St. John's Board of Trade Business News June/July 2015

EXPANSION

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JUNE/JULY 2015

VOLUME 30, NUMBER 4, 0834-2015

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June/July 2015

In this issue...

Business News is a publication of the St. John’s Board of Trade.

Cover Story 2 Chair’s Message 3 Member Spotlight: Eclispe 5 Advocating for You 6-7 Upcoming Events 8 Features 9, 10, 17, 21, 25, 37 Potential of Partnerships 12 - 13 Labrador 16 Ambassadors 18 - 19 What are you @? 26 Trip to Ireland 27 Around The Board 29 - 32 Member News 33 - 36 Industry News 37 - 38 Corporate Profiles 39 New Members 40

Vol 30 No 4

Reproduction of any material contained in Business News is permitted provided written approval from the St. John’s Board of Trade.

Articles and criticisms are invited, but opinions expressed by contributors do not necessarily represent those of the St. John’s Board of Trade.

We encourage you to support the business leaders whose names and products you see advertised in this issue as well as throughout our entire membership. The Board reserves the right to edit submissions.

Editor: Printed by: Layout:

Kristina George Transcontinental Media Dc Design House

ST. JOHN’S BOARD OF TRADE EXECUTIVE Kim Keating Des Whelan Dorothy Keating Andrea Stack Sharon Horan Derek Purchase

Chair Senior Vice-Chair First Vice-Chair Second Vice-Chair Immediate Past Chair Secretary-Treasurer

BOARD OF DIRECTORS Kim Paddon Janis Byrne Kevin Peters Craig Ennis

Jim Fallon Wilfred J. Zerbe Andrew Wadden Marilyn Butland

STAFF Nancy Healey

Chief Executive Officer

Jennifer Chaytor

Lori Coleman

Manager of Finance & Compliance Business Affairs Manager

Margie Davis

Executive Sales Director

Kristina George Communications & Advocacy Specialist Rhonda Tulk-Lane

Policy & Advocacy Specialist

Wanda Palmer

Director of Sales and Member Fulfillment

Jackie Bryant-Cumby

Member Relations Administrator

Brendan Hagerty Labrador & Labour Market Specialist

St. John’s Board of Trade 34 Harvey Road, P.O. Box 5127 St. John’s, NL A1C 5V5 Canada Tel: (709) 726-2961 Fax: (709) 726-2003 E-mail: mail@bot.nf.ca Website: www.bot.nf.ca

Dc talks:

NICKEL INDEPENDENT FILM FESTIVAL dcdesignhouse.ca/nickel-festival-2015

Building a Better Gateway at St. John’s International Airport St. John’s International Airport is Newfoundland and Labrador’s premier gateway and has achieved significant passenger growth over the last few years, with an annual growth rate of more than double the national average. It is now one of the busiest airports in Canada, with an estimated 1.6 million passengers having passed through its gates in 2014.

Due to the unprecedented passenger growth, $245 million is being invested to ensure the safety and operational integrity of the Airport; to improve the accessibility of the Airport during low-visibility conditions; and to support the anticipated growth in passengers to 2 million by 2020.

The Airport Authority is currently building a better gateway which consists of three components – route and seat capacity, physical capacity and airfield accessibility. Two of the most significant projects included in the 10-Year Capital Plan to see this through are, the Airport Terminal Building Expansion and the Airfield Accessibility and Safety Initiative, which will bring extensive benefits to passengers, airlines and the community.

Second in the country for seat capacity growth Attracting new and expanded airline services to the airport is a core function of the Airport Authority. St. John’s International Airport has been the second in the country for growth in seat capacity, and with more destinations, more seats and airline choices, passenger growth is inevitable. As a result, the success in increasing route and seat capacity has facilitated growth in the business and tourism sectors within our region.

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Doubling in size The Airport Terminal Building is currently operating at approximately 80 per cent beyond design capacity and will more than double in size to accommodate passenger traffic. The expansion is occurring in two phases – the east expansion (2014 – 2018) consisting of an additional 145,000 square feet, and the west expansion (2017 – 2021) consisting of 72,000 square feet.

Upon completion, there will be larger and additional amenities, providing numerous benefits to travellers.

Transforming the region The Airfield Accessibility and Safety Initiative represents a significant investment in the Airport’s airfield infrastructure that will yield long-term, substantial benefits to the entire community. With the implementation of a Category III Instrument Landing System (ILS) by NAV CANADA, it will transform the transportation system by significantly improving the usability of the Airport during low-visibility conditions.

It will increase the airfield’s accessibility to 99%, putting it on par with all major airports in the country. This provides passengers with a more reliable transportation system with 700 more flights and 70,000 more passengers being able to arrive and depart annually without delays or cancellations, regardless of weather. St. John’s International Airport will be the only Canadian airport serving less than 10

million passengers to employ this technology. Once operational in 2016, the Category III ILS will reverse St. John’s reputation as being an inaccessible destination, thereby benefiting business and tourism. This Initiative is a 3-year, $37.3 million project that is cost shared between the Airport Authority, the Government of Newfoundland and Labrador and the Government of Canada, through Canada’s Gateways and Border Crossings Fund in support of the Atlantic Gateway and Trade Corridor Strategy.

The improvements and expansion that is currently underway at St. John’s International Airport will be transformational. St. John’s reputation of being an inaccessible location due to low visibility will be reversed, thereby increasing the attractiveness of the city for tourists, conventions, and businesses looking for a place to invest. The Airport Authority is committed to creating an exceptional airport experience, and take pride in operating as the Newfoundland and Labrador’s premier gateway on behalf of the vibrant community. It is building a bigger and better gateway for the province, one that supports the continued economic and social development of the region.

Chair’s Message Innovation is more than a buzzword So what do Verafin, FONEMED, Dynamic Air Shelters and the Newfoundland Chocolate Company all have in common? Not only are they all members of the St. John’s Board of Trade, but each of these very successful companies is driven by great leadership and innovative thinkers who are transforming ideas of opportunity into action and results.

Experiencing rapid growth, Verafin fraud and money laundering detection software is now in more than 1,100 financial institutions across North America. Last year it landed the biggest cash injection ever for an Atlantic Canadian startup. FONEMED has evolved from giving clinical advice through the provincial Health Line to providing remote health advice across North America.

Dynamic Air Shelter’s custom-made, inflatable shelters are made for commercial, industrial and military use and their quickdeploying, portable shelters are shipped to customers all over the world. This business from Grand Bank just recently held a job fair to recruit an additional 30 to 40 new employees. Through creative products and designs, the Newfoundland Chocolate Company has grown a hobby into a successful business, expanding into new markets across Canada including an online store to export their products and a third location on Signal Hill.

In this rapidly changing world, innovation is key to business success. Technology is advancing at a pace never before experienced in our history. In 20 years, we have gone from early electronic mail to communicating through a multitude of social “apps”. Our children have not known a world without Google or the Internet. The way Canadians live and work is changing profoundly. According to a recent Deloitte study, rapid advances in technology are poised to disrupt many of the sectors that anchor Canada’s economy. The impact will be felt across the country and Canadian businesses are not prepared.

Deloitte evaluated business performance in four areas: awareness of changing technologies, organizational culture encouraging innovative behavior and practices, agility and resources. Only 13 per cent of firms were highly prepared for disruption

in their business due to new technologies, and 35 per cent – more than one in three – were unprepared.

A Statistics Canada study of innovation among Canadian firms, more than one third – representing $740 billion of the country’s GDP - describe themselves as non-innovative, and in the same study, only one-quarter of those firms said their goods and services were unique with few or no substitutes. This means most businesses produce items or services that can be replicated or superseded by competitors.

Both studies should serve as a wake-up call.

Newfoundland and Labrador is a comparatively small export-driven economy in an increasingly competitive world with a population that continues to decline. So how can we become more innovative?

It starts with leadership. Innovation needs to be part of every organization’s strategic planning process, and we need to start by investing more in research and development now to prepare our businesses for the future. Business leaders who promote a culture of innovation within their organizations will have a better chance of competing, and surviving.

To be innovative, business must embrace change and accept risk. Know what makes your company stand out from the competition, and build on it. Setting performance metrics and targets to continually evaluate performance will help ensure you are progressing at the same pace, or faster, than your competitors.

We need to work with educational institutions to ensure that our future business leaders have the skills required to help grow our economy. And we need to increase our international presence; we have the talent and ideas to compete on the world stage.

I have talking, and hearing a lot, about innovation in my role as Chair of the Board of Trade in recent weeks. I joined a panel consisting of representatives from Deloitte Canada, ACOA and the Research

BUSINESS NEWS JUNE/JULY 2015

Chair, Kim Keating and Development Corporation for the NATI Knowledge Summit during Innovation Week in May. It was a lively discussion and provided those in attendance with insight into what lies ahead. And we welcomed His Excellency the Right Honourable David Johnson, Governor General of Canada, who emphasized that we can face global competition through innovation and leadership, and referenced several innovation success stories in this province, including College of the North Atlantic’s Qatar project.

Harvard University Professor Michael Porter once said “Innovation is the central issue in economic prosperity”. I couldn’t agree more.

Innovation must be more than a buzzword – it’s an attitude that needs to be embraced encouraging dynamic, creative thinking in developing new products, services and business models driving a culture of responsiveness, resilience and relevance.

