CONTENTS
4
2 2
EDITORIAL
INSPIRING
MORNING RITUALS
5
2 4
B.A.B.E.
OPINION
8
C O V E R S T O RY
IRIS APFEL 26
THE PULSE OF MUSIC RHYTHM 12
DESIGN E V E RY W H E R E 1 4
Study association i.d 2
2 2
UNCALLED FOR
THE INTERNET CHAMPION REBRANDED 2 4
IDEAS
February 2018 |turn the page
CONTENTS
4 0
3 0
S T O RY B E H I N D
SPOTIFY
COLUMN
L E T S T RY AUTISM FOR ONCE 4 2
3 2
JET GISPEN
ONE DESIGN TOOL THREE INTERPRETATIONS
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RHYTHM IN URBAN DESIGN
4 4
VERSUS
SETTING THE TIME 4 6
3 6
DELFT DESIGN LABS NEWEST EDITION 3 8
THE SNAILS & THE BEES
INTERVIEW
HE HAS GOT THE RHYTHM 4 8
GIULIA C A L A B R E T TA 5 0
GADGETS
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EDITORIAL Sybe Duyts Chairman
Anne Raspoort Secretary
Cato Nitzsche Treasurer
Sanne van der Linden Editor in Chief
Pien Jeltes Layout
Nils de Vrijer Acquisition
Teye Ubbens Publicity
Meike Huisman External Affairs
Fay de Grefte Qualitate Qua
EDITORIAL Humans are creatures of habit. In this, we need a certain rhythm to be able to handle the intensely complicated behaviours we exhibit to achieve our needs. Rhythm is one of the core concepts of our existence and is directly related to our emotional state. You can find it in almost everything. Rhythm is such an interesting topic, that we have to explore this further in the 63th edition of Turn The Page. With a rhythmic – drum roll – I would like to introduce you to the new TTP-committee. We think it is time to spice things up. It is
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our intention to challenge, our readers, by addressing more controversial ideas. By expressing our articles in a more daring way, we hope to fill you with curiosity and interact in a more in-depth manner. The effects of rhythm will be expressed in many ways throughout the issue. Starting with the coverstory which thoroughly observes the different perspectives of the influence of rhythm on our everyday behaviour. More graphical observations can be found in Design Everywhere and at the mozilla article, in which the last is quite ‘uncalled-for’. This new topic will provide
you with tailored design-related advice with a rather cynical overtone. Other new initiatives are an ‘opinion’ topic, a more consistent ‘column’ and the ‘inspiring’ topic which has got a more challenging layer. I invite you to explore all these interesting topics, I hope they lift up your day for a positive vibe. If not, hit me with your rhythm stick. Cheers. Sybe Duyts
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B.A.B.E.
BOOKS APPS BLOGS EVENTS by Meike Huisman
Mobility of the future Technology has changed our world over the past few decades. Our routines and lives have been altered dramatically. The way our world is designed has a huge impact on our mobility. “Mobility of the future� is an interactive summit about the transforming world of mobility, organized by Junction. On Thursday February 22nd 2018 there is a special day for students. During this day you can follow different workshops on new technology, mobility technology, or innovation. From Thursday the 22nd until Saturday the 24th of February you can join a hackathon. The events take place in Groot-Bijgaarden, Belgium. Interested? You can find more information on the website. 1 www.mobilityofthefuture.be
Luisterruit Whenever you travel by train, many of your cotravellers are fixated on their phone, scrolling through all sorts of apps to kill time. However, when you get off the train most of them will not even remember what they saw ten minutes ago. Luisterruit is an interactive audio tour that can make your train journey more useful. The tour makes you more conscious about the world around you. Personal tour guide Thijs tells you about the clouds, eye-yoga, and lucid dreams. In every episode a special guest talks about their discipline. Luisterruit creates an interaction between travellers by giving the listeners exercises; it creates the possibility of a conversation. The Luisterruit is a project by Manon van Hoeckel in association with NS. You can listen to Luisterruit on the apps Podcasts (iOS), Stitcher (Android) or Soundcloud. (Available in Dutch only)
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B.A.B.E.
