Coverage Report for January 1-16, 2025
The 12 Best Ski Goggles of 2025, Tested and Reviewed
By Max Ritter
https://www.yahoo.com/lifestyle/best-ski-goggles-2025-tested-165500318.html Squad XL Goggle, 4D MAG Goggle
Must-Have Ski Gear For 2025: The Best Winter Clothing And Accessories
By Larry Olmsted
https://www.forbes.com/sites/larryolmsted/2025/01/12/must-have-ski-gearfor-2025-the-best-winter-cl…
I/O
The 23 best new products of 2025 (so far)
By Zoe Malin, Bianca Alvarez, Harry Rabinowitz
https://www.nbcnews.com/select/shopping/new-notablejanuary-2025-rcna187391
Seeker Sunglass
CATEGORY EyewearPerformance
The
Best Ski Helmets
By Katie Jackson
https://www.travelandleisure.com/best-ski-helmets-6890211
Vantage Helmet, Holt Helmet
MEDIA OUTLET Travel + Leisure
PUBLISHED Jan. 2, 2025, SIMILARWEB UVM 10,804,034
AUDIENCE 971,624
LOCATION New York, NY, United States
CATEGORY Snow
Best
New Gear and Coolest Gadgets This Week, According to Men's
Journal
By Sal Vaglica
https://www.mensjournal.com/gear/best-new-gear-coolest-gadgetsweek#gid%3Dci02ef84c9f000249f%26pid%…
Dominion RX
12 Best Running Sunglasses of 2025 to Keep Your Eyes on the Prize
By William Goodman
https://www.gq.com/story/best-running-sunglasses
Bobcat Sunglass
MEDIA OUTLET Men's Journal
PUBLISHED Jan. 6, 2025, SIMILARWEB UVM 6,434,205
AUDIENCE 1,004,684
LOCATION Carlsbad, CA, United States
CATEGORY Optical
MEDIA OUTLET GQ PUBLISHED Jan. 7, 2025, SIMILARWEB UVM 6,280,917
AUDIENCE 932,580
LOCATION New York, NY, United States
CATEGORY EyewearPerformance
33 Bikes and Cycling Accessories to Upgrade Your Riding in 2025
https://www.gearpatrol.com/outdoors/best-cycling-biking-releases-2024/
Lisa Congdon Bobcat Sunglass, Seeker Sunglass
MEDIA OUTLET Gear Patrol
PUBLISHED Jan. 2, 2025, SIMILARWEB 3,000,266
46 New Running & Fitness Products to Upgrade Your Workouts in 2025
By Ben Bowers
https://www.gearpatrol.com/fitness/best-new-running-fitness-products-2024/
Seeker Sunglass
Peak performance: Nine ways to wear outdoor gear
By Annmarie O'Connor
https://www.irishexaminer.com/lifestyle/fashionandbeauty/arid-41549410.html
Venture Sunglass
Best 7 sport sunglasses for peak performance, UAE 2025
https://gulfnews.com/best-buys/BestBuys-lifestyle/best-7-sport-sunglasses-forpeak-performance-uae-…
Trackstand Sunglass
UVM
AUDIENCE 5,500,000
LOCATION New York, NY, United States
CATEGORY EyewearPerformance
MEDIA OUTLET Gear Patrol PUBLISHED Jan. 2, 2025, SIMILARWEB UVM 3,000,266
5,500,000
LOCATION New York, NY, United States
CATEGORY EyewearPerformance
MEDIA OUTLET Irish Examiner PUBLISHED Jan. 8, 2025, SIMILARWEB UVM 1,908,072 AUDIENCE
LOCATION Blackpool, Co Cork, Ireland
CATEGORY EyewearPerformance
MEDIA OUTLET Gulf News PUBLISHED Jan. 3, 2025, SIMILARWEB UVM 1,812,882
108,000
LOCATION Dubai, United Arab Emirates, United Arab Emirates
CATEGORY EyewearPerformance
The 12 Best Ski Goggles of 2025, Tested and Reviewed
By Max Ritter
https://www.powder.com/gear-guide/best-of-ski-goggles
Squad XL Goggle, 4D MAG Goggle
MEDIA OUTLET POWDER Magazine
PUBLISHED Jan. 9, 2025,
SIMILARWEB UVM 730,610
AUDIENCE 72,500
LOCATION Carlsbad, CA, United States
CATEGORY Snow
Best Running Sunglasses of 2025
By Craig Randall
https://www.irunfar.com/best-running-sunglasses
Motive Sunglass
MEDIA OUTLET iRunFar
PUBLISHED Jan. 8, 2025,
SIMILARWEB UVM 206,994
AUDIENCE
LOCATION Moab, UT, United States
CATEGORY EyewearPerformance
Winter mountain biking 2025 - your guide to riding in the cold
By Dean Hersey
https://off.road.cc/content/buying/winter-mountain-biking-2025-your-guide-toriding-in-the-cold-116…
Wildcat Sunglass, Fuel V2 Goggle
MEDIA OUTLET Off-road
PUBLISHED Jan. 14, 2025,
SIMILARWEB UVM 197,776
AUDIENCE
LOCATION England, United Kingdom
CATEGORY Bike
2024 STAFF STANDOUTS - Travis' Picks
By Travis Reill
https://theloamwolf.com/reviews/2024-highlights-traviss-standouts/ Payroll Helmet with Aleck CS
MEDIA OUTLET The Loam Wolf
PUBLISHED Jan. 9, 2025,
SIMILARWEB 102,826
The Best Ski Touring Sunglasses for Uphill and Downhill
https://wildsnow.com/34407/the-best-ski-touring-sunglasses-for-uphill-anddownhill/ Wildcat, Bobcat, Ultralite, Pursuit, Venture, Embark Sunglasses
UVM
AUDIENCE
LOCATION Bend, OR, United States
CATEGORY Bike
MEDIA OUTLET WildSnow
PUBLISHED Jan. 7, 2025,
SIMILARWEB UVM 63,175
AUDIENCE
LOCATION United States
CATEGORY EyewearPerformance
See The Terrain Like Never Before With These High-Tech Goggles
https://imboldn.com/smith-4d-mag-xl-goggles-with-birdseye-vision/ 4D MAG XL Goggle
MEDIA OUTLET IMBOLDN PUBLISHED Jan. 3, 2025, SIMILARWEB UVM 59,843
AUDIENCE
LOCATION Washington, D.C., United States
CATEGORY Snow
'24
New Product Review
By Jenni Ackerman
– Smith Optics
https://www.thefisherman.com/24-new-product-review-smith-optics/ Hookset Sunglass
MEDIA OUTLET The Fisherman PUBLISHED Jan. 13, 2025,
SIMILARWEB UVM
AUDIENCE
53,903
LOCATION New York, NY, United States
CATEGORY EyewearAngling