Stiletto Woman Magazine (Summer 2012)

SUMMER VOLUME 4 ISSUE 2

Celebrating real women in business and life www.stilettowoman.com

Kathi Goertzen news anchor Faces her toughest assignment Yet – Battling a tumor

2012 BEst miCro BusinEss Brands oF thE YEar THE SWIBA AWARDS TAKE ON ATLANTA // Meet the 2012 Award Honorees

Volume 4 Issue 2

SUM M E R 2012

COPYRIGHT NOTICE: Copyright ©2009-2012. All rights reserved. No part of this publication may be used or reproduced by any means, graphic, electronic, online, or mechanical including photocopying, recording, taping, or by any information storage retrieval system without the written permission of the publisher except in the case of brief quotations embodied in articles and reviews.

DISCLAIMER: Stiletto Woman and its editors have made every effort to provide accurate and timely information.

The publisher, contributors, editors, and other related associates do not assume responsibility for information that is incorrect or omitted. Stiletto Woman disclaims neglect, liability, and damages as a result of erroneous information.

We do not express endorsement or validity of any company, website, or blog. The content provided is solely for informational purposes.

GENERAL REQUESTS: info@stilettowoman.com PUBLISHING & WRITING OPPORTUNITIES: editor@stilettowoman.com ADVERTISEMENTS: info@stilettowoman.com ONLINE: www.stilettowoman.com Volume 4, Issue 2 (2012) ISSN: 1947-9999 (Print) ISSN: 1948-0008 (Online)

FoundEr & puBlishEr

Editorial advisors

Karlena l. Wallace

Janet Allebre T. Hardiman

manaGinG Editor Teresa Bowman

CrEativE dEsiGn emma looney

WEB tECh & dEsiGn

zoe (Chic & Sassy)

opErations/administration Teresa Bowman leslie Walker

Columnist Amy Barnes

Editorial/operations Natasha Cline

CorrEspondEnt

Maureen Francisco

on thE CovEr

Kathi Goertzen

Contribute to stilEtto Woman We’re looking for sharp writers and great photographers.

If you have some experience, and would like to share your work with our supportive group of women, we’d enjoy hearing from you! log on to our website at: www.stilettowoman.com to get information on how to submit your inquiry.

If you have questions, please email us at: info@stilettowoman.com.

We look forward to your submission!

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Stiletto Woman

Kathi Goertzen:

Seattle News Anchor Faces Her Toughest Assignment Yet – Battling a Tumor by Maureen Francisco

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Amy barnes:

Baby Step Your Way to Weight Loss Success

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The SWIBA Awards Take On Atlanta

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2012 Best Micro Business Brands of the Year!

KATHI GOERTZEN:

News Anchor Faces Her Toughest Assignment Yet

From the publisher Welcome to our summer issue! This edition is perfect for those who want to activate a dream into reality. We are presenting some of the most powerful women in business. You’ll get to meet Kathi Goertzen and learn of her compelling story as she battles an illness and faces one of her toughest challenges to date. She inspires us all by demonstrating how we must have faith and fortitude to overcome the obstacles in our lives. Additionally, if you’ve been hesitant about pursuing a goal; if you need inspiration; if you want to build community, the women gracing these pages are the visionaries to help you do just that. We are honoring the 2012 SWIBA Award winners and the 2012 Best Micro Business Brands of the Year. It doesn’t get much better than this!

As always, we bring personal stories, professional profiles, and advice on micro business—giving you valuable content for today’s contemporary woman!

Until next time,

Karlena L. Wallace 3

ROCK BUSINESS

YOUR WAY!

BOOK AVAILABLE NOW

Stilettopreneurs Rock: Trading in Your Corporate Stilettos for the CEO Mindset

› by K.L. Wallace

A Stilettopreneur is a woman rockin’ business her way.

She’s on fire for her business, and not playing it safe!

StilettopreneursRock.com

Baby Step Your Way to

Weight Loss success

by Columnist Amy Barnes

Do any of the following sentences

sound like you?

I’ve tried every diet but I still can’t lose the weight.

I will get back into exercise when things are less hectic.

I don’t have time to devote to cooking healthy right now.

I haven’t worked out in a little while and I don’t know why I’m not more motivated.

I exercise all week and then the next week I don’t do anything.

…

Ugh!

Trust me … I know the obstacles that stand in your way to your health and fitness goals.

Lack of time, as well as feeling overwhelmed, stressed, unmotivated or discouraged, are all common feelings in the weight loss battle. Keeping all that in mind, I have the ideal solution for you—baby step it!

When you think of where you want to be in terms of total weight loss, dress size, pant size or how you will look on your next tropical vacation, you may feel completely overwhelmed by obtaining that goal. Maybe your vision feels impossible or out of reach. Feeling overwhelmed often causes the mind games to start—why even bother, you think. That’s where baby steps come into play. I want you to try these three tips … a sure way to get rid of the negative self talk and on your way to dropping those unwanted pounds once and for all!

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The key to overcoming the obstacle of feeling overwhelmed is to make your goal smaller! The 50+ extra pounds didn’t come over night. Don’t expect for them to disappear over night (we wish!) For example, write down a goal each week and then tell someone about it. There is something about accountability that helps you stick to your goals. Don’t think about the looming 30 pounds total and how are you ever going to make that happen. Instead, think about the next three pounds and that’s it. Don’t let your mind go beyond the next three pounds. When you are three pounds down, take time to be happy about it and reward yourself for what you have accomplished, (not with food of course) and then set your next small, immediate goal.

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Another way to take baby steps is to add a new healthy habit each week. It takes approximately 21 days to form a habit. Try adding just one each week. Too often we try to accomplish everything at the same time. We are only setting ourselves up for failure.

Instead, every Sunday, come up with a new, small habit you are going to adopt. That’s about four new habits per month, 48 new healthy habits per year. You can pretty much guarantee those weekly habits will add up to a new improved you! Some small habits you could add include: drinking more water, introducing strength training, or starting a food journal. If you are not a breakfast eater, this is a great start! Or begin eating healthier desserts; contact me for some yummy recipes!! Pack your lunch, not only is this a healthier version than eating out everyday, it will also save you a ton of money. Try a new workout, or up your intensity of your exercise. There are numerous ideas you can try each week. Just remember to keep adding habits—because it’s your efforts each week that will bring out the real change.

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Lastly, take away a bad habit each week. This one is usually a lot harder than it sounds.

What habits can you get rid of? Your health also can be vastly improved by things you stop doing. Eat a little less sugar each week. Can you give up soda? Stop buying foods that tempt you while you are at the store. I always tell my clients that the Keebler Elves don’t magically appear at night and fill your cupboards with those bad temptations. YOU PUT THEM THERE … so STOP buying the temptations, you have already won half the battle! Stop eating directly out of a bag or box. Eliminate a few processed food items from your grocery list. Stop avoiding workouts. Stop having second helpings. Each week, select one thing to stop doing to improve your health. hese three steps can trick you and your body into a healthier lifestyle by slowly introducing T change into your life. Before you know it, you will love the changes you see and feel!

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❤❤ Made by Hand

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❤❤ lori started making jewelry in 1990 when she became weary of paying so much money in the stores for cool styles. She is classically self-educated in the art of jewelry making through ferociously reading volumes of books on the subject and through the labor intensive method of trial and error. lori’s sole intention is always to craft something that is so unique and so emotionally evocative that each woman who wears her jewelry would immediately catch lori’s aesthetic vision and make it her own.

❤ 50

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www.etsy.com/shop/heartworksbylori

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Photos: HeartWorks by Lori

www.lulus.com

photos: lulus.com

My Soul Started to Whisper –

I Had to Listen

by Karlena L. Wallace

Has your soul ever whispered to you? Seriously, I know it sounds crazy—but really, have you listened to the signals your body releases; the markers in your journey, and sometimes even what your business subliminally reveals?

There have been times I’ve heeded. There have been times I ignored.

Today, I’m making a conscious effort to listen with my eyes wide open.

You see, I have heard the can’ts, don’ts, won’ts, maybes, not now, never will, never be, never do— and for the most part, those things didn’t deter me, they simply made me work harder, faster, and more relentlessly. But here’s the problem, life and business became a chore. I would even say that business specifically became somewhat of a burden. I fell into the rat race I vowed to never revisit.

When the whisper came that it was time for my business to shift and my life to follow, I scrutinized reasoning to decipher What? When? Where? Why? How? But almost instantly my mind and body became fatigued. While on my journey to edify, strengthen, and advocate others, it seemed I was losing myself. It was clear I just needed to BE and DO. Be me. Be in the present.

Do what matters most (to me). Do what feels soul satisfying.

Is your soul sending you all kinds of messages and signals? Are you listening? If not, take a moment to hear and FEEL what’s being conveyed. The results can be liberating!

My soul told me to stop trying to MAKE EVERYTHING HAPPEN and simply claim my position.

My soul told me to stop looking at what was HAPPENING AROUND ME and tunnel my vision.

My soul told me to stop focusing on PROBABILITY and live with INTENTION. My soul told me sometimes the greater path is DESERTED but not without REWARD.

My soul told me to stop trying to make everything happen and simply claim my position.

At this very moment, I’m being reminded that a path of progression and discovery can lead to tranquility and understanding—but only if we accept it as such.

Every lesson doesn’t have to be arduous. Every lesson doesn’t have to be painful.

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The SWIBA Awards Take Over Atlanta!

As expressed by Kemya Scott (@MissKemya via Twitter)

F

rom the very first time I heard Stiletto Woman Media’s CEO Karlena Wallace share her vision for the first live Stiletto Woman in Business Awards (SWIBA); I knew it was going to be stellar! I’m talking since DAY ONE this event was destined to become a life changing experience for anyone that participated and attended.

Why was I so tenacious in promoting SWIBA? I knew every female entrepreneur would want to attend this event, whether she knew it or not!

The 2012 Stiletto Woman in Business Awards started out as a conference, and became an EXPERIENCE!

A Magnificent Scene to Behold I was filled with pride as I looked out into the audience and observed all these beautiful women that were soaking in all the knowledge from the speakers. You could see the “ooohs” and “ahhhs” and the light bulbs glowing in our brains as the speakers shared their words of wisdom. You could feel the strength and sheer determination of those in the room. There was an electric energy from corner to corner, with a little bit of dancing thrown in, thanks to speaker Kelly Lynn Adams!

Speakers Were Power Players There was so much talent coming from the podium, it was undeniable! The speakers shared succinct, vivid accounts of how they made it to where they are today.

No sugar-coated glory speeches here, this was all guts!

They shared motivational and inspirational success stories, weaved with power tactics that each of us could use to our advantage. We took notes all day long!

Strategic Direction and Solutions Each Q&A session was like an open forum, where you could ask questions and everyone that had something to offer would respond. I mean everyone! We said there would be strategy sessions, and we came up with full-blown strategies for those that said they needed it.

Never have I attended an event where the attendees took this much time to give tactical advice to each other. This was business building at its finest!

And how could I forget – I have an official print copy of Stiletto Woman Magazine!

The Awards – Passion and Triumph Reigned It was quite moving to see the honorees receive their awards and to hear their acceptance speeches. They were so humbled and appreciative of the faith and support from the SWIBA community. The honorees shared their struggles, stories of overcoming doubts, fears, and obstacles—all the things that allowed them to ultimately succeed both personally and professionally. Pride and tears flowed everywhere.

Congratulations to the 2012 Stiletto Woman in Business Award Honorees!

