THE PLY REPORTER OCTOBER 2019
VOL.22 ISSUE 05 MAY 2022
A Techno-Informative Magazine EDITORIAL & CORRESPONDENCE 40/76, LGF, C.R. Park, New Delhi - 110 019. Tel.: 011-4678 0023 Email : plyreporter@plyreporter.com ADVERTISING Tel.: +91-9310612999, E-mail: devplyreporter@gmail.com CONTENT Tel.: +91-93106 12993 E-mail: plydata@gmail.com SUBSCRIPTION / CIRCULATION Tel.: 011-46780023 Mob.: +91-93106 12995 / 9999362979 E-mail: subscribe@plyreporter.com ACCOUNTS Tel.: +91-93106 12996 E-mail: bigseamarcomindia@gmail.com
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CONTENTS Regular Coloumn 26-28 Editorial
30-32 Apni Baat
News Watch 42 I Carpenters/Workers shortage
oqM iSuy VªsM esa dkjisaVj@ysoj dh deh ls ekax çHkkfor
44 I A dozen new acrylic laminate folders hit to market
,d ntZu u, ,sØsfyd ysfeusV QksYMj cktkj esa vk,
48 I HPL cladding re-emerging,
jsflMsaf'k;y lsDVj esa ,pih,y
54 I North India: rise of
mÙkj Hkkjr esa ywolZ iSuy dk cktkj rsth ls c<+k
60 I 5 more new laminate plants
usiky esa 5 vkSj u, ysfeusV IykaV yxk, tk jgs gS
62 I Engineer Ply begins
bathfu;j IykbZ us MkbZM fofu;j dk IykaV yxk;k
66 I PVC laminates are back in the
ihohlh ysfeusV~l ds cktkj esa ykSVh jksud
74 I Wood panel industry moving
Hkkjrh; oqM iSuy baMLVªh esa dkoZ lfVZQkbM mRikn ij tksj
80 I Decorative veneer market
xqtjkr esa MsdksjsfVo fofu;j dk cktkj c<+ jgk gS% losZ
94 I Action Tesa Introduces holistic
90 I Punjab plywood manufacturers decide to sell every piece with e-way bill
108 I Abhiyan lam launches
vfHk;ku ySe us 0-8 feeh ysfeusV y‚Up fd,
impact wood panel demand
residential sector support demand DySfMax dh c<+rh ekax louver panels
In Nepal
its dyed veneer plant
market; ease in RM prices
toward CARB certified products
in gujrat is growing: trade
ANNUAL SUBSCRIPTION Rs. 1,100/-
Printed, published and owned by Pragat Dvivedi, Printed at Modest Graphics Pvt. Ltd., C-53, DDA Shed, Okhla Industrial Area Phase-I, New Delhi-110020 and published at F-1118, C.R. Park, New Delhi - 110 019.
248 Advertiser’s Index
security stickers with QR code to keep fraudsters away 0.8 mm laminates
UPDATE
Editor Pragat Dvivedi The views expressed in the columns of ‘The Ply Reporter’ are not necessarily those of the editor or the publisher & they accept no responsibility for them. No part of this magazine including advertisements designs, prepared by us or through us should be copied, reproduced or transmitted by anyone without prior written permission of the publisher. The Magazine is not responsible for the opinions & ideas presented on the following pages. All disputes regarding this magazine will be settled in Delhi (India) Jurisdiction only.
TOTAL NUMBER OF PAGES - 260 www.plyreporter.com
64 | THE SMART CHOICE FOR A HEALTHY FURNITURE & LIFESTYLE HAS ARRIVED – LOW EMISSION PREMIUM PLUS!
THE PLY REPORTER MAY 2022
CONTENTS INTERVIEW PAGE
106
MR. RUSHIL THAKKAR, DIRECTOR, RUSHIL DÉCOR LTD
PAGE
124
MR IMRAN PATANWALA, CO- FOUNDER, MARIA DECOR
www.plyreporter.com
CONTENTS PAGE
120
MR. ABHIROOP AGARWAL, CHIEF BUSINESS DEVELOPMENT OFFICER, REALPLY
PAGE
130
MR MANOJ AGARWAL,
MD, MATCHWELL DÉCOR PVT LTD
THE PLY REPORTER MAY 2022
CONTENTS
CONTENTS EVENT WATCH PAGE
140
MR S P ARORA, MD, Virgo Group
PAGE
MR NIKHIL ARORA, Director, Virgo Group
GRAND LAUNCH OF VIRGO PVC LAMINATES NEW FOLDER AT NOIDA, DELHI NCR PAGE
150
MR AHSAN KAREEM KHAN, CHAIRMAN, SPLICE GROUP
144
ADVANCE LAMINATES 1 MM VOL-03 FOLDER UNVEILED DURING CLUB AWARDS CELEBRATION AT GOA PAGE
154
MR FAIZAN AHMAD, MD, SPLICE GROUP
SPLICE GROUP ANNOUNCES COMMERCIAL PRODUCTION AT ITS HPL PLANT, LAUNCHES RANGE OF LAMINATES
194 | AMULYA MICA’S ANNUAL SALES MEET AT AGRA
PVC EDGEBAND DEMAND WILL GROW MANY TIMES IN INDIA, SAY EXPERTS
196 | OGAAN LAMINATES LAUNCHES OGAAN WORLD APP
198 | ASEAN PLYWOODS CONDUCTS DEALER MEET AT MANDARMANI, WB 233 | MARKET UPDATE
242 | ATMA CELEBRATES DIAMOND JUBILEE - THE JOURNEY OF 75 YEARS www.plyreporter.com
244 | CPL PLY-MICA’S ARCHITECTS’ GETTOGETHER AND CONTRACTORS MEETS
PRICE ESCALATION LIKELY TO CONTINUE OWING TO ENERGY & TIMBER CRISIS
THE PLY REPORTER MAY 2022
SOME INFORMATION, SOME FORECASTS
MARKETS IN APRIL & MAY 2022
EDITORIAL
Pragat Dvivedi, Founder Editor
“What I foresee is, readymade furniture is going to grow, specially the kitchen and wardrobe segment. Year 2022-24 will be a phase that will see a big bounce in Particle board segment, apart from growth in Prelam MDF.”
