St Andrew's First Aid Annual Report 2013

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2013 Annual Report


We are the market leaders in the provision of First Aid in Scotland and intend to keep it that way.


Training • Supplies • Volunteering • Event cover

Contents Message from the Chairman Training – Setting the standard in First Aid Going beyond the statutory requirements Building resilience Volunteer in focus Volunteers An Olympic honour Marketing Scottish First Aid Week Special Commendation Where our money goes AED Donation Thank you Where our money goes Together we can save lives Volunteers are our life-blood Campaigns in the community Youth development Planned future activity ‘Glasgow Life’ events contract Financial performance Structure, governance and management

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One of the most significant initiatives over the past year has been the launch in April of our Commercial division as a wholly owned subsidiary of the charity.

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To ensure public safety, last year our volunteers, who are the life-blood of our organisation, contributed a total of

145,863 HOURS


Training • Supplies • Volunteering • Event cover

Message from the Chairman As for the St Andrew’s First Aid volunteer Corps, last year the Board of Trustees approved a three year strategy designed to overhaul the Corps, with a view to investing in high quality volunteer activity in support of our charitable objectives. We have taken a fresh look at the way we support and develop our volunteers with a firm focus on:

This has been a very eventful year for St Andrew’s First Aid with everyone working hard to play their part in various major developments and changes. These have taken place against a backdrop of great economic uncertainty, and in extremely challenging times for the charity sector more generally. One of the most significant initiatives over the past year has been the launch in April 2012 of our Commercial division as a wholly owned subsidiary of the charity. Although the first year of trading has proved very difficult, we believe that there is considerable scope to improve performance and we have now started to see signs of this improvement. Much of the division’s work to date has been concerned with setting up more robust information systems and an improved sales and marketing capability, while developing and maintaining our high reputation for quality training. Our strategic approach is one of planned expansion: growth through differentiation. We are the market leaders in the provision of First Aid in Scotland and intend to keep it that way.

St Andrew’s First Aid Annual Report 2013

• Recruiting and training new members, and • Campaigning on the importance of having a knowledge of First Aid. To facilitate this process we are installing a new volunteers database which is set to be fully functional early in 2014.

Our committed volunteers give up their time freely to provide First Aid in the community and we provide First Aid training to approximately 20,000 people each year.

Our committed volunteers give up their time freely to provide First Aid in the community and we provide First Aid training to approximately 20,000 people each year. Last year our volunteers, who are the life-blood of our organisation, contributed a total of 145,863 hours to ensure public safety, treated around 4,000 casualties and attended around 3,800 events all over Scotland. I know that some of our most dedicated volunteers have put in a huge extra effort this year to provide cover at events such as Glasgow’s Winterfest, and I especially want to commend their efforts. Our very first Scottish First Aid Week was by any standard a great success. Our advertisements were seen on buses and TV, and the campaign was endorsed by a range of celebrities from District 3 (X Factor finalists) to Kaye Adams, spreading the message that First Aid saves lives. SNP MSP James Dornan kindly sponsored a members’ debate in the Scottish Parliament congratulating us on our work and stressing the importance of knowing First Aid. 39 MSPs of all parties signed up to the motion, and the Minister for Public Health, Michael Matheson, promised to consider

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Training • Supplies • Volunteering • Event cover

It is pleasing to advise that with the support of our staff, our volunteers, our supporters and our funders, the fundraising team met their annual fundraising target – excellent progress in difficult times.

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official Scottish Government backing for Scottish First Aid Week which has now been received. Traditionally, St Andrew’s First Aid has relied on revenue from training activities to support its charitable activities. Very little income has been generated from external fundraising sources and previous efforts in this field have been sporadic at best. A highlight over the past year has therefore been the development and implementation of a new fundraising strategy for the charity to grow a sustainable income stream over the next few years. In these financially challenging times, it is essential that we maximise our fundraising potential to ensure our long-term financial sustainability, and it is pleasing to advise that with support from our staff, our volunteers, our supporters and our funders, the fundraising team met their annual fundraising target – excellent progress in difficult times.

In concluding, and despite the many changes, I can say confidently that the work of St Andrew’s First Aid is as relevant today as it has ever been. I would like to thank my fellow Trustees, our volunteers, donors and staff for their contribution during 2012/13, acknowledging that it is only with their support that we can continue in the very first rank of Scottish charities.

Rudy Crawford Chairman of the Board of Trustees


Our very first Scottish First Aid Week was by any standard a great success. Our advertisements were seen on buses and TV, and the campaign was endorsed by a range of celebrities from District 3 (X Factor finalists) to Kaye Adams, spreading the message that First Aid saves lives.


