Your Company Name
Business Growth Strategy And Revenue Model
Business Agenda This slide is 100% editable.
AGENDA 09:00 am
11:00 am
10:00 am
12:00 am
01:00 am
About Us
Portfolio
Meet the Team
Research
Result
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Adapt it to your needs and
Adapt it to your needs and
Adapt it to your needs and
capture your audience's
capture your audience's
capture your audience's
capture your audience's
capture your audience's
attention.
attention.
attention.
attention.
attention.
2
Table of Content This slide is 100% editable.
01
Company Overview / Elevator Pitch
09
Business Model
17
SWOT Analysis
02
Our Team
10
Revenue Streams
18
Product Comparison
03
The Problem
11
Revenue Model
19
Financial Projection
04
The Solution
12
Expense Model
20
Break-Even Analysis
05
Value Proposition - Product Service
13
Growth Strategy
21
Financing
06
Product Roadmap
14
Go-to-Market Strategy
22
Use of Funds
07
Milestones Achieved
15
Marketing Strategy
23
Shareholding Pattern
08
Traction
16
Competitive Landscape
24
Exit Strategy 3
Company Overview
Introduction
Mission
Vision
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Clientele
Service Area
Service 1
Service 2
Service 3
Service 4
Offering 4
Elevator Pitch (Option 1 of 2) This slide is 100% editable.
What’s the service/product? This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
What’s your big vision? This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
What’s the core Problem you are solving? This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
5
Elevator Pitch (Option 2 of 2) This slide is 100% editable.
What’s the service/product?
What’s the core Problem you are solving?
What’s your big vision?
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This slide is 100% editable. Adapt
This slide is 100% editable. Adapt
it to your needs and capture your
it to your needs and capture your
it to your needs and capture your
audience's attention.
audience's attention.
audience's attention. 6
Our Team This slide is 100% editable.
Jasmin Smith
Tom Torres
Designation
Designation
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7
The Problem This slide is 100% editable.
Problem 1
Problem 3
Example: Price is an important concern for customers purchasing online (for Ecommerce company)
Example: 95% of companies make decision by either guessing or using their gut. No one uses data analytics tools. (For analytics startups)
Problem 2
Problem 4
Example: In UK, stress results in 105 MM lost workdays each year (For Health tech startup)
Example: Video files are too large to e-mail. (For tech startups)
To better illustrate your problem, as well as convey the problem statement to someone who’s less immersed in it than you, consider adding some components in the following way: 1. Customer Tries Something; 2. Here’s the terrible they are facing; 3. Existing solutions are broken/Non-existent
8
The Solution (Option 1 of 2) This slide is 100% editable.
If the investor has no clue what the product does even after getting deep into a pitch; now is the time for a short explanation or demo
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audience's it to capture your needsyour and capture your
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audience's attention. attention.
Adapt it to your needs and
This slide is 100% editable. Adapt
audience's it to capture your needsyour and capture your
01
03
audience's attention. attention.
02
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This slide is 100% editable.
Adapt it to your needs and
Adapt it to your needs and
capture your audience's
capture your audience's
attention.
attention.
9
The Solution (Option 2 of 2) This slide is 100% editable.
01
If the investor has no clue what the product does even after getting deep into a pitch; now is the time for a short explanation or demo
02
03
04
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05
06
07 This slide is 100% editable. Adapt it to your needs and capture your
Solution
audience's attention.
10
Value Proposition – Product/Services (Option 1 of 2) This slide is 100% editable.
Customer
Product
Needs What does it feel like to use your Product?
Benefits
What your product do?
Experience
What are the hidden needs?
Features How does your product work?
What are the emotional drivers of drivers?
Wants Company: Product: Ideal Customer:
What are the rational drivers of purchasing?
Risks of switching to your product?
Fears
Substitutes
What do people currently do instead?
11
Value Proposition – Product/Services (Option 1 of 2) This slide is 100% editable.
