The Edmonton Citadel rate card 2012-13

Well Over 130,000 of Edmonton’s most desirable consumers attend Citadel Theatre productions each year.

DEADLINES

2012/13

Issue

Booking

Material

Full Season Aug. 24/12 Aug. 31/12 A FEW GOOD MEN

1 A Few Good Men Aug. 24/12 Aug. 31/12 2 Next to Normal Sep. 28/12 Oct. 5/12 3 A Christmas Carol Nov. 8/12 Nov. 15/12 4 Private Lives Jan. 11/13 Jan. 18/13 5 Blind Date Jan. 23/13 Jan. 30/13 6 Ride The Cyclone Jan. 31/13 Feb. 7/13 7 The Kite Runner Feb. 15/13 Feb. 22/13 8 The Penelopiad Mar. 7/13 Mar. 14/13 9 Monty Python’s Spamalot Mar. 28/13 Apr. 5/13

CENTRE STAGE L et Canada’s largest theatre complex introduce your business to our loyal and dedicated Patrons in Canada’s Citadel Theatre Playbills!

Reach Edmonton’s most desirable decision makers in a quality, well-read publication. Where else can you target lifestyles enjoyed by the arts?

These playbills are your best advertising option.

A ll rates quoted in this rate card are based on press-ready art and on a per edition basis.

Your advertisement will be seen by Citadel patrons for an average run of 3 - 4 weeks for each edition, with eight performances per week.

playbill now online!

Each issue of the Citadel Playbill will be displayed online

at playhousepublications.ca in an easy-to-read digital version.

This means your advertisement will be seen FREE of charge online and when you click on your ad, it will link right to your website.

Playbill

Advertising RATES

Position 1X 3X 6X 9X

Outside Back Cover SOLD $1,650 N/A N/A $1,375

Inside Covers SOLD $1,500

N/A

N/A $1,275

Full Page

$1,400 $1,325 $1,275 $1,190

1/2 Page

$875 $825 $775 $725

1/3 Page

$625 $595 $560 $525

1/4 Page

$475 $450 $425 $395

1x, 3x, 6x Rates Our total print-run for the 2012-2013 season is 80,000, but the individual print-runs vary. On this basis, our 1x, 3x and 6x rates will vary depending on which performances you wish to advertise. Our average print-run is 9,000 copies (i.e. A Few Good Men), but for special productions (i.e. A Christmas Carol, Spamalot), the print-runs are much higher than average, so our advertising rates will reflect these differences.

For any groupings of performances for which you wish to advertise, we will provide you with a quote specific to your requirements.

Specifications An electronic file in Macintosh format is required for supplied ads.

Press-ready PDFs are preferable. Software: InDesign, Adobe Illustrator, and Adobe Photoshop. Please include all fonts used. Full design and production services are available. All advertisements must be acceptable in content and design, at the publisher’s discretion. Printed sheetfed, high quality gloss stock, four colour process.

Any questions, or for FTP information, please e-mail Christine (christine@suggitt.com).

Please e-mail artwork to christine@suggitt.com

1/4 page

1/3 page

1/2 page

2.25"w x 3.75"h

4.75"w x 2.25"h

4.75"w x 3.75"h

Live Area/or with border 4.75"w x 7.75"h

Advertising DIMENSIONS

Trim Size 5.375"w x 8.375"h

Bleed Size 5.625"w x 8.625"h

“Having a vehicle on display in the theatre atrium provides great additional exposure for our Lexus products and we are constantly told by our clients

‘I saw this car on display in the Citadel.’ ” Bruce Kirkland, Lexus of Edmonton

The Citadel Playbill is published by Playhouse Publications Ltd. 950, Bell Tower, 10104 - 103 Ave. Edmonton, AB T5J 0H8 Ph: 780-423-5834 Fax: 780-413-6185 www.playhousepublications.ca A SUGGITT COMPANY

For advertising exposure contact Kerry Duperron at ph: 780-701-1951 or e-mail: kerry@playhousepublications.ca