TRAINING

SETTING THE STANDARD IN FIRST AID 06

St Andrew’s First Aid Annual Report 2013


Training • Supplies • Volunteering • Event cover

With First Aid skills you are not only equipping someone for work but also for life. It was a difficult year of trading for the new commercial division of St Andrew’s First Aid. Trading conditions were challenging, with Scotland still deep in recession, and revenues fell by around 5% from the previous year. At the same time the division invested in new staff, particularly in sales and marketing, and purchased a new training centre in Edinburgh which opened in April 2013. In the latter part of the financial year these changes began to make a difference, as training in some of our smaller training centres showed signs of growth after the previous year’s reorganisation. To mark the expansion of the business training activities in Dundee and Tayside, we kitted out the statue of Desperate Dan, the iconic character from Dundee comic, ‘The Beano’, in a St Andrew’s First Aid uniform to show support for new First Aid training support in the area. In an effort to make our booking process more user friendly, the commercial elements of our website were completely revamped, and this process is under constant review as we receive more feedback. Last year there were 10,135 reported injuries to employees in Scotland. Many businesses do their part and meet the Health and Safety Executive (HSE) requirements. Some do not. Recent research has shown that four in five businesses admit shortcomings in their First Aid training and cover, which

St Andrew’s First Aid Annual Report 2013

resulted in over 1,000 fines being issued last year alone. The regulations do not place a legal duty on employers to make First Aid provision for non-employees such as the public or children in schools. However, HSE and St Andrew’s First Aid strongly recommend that non-employees are included in an assessment of first-aid needs. In hard times, training is often seen as a luxury – which is why those in the training industry have to work harder. However, with First Aid skills you are not only equipping someone for work but also for life. Businesses often speak about corporate social responsibility; what could be more socially responsible than having a workforce or employee who could save a life while off duty.

To make our booking process more user friendly, the commercial elements of our website were completely revamped.

Finishing on a positive note, training sales were up by almost £20,000 (7%) in the first quarter of the new financial year and the division returned to profitability in that period. As a new Managing Director took up post in August 2013 with a remit to improve financial results significantly in the medium term, we are confident that sustained improvement for the commercial division is achievable.

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GOING BEYOND THE STATUTORY REQUIREMENTS

Anne Robertson As Director of HR and Finance at Visibility, Anne Robertson organises the First Aid training for the charity through St Andrew’s First Aid, seeing it benefiting both staff and clients.

Visibility has been working with people with visual impairments for over 150 years, supporting people to make their own choices and live their lives fully, confidently and independently.

All of our staff have basic First Aid training and we also have four with the First Aid at Work certificate, so we go far beyond what’s required by legislation. This was a very informed decision because we know exactly what we’re getting with this training and how it benefits both our staff and our service users. The 26 members of staff trained to the basic level are working out in the community or in our offices in social and recreational activities and this training gives them the confidence to deal with


Training • Supplies • Volunteering • Event cover

A vital part of our training course and we are very committed to it. emergency situations. We do a risk assessment for every activity involving our service users and this highlighted the importance of First Aid training as one of our control measures, especially in high risk situations. Our clients are primarily visually impaired but can have other conditions too, so staff feel able to deal with unexpected situations.

The four First Aiders did the initial three day training course and do a two day refresher every three years to keep their skills up to date and every second year the rest of the staff do a half day, in-house training. It’s a vital part of our training course and we are very committed to it.

We know exactly what we’re getting with this training and how it benefits both our staff and our service users.


We teach life saving techniques to over 20,000 people each year

BUILDING RESILIENCE In a crisis, it is vital that First Aid is delivered with confidence. Our endeavour is to make Scotland more resilient by teaching people, both in the community and at work, how to save lives.

Every penny we make supports our goal of increasing Scotland’s First Aid skills and saving lives, and we believe that work related training has a much wider impact on society than simply meeting legislative requirements. First Aid skills are transferable and can save lives outside of work, making communities more resilient. First Aiders can come to the assistance of anyone who suddenly falls ill or is injured

and the important role of trained First Aiders at the scenes of natural disasters, accidents and terrorist attacks is well documented. We believe individuals and companies should view First Aid training not as a burden but as part of their commitment to corporate social responsibility and the wider community. After all, what can be more socially responsible than helping to save a life?


VOLUNTEER IN

FOCUS

First Aider Darren Miller was chosen to be a Volunteer in Focus ahead of the volunteer recruitment campaign for the Glasgow 2014 Commonwealth Games.