Empowerment, Strength, and Support We shared struggles and success stories, all in the name of empowerment. And you know what, I’m sure every attendee returned home fired up and ready to conquer the world! There was such a sense of communal empowerment, not only professionally, but on a personal level. Like we participated in something BIG, and we did it together in a supportive environment.

Everyone who attended needed to be there. This event was tailor made for all of these women.

It was a conference + awards program + professional development session + personal coaching + networking bonanza + empowering experience all neatly wrapped in the SWIBA brand.

It couldn’t have been any better.

I am truly honored to have participated in such a ground-breaking conference.

Whew, did you get all that?

So… who’s joining me at the 2013 SWIBA Awards?! I don’t know when it is or where it is, but I’ll be there! Will you?

award winners 2012

STYLE BUSINESS OF THE YEAR

Rekha Krishnamurthi Divine NY & Co. // New York, NY www.divineny.com 2 Years in Business

Tell us about your work.

What insight can you give a woman going after her dream?

I am the founder and creative designer behind Divine NY & Co. My mission is to add color to people’s inner and outer world through my passion and love for design, color, texture and prints. I offer online design services for interiors, chic home accessories such as pillows, sari throws and design tips and inspiration through my weekly E-zine and video series, “Live Colorfully. Style Beautifully”.

Be patient and be prepared for challenges! Be receptive to change your business strategy, product or service, as needed. For example I originally wanted to be a fashion designer and started my dream by designing a collection of henna-inspired printed t-shirts. Though I was moderately successful with this, when I tried to expand the line to include more than t-shirts, I faced many roadblocks in production/manufacturing and could not scale it in a way that it would be profitable. So I took a break from my fashion line. Around the same time I moved into my new condo and discovered that my passion for creating home accessories and interior design was far greater than it was for fashion! It hit me that this was a better fit for me and where my talents truly lie.

I launched online design services in 2011, the budget-friendly alternative to a full-service interior design firm. I help clients come up with a design concept for their home virtually via Skype and email. This service is perfect for the customer who has some of their own design ideas but unsure how to put it all together – it serves as a blueprint to help the customer be a designer of their own space. They can then design their space at their leisure – leap when they see sales or when their budget allows it!

My line of pillows and sari throws is designed and handcrafted locally in New York City. They are one of a kind and produced in small batches. The collection is made from recycled saris, raw silk and fabric remnants repurposed to create new designs and styles. The saris and fabric remnants we use are carefully cut, creatively arranged and sewn in place to create a stunning pillow or throw. In my efforts to keep production local, I work with the ladies of Wishwas.org, a non-profit organization who help complete the finishing of the designs.

What inspires you?

My design work is inspired by my love for bright, bold color, abstract patterns and my desire to create something unique for my customers. I’m fascinated by interesting textures that I see in everyday life, from storefront windows, to billboards in Times Square and even subway ads! My South Asian background plays a pivotal role in the patterns and color palettes I select for my designs.

Successful women entrepreneurs who have launched businesses based on their passion inspire me. I love reading their stories and learning about how they got there; the obstacles they had to overcome and what strategies they used that worked for them.

Do you have any business strategy advice for new entrepreneurs?

1. Don’t wait for the perfect moment or for everything to be just right – you can get started now. It may be as simple as starting with a blog that shares your passion or just a single product or service. You will learn what works and what doesn’t work and you can tweak your product or service as you go.

2. Don’t view challenges as failures; it forces you to think outside of the box and come up with creative solutions and ideas.

3. Fine-tune your business process as you go in order to be able to sustain growth. Your business process may not be perfect in the beginning and that’s OK. But always be thinking of ways to improve and have solid processes in place. It will be easier to outsource or delegate when you do start to grow.

4. If you are a designer producing a product line – always keep the cost of production in mind. You may have the greatest design idea in the world but if it does not make sense from a cost perspective, you will not be able to produce it. You may have to modify your design or create a new design that fits the budget.

5. Use social media as a way to build your expertise and brand yourself along with your product or services. It’s a free tool – use it effectively!

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INNOVATIVE ENTREPRENEUR OF THE YEAR

Laurie Davis eFlirt Expert // New York, NY & Boston, MA www.eFlirtExpert.com 3 Years in Business

Tell us about your work.

What insight can you give a woman going after her dream?

eFlirt Expert is an online dating consultancy that helps singles navigate the intersection of dating and technology. We help singles choose the dating site that’s right for them, create engaging and personalized profiles and communicate with matches. We also provide online support through date coaching, social media flirting advice and wardrobe recommendations.

Seek out other women like you. Even in traditionally maledominated fields, there are more and more associations, LinkedIn Groups, entrepreneurial organizations and mentorship programs that help women starting out.

What inspires you?

Constantly build your network. If you’re a sole founder like me, your relationships become your support system. And of course, you’ll naturally create new business opportunities, partnerships and referral sources. Networking doesn’t always need to happen in-person, either. I’ve made so many connections through social media and love how platforms like Twitter, Facebook and Foursquare allow me to cultivate relationships.

Day-to-day: I’m inspired by helping singles find love. There is nothing more rewarding than getting a call from a client who is recently engaged! Big-picture: I’m also inspired by being a female entrepreneur and leader in the tech space. I try to pass that inspiration onto new and aspiring entrepreneurs as well.

Do you have any business strategy advice for new entrepreneurs?

MOM ENTREPRENEUR OF THE YEAR

Jennifer Covello Frittabello, LLC // Norwalk, CT www.frittabello.com 3 Years in Business Tell us about your work.

Jennifer Covello is the owner and founder of Frittabello baby gifts.

Covello has authored and published an award-winning baby journal, “My Life” and a children’s book, Frittabello and his Angel.

Her line also includes 100% organic cotton layette and stationery.

What inspires you?

My children inspire me as they are continually showing me the areas in which I need to learn and grow. I’m inspired by other moms as well when I see their resiliency, creativity, and passion for motherhood.

What insight can you give a woman going after her dream?

Get clarity on your vision and then go for it! Surround yourself with

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supportive people and never give up.

Do you have any business strategy advice for new entrepreneurs?

Conduct as much research as possible on your products or services and your target market to be sure that there’s a market for what you have to offer before you invest any money.

COACH/MENTOR OF THE YEAR

Darnyelle A. Jervey

Incredible one enterprises, llC // Newark, De www.incredibleoneenterprises.com 4 Years in Business

Tell us about your work.

As the CEO of Incredible One Enterprises, LLC, I help business leaders; both entrepreneurs and corporate, define, own, unleash and leverage their Incredible Factor. For entrepreneurial business leaders, that means helping them attract more clients, make more money and gain more leverage in their industry using mindset, marketing, and money-making strategy. For corporate leaders, that means helping them to redefine their corporate culture in a way that increases employee engagement, encourages peak performance and ensures that all members of the team feel authentic in helping the organization to attract more clients, make more money and gain more leverage in their industry.

Incredible One Enterprises is a marketing strategy, empowerment, and business optimization firm for business leaders who desire to define, own, unleash, and leverage their Incredible Factor by serving others doing what they love. We offer keynotes, workshops, seminars, and a suite of business and executive coaching services.

What inspires you?

Unique Selling Proposition and Hot Undeniable Gift in a Client Magnetic Package) and realize that they can enjoy their chosen lifestyle while serving others doing only what they love.

What insight can you give a woman going after her dream?

Be sure that your dream solves a problem for others, because entrepreneurs solve problems for profit. Make your dream nonnegotiable, hire a coach/mentor and do something profitable and productive each day to advance the status of your dream.

Do you have any business strategy advice for new entrepreneurs?

1. Get clear on your ideal client.

2. Be sure you can solve a top of mind problem for your ideal clients.

3. Be prepared to offer strategic solutions to their problems.

4. Create authentic and compelling marketing so that you draw them to you in record numbers 5. Be consistent.

Watching people’s lives change forever when they grab hold to their Incredible Factor (Secret Sauce, Signature Business Move,

make your dream non-negotiable; hire a coach/mentor and do something profitable and productive each day to advance the status of your dream. – darnyelle a. jervey

BUSINESS ON THE RISE AWARD

Tamika Brown RSvp Special events & occasions 2 Remember // Troy, MI www.rsvppremier.com | www.occasions2remember.com 11 Years in Business

Tell us about your work.

As an event planner & designer, I plan and design corporate events and social soiree’s such as star-studded red carpet galas, black tie affairs, birthday celebrations, press launches, political fundraisers, weddings, grand openings, public festivals and live entertainment events and more across the U.S. We are a comprehensive event planning, design and production company capable of providing an all-inclusive customized event experience. Beginning with developing the event concept and custom invitations and ending with personalized thank you gifts.

Our focus is to effortlessly integrate our client’s vision and brand into their event by stimulating all senses to inspire the audience using targeted sights, sounds, tastes, textures and focused entertainment that leave a lasting impression among guests.

What inspires you?

I find inspiration everywhere! Film & television, fashion, magazines, and hotel interior designs are all great sources of

design inspiration. I also keep abreast of the latest trends by attending industry trade shows & workshops, perusing the internet and by designing inspiration boards on Pinterest.

What insight can you give a woman going after her dream?

Thoroughly research the industry in which you are considering so you will have a realistic vision of what to expect. Network and talk with other people in the same profession and find a mentor.

Once you have armed yourself with these important tools – move forward and follow your passion!

Do you have any business strategy advice for new entrepreneurs?

Determining the best legal structure for your business is important. Whether you want to become a sole proprietor, form a partnership, or a limited liability corporation; research to find out which option is best for you and which legal structure provides better protection for your business interest.

i find inspiration everywhere! Film & television, fashion, magazines, and hotel interior designs are all great sources of design inspiration.

–tamika brown

YOUNG ENTREPRENEUR OF THE YEAR

Aquila Jones vizi Stylez // McDonough, GA www.vizistylez.net 1+ Years in Business Tell us about your work.

My work is customized to the eye of my clients. I present the vision that they visually describe to me.

What inspires you?

Passion inspires me. I enjoy the ‘hobby’ so much that I turned it into a career. I enjoy designing works of art for my clients that are unique, different and one-of-a-kind. Designing from this perspective shows my passion and heart that I put into it.

This relentless effort compels my clients to retain the product for future needs. All of my clients have made my products keepsakes. In addition, I receive much positive feedback from them about the products.

What insight can you give a woman going after her dream?

Always follow your dream! God gives you visions and dreams that are known only to you. The dreams are like goals in that you have to work towards success. As a woman going after a dream, you have to look at the dream as a prize that you are fighting to win.

Sweat, hard work and disappointments all compose the fight to

achieve the dream. You will experience these things, but God will take you through these obstacles to show just how much perseverance is within you. As a singer once said, ‘In order to get something, you have to go through something.’ (Betty Wright, ‘No Pain, No Gain’).

Do you have any business strategy advice for new entrepreneurs?

Keep your eyes on the prize. All of you hard work will pay off.

MOM ENTREPRENEUR OF THE YEAR

Gabby F. Gumdrop Swap // Bridgeport, CT www.gumdropswap.com 2+ Years in Business

What insight can you give a woman going after her dream?

Do your research! Find a niche in the market that hasn’t been met or improve an existing business model.

Tell us about your work.

Do you have any business strategy advice for new entrepreneurs?

Unique boutique specializing in new and pre-loved kids and maternity clothing and more.

Do something you’re passionate about. Passion will be your fuel before the dollars roll in.

What inspires you?

I hated working in a corporate setting. The thought of going back pushes me to be successful as an entrepreneur!

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PRODUCT-BASED BUSINESS OF THE YEAR

Ardra Tippett Cake Cafe Atlanta // Atlanta, GA www.cakecafeatlanta.com 4 Years in Business What insight can you give a woman going after her dream?