Your Offering This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
01
03
Your Value Proposition
02
The Marketplace Offerings
What The Customer Needs
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12
Product Roadmap This slide is 100% editable.
We have categorized product roadmap in to four most common categories just to give a basic idea on classification which can be altered by you as per your requirement.
FY18 Q2
Q3
New Platforms
Android
iPad, iOS
New Integrations
HubSpot
Dropbox
Messenger
SSO
Teams
New Channels
Enterprise Ready
FY19 Q4
Q1
Q2
Native Mac App
BOTS
NetSuite
Exchange
Custom Rights
Light Users
Advanced Reporting
13
Milestone Achieved Nov FY17
100,000 users
USD 1 million Adding few success stories with the investors will grab their eyeballs and further support your pitch
Oct FY18
Aug FY17
• 10,000 users • Integrated in 50 Apps
Apr FY17
Launched the API Jan FY17
Launched Web App
14
A growing pipeline that will generate USD XX in next X year 1449991
1160050 868080
824075
990356
1160050
283525
Text Here Text Here Text Here Text Here Text Here Text Here Text Here
We’re performing amazing for these clients, look at these results
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Traction
Any awards like Best Startup, Best tech transforming company etc.
Any coverage in articles/news Growing fast, Generating good revenues
Company Logo 15
Business Model This slide will be helpful in making the investor understand about how your company works, generates revenue and structure of your business model
How do you acquire customers? How do you monetize?
How do you provide your service? Type of Business Model (For e.g.: Freemium model with consistent 3% conversion from free to paid plans) 16
Business Model (Example Slide)
User Acquisition
Gather User information
Intelligent Suggestion
User switches = Referral fee
From:
Includes:
Based on:
Fee types:
Advertising Email Distribution partners
A/c types Spending pattern Credit history Demographics & preferences
History Usage Spending habits Current market deals/rates
Bank A/c Credit card Cell phone carrier ISP Loan
Future Potential: Advertising
Large expected user base
+
High quality user data
+
Premium targeted ads
=
High profit potential
Company XX makes money when users make money rather than relying on creating value through added service
17
Revenue Streams This slide is 100% editable.
Partner commission
Supplier commission
Partner with other players in value chain to increase business
Revenue streams have been classified in to 2 parts: present sources and future sources and these can be altered as per your revenue model
Selling in-house products Selling products at profitable rates
Anybody can open an A/c start selling their product
Revenue Streams
Indirect sources such as advertising, affiliates etc. Selling products at profitable rates
18
Revenue Model This slide is 100% editable.
Expected conversion rate to get a paid client - 10% of total customers
Estimated Yearly Revenue - 100 clients x A units x B Fee = $ C Revenue
Expected ARPU - $ 100
Recurring Revenue Frequency - Once every six
We have considered 6 most important and commonly considered factors which are expected by the investors to be a part of their revenue model
months / Once a year
Pricing - whether you will be charging flat fee or %?
Life-time value of a customer- $5000
19
Expense Model (Option 1of 2) This slide is 100% editable.
1 month
Investors would like to understand how your company would manage the funding and understand the key expenses that you will be making
How long is sales cycle to get a client?
Name top 3 expenses like Employee Expense, IT expenses & License purchase expenses Key Expenses needed to generate revenue?
$ 50 Average cost to acquire a customer 1 Year How long will new funding last? $ 30 Cost to maintain a customer and build a recurring sales? Now: $5000 | After: $50,000 Monthly burn rate, now vs. after funding?
Name of company & purpose it serves Any unique strategic alliances?
20
Expense Model (Option 2 of 2) This slide is 100% editable.
We have covered the most important components of the growth strategy which differs from company to company and can be altered accordingly
1 Year How long will new funding last?
$ 50 Average cost to acquire a customer
Name of company & purpose it serves Any unique strategic alliances?
