AMERICAN
Graphic Design & Advertising
28
Showcasing the Best Graphic Design & Advertising in the USA
AMERICAN
Graphic Design & Advertising
28
www.americancorporateid.com
AMERICAN
Graphic Design & Advertising
28
Showcasing the Best Graphic Design & Advertising in the USA
AMERICAN GRAPHIC DESIGN & ADVERTISING 28 Copyright Š 2014 by SUZANNA MW STEPHENS All rights reserved. No part may be used or reproduced in any manner whatsoever without written permission except in the case of brief quotations embodied in critical articles and reviews. ISBN (hardcover): 978-0-9891204-2-5 ISBN (electronic): 978-0-9891204-3-2 Publication & competition design by
Suzanna MW Stephens www.designs-on-you.net
roduction: Jaclyn McGranahan & Anthony B. Stephens P Information Management: Dianna Adkins All images have been reproduced with the knowledge and prior consent of the individuals concerned. No responsibility is accepted by producer, publisher, or printer for any infringement of copyright or otherwise arising from the contents of this publication. Every effort has been made to ensure that credits accurately comply with information supplied.
TABLE OF CONTENTS AGDA 28 Best of Category Winner Profiles. . . . . . . . . . . . . . . . . . 7 Advertising (Print). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 39 Advertising (Internet) . . . . . . . . . . . . . . . . . . . . . . . . . . . . 45 Announcements & Cards. . . . . . . . . . . . . . . . . . . . . . . . . . . 47 Annual Reports . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 59 Brochures & Catalogs. . . . . . . . . . . . . . . . . . . . . . . . . . . . 73 Business Cards . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 99 Calendars . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 103 Complete Branding Systems. . . . . . . . . . . . . . . . . . . . . . . . . 107 Direct Mail. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 123 Environmental Graphics & Signage . . . . . . . . . . . . . . . . . . . .
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Illustration. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 147 Logos & Trademarks. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 149 Menus . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 175 Packaging . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Photography. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 197 Posters. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 201 Pro Bono Work. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 211 Promotions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 219 Publication Design. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 231 Stationery Sets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 249 Trade Show Displays & Exhibits. . . . . . . . . . . . . . . . . . . . . . 255 Typography . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 259 Wearables. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 263 Websites. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 273 Student Work . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 283 Index, The. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 313
When we queried our Best of Category winners for information to include in the following PROFILES section, not everyone responded. We say this only to let our readers know we did not exclude anyone by choice. We wanted everyone to come to the “party” but sometimes you just can’t make it and that’s okay. We know it takes a lot of time and effort to enter a competition and we know the extra assignment of providing a company bio was an unexpected one. Thanks to everyone who was able to participate! Also, text was submitted in such varied formats we decided to let the creative firms tell their own stories. We didn’t rewrite and we didn’t try to make it all fit a predefined template. Each of them is a little different from all the others—just like the creatives involved.
BEST of CATEGORY WINNER PROFILES
608 Aldrich Avenue South • Minneapolis, Minnesota 55409 www.5by5design.com Wendy Ruyle and Diana Lillicrap, Principals founded 2006
WENDY RUYLE
Company Evolution/History/Mission We believe great design can be powerful and we want see results in our community from our efforts. After working together at a large agency for eight years, we realized we could combine our talents in a unique way—strategy and creativity working together to achieve real results that we could see in real time. We offer creative ideas managed at the level you’d expect from a large agency, but with the approachability and efficiency of a small firm. Each of our clients works directly with us. If they like us, they’ll like our company. Our Process We don’t believe in a cookie-cutter approach to design. Each project has unique opportunities DIANA LILLICRAP to be amazing. We start every project by getting to know our clients and helping them to know themselves. That builds consensus and consistency from the inside out. Then we deliver on what we said we would by building a scalable team that flexes to meet the specific needs of every project. We purposely work with a diverse set of clients so we can apply out-of-industry thinking to new markets. Which also keeps us inspired and challenged in what we do. From fitness and fashion to music and