In 2007 I ran a manic event that turned out to be 13 photographic challenges running over a weekend (but with a little longer for photographers to respond). In 2011 I decided it was time to reprise this challenge and had over a hundred eager participants signed up on Facebook when we kicked off with the Clock Challenge. This is my response to this challenge, what else became of Midsummer Madness 2011 will be told elsewhere.