St Andrew’s First Aid Annual Report 2013

“My best volunteering memory was winning the 2012 Volunteer First Aider of the Year Award which was a proud achievement for me. However, there have been too many good memories created through my volunteering to choose just one. I’ve met so many great people, I’ve been involved in some incredible events and it’s given me a great sense of satisfaction to help people.

“I think being involved in delivering one of the biggest events Scotland has ever held will be incredible. Also, meeting a diverse range of people from all cultures and countries. “Scots are known for being friendly and helpful, so I'll be ready to assist in whatever way I can in order to make people's experience of Glasgow the best it can be!”

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Training • Supplies • Volunteering • Event cover

VOLUNTEERS One of the most important developments in the year was the appointment of a new Volunteer Development Trainer, planned to improve the overall standards and competency levels of our First Aid volunteers.

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Last year, the Board of Trustees approved a three year strategy designed to overhaul the St Andrew’s First Aid volunteer Corps, with a view to investing in high quality volunteer activity in support of our charitable objectives. This past year has therefore been about establishing a solid foundation for change at the same time as consulting and communicating with volunteers on the Board’s objectives and the reasons behind their plans.Trustees and staff regularly met with volunteers both at the Corps conference, and a series of meetings held at local level. Almost 100 of our most active volunteers took part in working groups tasked with considering changes to established procedures and protocols, and the

Board approved changes to a number of these including a volunteer expenses policy and conduct procedures. New procedures for volunteer recruitment, cycle units, and radio communications were trialled, and we established soft skills training for volunteers on topics such as interviewing and customer care. Despite the radical nature of this programme, overall volunteer numbers remained steady and even grew slightly as we began to attract many new and younger volunteers. One of the most important developments in the year was the appointment of a new Volunteer Development Trainer, planned to improve the overall standards and competency levels of our First Aid volunteers. At the same time as ensuring that basic training standards are maintained, the ongoing roll out of our leadership training programme aims to improve the quality of the volunteering experience and increase retention of volunteers by enhancing the practice of those managing them at an operational level.


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OLYMPIC HONOUR Our part In 2012 EventScotland announced that more than 400,000 people turned out to wave on the Olympic Flame as it passed through towns, villages and cities across Scotland.

To ensure First Aid cover was in place, St Andrew’s First Aid had the honour to be on duty as it reached many of its destinations throughout Scotland. The torch travelled 846 miles, taking in some of Scotland’s most iconic landscapes and St Andrew’s First Aid were there each step of the way.

We managed to capture a few very special pictures to commemorate our involvement with the Torch Relay, which was hailed a resounding success with Sport Minister Shona Robison describing it as “truly spectacular”. This picture shows our volunteers with Olympic gold medallist, Katherine Grainger.


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MARKETING Scottish First Aid Week – a week that is all about encouraging people throughout Scotland to learn First Aid skills which could help in an emergency and even save a life.

We bring everything First Aid to the people of Scotland It has been another busy and challenging year for the Marketing team especially given the extremely competitive environment. Their focus has been to market the new commercial division whilst developing a high profile First Aid awareness campaign which has delivered excellent viewing figures and coverage in virtually all of the Scottish press, winning a silver medal at the Chartered Institute of Public Relations Awards. The team has taken great strides to re-establish St Andrew’s First Aid in the minds of the Scottish public. Press and other media coverage has been excellent, with a fair proportion of the coverage attributable to our very first Scottish First Aid Week – a week that is all about encouraging people throughout Scotland to learn First Aid skills which could help in an emergency and even save a life. Last year we were delighted and very privileged to have two new ambassadors for St Andrew’s First Aid Kaye Adams and her daughter Charly. Both were instrumental in helping us to get the message across that First Aid is critical when an emergency happens. With their help we managed to achieve coverage of our market research, released ahead of Scottish First Aid Week, which showed that Scottish parents are poorly equipped to deliver life-saving First Aid

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St Andrew’s First Aid Annual Report 2013

to their child in a medical emergency. This research helped us to create a campaign with the message: “You kiss them every day, but if you had to give the kiss of life would you know how?” This campaign launched on buses, on TV, on radio and through PR and other media activity. The climax of Scottish First Aid Week was the launch of the inaugural Scottish First Aid Awards. These awards were held to find the champions of First Aid in Scotland. Supported by GlaxoSmithKline, The Herald, Glasgow City Council, and SCVO, the awards have been developed to help raise awareness that First Aid skills can be the difference between a life lost and a life saved – in the workplace, at school, or in the community. Every nominee was able to demonstrate an excellent use of their First Aid skills in Scotland which made it really difficult to select a winner in each category. It was a real privilege to be part of a glittering event which showcased the very best of First Aid in Scotland. Another major highlight of the week was a members’ debate at the Scottish Parliament celebrating Scottish First Aid Week, led by SNP MSP James Dornan. During the debate Mr Dornan highlighted the good work done by St Andrew's First Aid volunteers and called on the Scottish Government to endorse Scottish First Aid Week, the Scottish First Aid Awards and our Setting the Standard initiative in the future. He concluded by saying that St Andrew's First Aid volunteers “deserve our thanks and gratitude”.