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In general the sales were weak during April 2022. The market was hit mainly due to three reasons. First is the race for meeting the target sales during March, and/ or panic buying in anticipation of price-rise. Second reason was lack of work force on sites as well as industries that led to low movement of goods and poor payment rotation. The third key reason was weak sentiments driven by steep jump in steel, cement, gas, fuel prices and this created a mindset of “let’s see, let’s wait” approach. The hopes are pinned on May 2nd week and beyond when workers will be back and markets are expected to build pace, although stability is expected only by the next month. Plywood prices in May were steady as timber prices were stable. In laminate segment, prices eased up a bit. Liner prices have seen some easing up in tune to INR 15 to 20 but rest of the thickness categories are on the same levels due to higher cost of paper procurement. The HPL decorative segment is expected to do better during June and July because many of the stalled projects have started to roll. The organized laminate segment is already seeing a pickup in demand. The MDF and Particle Board sector witnessed some selling pressure as supplies increased. The MDF plants have not increased prices so far despite the rising timber cost. Selling pressure is coming back with the stability in logistics world over. Softening of container prices helped the importers to grow their volumes. Since a year, readymade furniture making sector has grown, thanks to many new entrants. Most of the wood panel industry and trade people are keen to begin furniture production units. What I foresee is, readymade furniture is going to grow, specially the kitchen and wardrobe segment. Despite of fluctuations and rising raw materials prices, plywood is still the most trusted and widely traded material. Year 2022-24 will be a phase that will see a big bounce in Particle board segment, apart from growth in Prelam MDF. The uses of acrylic laminates are helping the consumption and demand for calibrated plywood but the trade mechanism is still not favorable for calibrated plywood producers. I hope to see a more rational approach in each of the product category where markets need to see price comparison with respect to product quality, product characteristics and warranty on the product. We need to learn and unlearn many things of past after this pandemic phase. See you at Indiawood, Bangalore! Stay active, stay hopeful! Happy New Financial Year!
Pragat Dvivedi Founder Editor Mail to “dpragat@gmail.com”, ( M) 9310612991. www.plyreporter.com
THE PLY REPORTER MAY 2022
laikndh;
vizSy&ebZ 2022 esa cktkj
EDITORIAL
orZeku vkSj Hkfo"; ! mEehn gS fd jsMhesM QuhZpj lsDVj] [kkldj bldk fdpsu vkSj okMZjksc lsxesVa c<+us okyk gSA o"kZ 2022&24 esa ,d ,slk Qst vk,xk] ftlesa çhySe ,eMh,Q esa o`f) ds vykok ikfVZdy cksMZ lsxesVa esa ,d cM+k mNky ns[kus dks feysxkA