Name top 3 expenses like Employee Expense, IT expenses & License purchase expenses Key Expenses needed to generate revenue?
1 month How long is sales cycle to get a client?
$ 30 Cost to maintain a customer and build a recurring sales?
Now: $5000 | After: $50,000 Monthly burn rate, now vs. after funding?
21
Growth Strategy This slide is 100% editable.
Marketing & Sales
We have covered the most important components of the growth strategy which differs from company to company and can be altered accordingly
Acquiring Customers › › › ›
Online marketing like SEO, SMM, deal of the day Refer a friend Loyalty discounts Incentive for employees on increasing sales
Customer Service Retaining Customers › ›
Dedicated customer service representative Customer Feedback System in place
Product Development Staying Competitive › › ›
Consumer product advisory board to drive consumer features Add Android App Add iOS App
22
Let’s take 10 mins Coffee Break
We will be come back soon
23
Go-to-Market Strategy This slide is 100% editable.
1
2
3
4
Discovery
Diagnostic
Design
5
This slide varies but the goal is the same: Show you’re thinking about (or have data or an unfair advantage in) distribution.
Provocation
Recommendation
Key Question
•
What Are We Trying To Accomplish?
•
What Are The Potential Markets?
•
Where Should We Compete And What Must We Deliver?
•
What Go To Market Approach Is Optimal?
•
What Is Winning Worth?
Focus
•
Clarify Desired Outcomes/ Objectives
•
Identify Market Attractiveness Factors, And ‘As Is’ Situation
•
Understanding The Opportunity To Create Deferential Advantage
•
Identify And Assess Market Channel Options
•
The Best Channel Approach
Inputs/ Tasks
• • •
Review Market Data Validate Project Approach Design & Schedule Work Plan Organize Core & Steering Teams
•
Identify Define, & Map Markets Determine Buying Processes And Choice Drivers
•
Asses Addressable Markets W/ Attractiveness Criteria Determine Company’s Ability To Compete In Attractive Markets Identify Key Buying Influencers & Desired Behavioral Objectives
•
Determine The Optimal Offering & Positioning For Target Markets Determine Ideal Channel Partner Criteria Identify, Assess And Prioritize Potential Channel Partners By Targets Markets
•
Develop Recommendation For Go To Market Approach Market-channel Positioning Platform Tested Organizational Alignment Assessed
Determine How You Will ‘Win’
•
Determine How You Will ‘Play’ (GTM Model)
•
•
•
• •
Outcomes
•
Goal Alignment/Validation
•
Verify The Nature Of The Market Opportunity
•
• •
• •
Identify How You Will Measure Results (Metrics)
24
Marketing Strategy
Social Media Email Marketing
Analytics & Reporting
Blog
Paid Advertising
Website Design
Search Engine Optimization 25
Competitive Landscape This slide is 100% editable.
01
Direct Competitors
02
03 Indirect Competitors
Don’t try to hard to force a slide that winds up meaningless in being overly positive. Instead, speak to how you’ll win against the most relevant two or three competitors
Industry Segment Company Logo
Company Logo
Company Logo
Company Logo
Company Logo
Company Logo
Industry Segment
Industry Segment
26
Product Comparison This slide is 100% editable.
Feature 1
Feature 2
Feature 3
Feature 4
Feature 5
Feature 6
Company XX Competitor A Competitor B Competitor C
Indirect Competitor A Indirect Competitor B Indirect Competitor C 27
SWOT Analysis (Option 1 of 3) This slide is 100% editable.
S T
W
Strengths This slide is 100% editable. Adapt it to your needs and capture your audience’s attention.
O
Threats This slide is 100% editable. Adapt it
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WWW.COMPANY.COM
Weaknesses This slide is 100% editable. Adapt it to your needs and capture your audience’s attention.
Opportunities This slide is 100% editable. Adapt it
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28
SWOT Analysis (Option 2 of 3) This slide is 100% editable.
