A journal book about everyday relationship of human and object
A journal book about everyday relationship of human and object
RESEARCH FINDINGS
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Research List - Studio 1. Fix the Branding / labelling “ made in Thank you� - using the visual element of (heart) to show appreciation. 2. Illustrate the job/ employer /location and use text to describe it. To tackle Moral Issue in consumerism Source: school of visual art - sva
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Sketches
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Reflection Design concept on semester 1 did not assist the viewers in understanding the design issue about, more or less they have been misleaded because lack of in-depth message n research about the consumerism and material culture. Taking each object one by one and trying to break down all the values are pretty impossible things to do and does not relevant much for what i want to achieved and how can my project help the society in the future.
Decision in using “heart” and hard sell method of design won’t do well in letting people trully understand and ponder. The message shall be subtle and behave as self-reflective thinking for each individual. My lecturer, Joselyn introduced me with one film called “ Supersize Me ”An example movie to let the viewers ponder by themselves without necessary to do hard-sell method in highlighting the issue.
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Video reference FROM THE FILM DOCUMENTARY, Supersize Me
a 2004 film Directed and starred by: Morganvv Spurlock
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research findings through essay From the 1st focus group, i asked the target audiences pretty cunning and confusing questions about my projects, the intentions, design hypothesis even the design issue. They assisted me alot in straighten my mind and rephrased my sentences in a better communication.
Not only that, the focus group essay made me realized about how mankind way of thinking towards NEEDS AND WANTS. In the beginning, my target audiences were pretty much sure about the difference between what was called NEEDS and what was so-called WANTS. However, along with the discussion they, themselves were no longer able to differentiate both NEEDS and WANTS when they start the topic od hobby.
Hobbies are one of many essential field that made every individual difference and unique identity. These hobbies are one of many factors to made mankind do a purchased. Hobbies are once again neither could be categorized in merely one compartment of NEEDS or WANTS. Hobbies made you feel happy while happy is one of the Value that made mankind want to purchased.
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The 2nd focus group, discussed about how the consumers adn the creative industry as the creator should decipher the validiy of value within everyday objects. The intention of the discussion was trying to get a confirmation idea of using mass production / manufacturing process to make the significant role of the object visible.
Here, i was introducing the concept of commodity value from business perspective where, commodity value comes from the combination of human resources and natural resources in every manufacturing process even from the lowest level of farming and harvesting activities. The role of human, animal, natural and mechanical engine are extremely important throught the porcess.
In addition, i did asked the target audience to ponder about the need to give special priority to manufacturing process in doing its product advertising. Also, the idea of endless needs and wants where mankind received everyday in life due to popular culture. Not to forget, i asked about the need to find out the true good value from the everyday objects.
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Reflection Even though the answers i received from the target audiences were half satisfied and half disappointed. However, looking from the bright side, i could observe the target audiences reactions in replying the answers. Most of them, did not quite get the thinkig on how to face all of these. The reason being were they were adapted to these lifestyle and take it as part of life. Observing the information that i have found made me pretty much sure about using the idea of manufacturing process to work on the design issue.
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Visual Research - seeing the big picture
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Visual Research - infographics
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Visual Research - infographics
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Visual research : Video Research
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An inspiring music video from Royksopp in 2002 were using the inforgaphic method .Using illustrator, after effect as the media along with the tedious drawings of everything.
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Experiments - everyday object by game card
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Reflection An intention of making an animation video however changed it into making a game. The intention is to create an interactivity and engaged the viewers to ponder and take action on their own. However, the design method is not a success. Due to lack of potential to break through and find out the best potential solution to simplify the information into a bigger picture.
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Reflection A cycle of process that leads to gratitude - An endless cycle. The project leads me to uncover process during the journey of finding True value in everyday object in material culture.
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Individual The Goals or Dreams
The various needs and wants
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WHEEL OF LIFE An unbreakable bond between humans and their dreams
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THE STRINGS THAT ARE INTERCONNECTED TO EACH OTHER.
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Dreamcatcher - the idea of wheel and pursuing dreams
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Reflection Human being cannot live without others. Human being cannot live without things Human being cannot live without needs and wants that overlapped and bonded towards us.
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research findings through essay Although the meaning of value cannot be solidly justified in mankind mind, the topic about true value exist in many different platforms and indeed very abstract to be comprehended and visible. Besides, in order to predict and define which compartment it belongs were extremely complicated to track back.