lkekU; rkSj ij vçSy esa fcØh detksj jghA blds eq[; :i ls 3 dkj.k Fks] igyk ekpZ esa ^^VkjxsV ehV^^ djus ds fy, lsYl dh tYnckth ;k dhersa c<+us dh vk'kadk esa ?kcjkgV ds pyrs dh xbZ [kjhnkjhA nwljk] lkbVksa ds lkFk&lkFk mRiknu ;wfuV esa Hkh yscj dh deh Fkh] ftlds dkj.k eky dh vkoktkgh esa fnDäsa gqbZ vkSj isesaV jksVs'ku [kjkc gqvkA rhljk çeq[k dkj.k LVhy] lhesaV] xSl] bZa/ku dh dherksa esa rst mNky ls lsaVhesaV dk detksj iM+uk] vkSj blds pyrs ^^FkksM+k vkSj ns[krs gSa] vHkh :drs gS^^ tSlh ekufldrk iSnk gqbZA dqy feydj lHkh dVsxsjh esa bl mEehn ds lkFk uhjlrk iSnk gqbZ fd] tc yscj okil vk,axs] rks ebZ ds nwljs lIrkg ls cktkj esa fQj ls rsth vk,xhA ebZ ds nwljs fgLls esa rsth vkus dh mEehn gS] gkykafd fLFkjrk vxys eghus rd gh vkus dh lEHkkouk gSA ebZ esa IykboqM dh dhersa fLFkj cuh gqbZ gS] D;ksafd fVEcj dh dhersa fLFkj jgh gSA esykekbu vkSj Øk¶V ds cnkSyr ysfeusV lsxesaV esa dherksa esa FkksM+h ujeh vkbZ] o ykbuj dh dherksa esa 15 ls 20 #i;s rd dh fxjkoV ns[kh xbZ gS] ysfdu isij d‚LV T;knk gksus ds dkj.k fFkdusl okyh ckdh dVsxsjh] mlh Lrj ij cuh gqbZ gSaA ,pih,y MsdksjsfVo lsxesaV esa twu vkSj tqykbZ esa csgrj çn'kZu dh mEehn gS D;ksafd vc dbZ #ds gq, çkstsDV 'kq: gks x, gSaA çkstsDV dh xfrfof/k;ksa esa rsth ds lkFk vkWxZukbt ysfeusV lsxesaV esa igys ls gh ekax esa rsth ns[kh tk jgh gSA lIykbZ c<+us ls ,eMh,Q vkSj ikfVZdy cksMZ lsDVj esa dqN fcdokyh dk ncko ns[kk tk jgk gS] lkFk gh esVsfj;y ds fMekaM esa Hkh dqN deh vkbZ gSA fVEcj dh c<+rh ykxr ds ckotwn ,eMh,Q IykaVksa us vc rd dhersa ugha c<+kbZ gSA iwjh nqfu;k esa y‚ftfLVDl esa fLFkjrk ds lkFk lsfyax dk ncko c<+rk tk jgk gSA daVsuj dh dherksa esa ujeh ls Hkh vk;krdksa dks vius o‚Y;we c<+kus esa enn feyh gSA fiNys ,d lky esa] dbZ u, Iys;lZ ds vkus ls jsMhesM QuhZpj dk mRiknu c<+k gSA oqM iSuy baMLVªh vkSj VªsM ds vf/kdka'k yksx QuhZpj mRiknu ds fy, ;wfuV yxkus ds bPNqd gSaA eq>s mEehn gS fd jsMhesM QuhZpj lsDVj] [kkldj bldk fdpsu vkSj okMZjksc lsxesaV c<+us okyk gSA
28
mrkj&p<+ko vkSj c<+rs dPps eky dh dherksa ds ckotwn] IykboqM vHkh Hkh lcls Hkjkslsean vkSj O;kid :i ls dkjksckj fd;k tkus okyk esVsfj;y gSA o"kZ 2022&24 esa ,d ,slk Qst vk,xk] ftlesa çhySe ,eMh,Q esa o`f) ds vykok ikfVZdy cksMZ lsxesaV esa ,d cM+k mNky ns[kus dks feysxkA ,sØsfyd ysfeusV~l ds mi;ksx ls dSfyczsVsM IykboqM dh [kir vkSj ekax esa enn fey jgh gSA VªsM esdsfute vHkh Hkh dSfyczsVsM IykboqM mRikndksa ds fy, vuqdwy ugha gSA eq>s lHkh çksMDV dVsxsjh esa vkSj vf/kd rdZlaxr –f"Vdks.k ns[kus dh mEehn gS] tgka cktkj dks mRikn dh xq.koÙkk] fo'ks"krk;ssa vkSj bl ij okjaVh ds lkFk dherksa esa rqyuk djus dh t:jr gSA gesa bl egkekjh ls dkQh dqN fl[kus vkSj dkQh dqN vulquh djus dh t:jr gSA vkb, caxykSj esa gksus okys bafM;k oqM 2022 esa feyrs gaSA lfØ; jgsa] vk'kkfUor jgsaA
izxr f}osnh Mail to “dpragat@gmail.com”, (M) 9310612991
www.plyreporter.com
THE PLY REPORTER MAY 2022
LOUVER PANELS ARE MOST SOUGHT HIGHLIGHTERS TODAY
APNI BAAT
Rajiv Parashar, Editor
This is a new product in India and there are around 100 catalogues available in the market. Imported louvers from South Korea and China have major market share in this category along with a dozen of companies that have started production locally.