Strengths
Weaknesses
Opportunities
Threats
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Adapt it to your needs and
Adapt it to your needs and
Adapt it to your needs and
Adapt it to your needs and
capture your audience's
capture your audience's
capture your audience's
capture your audience's
attention.
attention.
attention.
attention.
29
SWOT Analysis (Option 3 of 3) This slide is 100% editable.
Strengths
Weaknesses
Opportunities
Threats
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This slide is 100% editable.
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Adapt it to your needs and
Adapt it to your needs and
Adapt it to your needs and
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capture your audience's
capture your audience's
capture your audience's
capture your audience's
attention.
attention.
attention.
attention.
WWW.COMPANY.COM
30
Financial Projections This slide is 100% editable.
FY18
FY19
FY20
FY21
FY22
FY23
14
14.25
14.50
15
16
18
Users (MM)
0.05
0.1
0.2
0.3
0.4
0.5
Net Revenue ($ MM)
650
700
750
800
850
900
Total Expenses ($ MM)
60
70
75
80
85
90
EBITDA ($ MM)
100
120
130
140
150
160
EBITDA margin
26%
28%
29%
21%
22%
23%
Financing Cost ($ MM)
10
15
20
25
30
35
PAT ($ MM)
50
55
60
65
70
75
PAT margin
10%
11%
12%
11%
10%
9%
Target Market (MM)
31
Break-Even Analysis This slide is 100% editable.
Units of Output
Fixed Cost ($)
Variable Cost ($)
Total Cost ($)
Sales Revenue ($)
Profit/(Loss) ($)
100
5000
1000
6000
2000
(4000)
200
5000
2000
7000
4000
(3000)
300
5000
3000
8000
6000
(2000)
400
5000
4000
9000
8000
(1000)
500
5000
5000
10000
10000
-
600
5000
6000
11000
12000
1000
700
5000
7000
12000
14000
2000
32
Financing
$5MM How much capital are you willing to raise?
$10MM Valuation of the company
Investment Terms Preferred Equity (convertible in to common) @ X pre-money valuation Convertible note @ $X valuation cap; 1.5 X premium 33
Use of Funds This slide is 100% editable.
Operational Cost
Marketing
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18%
30%
12%
Product Development New Hires
40%
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Be thoughtful about this slide, since that’s how VCs think about finances. And definitely don’t try to project anything beyond two years. It’s just not reasonable.
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Relevant Example •
Sales & Marketing, Hire key employees, Founder Salaries
•
Build out/further develop technology, File patents
•
Achieve key milestones: 1st client? Breakeven time? 3x Revenue growth? 34
Shareholding Pattern This slide is 100% editable.
Shareholding Pattern Shareholder Name Name 1
Before Funding
After Funding
Total Shares
Total Shares
85
45
3
4
10
10
Name 2
41
10
47
36
Name 3
15
100
09
56
7
100
27
Name 4
5
12 37
Name 5
12
13
Total
158
126 35
Acquisition: Most likely exit options for companies: • • • •
Name potential companies (any unique relationship with them) Name type/category of companies that could acquire you? Why would they acquire you? How do you fir in their category? Why won’t they try to built it themselves?
Financial Buyer: Will your company
Exit Strategy
generate excess cash flow that could make it attractive to financial buyers to generate a return?
IPO: Least likely exit for a company, but a probability. Preferred strategy only when no buyer could afford the valuation of your company.
36
Client Testimonials This slide is 100% editable.
Mary Smith Founder CEO This is a representative image, and should be replaced by your own image. Just right click and replace image.
John Smith Sales Manager This is a representative image, and should be replaced by your own image. Just right click and replace image.
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Icons Slides For Business Growth Strategy This slide is 100% editable.