Get tunnel vision and if you can feel this dream in your body and not just your mind don’t give up and never stop, but more importantly, do not ever make being a woman or having children an excuse for not being EXCELLENT! Do you have any business strategy advice for new entrepreneurs?

Tell us about your work.

My business strategy advice is preparation. Be willing to pay

I own/operate a full service retail/wholesale bakery specializing in cakes, cobblers, cupcakes, cookies, pies, brownies and 131 flavors of gourmet popcorn!

for knowledge and expertise. Don’t believe that you can do everything because you’re smart and familiar with a particular subject. If you designed your business card, created your website, processed your own accounting & bookkeeping, manage your employees, handle human resources, and manage your own social media, you are doing too much! It’s OK to pay a specialist to handle critical aspects of your business.

What inspires you?

What inspires me is the difference I see in the faces of people enjoying our products, and the impact this company has had in the lives of the people I’ve made part of our team.

FASHION BUSINESS OF THE YEAR

Kelly Dooley BodyRock Sport // New York, NY www.bodyrocksport.com 2+ Years in Business Tell us about your work.

I own BodyRock Sport, an active wear company that strives to empower women to LOVE the skin they’re in by providing them with clothing that is equally fashionable, functional, flattering, and versatile.

What inspires you?

Strong, unique, beautiful women who are confident and independent. Our company mantra is: “BodyRockers are those women who walk into a room and electrify it with their confidence. Be that woman.” I am also inspired by fashion, the female body, art, and nature.

What insight can you give a woman going after her dream?

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Follow your instinct, treat others the way you wanted to be treated, work hard, dream big, never give up, stay true to yourself, surround yourself with positive and inspiring people, and network.

Learn from your mistakes, stand up for whatever it is you believe in, and no matter what, just do you! Being unique is what will distinguish you from the rest of the crowd.

Do you have any business strategy advice for new entrepreneurs?

Have a business plan but realize that you are going to have to modify the plan from time to time. I always like to say, “Draw a map but do so in pencil.” Also, more than anything be patient.

Success does not happen overnight. The vast majority of small business owners give up too quickly. Be resilient. Lastly, be sure

ENTREPRENEUR OF THE YEAR // HEALTH & HEALING

Dr. Sabrina Jackson,

PhD

Sabrina Jackson Enterprises // Detroit, MI www.sabrinajackson.com 16 Years in Business

Tell us about your work.

I am a “People Expert” I help people deal with people even if that person is themselves. I am a professional speaker who conducts training, keynote addresses, consulting, and facilitation services to clients around the world.

What inspires you?

Seeing people who felt things would never get better realize it has! Improvement in all forms of relationships is possible.

like others’ paths, but it is not supposed to as it is your unique path. Surround yourself with people who support you and not just stomach you. Lastly, remain coachable … make sure you can receive feedback gracefully.

Do you have any business strategy advice for new entrepreneurs?

Study your industry and understand the needs within your market, then discover your unique niche. THEN WORK IT Like no other!

What insight can you give a woman going after her dream?

Make sure she follows her path and understand it may not look

THE TRAILBLAZER IN BUSINESS AWARD

Yamile C. Jackson,

PhD, PE, PMP

Nurtured by Design // Houston, TX www.nbyd.co 10 Years in Business What inspires you?

My now healthy son, Zachary was born in 2001 weighing less than 2 lbs and was hospitalized for 155 nights. I promised him that his pain and struggle to survive were not going to be in vain. Zachary is our CIO (chief inspirational office) and we work on his behalf.

What insight can you give a woman going after her dream?

Tell us about your work.

Newborns, regardless of weight and medical condition, only develop their brain, grow and heal while in deep sleep. Nurtured

by Design is the pioneer and global leader in life sciences that successfully applies research and development, ergonomics engineering, and Kangaroo Care, to design evidence-based products that help facilitate sleep, reduce morbidity and mortality of healthy, preemies, and ill newborns and ensure an effective inclusion into his/her family.

Find your passion and study. Prepare yourself to be the best in the business, and surround yourself with people smarter and more capable than you.

Do you have any business strategy advice for new entrepreneurs?

Run your business as if it was a big corporation, no matter how small it is and make risk management an important piece of your business plan.

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BUSINESS ON THE RISE AWARD

Danielle Ware After Dark Lingerie & Sexy Apparel Store // Olive Branch, MS www.afterdarklingeriestore.com 1 Year in Business

Tell us about your work.

After Dark Lingerie Store is for women who want to feel sexy for their partners and don’t want to break the bank. I offer luxury products for an affordable price. My vendors offer top quality products most within the US. I add a personal touch by hand selecting every item that I offer on my site. I offer style assessment for those women who would like to change their bedroom scene; however, are unsure about how to do it. If my site does not offer the style, color, or size you are looking for that’s when I become your personal shopper and dedicate countless hours identifying how to meet your needs.

After Dark has provided personal shopping for males as well.

I receive a host of emails from males looking for items to help spice up their bedroom not only for their women but for themselves. What makes my site so special? Women/men are oftentimes bashful about certain products such as adult toys.

Therefore, I offer adult toys but not on my site. My customers email me for adult toys. There is no toy I can’t get.

I’ve been approached or emailed on numerous occasions asking why I won’t publish them [adult toys] on the site. Initially, that was not the direction of the store. However, after attending The SWIBA Award conference and gaining the feedback of so many customers, this may soon be a possibility. Additionally, doesn’t it feel great to purchase luxury lingerie in the comfort of your own home; gaining the feedback and insight from your mate? Being able to see their observation when looking at certain items that may be appealing to them. I call that relationship therapy and we provide that. My store opens up the lines of communication between you and your mate.

What inspires you?

My family! These past couple of years has been tough for my family. We have been faced with, at times, unbearable pain.

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However, we are still standing strong. What made me take the risk of being a business owner was my own personal struggle with illness. Prior to a life threatening situation I wanted to open a business but was afraid of the risks. However, I felt like God gave me another chance at life. Therefore, I moved forward.

What insight can you give a woman going after her dream?

Always start with a plan, never go in blindsided. You won’t know all the pros and cons until you take the risk; however, gather some data. Never give up, don’t listen to negative people who tell you it won’t work. Taking risks are all part of being an entrepreneur. You have to be able to step outside your comfort zone. In most cities there are several women stores not enough men stores and definitely not enough relationship enhancer stores. That was my drive!

Do you have any business strategy advice for new entrepreneurs?

1. Create a business plan.

2. Network with others to see how they run their business and learn different marketing, advertising and business strategies.

3. Join a business group where you can participate in writing/ networking forums and learn about new services/products being brought to market.

4. Be open to learning new things; even from people you don’t know. You can learn so much from a single conversation.

5. Stay encouraged, stay empowered, and remain positive. A mountain wasn’t built in one day so your business won’t grow in one day either.

ENTREPRENEUR OF THE YEAR // EDUCATION & TEACHING

Catrice M. Jackson Emerge Consulting, LLC Catriceology Enterprises // Dallas, TX www.catricejacksonspeaks.com 5 Years in Business love being in the presence of brave, bold, authentic and truthliving women who have BIG dreams and take big action to produce the delicious fruit of their passion and purpose.

What insight can you give a woman going after her dream?

Tell us about your work.

I am an international speaker, message mentor, and SwagHERlicious Specialist who speaks and coaches women to unveil their naked truth and share their authentic message with the world. I believe every woman’s voice needs to be heard. I teach womenpreneurs, new and aspiring speakers, and professional women how to creatively craft a compelling message, own the stage and release their SwagHERlicious from behind the scenes and on stage speaking success.

I help women unmask their message, create a compelling story, and own the stage with charisma, authenticity, and smoking hot confidence.

What inspires you?

I am inspired by people who defy the odds, push through the pain, and refuse to let their circumstances define their destiny. I

To believe deep down in her bones that she is worthy and deserving of the desires of her heart. To be courageous and take risks. To not be afraid to be different and or blaze a new trail and to always trust her intuition regarding business decisions. Lastly, but most important to seek, be, live and show up in truth.

Do you have any business strategy advice for new entrepreneurs?

Brands have tremendous power and it will be your brand that sets you apart from the crowd. Let your truth and soul be the foundation of your brand and remember that you (your business and brand) are always on the platform, so master the art of speaking about who you are, what you do and how you serve the world. You are your brand 24/7. Secondly, social capital is the new currency. Build lasting, real, and reciprocal relationships with other business owners and potential clients from a place of collaboration, integrity, mutual respect, and support.

2012 SWIBA // Sponsors and Advisory Board Kelly Lynn Adams www.kellylynnadams.com

Azalea McKinney www.highheeljunkie.com

Amy Barnes www.amybarneswlc.com

Jennifer Mowatt www.socialinfluence360.com

Lissahn DeVance www.enrapturedevents.com

Carol McKnight www.euphoriaaffairs.com

Andrea Griggs www.femaleswithamission.com

Kemya Scott www.phiscomarketing.com

Alisha Nesbitt www.enchantedeventsofatlanta.com

Antoinette Sykes www.antoinettesykes.com

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THE WINNING HONOREES Young Entrepreneur of the Year AQUILA JONES, www.vizistylez.net KRISTIN HUBBARD, www.ourdjrocks.com Mom Entrepreneur of the Year GABBY, www.gumdropswap.com JENNIFER COVELLO, www.frittabello.com Coach/Mentor of the Year DARNYELLE JERVEY, www.incredibleoneenterprises.com Social Media Influencer of the Year LYSS STERN, www.divamoms.com Entrepreneur of the Year – Marketing & Communications BRANDI STARR, www.cassiusblueconsulting.com

Startup Entrepreneur of the Year CHERYL SMITH, www.catchsocial.com Entrepreneur of the Year – Consulting & Business Services TAMARA NALL, www.theleadingniche.com The Trailblazer in Business Award YAMILE JACKSON, www.nurturedbydesign.com Inspirational Entrepreneur of the Year CHERYL WOOD, www.cherylwoodempowers.com Artistic Entrepreneur of the Year ME RA KOH, www.merakoh.com Innovative Entrepreneur of the Year CINNAMON BOWSER, www.nailtaxi.com LAURIE DAVIS, www.eflirtexpert.com Girl Advocate of the Year CRYSTAL MOORE, www.ladiesinwaitinginc.org Entrepreneur of the Year – Health & Healing DR. SABRINA JACKSON, www.sabrinajackson.com Blogger of the Year MAELING TAPP, www.naturalchica.com JENNIFER GERLOCK, www.hipasiwannabe.com

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Entrepreneur of the Year – Weddings & Events SUMMER MCLANE, www.mysimplyperfect.com Wedding Website of the Year MARY CHATMAN, www.blackbride.com Entrepreneur of the Year – Youth Services & Products TINA MARIE HARRISON, www.fabcampgirls.org HALEY KILPATRICK, www.desiretoinspire.org Entrepreneur of the Year – Education & Teaching CATRICE JACKSON, www.catriceology.com Style Business of the Year REKHA KRISHNAMURTHI, www.divineny.com Website of the Year JANE PARK, www.julep.com Author of the Year KRISTEN BROWN, www.kristenkbrown.com ANGIE DUDLEY, www.bakerella.com Fashion Business of the Year KELLY DOOLEY, www.bodyrocksport.com Photography Business of the Year KERI DOOLITTLE, www.keridoolittlephotography.com Entrepreneur of the Year – Cuisine & Desserts TAMARA ECKLES, www.jemofthesouth.com Service-Based Business of the Year VANESSA PARKER, www.thepinkboss.com

Entrepreneur of the Year – Social & Non-profit LEIGH HURST, www.feelyourboobies.com