There are always better ways to do things whether you are in Silicon Valley or the Humber Valley. Whether it’s small process improvements that increase efficiency, an exciting new product or a major overhaul that steps up your productivity, innovation can help you take your company to the next level. Seize the opportunity to be an innovator and drive your company’s growth.

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Contact Wanda at wpalmer@bot.nf.ca today about registration, sponsorship opportunities, prizes or for more information.

MEMBER SPOTLIGHT ECLIPSE

“We built our business from the customer experience, and now we are merging brick and mortar stores with online experiences” says Genevieve. “Social and digital marketing channels are there to encompass the customer as they are making decisions. We are all about making authentic connections with our customers. Not just in-store, but also through online and social.”

Ability to adapt has allowed Eclipse to quietly expand to 74 stores across the country When you’re a Canadian women’s clothing retailer with just under 100 stores across the country, how do you compete against international fast-fashion powerhouses like Zara and H&M? Most anyone who has stepped into a mall in smaller to mid-size cities in Atlantic Canada is familiar with the Eclipse brand, but few appreciate the breadth and depth of this company that has quietly expanded to 74 stores across Canada with an additional four stores slated to open throughout the country in 2015.

Eclipse is an exclusively Canadian brand founded by Cyril and Pam Bulgin in 1974 in Twillingate, Newfoundland that develops its own product collection out of its St. John’s headquarters.

“Our success is due to a number of factors, but what makes us nationally competitive is our emphasis on bringing trendy styles to markets at lightning fast speed,” says Genevieve Bulgin, Director of Retail Operations.

Eclipse keeps up with new trends which make this low-profile powerhouse a

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serious competitor in the Canadian retail landscape by sourcing to suit the demands of fashion-obsessed customers.

With over 40 years in business, Eclipse still remains competitive and relevant in an ever-changing industry.

Eclipse’s success is also about its own brand ambassadors that have worked behind the scenes to build the company from the ground up. “We have a strong team of passionate people who believe in our brand and or products. In retail, your employees are the face and energy of the organization.

Our fantastic employees combined with the small size of our stores, allow us to give oneon-one customer service” says Genevieve.

Brand consistency amongst locations is also paramount to their success. Eclipse ensures its customers have a uniform experience by paying attention to detail, which in turn helps create familiarity and loyalty to the brand. Attention to detail is carried across all stages – from the product development stage to developing strong processes and systems. Whether consumers visit an Eclipse store is in Corner Brook or Kamloops, they will always have a consistent experience.

Eclipse offers customers a full omni-channel experience since the launch of their e-commerce website. The e-commerce site has also made the company more focused on marketing; in the last two years their marketing team has grown from one employee to five. Eclipse’s marketing strategy is unique in that they do all of their creative work in-house, which gives them more control over their brand and offers flexibility in creating marketing campaigns on short notice.

The retail industry has changed dramatically in the last few years. “Stores are re-imagining their business. Competition is staggering between retailers, and right now is also a tough economic environment, however, we have always been able to sustain our business via a manageable growth strategy,” says Genevieve. Eclipse is using the recent shake-out in retail this past year to their advantage by opening new stores in fantastic locations recently vacated by familiar retailers.

With over 40 years of experience, Eclipse knows the retail market. With a continued emphasis on customer service, trendy products, and a knowledgeable team, they plan on being at the forefront of fashion for years to come.

Our strength is to adapt,” says Tara Bulgin, Director of Merchandising. “As the customer is changing, we’re thinking ahead, and travelling the world to bring the latest fashion trends to Canada.”

BUSINESS NEWS JUNE/JULY 2015

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St. John’s Board of Trade’s Perspective on Budget 2015 The St. John’s Board of Trade is committed to helping business succeed. We had mixed reaction to Provincial Budget 2015. As we face challenging times a strong vibrant private sector is key to a vibrant economy in Newfoundland and Labrador.

We welcomed initiatives to cultivate a culture of cost management within government. It is absolutely critical that government is disciplined in ensuring our programs and services are meeting their policy objectives and run efficiently.

But we are concerned with the increases in taxation both the HST and personal income taxes. It was our competitive tax regime of the past number of years that enabled our strong economic performance We support the creation of a generation fund, however only when debt is paid down, and we look forward to seeing the fast implementation of a Population Growth Strategy.

Chair Kim Keating was interviewed by the various media outlets for the Board of Trade’s reaction to the 2015 Provincial Budget. She is seen live with NTV’s Glen Carter.

Denise Coombs CPA, CA CFP David Howe FCPA, FCA FCIRP Dorothy Keating FCPA, FCA Colleen O’Keefe CPA, CA

www.hhmtrans.ca paul

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BUSINESS NEWS JUNE/JULY 2015

Ian Penney CPA, CA CIRP Beth Porter CPA, CA CFP Peter Winters FCPA, FCGA Derrick Hutchens

CIRP

With CBC’s Carolyn Stokes.

Anthony Germain and David Cochrane from CBC.

Government has implemented the following in budget 2015: Harmonized Sales Tax (HST) With Paddy Daly and Fred Hutton from VOCM.

Effective January 1, 2016, the HST rate is increasing from 13 per cent to 15 per cent with the provincial portion of the HST increasing from eight per cent to 10 per cent. Increased taxation leads to less disposable income for consumers, reducing the levels of economic activity in the province.

Two New Tax Brackets to Personal Income Tax Effective July 1, 2015 are the addition of two new tax brackets to personal income tax:

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A fourth rate of 14.3 per cent for taxable income of $125,001 to $175,000.

A fifth rate of 15.3 per cent for taxable income over $175,000

The St. John’s Board of Trade will continue to advocate to government that a competitive tax regime is necessary for a strong and vibrant private sector.

Telegram’s Daniel MacEachern.

For more on our advocacy work, go to: http://stjohnsbot.ca/advocacy/

BUSINESS NEWS JUNE/JULY 2015

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upcoming events St. John’s Board of Trade 101

O’Leva’s Gab & Grub

Join us for a detailed orientation and refresher on how to get the most out of your membership. Learn about our affinity programs, networking opportunities, our advocacy work, sponsorships, volunteer opportunities and so much more.

If you find it too hard to get out to morning or evening events then please join The Two Olive girls for a lunchtime social. Mingle, network and enjoy some cuisine prepared with O’Leva’s delicious products all on your lunch break.

Date: Time: Cost: Location:

Friday, June 5 9:00 – 10:00 a.m.

Included as a benefit of your membership Board of Trade Office, 34 Harvey Rd., 3rd Floor

Luncheon Roulette – A New Twist to Networking

Tuesday, June 23 12 – 2 p.m Included as a benefit of your membership 390 Topsail Rd.

Business Mixer

Have you ever gone to a lunch and had no idea who you were meeting? The Board of Trade’s Luncheon Roulette will produce unexpected pairings and hopefully spark some interesting conversation. It is a practical way of exposing you and your business to different ideas and perspectives. All you have to do is show up with an open mind and be ready to network. Lunch will be provided.

Date: Time: Cost: Location:

Date: Time: Cost: Location:

Wednesday, June 10 12:30 – 2:00 p.m. $45+HST members; $95+HST non-members Harbour Room Restaurant; Courtyard by Marriott St. John’s

Join Iceberg Quest Ocean Tours for an evening of whales, magnificent 12,000 year old icebergs and h’ors d’oeuvres. Enjoy a scoff and a scuff on the Capo De Espera, Iceberg Quest’s brand new boat.

Date: Time: Cost: Location:

Tuesday, July 23 4:30 – 6:30 p.m.

Included as a benefit of your membership Iceberg Quest Ocean Tours (departing from St. John’s Harbour)

St. John’s Board of Trade Golf Classic Business Mixer - Come out, get social with Dc Design House Come enjoy performances, snacks, drinks and a networking experience to rival the mixers of the past. We’ll show you how to get social!

Date: Time: Cost:

Location:

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Thursday, June 11 4:30 – 6:30 p.m.

Included as a benefit of your membership Masonic Temple, 6 Cathedral Street

Join us for another fabulous tournament. Some things to look forward to will be:

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$5 Chipping Contest – chance to win a cart (or the $ value) for the day We will be looking for the individual with the Coolest Cap Best Sponsored Hole When you register ask about purchasing the “Bonus Package”

Event registration and sponsorship opportunities are limited, however, you have one last chance to promote your business – donate a prize for the tournament.

Date: Time: Cost: Location:

Thursday, July 9 11 a.m. – registration 12:30 p.m. – shot gun $195 + HST (members only) Bally Haly Golf & Country Club

BUSINESS NEWS JUNE/JULY 2015

Making sure your message is heard – and understood

There’s a famous story about two tourists in New York City in search of the world famous Carnegie Hall. “How do you get to Carnegie Hall?,” they ask a man with a violin case coming out the back door of the Hall. “Practice” came the sharp reply from Jascha Heifetz, a man the New York Times called “perhaps the greatest violinist of his time.”

Practice makes us better performers, helping us achieve new goals.

Strong communicators make performance look easy. But the truth is they understand the value of practice and the other keys to effective communication — knowing the audience and planning want they say or write. They also know strong communication skills give them a lift in business, with a major upside for productivity and profits.

What is the cost of ineffective communication? A May 2013 study by the US-based Project Management Institute (PMI) concluded that for every $1 billion invested in projects, $135 million of the initial investment was at risk, with 56 per cent of the $135 million at risk because of ineffective communication. PMI found that effective communicators did a strong job of communicating the business benefits of their project (budget, schedule, scope and outcomes), as well as providing clarity and detail about the job, through the use of non-technical language. In other words, they worked at being understood.

