PROJECTS
Cangzhou Mingzhu International Clothing Industry Characteristic Town y.ad studio has designed a new business operation model for Beijing’s clothing wholesale and processing industries.
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fter the Beijing-Tianjin-Hebei Integrated Development Outline Plan was upgraded to China’s national development plan, Beijing’s non-capital functions have been transferred outwards, with the clothing wholesale and processing industries bearing the brunt. Under such background, Cangzhou Dongsu Group took advantage of Cangzhou’s geographical advantages to invest in the construction of Mingzhu Trade City and Mingzhu International Clothing I n d u s t r y C h a r a c te r i s t i c To w n . T h e whole industry chain has undertaken the pressure from Beijing’s Clothing Industry and even transformed and upgraded on top of it, trying to create a new business operation model that
integrates design and development, production and processing, wholesale and retail, warehousing and logistics, e-commerce, entertainment and leisure. This project is located in the Mingzhu International Clothing Industry C h a r a c t e r i s t i c To w n o f C a n g d o n g Ec o n o m i c D e v e l o p m e n t Zo n e . T h e project has been fully launched. It has undertaken the entire industrial chain of R&D, design, processing, and sales of Beijing clothing industry. At the same time, it has also established a clothing research institute and a clothing design institute. Cangdong D e v e l o p m e n t Zo n e h a s o b v i o u s advantages in this process because there is a lot of unused and undeveloped saline land and it has very convenient
MAR-APR 2021
17/2/21 11:38 AM