30
Pandemic has affected the customer preferences a lot because the living style has noted a shift during the last two years. People have become more concerned about health, safety, comfort, beauty, decor and style of living. Now, people want more open spaces, less clutter furniture, and maintenance free wall panels in their homes. Easy and fast installation of any interior products and Do It Yourself (DIY) kind of panels and furniture has grown. People want more Pre-Finished Surface products for their interior work, hence the charm of louvers panels has emerged among customers. Louvers Panel is a pre-finished decorative panel, which is installed easily and the aesthetic outcome is very different. Interior contractors prefer to use this material due to fast and charming interiors. The vital part of this application is its quick installation and least wastage. However this is a new product in India and there are around 100 catalogues available in the market. Imported louvers from South Korea and China have major market share in this category along with a dozen of companies that have started production locally. As per report, imported Louvers Panel quality is said to be superior because they use high quality foils, virgin raw materials and offer innovative designs. Import based brands claim the better quality of their products but off late domestic producers also have improved their quality. Domestic producers are running well today with a waiting period of orders at their hand is very long. However, Indian producers are working very hard to match the Korean quality, with around a dozen new in Louvers manufacturing by next year. Sighting the demand scenario, there are many new categories available in louvers panels, such as MDF, PVC and ACP based louvers panels. MDF based louvers are imported in India, whereas Indian companies are producing PVC and ACP based louvers. Alstone has recently launched ACP louvers and was liked. I can say ‘Louvers panel has become the fastest growing surface highlighter today, which is now reaching to tier 2-3 cities. It has become the most ‘searched and asked’ product by wood and decorative panel retailers. This issue has covered interaction with young and charming new generation entrepreneurs from industry such as Mr. Rushil Thakkar from Rushil Decor Ltd, Mr. Abhiroop Agarwal from Realply Industries, Mr. Imran Patanwala from Maria Decor and Mr. Nikunj Agarwal from Matchwell Decor. Besides, Interaction with Mr. Nikhil Arora of Virgo Group and Mr Rajat Salhotra of Advance Laminates during their product launches event has also been published. The view of these young entrepreneurs will inspire their fellow industry people, must read. Keeping our readers updated, there are many news reports on plywood, MDF, Decorative Veneers, Laminates, decor panels etc in this issue. This time a bigger INDIA INTERIOR RETAILING (IIR) is going to be held on dated 2-3-4 September 2022 at Pragati Maidan, New Delhi. Block your date and tickets! Have a nice time!
Rajiv Parashar (I appreciate your feedback. Write at plydata@gmail.com or SMS on 93106 12993)
www.plyreporter.com
THE PLY REPORTER MAY 2022
viuh ckr
APNI BAAT
gkbZykbVlZ esa ywolZ iSuy ds fy, fjVsylZ esa gksM+ Hkkjr esa ;g ,d u;k mRikn gS] vkSj cktkj esa blds yxHkx 100 dSVykWx miyC/k gSaA bl dVsxjh eas nf{k.k dksfj;k vkSj phu ls vk;kfrr ywolZ dh cktkj fgLlsnkjh çeq[k gS] lkFk gh ,d ntZu daifu;ksa us LFkkuh; Lrj ij mRiknu 'kq: dj fn;k gSA
