MAGAZINE
H O L I D AY 2 0 2 0
Dear Spoonflower Community. This year we have faced more uncertainty in our personal and professional lives than we could ever have imagined. While the chaos of 2020 has challenged us, one thing is for certain, the Spoonflower community is strong. There is more grit, perseverance, inspiration, creativity and strength than anything I’ve been a part of before. We have many special relationships that we have the privilege to support and our team wants to share a personal thank you for your partnership, connections, feedback and understanding (see p. 60). From all of us at Spoonflower, we look forward to delivering creativity and happiness to you this holiday season and beyond. It’s an honor to be a part of this family and journey.
Michael Jones, CEO
2
Spoonflower.com
3
W H AT ’ S I N S I D E
8
28
About Spoonflower Spoonflower offers premium fabric, wallpaper and home decor that’s sustainably printed with your own designs or unique designs from independent artists worldwide. Today, millions of individuals use Spoonflower to express their personal style, support each other through our inclusive community, and power their entrepreneurial spirit.
30
34
We love being a part of your story!
LEARN MORE
Eco-Friendly
4
Happiness Guarantee
Independent Artists
40
Spoonflower.com
5
Comfort Zone Retreat from the hustle and bustle, and cozy up to supersoft fabrics like Celosia Velvet and Minky for relaxing nights in with the family. 20" Celosia Velvet™ Throw Pillows $47 | Minky Throw Blankets $138
20” Throw Pillows shown in Celosia Velvet™
Shown in Minky
SHOP THE COLLECTION 6
Spoonflower.com
7
Table for two
Rewriting the Holidays The holidays may look different this year, yet you can still find ways to add cheer to your winter tablescapes.
8
Spoonflower.com
9
Table for one
10
Table for four
Spoonflower.com
11
Fall for Texture A change in the season calls for crisp Linen Cotton Canvas dinner napkins in utterly dreamy hues.
Dinner Napkins (Set of 2) $24
SHOP THE COLLECTION
12
Spoonflower.com
13
Drinks On Us From hot chocolate on movie nights to champagne on New Year’s Eve, cocktail napkins are fun for all ages. SHOP THE COLLECTION
Cocktail Napkins (Set of 4) $26 - $28
14
SHOP THE COLLECTION
16
Spoonflower.com
17
Traditions Worth Keeping Tea towels, with their vintage charm, are here to stay. These trusty kitchen helpers are an eco-friendly way to tidy up messes while making sweet treats for the holidays. SHOP THE COLLECTION
18
Spoonflower.com
19
Kitsch for Their Kitchen These clever tea towels deliver just the right note of lighthearted fun—the perfect way to brighten a loved one’s day. Tea Towels $19
20
by michellegracedesign
by sarahparr
by jenflorentine
by leventetladiscorde
by maiteoz
by scarlette_soleil
by okeydokeydesign
by kathubbs
by cynthiafrenette
by robyriker
by jevaart
by jeneta
by maiteoz
by lauralogan
by annewashere
by caleblukelin
by pixabo
Spoonflower.com
21
Restful Retreat Your bedroom is a place to recharge and renew before you rise. Find the lived-in luxury you deserve with bedding that softens with every wash.
22
23
Pillow Shams Featuring 100% Italian cotton sateen, our standard and Euro pillow shams make a bed feel, well, made. Choose from a modern knife-edge finish or a more traditional 2" flanged finish.
SHOP THE COLLECTION 24
Spoonflower.com
25
AUTUMN
EVERYDAY
WINTER
A Bed for All Seasons Want a seasonal refresh for your bedding without breaking the bank? Simply swap out your sheets and throw pillows with fresh designs for an easy and affordable update. SHOP THE COLLECTION 26
Spoonflower.com
27
EXTRA LONG
Lumbar Pillows Our lumbar throw pillow cover makes it easy to give your bed or sofa a fresh new look in one of five fabric options. SHOP THE COLLECTION 28
Extra Long Lumbar Pillows starting at $69 Spoonflower.com
29
One Tote, 20+ Ways Want inspiration on how to make a pattern your own? See our Spoonflower team members put their own spin on our free tote bag pattern with dozens of designs and unique details. SEE THE PROJECT
30
Spoonflower.com
31
Apple Cider, Anyone? Rich jewel tones and intricate prints feel like a welcome reprieve to the heat wave of summer. Our go-to fabric, Petal Signature Cotton™ is the perfect pick to help you transition into the season. SHOP THE COLLECTION
32
Shown on Petal Signature Cotton™ $18.50/yd.
Spoonflower.com
33
Rudolph Goes Retro Nostalgic for the cartoon kitsch of the mid20th century, we rounded up our favorite modern takes on vintage designs for Christmas. SHOP THE COLLECTION
34
Shown on Organic Cotton Knit $27/yd. Spoonflower.com
35
THE JAPANESE ART OF GIFT WRAPPING:
Furoshiki Sustainably wrap presents in a creative and unexpected way for your favorite fabric enthusiast with just one yard of fabric (or less!) SHOP THE COLLECTION
Learn 6 Ways to Wrap a Gift with Furoshiki.
36
Spoonflower.com
37
Handmade Home Decor FOR THE HOLIDAYS Sweet stockings and no-sew mini Christmas trees are festive ways to add cheer to your home. Try making these with our lightweight Fleece, which offers a double-face construction that’s super soft to the touch.
See our favorite holiday DIY projects on the blog.
