NEW ZEALAND’S LEADING BABY SLEEP SPECIALISTS

We sat down with top baby sleep specialists across New Zealand about their experiences working with families to manage infant sleep issues and unique approaches to establishing healthy sleep habits.

Cherie Richards Just Love Sleep

Cherie Richards is a certified Baby and Toddler Sleep consultant and founder of Just Love Sleep, a service that aims to empower families with the tools to ensure their little ones love to sleep. She employs evidencebased and response sleep methods, available in one-on-one support packages and guides that support parents in every step of their journey.

Dorothy Waide Baby Help

Dorothy Waide is a leading sleep consultant, Karitane Mothercraft nurse, and bestselling author. With over 35 years of experience in baby nursing and sleepsettling in New Zealand and around the world, Waide is passionate about working as a “co-pilot” with parents to help their babies get to sleep. She applies a holistic approach, applying strategies that aim to meet the needs of every baby and family. Waide’s wealth of experience, patience and expertise make her the top pick for parents looking to build confidence in their parenting journey.

Tess and Janferie Baby and Beyond

Tess and Janferie are baby sleep consultants from Baby and Beyond, Wellington and Waikato’s most trusted sleep consulting business, which has supported over 6000 families. Both Tess and Janferie apply a commonsense, competent and caring approach to supporting babies’ sleep. They create comprehensive assessments and sleep plans that are personalised to the age, temperament and family schedule of babies in a variety of packages and prices to suit the needs of parents. Home visits and two types of phone consultations are also available, allowing parents from across New Zealand to use their services.

Anna Mullon Baby Slumber Solutions

Anna Mulloy is an internationally-certified baby sleep consultant based at Baby Slumber Solutions in Auckland. With a background in practice nursing, Mulloy brings a broad spectrum of knowledge and techniques and a holistic, gentle approach based on scientific research to support families of all parenting styles. She designs personalised sleep plans that are followed with two weeks of email support to empower families to teach their young ones healthy and safe sleep habits. www.bodyice.com

BodyICE WOMAN BREAST & PERINEUM ICE AND HEAT PACKS PROVIDE

• Calming relief pre and post childbirth,

• Throughout breastfeeding, and during recovery after surgery.

Made from the softest non-toxic materials and incorporated gel beads, the packs remain flexible when frozen or heated, are portable and reusable.

Kenna Baby Sleep

Kenna is a specialist in early development and sleep at Baby Sleep and a certified practising early childhood teacher. She is passionate about helping parents to understand their children and support their well-being. She holds a Bachelor’s degree in Teaching and Philosophy; Pedagogics and Psychology with Honours, and certificates in Child Psychology, ADHD, Autism Spectrum Disorder, Bilingual Brain, Early Brain Development and Guided Play.

Kim Cherished Sleep

Kim, from Cherished Sleep, is an expert at navigating sleep. She has been certified directly under the founder of Sleep Sense, a programme that has helped more than 109,000 families globally and holds a BSc

Amy Wallace Little Dreamers

Internationally qualified infant and child sleep consultant, Amy Wallace, is committed to providing education and support to parents navigating their little one’s sleep. She is also the founder of in Psychology. With more than twenty years of experience in health and education, Kim helps parents to establish healthy sleep habits that last a lifetime.

Little Dreamers, a service that offers inhome, phone and email packages for New Zealand and international parents that utilises a holistic approach to establishing healthy sleep routines.

Deb Janssen Little Sleep Coach

Based in Christchurch, Deb is an experienced sleep and feeding aversion coach and registered nurse. She is passionate about educating and empowering parents to help their baby, toddler or preschooler work towards sleeping independently and happily. Through her service, Little Sleep Coach, Deb provides home consultations, video and phone packages for families across New Zealand and overseas.

Carla Picolli Night Night

Certified sleep consultant and psychologist

Carla Picolli has helped babies in New Zealand and worldwide develop healthy sleep habits. When Picolli had her first child, it took her son almost two years to learn to sleep through the night - an experience that motivated her to begin helping other parents and children achieve quality sleep. Her service, Night Night, aims to provide guidance and encouragement for all parents looking to improve their baby’s sleep and have a happier family life.

