Press Contact: Kate Gaeir kate@akimbopr.com | 206.334.0863
June 2015 brand editorial:
Total seen monthly circulation: + 29,621, 137 Total seen circulation year to date: + 214,224,844
Select seen brand coverage/circulation
Top pitches of the month*
1. Health Magazine - PivLock Asana - 1,1372,036 2. Men’s Journal - PivLock Arena Max - 4,560,549 3. Shape Magazine - PivLock Asana - 1,638,925 4. Competitor Magazine - PivLock Asana - 1,485,498 5. Delta SKY Magazine - Dolen - 5,400,000 6. Fitbie.com - Sidney - 685,300 7. Paste Magazine - Mt. Shasta - 456,819 8. SKI Magazine.com - Clark, Sidney - 112,983 9. Triathlete.com - Lowdown - 464,664 10. BikeRumor.com - Forefront - 384,455 11. Canadian Running - PivLock Arena - 31,104 12. KSL.com - Overtake - 5,00,000 13. Mountain Magazine - Overtake, Forefront, Asana - 125,000 14. PinkBike.com - Forefront - 1,720,954 15. SKI Magazine.com - Overtake - 112,983 16. Decline - Life Beyond Walls - 40,000 17. 20/20 - ChromaPop - 49,524 18. Eyecare Business - RXODS3 - 40,014 19. Outside Bozeman - Forefront, PivLock Overdrive - 50,000 20. FishTrak.com - Guide’s Choice - 2,100,000 21. Compleat Angler - ChromaPop - unavailable
1. Men’s Journal.com - ChromaPop Bronze Mirror 2. Men’s Journal - Forefront with MIPS 3. Popular Science - ChromaPop, Techlite Glass 4. Good Houskeeping - I/OS Goggle 5. San Francisco Chronicle - PivLock Asana 6. BassMaster.com - Captain’s Choice 7. Fishing Tackle Retailer - Guide’s Choice / Captain’s Choice 8. TrekTech.com - Colette 9. Ft. Lauderdale Magazine - Overtake 10. AMB Magazine - Squad MTB Goggle 11. Sports Insight - Outlier XL 12. Competitor Magazine - Asana 13. Triathlete.com - Lowdown 14. PSIA-AASI - Overtake 15. Epic Life Magazine - Valence Helmet 16. Thrillist - Woolrich Collab 17. Popular Mechanics - Koroyd, MIPS 18. Women’s Health - Forefront 19. Esquire Black Book - Audible with ChromaPop 20. Men’s Journal - Pivot Helmet 21. MadeMan.com - Forefront
ABOUT SMITH: Originating from Sun Valley, Idaho, SMITH was founded in 1965 with the invention of the first snow goggle featuring a sealed thermal lens and breathable vent foam. With 50 years of innovation and design experience, SMITH is widely known today as an industry leader that pioneers advanced eyewear and helmets that incorporate dynamic technologies, optimized performance and clean styling to fuel fun beyond walls. SMITH seeks to power thrilling experiences in snow, surf, bike, fish and peak performance outdoor adventures with a comprehensive collection that exudes modern style and vibrant personality. To SMITH, the experience is everything. Smith is part of Safilo Group. *Please note that a pitch does not guarantee that the above mentioned product will appear in print.
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JUNE 2015 competitor
competitor | JUNE 2015
How to Get Fit and Stay Healthy Page 53
6 Weeks to a Faster 5K Page 62
AMERICA’S BEST TRAIL RUNNING TOWNS | SUMMER 2015 TRAIL RUNNING SHOE REVIEW
Vacation-Worthy Trail Towns —> Bend, Oregon Page 24
| RUN A FASTER 5K IN 6 WEEKS
Find the Best New Trail Shoe for You Page 37
The Influence of the Mountains Page 44
+ 7 Tips to Get Started
CM0615_cover.indd 1
GO RUNNING IN BEND, OREGON! Click here to see more photos from this trail town.