Scannable Scannable is an app that turns your phone into a scanner. With the app you can easily scan printed documents and turn them into an image or a PDF. The only thing you need to do is to point your camera at the document. The app selects the right area, changes the perspective and rotates the image if necessary. After this you can save the scan on your phone or choose to share it in a message, email, or other apps of your preference.
People matching artworks You have probably heard of the saying: dogs look like their owners. If you look around, you might even spot them yourself. Stefan Draschan does the same thing with people and artworks. The Austrian artist spends a lot of time with his camera in museums to capture visitors blending in with artworks. The result is amusing to see, some are really funny and others are just very clever. It is hard to stop scrolling through the photos because every photo is completely different than the previous one.
Design for what matters Do you have an exceptional idea or a product design concept that offers progress and improvement? “Design for what matters� is the international competition for product design concepts. Awards will go to exceptional ideas and product design concepts. The designs can be two or three dimensional, only if they offer progress and improvement. This will be the 20th edition of The Braunprize, established 1968 in Frankfurt, Germany by Erwin Braun, to celebrate good designs. You can submit your design to the Braunprize 2018 until the 20th of March at braunprize.org, it will award a total of $75,000 USD prize money. 1 www.braunprize.org
You can see the photos on peoplematchingartworks.tumblr.com. He also captures other situations while waiting for people to match the artworks, like people sleeping in museums or people touching artworks. You can find the photos on his website. 1 www.stefandraschan.com
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B.A.B.E.
Dutch Design Be the future/back to the future gives you an overview of the best Dutch Designs in the field of product design, fashion, communication, service & systems, habitat, design research, young designers and best client of 2017. This book shows not only the final designs but also the process of the designers, that is quite inspiring to see! The book is a yearly project of the Dutch Design Awards, last year the Dutch Design Awards celebrated its fifthteenth birthday. To celebrate, the book has something extra, it is a double edition, it has two themes, two covers and two titles: one side focuses on the Dutch Design Awards, the other side is about essays on Dutch Design of the last 15 years. This side has also reflections on how Dutch Design will develop in the future.
Precious Plastic You might already know Dave Hakkens from his design Phoneblocks which was his graduation project for the Design Academy in 2013. His most recent project is Precious Plastic. Precious Plastic is a global community of hundreds of people working towards a solution for plastic pollution. Knowledge, tools, and techniques are shared for free online. The community can teach you how to build your own machine to recycle plastic waste or you can help improve the next machine. You can follow Precious Plastic on their website and YouTube channel. 1 www.preciousplastic.com or www.youtube.comhakopdetak
Mono Japan Every year MONO JAPAN presents a selection of exceptional Japanese products to introduce to the European market. MONO JAPAN is a celebration of contemporary Japanese craft and design. During the event you can visit presentations, workshops, and exhibitions. The theme of 2018 is a collaboration; different Dutch designers collaborate with Japanese textile makers for MONO JAPAN. But there is much more to see: like MUJUN’s uncompromising Banshu cutlery or the lamp from WOW which is the result of an extensive research on the creation of perfect natural lighting. The next event will take place from the 16th to the 19th of February 2018 in the Lloyd Hotel & Cultural Embassy in Amsterdam.
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COVER STORY
Our rhythms should match Nowadays our lives are more flexible than ever. We live in a society where everything is possible, at all times. The downside of this development is that we are expected to be just as flexible, affecting our personal rhythms. It appears to be unnecessary to conform to regular structures. As a result, common rhythms lose their importance and start to disappear. This could have a negative effect on our health. by Sanne van der Linden
Most of us find it difficult to properly approach this newly created flexibility. We get out of touch with the physical world around us, affecting our social health. We can do almost everything at any desired time and place. We do not have to take unwritten rules about dinner times or bedtimes for that matter, into account anymore. Thereby, we distance ourselves more and more from people around us. However, it also affects our mental health. Since we are now able to do anything at anytime, when are we going to rest? We are no longer ‘forced’ by closing times of offices or supermarkets to stop working and start a new part of our day. Taking the work home with you has become the norm. How did we get here? Is there a social development that we all subconsciously undergo? And most importantly, how do we get rid of this rut? DEFENITION OF RHYTHMS
According to psychologist and philosopher John Dewey “rhythm is an arranged variation of changes.” Rhythm is a concept
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in which repetition, variety and order are merged. A rhythm is a combination of discipline and freedom. The repetition ensures the discipline to redo something and within this repetition there is the freedom to change the interpretation. Rhythms bring order and meaning to our lives by creating difference and repetition over and over again. They create a balance between all the activities in which we are engaged, and are therefore essential for a healthy life.