Laura Peacey Sleep

Laura from Peacey Sleep is a certified infant and child sleep consultant. She created Peacey Sleep Club for the purpose of helping other parents avoid the sleep deprivation and exhaustion that often accompanies the first few years of parenting a young one. Laura utilises evidence-based approaches to provide practical and realistic strategies for parents.

Annette Serene Sleep

With 20 years of experience working in sleep consulting, Annette has a myriad of knowledge and expertise in tackling sleep issues in babies and toddlers. She was previously trained and qualified in the National Health Service before setting

Amy Sherpa The Baby Sleep Practitioners

Holding a Bachelor’s and Master’s in nursing, Amy Sherpa is an experienced baby sleep practitioner who utilises a neuroprotective approach to solving sleep issues. She specialises in working with parents and caregivers who are tired of misinformation and “quick fixes” and instead equips them with long-term strategies. Amy creates packages that are personalised to the needs of the family and baby. She currently has her own consulting business, The Baby Sleep Practitioners, and also works for Milk and Honey Paediatrics. up her sleep clinic, Serene Sleep. Her approaches draw from child development and psychology, nutrition and mental health, allowing Annette to create sleep plans that are specific to the needs of the child and family.

Kate Watson Sleeping Baby

Kate Watson created Sleeping Baby, her infant sleep consulting service that offers support and guidance to parents to help their babies sleep better. With more than 15 years of experience working as a registered nurse,

Kate has the knowledge and tools to provide personal and tailored sleep packages that is respectful of different parenting styles. She focuses on developing realistic and achievable goals using gentle strategies and techniques.

Kerri and Anna Sleep Wonders

Kerri and Anna are the founders of Sleep Wonders, a sleep consulting service that supports babies and families struggling with sleep issues. Their shared knowledge of early childhood practices, sleep and nutrition allows them to create sleep strategies that are tailored to every family’s unique values. They firmly believe that sleep is a learned skill essential for children's development and for creating a harmonious family life.

By Sam McBratney

By Barney Saltzberg

By Nina Laden

By Rod Campbell

By

By Richard Scarry

By Fiona Watt

By Oliver Jeffers

By Emily Winfield Martin

By Deborah Diesen

By Rob Lloyd Jones

By Ronda Armitage

By Meomi

By Dr. Seuss

By Eric Carle

By Joanna Cole, Rosalinda Knightley

By Andrea Beaty

By Peter H. Reynolds

By Judith Kerr

When not running a childrenswear brand, Elad Admon can be found spending time with his girls - going for walks, playing in parks or doing puzzles. They are, after all, his inspiration, "my beautiful wife and daughters," said the Co-Founder of Huxbaby, the Australian minimalist childrenswear brand.

Elad completed his schooling in Perth and moved to Melbourne in his 20s to work in the management consulting industry. He also completed an MBA and Master of Applied Finance at Monash University.

"It's funny because I don't really consider myself that into fashion. I've had a passion for business from an early age - I remember when I was 12 years old offering to wash my neighbour's cars for $5, importing random products from overseas, and selling on eBay whilst at Uni."

Elad and his wife Jennifer were looking for new baby gifts when they noticed the lack of clothing options available. Everything was the traditional pink for girls and blue for boys. This was what sparked the idea of creating a childrenswear brand that was both fashionable and mindfully made.

Huxbaby is now eight years old, starting in their family garage back in 2014 with zero fashion experience. Jennifer was a practising dietitian with a creative flair when things started taking off. The name Huxbaby is a totally made-up one; short and easy to pronounce, so the couple ran with it. After picking a name, the puzzle pieces fell into place. The pair ran everything from design, production and wholesale to shipping, customer service and marketing.

They now have a team of ten passionate staff members. Elad is the Managing Director, looking after business operations and strategy. While Jennifer is the Creative Director, in charge of the overall design and brand direction.

Sustainability is at the core of the Huxbaby brand. Elad believes it is the way of the future for all companies. Making a long-lasting impact and doing right by the environment. Huxbaby constantly strives to refine processes and push itself to keep operations and products as eco-friendly as possible. The brand values customer obsession, teamwork, integrity, passion and community.

Elad noted that there are several exciting projects in the works for the company. He couldn't give too much away but encouraged customers to keep an eye on new product categories and collaborations. Elad's goal is to grow the brand internationally and continue in its sustainability journey. Opening a flagship store is something that may one day be explored too.

For more information, visit www.huxbaby.com