38
Spoonflower.com
39
The Wide World of Wallpaper Wallpaper reigns supreme as a dramatic way to dress up your home with decidedly modern designs and easy-to-install (and remove) papers. SHOP THE COLLECTION 40
Spoonflower.com
41
Working from Home Transitioned to a new remote oďŹƒce? Put some pride into your space with wallpaper that will give you a fresh perspective on your work. SHOP THE LOOK
42
43
We love seeing all of your beautiful, unique, captivating wallpaper projects on Instagram. Show off your walls and join the community with hashtag #Spoonflower.
Carissa Henderson | @aboldnewhue
Julie Ann | @julie_ann_events 44
Spoonflower.com
45
Frame Your Windows The finishing touch for any room, curtains help control sunlight and regulate temperature in your home (not to mention, they’re just lovely to look at). Our high-quality drapes with three fabric options and unlimited design choice will match any home design style.
SHOP THE COLLECTION Rachel Serene | @serene.and.co 46
AUTUMN/WINTER 2020 NATURE & RETRO BOTANICALS
Trend Report
CONTOUR DRAWING | BANANAS
We’re so excited to bring you our first-ever trend report! Find out what tops the lists for search trends, shopping volume and increasingly popular color themes to help you design, plan or shop through the rest of 2020. With advice from our
REPTILES | MICRO SCALES | 70s
expert curator and Merchandising and Marketplace Manager, Tara Reed. UNCONVENTIONAL PAISLEY | TOILE
READ THE FULL REPORT
“Calming neutrals will take center stage…These soothing colors give a loving nod to nature, helping to bring the outdoors into your space in a subtle way.”
- Tara Reed
48
49
Artists to Watch
Behind every design on Spoonflower is an independent artist—in fact, there are over 25,000 designers in the Marketplace and more joining every day. Most of the designs on Spoonflower are available on every single product!
Nicole Sorice
Patrick Moriarty
Beth Gaffney
of patternsupplyco
of paisleypower
of belouise
SHOP MORE
SHOP MORE
of b0rwear
SHOP MORE
Carine
Subhashini Narayanan
Susanne Gadegaard Nikolajsen
Priscilla Adei-Cardwell
of bloomsical
of subhashini_narayanan
of bella_nora_by_gadegaard
of cardwellandink
SHOP MORE
50
SHOP MORE
Rob Hoagland
SHOP MORE
SHOP MORE
SHOP MORE
Spoonflower.com
51
QUILTING FAVORITE:
Cotton Poplin
A favorite of quilters, our lightweight Cotton Poplin offers a tight weave, fine detail and a crisp, smooth hand, perfect for making heirloom pieces for the next generation. SHOP THE COLLECTION
Shown on Cotton Poplin $20/yd. 52
Spoonflower.com
53
Winter Green Rooted in nature, green evokes balance and harmony, symbolizing regeneration and hope—the perfect hue to take on the new year. SHOP THE COLLECTION
Shown on Cotton Spandex Jersey $26.75/yd. 54
Spoonflower.com
55
SHOP KWANZAA DESIGNS
Celebrating Holidays AROUND THE WORLD SHOP HANUKKAH DESIGNS SHOP DIWALI DESIGNS 56
Spoonflower.com
57
THERE'S A
design
FOR THAT!
FOR THE
FOR THE
FOR THE
FOR THE
SEANCE HOST
BAR RAISER
EGG-CELLENT CHEF
FORESTER
by angelger28
by michele_norris
by itsy_belle_studio
by aaron_gallen
With the largest collection of surface patterns in the world, Spoonflower has always been the destination for one-of-a-kind designs. But did you know that thousands of new designs are added every month? Dive into our Marketplace and spend a few minutes discovering the perfect match for any personality–we know you’ll find one as unique as you are. FOR THE
FOR THE
FOR THE
FOR THE
FOR THE
FOR THE
FOR THE
FOR THE
SPORTY
AQUARIUM ATTENDEE
TALENTED TYPIST
APPEALING SNACKER
BEACH BUM
SLOW POKE
MOD MAVEN
REPTILE ROOTER
by corinnarencreative
by laureh
by bloomsical
by alenkakarabanova
by k_n_whitedesign
by nancy_bradham
by yesterdaycollection
by stormslegacy
FOR THE
DRAGON DREAMER
FOR THE
SOCIALLY DISTANCED
FOR THE
VESSEL DEVOTEE
FOR THE
FOR THE
FOR THE
FOR THE
FOR THE
EVERGLADES EXPLORER
HAIR STYLIST
NEW YORKER
DESSERT DEVOURER
DEEP SEA DIVER
by wildnotions
by nanshizzle
by danlehman
by kellygilleran
by boszorka
The Nose Knows by nanshizzle
by penguinhouse
FOR THE
by cynthiafrenette
FOR THE
REPTILE OBSESSED
POSTAL WORKER
by oliveandcompany
by sombrasblancas
58
There’s A Design for That
by owen-david
FOR THE
WINDOW SHOPPER
by lauracmoyer
FOR THE
FOR THE
FOR THE
FOR THE
FOR THE
RAMEN LOVER
SLALOM STAR
VOTER
UFOLOGIST
PREPARED PANTRY
by honoluludesigns
by kee_design_studio
by jlh8787
by ruby_ritz
by lexibrite
Spoonflower.com
59
thank you
60
Spoonflower.com
61
Discover a World of Designs
2020, v. 5A All trademarks are the property of their respective owners.