INTERNET OF FOOD Transformative Opportunities in Content and Commerce Zurich 2019
Brands Retailers
Bloggers/ Instagramers
Publishers
Home Appliance Manufacturers
Allrecipes, 2016
visit food sites weekly + visit social media sites weekly +
Eating
I’m inspired
Cooking
Shopping
I take action Planning/scheduling
Preparing
Eating
I’m inspired
Cooking
Shopping
I take action Planning/scheduling
Preparing
The future of digital recipes and the food journey
Inspiration Recommendation
Planning
Shopping Offline or online
Cooking
Enjoying
Tracking / Measuring
Inspiration Recommendation
Planning
Shopping Offline or online
Cooking
Enjoying
Tracking / Measuring
Inspiration Recommendation
Planning
Shopping Offline or online
Cooking
Enjoying
Tracking / Measuring
Inspiration Recommendation
Planning
Shopping Offline or online
Cooking
Enjoying
Tracking / Measuring
Inspiration Recommendation
Planning
Shopping Offline or online
Cooking
Enjoying
Tracking / Measuring
Inspiration Recommendation
Planning
Shopping Offline or online
Cooking
Enjoying
Tracking / Measuring
Don’t just build another recipe site. Think about how to integrate your recipes within the connected food journey - early decisions can have a big impact.
Whisk is a food tech platform
SHOPPING EXPERIENCES
RECIPE, NUTRITION & PERSONALIZATION EXPERIENCES
CONNECTED KITCHEN INTEGRATIONS
The #1 player in the food space globally Our solutions power more than 700 million monthly recipe views
Publishers
Retailers
Brands
IoT and Health
Thanks! Chris Marx chris@whisk.com