Citadel Theatre playbill Rate Card 2015-16 Season

2015/16 Season Playbill Rate Card BOOM | EVANGELINE | A CHRISTMAS CAROL CHELSEA HOTEL | WHO’S AFRAID OF VIRGINIA WOOLF? THE GAY HERITAGE PROJECT | ALICE THROUGH THE LOOKING-GLASS OTHER DESERT CITIES | WEST SIDE STORY

Well Over 130,000 of Edmonton’s most desirable consumers ATTEND Citadel Theatre productions each year.

Citadel THEATRE

Sep 19 - Oct 11/15

DEADLINES

Issue

2015/16 Booking

Material

1 Boom Aug. 28/15 Sep. 4/15 2 Evangeline Oct. 9/15 Oct. 16/15 3 A Christmas Carol Nov. 6/15 Nov. 13/15 4 Chelsea Hotel Dec. 11/15 Dec. 18/15 5 Who’s Afraid of Virginia Woolf? Dec. 31/15 Jan. 8/16 6 The Gay Heritage Project Jan. 19/16 Jan. 26/16 7 Alice Through The Looking-Glass Feb. 5/16 Feb. 12/16 8 Other Desert Cities Mar. 18/16 Mar. 24/16 9 West Side Story Apr. 1/16 Apr. 8/16

OCT 31 - NOV 22/15

Put your

Business

CENTRE STAGE

NOV 28 - DEC 23/15

L et Canada’s largest theatre complex introduce your business to our loyal and dedicated Patrons in Canada’s Citadel Theatre Playbills!

Reach Edmonton’s most desirable decision makers in a quality, well-read publication. Where else can you target lifestyles enjoyed by the arts?

These playbills are your best advertising option.

JAN 13 - 24/16

A ll rates quoted in this rate card are based on press-ready art and on a per edition basis.

Your advertisement will be seen by Citadel patrons for an average run of 3 - 4 weeks for each edition, with eight performances per week.

Each issue of the Citadel Playbill will be displayed online

JAN 23 - FEB 13/16

at playhousepublications.ca in an easy-to-read digital version.

This means your advertisement will be seen FREE of charge online and when you click on your ad, it will link right to your website.

Playbill

Advertising RATES

2015/16

Position 1X 3X 6X 9X season

Outside Back Cover

Inside Covers

$1,750 N/A N/A $1,450 $1,575

N/A

N/A $1,350

Full Page

$1,470 $1,395 $1,350 $1,250

1/2 Page

$925 $875 $825 $775

1/3 Page

$675 $625 $595 $550

1/4 Page

$495 $475 $450 $425

FEB 10 - 27/16

1x, 3x, 6x Rates Our total print-run for the 2015-2016 season is 85,000, but the individual print-runs vary. On this basis, our 1x, 3x and 6x rates will vary depending on which performances you wish to advertise. Our average print-run is 8,000 copies (i.e. Boom), but for special productions (i.e. A Christmas Carol), the print-runs are much higher than average, so our advertising rates will reflect these differences.

FEB 27 - MAR 20/16

For any groupings of performances for which you wish to advertise, we will provide you with a quote specific to your requirements.

Specifications An electronic file in Macintosh format is required for supplied ads.

Press-ready PDFs are preferable. Full design and production services are available.

All advertisements must be acceptable in content and design, at the publisher’s discretion. Printed sheetfed, high quality gloss stock, four colour process. Any questions, or for FTP information, please e-mail Christine (christine@suggitt.com).

Please e-mail artwork to christine@suggitt.com

1/4 page

1/3 page

1/2 page

2.25"w x 3.75"h

4.75"w x 2.25"h

4.75"w x 3.75"h

Full page Live Area/or with border 4.75"w x 7.75"h

Advertising DIMENSIONS

Trim Size 5.375"w x 8.375"h

Bleed Size 5.625"w x 8.625"h

APR 9 - MAY 1/16

APR 23 - MAY 22/16

Citadel playbill

2015/16

A prime advertising market — well educated and discerning with time and disposable income at their command!

Target the population of Metro Edmonton who “go out” for their entertainment, who enjoy the finer things in life — luxury automobiles, furnishings, electronics, etc., and also dining out, travel and other leisure activities.

EXCITING BENEFITS for

Playbill Advertisers

“We love having our Lexus in the theatre atrium. It not only provides great exposure from the theatre patrons, but also, the daily walk-through traffic.

We have heard many times ‘I saw your car at the Citadel!’ ” Bruce Kirkland, Lexus of Edmonton

W

hen you purchase a full page advertisement for the entire season, you will have the opportunity to display and profile your product* in the Citadel Theatre Lobby for a one month period. * Some restrictions apply.

The advertiser will be responsible for the security of their display and/or product and will provide all insurance coverage.

Suggitt PUBLISHERS

The Citadel Theatre reserves the right to restrict certain dates, periods of time and display location.

The Citadel Playbill is published by Playhouse Publications Ltd. 10177 - 105 Street, Edmonton, AB T5J 1E2 Ph: 780-423-5834 Fax: 780-413-6185 www.playhousepublications.ca For advertising exposure contact Glenda Dennis at ph: 780-264-9900 or e-mail: glenda@playhousepublications.ca

Suggitt PUBLISHERS