Most of us don’t deal with billion dollar projects. But the numbers come into sharp focus when you bring it down to a $1 million project, and consider that $75,000 is at risk because of poor communication.

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Be ready. The big day. Arrive early. Take in the room. Stand behind the podium if you have the time. Say hi to people as they arrive.

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Listen with your eyes. By that, I mean keep your eyes open for what people are doing. Are they sitting on the edge of their seat waiting on your next word? Are they fiddling with their phone? Stop at intervals and ask for questions. Check to make sure they’re following you.

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Have fun. If you have prepared completely and well, you will have time to take in the moment and you will have fun. And remember Jascha Heifetz’s words about improvement: “There is no top. There are always farther heights to reach.”

So, as the communicator, how do you make sure your message is heard and understood?

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Who is your audience? It’s impossible to have a clearly-stated or articulated message without knowing who you are trying to reach, and knowing their expectations.

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Stay in sync. The tone and content of your message must match the audience’s needs and level of understanding. Are you preparing a motivational speech for your employees? Is this a morning operations meeting in the office or on a construction site? A technical presentation for potential investors or new partners? A careerday talk at your child’s school? A speech to an industry association?

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Stick to your message. Develop two or three key points and a couple of main supports for each. Tell your organization’s entire story only if someone asks. And they probably won’t!

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Practice makes perfect! Remember the violinist? Practice! And then practice again and again! Practice in front of a mirror, your family, the dog. And when you feel comfortable, deliver your talk to some trusted people in your organization. Ask for their feedback. Be open-minded about changing things. They will notice things that you haven’t.

Doug Letto, Principal Doug Letto Consulting web: douglettoconsulting.com email: douglettoconsulting@gmail.com phone: 709-765-1636

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Property Assessments in St. John’s

By Mark Turner, Senior Consultant of Turner Drake & Partner Ltd.’s Property Tax Division Property taxes are a significant burden on any property owner, but with tax rates typically running at three times the residential rate, owners of commercial property are hit particularly hard. Adding fuel to the fire is the fact that commercial properties (especially those which are industrial in nature) tend to be much less homogenous than residential. This makes it much more difficult to find similar properties to compare your assessment to.

The assessment division of the City of St. John’s is responsible for handling more than 42,600 residential and commercial properties. 2015 marks the last in a three year assessment cycle and as such, barring any major changes to your property in the last three years, your assessment should have remained the same. This will all change in December of this year when the next three year assessment cycle begins. Your December assessment notice will reflect the market value of your property as of the 1st January 2014 (the Base Date) and this value will be in place for the next three years (2016, 2017 and 2018). Should any major changes occur to your property during this time frame, the assessment division may issue a Supplementary Assessment reflecting the value impact of those changes.

The Assessment Act requires that property in St. John’s be assessed at its market value (ie: the value which it would bring if offered for sale on the open market) as of the Base Date.

This then is the first test: if your assessment exceeds the amount you could fetch for the property on the open market you should consider pursuing an appeal. However the story doesn’t end there…the Assessment Act also contains a uniformity provision which states that in forming his/her opinion about value the assessor “shall have regard to the assessment of other comparable properties so that taxation falls in a uniform manner upon all residential and commercial properties in the city.”1 In other words, your assessment should also fall in line with the assessments of other similar properties.

While Market Value continues to be the foundation of assessment in St. John’s, several changes were made to the Assessment Act in recent years which saw certain properties being classified as “special purpose”. Properties which fell into this definition were not based on their market value, but rather on their estimated Reproduction Cost New, less physical depreciation only (ie: no deduction was made for a value loss due to functional or economic obsolescence). As a result of this change, properties classified as “special purpose” were being assessed on a very different basis from other “normal” properties. Most notably however, there did not appear to

Contact Mark Turner at (709) 722-1811, MarkTurner@TurnerDrake.com.

For information on the company go to: www.turnerdrake.com be any established criteria for determining which properties qualified as “special purpose”. In March of this year, the Supreme Court of Newfoundland and Labrador issued its decision stating the classification of special purpose properties was “subject to arbitrariness” and as a result the Special Purpose Property Regulations in the Assessment Act “are of no force and effect.”

The work involved in undertaking an assessment appeal varies concurrently with the type and complexity of the property. A parcel of raw land for example will involve much less effort and have far fewer variables to consider than say, a manufacturing operation. In some cases, owners are well equipped to handle their own appeals but other times the added cost of hiring a tax agent is more than covered by the additional savings he/she can produce. A simple phone call to an agent can help you decide the best route to go.

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BUSINESS NEWS JUNE/JULY 2015

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St. John’s Assessment Act, Section 49. (2)

LENGTHY LISTS OF PRE-WORK SAFETY CHECKS PERFORMED BEFORE VIRTUALLY EVERY TASK TO WORLD CLASS STANDARDS. ALSO KNOWN AS MONDAY. SAFETY MATTERS, DOWN TO THE SMALLEST DETAIL.

Onshore or offshore, every shift in Newfoundland and Labrador’s oil and gas sector starts with a safe-work planning process. It’s a process that has been developed based on international oil and gas industry best practices.

Before every shift, planning meetings are held to review previous work and prepare for the shift ahead. The scheduled tasks are then guided by a safe-work plan. Elements of the tasks at hand are identified, including:

the who and where of the job, the potential emergency response needs and whether other tasks can occur in the area at the same time. This rigorous system of pre-task checks is designed to ensure a consistency and awareness of what’s going on for everyone involved and on-site.

Day in and day out, the priority remains the same: an open safety culture that empowers workers at every level to make the right decisions.

TO LEARN MORE, VISIT ATLANTICCANADAOFFSHORE.CA/PRINT

Board of Trade event highlights potential of Public Private Partnerships The St. John’s Board of Trade hosted an event April 29 which provided a broader look at Public Private Partnerships and the potential that exists with P3 arrangements in this province.

“Newfoundland and Labrador has some pressing needs with aging buildings, roads and bridges. In this time of government fiscal restraint, partnering with the private sector to deliver projects can ensure this province’s infrastructure demands are met and an innovative way to keep our economy growing.”

“By leveraging the skills and expertise of the private sector, a Public Private Partnership is a long-term, performance-based approach to infrastructure development and service delivery,” says Kim Keating, Chair of the St. John’s Board of Trade.

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BUSINESS NEWS JUNE/JULY 2015

There are more than 200 P3 projects in operation, under construction or in procurement across Canada valued at $70 billion. An independent study recently completed by InterVISTAS Consulting shows that not only have P3s created 500,000 full-time equivalent jobs, there has been $7.5 billion in tax revenue for government and $9.9 billion in cost saving for taxpayers. While P3s have been around for decades, there is little understanding of how public services can be delivered and financed by the private sector in this province.

The moderator and panelists.

Timothy John Murphy.

The keynote speaker for Working Together: The Potential of Public Private Partnerships was Timothy John Murphy, a lawyer with McMillan and a recognized leader in structuring effective P3 arrangements. Murphy discussed how P3s can produce quality public services and assets while generating value for money for the taxpayer.

A panel further examined the potential that exists for business and the non-profit sector with Public Private Partnerships in Newfoundland and Labrador. Moderated by

Lisa Browne, CEO of Stella’s Circle, panelists included: Philippe Raymond, Global Infrastructure Advisory at KPMG Canada; Greg Smith, Vice-President, Finance, Risk and Administration and Chief Financial Officer, P3 Canada; Sheldon Pollett, Executive Director, Choices for Youth.

More information on the potential of Public Private Partnerships can be found on the

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St. John’s Board of Trade website: http:// stjohnsbot.ca/advocacy/provincial-affairs/ partnerships/ Accredited nationally with distinction, the St. John’s Board of Trade is a non-partisan, business advocacy organization that is the principal voice of business for 900 members in the St. John’s area. Its mission is to improve the local business climate, enhancing its members’ ability to do business through advocacy and member services. http://stjohnsbot.ca/

BUSINESS NEWS JUNE/JULY 2015

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Celebrating a Future Legacy “Planned gifts have made a tremendous impact on the care provided at the five adult hospitals in the St. John’s region and in the lives of people throughout the province,” said Paul Snow, President and CEO, Health Care Foundation. “We thank Pennecon Limited for making this substantial commitment to the Health Care Foundation in support of mental health and addictions and for being leaders in this area of philanthropy.”

(l-r) Larry Puddister, Co-Chairman of the Board, Pennecon Limited; Paul Snow, president and CEO, Health Care Foundation; Ches Penney, Co-Chairman of the Board, Pennecon Limited; Penny Blackwood, Executive Director, Alumni Affairs and Development, Memorial University; and Gail Penney, Executive Director, Penney Group.

This past May was LEAVE A LEGACY™ month, a national public awareness program designed to raise awareness about planned giving and to celebrate the generosity of those who have planned a legacy gift to a charity through their will, life insurance, or another form of planned gift.

What exactly is a planned gift? Essentially, it is a very personal legacy gift that will continue to have an impact for years to come. A planned gift allows a person or organization to leave a legacy through their will or any other gift planning instrument to a charity or non-profit organization of their choice. Your legacy can take many forms:

• • • • •

RRSP and RRIF Endowment Fund Gifts of Life Insurance Gifts of Capital Property Gifts of Bequest

Often legacy gifts end up being far more substantial than any donation that can be made during one’s lifetime. Making a planned gift can be as simple as considering areas of need that are important to you and making arrangements to continue supporting them in the future.