Product-Based Business of the Year ARDRA TIPPETT, www.cakecafeatlanta.com

Entrepreneur of the Year – Creative Arts & Media

Women’s Organization of the Year

SANDRA SALAS, www.recoveringirma.com

TIERRA DESTINY REID, www.seriousstartups.com Web/Graphics Business of the Year LATANYA ORR, www.iselah.com Entrepreneur of the Year – Beauty & Wellness JENNIFER YEN, www.purlisse.com Best Overall Business of the Year TINA WELLS, www.buzzmg.com BUsiness On the Rise Award DANIELLE WARE, www.afterdarklingeriestore.com TAMIKA BROWN, www.rsvppremier.com

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2012 SWIBA Award Finalists The Trailblazer in Business Award Marcia Miller, www.mud-pie.com Cynthia Hale, www.rayofhope.org Laurie Davis, www.eflirtexpert.com Cheryl Wood, www.cherylwoodempowers.com Yamile C. Jackson, PhD, PE, PMP, www.nurturedbydesign.com Jenny Israel, www.jennyisrael.com Tina Wells, www.buzzmg.com Tamara Romeo, www.sdofficedesign.com Dr. Sabrina Jackson, www.sabrinajackson.com Tamara Nall, www.theleadingniche.com Andrea Arena, www.2placesat1time.com Mary Chatman, www.lovelifedesignsllc.com Shavonne Reed, www.opua.com Startup Entrepreneur of the Year Cheryl Smith, www.catchsocial.com Summer McLane, www.mysimplyperfect.com Kristin Hubbard, www.ourdjrocks.com Elvira Guzman, www.elviegpr.com Rekha Krishnamurthi, www.divineny.com Kelly Dooley, www.bodyrocksport.com Shawn Brown, www.cheesecaked.com Danielle Ware, www.afterdarklingeriestore.com Amber Soletti, www.onspeeddating.com Inspirational Entrepreneur of the Year Cheryl Wood, www.cherylwoodempowers.com Katrina Harrell, www.katrinamharrell.com Me Ra Koh, www.merakoh.com Dr. Sabrina Jackson, www.sabrinajackson.com Candace Reese, www.theceopundit.com Cynthia Hale, www.rayofhope.org Shayla Smart, www.speakinghearts.com Jenny Israel, www.jennyisrael.com Dr. Carolyn Miller, www.drcarolynmiller.com Kari Fulmek, www.equineconnection.ca Artistic Entrepreneur of the Year Aisha Holly, www.doobydesign.com Jennifer Black, www.girlsconferencespeaker.com Rekha Krishnamurthi, www.divineny.com LaTanya Orr, www.iselah.com Me Ra Koh, www.merakoh.com Keri Doolittle, www.keridoolittlephotography.com Amanda Heer, www.fantasyfloraldesigns.com Kayisha Thompson, www.pinkprincesspastry.com Monique Escudie, www.blossomsatlanta.com Michelle Ciarlo-Hayes, www.mkcphotography.com Lauren Chekanow, www.sugarstyleevents.com Young Entrepreneur of the Year Kristin Hubbard, www.ourdjrocks.com Esther Julee, www.estherjulee.com

Danielle Ware, www.afterdarklingeriestore.com Jennifer Black, www.girlsconferencespeaker.com Danielle Cuomo, www.virtualassistusa.com Natalie Franke, www.nataliefrankephotography.com Brittney Greene, www.blackpositiveimage.com Aquila Jones, www.vizistylez.net Krystle, www.midoristarmedia.com Mom Entrepreneur of the Year Jennifer Gerlock, www.hipasiwannabe.com Cheryl Wood, www.cherylwoodempowers.com Yamile C. Jackson, PhD, PE, PMP, www.nurturedbydesign.com Brandi Starr, www.cassiusblueconsulting.com Toushonta Hogan, www.scentsationalsoaps.biz Cheryl Smith, www.catchsocial.com Shavonne Reed, www.opua.com Shawn Brown, www.cheesecaked.com Ardra Tippett, www.cakecafeatlanta.com Vanessa Parker, www.thepinkboss.com Jennifer Covello, www.frittabello.com Renee Ross, www.cutiebootycakes.blogspot.com Gabby F., www.gumdropswap.com Social Media Influencer of the Year Tamara Eckles, www.jemofthesouth.com Jordana Jaffe, www.embarkability.com Lyss Stern, www.divamoms.com Brandi Starr, www.cassiusblueconsulting.com Jennifer Gerlock, www.hipasiwannabe.com Innovative Entrepreneur of the Year Cinnamon Bowser, www.nailtaxi.com Jane Park, www.julep.com Elvira Guzman, www.elviegpr.com Cheryl Smith, www.catchsocial.com Tish Davis, www.eleganteventsitters.com Mary Chatman, www.lovelifedesignsllc.com Laurie Davis, www.eflirtexpert.com Cheryl Mancini, www.pantsunheeled.com Blogger of the Year Jennifer Gerlock, www.hipasiwannabe.com Tamara Eckles, www.jemofthesouth.com Jordana Jaffe, www.embarkability.com Keri Doolittle, www.keridoolittlephotography.com Lyss Stern, www.divamoms.com Renee Ross, www.cutiebootycakes.blogspot.com Maeling Tapp, www.naturalchica.com Website of the Year Kelly Dooley, www.bodyrocksport.com Vanessa Parker, www.thepinkboss.com Jane Park, www.julep.com Tish Davis, www.eleganteventsitters.com

2012 SWIBA Award Finalists Mary Chatman, www.blackbride.com Regina Jackson, www.gbdesignstudio.com Sabrina Peterson, www.theglambar.com Aisha Holly, www.doobydesign.com Coach or Mentor of the Year Sheevaun Moran, www.energeticsolutions.net Dr. Sabrina Jackson, www.sabrinajackson.com Laurie Davis, www.eflirtexpert.com Candace Reese, www.theceopundit.com Dr. Lorraine Edey, www.coachinginspirations.com Catrice M. Jackson, www.catriceologyenterprises.com Jennifer Ianoale, www.jenniferianoale.com Jordana Jafee, www.embarkability.com Darnyelle Jervey, www.incredibleoneenterprises.com Dr. Carolyn Miller, www.drcarolynmiller.com Author of the Year Kristen Brown, www.kristenkbrown.com Cynthia Hale, www.rayofhope.org Lyss Stern, www.divamoms.com Angie Dudley, www.bakerella.com Debra Shigley, www.thegogettergirls.com Dr. Lorraine Edey, www.coachinginspirations.com Paula Chase Hyman, www.paulachasehyman.com Lucinda Cross, www.lucindacross.com Girl Advocate of the Year Kristin Hubbard, www.ourdjrocks.com Haley Kilpatrick, www.desiretoinspire.org Tina Marie Harrison, www.fabcampgirls.org Jennifer Black, www.girlsconferencespeaker.com Crystal Moore, www.ladiesinwaitinginc.org Paula Chase Hyman, www.paulachasehyman.com Photography Business of the Year Esther Julee, www.estherjulee.com Me Ra Koh, www.merakoh.com Natalie Franke, www.nataliefrankephotography.com Michelle Ciarlo-Hayes, www.mkcphotography.com Keri Doolittle, www.keridoolittlephotography.com Shannon Belletti, www.bellettiphotography.com Fashion/Style Business of the Year Nina Gleyzer, www.ninascouture.com Tierra Destiny Reid, www.stylishconsignments.com Kristin Borden, www.grace4girlz.com Rekha Krishnamurthi, www.divineny.com Kelly Dooley, www.bodyrocksport.com Lauren & Madison, www.armcandybracelets.com Yujin Wood, www.workchic.com Kalyn Johnson, www.kalynjohnson.com Cheryl Mancini, www.pantsunheeled.com

Service-Based Business of the Year Tamara Romeo, www.sdofficedesign.com Katrina Harrell, www.katrinamharrell.com I’na Saulsberry, www.thestarfiregroup.us Cinnamon Bowser, www.nailtaxi.com Tamika Brown, www.rsvppremier.com Danielle Carter, www.liveandlovelifeva.com Vanessa Parker, www.thepinkboss.com Danielle Cuomo, www.virtualassistusa.com Jocylyn Midghall, www.yourfabva.com Product-Based Business of the Year Kristin Kuhlke, www.freshcupcakes.com Toushonta Hogan, www.scentsationalsoaps.biz Shavonne Reed, www.opua.com Ardra Tippett, www.cakecafeatlanta.com Jane Park, www.julep.com Amanda Heer, www.fantasyfloraldesigns.com Jennifer Covello, www.frittabello.com Andra Hall, www.camicakes.com Kristina Hansen, www.uptowngirldesigns.com Janelle & Fabiola, www.thecakemamasparties.com Swati Yadav, www.bollybabyfit.com Web/Graphics Business of the Year LaTanya Orr, www.iselah.com Marlynn Schotland, www.urbanblissdesign.com Regina Jackson, www.gbdesignstudio.com Aisha Holly, www.doobydesign.com Women’s Organization of the Year Lyss Stern, www.divamoms.com Tierra Destiny Reid, www.seriousstartups.com Shayla Smart, www.speakinghearts.com Tina Marie Harrison, www.fabcampgirls.org Jan Lazerus, www.vixenfitnessonline.com Debra Shigley, www.thegogettergirls.com Entrepreneur of the Year – Weddings & Events April Dorsey, www.thedtales.com Summer McLane, www.mysimplyperfect.com Amanda Heer, www.fantasyfloraldesigns.com Mary Chatman, www.lovelifedesignsllc.com Shannon Belletti, www.bellettiphotography.com Lindsay Pitt, www.toast-events.com Monique Escudie, www.blossomsatlanta.com Esther Julee, www.estherjulee.com Carla Duncan, www.oocatl.com Tamika Brown, www.rsvppremier.com

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2012 SWIBA Award Finalists Entrepreneur of the Year – Marketing & Communications Regina Jackson, www.gbdesignstudio.com Elvira Guzman, www.elviegpr.com Brandi Starr, www.cassiusblueconsulting.com Tina Wells, www.buzzmg.com Erika Taylor Montgomery, www.threegirlsmedia.com V. Michelle Stephenson, www.vmscommunications.net I’na Saulsberry, www.thestarfiregroup.us Entrepreneur of the Year – Youth Services & Products Tina Marie Harrison, www.fabcampgirls.org Kristin Borden, www.grace4girlz.com Tina Wells, www.buzzmg.com Gabby F., www.gumdropswap.com Swati Yadav, www.bollybabyfit.com Crystal Moore, www.ladiesinwaitinginc.org Haley Kilpatrick, www.desiretoinspire.org Entrepreneur of the Year – Consulting & Business Services Kristen Brown www.kristenkbrown.com Katrina Harrell, www.katrinamharrell.com Brandi Starr, www.cassiusblueconsulting.com V. Michelle Stephenson, www.vmscommunications.net Sarah Evans, www.sevansstrategy.com Darnyelle Jervey, www.incredibleoneenterprises.com Vanessa Parker, www.thepinkboss.com Tamara Nall, www.theleadingniche.com Kalyn Johnson, www.kalynjohnson.com Danielle Cuomo, www.virtualassistusa.com Andrea Arena, www.2placesat1time.com Dr. Marilyn Carroll, www.drmarilyncarroll.com Denise Lee Yohn, www.deniseleeyohn.com Jocylyn Midghall, www.yourfabva.com Entrepreneur of the Year – Cuisine & Desserts Kristin Kuhlke, www.freshcupcakes.com Tamara Eckles, www.jemofthesouth.com Shawn Brown, www.cheesecaked.com Ardra Tippett, www.cakecafeatlanta.com Kayisha Thompson, www.pinkprincesspastry.com Lauren Chekanow, www.sugarstyleevents.com Andra Hall, www.camicakes.com Angie Dudley, www.bakerella.com Janelle & Fabiola, www.thecakemamasparties.com

