B U S I N E SS
BY: ROXANNE AVERY
Feel the Burn New Fitness Program to Spice Up Workout Routines
B
ored with cardio and weight-lifting workout routines? Then listen up, people!
Jessica Scott and Alesha Jones know how monotonous a repetitive workout routine can be, so they’re offering a program filled with unique, challenging exercises, and when clients walk away, they’re usually smiling. The co-owners of Norman’s Burn Boot Camp franchise say their business is meant to be more than a gym. Founded by husband and wife, Devan and Morgan Kline, Burn Boot Camp grew from helping others. On the road as a professional baseball player with the San Francisco Giants, Devan Kline traveled the country, spending time living with host families. For more than six years, he helped his host families with health, nutrition and overall fitness, which
80 | April 2020
became his inspiration for changing lives all over the world. In 2015, Devan Kline and his wife began franchising Burn Boot Camp, partnering with others who share a passion for impacting communities by providing mental, physical and emotional transformations. After attending a Burn Boot Camp in North Carolina, Scott thought it was perfect for the community she grew up in, and last August, she opened a franchise location at 1344 N Interstate Dr. in the Robinson Crossing Shopping Center. The problem was that Scott no longer lived in Norman. Scott and her husband had moved to North Carolina in 2014 when he became the head wrestling coach for the University of North Carolina.
“Being so far away, I realized I needed someone on the ground floor in Norman to help alleviate the duties I was trying to do from far away,” Scott said. “Alisha was a founding member of Burn and truly believed in the mission. She was perfect to partner with.” Jones said she started at Burn as a way to get healthy without being bored with the usual workout routine. “The results were amazing at Burn, and I really like the community too,” she said. “It’s mainly women, and we high-five and push each other through workouts.” Burn offers an individualized approach as trainers modify workouts for each member to assure success at every level. “It’s a fun 45 minutes and although