Pennecon Limited is a proven leader in the community when it comes to planned giving. By purchasing life insurance policies and assigning the beneficiary status to the Health Care Foundation and Memorial

University, Pennecon is able to provide substantial legacy gifts to both organizations.

The Pennecon Limited Mental Health and Addictions Endowment Fund is a planned gift for the Health Care Foundation, and will support the areas of greatest needs in the mental health and addiction programs within the five adult hospitals in the St. John’s region. The Pennecon Post-Doctoral Chair is a planned gift for Memorial University, and will support teaching and research in the Faculty of Business Administration and/or the Faculty of Engineering and Applied Science.

“Pennecon Limited’s approach to planned giving is commendable,” said Penny Blackwood, executive director, Alumni Affairs and Development, Memorial University. “Through this commitment, Memorial’s teaching and research expertise will be strengthened and enhanced for future generations. We are grateful to Pennecon Limited for its vision and commitment to post-secondary education in Newfoundland and Labrador.”

The Health Care Foundation and Memorial University are proud of the work we do to give back to our community. However, it is truly the donors that we must thank for contributing so generously to the future of Newfoundland and Labrador. You too can fulfil a philanthropic dream though a very personal legacy gift that will continue to have an impact on our community into the future.

“Giving back to the communities where we work and live is a core value for Pennecon; it’s our way of saying ‘thank you’ to the communities that have supported us in becoming the industry leader we are today,” said David Mitchell, Chief Executive Officer of Pennecon Limited.

“The planned giving approach allows us to amplify the impact of our community investments, to make a positive and transformative impact in the areas of mental health and education, and to plan for the future needs of our employees and their families. We’re thrilled to partner with the Health Care Foundation and Memorial University on these important initiatives.”

Pennecon’s commitment is paving the way for other businesses to get involved in making a planned gift that will have an impact on the future of our province.

BUSINESS NEWS JUNE/JULY 2015

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Labrador Aboriginal Cultural Awareness The St. John’s Board of Trade recognizes that education leads to stronger relationships and partnerships. Business in Labrador requires knowledge and research regarding partnerships with Aboriginal groups. On May 13, Keith Jacque and Colleen Baikie from the Labrador Aboriginal Training Partnership delivered a morning workshop for Board of Trade members on the three distinct Aboriginal groups in Labrador; these groups are the Innu represented by the Innu Nation, the Inuit represented by the Nunatsiavut Government and the Southern Inuit represented by the NunataKavut Community Council.

This workshop concentrated on the similarities and differences of Aboriginal groups, as well as the historical backgrounds, demographics, workforce, language, culture, political structure, barriers that are faced and success stories of various individuals.

“It was certainly an enjoyable time for us as we delivered the presentation,” said Jacque, who is the Labrador Aboriginal Training Partnership’s executive director.

“Hopefully it was an opportunity for individuals to gain insight and appreciation for Labrador’s three Aboriginal groups. Many people do not get the opportunity to visit Labrador, yet they can learn about the rich and diverse culture prevalent in the big land. Our presentation is just to give a glimpse of what we live, see and experience on a daily basis.”

The Labrador Aboriginal Training Partnership is committed to creating a qualified, skilled Aboriginal workforce, preparing for the future of Labrador today. “We want to help educate people about the cultures within Labrador, either for individuals who just want to learn about Labrador’s Aboriginal groups or for people or businesses who may see an opportunity to prosper in Labrador, then this important knowledge will provide assistance as they move forward,” said Jacque. “It was a learning experience for us as well as we entertained questions relative to Labrador. It was insightful to learn what people know, and don’t know, about this part of our province. It was enjoyable to share our knowledge with you.”

Tamara Vatcher, a Partner of TrainingWRX and Board of Trade member, attended the session. “The Labrador Aboriginal Cultural Awareness Workshop was exceptionally valuable,” said Vatcher. “It increased my knowledge of different Aboriginal groups in Labrador and enhanced my self-awareness on how to effectively communicate with Aboriginal peoples from different cultural backgrounds. This awareness will be of great benefit in enhancing and developing our company’s professional relationships in Labrador.”

The St. John’s Board of Trade acknowledges the support of Grant Thornton and the Atlantic Canada Opportunities Agency in offering this event.

Senior Vice Chair Des Whalen brings greetings.

Keith Jacque presents on Labrador Aboriginal Awareness.

Grant Thornton Partner Steve Power welcomes participants.

Tasty Labrador treats: smoked Arctic char and partridgeberry jam.

Keith Jacque answering one of many interesting questions from participants.

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BUSINESS NEWS JUNE/JULY 2015

Corporate

SponSorShip

Distinguish your company with the most prestigious business organization in newfoundland & labrador.

• Profile your brand and get noticed • Consider becoming either a

Deadline to submit the Expression of Interest is June 30th, 2015

www.stjohnsbot.ca

Platinum CorPoratE SPonSor

• Most prestigious level of sponsorship • receive exposure at signature events: • Unmatched exposure at Business Excellence awards Luncheon • Seat at Head table at every luncheon with introduction • Presenting Partner opportunity • advertising and other complimentary deliverables • three year secured commitment & exclusivity of industry at this level • Space is limited to 6 Platinum Sponsors

Silver CorPoratE SPonSor

• Entry level of Sponsorship • Logo presence at all luncheons, mixers and lunch and Learns • advertising and other complimentary deliverables • one year secured commitment & exclusivity of industry at this level • Space limited to 10 Silver Sponsors

to secure your spot as an enviable St. John’s Board of trade Sponsor or for more details on the benefits of each level contact:

Margie Davis mdavis@bot.nf.ca 709-726-2961, ext.2

34 Harvey Road, 3rd Floor, P.O. Box 5127, St. John’s, Newfoundland A1C 5V5 Phone: (709) 726-2961 • Fax (709) 726-2003 • E-mail: mail@bot.nf.ca

OUR BUILDING FRIENDSHIPS & PARTNERSHIPS THROUGH THE BOARD OF TRADE

Janine and Kate (middle centre) on O’Brien’s Boat Tours

Ambassadors: Kate Jewer & Janine Browne What started as a professional relationship, initially established through the St. John’s Board of Trade, has evolved into a true friendship and a great partnership between O’Brien’s Whale and Bird Tours and the Courtyard by Marriott St. John’s. We are both as passionate about each other’s business as we are about our own and we have found working together to be mutually beneficial.

We had a wonderful time. W e did see whales and it was an amazing experience. T he crew were very entertaining.

I highly recommend this tour. I would not hesitate to stay there (Courtyard by Marriott St. John’s) the next time we are in St. John’s. T he staff were very friendly and helpful.

Great location!!!

- Mary Ens GUEST TESTIMONIALS FROM THE SAIL & STAY PACKAGE

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Newly Renovated Guest Room at the Courtyard by Marriott St. John’s

AMBASSADORS

Redesigned Lobby at the Courtyard by Marriott St. John’s

Building friendships at the St. John’s Board of Trade

The Sail and Stay offer was great value for money! I got to stay in a beautiful hotel right on St John’s waterfront. Great room and beautiful view. The staff were very helpful. The sail part was equally good. Collected from the doorstep of the hotel and brought directly to the dock. We have not only been graced by the company of dolphins, but there were whales too. The bird sanctuary was also picturesque.

The tour guide was very informative. I can full heartedly recommend this package to everyone.

- Gergely Borbély GUEST TESTIMONIALS FROM THE SAIL & STAY PACKAGE

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Ads that Work!

Back in the early days of Google, before Google itself was a verb, their senior leadership sat down with modern day Mad Men (and women) to share what they were building. They explained how in the future advertisers would be able to put their name or product in front of audiences at the exact moment, just before a purchase decision. It would all be traceable and measurable they explained; businesses would finally know for sure if their advertising worked.

The response? Stop!

You’re screwing with the magic.

It’s been over a decade and business owners are beginning to realize a world where their advertising dollars are working twice as hard. A world where their promoted goods and services are generating interest, while they create insightful information to better reach, and further engage an audience. The digital world allows for this through a two-way communication experience, opening up each opportunity for an impression to build relationships.

the value clear, and calling them to action will connect an audience with an advertisers goals. Online provides the opportunity for immediate engagement, or can lead a consumer directly to a conversion; this is a feature worth taking advantage of when creating an online campaign.

3. Spot Opportunities Optimizing campaigns will create greater impact per budgeted dollar. Online advertisements are working twice as hard as a traditional advertisement, ‘listening’.

They are tracking audience engagement in addition to the one-way messaging traditional media provides. From here you can alter and personalize current and future campaigns through the revision of targets, creative, landing pages, and using re-targeting to continue relationships with committed audiences.

Accuracy usually means saving, and this is big for small budgets. Using precise targeting can involve demographic, geographic, interest, and topic marketing metrics, plus scheduling. These guide interactions with specific consumers, or consumers with specific interests, queries, or agendas. You are reaching just the people you believe have an interest in your product or service.

2. Shape Your Creative Directing an audience’s reaction will help a brand meet its defined goals. Understanding whom the audience is, making

Your advertising will provide telling trends through gathered analytics when people react in a common ways around your campaign. A note to remember is the longer your campaign, the longer the ‘conversation,’ or a stronger push helps your business arrive at greater insight on your campaigns engagement factor, and use the insight for optimization purposes.