egkekjh ds pyrs xzkgdksa dh çkFkfedrk;as cgqr T;knk çHkkfor gbZ gS] D;ksafd fiNys nks o"kksaZ esa thou 'kSyh esa dkQh cnyko vk;k gSA yksx LokLF;] lqj{kk] vkjke] ,LFksfVd] MsdkWj vkSj jgu&lgu dh 'kSyh ij T;knk /;ku nsus yxs gSaA vc] yksx vius ?kjksa esa T;knk [kqyh txg] de vO;ofLFkr QuhZpj vkSj j[kj[kko ls eqä okWy&iSuy ilan djus yxs gSaA fdlh Hkh baVhfj;j mRikn] ftlds baLVkys'ku rsth ls vkSj vklkuh ls gksa rFkk Mw bV ;ksjlsYQ dVsxjh esa gSa oSls iSuy vkSj QuhZpj ds fMekaM c<+ x;s gS] ftlls ;s rsth ls xzks dj jgsa gSaA yksx vius baVhfj;j ds fy, T;knk ls T;knk çh&fQfu'M ljQsl izksMDV pkgrs gSa] blfy, xzkgdksa esa ywolZ iSuy dk vkd"kZ.k c<+k gSA ywolZ iSuy ,d çh&fQfu'M MsdksjsfVo iSuy gS] ftls vklkuh ls buLV‚y fd;k tk ldrk gS vkSj blds ,LFksfVd vkmVde Hkh cgqr vyx gSA baVhfj;j dkaVªSDVj rst vkSj vkd"kZd baVhfj;j MsdWkj ds fy, bls mi;ksx djuk ilan djrs gSaA bl ,fIyds'ku dk egRoiw.kZ fgLlk] bldh rqjar baLVkys'ku vkSj de ls de csLVst gksuk gSA gkyk¡fd Hkkjr esa ;g ,d u;k mRikn gS] vkSj cktkj esa blds yxHkx 100 dSVy‚x miyC/k gSaA bl dVsxjh eas nf{k.k dksfj;k vkSj phu ls vk;kfrr ywolZ dh cktkj fgLlsnkjh çeq[k gS] lkFk gh ,d ntZu daifu;ksa us LFkkuh; Lrj ij mRiknu 'kq: dj fn;k gSA çkIr fjiksVZ ds vuqlkj] vk;kfrr ywolZ iSuy dh xq.koÙkk dks csgrj dgk tk jgk gS D;ksafd ;s mPp xq.koÙkkiw.kZ Q‚;y] oftZu j‚ esVsfj;y dk mi;ksx djrs gSa vkSj u, u, fMtkbu is'k djrs gSaA bEiksVZ csLM czkaM vius mRiknksa dh csgrj DokfyVh dk nkok djrs gSa] ysfdu nsj ls gh lgh ij ?kjsyw mRikndksa us Hkh viuh DokfyVh esa lq/kkj fd;k gSA vkt ?kjsyw mRiknd Hkh vPNk dj jgs gSa vkSj muds ikl Hkh isafMax v‚MZj dh fyLV dkQh yEch gSA Hkkjrh; fuekZrk dksfj;kbZ xq.koÙkk ls esy [kkus ds fy, cgqr esgur dj jgs gSA vxys lky rd ywolZ iSuy eSuqQSDpfjax esa yxHkx ,d ntZu u, Iys;lZ vk,¡xsA
32
ekax ds ifj–'; dks ns[ksa rks] ywolZ iSuy esa dbZ ubZ dsVsxjh gSa] tSls ,eMh,Q] ihohlh vkSj ,lhih csLM ywolZ iSuyA ,eMh,Q csLM ywolZ Hkkjr esa vk;kr fd, tkrs gSa] tcfd Hkkjrh; daifu;ka ihohlh vkSj ,lhih csLM ywolZ dk mRiknu dj jgh gSaA ,YlVksu us gky gh esa ,lhih csLM ywolZ y‚Up fd, gSa] bls dkQh ilan fd;k tk jgk gSA eSa dg ldrk gwa fd ^ywolZ iSuy vkt lcls rsth ls xzksFk djus okyk ljQsl gkbykbVj cu x;k gS] tks vc fV;j 2&3 'kgjksa rd Hkh igqap jgk gSA ;g oqM vkSj MsdksjsfVo iSuy fjVsyjksa }kjk lcls T;knk [kkstk vkSj iwNk tkus okyk mRikn cu pqdk gSA bl vad esa m|ksx ds ;qok vkSj vkd"kZd ubZ ih<+h ds m|fe;ksa tSls #f'ky MsdkWj fyfeVsM ds Jh #f'ky BDdj] fj;yIykbZ baMLVªht ds Jh vfHk:i vxzoky] ekfj;k MsdkWj ds Jh bejku ikVuokyk vkSj eSposy MsdkWj ds Jh fudqat vxzoky ds lkFk ckrphr 'kkfey gSA blds vykok] oxksZ xzqi ds Jh fuf[ky vjksM+k vkSj ,Mokal ysfeusV~l ds Jh jtr lkYgks=k ds lkFk muds çksMDV y‚Up dk;ZØe ds nkSjku ckrphr Hkh çdkf'kr dh xbZ gSA bu ;qok m|fe;ksa ds fopkj m|ksx txr ds muds lkFkh yksxksa dks çsfjr djsaxs] vo'; i<+saA gekjs ikBdksa dks viMsV j[kus ds fy,] bl vad esa IykbZoqM] ,eMh,Q] MsdksjsfVo fofu;j] ysfeusV~l] MsdkWj iSuYl vkfn ij dbZ [kcjsa gSaA bl ckj bafM;k baVhfj;j fjVsfyax ¼IIR½ fnukad 2&3&4 flracj 2022 dks çxfr eSnku] ubZ fnYyh esa dkQh cM+s Lrj ij vk;ksftr fd;k tk jgk gSA viuk MsV vkSj fVdV igys ls Cy‚d dj ysa! vkidk le; vPNk gks! Rajiv Parashar (I appreciate your feedback. Write at plydata@gmail.com or SMS on 93106 12993)
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THE PLY REPORTER MAY 2022
CARPENTERS/WORKERS SHORTAGE IMPACT WOOD PANEL DEMAND
NEWS WATCH
T
42
oqM iSuy VªsM esa dkjisaVj@ysoj dh deh ls ekax çHkkfor
he month of April was slow with respect to demand in the wood panel industry. The sales volumes on retail sides have shown a dip across the country. For which the reason identified is, lack of workers and carpenters on sites. The Eid festival was also a significant region for the dullness and many work sites were shut due to absence of “karigar, carpenters and contractors.
oqM iSuy VªsM esa vçSy ds eghus esa fMekaM /kheh jghA fjVsy esa fcØh ds o‚Y;we esa iwjs ns'k esa fxjkoV ns[kh xbZA ftldk dkj.k lkbVksa ij ysoj vkSj dkjisaVj dh deh jghA bZn dk R;ksgkj Hkh bl deh dk ,d egRoiw.kZ dkj.k Fkk vkSj ^^dkjhxj] c<+bZ vkSj Bsdsnkjksa^^ dh vuqifLFkfr ds dkj.k dbZ odZ LVs'ku vkSj lkbZV can jgasA
The northern region has shown a sharper dip in demand. The marriage season is also being blamed as a dampener for sales although 2nd week of May onwards, demand is expected to improve. From the perspective of Retail counters side, the sale volume in Laminates, Plywood, Prelam Particle board and Edge band is said to be dull if compared to February and March 2022 figures, The weakness in markets is also being attributed to power cuts, acute sharp jump in material cost as well as some negative sentiments.
