MONTHLY Marketing Report Your Company Name
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Agenda
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Monthly Marketing Calendar OCTOBER - 2017 SUN
MON
TUE
WED
THU
FRI
SAT
1
2
3
4
5
6
7
Blog Post Write e-Book
Blog Post eBook 5 Pitches
Blog Post Write e-Book
Blog Post Write e-Book
Blog Post Write e-Book
9
10
11
12
13
Blog Post Write e-Book
Write e- Book 10 Cold Calls
Blog Post Write e-Book
Blog Post Write e-Book
Write e- Book
8 15
22
29
16
17
18
19
20
Blog Post Edit eBook
Edit e Book 5 Pitches
Blog Post Format e- Book
Format e- Book
Blog Post E-Book Pre-Launch
23
24
25
26
27
E- Book PreLaunch 10 Cold Calls
Blog Post E-Book Pre- Launch
Blog Post Launch E- Book
Promote e- Book
Blog Post Promote e- Book
30
31
Promote e- Book
Blog Post Promote e-Book
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14
21
28
Sales Performance Reporting TOP SELLING PLANS
SALES GOAL YTD
NEW CUSTOMER
$135,000.00 Revenue
1,827 ^ 210% New customers
Plan1 (1%) Plan2 (0%) Plan3 (1%)
25 20
Plan4 (1.5%)
15 10 5 0
Plan5 (82%)
TOP SALES REPS
TOP OPPORTUNITIES
SALES FUNNEL
$312.00 $150.00 $80.00 $60.00 $50.00 $35.00 $28.00 $20.00 $15.00 $10.00
$150.00 $120.00 $99.00 $80.00 $60.00 $40.00 0
0.5
1
1.5
2
2.5
01 02 03 0
1
2
3
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Sales By Region This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
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01
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03
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05 06
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your
US Sales By Regions Washington
Montana
North Dakota Minnesota South Dakota
Wisconsin Michigan
Nebraska
Iowa
Ohio Illinois
California
Kansas
New Mexico
Oklahoma
Missouri
Arkansas
Texas Louisiana
Higher Sales
Average Sales Lowest Sales
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Key Financial Your Text Here
Your Text Here
Your Text Here
01
02
03
4.5%
6.42%
12.4%
$832.5M
$832.5M
$832.5M
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Key Deliverables And Timeline Website Registration Up 19/10/2017
A/V estimate 15/10/2017
Send invitations in 20/10/2017
Establish Speakers 26/10/2017
Keynote Requirements 28/10/2017
2017
2017 Week 1
Week 2
18/10/2017 Engage production company
Week 3
Week 4
Week 5
Week 6
22/10/2017 Evening event, locations
23/10/2017 Venue Walk Through
23/10/2017 Final Agenda
27/10/2017 Initial Menu
Week 7
Budget Everything Reverts Prep Agenda Invitation Registration Collateral Prep Catering Prep
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Return On Investment
ROI = SUCCESS
SALES
Text Here SUBTITLE
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RETURN ON INVESTMENT
RETURN
Cost of investment
CAPITAL
ROI INTEREST CALCULATION
Gain from investment
INVESTMENT
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Product Wise Performance
PRODUCT WISE PERFORMANCE
PRODUCT WISE PERFORMANCE
7 6
12%
5
10%
4 3
23% 55%
2 1 0 0
1
Series 1
2
3
Series 2
4
5
Series 3
6
7
Series 4
8
2016
2017
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2018
2019
Marketing Roadmap
Sunday
Your Text Here
Your Text Here
Monday
Your Text Here
Tuesday
Your Text Here
Wednesday
Your Text Here
Thursday
Your Text Here
Your Text Here
Your Text Here
Friday Saturday
Your Text Here
Sunday
Your Text Here
Your Text Here 0%
10%
20%
30%
Your Text Here 40%
50%
60%
70%
80%
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90%
100%
Website Performance Review Site Consumption - Trend
Traffic Sources 4.5 4
13 32
3.5 3
12
2.5 2
8
1.5 1 0.5
35
0
JUN
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Jan-17
Dec-16
Oct-16
Nov-16
Sep-16
0
Jul-16
2
Aug-16
4
SEP
1 0.9 0.8 0.7 0.6 0.5 0.4 0.3 0.2 0.1 0
Jun-16
6
AUG
Organic - Branded
May-16
8
JUL
Apr-16
10
20
MAY
Mar-16
12
30
APR
Average Visit Time 14
25
MAR
Jan-16
Online Transactions
FEB
Feb-16
JAN
Website Performance Review Visits
Average visit value (goal)
Conversion Rate 7
11%
6 5
15%
4 3 55%
7%
2 1
12%
0
Visits
Top converting goals
12 10 8
Demanded de submission - auto (goal 1)
2.4
Demanded de submission - habit (goal 6)
2.4
Quills putt personnel (goal 16)
2.4
Quills budget personnel (goal 17)
2.4
Quill putt automobile (goal3)
6 4 2 0 JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
0%
20%
2.4
4.3
2.4
4.3
2.4
4.3
2.4
4.3
2.4
4.3
2.4
40%
60%
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80%
100%
Search Engine Rankings Summary Top 3 Results
Search Engine Ranking 80
Position / Month
Bench mark
Aug12
Sep12
Oct12
Nov12
Dec12
Jan12
MoM
BM
Position 1
54
82
94
96
85
85
83
8%
57%
Position 2
24