Newfoundland and Labrador’s businesses and leaders are embracing the opportunity that online advertising analytics provide.

With ideal optimization so accessible, reviewing for a couple hours is worth the time.

Check out a Facebook success story on an Ignite Media client, and envision your own businesses potential. https://www.facebook. com/business/success/steve-kent.

This summer I challenge business owners to evaluate their results, review their analytics, implement changes accordingly, and watch the difference in their advertising engagement levels, Get to really know your audience, and make each ad, and dollar work harder.

Connecting in the online world will digitally weave an advertiser’s campaign in and around an audience, interacting, and keeping record. Here, advertisers are given the chance to listen in and react, as if in a regular conversation. Motivated by online advertisements working double-time for every dollar, business owners have shown increased interest in understanding the process and language of online engagement. The following three phases will guide any business to successfully speak the language of online advertising.

1. Target Accurately

accordingly. The audience will communicate what they want, and it is up to you to create a meaningful relationship.

Toby Barnes is an Online Advertising Solutions Veteran. He has been increasing clients’ ROI with campaigns in North America, Europe and Middle East, and volunteering with various community groups, including The Duke of Edinburgh’s Award. Ignite Media is a Certified Google Partner and Certified Microsoft Bing Accredited Professional.

Using online advertising metrics and their corresponding analytics gives a particular meaning to: “Put the right message, in front of the right person, at the right time.”

That imagined world where practical marketing research is a campaign bonus, with a system that allows for continuous optimization and the greatest ROI possible, is well within reach of small and large businesses in Newfoundland and Labrador.

With a gleaming future of optimal ads, this outlook translates to initiating conversation with an audience, listening to what they have to say about it, and responding

BUSINESS NEWS JUNE/JULY 2015

Contact Toby today to ask all of your questions about online advertising!

Call 364-8764 or email : tbarnes@ignitemediagroup.ca

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A partner with a plan.

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Together we can create a program to meet your needs.

Discover why hundreds of companies have chosen Cal LeGrow Insurance Limited as their broker.

We will help you build a better business. That is our policy.

Getting the best coverage for the best price?

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WHY TRAIN? GREAT QUESTION Today’s business professionals increase their career performance and abilities through knowledge, focus and repetition.

Whether you’re an employee or an employer, you have a responsibility to develop the skills that will contribute to the overall success of your organization.

Long-term success comes from an investment in education, training, recognition, and repetition.

Today, professionals want that training commitment to be “present” on their resume, their company profile and even on their business card. It’s a powerful way to show your commitment to excellence.

• •

24

Manufacturing companies look to “Lean” or “ISO9000” to maintain low cost, high quality production.

Information Technology companies look to the ITIL framework for redundancy standards and high Service Level Agreement “uptimes.”

Professionals seeking functional sales and leadership training turn to Sandler Training for:

• • •

Selling methods

• •

Attitude and Ethics

Communication best practices Account management and relationship-building

Accountability and Delegating

The Sandler Selling System is more than a results-driven, mechanical operating procedure. Our programs also include a behaviour plan designed to help employees and their managers focus on positive reinforcement, maintaining a great attitude towards challenges, and promoting self-accountability.

BUSINESS NEWS JUNE/JULY 2015

Rob Marche is Chair of TEC-Canada and Sales Trainer/Owner Sandler Training NL. Phone: 709-632-6742, Email: rob.marche@sandler.com Web: www.robmarche.sandler.com

What are you @?

Notes from the @stjohnsbot twitterverse @LabradorFerry Looking forward to today’s @stjohnsbot luncheon with keynote speaker @ClintDavis_TD who’s focusing on #Aboriginal business.

@DaveLaneTweets At @stjohnsbot

@pshealaw Terrific @stjohnsbot luncheon today featuring @shulichlaw ‘95 classmate @ClintDavis_TD . Safe travels Clint - hope to see you again soon.

@NAIA_NL At @stjohnsbot breakfast

seminar today to learn about Private Public Partnerships, or #P3s. What do you think of them?

listening to Tim Murphy regarding the potential of Private Public Partnerships #P3 in Newfoundland and Labrador

@MarkLaneNL P3 is efficient and effective delivery of public goods and services which generate value for money for Government and taxpayers @stjohnsbot

@McCabeMeg Don Mills of CRA speaking to @stjohnsbot. If you’re enjoying the sun today, mute my story tonight... @mikefwalter Man, I wish someone was periscoping that @stjohnsbot speech by Mills. Sounds interesting. @DonMillsCRA Pleasure to speak with

@stjohnsbot today about latest economic, social and political trends.Great to visit City of St.John’s in good weather

@WPH_Law Great @stjohnsbot lunch yesterday with @DonMillsCRA

@melissaroyle Listening to @

DonMillsCRA presenting to the @ stjohnsbot on social, economic and political trends in NL. #realitycheck

@OurLabrador Cool to properly meet

@melissaroyle I nteresting (and very

the best dressed inuk, @ClintDavis_TD keynote speaker @stjohnsbot

timely!) discussion of Public Private Partnerships to the @stjohnsbot by @TJHisLaw this morning

@McCabeMeg Clint Davis speaking to @stjohnsbot abt Aboriginal self-gov’t, employment, economic dev’t. @NTVNewsNL

@teammaderra @stjohnsbot #teammaderra enjoyed this mornings talk about Working Together: The Potential of Public Private #Partnerships. Thank You.

@DonMillsCRA Will be speaking

@NAIA_NL At @stjohnsbot breakfast

@stjohnsbot luncheon on Wednesday on latest provincial economic, social and political numbers and challenges facing gov’t.

listening to Tim Murphy regarding the potential of Private Public Partnerships #P3 in Newfoundland and Labrador

@InnovateWeekNL @stjohnsbot

luncheon with His Excellency the Right Honourable David Johnston, Governor General of Canada on May 22!

@dhjackson20 Met great people & learned lots about the benefits of being a Board of Trade member at this morning’s @stjohnsbot 101 session.

@DesWhelan Had the pleasure of

representing @stjohnsbot at the NL/St. Pierre et Miquelon Business to Business Session.

@PeterCBC I’m at a @stjohnsbot

lunch where pollster @DonMillsCRA is presenting. Interesting to hear his take on what NL can learn from AB elxn #Nlpoli

@DesWhelan Privileged to lay wreath for the Board of Trade @stjohnsbot at National Day of Mourning Ceremony at Government of NL.. @WedgwoodIns Congrats to our client -Patsy Tremblett of Prima Information Solutions. On the cover of @stjohnsbot mag. this month!

@nlleap Innovation the name of the game. Interesting article in @stjohnstelegram by Kim Keating, chair of @stjohnsbot http://www.thetelegram.com/ Business/2015-05-16/article-4146455/ Innovation-key-to-business-survival/1 … #leap @tmwalsh16 @meridiarecruit is looking forward to hearing the Governor General, David Johnston, speak at the @stjohnsbot luncheon today! @Vigilant_PM Our @stjohnsbot Chair Kim Keating has joined us at the students table! Welcome to the cool table Kim :)

@NATI_NL KnowledgeSummit panelists include Terry Stuart, @DeloitteCanada , Kim Keating, @stjohnsbot , Paul Mills, @ACOACanada & Glenn Janes, @RDCNLff

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BUSINESS NEWS JUNE/JULY 2015

Trip to Ireland

The St. John’s Board of Trade met with the Dundalk Institute of Technology and five area chambers of commerce, two from the Republic of Ireland and three from Northern Ireland.

In Wicklow.

Meeting with the Waterford Chamber of Commerce.

The peace wall in Belfast.

The St. John’s Board of Trade bought a delegation of businesspeople to Ireland in May. They travelled on Westjet’s inaugural flight to Dublin.

BUSINESS NEWS JUNE/JULY 2015 The delegation visited the Dunbrody Famine ship in New Ross County, Wexford, Ireland.

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 Around the Board

His Excellency the Right Honourable David Johnson, Governor General of Canada, shared his perspective on leadership and innovation during an address to the St. John’s Board of Trade during Innovation Week.

His Excellency is seen with CEO Nancy Healey and Chair Kim Keating.

BUSINESS NEWS JUNE/JULY 2015

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 Around the Board Referral Rewards Program Kelly Smith NL Workplace Solutions Thank you for your referral You receive a Two for One Boat Tour Ticket with O’Brien’s Whale & Bird Tours

Join us

t ev ent & at o u r n e x e sp ot t e d b yo u c o u ld

e board A ro u n d th

BUSINESS 30

Senior Vice Chair Des Whalen, right, is seen with Don Mills, Chairman and CEO of Corporate Research Associates, who discussed some of the social, economic and political trends in Newfoundland and Labrador, as well as the demographic challenges facing the province, at a Board of Trade luncheon.

Our Policy and Advocacy Spe cialist, Rhonda Tulk-Lane, was ava ilable at the luncheon with Don Mills to meet with members and hear their con cerns.

Carolann Harding, Director of International Business Development with the Department of Business, Tourism, Culture and Rural Development, came to the Board of Trade office to provide an informative session for members on business growth and expansion through export.

NEWS JUNE/JULY 2015

Work term student Danielle House accompanied Chair Kim Keating when she addressed the College of the North Atlantic’s Work Exposure and Partners’ Reception. Danielle completed the Executive Office Administration program online through the college’s Office of Distributed Learning and recently completed a work term with the Board of Trade.

