BA (Hons.) GRAPHIC DESIGN Module Code
OUGD301
Module Title
LEVEL
Semester Doc. Code
06
OUGD301
Brief/Session/Document Title Restaurant Branding
Brief To brand a Scandinavian fish restaurant in the UK
Background / Considerations -Scandinavian design- clean, clear, vectored, repeated patterns, bright colours limited colour palette, white, modern, FRESH -Explore Printing methods such as varnish, foils, embossing, colour blend screen printing etc, to create quality, sleek designs. -Explore stocks and transparencies, looking at materials used within Scandinavian design such as plastic, glass, steel, wood. -Clean functional typography Mandatory Requirements
Deliverables
Scandinavian look IE. Clear, clean, simple, functional, modern. Express Scandinavian culture and nature
Brand Identity -Menu始s x3 -Signage -Business promotion -In store graphics (wallpaper) -Web proposal
Studio Deadline
Module Deadline
3weeks
16th December 2011
This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.