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St Andrew’s First Aid Annual Report 2013

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Training • Supplies • Volunteering • Event cover

SCOTTISH FIRST AID WEEK Scottish parents are poorly equipped to deliver potentially life-saving First Aid to their own children in a medical emergency. Figures released in October 2012 showed that Scottish parents are poorly equipped to deliver potentially life-saving First Aid to their own child in a medical emergency. The Gov research, which was commissioned in the run up to Scottish First Aid Week, found that 45% of Scottish parents would not be confident of knowing what to do if their own 10 year old child was choking and this figure rose to 52% in all adults faced by the same situation. Scots parents' greatest fears were identified as head injury, which was feared most by 29% of parents; followed by choking 13%; drowning 11% and burns 8%. Despite the difference it could make, relatively few Scots are trained in the specialist skills required to administer First Aid to a child. Four in five adults in Scotland haven't undertaken any First Aid, or can't recall, undertaking First Aid training related to children.

These results marked the launch of Scottish First Aid Week 2012 – a week packed full of activity to get the message across that First Aid saves lives. Broadcaster Kaye Adams and her daughter Charly, aged 10, lent their support to the week and featured in videos demonstrating relevant First Aid training. The broadcaster was motivated to get trained in child First Aid following an incident with her five year old daughter, Bonnie, who passed out for no apparent reason.

45% of Scottish parents would not be confident of knowing what to do if their own 10 year old child was choking.

“As a parent you always have a niggling worry at the back of your head that you might not be able to act in an emergency,” she explained, “and I realised when Bonnie collapsed that I had no idea what to do. You always think it's not going to happen to you but things do happen and I hated feeling so inadequate. I also wanted my 10 year old daughter Charly to learn life-saving First Aid skills so that she isn't frightened in an emergency and has the confidence to act.”

Only 8% of adult Scots have completed a child related First Aid course in the last 3 years.

St Andrew’s First Aid Annual Report 2013

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Training • Supplies • Volunteering • Event cover

SPECIAL COMMENDATION All of a sudden the young couple pulled over, jumped out of their car and took charge of the situation.

A Glenrothes couple who comforted a dying woman in the wake of a horrific crash received a Special Commendation at the Scottish First Aid Awards. Felicity and Mark Brown (pictured below with their son Daniel) were returning from holiday when they were confronted by the immediate aftermath of an accident. The couple insisted they were just putting their training into action but they were on the scene to help a dying woman and others affected by the crash.

Recalling the incident they said: “We were on our way back home coming down the A9 near Dunkeld when we came upon the accident. A car had seemingly smashed into the back of a lorry that was sitting in a lay-by. We managed to get the door of the car open and took the keys out of the ignition to make it safe. It was obvious the woman was in a pretty bad way – if the accident had happened in the car park of a hospital she still wouldn’t have survived. Your hearing is the last sense to go before you die, so we just talked to her and comforted her as best we could. Afterwards, we attended to the lorry driver and other people at the scene.” In the words of one witness: “All of a sudden the young couple pulled over, jumped out of their car and took charge of the situation. They gave me instructions on what to tell the 999 operator and made sure everyone else was safe. I was so amazed by this young couple, who had not a thought for themselves but of everyone else.” It is the hope of both Felicity and Mark that their actions are an incentive for others to learn the potentially life-saving skills which First Aid training provides.

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Training • Supplies • Volunteering • Event cover

WHERE OUR MONEY GOES Every day we spend over £6,000 to provide First Aid training in the community, and provide cover at public events. When we receive donations and grant funding it helps us to pay for the vital work we do. It helps us build community resilience which makes Scotland a safer place to live, work and play. Every penny really does count and during 2012/13 we raised funds for: Student wallet

£14.95 pays for a complete student wallet for our new recruits.

Kit bag for volunteer duties

£38 covers the cost of a kit bag for each volunteer.

Volunteer uniforms

Every volunteer needs a high visibility branded uniform so that the public can easily identify them in a crowd. Each uniform costs £200.