43
47
57
52
52
52
-5%
108%
Position 3
13
16
17
14
18
27
27
NC
38%
Total top 3
103
142
157
162
151
164
168
2%
60%
70 60 50 40 30 20 10 0
JAN
FEB
MAR
APR
MAY
Summary Top 3 Results
Search Engine Ranking 45 40 35 30 25 20 15 10 5 0
JAN
FEB
MAR
APR
MAY
Position / Month
Bench mark
Position 1
160
Position 2
34
Position 3 Total top 3
Aug12
Sep12
Oct12
Nov12
Dec12
Jan12
MoM
BM
225
225
218
214
229
9%
55%
55
63
60
55
40
62
-47%
104%
45
34
38
37
37
48
48
NC
35%
732
732
716
732
728
631
635
2%
65%
Ranking By Specific Search Engine And Search Term Keyword
URL
Benchmark
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
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-
-
-
34
26
22
2
2-
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-
-
-
49
2
47
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Mom
BM
Monthly Traffic Source Overview Traffic Sources Overview
All Traffic Sources Sent A Total Of 10,458 Visits
50.77%
Direct Traffic
Direct Traffic 4,691.00(50,77%)
9.89% 39.34%
Referring Sites
Search Engines 3,635.00(39.34%)
Suffering Sites 914,00(9.81)
Search Engines
Top Traffic Sources Sources
Visits
% Visits
(Direct) (none)
4,691
50.77%
Google (organic)
3,448
37.32%
Vine press. Net
290
3.14%
Yahoo (organic)
86
0.93%
Bing (organic)
66
0.71%
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Organic Visits And Backlinks
8 7
91.24% Google 4,484 Visits
6
5.19% Bing 256 Visits
5 4
1.64% Yahoo 81 Visits
3
1.13 % Search 56 Visits
2
91.24% Ask 25Visits
1
91.24% Other 13Visits
0 9\10 10\10 11\10 12\10 13\10 14\10 15\10 16\10 17\10 18\10 19\10 20\10 21\10
Rank 6.2
Domain Authority 48
Backlinks (Linkscape) 1,784
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Backlinks (Tanoo) 2,453
New Customer By Source
1
2
3
4
5 6
7
Events
Seo/PPC
Direct Mail
Website
Social
Advertising
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Website Update Plan Website Development
Website Development
Website Development
Website Development
Website Development
Website Development
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Website Development
Website Development
Website Development
Website Development
Website Development
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Website Development
Website Development
Website Development
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Website Development
Website Development
Email Marketing Report
20%
1,099
25 %
608
10 %
Unopened
7,386
45 %
Click Rate
2.5%
20 %
Opens
25%
10%
Bounces
45%
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Email Marketing Performance Chart
12
10
8
96% 93% 78%
95% 91%
92% 79%
64%
62%
60%
45%
73% 60%
51%
37% 49%
35% 20%
6
24% 33%
44% 30%
13%
37%
12%
10%
4
8% 2
0 Clickthrough Rate
Open Rate
Delivery Rate Click Per Email
Strategic Phase
Post-Click Conversion Rate
Transition Phase
Click Per Link In Email
Revenue Per Email
Response By Social Sharing List Segment Rate
Trial Phase
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Monthly Pipeline Summary
Discovery
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Pre-Qualification Qualification
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Solution Design
Active Solution Evaluation Evaluation
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Decision
Pricing Proposal Presented Negotiation
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Lead Generation Activities
Social Media
Meeting
Webinar
Direct mail 15
Phone/video
16
01
02
14 Blogs/Online Publications Email
Print Advertising
03
13
04
Print Publications
12
05
Cold Calls
11
06
Search 10
09 Online Advertising Group/Online Conferences
Associations/Trad e Shows
07
08
Networking Speaking
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Web Traffic Insights ENGAGEMENT IN JULY , 2013
Traffic Sources Traffic Share In Last 3months
Direct
52.80%
Referrals
15.13%
Search
20.33%
Social
0.87%
AVG.PAGE VIEWS
AVG.TIME ON SITE Text here
6.23
00:06:25
GLOBAL RANK
10.84%
90.01%
YOUR TEXT HERE
0.81%
YOUR TEXT HERE 0.75%
YOUR TEXT HERE YOUR TEXT HERE YOUR TEXT HERE
68
0.03%
SUBDOMAINS
0.55%
Text here
29.54%
WEBSITE RANKS IN JULY , 2013 COUNTRY RANK Text here
Display Ads
BOUNCE RATE
28
Weekly Traffic Reach In Last 12Months Share Of Internet Users Who Visited The Site In July, 2013
4 3 2 1 0
7.88%
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CATEGORY RANK Text here
48
Marketing Reach by Channels Others This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Influencer Marketing 17%
Affiliate Marketing This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Display Advertising
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21%
5%
10% 17%