mÙkjh {ks= esa fMekaM esa rst fxjkoV ns[kh xbZA 'kknh ds lhtu dks Hkh fcØh esa eanh ds fy, ftEesnkj Bgjk;k tk jgk gS] gkykafd ebZ ds nwljs lIrkg ls ekax esa lq/kkj dh mEehn gSA fjVsy dkmaVjksa ij] Qjojh vkSj ekpZ 2022 ds vkadM+ksa dh rqyuk esa ysfeusV~l] IykboqM] çhySe] ikfVZdy cksMZ vkSj ,t cSaM dh fcØh lqLr jghA cktkj esa ujeh ds dqN dkj.k fctyh dVkSrh] esVsfj;y d‚LV esa rsth vkSj dqN udkjkRed Hkkoukvksa dks Hkh ftEesnkj Bgjk;k tk jgk gSA
The same is visible on furniture makers' side: find Ply Reporter and FDT magazine survey. There has been sluggishness on those OEMs who have shifted their focus from office furniture to the Residential segment in the recent past. Although the old and established furniture makers are still flush with huge orders and order pendency. The Ply Reporter estimates indicate that the mid-priced ‘machine made’ furniture making sector was also a bit slow whereas premium furniture making class had no impact. The retailers agreed that there is a down fall of around 20% for leading counters but the same was in tune to 35 to 40 % for average retailers. Distributors blame it on summer holidays, Eid and poor demand due to inflation but most of them expect the revival by May end. The month of June is expected to witness a pickup in material demand when workers will return and sites will begin to operate smoothly.
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THE PLY REPORTER MAY 2022
A DOZEN NEW ACRYLIC LAMINATE FOLDERS HIT TO MARKET
NEWS WATCH
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he noise of Acrylic laminates is resonating in markets all over. It is lauded in the market since the last 6 months specially. The imported Acrylic sheets have become a must have item that consumers are willing to use on Kitchens and also some time on wardrobes. With each passing week, importers as well as domestic producers are introducing an exclusive range of Acrylic Laminates. Market reports that there are approx. 15 new folders of acrylic laminates that have reached the market in the last 6 months. The offerings are claiming to have new colors of acrylic sheets that is indirectly helping the solid colors sales growth in decorative laminates as well. Every company/brand is claiming exclusivity in colors. Glass and mirror look acrylic sheets are much appreciated by the market but the Matt/Super Matt range has also been liked by users for shutters and cabinets. It is noted that Acrylic sheets are available in different thickness in the market ranging from 1 mm to 2mm, but most preferred thickness is 1.25 mm, 1.4 mm and 1.5 mm. Some companies are offering Acrylic Panel sheets with substrate materials MDF and Birch Ply. More than 10 companies are supplying such Acrylic Boards directly to Kitchen and Furniture manufacturers for shutters. But, the growth has seen more prevalent since last one year because of growing interest in retail demand. Imported Acrylic laminates brands’ folders such as Glorio, Rang etc are visible and are seeing a flow of many buyers and growth. Where as in Make In India categories, Acrymica, Meraki, Skydecor Acrylic laminates folders are attracted many retailers and they look forward to sell their materials. Carpenters and Interior contractors are effectively using these Acrylic materials but there are also complaining of few cases of delaminating after some time. With growing awareness, and very clear Glass look appearance, Acrylic sheets look attractive and enhance the beauty of furniture. The recent survey finds that a dozen of domestic companies are working on manufacturing of Acrylic sheets in the India market, and within a year, the market will see more number of Acrylic folders from the houses of Indian companies.