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Rhythm is an arranged variation of changes.
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Without noticing we perform a lot of our daily actions in a fixed rhythm. We create a new rhythm for every goal we set. Some of our rhythms almost feel like a second nature and it is hard to imagine we did learn to make them our own. However, every one of our rhythms has been taught to us, by others or by ourselves. Our individual rhythm relates to the rhythms of everyone and everything around us. There is always an interaction between our own rhythm and those of our surroundings, affecting each other. For example, our own rhythm concerning our work is influenced by the rhythm of the public transport we use. We are somewhat unaware of the structure that our own rhythms can bring into our day. Because of the structure that these rhythms bring into our days, we subconsciously sense when we need to do something. Whenever we positively experience a rhythm, we hold on to it. Although this sounds monotonous, it is not. To what extent these actions might
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COVER STORY
seem alike, they differ slightly each time we perform them. We all have our own rhythms which we prefer and like to live according to. However, what happens when those rhythms stop matching? When we stop being connected through our rhythms, and actually part? H I S T O RY A N D O R I G I N O F RHYTHMS
The social rhythms we know this day are derived from religious regulations and traditional relationships between men and women. For example most of our holidays, Sunday as a rest day and the repetition of our school days find their origin in those regulations. In the Middle Ages they created strict schedules for the day which were added to the already existing layout of the week and year. These schedules were refined in the late 18th century and then implemented in schools, factories, hospitals and the army. Since the 20th century, rest, cleanliness and regularity where believed to be essential
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for a healthy life. Thereby it was common to eat, sleep, clean, study, work and rest at fixed times. However, in the 1960’s these rhythms came under pressure because of the changing relationships between men and women and the exodus of the church. Therefore it became less self-evident to live according to the common rhythms that were known at that time. Since then, individual determined rhythms replaced the traditional ones. Collective rhythms were driven to the background to make place for flexibility so each individual could decide on their own interpretation. CURRENT RHYTHMS AND DEVELOPMENTS
When we were kids, we used to live according to social rhythms. Our daily lives were structured by our parents, our school, and maybe even a sport we practiced. However, while we grow older, our responsibility grows as well. We get to decide more for ourselves about what we do and when we want to do something.
Do I go for a run on Sunday morning or do I stay in bed to sleep in? Our current economy only reinforces this independence. We are not only allowed to decide more for ourselves, we are constantly enabled to as well. For example, we are, since we now live in the digital age, able to work at any desried time and place. Most of us still know the social rhythms we used to live according to as a kid, and maybe even use these rhythms nowadays, but for how long will we keep doing this? Since the need to follow these rhythms is getting less relevant, we start structuring our lives according to our very own interpretations. The flexibility that established in the 1960’s has developed since and is now indispensable. It suits the relationship between men and women that we know nowadays. This is seen in the labor sector as well as in the upbringing of the children. However, the result of this flexibility is the emergence of a 24-hour economy. 1
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COVER STORY
The traditional rhythms we used to know are unrecognisable and almost completely replaced by individual rhythms. We are no longer bound to restricted times at which we work, eat and sleep. We can all decide individually when we want to work or take a well deserved rest. Most of us find it difficult to properly approach this newly created flexibility and this new way of structuring our lives does not come without consequences. With the flexibilization of our rhythms time is no longer a reason to do or not do something. We do not have to take unwritten rules about dinner times, or bedtimes for that matter, into account anymore. Why go to bed early if you have all the facilities to finish an important assignment? Why stop working on your tasks to cook dinner when you can also order some food in a few hours? By acting accordingly we create arrhythmia and we lose touch with the physical world around us. Our individual decisions no longer match whereby the common rhythm is hard to find, affecting
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our social health. Because of social rhythms, people come together at fixed times, to eat for example. When these rhythms lose their importance, people distance themselves more and more from each other. Our flexibilisation enhances our individualisation, meaning we get more lonely. However, it also affects our mental health. The flexibilization causes our resting moments to decrease. Since we are now able to do anything at anytime, when are we going to rest? The demarcation between our work time and our relaxing moments is disappearing. We are no longer ‘forced’ by closing times of offices or supermarkets to stop working and start a new part of our day. Taking the work home with you has become the norm. This obviously enhances the stress level and increases the risk on a burn-out. If we do not take our resting moments seriously, we can literally destroy ourselves.