Jenny Israel, www.jennyisrael.com Sheevaun Moran, www.energeticsolutions.net Dr. Carolyn Miller, www.drcarolynmiller.com Renee Ross, www.cutiebootycakes.blogspot.com Entrepreneur of the Year – Education & Teaching Services Kristen Brown, www.kristenkbrown.com Yamile C. Jackson, PhD, PE, PMP, www.nurturedbydesign.com Candace Reese, www.theceopundit.com Catrice M. Jackson, www.catriceologyenterprises.com Jan Lazerus, www.vixenfitnessonline.com Tamara Nall, www.theleadingniche.com Jennifer Ianoale, www.jenniferianoale.com Dr. Marilyn Carroll, www.drmarilyncarroll.com Rachel Moheban, www.therelationshipsuite.com Maeling Tapp, www.naturalchica.com Entrepreneur of the Year – Social & Non-profit Services Crystal Moore, www.ladiesinwaitinginc.org Leigh Hurst, www.feelyourboobies.com Cynthia Hale, www.rayofhope.org Haley Kilpatrick, www.desiretoinspire.org Tina Marie Harrison www.fabcampgirls.org Entrepreneur of the Year – Creative Arts & Media Sandra Salas, www.recoveringirma.com Kelly Parkinson, www.copylicious.com Kristina Hansen, www.uptowngirldesigns.com Marlynn Schotland, www.urbanblissdesign.com Erika Taylor Montgomery, www.threegirlsmedia.com Jennifer Black, www.girlsconferencespeaker.com Entrepreneur of the Year – Beauty & Wellness Shavonne Reed, www.opua.com Jennifer Yen, www.purlisse.com Sabrina Peterson, www.theglambar.com Maeling Tapp, www.naturalchica.com Yvette Ervin, www.beautyfullofcolor.com Best Overall Business of the Year

Entrepreneur of the Year – Health & Healing Services

Cynthia Hale, www.rayofhope.org Angie Dudley, www.bakerella.com Marcia Miller, www.mud-pie.com Ardra Tippett, www.cakecafeatlanta.com Tina Wells, www.buzzmg.com Andra Hall, www.camicakes.com

Leigh Hurst, www.feelyourboobies.com Lucinda Cross, www.lucindacross.com Dr. Sabrina Jackson, www.sabrinajackson.com Yamile C. Jackson, PhD, PE, PMP, www.nurturedbydesign.com

Tamika Brown, www.occasions2remember.com Danielle Ware, www.afterdarklingeriestore.com

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Business On the Rise Award

Nominations for THE

2013 SWIBA Awards will be accepted this summer

STAY TUNED TO www.StilettoWoman.com

seattle news anchor Faces her toughest assignment Yet –

Battling a tumor Interview by Maureen Francisco

I interviewed Kathi Goertzen just five days prior to another operation to remove a brain tumor that she’s been battling for more than a decade.

The most recognized anchor in Seattle with 70,000 followers, more than ABC’s Diane Sawyer, says this journey hasn’t been easy, but she won’t let the brain tumor rule her life.

maurEEn FranCisCo: I understand that you didn’t originally set out to be a journalist. You were going to be a veterinarian instead. What made you decide to pursue a career in journalism?

Kathi GoErtZEn: I was going to be a veterinarian until I saw my first dog autopsy. Seeing the fur and intestines in different piles and blood on the floor, I figured it wasn’t for me. I love animals too much.

I got into broadcasting when I produced my own radio show on a studentstation. I liked the idea of reaching many people. One thing led to another, and I so enjoyed the job of telling others’ stories that I did it as a profession. I love sharing with others and having a front row seat to history in the making.

mF: You’ve been with the KOMO [News Network] family since 1980. Share with us some of your favorite stories you’ve done.

KG: Having that front row seat has been an honor and a privilege and sometimes downright uncomfortable. Traveling has been exciting. I’ve gotten 31

to be live from the Brandenburg Gate, when the Berlin Wall was opening up. That was a moment I won’t soon forget. So were the children who scraped out an existence in the garbage dump in Mexico City. So was the death and funeral of Princess Diana. So were all the political conventions and inaugurations I’ve covered and the politicians I’ve interviewed including presidents and governors and mayors.

Thirty years have produced a lot of memories: Bob Woodruff, Ted Koppel, Peter Jennings, Charlie Gibson, Diane Sawyer, Jim Sinegal [Costco’s Co-Founder], Bill Gates, Paul Allen, archbishops, famous televangelists, Donald Trump. I’ve covered a lot of people who’ve inspired me, especially children facing some kind of obstacle. I could go on and on.

MF: You are the face of KOMO. (I remember interning there in the late 1990s, preparing Kathi’s scripts for the 5pm show.) How did you first learn about your tumor? How long did you leave the anchor chair for the first time?

KG: I’ve been told that KOMO runs in my blood! I think it does. I first learned about the brain tumor in 1999. I was losing the hearing in my right ear. I knew something wasn’t right. Eventually the tumor

was found. I was pretty shocked. I think I was gone for a couple months when they initially did surgery. I had trouble swallowing so it was a while before I came back.

“I’ve never felt

alone and am so appreciative of the love and support I’ve gotten.”

MF: The tumor resurfaced in 2005. What were some of your initial thoughts when this happened?

KG: My initial thoughts were irritation that this could interfere with my career and life, but I’ve learned that people go through a lot worse than me. I’ve tried a lot of drugs and therapies … some have worked to slow the tumor down. Some haven’t.

I’ve had several surgeries, radiation, and chemo and am on a different chemo drug now. It’s a rare form of atypical meningioma, which has popped up in other places in my head. It’s been a battle for a while.

MF: I follow you on Facebook. What has been the reaction of people in social media?

KG: I’ve been amazed by the Facebook response and the number of people who follow me there.

I’ve never felt alone and am so appreciative of the love and support I’ve gotten from the community.

MF: How has the tumor affected your job?

KG: I’ve been out of the anchor chair for over a year. I miss it very much, but KOMO has been very good to me. I have a lot of friends there.

They’re like family, really.

32

MF: How has this tumor changed you as a person physically, mentally and emotionally?

KG: Physically I’ve been very affected by the tumor.

It’s touched my face and voice. My swallowing, therefore, eating is a challenge. I have a feeding tube and that change has been tough. My head still has a hole in it, so I still have a bandage on there.

My balance and vision are also a challenge. Shall I go on? It’s hard not to complain all the time, but that doesn’t help much. Learning how to live with the “new normal” is a little more productive.

Emotionally, I have weak moments when I cry for what I miss, but am so blessed, it’s hard to stay down for long. I have a wonderful family and great friends.

me into their living rooms for a long time. I’m not so private that I am going to go down a hole and hide when the going gets tough. We all have challenges in our lives or those we love.

MF: You have two daughters and married to a KOMO employee who was once your photographer.

How is your family handling this?

KG: My family has been incredible. I’m very lucky to have two beautiful daughters. Alexa and Andrea, who’ve had to learn some of life’s lessons a little early I guess; that has made them have a little more perspective on things. But it’s been tough on them and my husband, Rick. That has been the most difficult part of this journey for me.

MF: What life lesson do you want people to learn as

MF: What made you decide to open your life to the

you go through this experience?

viewers, showing them the good and the bad days that come with the tumor?

KG: I would only generally remind people to enjoy each moment of each day. We spend a little too much time planning and saying ‘if only’ instead of enjoying each minute.

KG: They have not seen the bad days. Trust me! But I’m only human and we all have those. My life has been pretty open so far, in that people have invited

33

We can’t solve problems by using the same kind of thinking we used when we created them. – albert Einstein

2012

BEST MICrO BUSINESS BrANDS OF THE YEAR

We’re elated to announce the Best Micro Business Brands of the Year!

We evaluated visions, communities, ideas, and the valuable impact each entity has had on our economy and the lives of women personally and professionally. Therefore, we are beyond proud to present these 50 courageous women business owners making a difference in our world.

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MELANIE NOTKIN

MELANIE NOTKIN MEDIA www.melanienotkin.com | www.savvyauntie.com

M

elanie Notkin is the founder of SavvyAuntie.com and creator of the popular Savvy Auntie lifestyle brand – the phenomenon heralded by fabulous kid-friendly women everywhere as a celebration of modern, cosmopolitan aunthood.

Spokesperson, speaker, author and influencer, Notkin is a sought after family-friendly lifestyle expert. She has been ranked among the Top 100 Most

Powerful Women on Twitter (Grader) and is a Top 10 Woman in Social Media (genConnect/YahooShine). Her first book, SAVVY AUNTIE: The Ultimate Guide for Cool Aunts, Great-Aunts, Godmothers and All Women Who Love Kids (Morrow 2011), debuted April 2011 and is a Wall Street Journal bestseller.

As the leading voice on aunthood and childless women, Notkin has been featured on CNN, NBC, CBS, ABC,

JOHN & SHERRY PETERSIK

YOUNG HOUSE LOVE www.younghouselove.com

J

ohn and Sherry Pertersik is the husband and wife team behind Young House Love.

They are full-time bloggers and stay at home parents who are raising a one-year-old while juggling DIY projects, post-writing, book-writing, and lots of other bloggy goodness. They like to say that they make a modest living by blogging about living modestly. And nobody’s more surprised than they are when it comes to where they’ve ended up.

For them, it’s just a matter of finding enough hours in the day to keep up with their ever growing to-do list and sharing every last detail on the little slice of internet that they call home. Today, their blog gets more than three million page views a month.

They’ve appeared on “The Nate Berkus Show” as DIY experts and judges, and recently landed a book deal with Artisan/Workman.

FOX, CW, and Better TV, as well as on NPR and the BBC. Notkin also pens a popular column on Huffington Post Women and PsychToday.com on childless and/or single women. In July 2009, Notkin launched AUNTIE’S DAY®, the first national holiday to honor and celebrate aunts and aunthood.

STACEY FERGUSON

JUSTICE FERGIE LIFESTYLE MEDIA www.justicefergie.com | www.beblogalicious.com

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tacey Ferguson aka “Justice Fergie” is a former communications major, recovering technology attorney, wife to JoeFerg, and mother of three children, ages 7, 5, and 3. She began her blogging career in 2006, writing at the award-winning Mamalaw. com about work-life balance, parenting, and pop culture. In 2009 she launched FOODe, where she showcased her love of food and social media. In that same year, the renowned Blogalicious Weekend conference was born. Blogalicious is aimed at celebrating the diversity of women of all ethnicities in social media. Over the course of three event-filled days; savvy, influential and talented women (and a few men!) bloggers ignite a sense of unity within the multicultural blogging community. Today, you can find Fergie inspiring her readers to celebrate the everyday on her blog Life IS the Party at JusticeFergie.com.

NATALIE MACNEIL

SHE TAKES ON THE WORLD www.shetakesontheworld.com

DR. KARI WILLIAMS

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MAHOGANY REVOLUTION SALON & TRICHOLOGY CLINIC

s a woman business owner and globetrotter, Natalie MacNeil decided to start blogging in 2007 to share her experiences as she started her own business and traveled to about 60 countries around the world.

That blog grew into what She Takes on the World is today – one of the top blogs in the world for career-minded women and women entrepreneurs. She is also the cofounder of Emmy award winning digital media firm, Imaginarius.