museums, we have a client base that has one core thing in common: people that are ready to think strategically and embrace the process of great design. We’re also pretty fun to talk to at cocktail parties because our clients keep us up-to-date on so many varied subjects. Our Vision We work really hard to run a respected design firm that brings fulfillment to our careers and adds to the quality of our lives as well as the community around us. One example of this approach has been our part in the creation of Minnesota Do-Gooders Club (mndogooders.org), an organization for designers, developers, and marketers who work for or with nonprofit organizations. The goal of the organization is to increase the amount of good we are able to do by learning from our peers’ experiences, to strengthen our own work, and to raise the profile of all communications work done for Minnesota’s nonprofit sector. Office Environment For us, the perks of a career in design isn’t about a cool office space. It’s about trust and respect and life balance. We have a mobile office approach that allows us to easily work with clients both locally and nationally, while balancing our schedules so family, friends, activities, and other things that provide us with necessary inspiration and joy are able to be prioritized and valued. Additionally, getting older isn’t so bad with our company tradition of a birthday 8 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
bonus. And team outings are always an opportunity to try a new restaurant, bar, museum, or public attraction—of course for the sake of inspiration. Additional Insight on Our Passions Once upon a time two bright women sat down over a glass of wine and pondered the idea of owning a marketing firm that could demonstrate the power of great design. That idea started as a seed of inspiration and grew into 5 by 5 Design. In reflection, we think these five things have been critical for our success. 1. Give back. Giving back to your community is good for you and for the world. Believe in karma—what you put out in the world eventually comes back around. Plus, giving back makes you feel good and you might learn something along the way. 2. Trust your gut. Follow your instincts. If something feels off, it probably is. If getting the job is hard, doing the job will be even harder. Be true to your core. Don’t try to do things that others do better. There’s no profit in that, and there’s no joy in it either. Do what you do best—it will get noticed and the right work will follow. 3. Choose wisely. Relationships matter. Work with the best. Life’s too short to have it any other way. Our best clients and most rewarding projects have been a result of good networking and smart choices. Find the smartest, most talented people for your team. It will make your job easier, more fun, and make you look great. 4. Keep learning. Change is good and evolution is even better. Nothing about design is static. Ideas, processes, tools, people, channels, client needs—they are always changing. Success comes from being out in front of what’s next and welcoming the inevitable change of the world, or you’ll get left in the dust. 5. Take breaks. Sometimes that means a short break, like a walk, so ideas can gel in your mind. And sometimes that means a long break, like a vacation, so you feel refreshed and inspired by new experiences. Have fun and enjoy what you do. Because sometimes the best ideas form over a glass of wine and a good chat with a friend. Bios WENDY RUYLE, co-owner Creative genius? Maybe. Passionate designer with mad skills? Definitely. Whatever the assignment, Wendy’s an expert at demonstrating the power of strategic design. Her thoughtful approach ensures client goals are always top of mind. And as the lead creative on the 5 by 5 Design team, she guides each project with the highest standards for creativity and quality. As a past board member and committee chair of the Minnesota chapter of the American Institute of Graphic Arts (AIGA), Wendy is a proven leader in her field. Her work has been recognized in the AIGA Design Show of Excellence, the Minnesota PRSA Classics, Package Design, Graphic Design USA, Communication Arts, Graphis, Print, and HOW. DIANA LILLICRAP, co-owner Sometimes referred to as “the velvet hammer” this gal knows how to get things done with finesse and a genuine style that ignites creativity in everyone around her. Strategy and organization come naturally to Diana. And her competitive spirit ensures that every project is delivered on time and on budget. As the marketing guru on the 5 by 5 Design team, Diana thinks strategically and acts pragmatically. She knows how to manage the full range of details for complex projects, from initial recommendations to final execution. And as a former design manager for a Fortune 100 company and an MBA grad, she combines business sense with design sensibility to deliver results. Why are we called 5 by 5 Design? Traditional communication signals were rated on a scale of 1 to 5 based on clarity and strength. We believe our work should live up to these same measures, so that clients see results that are loud and clear. WHITE BOARDS, STICKY NOTES, AND COLORFUL MARKERS ARE COMMON TOOLS IN OUR PROCESS TO DEFINE A PROBLEM, CAPTURE IDEAS, AND EVALUATE SOLUTIONS.