Kim Keating addresses studen ts, faculty and employers at the College of the North Atlantic Work Exposure and Partners’ Reception.

rosewood|spa At Rosewood Spa, our variety of services and products will help ease your mind and revitalize your body.

Whether you need a manicure or a mini vacation, our private rooms and one on one service are sure to help you unwind and rejuvenate.

We offer a wide range of spa services from manicures and pedicures to cosmetic application and massages.

Danielle Jackson and Dan Dillon (Memorial University) with Tina Birmingham (Architecture 49) at the business mixer held at The Fluvarium.

Call today to make an appointment or visit us in the Sheraton Hotel.

Rosewood Spa. Our focus is you.

115 Cavendish Square | 709 739-0923 | rosewoodspastjohns.com |

BUSINESS NEWS JUNE/JULY 2015

rosewoodspa@nf.aibn.ca

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ď‚ƒ Around the Board

Chair Kim Keating joined Terry Stuart of Deloitte, Paul Mills of ACOA and Glenn Janes of Research and Development Corporation on the NATI Knowledge Summit panel moderated by Mandy Woodland, chair of NATI’s Board of Directors. The summit was one of the events held as part of Innovation Week in Newfoundland and Labrador.

32

Interns Helena Silva and Nathaniel Saliu learned about trade n opportunities at a Newfoundland and Labrador-St Pierre et Miquelo trade forum.

BUSINESS NEWS JUNE/JULY 2015

Member News Futurpreneur Canada helped start 995 new businesses Futurpreneur Canada helped launch 995 new businesses in communities across Canada in the past 12 months by providing financing and mentoring to young entrepreneurs . This represents a 24 per cent increase compared to the last fiscal year, with an additional 195 new enterprises launched. In addition, Futurpreneur Canada’s most recent demographic information shows a significant number of young women who are pursuing entrepreneurship. In the past 12 months, 39 per cent of Futurpreneur Canada-supported businesses launched were solely owned by women. he currently reported national average for female-only owned small businesses is 13.5 per cent.

“We’re seeing more young people than ever turning to entrepreneurship as a career option, and with the support of public and private sector funders, community partners and mentors, we expect to help even more young entrepreneurs in the next 12 months,” said Julia Deans, CEO, Futurpreneur Canada.

“It’s so important that we rally together to meet this need – these young entrepreneurs are critical to creating jobs, building communities and strengthening our economy.”

Futurpreneur Canada is a national, nonprofit that provides financing, mentoring and support tools to aspiring business owners aged 18-39. Since its inception in 1996, the organization has collaborated with all levels of government, corporate supporters and community partners to advance youth entrepreneurship in Canada and to help serve entrepreneurs in every sector and location across the country. As a result, the organization has invested in 7,500 entrepreneurs, who have created an estimated 29,800 jobs and an estimated $217,000,000 in tax revenue.

charities and organizations in Newfoundland and Labrador. This year the foundation will share the second of two gifts, totalling $140,000, between two groups: the Raise It Up for Rainbow Riders campaign and The Gathering Place. Cheques for $35,000 were recently presented to each group.

“We are proud of what these organizations are doing to sustain the character of what makes our home such a unique place and we are smiling about being able to do that.”

Paul Antle, chair of the Raise It Up campaign, said the partnership with the Smiling Land Foundation will enable Rainbow Riders NL to make much needed improvements to its facilities and programs - improvements that will ensure a safe, comfortable environment for the children with all types of disabilities that its inclusive riding programs serve on a year round basis. “This means so much to the children, their families and our volunteers,” he said.

“Contributing to these organizations provides the Smiling Land Foundation with the opportunity to help each one achieve important milestones in their respective journeys; milestones that are in alignment with the culture and values we are striving to preserve and strengthen with our efforts,” said Paul Sparkes, founding member and chairman of the Smiling Land Foundation.

Sister Elizabeth Davis, board co-chair of The Gathering Place, said the lives of people who are hungry, isolated and lonely, and those who have complex physical, mental or social difficulties, will directly benefit from the donation. “Through its support of the Gathering Place, Smiling Land Foundation is demonstrating its commitment to helping our province’s most vulnerable citizens,” she added.

Enactus Memorial program supports local green initiatives A student group at Memorial University has launched a carbon offset program that will directly benefit green initiatives on farms in Newfoundland and Labrador.

For more information about Futurpreneur Canada, visit www.futurpreneur.ca

Smiling Land Foundation presents donations to charities For the eighth consecutive year, the Smiling Land Foundation has presented the proceeds from its annual Rockin’ Big Give event to

BUSINESS NEWS JUNE/JULY 2015

33

Member News Enactus Footprint, a project of Enactus Memorial, allows local businesses and individuals to determine the negative environmental impact of their daily operations using an online calculator, and then to reduce their overall carbon footprint by purchasing carbon offsets. Businesses and individuals may choose which beneficiary program they wish to direct those funds toward. All of the participating programs support the provincial agriculture sector and attempt to reduce greenhouse gas emissions in Newfoundland and Labrador.

Enactus Footprint is the first carbon offset program in the province to support local programs with the resulting funds. More information is available at http://footprint. enactusmemorial.com/ “Enactus Memorial is committed to improving the lives of people around the world but there is no better place to start than here in our province,” said Abigail Ricketts, project manager for AGreenCulture, an Enactus Memorial project that helps local farmers undertake environmentally friendly practices that also make economic sense. Enactus Footprint is an initiative of AGreenCulture.

“With many businesses not having the resources to alter their own practices to be more environmentally friendly, the need for carbon offset programs has grown exponentially as a way for companies to minimize their environmental impact,” said

Ricketts. “On the other hand, the agriculture sector has suffered in the past decade, with one in five farms closing their doors.

Our volunteers saw this as a great opportunity to help farmers decrease their costs while at the same time helping the environment by implementing green solutions.”

New trades scholarships for women Women in Resource Development Corporation (WRDC) has announced a new educational funding partnership with Newfoundland and Labrador Hydro (NL Hydro), providing financial assistance to women pursuing trades and technology education in Newfoundland and Labrador.

“Women are underrepresented in trades and technology occupations in this province,” says Cheri Butt, WRDC’s executive director. “The NL Hydro scholarships provide the opportunity to assist women with their financial needs, allowing them to pursue careers in these fields.”

The Canadian Men’s Curling Championship, known as the Tim Horton’s Brier, is property of the Canadian Curling Association and is held over a 10-day period, usually in March. The City of St. John’s, Destination St. John’s, corporate sponsors, and host curling clubs ReMax Centre and Bally Haly Country Club will also contribute funding for a total $750,000 funding guarantee.

More than 2,200 deposits for event tickets have been received, showing solid support for attendance should St. John’s be successful. The host community is expected to be announced in fall 2015.

Memorial awarded two Canada Research Chair positions

The NL Hydro Scholarships align with the goals of both WRDC and NL Hydro to help broaden women’s trades and technology opportunities, leading to a more diversified energy industry.

“Diversity and inclusion in the workplace is a priority for us,” says Dawn Dalley, NL Hydro’s Vice President Corporate Relations. “These scholarships will help remove educational and employment barriers, and financial challenges women may encounter in pursuing their career.”

With NL Hydro’s financial contribution, WRDC will award eight students with a scholarship of $2,000 each. For more information go to: http://www.wrdc.nf.ca/

Province Supports Bid to Host 2017 Tim Horton’s Brier The Provincial Government is committing $300,000 to support the bid to bring the 2017 Brier to St. John’s.

“Hosting a first-class sporting event such as the Brier will highlight the sport of curling in our province, and provide an estimated $12 to $15 million in economic benefits for a variety of businesses. Newfoundland and Labrador has a real enthusiasm for curling and there would be no better province to host

34

the Brier than ours,” says Darin King, Minister of Business, Tourism, Culture and Rural Development. “I commend the bid committee on its fine work thus far, and wish them every success as the process continues.”

BUSINESS NEWS JUNE/JULY 2015

Two Memorial University professors with the Faculty of Medicine have been named Canada Research Chairs. The designation is one of Canada’s highest honours in research excellence.

Dr. Craig S. Moore, assistant professor, neurosciences, Division of BioMedical Sciences, and cross-appointed with the Discipline of Medicine (neurology), has been named a Tier 2 Canada Research Chair in Neuroscience and Brain Repair. Dr. Moore’s research program aims to identify and test novel drug targets for treating chronic neurodegenerative diseases.

Dr. Michelle Ploughman, assistant professor, medicine (physical medicine and rehabilitation), Faculty of Medicine, was named a Tier 2 Canada Research Chair in Rehabilitation, Neuroplasticity and Brain Recovery. Dr. Ploughman is a recognized expert in neuroplasticity and neurorehabilitation in stroke and multiple sclerosis. Her research focuses

on the effects of aerobic exercise, intensive training paradigms and lifestyle habits on the brain challenged by injury, disease and aging.

Tier 2 Chairs, tenable for five years and renewable once, are exceptional emerging researchers acknowledged by their peers to have the potential to lead in their field. For each Tier 2 Chair, the university receives $100,000 annually for five years.

The Canada Research Chairs program was established by the Government of Canada to enable Canadian universities to achieve the highest level of research excellence. The program offers Memorial an opportunity to strengthen its research culture, infrastructure and reputation by retaining outstanding researchers and recruiting new faculty members with exceptional research records.

