Edmonton Opera rate card 2012-2013

2012/2013 SEASON

Advertising in the Edmonton Opera Program is the perfect way to reach a very desirable audience, and it also shows your support of the arts in your community!

PROGRAM

RATE CARD

EDMONTON OPERA 2012/2013 SEASON AIDA Verdi

October 19, 21, 23, 25, 2012 It is the grandest of the grand operas, with Verdi at the peak of his creative powers.

Radames, the victorious Egyptian warrior, desires the hand of Aida, the enslaved Ethiopian princess. However, the King’s own daughter Amneris has designs on the conquering hero. The result is a bitter love triangle fueled by the strongest emotions — love and jealousy. This inspired tale of ancient Egypt, conflicting loyalties and forbidden passion is fueled by soaring arias, surging choruses and exhilarating orchestral music. From the seductive slave dances and the triumphal march to the power of ‘Celeste Aida’ and the hauntingly heart-rending finale, this music is some of the most memorable in all of opera.

LES CONTES D’HOFFMANN Offenbach February 1, 3, 5, 7, 2013

In this richly melodic work, the poet Hoffmann dreams of three women: the windup doll Olympia, the siren Giulietta, and the beguiling Venetian courtesan Antonia – a frail and consumptive opera singer. Hoffmann’s grand but misguided attempts at love are foiled by the supernatural villain Dapertutto, who robs Hoffmann of his better self and any chance of happiness in love. Offenbach’s final masterpiece is full of gorgeous melodies, seductive love scenes, and fantastic characters – a dark fairy tale and feast for the eyes and ears.

EUGENE ONEGIN Tchaikovsky April 19, 21, 23, 25, 2013

Drama, beauty, and romantic obsession – Tchaikovsky’s haunting opera has it all. A world-weary aristocrat grudgingly visits the provincial home of his friend’s fiancée where he toys with the affections of the inexperienced, ardent Tatiana.

Her love letter to the brooding Onegin results in a heartless rejection, setting off an inexorable chain of events culminating in a chilling duel. Years later, the tables are turned when the honourable Tatiana rejects him. Onegin is left crushed and filled with regret over the love he so casually spurned.

NOW IN MAGAZINE FORMAT ADVERTISING RATES

SIZE

Full Page 1/2 Page 1/3 Page 1/4 Page

Double Page Spread N/A Back Cover SOLD N/A Inside Covers SOLD N/A

1X

3X

$1750 $1150 $925 $725

$1650 $1050 $795 $625

ADVERTISING DIMENSIONS

1 / 4 page

3.5" x 4.625"

1 / 3 page horizontal

1 / 3 page vertical

7.25" x 3"

3.5" x 6.25"

4X $1575 $900 $695 $595

N/A $2950 N/A $1950 N/A $1750

(WIDTH X HEIGHT)

1 / 2 page horizontal

1 / 2 page vertical

7.25" x 4.625" 3.5" x 9.5"

SPECIFICATIONS

Full page

Double page

8.25" x 10.5"

16.5" x 10.5"

(trim size)

(trim size)

8.75" x 11"

17" x 11"

(final bleed size)

(final bleed size)

7.25" x 9.5"

15.5" x 9.5"

(live area / or with border)

(live area / or with border)

An electronic file in Macintosh format is required for supplied ads. Press-ready PDFs are preferable.

Images must be a minimum of 300 dpi. Software: InDesign, Adobe Illustrator, and Adobe Photoshop.

Please include all fonts used. Full design and production services are available.

All advertisements must be acceptable in content and design, at the publisher’s discretion.

Printed sheetfed, high quality gloss stock, four colour process.

Any questions or for FTP information, please e-mail Christine (christine@suggitt.com) Please e-mail artwork to christine@suggitt.com

DEADLINES

ISSUE

BOOKING

MATERIAL

PRE-SEASON PROGRAM magazine completed June 12

May 22, 2012

May 29, 2012

1 Aida October 19, 21, 23, 25, 2012

September 7, 2012

September 14, 2012

2 Les Contes d’Hoffmann February 1, 3, 5, 7, 2013

December 28, 2012

January 4, 2013

3 Eugene Onegin April 19, 21, 23, 25, 2013

March 15, 2013

March 22, 2013

photos: Kelly Redinger Studios

Opera is the greatest of all the arts – it is music, theatre, dance and the visual arts combined.

Edmonton Opera’s mandate is to produce opera of the highest possible calibre, and to make their productions as accessible as possible in the community. With a proud 49 year history in Edmonton, Edmonton Opera has a financially secure, artistically strong and promising future.

Opera that Excites.

Edmonton Opera strives to excite, thrill, move, challenge, dare and celebrate with each and every production offered.

Opera offers us bigger worlds, and whether you’re eight or 80, the Edmonton Opera is sure to delight and thrill you with their magnificent forty-ninth season.

Edmonton Opera Program Advertising Advertising in the Edmonton Opera Program is a wonderful way to heighten your exposure and achieve greater visibility in the arts community, and specifically to fans of the opera.

With twelve performances taking place in the Mainstage Series of the 2012/2013 season, your audience reach is well over 25,000 people. All performances take place at the Northern Alberta Jubilee Auditorium, which seats approximately 2,400 people.

PLUS advertising in the Pre-Season Program, distributed in June to the Opera’s many subscribers, donors and sponsors, as well as at annual events, you will reach an even wider audience.

Due to the high quality of the program, and the demographics of Opera attendees, the Edmonton Opera Program has the highest pick up rate of any arts program in Edmonton.

Take A Bow! For any Full Page Full Year advertisers, you will receive a pair of tickets to each of the three productions in the Mainstage Series which take place during the 2012/2013 season. (Value of approximately $650.00!) This is our way of saying thanks, and also, a way for you to enjoy an opera performance, and at the same time, you can see your advertising in action!

Each issue of the Edmonton Opera Program will be DISPLAYED ONLINE at playhousepublications.ca in an easy-to-read digital version. This means your advertisement will be seen FREE of charge online and when you click on your ad, it will link right to your website.