Best of Category Winner Profiles • 9
38 Bryant Street • San Francisco, California 94105 Earl Gee, Partner and Creative Director Fani Chung, Partner and Creative Director Momo Cha, Junior Designer founded 1990 company evolution/history Established in 1990, Gee + Chung Design is an award-winning multidisciplinary brand communications firm based in San Francisco, creating intelligent, compelling and memorable design solutions which provide strategic value to clients. The firm enjoys the challenge of making complex new technologies understandable through innovative design strategies which engage audiences and enable clients to stand out from competition. Gee + Chung Design has built an international reputation for developing successful branding, print, packaging, environmental and interactive programs for leading clients including Apple, Adobe, IBM, National Semiconductor, Oracle, Lucasfilm, the Federal Reserve Bank, Chronicle Books and Stanford University. Gee + Chung Design has been profiled in the Adobe Website Gallery, Adobe Creative Suite 3 Workflow Guide, Rockport Graphic Design: America 2, Graphis Designers USA 2, Graphis Branding USA 1 and 2, DIGIT (U.K.), and Designer’s Workshop (Japan). Earl was formerly a designer at Landor Associates in San Francisco, creating identity programs for Fortune 500 companies and senior designer at Mark Anderson Design in Palo Alto, designing award-winning branding programs for Herman Miller, PG&E and the Oakland Museum. Earl has been named as one of Graphic Design USA’s “People to Watch in 2010” and one of only 50 U.S. graphic designers selected for the international edition of Who’s Who in Graphic Design. He has served on a U.N.-sponsored design delegation touring China and has lectured at leading universities and design organizations across the country. He is a frequent juror for major design competitions including Communication Arts, Creativity, Critique, STEP, Publish, Exhibitor and Sappi Paper. He has served on the board of the San Francisco Chapter of AIGA, the professional association for design. He received his BFA in graphic design with distinction from Art Center College of Design and was included in Design Impact: A History of Art Center College of Design Fani began her career as a designer at Landor Associates in San Francisco, developing multinational branding systems and retail environments and Lawrence Bender & Associates in Palo Alto, creating award-winning annual reports and corporate communications for leading Silicon Valley technology firms. As a designer at the Hong Kong Museum of Art, she designed exhibition catalogs, posters and educational collateral materials for which she received recognition from the prestigious Hong Kong Designers Association. She has taught graphic design at universities in the U.S. and Hong Kong and served as a juror for several major design competitions, including Applied Arts, Canada’s leading visual communications magazine. She received her BFA in graphic design from the University of Washington, studied photography at UCLA and received her MFA in graphic design from Yale University, where she studied with design legends Alvin Eisenman, Paul Rand, Bradbury Thompson, Armin Hoffman, Herbert Matter and Shigeo Fukuda. mission statement To create intelligent, innovative and compelling solutions which provide strategic value for clients. a designer’s life IMAGINARIUM KANGAROOHOP! PACKAGE: MIXING AND MATCHING PANELS Imaginarium is a market-leading developer of learning and educational toys. The chain was seeking to establish its own brand in stores and a family look for Imaginarium-branded products. For the company’s own brand of hoppity hop ball, we wanted to present the option of having the side panels in either blue or green. Having been provided with only one box to create our comp, we placed a blue panel on one side and a green panel on the other side. During the presentation, our client loved the concept of alternating colors on each panel, immediately seeing the in-store display potential of being able to create rows of 10 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
EARL GEE
FANI CHUNG
MOMO CHA
the same color and alternating colors. We of course agreed that this was our concept all along! Based upon this packaging project we were able to extend the concept of alternating colored panels to the Imaginarium’s entire packaging line and create a signature look for their brand. office layout Our spacious but open floor plan fosters communication and collaboration between our team while providing space to think, spread out and move around. Our layout also allows us to put our work on the floor and on the wall to view designs from a distance. a special work environment We enjoy starting with words before images to enable our design process to focus on ideas over execution. We also “sketch with pencil, not pixels” to insure that we invest our time generating concepts rather than refining concepts on the computer too early in the process. We always begin a project with a client questionnaire and visual audit to fully understand the work that has been done for the client and in the category. From there we can begin to develop a creative strategy that will successfully differentiate our client and set them apart from competition. We believe that you can’t see where you’re going unless you know where you’ve been. honors, achievements, recognition Gee + Chung Design has won multiple gold and silver awards from virtually every major design competition, including AIGA, Communication Arts, Graphis, I.D., Print, HOW, STEP, the One Show, Art Directors Club, Type Directors Club, Society of Publication Designers and Society for Environmental Graphic Design. The firm’s work has been exhibited internationally and is included in the permanent collections of the U.S. Library of Congress, Smithsonian Institution, AIGA Archives, Art Center College of Design Archives and San Francisco Museum of Modern Art. Best of Category Winner Profiles • 11
