Calgary Opera rate card 2012-13

ILLUSTRATION: TONY HEALEY/AGM C E L E B R AT I N G H I S 2 0 0 T H A N N I V E R SA RY W I T H A N A L L V E R D I S E AS O N

Advertising in the Calgary Opera Program is the perfect way to reach a very desirable audience, and it also shows your support of the arts in your community!

2012-13 SEASON PROGRAM RATE CARD

C EL E BRATING VERDI’S 2 00 T H A N N IV E R SA RY

2012-13 SEASON

N OVE MB E R 17, 21, 23, 2012 Shakespeare’s classic reborn as Verdi’s triumph Twisted with envy, Iago spins his web of lies and trickery to ensnare the noble Otello in this classic Shakespearian tale of love and betrayal.

Otello has been lauded as Verdi’s highest achievement in composition.

It was the last dramatic opera he ever created.

JOHN MAC MASTER – OTELLO JONI HENSON – DESDEMONA GREG DAHL – IAGO COLIN AINSWORTH – CASSIO CONDUCTED BY ROBERT TWETEN | DIRECTED BY KELLY ROBINSON

F E B R UA RY 2 , 6, 8, 2013 Verdi’s comedy pairs stunning music with light-hearted laughter The infamous Falstaff is up to his old tricks again, drinking like a fish and propositioning the ladies, married ladies. This time the women decide to take things into their own hands and teach Falstaff a valuable lesson that he won’t soon forget. Falstaff is Verdi’s singular comedic masterpiece, and is the last opera that he composed in his lifetime.

GAETAN LAPERRIERE – FALSTAFF LAURA WHALEN – ALICE FORD JAMES WESTMAN – FORD JOHN TESSIER – FENTON CONDUCTED BY ROBERT DEAN | DIRECTED BY MICHAEL CAVANAGH

A P R IL 2 0, 24, 26, 2013 The poignantly beautiful love story that embodies Verdi’s legacy Separated by class, their love is forbidden. Yet against the odds, Violetta and Alfredo find happiness together until fate intervenes to pull them apart forever.

The bittersweet story of La Traviata, lingers in our hearts till the last note. For an opera that was so poorly received at its first premiere, Verdi would have been proud of La Traviata’s meteoric rise to a pillar of the repertoire of modern opera houses today.

LYNE FORTIN – VIOLETTA MARC HERVIEUX – ALFREDO JOHN FANNING – GIORGIO GERMONT CONDUCTED BY TIMOTHY VERNON | DIRECTED BY GLYNIS LEYSHON

ADVERTISING RATES

SIZE

1X

Full Page 2/3 Page 1/2 Page 1/3 Page

Double Page Spread Back Cover Inside Covers

2X

3X

$1750 $1475 $1150 $925

$1650 $1395 $1050 $795

$1575 $1275 $900 $695

N/A N/A N/A

N/A N/A N/A

$2950 $1950 $1750

ADVERTISING DIMENSIONS

(WIDTH X HEIGHT)

1 /3 page

1 /2 page

2 /3 page

Full page

Double page

5.75" x 2.167"

5.75" x 3.375"

5.75" x 4.5835"

6.75" x 8"

13.5" x 8"

7" x 8.25"

13.75" x 8.25"

6.25" x 7.5"

13" x 7.5"

(trim size)

(final bleed size) (live area)

(trim size)

(final bleed size) (live area)

SPECIFICATIONS

An electronic file in Macintosh format is required for supplied ads. Press-ready PDFs are preferable.

Images must be a minimum of 300 dpi. Software: InDesign, Adobe Illustrator, and Adobe Photoshop.

Please include all fonts used. Full design and production services are available.

All advertisements must be acceptable in content and design, at the publisher’s discretion.

Printed sheetfed, high quality gloss stock, four colour process.

Any questions or for FTP information, please e-mail Christine (christine@suggitt.com) Please e-mail artwork to christine@suggitt.com

DEADLINES

ISSUE

BOOKING

MATERIAL

October 22, 2012

October 29, 2012

January 7, 2013

January 14, 2013

March 25, 2013

April 1, 2013

1 OTELLO

November 17, 21, 23, 2012

2 FALSTAFF

February 2, 6, 8, 2013

3 LA TRAVIATA

April 20, 24, 26, 2013

PAGLIACCI

LA BOHÈME

Founded in 1972, Calgary Opera’s Mission is:

“To Engage our Audience and Enhance our Community through the Magic of Opera.”

Since its inception, and especially in the past decade, Calgary Opera has made a name for itself as a company that is committed to the development of Canadian talent and the development of new opera works.

Calgary Opera has an annual operating budget of almost $5 million with a subscription base close to 3,400 and total attendance over 80% capacity.

Over the past decade creating new works and building new productions has been a cornerstone of the company. Calgary Opera has presented five world premieres, five Canadian premieres, and many company premieres.

Advertising in the Calgary Opera Program is a wonderful way to heighten your exposure and achieve greater visibility in the arts community, and specifically to fans of the opera.

With nine performances taking place in the Mainstage Series of the 2012/2013 season, your audience reach is well over 20,000 people. All performances take place at the Southern Alberta Jubilee Auditorium, which seats approximately 2,400 people.

Take A Bow! For any Full Page/Full Season advertisers, you will receive a pair of tickets to each of the three productions in the Mainstage Series which take place during the 2012/2013 season.

(Value of approximately $720.00!) This is our way of saying thanks, and also, a way for you to enjoy an opera performance, and at the same time, you can see your advertising in action!

Each issue of the Calgary Opera Program will be DISPLAYED ONLINE at playhousepublications.ca in an easy-to-read digital version. This means your advertisement will be seen FREE of charge online and when you click on your ad, it will link right to your website.

The Calgary Opera Program is published by Playhouse Publications Ltd. 950, Bell Tower, 10104 - 103 Ave. Edmonton, AB T5J 0H8 Phone: 780-423-5834 Fax: 780-413-6185 www.playhousepublications.ca For advertising exposure contact Barry Powis directly at 780-906-8846. E-mail: in_barry@telus.net

PHOTOS BY TRUDIE LEE

GIANNI SCHICCHI

MOBY-DICK