Last but not least, our meaning of time is being influenced by the disappearence of our fixed rhythms. These rhythms are responsible for the alternation between activity and passivity, between different types of activitations, and therefore form indications of time in our daily life. As mentioned before, rhythms give order and meaning to our lives. However, this will not be the same when our social or individual rhythm is lost. With the decreasing importance of social rhythms we lose our orientation in time. Meaning when these rhythms disappear completely, all time will be the same. Eventually all moments of our day will become meaningless. OPTIMAL RHYTHM
Philosopher and Sociologist Henri Lefebvre differentiates two types of rhythms: linear and cyclical rhythms. Linear rhythms are mechanical and monotone, it is a repetition without a noticeable difference. There is no variation, nothing new happens within the repetition, which only leads to frustration and fatigue. For example,
February 2018 |turn the page
COVER STORY
working in a factory where your job consists of screwing caps on thoothpaste tubes. These rhythms exhaust us. It seems like most of our daily lives consist of one big linear rhythm, basically doing everything all at once. Cyclical rhythms however, are defined by variation and offer something new each time. Each repetition of a cyclical rhythm, is also a start over. In order to pleasantly experience a cyclical rhythm, the ‘new’ in each repetition should be moderate. According to Lefebvre, there needs to be a tension between linear and cyclical rhythms in order to create a functional rhythm. He believes there is a reciprocal relationship between linear and cyclical rhythms. We need to create a balance in which both of these rhythms are equally important and reinforce each other. By alternating between cyclical and linear rhythms we secure a healthy, balanced rhythm and decrease the possibility of any disturbances. For example, having a strict sport schedule in which you sport
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at regular days and times, but having the freedom to fill in the time around those fixed rhythms. Marli Huijer encourages us to find out which activities positively affect our energy and use them as fixed elements in our every day rhythm. Constitute the rest of your rhythm around these elements. “A fixed pattern of repetition in which you can vary, brings peace.”
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A fixed pattern of repetition in which you can vary, brings peace.
Just like our society, our economy and our personal lives, our rhythms change. Rhythms are influenced by many factors from our surroundings, on a personal and national level. This is not necessarily a bad thing. Otherwise we are never going to be able to keep up with developments. However, we should not forget about the positive effects of these traditional rhythms, both on our social and on our mental health. Because of these rhythms we were ‘forced’ to alternate between activities and to take some rest from time to time. Instead of completely forgetting about these rhythms we should try to keep the advantages intact. So, we should make sure our rhythms match every now and then in order to get rid of the rut of our constant flexibility. 3
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DESIGN EVERYWHERE
If you have been to Paris, you must have been to musee d’Orsay. If not, you should definitely revisit this city. With the largest collection of impressionist and postImpressionist masterpieces in the world, the museum is truly magnificent. Apart from that however, it is also a prime example of the following statement: “design changes over time”.
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This might sound obvious, but hear me out. This building, so this photo, has two completely different styles mixed together. On one hand you have the Eiffel Tower like steel constructions. This is to be expected, as the building was made in 1898, nine years after the construction of the Eiffel Tower. Apart from that steel is a better
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DESIGN EVERYWHERE
construction material than stone, the french loved the style of their new landmark. On the other hand, frailly flowers are rhythmically mixed through the steel construction. Those do not follow the aforementioned style, they follow the beaux-arts style which was the rage just before the shift to the Eiffel style.
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I am not an expert, but in my opinion with this the picture visualises a shift in design does not just happen. People need time to adjust to change. So I come back to my statement: “Design changes over time�, let us take some time to think about it. 3 Photo and text by Otmar and Teye Ubbens
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Study association i.d
Lustrum week Lustrum committee trip The pool was bigger. The group was bigger. The pool was hotter and the people were... you get the image! Having yet another grand, wet party was a perfect way to say thanks for the hard work our committee members have done.
