Makeup poster

Target Audience: Young women as older women may not want such a dramatic effect. Student may not buy the product because it is around ÂŁ11 to 16. Young doctor, teachers, graphic designers, and other highly salaried professional will buy this mascara.

Purpose: To get young women to buy this mascara.

Features: This picture is a advert in the magazine. It used a female modal and it give the young female to use. It is bitmap image .

Framed the eye using the same image made bigger and making it look like a broadband. It uses a pattern to emphasise the eye lashes.

It is very good because is make us see this mascara will make your eyelashes longer than the other and make you want to buy it.

Fit for purpose: It is fit for the purpose because the image shows the eyelashes looking really long giving dimension. This is done by the way they have used the image 3 times overlapping it to give it a 3d effect. It persuades the audience that the mascara is effective.

Effect on audience: Makes them feel like this may be the best mascara to extend their eyelashes.

Strengths: they use the clear eye and light background to let us clearly to looking at the line of eyelashes.

Weaknesses and Improvements: The weaknesses and is the modal put too mush make up out side of her eye. The improvement is they need to put less make up on outside of her eye.

Target audience: it is for the women better than young women. Because they used mascara promoting, and promoting it using Betty Boo and rose on the packaging, it is normally is for over 30 old women. I think this is only design for the old women to buy it more than young women.

Purpose: To get old women to buy this mascara Features: This is an advert from the internet. It used by a female modal. They used three fonts and also they use old style font to show, it is for the old women. It is bitmap image, and also it is vector image as well. It used a ruler of third to emphasise the place she stay at.

Fit for purpose: it is fit for purpose because it makes the old women think it can easy to fix their style Effect on audience: it make them think it can carver your Strengths: they are using hard lipstick to present this model looking like old woman to shows the woman what is look like when they put this mascara on .

Weaknesses and Improvements: the improvement is the information is too little , so it couldn't let the people see properly and carefully of the information.

http://www.youtube.com/watch?v=tMxLK7LFNGw

This product is for old female and it is very expensive for an adult. The purpose is shows if the female use this product , their eye lashes will be very long, and the effect is making people to buy this product. They used the rule of thirds and close up the packaging to let us know what is the name of the mascara, and they closes up the eye lashes is show how long does it make. They used the video to close up the modal’s eyes and eyelashes. they used the object of string and the they made the place seems she is on the boat. The blue sky can let us easy to contrast how long is her eye lashes. They also used the texture, pattern and detail of the eyelashes.

Fit for purpose: it is fit for purpose because it is using lots of line to show the line you to eye lashes.

Effect on audience: it make them think it is very clearly to see the line of eye lashes.

Strengths: this uses very clear blue background to tell us you can see the line of eye lashes whatever where you are.

Weaknesses and improvements: the weakness is the advert was very fast.

The audience is for young women, the reason is because the cartoon and they uses bright colour to show, it is more childish, it looks like is special for young women. But usually the mascara is for older women to use, and also the font is for older women, and the rose is normally for older women. The packaging has different style and different type of cartoon giving you to choose. And they use pattern and texture to composition a interesting photo.

Fit for purpose: it is fit for purpose because the childlike picture is showing on the packaging and also it is showing is for young adults.

Effect on audience: it is using the vector images.

Strengths: the picture which on the packaging , it shows that it will make your eye lashes very nice and it will make pretty than the other people.

Weaknesses and Improvements: the packaging has too many drawing , it looks mess.