OUR ORGANISATION

Dear Members,

Launched in 2019, the 25/25 program changed how SPASA engages with and provides value to our members and delivers on the constitutional objectives. COVID-19 has shown 25% growth is achievable in a short time by removing a large industry competitor; travel. The intent behind the 25% growth of industry hasn’t changed. It forces us to ask the hard questions around what has been achieved and how it can be sustained.

Our members know that the path to where we are today will not be the same to get us to 2025. However, the fundamentals remain. Our pillars provide us with the structure needed to serve members and our objectives, which are continuously reviewed to ensure relevance, allow for growth and innovation.

This year’s Annual Report provides a different communication style to previous years. We have sought to provide clarity on the strategies of the Association; to show what we are working on, how we are progressing and why it adds value to our members, industry and the community at large. The increase year on year in membership, subscribers, expo attendance and the level of engagement in education provides positive feedback to us that this strategic and collaborative approach is what is required to succeed. SPASA remains committed to its 2025 vision for the aquatics industry. The purpose of this Annual Report is to celebrate our successes and more importantly, highlight areas that require greater focus from industry in policy development. Please review this summary of the output from the past year and gauge for yourself whether we’re on track to meet the aspirations of the 25/25 vision. We encourage input and constructive feedback from all and expect to consistently evolve based on this advice. The rate SPASA has expanded and grown since its unification in 2017 is a testament to the board, committees and staff. I have the privilege to lead a tremendously dedicated group of people who embrace a start-up style culture to deliver extreme efficiency and effectiveness. The Board is a diverse group of skilled volunteer professionals whose positive strategic culture sets the standard which flows throughout SPASA and into our programs and services. I thank each of them for their support, time and input.

Thank you to our members, sponsors and partners for your ongoing support and belief in our organisation. Your participation and innovation enables SPASA to deliver on its promise to promote, protect and grow the pool and spa industry.

Key developments since merging from a federated state model, SPASA Australia has on behalf of its members:

• Acquired the SPLASH! trade magazine and show • Purchased the Pool+Spa brand and relaunched as Pool & Spa Enhancing

Outdoor Living consumer magazine • Merged with PASCAA • Expanded the training organisation into the

Institute of Research and Learning • Choosing Your Pool & Spa magazine doubled distribution in all regions from NZ to NT • Extended the Expos into New Zealand • Launched Climate Care Certified

Why is this important?

Unification of the industry. This provides a clear message to consumers of the benefits of doing business with a SPASA Australia member. At a policy level, unification provides strength when lobbying government for change that will enhance our industry.

Lindsay McGrath

Chief Executive Officer