MacNeil believes women leaders have the power to shape a better world. Her goal is to light the spark that makes you dream big, realize your fullest potential, and make your mark on the world.

www.drkariwilliams.com

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r. Kari Williams is on a focused fast track to success. A talented natural hair stylist and licensed barber, Dr. Kari owns and operates Mahogany Revolution salon and a Trichology Clinic in the Beverly Hills area. Along with Dr. Kari’s passion for caring for and styling hair, she also values the pursuit of higher education.

She earned her Bachelor’s degree from University of California, Berkeley. She holds specialized advanced degrees including an M.A. and Ph.D. in Trichology. Dr. Kari’s reputation as a trusted stylist has led her to establish relationships with notable celebrities including Jaden Smith (star of “Karate Kid”), Leon Thomas III (from Nickelodeon’s “Victorious”) Cedric the Entertainer’s daughter, and the children of Keisha and Omar Epps. Dr. Kari is transforming the way women think about themselves and how they care for natural hair.

GABBY BERNSTEIN

GABRIELLE BERNSTEIN, INC www.gabbyb.tv | www.herfuture.com

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eatured in The New York Times Sunday Styles section as “a new role model”; speaker and author Gabrielle Bernstein is making her mark. Expanding the lexicon for the next generation spiritual seekers, Bernstein is a #1 bestselling author of the book Add More~ing to Your Life – A hip guide to happiness. She

recently launched her second book, Spirit Junkie – A Radical Road to Self-Love and Miracles and her new meditation album, MediDATING – Meditations for Fearless Romance.

In January 2013 Bernstein launches her third book published by Random House. She is also the founder of the social networking site HerFuture.com

for women to inspire, empower and connect. Bernstein has been featured in media outlets such as ELLE, Oprah Radio, Marie Claire, Health, SELF, Women’s Health, US Weekly, People, Star, The Wall Street Journal, and countless others. You can catch her as a regular contributor for Metro, The Huffington Post, Yourtango and more.

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PENELOPE TRUNK

PENELOPETRUNK.COM www.penelopetrunk.com

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enelope Trunk began writing professionally in 1999 at eCompany Magazine about her own life as an executive. She has been a careers columnist at Business 2.0 Magazine, Bankrate.com and Yahoo! Finance. She was a columnist at the Boston Globe,

and her syndicated column has appeared in more than 200 publications worldwide, including the San Francisco Chronicle.

Trunk’s decisions about her own career have been written about in Time and The Guardian. She co-founded Brazen Careerist, a career management tool for

next-generation professionals.

This was her third startup. Each company she built was focused on a community. Her career path has had twists and turns, which she documents expressively on her blog.

TAYLOR STERLING

THE GLITTER GUIDE www.theglitterguide.com

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he Glitter Guide promises to provide you with glitz and glamour.

Their newsletter offers fun, chic and colorful lifestyle tidbits from fashion to fitness; each injected with a healthy dose of glitter. The Glitter Guide team aims to delight, inspire and ultimately make

your life sparkle from the inside out. They believe a smile is a woman’s best accessory, that sequins are appropriate no matter what the occasion and that some days simply require a glass of champagne.

They hope to encourage your creative energy and add “sparkle” to your day!

ALI BROWN

ALI INTERNATIONAL, LLC www.alibrown.com

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li Brown is the voice for women’s entrepreneurial success. Success has seen Brown and her businesses featured on Forbes.com, More. com, Business News Daily, The Huffington Post, Smart Business Los Angeles, Kiplinger.com, Yahoo.com and more. She’s been highlighted in many books

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including The Prosperity Plan (Tarcher 2011), Smarter, Faster, Cheaper (Wiley 2010), Coach Yourself to a New Career (McGraw Hill 2010), Birthing the Elephant: A Woman’s Go-for-It Guide to Starting and Growing a Successful Business (Ten Speed Press 2008), among others. More recently, her philanthropic efforts were featured

in the spring 2011 season finale of ABC’s hit primetime series, “Secret Millionaire.” Brown is expanding her message to women around the world. Through it she’ll take more women on the exciting journey of entrepreneurship to experience the freedom of choices for themselves and their families.

AMY ABRAMS ADELAIDE LANCASTER

IN GOOD COMPANY www.ingoodcompanyworkplaces.com

DEE MARSHALL

DEECMARSHALL.COM www.deecmarshall.com

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MARIE FORLEO

ee Marshall is regarded “a coach whose name shows up on the short list of top coaches for women”. In just a few years she went from being a credentialed coach in private practice to a “renowned expert” for women says Essence Magazine. She has built a women’s empowerment empire to include several entities for women. Marshall’s amazing success as a coach led her to a role as life coach for TVOne’s “Makeover Manor.”

Additionally, Marshall has been featured on MSNBC, ABC, Fox, and the WMAR Channel.

She’s been featured in Essence Magazine, Black Enterprise Magazine, Heart & Soul, Upscale, Gospel Today and others. Marshall inspires, encourages, motivates, challenges and supports all women. Her brand umbrella reaches over 40,000 women around the world.

Her work goes above and beyond her two primary areas of expertise: life and business.

www.marieforleo.com

CARLEY KNOBLOCH

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www.digitwirl.com

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n Good Company was created to be both a community for women business owners ripe with learning opportunities and a physical coworking space where women could go to work. meet.learn. Since opening, they have supported hundreds of women entrepreneurs in the tri-state area and connected with women business owners throughout the country. In addition, Lancaster and Abrams wrote The Big Enough Company: Creating a Business that Works for You (Penguin 2011). The Big Enough Company helps all entrepreneurs get the most out of their experience of entrepreneurship and features examples and stories of over 150 women business owners throughout the country.

MARIE FORLEO INTERNATIONAL arie Forleo is a marketing and lifestyle expert who inspires countless individuals to live Rich, Happy & Hot™. She reaches over 50,000 readers in 188 countries worldwide with her weekly videos and newsletter, and leads dynamic training programs that teach individuals to succeed in business and life. Forleo was recently interviewed by Tony Robbins for his DVD program The New Money Masters and mentored young business owners at Richard Branson’s Center of Entrepreneurship in South Africa. Her bestselling book, Make Every Man Want You: How To Be So Irresistible You’ll Barely Keep from Dating Yourself (McGraw-Hill 2008) is published in 11 languages. Through Forleo’s Change Your Life, Change The World® initiative, each for profit training program is tied to a non-profit partner who supports women, the environment and entrepreneurship. She’s been featured on Oprah Radio, The Wall Street Journal, The New York Times, Fast Company, Glamour Magazine, and The Rachel Ray Show to name a few.

DIGITWIRL

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t the helm of Digitwirl is Carley Knobloch.

Digitwirl is the culmination of all Knobloch’s expertise and enthusiasms, bringing together her love of all things tech, her passion for problem-solving, and her knack for curating the best resources for her audience. It was after becoming a life coach and founding her company Mothercraft, that she began helping busy moms simplify their lives with simple tips. Her weekly newsletter, The Juicebox, had a loyal following, but the true “ah-ha” moment came when Knobloch started attaching video clips to her tips and her subscriber base skyrocketed. And Bam!, the concept for Digitwirl was born. Knobloch is a regular contributor for Lifetime Television’s “The Balancing Act” and she’s offered her tech tips on ABC News, Fox News, and The Today Show.

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ALAINA KACZMARSKI DANIELLE MOSS

THE EVERYGIRL www.theeverygirl.com

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he Everygirl, LLC, is the newest online resource helping shape the creative, career-driven woman to experience her life better lived. It is the inspiration to help you achieve your dreams, whatever they may be. Whether it’s how to incorporate a little creativity into your day or motivating you to seek out your dream job, The Everygirl is for you.

It is their mission and hope for you to use The Everygirl site to be inspired, but also to take action to become the woman you desire to be! Co-founders Alaina Kaczmarski and Danielle Moss met through blogging in 2010, and enjoy living in Chicago, having in-depth conversations with their canine coworkers, and working weekends.

SARAH J. BRAY

MARSHAWN EVANS

www.sarahjbray.com www.asmallnation.com

www.marshawnevans.com

A SMALL NATION

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arah J. Bray is a writer, designer, and a manifestor of digital things. She’s known as the Leader of the Free World over at A Small Nation (where they build digital nations around meaningful work).

For six years, Bray owned S.Joy Studios, a strategic web studio where they designed and built socially-tuned websites (for clients such as Martha Beck, SpanglishBaby, Delish Magazine, and more). Recently, she stopped building websites and started building digital nations. “I was finding that at the end of working with us, a lot of our clients had a great, strategically-designed website, but many still had problems that kept them from building a thriving, self-perpetuating community around their work,” Bray stated.

Today, they work deeply with a handful of companies and organizations each year to re-imagine their meaningful contributions at a cellular level. And then build thriving, financially and emotionally sustainable digital nations around that.

ME UNLIMITED, LLC

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s one of the nation’s leading experts on the art of maximizing potential, reinvention strategist, entrepreneur and entertainment attorney, Marshawn Evans is founder of ME Unlimited®, a corporate life-enrichment consulting firm focusing on reinvention, diversity, innovative leadership and peak performance strategies. She is author of SKIRTS in the Boardroom: A Woman’s Survival Guide to Success in Business & Life (Wiley 2008), and founder of The SKIRTS Network™ and The Work Your SKIRTS Awards.™ Her successes in the classroom and the courtroom took her to the infamous boardroom as one of Donald Trump’s handpicked cast members on NBC‘s hit show “The Apprentice.” Named one of Atlanta’s Power 30 under 30, she regularly provides commentary for Fox Business Channel, Pink Magazine, Black Enterprise, CNN & ESPN.

JESSICA CONSTABLE

SARAH JAMES

JESS LC

www.jesslc.com | www.makeundermylife.com

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essica Constable is an accessories designer in Chicago, Illinois. At 15 she taught herself to make jewelry, which eventually turned into her first job. In 2007, she moved to Chicago and set up shop in a studio apartment full-time after graduating from the University of Michigan. Within two years Jess LC jewelry was sold in over 100 stores nationwide.

In 2009, she took her jewelry online, and began connecting with customers worldwide. She also built a loyal community of readers on the web via her blog, Makeunder My Life. Most recently she began the next chapter of Jess LC by expanding beyond jewelry to include a variety of lifestyle goods. Additionally, Constable launched Business with Intention, a consulting practice to help business owners take their businesses to the next level.

WHOORL www.whoorl.com

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arah James started her blog in 2005 as a newlywed pharmaceutical sales rep, and over the past six years, birthed two kiddos, quit her job to stay at home with said kiddos, and then embarked on an entirely new career as a professional blogger and freelance writer. Now, if you would have told her in 2005 that her musings on hair would have prompted a feature in The New York Times Style section and appearances on national television, she would have dissolved into a fit of hysterical laughter and/or begged you to become her personal psychic and life coach. Yet, it happened. You can also find her dishing about hair at Hair Thursday, chronicling bits of parenthood at Babble, and sharing all sorts of beauty advice and tutorials at Style United.

AMY BARNES

AMYBARNESWLC.COM www.amybarneswlc.com

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my Barnes is a dynamic motivational speaker and health and wellness consultant that assists clients in creating and living healthier lifestyles based on their individual health and wellness needs. Fitness professional and mother of two, Barnes understands firsthand the challenges of balancing healthy habits with the demands of a busy life, and the struggle to find

the time and motivation to get and stay in shape. She has a powerful and provocative life story and has become a nationwide inspiration after being featured on the cover of Oxygen Magazine and the NBC Today Show. Fitness and healthy living was not always a part of her life. Just five years ago, she weighed in at a mere 500lbs. As a victim of domestic abuse and at one time

living in a shelter, Barnes knew it was time to change her life permanently in order to save her life. Now, having lost 340lbs without fad diets, surgery or diet pills; she understands that no barriers in life are insurmountable, and we can accomplish anything we put our minds to with the appropriate goal setting, focus, and discipline.

