, Etsy
ETSY IS A WEBS GIVES USERS TH OPPORTUNITY T AND SELL THIN HANDMADE & V
SITE THAT HE TO BUY NGS VINTAGE
PROFIT FROM MAKING & COLLECTING THINGS YOU LOVE.
DISCOVER NEW & UNIQUE PRODUCTS ONLINE.
SOUNDS PRETT RIGHT?
TY GREAT,
THE ISSUES: – CLUTTER – TARGET AUDIENCES – MARKETING – BRANDING – SOCIAL STATUS
ETSY MARKET:
ISSUE: target audience persona gap
THE SELLER
30 yr old mom, likes to make owls out of cut paper and wants a side job
THE BUYER
22 year old, planning her wedding, looking for something unique, handmade, fun.
ISSUE: target audience persona gap
IDEAL ETSY SELLER SHOP
strange girl that makes cheeze it rings and photographs them with a popcorn background.
IDEAL ETSY BUYER SHOP
talented artist featuring her handdone calligraphy work with cool artistic photos.
88% OF ETSY SELLERS ARE WOMEN
PERSON
IMITATIVE
GENE
NAL
ERAL
, Etsy
ORIGINAL
, Etsy
+ REBRAND & I + CURATE AND + IMPROVE USE EXPERIENCE &
MPROVE ADVERTISE ER & SUCCESS
, Etsy is a new, selective branch of Etsy that has personality & order
SHOWCASE THE THE WORLD, ALL USERS TO CONTR WELL AS PURCH
CREATIVITY OF LOWING RIBUTE AS HASE
A DIGITAL & PHYSICAL MARKETPLACE OF THINGS HANDMADE & VINTAGE
HAND PICK THE B THE BEST FROM
BEST OF ,Etsy
WEDDINGS
, Etsy
ACCESSORIES
, Etsy
KIDS
, Etsy