THE DEFINITIVE VOICE OF ENERGY STORAGE
SHAPE THE MARKET
DEMONSTRATE LEADERSHIP
ACCESS EXPERTS
NETWORK WITH MARKET MAKERS
SUPPORT DEPLOYMENT
THE LARGEST ENERGY STORAGE ASSOCIATION
TRANSFORMING CALIFORNIA AND THE WEST Energy storage is having its moment and fundamentally changing electricity market dynamics. The energy storage market is expected to grow over the next few years. Join CESA to grow with it.
ABOUT CESA
California Energy Storage Alliance (CESA) is on a mission to advocate for energy storage as a key resource to achieve a more affordable, efficient, reliable, safe, and sustainable electric power system.
OUR APPROACH TO ENERGY STORAGE MARKET TRANSFORMATION
1
CESA is technology and business model neutral, advancing all forms of energy storage
2
CESA supports and actively promotes a competitive and transparent marketplace
• Shape policy through organized working groups
• Educate and influence key stakeholders
• Receive market intelligence via policy update calls, webinars, and events
• Save money on avoided regulatory costs
• Access industry experts LEARN
3
CESA supports collaborative engagement with all stakeholders and energy storage champions
• Receive real-time notices of Requests for Proposals
• Access the CESA Energy Storage Procurement Tracker
• Access CESA’s online Member and Services Directory
• Join exclusive CESA networking events
• Elevate your brand awareness as an industry leader
CESA MEMBERS ARE LEADERS ACROSS THE ENERGY STORAGE ECOSYSTEM
BOARD OF DIRECTORS
GENERAL MEMBERS
Ameresco
Antora Energy
Avantus
Aypa Power
Balanced Rock Power
BayWa r.e.
BEI Construction Inc.
CATL
Clearway
Convergent
EDF Renewable Energy
Energy Vault
Engie
esVolta
Form Energy
Forefront Power
GridStor
Hecate Energy Hiller
Honda
Customized Energy Solutions
START-UP MEMBERS
AMPYR
BASF
Clenera
CMBlu Energy AG
Connect California
EnerSmart
ASSOCIATE MEMBERS
Intersect Power
IOWN Energy, LLC
Jupiter Power
Key Capture Energy
Malta
MN8
Nexamp
NGK Insulators
Nightpeak Energy
Obra Maestra Renewables
Qcells
Roberson Waite
Energy Dome
Energy Safety Response Group (ESRG)
e-Zinc
Gridmatic
Gridwiz
H2 Inc.
Inlyte
Li-Ion Tamer
Nostromo Energy
Peak Power
Prologis Energy
Savion
Sempra Infrastructure
Stem
Stoel Rives
Strata Clean Energy
Sumitomo Electric
Sunnova
Sunrun
Vesper Energy
Vopak
Wärtsilä
Wilson Sonsini
Quino Energy
Redflow
Reimagine Power
Tyba
SHAPE POLICY OUTCOMES
IMPACT YOUR BOTTOM LINE
CESA DELIVERS TOP-TIER STAKEHOLDER ENGAGEMENT
To execute our mission, CESA ensures that member interests are represented and appropriately considered in the key forums shaping California’s electric grid:
CESA channels your feedback and delivers techno-regulatory advocacy through seven Working Groups:
CA INDEPENDENT SYSTEM OPERATOR (CAISO)
The CAISO Working Group focuses on wholesale market design, market products, and planning processes, including the establishment of hybrid market participation and the representation of storage marginal costs within CAISO markets.
EMERGING TECHNOLOGIES & LONG DURATION
The Emerging Technologies and Long Duration Working Group develops market pathways and funding opportunities for emerging technologies, including long duration energy storage.
RESOURCE ADEQUACY (RA)
The RA Working Group focuses on California’s RA policy framework and capacity planning tools, such as implementation of the Central Buyer Entity (CBE), improvements to hybrid capacity methodologies, and reforms related to energy and hourly capacity.
DISTRIBUTED ENERGY RESOURCES (DER)
The DER Working Group focuses on programs and policies that impact behind-the-meter resources, including the Self-Generation Incentive Program, demand response and interconnection.
INTEGRATED RESOURCE PLANNING (IRP)
The IRP Working Group focuses on IRP modeling, policies, and storage procurement, as well as emerging technology-related procurement, and more.
SAFETY, CODES, AND STANDARDS
The Safety Working Group convenes CESA members and energy storage system stakeholders to collaborate on safety best practices, including updates on codes and standards, research, and safety policy.
LEGISLATIVE (BOARD ONLY)
Through the Legislative Working Group, CESA Board Members work with CESA staff and our Sacramento lobbyists to advance storage through legislative action, and educate key decision-makers about the value of energy storage.
PLUG INTO OUR INDUSTRY
CONNECT WITH THE CESA NETWORK
CESA provides the conduit to foster meaningful networking and business development opportunities in the storage industry. Join CESA to build relationships with our 90+ members, and connect with key energy storage buyers such as IOUs, CCAs, Munis, and more.