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Additional Slides 39
About Us
Target Audiences
Preferred by many
Values client
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audience's attention.
audience's attention. 40
Vision This slide is 100% editable. Adapt it to your
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Mission This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Goal This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Our Mission 41
Reliability This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Today’s Goal
Superior Quality This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Commitment & Dedication This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 42
Comparison This slide is 100% editable.
Screen
Performance
Product Name
Screen
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Memory Photography
audience's attention.
vs
Memory
Product Name
Photography
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75.534 user
85.654 user 43
Quotes This slide is 100% editable.
When everything seems to be going against you remember
an airplane takes off against the
wind not with it. Henry Ford
44
SPEED ON 01
02
03
04
81%
â–Ş This slide is 100% editable. Adapt it to your needs and capture your audience's attention. â–Ş This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Dashboard 45
Location This slide is 100% editable.
60% 50%
USA China 45% 30%
Brazil Australia
46
Timeline This slide is 100% editable.
10 Jan
25 May
13 Sep
30 Oct
2014
2015
2016
2017
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editable. Adapt it to your
editable. Adapt it to your
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editable. Adapt it to your
needs and capture your
needs and capture your
needs and capture your
needs and capture your
audience’s attention.
audience’s attention.
audience’s attention.
audience’s attention.
47
Matrix This slide is 100% editable.
High
Low
Star
Question mark
Cash Cow
Dog
Low
Relative Market Growth Rate
High
Relative Market Share 48
Target This slide is 100% editable.
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Venn This slide is 100% editable.
1.
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2.
3.
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audience's attention.
4. 50
Mind Map This slide is 100% editable.
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audience's attention.
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Lego This slide is 100% editable.
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Hierarchy This slide is 100% editable.
Staff
Staff
CEO
Staff
Staff Manager 01
Manager 01
Staff
Staff
Staff
Staff Manager 02
Manager 02
Marketing Director
Staff
Sales Director
Staff
Staff
Staff Manager 03
Manager 03 53
Post it This slide is 100% editable.
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03 This slide is 100%
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editable. Adapt it to your needs and capture your audience's attention. 54
NEWS PAPER This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Adapt it to your needs and capture your audience's attention.
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Today’s News ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention. ▪ This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
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Puzzle This slide is 100% editable.
01 This slide is 100% editable. Adapt it to your needs
02
and capture your audience's attention.
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04 This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
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Funnel This slide is 100% editable.
01 This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
needs and capture your audience's attention.
needs and capture your audience's attention.
02 03
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01
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Silhouettes 58
Column Chart 2017
220
2016
210
350
Product
270
01
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2015
180
2014
230
150
2013
needs and capture your audience's attention.
200
100
Product
02
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150
needs and capture your audience's attention.
2012
80 0
50
100 100
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Pie Chart This slide is 100% editable.
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15%
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8%
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and capture your audience's attention.
15% This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
62% This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data�. 60
Line Chart This slide is 100% editable.
Sales in percentage(%)
100
Product 01
90 80 70
Product 02
60 50 40 30 20 10 0
FY '11
FY '12
FY '13
FY '14
FY '15
FY '16
FY '17
FY '18
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High
80 70 60
Stock Chart
50 40
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Volume 30
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20 10 0
FY' 15
FY' 16
FY' 17
FY' 18
Low This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data�.
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Radar Chart This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
1
Adapt it to your needs and capture
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2
5
your audience's attention.
4 Adapt it to your needs and capture
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3
your audience's attention.
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Area Chart This slide is 100% editable.
Sales In Percentage(%) 2017 100 90 80
Product 01
70
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60
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50 40 30
Product 02
20
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10 0 Jan
Feb
Mar
Apr
May
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Nov
Dec
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80 70 65
45
45
Bar Graph 25
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Jan
Feb
Mar
Apr
May
Jun
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data�.
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Clustered Column – Line Chart 100
Sales In Percentage(%)
90 80 70 60 50 40
30 20 10 0
FY’1
FY’2
FY’ 3
FY’ 4
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 66
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