5/15/15 12:14 PM
PRO KIT 18
GEAR
MEGAN LIZOTTE
Click here to read about trail running in San Diego.
San Diego’s Megan Lizotte is a five-time World Mountain Running Championships competitor and the 2011 U.S. trail marathon champion. [1]
[1] SMITH PIVLOCK ASANA
$159, Smithoptics.com “I love these! They are so lightweight and the polarized lenses are my favorite.” [ 2 ] MOUNTAIN HARDWEAR MIGHTY ACTIVA SPORTBRA
$40, Mountainhardwear.com “This is only Mountain Hardwear’s second year making a sports bra and they’ve made a good one. It fits like it should and provides support without being restrictive.”
[2]+[3]
[3] MOUNTAIN HARDWEAR MIGHTY STRIPE TANK
$45, Mountainhardwear.com “The silky material is lightweight and moves without rubbing or chafing. Plus the cut is really cute.” [4] GARMIN FORERUNNER 220
[4]
$250, Garmin.com “I like programming workouts to beep at certain times—for example for 3-minute intervals—so I don’t have to look at my watch all the time. Plus, it can store a ton of run data.” [5] MOUNTAIN HARDWEAR PACER 2-IN-1 SHORT
$55, Mountainhardwear.com “The ‘2-in-1’ means they have a tight boy-short liner underneath for a smooth, no-chafe fit.” [5] [6] BALEGA ULTRA LIGHT NO SHOW SOCKS
$12, Balegasports.com “No-show socks are my favorite because my legs are kind of short, so I like to show as much leg as I can.” [7] MONTRAIL FLUIDFLEX II
CLIF KIT’S ORGANIC FRUIT + NUT BAR
$1.50 per bar, Clifbarstore.com “I prefer real food without weird binders, preservatives or tinkering. I keep a bar in every bag and backpack to be sure I have something yummy after a run.” [6] [7]
NATURA BISSĒ DIAMOND WHITE SPF 50 SUN PROTECTION CREAM
$97, Naturabisse.com “Since I spend so much time outside, taking care of my skin is really important to me. This is the one I use on my face—it’s expensive, but it stays on, even when I’m sweating.”
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TEXT BY ALLISON PATTILLO; PHOTO BY SCOTT DRAPER
$90, Montrail.com “These have good protection for technical trails. I don’t feel every rock and root when I’m running hard.”
5/15/15 12:45 PM
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JULY 2015 $8.99-USA $9.99-CAN
ONCE UPON A HELL OF A TIME
LIFE BEYOND WALLS: NEW ZEALAND, EPISODE 1
S
MITH HAS BEEN CREATING eyewear and head protection for active lifestyle enthusiasts for 50 years now. Their multi-sport webisode series, life beyond walls, showcases the outdoor escapades of Smith skiers, snowboarders, surfers, climbers, mountain bikers, road bikers, kayakers and general enthusiasts. For Smith, it is all about the journey.
PARIS GORE
Life Beyond Walls: New Zealand, Episode 1 is the first episode of a three-part series. Members of the Smith mountain bike team travel down to New Zealand to meet more team members and explore the south island, ride singletrack, destroy an RV, forge storms, and have run-ins with the local law. This series is all about the journey and giving viewers an inside look at what happens along the way. No matter how much planning is done, some things are just out of your control. All you can do is keep the cameras rolling. The team includes Joey Schusler—who also did lots of the filming—Lars Sternberg, Mike Hopkins, Rosara Joseph, Alex “KrunkShox” McGuinnis and Carolynn Romaine. Still photographer Paris Gore, videographer Thomas Woodson and Team Manager Mallory Burda also enjoy the journey. Check out episode 1 below followed by 2 and 3 for an excellent way to stir up some pangs of wanderlust and singletrack envy. http://www.smithoptics.com/ lifebeyondwalls?location=new_zealand_1
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Hook.
X-King 2.2 /2.4 Mountain King 2.2 / 2.4
Trail King 2.2/2.4
Baron 2.3 /2.5
Der Kaiser Projekt 2.4
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