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,d ntZu u, ,sØsfyd ysfeusV QksYMj cktkj esa vk, ,Øsfyd ysfeusV~l dh 'kksj cktkj esa gj rjQ xwat jgk gSA fo'ks"k :i ls fiNys 6 eghuksa ls cktkj es bldh dkQh ppkZ dh tk jgh gSA bEiksVsZM ,sØsfyd 'khV ,sls gaS ftls miHkksäk jlksbZ vkSj dqN le; ds fy, okMZjksc ij Hkh mi;ksx djus yxs gSaA gj lIrkg] vk;krdksa ds lkFk&lkFk ?kjsyw mRiknd ,sØsfyd ysfeusV~l ds ,d fo'ks"k jsat dh is'kd”k dj jgs gSaA cktkj ls feyh fjiksVZ ds vuqlkj ,sØsfyd ySfeusV~l ds yxHkx 15 u, QksYMj fiNys 6 eghuksa esa cktkj esa vk, gSaA ,sØsfyd 'khV ds u, dyj gksus ds nkos fd;s tkrs gS] tks vçR;{k :i ls MsdksjsfVo ysfeusV~l esa Hkh l‚fyM dyj dh fcØh esa o`f) esa enn dj jgk gSA gj daiuh@czkaM dyj esa fof'k"Vrk dk nkok dj jgh gSA Xykl vkSj fejj yqd okyh ,sØsfyd 'khV cktkj esa dkQh ilan dh tk jgh gSa ysfdu 'kVj vkSj dSfcusV ds fy, eSV@ lqij eSV jsat Hkh ;wtlZ dks ilan vk jgh gSA KkrO; gS fd ,sØsfyd 'khV cktkj esa 1 feeh ls 2 feeh rd dh fofHkUu fFkdusl esa miyC/k gSa] ysfdu lcls ilanhnk fFkdusl 1-25 feeh] 1-4 feeh vkSj 1-5 feeh gSA dqN daifu;ka ,eMh,Q vkSj cpZ IykbZ tSls lClVªsV esVsfj;y ds lkFk ,sØsfyd iSuy 'khV dh is'kd'k dj jgh gSaA 10 ls T;knk daifu;ka ,sls ,sØsfyd cksMZ lh/ks fdpu vkSj QuhZpj fuekZrkvksa dks 'kVj ds fy, lIykbZ dj jgh gS] ysfdu] fjVsyj fMekaM esa c<+rh fnypLih ds dkj.k fiNys ,d lky esa dkQh xzksFk ns[kh xbZ gSaA vk;kfrr ,sØsfyd ySfeusV~l czkaM ds QksYMlZ tSls Xyksfj;ks] jax vkfn cktkj esa fn[kkbZ ns jgs gSa ftuds dkQh [kjhnkj gS vkSj budh xzksFk Hkh dkQh vPNk gSaA tcfd esd bu bafM;k dsVsxjh esa] ,Øhekbdk] esjkdh] LdkbZMsdkWj ds ,sØsfyd ySfeusV~l QksYMj dbZ fjVsyjksa dks vkdf"kZr dj jgs gSa vkSj os buds esVsfj;y cspus ds fy, rRij fn[k jgs gSaA dkjisaVj vkSj baVhfj;j dkaVªSDVj bu ,sØsfyd esVsfj;y dk çHkkoh <ax ls mi;ksx dj jgs gSa] ysfdu dqN ekeyksa esa dqN le; ckn [kjkc gksus dh Hkh f'kdk;rsa vk jgh gSA cgqr Li"V Xykl yqd ds lkFk] ,sØsfyd 'khV vkd"kZd yxrh gSa vkSj QuhZpj dh lqanjrk dks c<+krh gSaA c<+rh tkx:drk ds pyrs yksx bls ilan dj jgs gSaA gky gh esa fd;s x, losZ esa ik;k x;k gS fd ,d ntZu ?kjsyw daifu;ka Hkkjr ds cktkj esa ,sØsfyd 'khV eSU;qQSDpfjax ij dke dj jgh gSa] vkSj ,d lky ds Hkhrj] cktkj esa Hkkjrh; daifu;ksa ds ,sØsfyd QksYMj T;knk la[;k esa fn[kkbZ nsaxsA
THE PLY REPORTER MAY 2022
INTERVIEW
RUSHIL DÉCOR BELIEVES IN QUALITY MANUFACTURING IN ENTIRE PRODUCTS RANGE
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MR. RUSHIL THAKKAR,
Director, Rushil Décor Ltd
How has been different in VIR MDF after the new plant? We, at Rushil Décor, believe in quality first as our working motto. Keeping this in mind whatever endeavour we undertake, quality of product and customer service comes at the helm of our deliveries. Our new manufacturing plant at Vizag, was incorporated keeping this in mind. To provide the best quality MDF products and flawless production, we invested heavily in this plant and installed the 5th generation technology 320 ContiRoll press of Siempelkamp, Germany. This MDF manufacturing facility by Siempelkamp is considered to be the best in the world. With this technology it saves us time, costs, resources, logistics expenditure and provides the world class production of VIR MDF. We are offering HDF quality boards and Thin MDF also. www.plyreporter.com
Rushil Décor Ltd has diversified products manufacturing range such as Laminate, MDF, HDF, Flooring, WPC Boards and PVC laminates. The company's investment in MDF manufacturing has been visioned to achieve next level growth, because they have installed the 5th generation technology 320 ContiRoll press of Siempelkamp, Germany. During a quick chat with Mr. Rushil Thakkar, Director, Rushil Décor Ltd, he has briefed the present market scenario of his different products categories.
What is the difference between Continues press technology over multi opening press technology for HDF production? Multi opening pressing technology is last generation technology for HDF board production having limitations on quality control, online quality correction measures, high energy consumption, high raw material consumption, high manpower cost etc. Compared to that Continuous Pressing technology for HDF Board manufacturing is very flexible in terms of size variation, thickness changing procedure, good quality control, low energy cost, less wastage of raw material, easy operating procedure, online monitoring, low manpower cost etc.
