The Citadel Theatre Rate Card 2019-20

2019/20

SEASON FEATURING A FIRST-EVER SUMMER MUSICAL & NEW HIGHWIRE SERIES

RING OF FIRE: THE MUSIC OF JOHNNY CASH • THE COLOR PURPLE • FIGHT NIGHT SIX • A CHRISTMAS CAROL • COST OF LIVING • EVERY BRILLIANT THING AS YOU LIKE IT • THE GARNEAU BLOCK • PETER PAN GOES WRONG • AFTER THE FIRE

PLAYBILL RATE CARD WELL OVER 130,000 of Edmonton’s most desirable

consumers ATTEND Citadel Theatre productions each year.

2019/20 SEASON

Playbill DEADLINES

ISSUE

BOOKING

MATERIAL

1 RING OF FIRE: THE MUSIC OF JOHNNY CASH July 20 - Aug. 11/19.. ...................................... . . . . . . June 28/19.. . . . . . . . . . . . . . . July 5/19 2 THE COLOR PURPLE

Sep. 21 - Oct. 13/19........................................ . . . . . . . Aug. 30/19.. . . . . . . . . . . . . . Sep. 6/19

3 FIGHT NIGHT

Oct. 17 - 27/19.. ................................................ . . . . . . . Sep. 25/19.. . . . . . . . . . . . . . . Oct. 2/19

4 SIX Nov. 2 - 24/19.. ................................................ . . . . . . . . . Oct. 11/19.. . . . . . . . . . . . . Oct. 18/19 5 A CHRISTMAS CAROL Nov. 30 - Dec. 23/19...................................... . . . . . . . . . . Nov. 8/19.. . . . . . . . . . . . Nov. 15/19 6 COST OF LIVING Jan. 11 - Feb. 2/20.......................................... . . . . . . . Dec. 13/19.. . . . . . . . . . . . Dec. 20/19 7 EVERY BRILLIANT THING Feb. 1 - 23/20................................................... . . . . . . . . Jan. 10/20.. . . . . . . . . . . . . Jan. 17/20 8 AS YOU LIKE IT Feb. 15 - Mar. 15/20...................................... . . . . . . . . . Jan. 24/20.. . . . . . . . . . . . . Jan. 31/20 9 THE GARNEAU BLOCK Mar. 14 - Apr. 5/20......................................... . . . . . . . . Feb. 21/20.. . . . . . . . . . . . . Feb. 28/20 10 PETER PAN GOES WRONG Apr. 11 - May 3/20.......................................... . . . . . . . Mar. 19/20.. . . . . . . . . . . . Mar. 26/20 11 AFTER THE FIRE Apr. 18 - May 10/20........................................ . . . . . . . Mar. 26/20.. . . . . . . . . . . . . . . Apr. 2/20 Six Photo of UK cast by Idil Sukan

Put your Business

CENTRE STAGE

L et Canada’s largest theatre complex introduce your business to our loyal and dedicated Patrons in Canada’s Citadel Theatre Playbills!

Reach Edmonton’s most desirable decision makers in a quality, well-read publication. Where else can you target lifestyles enjoyed by the arts?

These playbills are your best advertising option.

A ll rates quoted in this rate card are based on press-ready art and on a

per edition basis. Your advertisement will be seen by Citadel patrons for an average run of 3 - 4 weeks for each edition, with eight performances per week.

Each issue of the Citadel Playbill will be DISPLAYED ONLINE at

playhousepublications.ca in an easy-to-read digital version. This means your advertisement will be seen FREE of charge online and when you click on your ad, it will link right to your website.

Playbill ADVERTISING RATES

Position 1X 3X 6X 11X

Outside Back Cover $1,750 N/A N/A $1,450

Inside Covers $1,575 N/A

N/A $1,350

Full Page $1,470 $1,395 $1,350 $1,250 1/2 Page $925 $875 $825 $775 1/3 Page $675 $625 $595 $550 1/4 Page $495 $475 $450 $425

1x, 3x, 6x RATES Our total print-run for the 2019-2020 season is 85,000, but the individual print-runs vary. On this basis, our 1x, 3x and 6x rates will vary depending on which performances you wish to advertise. Our average print-run is 8,000 copies (i.e. Six), but for special productions (i.e. A Christmas Carol), the print-runs are much higher than average, so our advertising rates will reflect these differences.

For any groupings of performances for which you wish to advertise, we will provide you with a quote specific to your requirements.

SPECIFICATIONS An electronic file in Macintosh format is required for supplied ads.

Press-ready PDFs are preferable. Full design and production services are available.

All advertisements must be acceptable in content and design, at the publisher’s discretion. Printed sheetfed, high quality gloss stock, four colour process.

Any questions, please e-mail Christine (christine@suggitt.com).

Please e-mail artwork to christine@suggitt.com

FULL PAGE Trim Size

1/4 page

1/3 page

1/2 page

5.375"w x 8.375"h

2.25"w x 3.75"h

4.75"w x 2.25"h

4.75"w x 3.75"h

5.625"w x 8.625"h

Advertising DIMENSIONS

Bleed Size Live Area/or with border 4.75”w x 7.75”h

2019/20 SEASON

CITADEL PLAYBILL 2019/20 A PRIME ADVERTISING MARKET — WELL EDUCATED AND DISCERNING WITH TIME AND DISPOSABLE INCOME AT THEIR COMMAND! Target the population of Metro Edmonton who “go out” for their entertainment, who enjoy the finer things in life — luxury automobiles, furnishings, electronics, etc., and also dining out, travel and other leisure activities.

EXCITING BENEFITS for

Playbill Advertisers “We love having our Lexus in

the theatre atrium. It not only provides great exposure from the theatre patrons, but also, the daily walk-through traffic.

We have heard many times

‘I saw your car at the Citadel!’ ” Bruce Kirkland, Lexus of Edmonton

WHEN YOU PURCHASE A FULL PAGE ADVERTISEMENT FOR THE ENTIRE SEASON,

YOU WILL HAVE THE OPPORTUNITY TO DISPLAY AND PROFILE YOUR PRODUCT* IN THE CITADEL THEATRE LOBBY FOR A ONE MONTH PERIOD. * Some restrictions apply.

The advertiser will be responsible for the security of their display and/or product and will provide all insurance coverage.

Suggitt

The Citadel Theatre reserves the right to restrict certain dates, periods of time and display location.

PUBLISHERS

The Citadel Playbill is published by Playhouse Publications Ltd. 10177 - 105 Street, Edmonton, AB T5J 1E2 Ph: 780.423.5834 Fax. 780.413.6185 www.playhousepublications.ca FOR ADVERTISING EXPOSURE contact Barry Powis directly at ph: 780-906-8846 or e-mail: in_barry@telus.net

Suggitt PUBLISHERS