thought Leader:

Clayton Christensen

C

layton Christensen is currently the Kim B. Clark Professor of Business Administration at the Harvard Business School. As an advisor to numerous countries and companies including the government of Singapore, he is currently a board member at India’s Tata Consultancy Services, Franklin Covey, W.R. Hambrecht, and Vanu.

AREAS OF EXPERTISE Christensen also applies his frameworks via ◆◆ Leadership management consultancy Innosight which he ◆◆ Creativity ◆◆ Strategy co-founded in 2000, and Rose Park Advisors, ◆◆ Growth ◆◆ Innovation an investment firm he found in 2007.

Bestselling books available at SIM Library ■■ ■■ ■■ ■■ ■■ ■■

How will you measure your life? (2012) Disruptive Class (2011) The Innovative University (2011) The Innovator’s DNA (2011) Seeing What’s Next (2004) The Innovator’s solution (2003)

“Innovation almost always is not successful the first time out.

You try something and it doesn’t work... Ultimately you become commercially successful.”

– Clayton Christensen

ACCOMPLISHMENT

✓✓ 2010 Lifetime Achievement Award, Tribeca Film Festival ✓✓ Won 2011 Thinkers50 Innovation Award for his application of disruptive innovation to the social issues of education and healthcare.

Keynote Speaker for SIM Annual Management Lecture

Featured works available at SIM Library e-Resources ■■ ■■ ■■ ■■ ■■ ■■

Academic Search Premier – journal articles BusinessPro – ebooks Business Book Summaries – executive summaries Business Source Complete (Harvard Business Review) – journal articles Factiva – newspaper articles JSTOR – journal articles

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Would you eat a 3D printed hamburger?

Who would have thought that we would one day be able to consume printed food? The future is now, ladies and gentlemen.

3D printing or Additive Layer Manufacturing is a process that consists of a multitude of technologies that are used to fabricate physical objects directly from computer-aided design (CAD) sources. In a nutshell, as long as you can design it in a machine readable format, it can be printed.

Food is squeezed out layer by layer from a 3D printer and since there is no limitation on design, food can take on more complex and interesting shapes.

Finally an excuse for you to play with your food!

Companies are jumping on the 3D food printing bandwagon.

Square printed pizza? Yum.

Imagine being able to design what your pasta looks like

Watch how 3D candy is created using 3D Systems’ Chefjet:

Nokia’s 3D printed chocolate logo

#Chokia For Easter, Nokia printed its own logo and called it #Chokia.

The average #Chokia bar weighs 30 grams and has about 164 calories or 6% of a man’s recommended daily calorie intake.

3D sugar candies in intricate shapes and patterns

Coming Up in September!

Talk & Workshop by Cardboard Artist Bartholomew Ting Group Competition on Cardboard E-Info Roadshow Member’s Day Check out 3D printers, e-info Roadshow and more!

For the latest updates on upcoming events, go to www.facebook.com/simlibraries

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