AED

For a sudden cardiac arrest the chances of survival decrease by 7-10% for every minute that the casualty goes without defibrillation. An AED (automated external defibrillator) can increase the chance of survival and each one costs £1,450.

Mobile First Aid Post

These are vehicles which are staffed by volunteers and deployed during the festive periods and at events or emergencies.

Community First Aid courses

In 2012/13, we fundraised for a series of funded community courses, which were free to the public. The aim was to target vulnerable groups such as mothers and toddlers .

St Andrew’s First Aid Annual Report 2013

In 2012/13, we fundraised for a series of funded community courses, which were free to the public.

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On-site access to AEDs can literally be a life or death matter.

THANK YOU Ten St Andrew’s First Aid volunteer groups received an Automated External Defibrillator (AED) thanks to a generous donation from the Robert Barr Charitable Trust. Our volunteers cover a wide variety of local duties and events and in doing so they must be prepared to deal with any First Aid emergency, such as a sudden cardiac arrest. In such a case, our volunteers are normally the first on the scene to administer Cardio Pulmonary Resuscitation (CPR) which keeps the heart oxygenated and ready for defibrillation. The chances of survival decrease by 7-10% for every minute that the casualty goes without defibrillation. On-site access to AEDs can literally be a life or death matter.

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St Andrew’s First Aid Annual Report 2013

Only one in a hundred people in Scotland survive an out of hospital cardiac arrest. In the case of sudden cardiac arrest, defibrillation is the only effective therapy for a casualty. AEDs are safe, effective and can be operated by non-medical personnel. Access to an AED can literally make the difference between a life and death situation Thanks to the generosity of the Robert Barr Charitable Trust, more volunteers with St Andrew’s First Aid are now fully equipped to provide potentially lifesaving First Aid assistance to the local community at events.


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WHERE OUR MONEY GOES This summer St Andrew’s First Aid piloted our first FREE summer school First Aid courses for children. The 4 hour Emergency First Aid course was developed to teach children basic First Aid skills and the pilot courses were delivered in the community thanks to funding granted from a trust.

“We provided these courses free for children in the Glasgow, Dundee and Stirling areas,” said Sheila McPherson, Corps Development Manager at St Andrew’s First Aid. “They were tremendously successful and next year, if we secure enough additional funding, we hope to roll out similar courses throughout Scotland.” The courses were designed to help children make friends, develop confidence and obtain a sense of achievement in learning basic but essential First Would Aid skills in a fun and safe setting. All children who successfully completed the course were awarded a medal and certificate which is valid for three years.

If we secure enough additional funding, we hope to roll out similar courses throughout Scotland.”

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Training • Su pplies • Vo lunteering • Event

St Andrew’s First Aid Annual Report 2013

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Training • Supplies • Volunteering • Event cover

TOGETHER WE CAN SAVE LIVES With the help of our volunteers and supporters, our community fundraising activities have gathered pace

We believe that nobody should die because they needed First Aid and didn’t get it. That’s why we’re here, teaching and educating people about the importance of First Aid. During 2012/13 there was a strong focus on developing sustainable income streams for the charity and raising funds for specific projects which included: • • • • • •

Community First Aid courses Mobile First Aid vehicles Kit bags for volunteers Student wallets Volunteer uniforms AEDs

There were a number of highlights for the Fundraising team throughout the year. The first was a donation of £14,500 by the Robert Barr Charitable Trust to equip 10 teams of volunteers with an AED (Automated External Defibrillator). Another was obtaining funds to deliver free First Aid courses in the community. On receipt of this funding we piloted a summer school First Aid course, designed for children. All children who successfully completed the course were awarded a medal and certificate which is valid for three years. We are continuing to develop new grant funded community First Aid courses, most recently including a pilot course for teenagers on how to deal with knife wounds, run in the East End of Glasgow.

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St Andrew’s First Aid Annual Report 2013

Fundraising During 2012/13 we ran three major events all of which raised funds for the charity. These were: The Scottish Legends Golf Day, Scottish First Aid Week and The Kiss of Life. This year both The Kiss of Life and Scottish First Aid Week were shortlisted for a Scottish Event Award. In addition our parental campaign, which was part of Scottish First Aid Week and delivered with our PR Agency Real PR, was shortlisted for a Scottish CIPR PRide Award in the Not-For-Profit Campaign category. Finally Scottish First Aid Week received a Commendation Certificate at the Scottish Charity Awards held in June at the Old Fruitmarket, Glasgow. Just making the shortlist for these awards is an honour and reinforces the fact that the charity is delivering fundraising events which are amongst the best in Scotland. Community fundraising With the help of our volunteers and supporters, our community fundraising activities have gathered pace and we thank all those who have organised fundraising initiatives on our behalf or participated in can collections, abseils or marathons. We are the leading provider of First Aid in Scotland. However we never forget that this is only possible due to the time and generosity of others and are extremely thankful to those who give their time for free and organise events and other fundraising activities on our behalf. It is only with their support that we are able to continue to provide our services in Scotland.