BUSINESS DEVELOPMENT FORUM
April 30, 2025, San Diego, CA
LOBBY DAY
Spring 2025, Sacramento, CA
MARKET DEVELOPMENT
FORUM & CESA MEMBER MEETING
Fall 2025, Bay Area, CA
BOARD OF DIRECTORS
RETREAT
Fall 2025, Bay Area, CA
EDUCATIONAL WEBINARS
Ongoing, Online
CESA GREW ITS REACH IN 2024
DIGITAL IMPACT
• Hosted LDES and BESS Safety Webinars
• 8,000+ Monthly Newsletter Recipients
• 3,990 LinkedIn Followers
CESA & ITS MEMBERS IN THE NEWS
MEMBERSHIP BENEFITS
ADVOCACY & MARKET DEVELOPMENT STARTUP
Join CESA Working Groups to shape market outcomes at the CPUC, CAISO, CEC, CA Legislature, and FERC
Contribute to the CESA Political Action Committee to support energy storage champions
Provide input on CESA regulatory scope through annual Policy Priority Survey
Direct CESA’s strategic growth, scope, and organizational governance through Board Meetings and Annual Planning Retreat
Join the Legislative Working Group to direct CESA’s legislative advocacy
MARKET & REGULATORY INTELLIGENCE FOR CALIFORNIA, FEDERAL, INTERNATIONAL
Receive timely notice on public Requests for Proposals (RFP) and other procurement opportunities
Receive comprehensive market and industry updates through our Monthly Policy Update
Access member-only tools, including the CESA Procurement Tracker and Member and Services Directory
Attend educational webinars on relevant topics
Receive advance (pre-public) notification of upcoming Requests for Proposals, when possible
BUSINESS DEVELOPMENT & NETWORKING
Build important relationships through exclusive CESA events, meetings, and policy working groups
Connect with members virtually via the CESA online Member Directory
Receive discounts to partner events
Enjoy custom introductions to key industry stakeholders, as appropriate
Represent CESA in key face-to-face meetings with utility and government decision makers
Receive additional personalized attention regarding CESA policy issues from CESA leadership, as reasonable ACCESS CESA INDUSTRY EXPERTS
Interface with CESA experts through routine communications and working groups
BRAND PROMOTION AS ENERGY STORAGE THOUGHT LEADER
New members receive announcement of membership on social media and Monthly Policy Update
Receive brand visibility at CESA events and through CESA marketing materials, website, and regulatory filings
Leadership recognition on all CESA marketing and events platforms (MDF, webinars, website, social media)
Subsidiary companies receive membership benefits (marketing recognition, access to working groups, events)
MONETARY SAVINGS
Save on regulatory activity costs through avoided governmental affairs and in-house legal staff expenses
Share costs to pursue your policy priorities through standing working groups or CESA Special Projects
GENERAL BOARD
ADVOCACY THAT YIELDS
ADVOCATE GROW
CESA secured a 2 GW long-duration energy storage (LDES) procurement order from the CPUC, facilitating the Department of Water Resources’ central procurement. The CPUC also authorized investor-owned utilities to procure their share of the 3.8 GW of LDES needed by 2035.
CESA organized a webinar for LDES members, attracting 240 attendees from the California Community Choice Association and California Municipal Utilities Association, showcasing industry collaboration and innovation.
CESA’S POLICY WORK
CESA has established grid-connected storage as a primary focus for policy development in California and beyond. Through continuous engagement with policymakers, CESA ensures that the critical role of energy storage in optimizing the electric power system is widely recognized and understood.
CESA successfully advocated for the removal of the $1K bid cap on energy storage resources at CAISO, allowing bidding up to the market cap of $2K.
The CPUC also removed the artificial “deficiency” for resource adequacy resources achieving COD after the 45-day filing window, enhancing operational efficiency for energy storage.
SHAPE
CESA promotes improvements to market participation and modeling of energy storage resources within CAISO’s Energy Storage Enhancements (ESE) initiative, advocating for efficient pricing and optimization of storage assets.
In addition, CESA represents the industry to resist local moratoriums and restrictions on Battery Energy Storage System (BESS) development, fostering a supportive regulatory environment.
POWER UP YOUR INFLUENCE IN 2025
Support CESA through Annual Memberships
CATEGORY
Board of Directors
General ($100M+ annual revenue)
General
($<99.9M annual revenue or prerevenue with >$40M raised) $18,000
Start Up
(Pre-revenue with <$40M raised)
Per Working Group
*Access to Safety Working Group included in all Memberships Please note that for the 2025 membership year, 10% of your total dues may not be deductible as a business expense due to the extent CESA engages in lobbying activities.
SAVINGS! Members who renew before December 31, 2024, receive a 5% discount for an expedited renewal. Offer not including Board of Directors Membership.
JOIN THE BOARD OF DIRECTORS GET IN TOUCH To Discuss Membership Options: info@storagealliance.org
CESA Board membership is the most effective way to expand your influence and access key information impacting your energy storage business.
EXCLUSIVE BENEFITS INCLUDE:
• Directly Shape CESA Priorities
• Custom Introductions to Business Prospects
• Invitation to Annual Board Strategic Planning Retreat
• Exclusive Branding Recognition and Sponsorship Opportunities
CONTACT US About the Board of Directors