“Being named a Canada Research Chair is a tremendous honour and I congratulate both of our chair holders for this significant accomplishment,” said Dr. Gary Kachanoski, president and vice-chancellor, Memorial University. “Their contribution to innovative research in their respective fields will no doubt lead to significant breakthroughs that will have a real impact on the people of this province and beyond.”

Currently, Memorial is home to 13 Canada Research Chairs active in areas including traditional music and ethnomusicology; marine bioscience; neuroscience and brain repair; rehabilitation, neuroplasticity and brain repair; scientific modelling and

simulation; viral hepatitis/immunology, Aboriginal studies; proteomics; natural resource sustainability and community development; marine biotechnology; glacial dynamics modelling; regional language and oral text; and environmental science. To view the full list of Memorial University’s Canada Research Chairs, visit www.mun.ca/ research/explore/chairs/crc.php.

Investment banker, entrepreneur honoured by Memorial’s business faculty

Memorial University’s Faculty of Business Administration held its annual Partners Celebration May 4. Pictured from left are Dr. Richard Marceau, vice-president (research); Jeff LeDrew, winner of the P.J. Gardiner Newfoundland and Labrador Entrepreneur of the Year Award; Derek Murphy, winner of the Alumni Honour Award; and Dr. Wilfred Zerbe, dean of the business faculty.

Leaders in investment banking and entrepreneurship were honoured by Memorial University’s business faculty May 5.

BUSINESS NEWS JUNE/JULY 2015

The Faculty of Business Administration handed out its top awards to Derek Murphy, formerly of PSP Investments, and Jeff LeDrew, of Jumping Bean Coffee – Eco2 Roast, at its annual Partners Celebration at the Sheraton Hotel Newfoundland in St. John’s.

Murphy, former senior vice-president, head of private equity at PSP Investments in Montreal, Que., received the 2015 Alumni Honour Award. LeDrew, founder and chief executive officer of Jumping Bean in St. John’s, won the P.J. Gardiner 2015 Newfoundland and Labrador Entrepreneur of the Year Award.

Murphy earned a bachelor of commerce degree from Memorial in 1979 before completing a master of business administration from the University of Western Ontario in 1986.

He began his investment banking career as vice-president of mergers and acquisitions with J.P. Morgan & Co. Inc. in New York and Toronto from 1986-92. He also worked for the Swiss Bank Corporation Warburg and Gordon Private Client Corporation/Gordon Capital Corporation, both in Toronto.

In 1997 he founded Barnridge Inc., a private investment and advisory company, where he was president and chief executive officer. In 2004 he joined PSP Investments. He has been a member of the business faculty’s advisory board since 2011.

LeDrew earned a bachelor of engineering degree from Memorial in 1997 and

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Member News worked locally and internationally in the telecommunications industry before starting Jumping Bean Coffee Company in 2005. The company sources organic and fair-trade certified coffee beans from single origin farmers and roasts them here in the province using a unique Eco2 roast process, which saves a pound of carbon per pound of beans. Jumping Bean has created nearly 40 jobs in manufacturing and food service in each year of its existence. Wholesale offices have opened in Ontario and Nova

Scotia, and LeDrew expects to franchise up to 20 locations across Atlantic Canada within the next two years.

“Derek Murphy and Jeff LeDrew are excellent examples of the kind of business leaders we hope to pay tribute to with these awards,” said Dr. Wilfred Zerbe, dean of the business faculty. “They are innovative, visionary and committed to excellence in their endeavours, and we welcome them to the list of esteemed business leaders who have won our awards. Above all, Mr. Murphy and Mr. LeDrew are excellent ambassadors for Memorial University and their success is an inspiration to us all.”

Real Estate agent recognized with humanitarian award St. John’s entrepreneur and real estate agent Jim Burton is being recognized for the effort he puts into helping others by the Canadian Red Cross, which announced he will receive its 2015 Humanitarian Award for Newfoundland and Labrador.

formerly of Flowers River Lodge and currently of Igloo Lake Lodge, both in Labrador.

But it’s for his considerable contribution to charitable causes that has garnered him the Red Cross award. Burton chairs the national board of Hope Air, an organization that arranges free flights for Canadians in financial need who must travel to obtain required health care.

“We’re very proud now to be able to say that we’re doing a flight every hour every day in the country,” Burton says of Hope Air. Burton has also been involved with the Newfoundland and Labrador Brain Industry Association, Janeway Children’s Hospital Foundation, YMCA, Salvation Army, Rotary Club of St. John’s Northwest, Canadian Cancer Society and the Canadian Breast Cancer Foundation.

“The feeling you get back spiritually from being able to contribute in such a little way to help someone else’s life be a little more comfortable … that’s what it’s all about,” he says.

“It was quite a surprise and I’m feeling extremely humbled to be recognized,” Burton told The Telegram. “Only a small part of that (award) belongs to me.”

Burton will receive the award later this year. He is also the 2014 recipient of the St. John’s Board of Trade’s Community Builder Volunteer of the Year Award.

Burton, an owner at Remax, is also a pilot and a leader in the outfitting industry. He has won awards for environmental and conservation achievements as owner-operator

Paul Sparkes, chairman of the Smiling Land Foundation, recently presented cheques for $35,000 to the Raise It Up for Rainbow Riders Campaign and The Gathering Place.

Featured sponsor of the month Referral Rewards Program

726-2961 | mail@bot.nf.ca

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BUSINESS NEWS JUNE/JULY 2015

Refer a member by July 25 and receive a $25 gift certificate for Ches’s Fish and Chips

A few simple changes to your driving habits can significantly increase safety on roadways

By Lloyd Hobbs

Safety Services Newfoundland Labrador, formerly known as the Newfoundland and Labrador Safety Council, will celebrate its 60th anniversary in 2016 and in September 2015 it will mark the 50th anniversary of offering its first beginning driver course at Holy Heart High School. The people who saw the need for a safety council and a beginning driver program are likely the same people who saw the need for a St. John’s Board of Trade. They were members of church and service groups, leaders in business and concerned citizens who saw a need and didn’t wait for others to fill it.

They formed a volunteer board of directors and began the task of addressing the safety needs of this province. And, 60 years ago those needs were great. There was very little culture of safety in those early days and whether it was work related or road related, it was far from the top concern in most people’s minds.

Fast forward to 2015 and we quickly see a drastic change in the safety culture of this province. Our education, our legislation, our inspections, our investigations and our method of operation have all changed to address safety concerns. Workplaces must have safety committees, they must adhere to proper safety practices, they must have safety plans and people must be trained to respond to emergencies. Occupational Health and Safety is a core value and practice of industry. We have reduced significantly the loss of life and major trauma in the work site. However, there is one area where we still have a major need.

Trauma remains the number one cause of death in youth and in many industries trauma remains the leading cause of death and serious injury within the workforce.

And, the leading cause of trauma frequently involves vehicle collisions. Death and injury on our roadways is still the reason so many people’s lives are drastically and permanently altered. On average, about six families in Canada face the loss of a loved one every single day of the year due to incidents on our roads. While we have done much to reduce incidents at work, we still have to look at the one activity most workers do in common, whether they are at the top of the organization or just at the entry level. Most of us drive to and from

work and this is where many of us are still getting injured. OHS plans may address driver safety while travelling on work related activities, but many of us then ignore these same practices when getting into our own private vehicles.

Driving is probably the most dangerous practice most of us will ever participate in unless we become a demolitions expert in the military or a deep sea diver or the like. Yet, we robotically perform the task of driving as if there was no risk involved at all. With just a few simple changes to our driving habits, we could significantly increase our safety and the safety of those who share the roadways with us and we could reduce the injury and death rates that other areas of our occupational health and safety programs have been so successful in addressing.

free devices are a serious danger because they still occupy the mind, even if the hand is free.

Communicate with other drivers. When in close quarters, try to make eye contact with other road users. Give others an indication of what you plan to do next. Use your signals well in advance of changing directions or lanes. Use your hand or facial gesture to give someone right-of-way in a parking lot or at a four-way stop. Use your horn in a courteous and helpful way to warn others of your presence.

We must all do our part to bring about change in driving attitudes and habits. Let’s make defensive driving a part of our occupational health and safety plan whether we are at work or at play.

Time can be your greatest friend when driving! Instead of always running late, instead of rushing to get ahead of other traffic, instead of jumping traffic lights or running stop signs to get to your destination, adjust your start time by five or 10 minutes.

Adjust your speed! By slowing down by as little as 10 kilometres an hour you will give yourself sufficient time to respond to most emergencies you will face in your daily commute. Give yourself a little more following distance from the vehicle in front of you so you have time and space to react. At 100 kilometres per hour you travel about five car lengths in a second and it takes the average driver three quarters of a second to recognize a danger and another three quarters of a second to respond, meaning you have travelled about eight car lengths before taking corrective measures in an emergency. Every meter of your following distance counts when you need to stop.

Impairment comes in many forms. While alcohol and illegal drugs come to mind first when we think of impairment, there are many other causes, as well. Fatigue is a leading form of impairment for shift workers or those working abnormally long stretches of work. Mental occupation with a project or other work related or personal matter may take ones attention off ones driving. Cell phones and texting devices dangerously distract a driver. Even handsBUSINESS NEWS JUNE/JULY 2015

Lloyd Hobbs is Manager of Traffic Safety at Safety Services Newfoundland Labrador.

