Small Business Expo | Houston 2024 ShowGuide

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OCTOBER 30, 2024

FEATURED SHOW AREAS

Exhibitor Hall

Meet great vendors with unique services to help your business grow.

Workshops

30 minute sessions led by Industry Experts in various fields.

Keynote Theatre

Learn from iconic Business Leaders on The Main Stage.

Speed Networking

Meet 1-on-1 with other Businesses in these quick & efficient mini 2-minute networking sessions. (Gold, Platinum, VIP & Elite Badges)

OUR SPONSORS

Industry Meet-Ups

Meet & Network with Business Professionals in your Industry or other Industries of interest.

Happy Hour

Join us from 4-5 PM to wind down the day in a relaxed, fun networking atmosphere. Perfect for fostering new connections made during SBE. (Gold, Platinum, VIP & Elite Badges)

Business Card Exchange

Market yourself & your business to other SBE attendees by displaying your business card.

Photo Opps

Capture memorable moments at our designated Photo Opp Backdrops and share them on social media tagging #smallbusinessexpo

EXHIBIT

2025 TOUR

10:30AM - 11:00AM

TODAY’S AGENDA

W Want Free Help For Your Small Business? Get In Here!

Valerie Maher, U.S. Small Business Administration Workshop Room 1

The Small Business Administration wants your business to succeed. Why aren’t you cashing in on that? Come learn about what’s on offer and how you can access the loans, mentorships, programs, and resources that take your business to the next level.

W Zero Followers ≠ Zero Dollars

Lindsay Fletcher, Four Fletched Arrows LLC

Zero followers does not mean zero dollars. This workshop leader knows it’s true, because she’s done it. And she’s ready to teach you how six figures without social media is possible for you, too.

W Mindful Leadership: Profit Follows Purposeful Presence

Vernicca Wynter, Intentionality Wyns

Are you fully present with your people, leading with intention, or are you rushing to accomplish and survive? Take a breath in this workshop as you learn strategies for a supportive culture, strong communication, and solid relationships.

10:40AM - 11:00AM

Meet-Up

11:00AM - 11:20AM

Insurance, Real Estate, Finance, Investors Industry Meet-Up

11:00AM - 11:45AM

S Speed Networking Session Gold, Platinum, VIP & Elite Badge Holders

11:15AM - 11:45AM

W How Small Businesses Build and Maintain Credit

Lee Harris, Texas Capital Bank

Is there a connection between your credit and that of your business? What do banks consider when measuring the credit capability of a small business? Find out how to build the kind of credit that will get your business funded.

11:20AM - 11:40AM

M Social Media, Marketing, Advertising, PR Industry Meet-Up

11:40AM - 12:00PM

M Web Services, Apps, IT, Software, Technology Industry Meet-Up

12:00PM - 12:45PM S

Speed Networking Session Gold, Platinum, VIP & Elite Badge Holders

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W

Using AI for Marketing Your Business

Leeanne Aguilar, Empire Creative Marketing

From leveraging big data for unprecedented consumer insights to personalizing customer experiences at scale, real-world case studies show AI’s profound impact on marketing effectiveness and efficiency. We’ll discuss that, and the ethics of it all.

Meet-Ups

12:00PM - 12:45PM FEATURED KEYNOTE PRESENTATION

Foundations of Digital Marketing Success K

Dave Charest, Constant Contact

Marketing your business is important if you want to grow, but where should you even start? Join Dave Charest to learn simple ways to review, plan, and execute your marketing strategy and build the Foundations of Digital Marketing Success.

1:00PM - 1:30PM

W Leveraging AI for Effective Marketing

Alan Steinberg, Brainiest AI

In this workshop, explore the importance of having a marketing strategy and how AI can maximize it. Learn how to generate content, engage with case studies and exercises, customize AI for your needs, and discover future trends.

W Execute Effective— Not Exhausting—TikTok and Instagram Strategies

Keenya Kelly, If You Create It

How are brands actually profiting off of TikTok and Instagram presences? Here, you’ll get that answer so you, too, can create client-grabbing content and form lead-gen marketing strategies without giving social media time on your daily calendar.

W How to Use Automation to Grow Your Business

Darin Adams, Keap

Attend this high-energy session to learn how to automate your business so you can consistently engage your audience, book more appointments, increase sales, generate new and repeat business, and more.

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1:00PM - 1:45PM

1:00PM - 1:20PM

M Industry Meet-Ups eCommerce, Manufacturers, Retail, Distributors Industry Meet-Up

1:20PM - 1:40PM Industry Meet-Ups

M Professional Services Industry Meet-Up

1:40PM - 2:00PM

1:45PM - 2:30PM

3 Secrets to Running Your Business on Autopilot

Steve Rozenberg, Unlimited Mindset LLC

Imagine the way your business could grow if a skilled, equipped, loyal team were in place! Here, you’ll learn how to attract and retain top talent, grow your team without sacrificing time or money, and be the kind of leader that inspires loyalty even in challenging times.

2:00PM - 2:45PM

S Speed Networking Speed Networking Session Gold, Platinum, VIP & Elite Badge Holders

2:45PM - 3:15PM

2:45PM - 3:15PM

W Grow Your Business with Email Marketing

Kimberly Bass, Deliver Her Marketing

Curious about how email marketing can boost profits? Join my workshop to learn effective strategies. As a certified Constant Contact partner, I offer expert guidance and done-for-you services. 30 minutes can change your business.

3:15PM - 4:00PM

FEATURED KEYNOTE PRESENTATION

Thrive, Don’t Just Survive: The Entrepreneur’s Blueprint to Sustainable Success

M Healthcare, HR, Employee Services Industry Meet-Up 3:00PM - 3:45PM

W Show Me The Money! How to Explode Your Sales

Steve Rozenberg, Unlimited Mindset LLC

If you are not actively focusing on monetizing your company, you are not focused on growth! Understand your audience, overcome any objections, create a REAL money generating script and learn to delegate.

W Fractional HR for Your Small to Mid-Size Business

Mark Avery, Core Group Resources

Even a small biz has human resource needs and ignoring them can lead to major losses of time, money, and valuable staff. In this workshop, you’ll find a cost-efficient solution, specialized to the small business owner’s needs yet scalable for growth.

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This session will guide you through the process of creating a Business, Branding, & Well-Being plan that will help you launch & grow. You’ll develop a greater understanding of your business, what you want to achieve, and how to get there. You’ll also create a roadmap for success that you can refer back to again and again. All entrepreneurs run into the same fundamental problems. Getting stuck after having an idea, running at a loss, losing clients…The good news?

This Trifecta is a 100% practical guide to branding, launching and profiting. This will help you get started with your ideas, shorten the times it takes to see results by avoiding business pitfalls and keep cash flowing. Don’t waste more time struggling with it alone. Tap into the minds of experts and scale your business.

3:00PM - 3:20PM

Hospitality, Travel, Transportation, Recreation Industry Meet-Up

Speed Networking Session Gold, Platinum, VIP

3:20PM - 3:40PM

Government, Non-Profit, Associations, Education Industry Meet-Up

Art, Entertainment, Creative, Designer Industry Meet-Up

4:00PM - 5:00PM

Networking Happy Hour

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End your day in a more casual and fun networking environment. Gold, Platinum, VIP, Elite & Exhibitors Only 3:40PM - 4:00PM

Keynote Theatre
Keynote

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