TRADE SHOWS
PREVIEWS
THE PADDLE SPORTS SHOW LYON, FRANCE SEPT 29-OCT 1ST, 2021
The launch of the Paddle Sports Show in Lyon provides the European paddle industry with a new show following Paddleexpo closing its doors. The Paddle Sports Show, is the logical successor to PaddleExpo, a show that ran for 15 years, in Nuremberg Germany and was the world’s biggest paddle sports trade fair. The organizer of the new show Philippe Doux, Founder of KS Publishing, an international paddle sports media house and publisher of Kayak Session magazine, was a longtime partner of the Paddleexpo and ran the awards ceremony, so he knows and understands what the paddle industry is looking for from a trade show. Also many of the paddle brands were already clients of KS Publishing magazines and websites. Lyon is a completely new location and will provide a great backdrop to kick start the paddle industry trade event calendar. The exhibition Hall Tony Garnier is in the centre of the city and right by the river, bringing great new opportunities to the event
As before, exhibitors and retailers from around the globe will gather to do business, catch up with each other and drink a few beers as has been the case in the past. So, as they say, why change a recipe that works well, so organisers have kept much of the concept the same but added a few new elements. But the ambition is to first and foremost to remain the place to be when it comes to the paddle sports business. The industry is for sure really excited at the idea of catching up with each other after a break of two years. They’re exited to do business but they’re also eager to have 3 days of fun! The fact that the show is in downtown Lyon, on the river banks, with many bars & restaurants nearby, will all add to the ambiance The 7000 m2 hall is nearly fully booked with all the brands one would expect as well as many new companies, so loads of new products to see and check out. At the time of going to press and despite the global situation, over a 100 brands have signed up, from all over the world. 17