As a respected philosopher namely Aristotle was mentioned in a book called Aristotle’s metaphysics (2004), he asked himself to see about what being actually was. His intention was to understand the essence of being.
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FROM THE FORMER CEO OF COCA COLA COMPANY, BRYAN DYSON INSIDE HIS SHORT SPEECH HE QUOTED THAT:
“ VALUE HAS A VALUE ONLY IF ITS VALUE IS VALUED.”
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With above mentioned, definition of value belonged to everything as long as humankind could perceive it. Self-reflection between own one individual and it’s surrounding to see the actual “Essence of being” in this society. Thus, the term visible is needed to ensure the open path of understanding of true value.
In foreseeing a clear relationship between the theoretical thought and the ways of life went through, it was at a developing stage where complex phenomenon were unjustifiable its compartment into single category.
This statement was deeply inspired from the book Buddhist Philosophy and Religion, where the author Prof. Permasiri (2006) stated Buddhism uncovered complex phenomenon on man history.
Moreover, he disclosed about Buddhism could not be justified into single compartment, either religion or Philosophy, as the Buddha foresaw a clear relationship between theoretical and practical ways of life . The idea of wheel of life inpsired the concept of red thread of fate.
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CONCEPT
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research findings through essay DESIGN HYPOTHESIS
Reintroduce the appreciation on the value of everyday objects using comparative studies source back from needs and wants. An info-graphic design project to break down and communicate different levels of value from the objects to seek true value for society.
DESIGN ISSUE
Modern society seems to lose the appreciation value in everyday objects and they purchased merely for consumerism aesthetic that is created by creative industries.
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red thread
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The red thread of fate, also referred to as the red thread of destiny, red thread of fate, and other variants, is an East Asian belief originating from Chinese legend and is also used in Japanese legend. According to this myth, the gods tie an invisible red string around the ankles of those that are destined to be soul mates and will one day marry each other.
The two people connected by the red thread are destined lovers, regardless of time, place, or circumstances. This magical cord may stretch or tangle, but never break. This myth is similar to the Western concept of soulmates or a twin flame.
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RED THREAD An invisible red thread connects those who are destined to meet regardless of time, place or circumstances. The thread may stretch or tangle, but it will never break. - Chinese Proverb
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Reflection An invisible red thread connects those who are destined to meet regardless of time, place or circumstances. The thread may stretch or tangle, but it will never break. Applying the same concept between human relationship and appy it to objects. FAITH AND FATE. Human are fated to born in this cutting edge era where technologies rules and human are trained to have faith in their object to improve and develop their own individual life. These make needs and wants are just part of human life journey. Thus, NEEDS AND WANTS as a journey not a destination.
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photography attempt - Redstrings seen as a bnd of human relationship
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PHOTOGRAPHY ATEMPT - redstrings seens as a bond of responsibility between human and object relationship
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PHOTOGRAPHY ATEMPT - redstrings seens as a bond of identity between human and object relationship
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Reflection Roughly, everyone can capture the idea based on the words. Fate and Faith. The process on communication is the toughest job here to ensure others what exactly I want them to see from my project. Especially in making a simple yet powerful message in short conclusion. and Stanley kindly told me to start off from the very basic of human to human relationship to make it easier to understvvand just like math.
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EXPeriment - visualization of wants and needs
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DREAMCATCHER AS A TRIGGER TO FORM THE FORMULA OF NEEDS AND WANTS IN HUMAN
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INDIVIDUAL
NEEDS AND WANTS
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OBJECT SURROUNDINGS OTHER INDIVIDUALS
ONE SELF INDIVIDUAL
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IN HIGH PHILOSOPHY TERM, ITS CALLED THE CHRONICLE OF FATE AND FAITH
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Visualization of human and object relationship
DEFINITION
MEMORIES
OBJECT
PEOPLE
MYSELF
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REFLECTION - STUDIO PROCESS A record of A1 poster talks about the compilationvof the research findings. I have 3 chances to talk my project. However, the communication is still insufficient. However, they can capture the project when i straight forwardly explained the meaning of redstrings in the first place.
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reflection But, sometimes am too afraid of myself being to reflective and observant. I Am afraid to lose myself inside my mind and forgot about everyone and my surroundings. Without understanding my surroundings. Without having a faith to something or to someone else.