VOLUNTEERS ARE OUR LIFE BLOOD Last October Georgette Fulton along with eleven other daredevil volunteers took part in a 165ft SAS style (free-fall) abseil from the Forth Rail Bridge.

Not only did Georgette help to raise essential funds for the organisation by participating in the abseil but she also took part for another special reason, to celebrate and mark her 72nd birthday. The abseil is a huge adrenaline rush for those who are brave enough to take part so Georgette certainly won’t forget this birthday in a hurry! Georgette is Leader of the Cumnock and District

Company and has been a volunteer with us for over nineteen years. We were delighted that Georgette chose to celebrate her 72nd birthday by taking part in the Forth Rail Bridge abseil for us. She is highly thought of by everyone at St Andrew’s First Aid for her continued commitment and dedication to the organisation and is a true champion of First Aid skills in Scotland.


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CAMPAIGNS IN THE COMMUNITY The sessions are predominately delivered in areas of deprivation.

With a focus on ‘at risk’ youth ‘Jump2it’ is a Scotland wide primary school health and citizenship programme, utilising professional athletes to deliver interactive workshops on the dangers of alcohol abuse, smoking, the benefits of regular physical activity and a healthy diet. Jump2it A combination of classroom learning and active participation for 10 to 12 year olds promotes healthy lifestyle choices. As a sponsor of the Jump2it programme, St Andrew’s First Aid has: • Helped to promote the principles of basic First Aid in the ‘at risk’ communities. • Engaged with the young people within schools at a time when they were having fun and eager to participate and learn new skills. • Built a relationship with these communities with the aim of encouraging a greater understanding of the importance of First Aid to the young people and their families. Through the Jump2it programme St Andrew’s First Aid has delivered three First Aid modules to a minimum of 100 primary schools in Scotland over the past year. The sessions are predominately delivered in areas of deprivation and

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St Andrew’s First Aid Annual Report 2013

the modules covered at the sessions included nosebleeds, sprained ankles and choking, with each lasting around ten minutes. Know Your Blood Pressure 40% of strokes could be avoided if high blood pressure was controlled. We work in partnership with the Stroke Association and Rotary International to deliver the Know Your Blood Pressure campaign. High blood pressure shows no symptoms and can often be referred to as the ‘silent killer’. It is the single biggest risk factor for stroke which can be devastating and it affects thousands of people in Scotland including young and old – even babies. However it can be prevented and knowing blood pressure is vital. The aim of the campaign is to offer free blood pressure tests to members of the public in order to raise awareness of the links between high blood pressure and strokes. Our volunteers are at the core of this campaign helping to identify people who may be at risk of having a stroke. Volunteers are trained to take the blood pressure of members of the general public and then give lifestyle advice. From 1 January – 31 December 2012, 519 people had their blood pressure checked by St Andrew's First Aid volunteers through the Know Your Blood Pressure campaign.


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YOUTH DEVELOPMENT We know how important it is to equip young people with First Aid knowledge and we are determined to provide children in Scotland with the confidence and ability to save a life.

In dangerous situations First Aid training can make the difference between life and death, so the benefits that young people gain from learning with St Andrew’s First Aid are obvious. A highlight of the year was the Young First Aider of the Year competition. After months of intense preparation by young volunteers throughout Scotland, which involved numerous bandages and fake wounds, the highly anticipated Young First Aider of the Year competition took place in July in Glasgow. The competition, which was held in association with The Saint Andrew Society of Glasgow, involved youngsters competing against each other for the title of Young First Aider of the Year.

Through our Youth Development Group, St Andrew’s First Aid provides children and young people with opportunities to help them achieve their full potential.

Over the past year the Youth Development Group has been working on a new youth development programme, and investigating other opportunities for our young volunteers to become more actively involved in all aspects of the organisation.

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PLANNED FUTURE ACTIVITY We will aim to expand the range and scale of our community training activity.