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14% 16%
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Social Media Metrics
40
Fans Count
40
30
30
20
20
10
10
0
0 Previous Period 7%
Previous year
Engagement Rate
30
25
Followers
20 15 10
0.05
5 0 Previous year
8%
Facebook 40
Subscribers
0.1
Previous Period
47%
0.15
Followers
0 Previous Period
0%
-8%
211%
10
20
5
10
0
0
40
Video Views
Previous year 386%
You Tube 30
Mentions
Previous Period
0%
Twitter 15
Previous year
Instagram Likes
30
20
20
10 0 Previous Period 39%
Previous year 336%
Previous Period -89%
Previous year 800%
10 0 Previous Period 28%
Previous year -32%
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Previous Period -89%
Previous year N/A
Paid Search Analytics
Budget
Impressions
March (
Change form February)
Key Stats
$150.74 ( 9.59)
Budget:30.39%
24,473 ( 9.59)
CTR:0.75%
184 ( 10.84)
Conversion Rate:20.11%
37 ( 68.18)
CPA:$4.07
Clicks
Conversions
Analysis:
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Organic Vs Paid Search Traffic Sessions All Channels Organic Search Traffic Paid Search Traffic
Bounce Rate
71,473
80.4%
31.2%
709
44,493
39,230
6,900
Avg. Session Duration
o Organic Search
%New Users
o Paid Search
12.4
Goal 1 Comp. 2,893
15.6
2,893
90,1%
73,2%
1,265
1,265
11.5
2.1
99.3%
39.7%
51.000
8.7
Pages/Session
o Organic Search
o Paid Search
55 55
11
Bounce Rate
o Organic Search
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o Paid Search
Last 30 Days Results This Slide Is 100% Editable
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1.4BN
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+5.6%
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Customers Sourced By Marketing
CUMULATIVE FREQUENCY 150
130 100
107 95
65
50
49 39
52
35
27
0
15
17
Week 1
Week 2
Week 3
Week 4
Week 5
Week 6
Week 7
Week 8
Week 9
Customers Generated By Marketing(%)
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Week 10
Week 11
Visitors To Lead Performance
CUMULATIVE FREQUENCY
35
130
48
107 95
65
51 52
49
39
35
27
45
15
17
Week 1
Week 2
Week 3
Week 4
Week 5
Week 6
Week 7
Week 8
Week 9
Visit to Lead(%)
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Week 10
Week 11
Leads To Customer Performance
LINE GRAPH 12.5
7.9
10
5.6
7.5
3.5 2.5 5
0 WEEK 1
WEEK 2
WEEK 3
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WEEK 4
Channel Partners
Partner 2
Partner 4
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Partner 1
Partner 3
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Top Channel Sales People
01 02 03
TEXT
TEXT TEXT
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Top Marketing Campaigns
Number Of Days At Or Above Budget
Campaign
Daily Budget $
Max Pub. Cost $
Max % Of Budget
Margin % (Goal = 25%)
Campaign 1
$2,000
$2,091.39
105%
30.9%
11
Campaign 2
$1,333
$1,630.50
122%
39.4%
7
Campaign 3
$333
$478.70
144%
34.1%
4
Campaign 4
$33
$40.67
122%
98.7%
4
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Our Trade Show Calendar
2016
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
Jan Feb
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27
28
29
30
Customer Service Benchmarking
Phase 5
Phase 4
Phase 3
Phase 2
Phase 1
20%
40%
60%
80%
100%
Very Poor
Poor
Okay
Good
Excellent
Text Here
Text Here
Text Here
Text Here
Text Here
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Direct Mail Campaigns
Point Of Purchase
Public Relationship
Direct Mail Campaign
Print Advertising
Broadcast Advertising
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Direct Mail Plans
Direct Mail Plans for 2016 and 2017 2.70% 2.70%
Increase a Lot
15% 10.90%
Increase a Little
49.30% 50.60%
Stay The Same
6.80% 4.10%
Cut Down
8.20% 5.40%
Cut Altogether
17.80%
Haven't Done/ Won't do
26% 0%
10%
20% Usage
30%
40%
Planned
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50%
60%
Advertising Reviews
Advertising Review 1 Source
Opportunity Qty
% Of Total
Quote Qty
Quote $
Sold Qty
Sales $
Yellow Page
6
9.09%
6
$1,521.47
0
$0.00
Referral
3
4.55%
0
$0.00
2
$0.00
Newspaper
10
50.00%
8
$5,037.43
4
$0.00
Mailing
7
36.36%
2
$6,630.73
3
$4,561.87
Product Total
26
16
$13,189.63
9
$4,561.87
Advertising Review 2 Source
Opportunity Qty
% Of Total
Quote Qty
Quote $
Sold Qty
Sales $
Referral
4
33.33%
3
$1,002.62
0
$0.00
Newspaper
3
50.00%
2
$1,457.50
0
$0.00
Mailing
2
16.67%
1
$2,496.24
0
$0.00
Product Total
9
6
$4,973.36
0
$0.00
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Advertising Spent On Different Mediums
% Of Time Spent in Media V.S % of Advertising Spending, U.S.A 2017 % Of Total Media Consumption Time Or Advertising Spending
50
40
30 37% 31% 2%
20 25%
25%
23%