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LISA STEADMAN

WHOOHOO, INC www.lisasteadman.com

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isa Steadman is an internationally acclaimed bestselling author, sought after speaker, breakup expert, branding consultant, and CEO of Woohoo, Inc. After spending a decade successfully branding multi-million dollar properties like Barbie while fumbling her way through romantic breakup after breakup, Steadman

broke up with Corporate America and Mr. Wrong, built her own buzz worthy brand as The Breakup Expert, became an instant bestseller with her book It’s a Breakup, Not a Breakdown (Polka Dot Press, 2007), and met and married the love of her life. Today, Steadman owns her own consulting business, branding major companies, personalities, and

businesses for a 2.0 world, as well as rebranding women who are ready to reinvent themselves in love, life, and business at any age. A frequent media contributor, Steadman has appeared on The Today Show, The Tyra Banks Show, KTLA Morning News, iVillage Live, The Fran Drescher Show, Playboy Radio, and New Zealand’s Good Morning.

FABIENNE FREDRICKSON KAREN TAYLOR BASS

TAYLORMADE MEDIA www.taylormademediapr.com www.thebrandnewmommy.com

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aren Taylor Bass is a PR Expert/ Media Strategist for TaylorMade Media LLC (TMM), an award-winning public relations consulting agency. Taylor Bass’ mission is to provide thought provoking, smart and imaginative campaigns using public relations as an empowerment tool.

For the past 19 years, Karen Taylor Bass has mastered the art of keeping a fresh edge on the competition using public relations as a tool for empowerment. Her message of public relations as an empowerment tool has appeared in such publications as Black Enterprise, Marie Claire, Ebony, Billboard, Pathfinder Travel and Essence, The Network Journal, Philadelphia Inquirer. You can also find her blogging about mommyhood at thebrandnewmommy.com.

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CLIENTATTRACTION.COM www.clientattraction.com

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abienne Fredrickson coaches small business owners and solo entrepreneurs throughout the country to shift owner mindset and improve market messaging. Known as The Client Attraction Mentor, Fredrickson is founder of clientattraction.com and creator of the Client Attraction System®; the proven step-by-step program that shows you exactly how to attract more clients.

Fredrickson has made it her life’s work to help other self-employed practitioners

through her workshops, products, masterminds and VIP private consulting. She shares her love of marketing and empowers others to do the same. Fredrickson’s been featured in Fast Company, Forbes, and Working Mother Magazine; in addition to appearing on Good Morning Arizona, Lifetime Television’s “The Balancing Act,” and a host of other media outlets.

Not only has Fredrickson nurtured a mega-successful business, she has become a foremost authority in her industry.

ALEXIS JONES

I AM THAT GIRL www.iamthatgirl.com | www.alexisjones.com MELISSA STEWART

SHE OWNS IT www.sheownsit.com

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lexis Jones is an all American, southern bell, Texas tomboy. She grew up in Austin (with four older brothers) and moved to Los Angeles where she completed her undergraduate degree in International Relations and a Masters in Communication Management, both from the University of Southern California. Jones discovered her passion for inspiring girls and women after starring in

The Vagina Monologues, a progressive women’s play, written by Eve Ensler. Following that role she hosted a TV show on the Red Carpet, worked at Fox Sports, ESPN and was a contestant on the hit CBS reality TV show: Survivor. Leveraging her Entertainment background as a platform, Jones launched I AM THAT GIRL, and quickly became an internationally recognized speaker, media personality, activist and author.

ehind every successful woman is her story and that’s what She Owns It is all about.

They are storytellers – empowering women to write their own success stories!

Inspirational, knowledgeable, and powerful are words to describe what you’ll experience when engaging this organization. It’s a gathering place to find the “spark” that helps turn your dream into reality. Stewart is a curator of goodness, dispersing positivity and empowerment to women desiring to make a difference in the world. So fire up, step up and start up! Find your inspiration, gather your motivation and let She Owns It HELP YOU write your own success story.

HEATHER DOMINICK

ENERGYRICHCOACH.COM www.energyrichcoach.com

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eather Dominick, EnergyRICH® Entrepreneur Success and Master Coach, is the founder and creator of the EnergyRICH® Entrepreneur Success System and energyrichcoach.com, a company devoted to teaching healers, coaches

and heart-centered entrepreneurs around the world how to partner universal energetic principles with practical step-by-step “How-To’s” to joyfully make more money in your business so you can better serve the world. Through her EnergyRICH®

Business Boot Camp, Private Mentor Coaching Programs and products, Dominick shows her students how to transcend lower level energies like fear and doubt to build business from a place of serving, joy, and abundance.

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CLAUDIA CHAN

CLAUDIACHAN.COM www.claudiachan.com

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laudiaChan.com is a media brand and voice celebrating positive change for and by women.

They believe every woman is remarkable with her unique set of experiences, passions and abilities. Claudia Chan wants women to dream BIG and succeed in all aspects of their lives by helping them reach their unlimited potential. With almost 100 exclusive interviews and new content added and curated daily, ClaudiaChan.

com is the perfect website to help you when you’re feeling unfulfilled at work, overwhelmed by your endless “to do’s,” or just looking for uplifting advice and words of encouragement from relatable women. They’re here to help you stay on your best course through 1000+ pieces of advice, encouragement and lessons of women who have changed the game – including Chan herself who is traveling the journey with you.

B. MICHELLE PIPPIN

WOMEN WHO WOW www.bmichellepippin.com

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Michelle Pippin is known for her “NO EXCUSES … JUST RESULTS” approach with her clients and mastermind members.

While relentlessly committed to producing “unreasonable results” for her clients, her passion for being an

entrepreneur and the ability to create a life you will love is palpable and contagious. Never one to follow the beaten path, she is a true renegade in the field of entrepreneurial success … walking each client through the process of creating more money

while doing more of what they love.

Her high-energy, inspiring messages are peppered with humor and storytelling, but grounded by her “always practical” strategies and real-world, right-now solutions.

PATTY FARMER

THE NETWORKING CEO www.thenetworkingceo.com

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atty Farmer, known as The Networking CEO™, is a highly sought after public speaker, radio show host, author, and marketing professional.

Recipient of 2010’s “Best Business Connector in Dallas” award and

an “America’s Most Influential Business Connector” nominee, Farmer has created a network of close to 50,000 connections while teaching thousands of business owners how to network using a non-competitive and dynamic

collaboration strategy. Owner and director of Texas Hot Pink Mamas and founder of DFW Biz Link, Farmer is a shining example of how passionate leadership coupled with a truly personal touch can create a meaningful and enduring platform.

CHRISTINA HOLM-SANDOK

STYLE ARCHITECTS, LLC www.style-architects.com

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rowing up among the wildflowers and big skies of southern Minnesota, Christina Holm-Sandok began at a young age cultivating creativity and authentic story telling.

Many years later, she has more than 400 pages of published lifestyle editorial work, countless seasons attending New York City Fashion Week, and over 11 years of creative

marketing experience.

Therefore, it makes perfect sense that she’s the mastermind behind Style-Architects – a boutique lifestyle services company dedicated to creating imaginative and awe-inspiring events, weddings, public relations and branding services.

Her team of discerning women collaborate with each client to provide a holistic expertise.

MELINDA EMERSON

QUINTESSENCE MULTIMEDIA KELLY LYNN ADAMS

KELLY LYNN ADAMS INTERNATIONAL www.kellylynnadams.com

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elly Lynn Adams is an iPEC trained empowerment life coach that helps people make changes in their lives in order to live the life that they want and deserve. She’s also an independent consultant with Arbonne International, a company that has the best results-driven health and wellness products on the market and also has a business opportunity that helps people create residual income while incorporating personal growth in every aspect of its business model. Adams is also an internet marketer. She believes in making multiple streams of income while living out your passion.

Her mission is to empower women to live an abundant unlimited life in order to reach their deepest dreams and desires to live a life of passion, fulfillment and love.

www.melindaemerson.com

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elinda Emerson, known as “SmallBizLady,” is one of America’s leading small business experts. She is a seasoned entrepreneur, professional speaker, social media strategist and small business coach. Emerson has lectured on small business at The Wharton School of Business at the University of Pennsylvania, Temple University and for clients such as IKEA, Verizon, GlaxoSmithKline, the Small Business Administration, and the Center for Women’s Business Research. Her areas of expertise include small business startup, recession-proof marketing and social media strategy. Forbes Magazine named Emerson #1 Woman for Entrepreneurs to follow on Twitter. Emerson has been featured on MSNBC, Fox News, NBC Nightly News and in The Washington Post, New York Times, Fortune, Essence and Black Enterprise. She is the author of the bestselling book Become Your Own Boss in 12 months; A Month-byMonth Guide to a Business That Works.

BESSIE AKUBA WINN-AFEKU

BESSIE AKUBA, LLC www.bessieakuba.com

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former beauty queen turned photographer and creative activist, Bessie Akuba Winn-Afeku is on a purpose driven mission to change the world through photography, new media, and the arts. This former Miss Black Georgia USA has truly breathed life into the clichéd beauty pageant phrase, “Make the World

a Better Place”. Winn-Afeku has been a contestant in several beauty competitions, appeared in films, and theatrical productions. When she is not shooting images of beautiful people, documenting stories with her camera, or producing content for film/video or theater; she can be found blogging for Huffington Post. She’s owner and founder of

Fabulous Do-Gooder Productions, and The She is Me Program™.

In 2011, Winn-Afeku launched IamTheChange™ which is a social good photography campaign, brand, and soon to be book that captures the images of everyday people visually declaring their purpose in life.

ERIKA LYREMARK

DAILY WHIP www.dailywhip.com

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rika Lyremark was a stripper for almost a decade during the 1990s while she was getting two college degrees. And she says she’ll never regret doing it. Ever!

It helped her build her guts, gave her street smarts and has shown her that she can do anything.

Eventually, Lyremark started working with coaches; ditched the mental baggage from her past, and helped her father co-create a multi-million dollar commercial real estate company. She learned how to drive a forklift; she bought a house, and fell in love. In 2005, her business trajectory shifted. Today, she is the mastermind and creator of Daily Whip, where she teaches women entrepreneurs to build their business confidence, increase their clout, and make a ton of cash. She’s also author of Think Like a Stripper: How To Hustle Like You Mean It! which debuts this year. Lyremark has been featured in Entrepreneur Magazine, The Sydney Herald, on The Michelle Tafoya Show and Forbes.com.

ANTOINETTE SYKES

STANDING TALL REVOLUTION www.standingtallrevolution.com

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nfectious. Witty. Centered. Creative & forward thinking – those are just a few words that describe Antoinette Sykes. Also known for her passionate approach to business and life, her career and business savvy now brings you the very best in public relations, marketing, success coaching, understanding human behavior and how that truly unlocks the human potential to Stand Tall in business and in life.

With a deeply rooted awareness, that ‘change is not what happens to you, but rather what happens through you’; consciously she seeks to build upon this foundation that will surely shine light on your next steps to deliberate success. In all that Sykes does in business, she places excellence on blending PR, marketing & business growth with relentless support and overall satisfaction. Standing Tall Revolution is a movement in business and life.

