Typeface brief

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BA (Hons.) GRAPHIC DESIGN Module Code

OUGD301

Module Title

LEVEL

Semester Doc. Code

06

OUGD301

Brief/Session – Louis Sullivan typeface

Brief Investigate and visualise the relationship between Architecture and typography by creating a typeface based on principles used by Louis Sullivan.

Background / Considerations Architecture and Typography share a lot of common ground. Both go through an intense process of consideration and planning - The fundamental disciplines of design. Louis Sullivan coined the famous phrase “Form follows function” which is now a principle used throughout architecture and product design.

Mandatory Requirements

Deliverables

A large body of research Documented research Blogged context

Typeface A “Typotecture” exhibition/lecture Promotional material.

Studio Deadline

Module Deadline

This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.


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