Lustrum Honorary Member Kafee In this first official Lustrum week the committee decided to host a Kafee especially for the Honorary Members. They also made a documentary about these special men and their versatile history. The stories they could tell about i.d and Industrial Design in general were undoubtably interesting. It was a little hard to follow on the big screen but you can still watch the vidio on Vimeo. Lustrum Workshop night A choice between wine or art. Very difficult if you ask me. The Lustrum committee organised two workshops of a very different kind so everyone that enrolled could have an inspired evening. The people from art-class discovered themselves during their creative outlet. They ended up with beautiful pieces! The wine-tasters gained information on how to appreciate the grape-based liquid. Lustrum Rally The kick-off at nine on the other side of the Netherlands seemed a bit unpleasant but once the rally began everyone was unstoppable. With tasks of all sorts, an encoded route description and food to get you through the day, this Lustrum Rally was the best! The winner was announced afterwards in Delft and they received beautiful gadgets from Grayham.
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February 2018 | turn the page
Study association i.d
Bad gaan The debut of the Freshmen Committee was a real treat. A bath-themed party could not have been any more fun! With bubble machines, bathrobes and giant bottles of shampoo more than 200 freshmen danced their night away and went home completely soaked.
Flight Case: destination reveal Spoiler alert: it is Brazil! On Thursday 30 november during the break the Flight Case committee made a great reveal using a puzzle. This puzzle turned out to be a map of the world and the missing piece was the destination. A wonderful idea that was executed perfectly by the random bystanders. Afterwards everyone had a drink and the committee gained a lot of Flight Case-awareness and interested master students.
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Study association i.d
Sinterklaas Should we paint our face black? Should we not? Well, either way, everyone enjoyed the tangerines, the chocolate and the pepernoten Sinterklaas took his time to read from his Big Red Book and tell everyone about whether they had been naughty or nice.
AHold case With a nice mixture of Master and Bachelor students we kicked of the case for the Albert Heijn Innovation Department. The supermarket of the future was the big goal and every group had a certain departement they could enhance in the most creative way possible. A week later their projects were showcased at the headquarters of Ahold Delhaize with a professional judging pannel. Congratulations to the winning teams!
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February 2018 | turn the page
Study association i.d
Amerikafeest Fellow Americans, it was great! If you see photo’s of a half-filled party floor, that is fake! The media photoshopped that! Amerikafeest had more visitors than the inauguration of Barack. The music grabbed everyone by the pussy and beer has been consumed with epic proportions. Like, it was literally the best. God bless.
Exi.d Berlin Starting the trip, the Exi.d committee iced every participant before they even entered the bus. With our most friendly busdriver, Erik, we got to Berlin in no time! Our hostel, The Circus, was in the cultural centre of Berlin so Avelien took us on a little tour. After that we had some free time and in the evening we went on worlds worst pub crawl. The rest of the weekend we had a nice combination of crazy challenges, good beer and cultural enlightenments.
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Study association i.d
Freshmen lunch Christmas-themed, the Freshmen Committee hosted their very own lunch. Reaching their full capacity in only five minutes the stress was gone and everyone could enjoy the nice atmosphere and, of course, the nice soup and cookies.
Winter Wonder Kafee To celebrate the end of the year, Kafee decided to organise Winter Wonder Drinks on a Thursday. Although it was freezing outside, people could warm up to hot cup of cacao or glĂźhwein. And they did! Some people sat by the fireplace, although it was just a projection, and others had a go at the football table. At midnight we thanked you for your heat and wished everyone a lovely christmas and a happy new year, that was the last Kafee of 2017!
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Study association i.d
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Valentine Kafee & date service
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Algemene Leden Vergadering 4
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Presentation Moment 5
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Spring Trip Location T.B.A.
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IO Business Fair 2018
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Lustrum Gala
F E B
F E B
M A R
M A R
M A R
M A R
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Order is repetition of units. Chaos is multiplicity without rhythm.
COVERSTORY rhythm INTERVIEW with a conductor OPINION Iris Apfel
63 | February 2018