The charity is now coming towards the end of a period of significant investment in modernising the organisation. Much of our activity in the coming year will focus on bedding in changes and investment already made to ensure that these produce results. We have launched the First Aid – Count Me In campaign with a strong message that ‘no-one should die because they needed First Aid and didn’t get it’. The aim is to encourage at least 34,000 people to pledge support for First Aid awareness in Scotland – the same number as Scots who are admitted to hospital each year as a result of burns, falls and choking. On a purely practical level, think of the discomfort avoided and the money saved if those people didn’t have to go to hospital every year. In addition we will continue to build on the strong foundations of Scottish First Aid Week

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to get the message across that First Aid saves lives. Our volunteers will continue to provide First Aid cover at hundreds of different events across Scotland, every month of the year, including complex logistical challenges such as T in the Park and Glasgow on Ice. A key task will be to ensure that we develop systems to allow us to hold and analyse data on this activity centrally and hence to plan volunteer recruitment and activity more effectively. Similarly, the commercial team will complete the implementation of a new training management and reporting system and consider pricing strategies for all commercial activity to ensure that we are maximising revenues. We will aim to expand the range and scale of our community training activity, trying to establish new sources of grant and Trust income to support this activity. Finally the Board will conduct a strategic review in order to consider the charity’s future priorities.


Training • Supplies • Volunteering • Event cover

GLASGOW LIFE EVENTS CONTRACT St Andrew’s First Aid is to provide First Aid cover at all major Glasgow Life events until July 2015. The contract will see our volunteers covering a jam-packed calendar of large scale and high profile events, including BBC Proms in the Park, the Bank of Scotland Great Scottish Run and Glasgow on Ice.

at major Glasgow Life events over the next two years. This achievement would not have been possible without the hard work, dedication and high level of First Aid skills and knowledge of our volunteers. The next two years are shaping up to be an exciting time for our volunteers and securing this contract only confirms our status as the leading provider of First Aid event cover in Scotland”.

We are proud to have been chosen as the official provider of First Aid cover at major Glasgow Life events over the next two years.

Glasgow Life delivers world class sport, music and cultural events throughout the city, which are held at locations such as the Emirates Arena, Glasgow Green and George Square. Our Chief Executive Stuart Callison said, “We are proud to have been chosen as the official provider of First Aid cover

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Training • Supplies • Volunteering • Event cover

FINANCIAL PERFORMANCE Every penny matters

Reserves policy

The Charities Accounts (Scotland) Regulations 2006 require St Andrew’s First Aid to prepare financial accounts incorporating income, expenditure, assets and liabilities relating to all facets of the charity. Full, audited and approved Financial Statements to 31 March 2013 are available on request. The financial summary for the purpose of this Annual Report has been extracted from these Statements.

The organisation has carried out an assessment of the resources required to ensure continuity of its charitable operations. It has been concluded that a general reserve requirement of at least twelve months’ operating expenditure would be appropriate. This equates to a requirement for other charitable funds of approximately £3,061,443. As at 31 March 2013 other charitable funds (General Fund) totalled £4,119,005.

The accounts of the organisation show an operational deficit for the year of £760,720 (2012: £420,587 deficit) before adjusting for realised gains on investment disposals of £3,857 (2012: £20,942 loss). The operational deficit is further adjusted by unrealised gains on investments of £109,076 (2012: £14,621) which results in a net deficit transfer to reserves of £647,787 (2012: £426,908).

Major risks

Significant financial activities There was an investment of £250,000 from the charity into the shares of the trading subsidiary as a start-up capital fund early in the financial year. Stock to the value of £13,496 was also transferred for commercial activities. The purchase of new premises at Dock Place, Leith in Edinburgh cost £415,000 with the further upgrade of the offices and training areas costing £372,675. Post year end, the sale of the 16 Torphichen Street, Edinburgh generated income of £450,000.

St Andrew’s First Aid Annual Report 2013

This year there has been considerable investment in developing the charity's activities.

As part of the recruitment process, all applicants, voluntary or employees, are required to provide a satisfactory Disclosure certificate. Under the requirements of Protection of Children Scotland Act 2003 and Care of Vulnerable Adults Act, all volunteers are required to provide an Enhanced Disclosure certificate. All potential volunteers are also required to complete a membership application form and a Declaration of Convictions form. The Corps Development department carries out risk assessments where required and checks the qualifications and suitability of potential volunteers. A risk register is held which shows shows the major businesses and operational risks which could arise. These are attended to whenever necessary and are regularly examined by the Board and Senior Management Team so that all the necessary steps can be taken to reduce these risks.