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KIMBERLY C. BLAINE

THE GO-TO MOM www.thegotomom.tv

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imberley Blaine’s parenting shows were one of the first grass-roots parenting series launched in 2006 – The “How to” short-format segments (syndicated to an audience of over 2 million) are for families with young children birth to seven. Blaine is an author and national parenting expert and addresses parenting issues, discipline strategies,

emotion coaching and much more! She is the executive producer of the Go-To Mom™ series and the producer of the all new branded entertainment show www.MommytoMommy.tv (sponsored

by Sony). She is the author of The Internet Mommy & The Go-To Mom’s Parents’ Guide to Emotion Coaching Young Children. In September 2011, Blaine was named one of the most

powerful moms in social media by Working Mother Magazine. Currently, she is a spokesperson for Lego Duplo, Disney Consumer Products, Schick Intuition, and Sony Electronics digital imaging. She’s also a national parenting expert and a licensed Family and Child Therapist specializing in working with children newborn to seven years old.

TIERRA DESTINY REID

ERIN BLASKIE

TIERRA DESTINY REID

ERIN BLASKIE, INC

www.tierradestinyreid.com

www.erinblaskieinc.com

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ith a compelling combination of business savvy, straight-to-the-point inspiration, and a signature 100 watt smile, Tierra Destiny Reid is America’s favorite retail strategist. After less than two years as the owner of Stylish Consignments boutique, this military wife and mother of two took less than $10,000 cash (without investors after being laid off from her corporate job), and turned it into six figures in gross sales in the midst of a challenging retail market.

Her boutique, nestled off the beaten path in Georgia, quickly became one of Atlanta’s fastest growing and most notable businesses, serving thousands of loyal customers and voted The Best of Atlanta by the Atlanta Tribune. Her honest, pull-no-punches, profit-driven approach quickly established the New York native as a standout speaker for national conferences such as Tory Johnson’s (National Media Contributor) Spark and Hustle and Pink Magazine’s Spring into Ownership.

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rin Blaskie, also known as the Bizinatrix, is in a hot, passionate love affair with the internet. Whether she is leading her team of creative, outsourcing professionals or sharing information via the web, she brings to the table her enormous passion for tech, geek and the internet. Blaskie has been an online video host for Butterscotch.tv and Tucows as well as co-hosting the Macgasm video podcast; has been involved in large-scale social media activations with Ogilvy & Mather; and has serviced high profile clients such as Travelocity, Crystal Light, Tassimo, Shredded Wheat, Dove and Magnum Ice Cream. She was turned into a video game character in the iPhone/ iPad game “Bar Star.” She also provides guest blog posts for Lawyerist, the Young Entrepreneur Council and Microsoft’s Business on Main site.

Blaskie loves the online techie world and helps others embrace it as well.

SUSANNAH CONWAY

LESLIE SBROCCO

www.susannahconway.com

www.thirstygirl.com

SUSANNAHCONWAY.COM

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usannah is a photographer and writer, and creates e-courses that help you reconnect to your true self.

A polaroid addict and very proud aunt, her first book, This I Know: Notes on Unraveling the Heart, recently hit bookshelves this summer. Conway’s life, she describes, began at the beginning of 2005 when the man she loved passed suddenly from a heart attack. Thirteen months into her grieving she started writing a blog called Ink on my fingers. Blogging was (and continues to be) a way to share her heart and was incredibly healing, reopening a door to her creativity while connecting her to other souls around the world. A trip to the US in November 2006 rekindled her passion for photography. Conway’s blog has become a much-needed inspirational resource for every woman trying to live her best life.

THIRSTY GIRL

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hirsty Girl® (TG) is a free memberdriven community that brings together women who are passionate about wine, food, travel, libations and fun. Founded by Emmy award-winning television host, author, consultant and speaker, Leslie Sbrocco, the goal of Thirsty Girl is to bring women together as they follow their passions and explore their dreams. As a nationally-recognized wine expert, Sbrocco has spent more than a decade in her dream job – getting paid to eat and drink around the world.

TIPHANI MONTGOMERY

TIPHANIMONTGOMERY.COM www.tiphanimontgomery.com

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s Tiphani Montgomery describes, when she was 12, they told her she was stupid – she was prescribed “smart pills” (aka, Ritalin) to wrestle her brain into a state of submission. She fed them to her Rottweiler. They worked like a charm. When she was 21,

they told her she’d never amount to anything – so she took her baby daughter, moved to a new state, selfpublished a book of poetry, and sold 2,500 copies in less than a month … from behind the bar where she mixed drinks & hustled tips. When she was 25, her college GPA was an

abysmal 0.0 – so she dropped out; wrote her first (of four) novels in two and a half months, and landed on the Essence Magazine bestseller list seven separate times – including the #1 spot. Montgomery has overcome insurmountable barriers, and today helps other women do the same!

KELLY RAE ROBERTS

KELLYRAEROBERTS.COM www.kellyraeroberts.com

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ince discovering her passion for painting in 2006, Kelly Rae Roberts wrote Taking Flight: Inspiration + Techniques to Give Your Creative Spirit Wings, a bestselling book that encompasses all aspects of what it means to live the creative life.

She’s also author of Flying Lessons: Tips + Tricks to Help Your Creative

Biz Soar - a series of popular e-books where she shares everything she’s learned about starting, running, and growing a successful creative business. Her work has been featured in a variety of mixed media books and she’s had several articles published in various magazines, including Cloth Paper Scissors, Somerset Life,

Somerset Studios, Where Women Create, Memory Makers, and others.

Much of Robert’s artwork is licensed and can be seen in stores nationwide on a variety of products, including decorative wall art, home decor products, stationery, and more.

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ADRIA RICHARDS

BUT YOU’RE A GIRL www.butyoureagirl.com www.adriarichards.com

PAM PERRY

PAMPERRYPR.COM www.pamperrypr.com

A

dria Richards is an organic technology consultant, trainer, and speaker. She has appeared on and been interviewed

by The Rachel Maddow Show, The Associated Press, ComputerWorld, Cnet, MPR, Star Tribune and several other news outlets for her citizen journalism on computer security. She is dedicated to empowering people through technology. Richards started her career at Geek Squad in 1999 and has 11 years of experience in the IT industry. She launched her own consulting company in 2006. She blogs at ButYoureAGirl.com, offers online training at Freshworkshops, does a weekly tech show at AskAdria and strives to raise awareness for open source, cloud/SASS applications and equality in technology.

P

am Perry is a “message strategist” working with emerging and bestselling authors, experts and entrepreneurs. Her special focus includes the African American Christian market (AACM). As CEO of Ministry Marketing Solutions, Inc, she helps position, package, and promote leading ministry brands and personalities. Host of the Chocolate Pages Show, her guests have included celebrity authors like Kirk Franklin, Rev. Run, Demond Wilson, and Yolanda Adams. Perry, an Emmy-award winning TV producer, is also a regular columnist for Gospel Today, America’s #1 Christian Lifestyle Magazine, and is a popular contributor to conventional and blog media including MyBlogalicious.com and Examiner.com.

DANIELLE WILEY

SWAY GROUP, LLC www.swaygroupllc.com

T

he creation of Sway Group was a dream of Wiley’s for nearly two years. Her experience in the agency world and her relationships within the blogosphere gave her the ideal combination of context and savvy required for the creation

of groundbreaking social media campaigns. Sway Group is an exclusive agency that works with the most connected, targeted, and savvy bloggers online; connecting brands with the people who care about them most.

They connect corporate and agency

clients with the bloggers who influence their consumers. Through relationships, Sway Group builds tailored high impact programs that include customized content, video, media campaigns, and dynamic events.

LEIGH-ANN KEFFER & KYLA ROMA

FRECKLED NEST DESIGN www.frecklednestdesign.com

F

reckled Nest Design is a boutique web design company that specializes in creating unique, custom made online worlds for their clients, each with a different and distinct handcrafted touch. Now entering their sixth year of business,

Freckled Nest Design is a leading creative force online with hundreds of international clients, all as individual as their designs. Based in a sunny studio in downtown Winnipeg, Manitoba (Canada), Freckled Nest Design is owned by bloggers and

handmade enthusiasts, founder and creative director, Leigh-Ann Keffer, and managing director, Kyla Roma, who have made it their mission to make the internet a more beautiful and authentic place.

SANDY ABrAMS

YOUR IDEA, INC www.yourideainc.com

S

andy Abrams made her dream come true when she had an “Ah-ha” moment for a beauty product idea and turned it into a multi-million dollar company. A selftaught entrepreneur without a business background, Abrams had the passion and persistence to roll up her sleeves and learn on the fl y. After years of sweat equity building her business, she turned her naiveté into success, experience, and savvy.

Her signature product,

Moisture Jamzz Moisture Gloves and Socks quickly became a top-selling accessory in the beauty/ spa industry, being sold in Bed, Bath & Beyond, linensNThings, Strouds, Bloomingdale’s, Nordstrom and others. After years of helping people turn their ideas into reality, Abrams published her first book titled Your Idea, Inc (Adams Media 2009) and put her inspirational advice and anecdotes into this entrepreneurial guide book.

CAMILLE ALLEN

CALLEN CREATIVE SOLUTIONS www.callencreative.com

C

allen Creative Solutions is a brand strategy consulting firm, specializing in reinvention and marketing services. The company fuses visual and verbal communications that create bold, brilliant and consistent brands.

Camille Allen specializes in reinvention strategy.

She knows how to connect consumers

with brands. She loves nothing more than to help sisterpreneurs find their “voice” in order to craft targeted but authentic messages, and set them up to be seen and heard loud and clear. Allen bares a unique blend of insight, ingenuity, and inspiration that excites reinvention, and helps women re-connect with themselves.

NIKA STEWArT

NIKA STEWART ENTERPRISES www.laptopmom.com www.ghosttweeting.com

S

ome describe Nika Stewart as a talented, quirky, designer, while others regard her as a social media marketing guru.

And while both descriptions are accurate, they do not capture her true essence. Stewart is a lifestyle entrepreneur: a professional who has seamlessly integrated her career into her life. She has a passion for creating exciting internet campaigns and coaching clients to achieve positive, life-altering results.

She also loves building her everexpanding online community of colleagues and clients. But most of all, she enjoys the freedom that her business offers: freedom to carve her own lifestyle and flexibility to spend quality time with her husband and daughter. After building her online business to six figures in less than a year using social media, Stewart launched her most popular program, Social Media Done For You: www.ghosttweeting.com.

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CHrISTINE CASTrO HUGHES

DARLING DESIGN STUDIO www.darlingstudio.com

D

arling Studio is a one-woman show run by Christine Castro Hughes. She has been making things in one form or another since she was a little girl, but it wasn’t until seven years ago that she made it her life. She started Darling to bring smart and beautiful design to small businesses and boutiques. She continues to create branding,

websites, illustrations, and custom invitations for good people all over the world. While she is proud of her creative accomplishments, Hughes is convinced that her best work to date is her family. They live, laugh, and play together in a charming, crooked craftsman in sunny lA.

KATE SWOBODA

YOUR COURAGEOUS LIFE www.yourcourageouslife.com

Y

our Courageous life sounds the call for you to revolutionize your life from within through practicing courage. Kate Swoboda, a life coach, writer, and speaker (and sometimes known as Kate Courageous), heads up this remarkable movement to help others live abundantly. She offers life coaching,

electronic programs, consulting for life coaches, and more. Swoboda meets clients where they are, and then sounds the call for them to rise. And yes, you guessed it; her specialty is “courage”. Connection and integrity are also part of the ride.

it’s more than business, it’s a lifestyle.

– Karlena, founder stiletto Woman media | www.stilettowoman.com

national

Walk in stilettos day sEptember 22

images courtesy of www.karlascloset.com

her modern style

SUMMER2012