What would i become? Fragile . myself . is . what. i . recalled . in the past. I became very sensitive and unable to embrace my surroundings. I was unable to develop and progress further. and thats the time i ran back home for the closest human relationship that i ever had.
They are my families. My parents and siblings. at that time, it was a “ Qing ming “ weeks where in Chinese tradition, it was a weeks where people go to clean their ancestor tombs or grave yard. This is another tradition where family members gathered and helping each other in cleaning the tomb. They said it was cleaning the tomb. But, the hidden meaning inside is, as the descendants, all of us have to pay a respect for them. Without their existance, no one will be born too.
This is a continuous cycle for both spiritually and practically. That’s why i like philosophy so much. It observes the Balance of Everything.
CONCEPT APPLICATION
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CONCEPT :
METHOD :
Implanting the idea of FATE and FAITH in Red Strings to bring the hidden knowldege about connection of human and objects relationships to the surface.
A video documentry to prove the invisible connection between human and objects in life.
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THE PRIMARY OBJECTIVE : To prove the existence of these relationships in daily life and make the invisible information come to the surface.
THE SECONDARY OBJECTIVE :
THE TERTIARY OBJECTIVE :
To introduce the target audiences to see a bigger picture of the world in everyday life and ponder about the invisible informations that are designed by unknown power.
Bringing the target audiences to appreciate the invisible informations and they could seek the true value in the future by themselves after browsing through this project.
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Right after we are born in this world, we are welcome by the objects around US.
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Then when we about to develop, we are taught through the objects around US.
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When we work, we make use of the objects around US.
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We grew much older, we started to inherit the object around US.
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Even as we passed, we are still connected to the objects around us.
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ENVIRONMENTS ARE NOT PASSIVE WRAPPINGS, BUT ARE, RATHER, ACTIVE PROCESSES WHICH ARE INVISIBLE.
075 Quoted from the author, Marshall McLuhan, the medium is the message
THE ENVIRONMENTS ARE INVISIBLE.
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reflection In order to touch human being soul, to remind human being about something they did not notice and hidden but essential to every aspect of life. Through reflection, the nostalgic desire came to me through the memories and it driven me to realized about what my responsibilities are.
Every little details count to make connection works and the invisible cycle works. An order system that lies beneath all the chaotic connection. That is why i drove to the conclusion about using FAITH AND FATE. What are one individual without others?
And if we just followed our FAITH and accepted our situations. here read it as FATE, go through life. We are what we are now, and the philosophy has been practically used in daily life, if you noticed about all these connections. So, do not tell me you do not believe in FAITH and FATE as you already going through it now.
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FAMILY IS THE FIRST CONNECTION THAT WE RECEIVED FROM INVISIBLE ENVIRONMENT OF FATE.
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Explanation The paradox of the so-called Program, was mentioned earlier by the author, Marshall McLuhan who uncovered the topic aboutt mechanization in one of his book, Understanding Media
The paradox of mechanization is that although it is itself the cause of maximal growth and change, the principle of mechanization excludes the very possibility of growth or the understanding of change. All organizations, but especially biological ones, struggle to remain constant in their inner condition amidst the variations of outer shock and change - Marshall McLuhan
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DEATH IS ONE OF MANY THINGS THAT EXPLAIN THE UNDERSTANDING OF CHANGE
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THE IMPOSED 360O PATTERN OF PROCESS
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BIRTH
DEATH
YOUNG INDIVIDUAL
OLD
ADULT
THE CYCLE OF LIFE.
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reflection Once again, i kept on telling myself that the concept of RedStrings basically came out of human interrelationship. With the research findings as the guideline to profound the idea where human and objects are 2 inseparable connections and these
attachments are incredibly intense to the point that without them. Human being are not in a place of living with high integration. And now many young generations lived in todays lifestyle. Many older generations kept on saying that young generations are
very lucky not to face so much difficulties and this is also what i called Fate. I myself did not have the ability to change it. All i can do are move forward and be gratittude. Because this cycle are programmed in this way. CHANGES HAPPENED.
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In order to help me stay focus on the project. Most of the time, i do put myself in spiritutal faith of my works and my religion. I told myself whatever happened to my work, i am not going to regret it. I am leaving everything to FATE and the hand of GOD now.
