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EMPATHIZE

EMPATHIZE

Mobile applications for dog owners.

Type : Mobile app design

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My Role

UX Research

UX Design

Visual Design

ROLES & RESPONSIBILITIES

Project time

2 months

Tools Used

Pen and paper

Figma

Zoom

Google forms

Overview

"Pet humanization" is a natural expression of the “pets as family” trend, whereby pet owners treat their pets like children and are highly receptive to products similar to the ones they use for themselves.” So I design a mobile application that helps you and your dog be happy both mentally and physically.

The Problem

Dog owners are concerned about their dog's health, especially when they get sick. They always look for the best place to take care of their pets and make sure that they will be happy, but sometimes they don't have enough information to decide where is the most suitable place for them.

The Solution

Design mobile applications for dog owners to note information about their dog's health and can choose the most suitable place for do activities on vacation.

The Process

Design Thinking

The development process of Become was shaped by the principles of the design thinking methodology. It helped me to keep a solution and action-focused mindset within every design phase.

Empathize

We utilize the method of Qualitative Analysis, which involves questioning, interviewing, and observing the target group while they use veterinary services for their dogs. The aim is to understand the behaviors, needs, and genuine problems of the dog owners.

• How many dogs do you have?

Questions

• When was the last time your dogs received vaccinations, and which vaccines were administered?

• Could you please describe the step-by-step process from the moment you realized your dog was sick until the completion of the treatment?

• How long does it typically take you to travel from your home to the veterinary clinic?

• What activities do you usually engage in with your dogs on your days off?

Pain point 1 2 3

Time Information Covid-19

When the dog is sick, it takes a long time to travel or wait to see the veterinarian.

Information available when searching on the internet, and it is understandable to have doubts about their accuracy.

concerned about safety when going to see a doctor.

Pay

User Persona

Background

Office workers who love and have a bond with their dogs. Working from home on weekdays allows them to dedicate time to their dogs. They consider taking their dogs out for activities outside the home as a source of happiness for both themselves and their pets.

Demographic

• Office worker

• Single

• Salary: 35,000 Baht

• Resides alone in Nonthaburi.

Behavior

It is important to make time for the dog. The best efforts are made to find and provide the best things for one's dog.

Need & Gold

She want to ensure that your dog receives the best care possible and minimize the time spent searching for clinics or the information she need.

Schedule and record various appointments for your dog.

Health Menu

Record medication information, including name, dosage, and administration details.

Record medication information, including name, dosage, and administration details.

Record or search for veterinary clinics.

User Interface

Chat Menu

You can immediately contact a veterinarian to consult about your dog's preliminary symptoms through the chat menu before go to the clinic.

Happy Menu

You can select a location to take your dog for relaxation or grooming

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