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Industry News BMO reports on changing shape of Canada’s economy The latest edition of the BMO Blue Book shows how Canada’s economic landscape is shifting due to the lower oil prices and the loonie. The report, produced by BMO Capital Markets and its commercial banking arm, says that businesses are “cautiously optimistic” about the year ahead. It expects growth to be 1.8 per cent for the year, down from last year’s 2.5 per cent largely due to the impact of lower oil revenues.

Regionally it expects BC to lead the economy with 2.6 per cent growth while Alberta will slip back to 0.5 per cent. The energy sector will also hit Saskatchewan which will grow by 1 per cent while Manitoba will benefit from a diverse economy and grow 2.3 per cent. Ontario and Quebec will give central Canada a strong boost with 2.5 per cent and 2.2 per cent growth respectively. Atlantic Canada will range from Newfoundland andLabrador at 1.0 per cent, New Brunswick and PEI at 1.1

per cent and Nova Scotia benefitting from the new federal shipping contract with growth of 1.9 per cent.

Canadian banks eye low-cost robo adviser industry Canada’s financial services industry is set for a shakeup, and some of the country’s biggest banks are taking note.

Fed up with pricey mutual funds, a growing number of Canadian investors are turning to robo-advisers — low-cost online investment managers. Tech-savvy millennials with a tendency to distrust traditional wealth advisers are particularly keen.

“We’re attracting a lot of young professionals away from the banks,’’ David Nugent, portfolio manager and chief compliance officer at WealthSimple, told The Canadian Press.

The firm, which launched in September, has been expanding its client base by double digits and adding a couple million dollars to its assets under management each week, according to Nugent.

As Canada’s securities regulators continue phasing in new rules that require investment advisers to disclose how much they’re collecting in fees, investors are expected to start seeking out low-cost alternatives.

Robo-advisers typically use a questionnaire to determine an investor’s level of risk tolerance, then invest the client’s assets into a passive exchange-traded fund (ETF) portfolio that is regularly rebalanced using algorithms.

By removing the need for office space, in-person meetings and a costly staff of fund managers, robo-advisers are able to provide low-fee services, even to clients with relatively meagre assets. While many larger institutions charge as much as 2.5 per cent, robo-advisers charge as little as 0.3 per cent, depending on the size of the client’s account.

The model is not without its drawbacks.

There are concerns about whether a questionnaire can be sophisticated enough to appropriately determine an investor’s appetite for risk. The companies are new and relatively untested, and they can’t replace the personalized advice that high net worth clients receive from financial advisers.

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BUSINESS NEWS JUNE/JULY 2015

Member Profiles

Fogo Island Inn sits on an island, off an island, on one of the four corners of the Earth. Situated along Iceberg Alley, all 29 suites feature floor-to-ceiling windows opening onto the wildest and most powerful ocean on the planet. Furnished with handmade luxuries, they serve as a welcome refuge from the numbing uniformity of modern times. The island’s still-wild world has caribou to track, hills of berries to forage, nature trails to explore, and countless birds and sea life to behold. This award-winning Inn belongs to Fogo Island, and 100% of operating surpluses are reinvested into the community.

Newfoundland, Canada.

Tel: 709-658-3444 Toll-free: 855.268.9277

Business Portals offers an all-inclusive, executive office and boardroom rental concept in Downtown St. John’s. We provide an effortless, stress-free experience for both the local and visiting business communities in need of extra space or start-up facilities.

Our newly renovated office and boardroom facilities offer furnished space with reasonable rates and flexible renting options all within a professional business environment. This concept is great for start-up businesses; perfect for solopreneurs; ideal for professionals on contract; fully equipped boardroom space for training/ courses and presentations; convenient off-site meeting space and the perfect facility for hosting small to medium sized events, workshops/groups.

For more information contact: Kim Hickman Business Portals Email: kim@businessportals.ca Web: www.businessportals.ca Tel: 709-682-0118

Are you a foodie, health conscious or have a appetite for new things? O’Leva has something for everyone.

Step inside our tasting room and sample over 50 of the finest olive oils, aged balsamic vinegars and our gourmet pantry items. Our extra virgin Olive Oils yield the highest chemistry olive oil that exists on the planet. O’Leva will expand to the east end this fall. Our new location will offer a large variety of gourmet food items along with local products and prepared offerings.

Stay tuned for Two Olive Girls Gourmet Pantry!

Tel:709-758-7873 Address: 390 Topsail Road Email: oleva@live.ca Web: www.oleva.ca

The luxurious and expansive Humber Valley Resort features an 18-hole championship golf course designed by the legendary Doug Carrick.

The award-winning course features outstanding views around every bend and is 7,199 yards; at par 72 it provides a challenge for golfers of all skill levels. Humber Valley Resort is also the perfect destination for weddings, golf tournaments, reunions and corporate events. The resort’s clubhouse provides ample space and panoramic views to make any event extraordinary during work hours and beyond. The luxury amenities at Humber Valley Resort truly provide an unforgettable experience for all guests.

Contact: Heather Oke Address: 1 Clubhouse Hill, HVR, NL Tel: 709.686.2710 Email: heather@humbervalley.com Web: www.humbervalley.com

BUSINESS NEWS JUNE/JULY 2015

Your Business, Better First and foremost, we are business people who understand the balance between need and affordability. We are efficiency minded and strive to anticipate obstacles, find the best solution, and move ahead on time and budget.

We offer a full range of business law services, with experience in corporate structures, finance, construction and insurance industries, and of course, litigation. With offices in St John’s and Labrador, we are where you need us.

Contact us today.

Ask for Derrick White or Kate O’Brien.

Toll-free: 1.888.722.0638 Email: info@obaw.ca St. John’s: Suite 100, 53 Bond Street Labrador: Suite 201, 169 Hamilton River Road, Happy Valley-Goose Bay Web: www.obaw.ca

The Success Factor is about personal/ professional leadership growth using John Maxwell’s proven methods. Mike Windsor, a founding partner of the John Maxwell Team, is Newfoundland’s Certified Coach, Teacher and Speaker offering workshops, keynotes, and coaching. Working together, Mike will move you and your team in the desired direction to achieve your goals.

Mike has spent most of his life as a teacher, speaker, mentor, pastor, chaplain and counsellor. For the last 10+ years he’s been in a leadership role training/mentoring in oil & gas and mega-construction industries on multi-billion dollar projects.

Some satisfied clients: Suncor, Exxon Mobile, Cenovus, Kiewit, Kiewit-Kvaerner Contractors, Worley Parsons and Jacobs.

Tel: 709.771.8255 Email: windsorm3@gmail.com web: www.johncmaxwellgroup.com/ mikewindsor

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New Members Time & Space Media

Bell Canada- Michael Glover

Ellen Carew, Associate, Client Experience 1st Floor Baine Johnston Building 10 Fort William Place St. John’s, NL A1C 1K4 709-690-5291 ecarew@timespacemedia.com

Michael Glover, 2iC 430 Topsail Road, Unit 103 St. John’s, NL A1E 4N1 709-722-4393 709-722-4163 Michael.glover@bell.ca

Charlene Walsh Re/Max United Inc.

Oceans Ltd. Judith Bobbitt, President 85 LeMarchant Road St. John’s, NL A1C 2H1 709-753-5788 709-753-3301 jbobbitt@oceansltd.com

Charlene Walsh, Realtor 862-866 Topsail Road Mount Pearl, NL A1N 3J7 709-364-8843 709-364-8915 charlenewalsh@nl.rogers.com

Breen’s Coffee & Catering

See Change Consulting Corina Walsh, Owner & President 50 Forbes Street St. John’s NL A1E 3L9 709-687-7638 corina@seechangeconsulting.ca

Kirby Shannahan, GM 106 Logy Bay Road & 44 Elizabeth Avenue St. John’s, NL A1A 1J6 709-726-2202 kirby@breens.ca

Deposits on your terms.

Construction Labour Relations Association of Newfoundland & Labrador -CLRANL Terry French, President 69 Mews Place St. John’s, NL A1B 4N2 709-753-5770 709-753-5771 tfrench@clranl.com

Nunatsiavut Group of Companies Capt. Peter Adams 2-6 Royal Street Happy Valley Goose Bay, NL A0P 1E0 709-896-8505 709-896-5834 padams@ngc-ng.ca

Make business deposits more quickly and improve your cash flow with BMO DepositEdge™.

Contact Audrey Wood to learn about all our cash management solutions in the Newfoundland and Labrador region. audrey.wood@bmo.com 709-758-2155

TM/®

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BUSINESS NEWS JUNE/JULY 2015

Trademarks of Bank of Montreal.

One Port.

1.6 Million Tonnes of Reasons.

There are any number of reasons why this port has such a good reputation. But commitment of our workforce tops the list. The men and women of the Port of St. John’s are integral in moving your product to its final destination, as expediently as possible. With unmatched transit times and superior access to modern distribution networks, our skilled and stable workforce, along with our cluster of committed industry partners, are in it for the long haul.

In short, making St. John’s your primary port of call simply makes sense.

With more than 500 years of experience, our people know how to support you, your passengers and your cargo. Sheltered, connected and flexible, the Port of St. John’s is your port for marine transportation industries. Go online or call us today to learn more about how the Port can work for you.

THE ST. JOHN’S PORT AUTHORITY

One Port. One Focus.

www.sjpa.com

One Water Street, St. John’s, NL, Canada Tel: 709.738.4782