Role in everything. Object as the message. Similar understanding from Marshall McLuhan. However, am trying to expand and comprehend it deeper. What i see, objects are also part of responsibility role of one individual. And
we often stop to the point of identifying the identity and most often, we forgot about the responsibility role after identify the identity. If this understanding could be comprehend and practically used in everyday life, we don’t have to hesistate
to break through difficulties in achieving our goals and our duties. And the world actually programme in that way. We just dont see it though we can feel it some times...
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Marshall McLuhan THE ENTIRE HUMAN ENVIRONMENT AS A WORK OF ART, AS A TEACHING MACHINE DESIGNED TO MAXIMIZE PERCEPTION AND TO MAKE EVERYDAY LEARNING A PROCESS OF DISCOVERY.
THE PUBLIC CONSISTS OF SEPARATE INDIVIDUALS WALKING AROUND WITH SEPARATE, FIXED POINT OF VIEW.
THOUGH I THINK PROGRAMMING OF SOCIETIES COULD ACTUALLY BE CONDUCTED QUITE CONSTRACTIVELY AND HUMANISTICALLY.
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IN SOME WAYS, MCLUHAN WAS CLOSER TO SUCH ARTISTS IN HIS PERCEPTIONS : A KANDINSKY WHO HELD THAT ” THE ENVIRONMENT IS THE COMPOSITION,” AND THAT “ OBJECTS HAVE TO BE CONSIDERED IN THE LIGHT OF THE WHOLE.”
UNCERTAINTY AND PROBABILITY AND THE LATTER’S STATISTICAL APPROACH TO TRUTH ARE NOW MET BY THE THEORIES OF COMPLEXITY AND CHAOS. SOCIALLY AND POLITICALLY WE FIND IT DIFFICULT TO MAKE SENSE OF PARADOX: HOW CAN EVERYTHING UNDER THE LAW, FOR EXAMPLE, BE BOTH TRUE AND NOT TRUE AT THE SAME TIME?
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” THE ENVIRONMENT IS THE COMPOSITION,” AND THAT “ OBJECTS HAVE TO BE CONSIDERED IN THE LIGHT OF THE WHOLE.” -KANDISKY
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reflection The one thing followed another accounts. and it keeps on going, First we did not believe. Second, we asked for prove. and eventually, we would believe as we are experiencing the relationships till the last breath.There is always an order inside chaos. Wherever you go, there is always a rule that walk behind you.
Sun always rises from the East and set from the West. This has been going on and on for millions of years. THE SUN IS PROGRAMMED TO DO THAT WAY ALL ALONG.
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WHAT DOES BIG PICTURE MEANS? An action of preserving the original historical structure but most detail part patterned misteriously and shaped in such a detail and surrealist look. That pop people to involve and make researches about combination of philosophy. A chemistry between human anthropology. Philosophers who believe in extracting the informations of everything and pointing out the order in Chaotic relationship. To metamorph, communicating a belief to encompass the messengers for the cure of a disarray condition that evokes in different relative evolutionary process between human.
VISUAL RESEARCHES
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visual research on line information flow
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visual research on logo and identty
NARRATIVES BACKGROOUND OF VIDEO
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LOGO DEVELOPMENT
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FIRST DEVELOPMENT
The Red
String
Projects
Projects String Red The
Red The
Projects Strings
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Second DEVELOPMENT
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third DEVELOPMENT
T S
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fourth DEVELOPMENT
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fifth DEVELOPMENT
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sixth DEVELOPMENT
PRINTED POSTERS
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REFLECTION I am not a “Culture critic “ because i am not in any way interested in classifying cultural forms. I am a metaphysician in the life of the forms and their surprising modalities - from Marshall McLuhan. The artist is the man in any field, scientific or humanistic, who grasps the implication of his actions and of new knowledge in his own times. He is the man of integral awareness
These two wisdom words from Marshall McLuhan are my support strength to highlight the importance of intelligence awareness towards the environment and the unseen connection knowledge - so called metaphysic. Thus, society could experience a better life by changing their way of seeing.
The invisible universal connection is something that we will never able to fully see it through the mere naked eyes. Evidence about the unnoticed connections can only be visible by the virtue of self experienced and felt by heart through one’s own Faith. Perceiving Faith and Fate are just part of big pictures of whole knowledge of humanity true value.