” I HAVE MY HANDS ON CHOCOLATE EVERY DAY AND BEING ABLE TO USE JUST NATURAL INGREDIENTS, WITHOUT THE USE OF ARTIFICIAL ADDITIVES, GIVES ME A GREATER SATISFACTION BY THE END OF THE DAY.” KARINA OLSSON, PRODUCTION TEAM LEADER AT SIMPLY CHOCOLATE
IN NATURE WE TRUST ‘All Natural’ means using the best of bests while shunning labs with powders and liquids that no one can pronounce the names of. We are very picky when it comes to our ingredients. We only use the best nature has to offer – we just take credit for it. Taste and quality is everything. Always. We use quite a lot of time searching for great ingredients and interesting flavors and we will go far for new, innovative takes on that - but we would never compromise on great taste. Maybe spirulina is new and modern but if it doesn’t taste great, we would never go down that road just because it’s ‘cool’. We
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need the spelt flakes with the right crunch, we have our own recipe for marzipan, and our caramel is made from honey, sugar and butter - that’s it. And we know it works. Our ingredients are - of course - extremely important to us but ‘all natural’ also means being aware of how we make chocolate and the responsibility that follows. We evaluate every supplier thoroughly on CSR, child labour and documentation, quality, innovation, price, delivery and reachability. This enables us to keep 100% track of our ingredients. All because we care.