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Training • Supplies • Volunteering • Event cover

Statement of financial activities for the year ended 31 March 2013 INCOMINGS

Voluntary income £147,950

Activities for generating funds £1,517,181

Investment income £55,988

Charitable activities £548,386

Incoming resources Incoming resources from generated funds: Voluntary income Activities for generating funds Investment income

2013 £

2012 £

147,950 1,517,181 55,988

91,884 1,437,192 69,350

Total incoming resources from generating funds

1,721,119

1,598,426

548,386

489,725

2,269,505

2,088,151

Activities in furtherance of charity objectives: Charitable activities Total incoming resources

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St Andrew’s First Aid Annual Report 2013


Training • Supplies • Volunteering • Event cover

OUTGOINGS

Cost of generating Voluntary income £109,549

Cost of trading activities for generating funds £301,363

Investment management costs £6,008

Charitable activities £2,424,293 Governance Costs £189,012

Resources expended Costs of generating funds: Cost of generating Voluntary income Cost of trading activities for generating funds Investment management costs Charitable activities Governance costs Total resources expended

2013 £

2012 £

109,549 301,363 6,008 2,424,293 189,012

4,715 – 4,713 2,291,676 207,634

3,030,225

2,508,738

Information extracted from the St Andrew’s First Aid Consolidated Accounts. A full copy of these Financial Statements are available on request.

St Andrew’s First Aid Annual Report 2013

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Training • Supplies • Volunteering • Event cover

STRUCTURE, GOVERNANCE & MANAGEMENT For over 100 years we have been teaching skills to help deal with a First Aid emergency. You can trust in us.

For over 100 years we have been teaching skills to help deal with a First Aid emergency. You can trust in us. St. Andrew’s Ambulance Association established in 1882, trades as St Andrew’s First Aid and was established to provide the people of Scotland with a First Aid service throughout the country and generally to promote the instruction in and carrying out of works for the relief of suffering of the sick and injured in peace or war. The Board of Trustees is responsible for the sole and entire management of the organisation. Although St Andrew’s First Aid is required to and does operate in accordance with its Royal Charter, full recognition is taken and given to the laws of the land as decreed in Acts of Parliament. The Board’s role is to oversee the proper management and development of the organisation according to its aims and objectives, to ensure that the organisation conforms to prevailing legislation and regulation, and to make decisions on the key strategic issues it faces. The Board meets four times a year.

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St Andrew’s First Aid Annual Report 2013

In addition, a number of committees, accountable to the Board, meet regularly: • The Finance and General Purposes Committee; • The Medical and First Aid Committee. The Chief Executive and Senior Management Team are responsible for designing policies and procedures to support the strategies authorised by the Board, as well as managing the daily operations of the organisation and this is co-ordinated from National Headquarters in Glasgow. The Management Team comprises the Chief Executive, Head of Finance, Head of Marketing, Operations Director, Managing Director and Corps Development Manager.


Training • Supplies • Volunteering • Event cover

PATRON HRH The Princess Royal

PRESIDENT His Grace the Duke of Buccleuch & Queensberry, KBE, FRSE, DL

CHAIRMAN Mr Rudy Crawford MBE BSc (Hons) MB ChB FRCS (Glasg) FCEM

VICE CHAIR Ms Joan Forrest DPE MA (Ed)

TRUSTEES Ms Josephine Berry Mr Robert Burns MBE Mr Rudy Crawford MBE BSc (Hons) MB ChB FRCS (Glasg) FCEM Mr Alastair Deakin CA Mr Thomas Donaldson Mr Derek Ellery Ms Joan Forrest DPE MA (Ed) Professor David Hamblen CBE PhD FRCS Mr Peter Hamilton (from 20 March 2013) Mr David Hunter (from 29 october 2012) Dr Cathy Johnman MPH PGCAP MBChB MFPH MFSRHC DipFMS Ms Denise King (from 20 March 2013) Mr James Lindsay (from 20 March 2013) Dr Alan Mitchell (from 20 March 2013) Miss Lindsay Taylor BEd DPE Mr George Watt MBE

Trustees who left during the year to 31 March 2013: Mrs Jacqui Semple (from 1 April 2012 until 26 June 2012) Mr Methven Simpson (from 1 April 2012 until 27 November 2012)

St Andrew's First Aid is a First Aid charity based in Scotland and founded in 1882.


St Andrew’s First Aid National Headquarters St. Andrew's House 48 Milton Street Glasgow, G4 0HR Tel: 0141 332 4031 Web: www.firstaid.org.uk

Training • Supplies • Volunteering • Event cover St Andrew's First Aid St Andrew's First Aid is the trading name of St. Andrew's Ambulance Association, Charity No SC006750. Patron: HRH The Princess Royal. Incorporated by Royal Charter 1899.


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