21%
24%
5%
20%
10
15% 5%
0 Print
Radio
T.V Time Spent
Internet Ad Spend
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Media
Global Adspend By Medium(%) December 2016
6%
6%
6%
6%
9%
10%
41%
41% 13%
15% 4%
• • • • • • •
January 2017
8% 17%
18%
Mobile Internet Outdoor Newspapers Television Desktop Internet Magazines Radio
• • • • • • •
Mobile Internet Outdoor Newspapers Television Desktop Internet Magazines Radio
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Print Media Publication Report The New York Times
The Washington Post
8%
The Wall Street Journal
15%
15%
25%
5%
45%
77%
80%
30%
4 3.5 3 2.5 2 1.5 1 0.5 0
10% publications
10% Magazines
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Telemarketing Report
Use Of Telemarketing Within A Lead Generation Strategy 1000.00% 900.00% 800.00% 700.00% 600.00% 500.00% 400.00% 300.00% 200.00% 100.00% 0.00% Series 1 Series 2
Total Cost
Cold- Calling
4.3 2.4
6.8 4.4
Value Proposition 2.9 4.2
Qualified Lead 3.8 2.5
Audience Acqusition 4.9 3.1
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Contact Discovery 3.1 4.2
Telemarketing Report Key Data 1,485
1,090
213
117
Phone Calls
Connected Calls
Sales Calls
Appt Requests
75%
60%
Inbound Calls Connected
Appointment Requested
48 Firm Accept 55 Soft Accept 14 Decline
100%
Appointment Results
Daily Connected Calls 5 4 3 2 1 0
Sun
Mun
Tue
Total Calls
Wed
Thu
Fri
Connected Calls
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Sat
Competitive Intelligence
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Competitive Intelligence HIGH
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LOW
YOUR TEXT HERE LOW
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HIGH
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Channel Promotional Events
Press Release
Buy Back Program
Referral Program
Regional Events
Trade Shows
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Case Study
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Customer Testimonials
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JOHN SMITH JOB TITLE HERE
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MARY SMITH JOB TITLE HERE
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Marketing Plan This slide is 100% editable. Adapt it to your
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Monthly Advertising Plan Advertising Plan Jan 2013
Feb
Mar
Apr
May
Jun
Jul
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2017
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2021 2022
Oct
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Sep
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Nov
Dec
Roadmap To Monthly Plans
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03 This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
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ADDITIONAL
SLIDES
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Our Mission
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A
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C
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Our Team
Elisabeth Finder
Jackson Smith
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Jessica Parker
John Clark
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Annie Smith
Harry Smith
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Comparison
Female 72% Male 54%
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Dashboard
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Location
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Timeline
2015
2016
2017
2018
2019
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Target
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Venn This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Access To Capital
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Workplace Equity
Products & Services
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Mind Map
01
Work
02
Analysis
03
Strategy
04
Brainstorm
05
Teamwork
06
Success
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Bulb & Idea
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Bar Graph
190.53
1 Ask
2.69 55.83 169.05
2 bing
2.82.75 55.93%
148.11 3 YAHOO!
2.51 0.957.59% 145.40
4 Google
2.34 61.26% 129.07
5 Aol.
2.41 58.68%
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Funnel
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Consideration
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Preference
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THANK YOU This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
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