THE PLY REPORTER MAY 2022
REALPLY CALIBTRATED PLYWOOD HAS BEEN A BIG HIT
MR. ABHIROOP AGARWAL,
Chief Business Development Officer, Realply Realply has launched its Calibrated Plywood with the setting up of a new line of calibrated plywood where they are producing around 70 to 80 MT of materials every day. The Calibrated Plywood has been a big hit since it was launched in December 2020. Now they have been utilizing their full capacity and are looking for further expansion for manufacturing. During an interaction with The Ply Reporter, Mr Abhiroop Agarwal, Chief Business Development Officer of the company says that he is continuously running on pendency because his product quality is superb. What the market has accepted the calibration in plywood is less than 0.2mm thickness variation that he meets perfectly at his production line. Here is a Q&A with Mr Abhiroop Agarwal.
What is the specialty of your calibrated plywood? It is four times pressed, both sides calibrated. All the material we produce is 100% calibrated as we don’t produce any non-calibrated material. We also offer CARB certified plywood. We use matt ply technology in manufacturing, which results even surfaces within the core as well. We make sure that there is no core gap in our plywood and there is no core overlapping as well. Whichever or wherever on the plywood you make a cut can see limp core throughout. www.plyreporter.com
OEMs and Kitchen manufacturers say that what flatness is in the birch plywood is not found in Indian calibrated plywood. To what extent do you agree with that? I agree with that because the birch plywood has some technical specifications, which are natural and indigenous to that particular species of wood which is ‘Birch.’ The way it grows and creates specifications inside, it is easier and better to get the core from that particular tree. Whereas if we compare to our species for
THE PLY REPORTER MAY 2022
GRAND LAUNCH OF VIRGO PVC LAMINATES NEW FOLDER
EVENT WATCH
AT NOIDA, DELHI NCR
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Inauguration of Virgo PVC Laminates folder by Virgo Group MD's wife along with distributors' wifes
irgo Group organised the grand launch program of Virgo PVC Laminates folder FOXTROT on 24 April 2022 at Noida, Delhi NCR in presence of a large number of dealers and distributors with their family. The event was broadcast live at the Ply Reporter Facebook page that was viewed by a large number of people from across the country. The folder was unveiled by wives of some channel partners along with Virgo Group MD’s wife. It is a nice initiative by Virgo Group to include the family members in the meetings and get- together. Virgo Group, Asia’s largest laminate manufacturing company, also produces ACP, PVC Laminates, Plywood, having 6 manufacturing facilities. The Virgo Group family continues to grow bigger and stronger with each passing day, and their growth is credited to their thousands of satisfied customers.
Mr S P Arora with his wife and Mr Nikhil Arora lighting the lamp
Speaking on this occasion Mr Nikhil Arora, Director, Virgo Group talking about the new catalogue said, “I feel proud by launching a new ‘VIRGO PVC LAMINATES’ folder in which approximately 177 designs are there which include over 17 new designs. You can understand that in Virgo laminates the entire range has 4500 designs. With
that we very well understand what should be added in Virgo PVC laminates. The PVC laminate offerings from Virgo Group are a versatile product range. Its high gloss offerings compete with other substitute products. Quality that we don't get at any other place, are available in Virgo PVC laminates folder.”
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EVENT WATCH
THE PLY REPORTER MAY 2022
144
ADVANCE LAMINATES 1 MM VOL-03 FOLDER UNVEILED DURING CLUB AWARDS CELEBRATION AT GOA
Advance Decorative Laminates organized a Grand Launch program of their 1 MM Folder Volume 03 along with Advance Club Awards celebration at Goa on 21 April, 2022. The program was LIVE Broadcast from GOA on the Ply Reporter Face book page. The company manufactures an entire range of decorative laminates like 1mm. 0.8mm, door skin, liners and exterior cladding. Advance is one of the very few companies in India that manufactures PVC laminate with paper laminate. Advance has 85+ distributors, 40,000+ dealers all across India. There is a dedicated team of 150 professionals who are helping with the secondary sales.
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THE PLY REPORTER MAY 2022
EVENT WATCH
AMULYA MICA’S ANNUAL SALES MEET AT AGRA
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mulya Mica’s organised Annual Sales meet at Agra from 9 to 11 April, 2022. The meet was opened traditionally with lighting the lamp and Ganesh Vandana followed by National Anthem. All the team members introduced themselves to the house.The newly made shot corporate film was presented to the house. The session started with MD Shri Rakesh Agarwal’s speech, in which he touched many important points and aspects. He assessed the company’s growth on various parameters like GST collection, growth in export, défense budget, highest growth in automobile industry, etc. From his experience,
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he reiterated that the coming year 2022-23 is going to register the highest growth in the last 20 years. Looking at the uncertainty faced after COVID, he emphasized on Plan A, Plan B and also on Plan C. He also insisted upon critically
managing the balance between bottom line and top line. He also informed the house about the various training programs planned for equipping and improving the skills of sales