11357 25th Ave NE • Seattle, Washington 98125 206-890-2031 janeh@jhigginsdesign.com www.jhigginsdesign.com founded 1989 company evolution/history Jane Higgins has been a graphic designer since 1979, and ten years later joined the ranks of the self-employed, with the birth of Higgins Design. Her first clients were fellow musicians, and she eventually created over 80 CD and LP covers for Subpop and other indie recording labels, while also freelancing for local design firms and agencies. Today, she still creates an occasional package for the music industry, but most of her work is for real estate developers, senior housing communities, private education, farming, nonprofit organizations, and retail businesses. principals, partners, staff Higgins Design is comprised of Jane Higgins, with freelancers brought on as needed to balance the workload and round out the skill set, depending on project requirements.
JANE HIGGINS (Photographer:David Hiller)
mission statement Higgins Design provides user-friendly, functional graphic design solutions for print and screen, helping small and medium-sized organizations attract, engage and motivate their target audience. a designer’s life Blag, from the band The Dwarves, once told me my studio looked like a dentist’s office. I held my tongue and we got along well anyway. office layout The Higgins Design studio is located in Jane’s home, which makes it easy to balance family and work obligations, take a relaxing break on the patio, or go on an inspirational stroll around the neighborhood. The commute-free lifestyle leaves more time for creating. a special work environment The studio is a quiet, 12 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
distraction-free oasis within a busy city that enhances the careful and deep thought process necessary for producing excellent work. honors, achievements, recognition American Graphic Design & Advertising 28 Logo Re-Design 2.0 American Graphic Design & Advertising 25 Big Book of Design Ideas 3 American Corporate Identity 2009 Big Book of Logos 5 Music Graphics: A Century of Music Design American Corporate Identity 12 American Corporate Identity 9 Business Stationery Graphics 2 Seattle Design Association, 1990 Seattle Design Association, 1987 James River Corporation, 1987
INTERNATIONAL NEWS GIFT CERTIFICATE ORNAMENT BOX
Best of Category Winner Profiles • 13
1100 Centre Road • Auburn Hills, Michigan 48326 248-475-58001 www.iconixinc.com Established in 1984, Iconix Inc. is a Michigan-registered design communications and branding company headquartered in Auburn Hills, Michigan. The company’s owners, Bob and Sandy Evans, combined their backgrounds in industrial and graphic design, corporate management, accounting, systems and sales to form a highly creative group that designs and produces materials and products that address clients’ information, communication, and image-enhancement needs. Iconix works directly for end-users, the decision makers who establish project objectives—both near-and long-term—and can detail expected tangible results. Capabilities include strategic direction, conceptualization, design, interactive, web development, art direction, editorial, illustration, photography, digital video, and three-dimensional build. More often than not, we are responsible for overall management of projects which employ multiple external sources in the areas of editorial, photographic, retouching/imaging, technical art, illustration, animation, print, bindery, fulfillment, and distribution. This requires a deep-rooted, team-oriented approach and mindset—both internally and externally—that permeates all thoughts, and actions. Simply stated, egos are secondary to the work.
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We also provide photo and asset management services to select clients who have a large volume of photo and other digital assets that require production coordination, cataloging, metadata input, archiving, and distribution to multiple internal and external sources. This helps clients establish central image and information sources for assets, and assures the release of only those that are current, accurate, and approved.
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4852 Santa Monica Avenue • San Diego, California 92107-2811 619.225.9353 hello@jenndavid.com www.jenndavid.com founded September 2002 company evolution/history A Boston native, Jenn graduated with a BA in studio art with a concentration in design at Connecticut College, where a secondary area of interest in mathematics naturally led her to web programming. After working for several notable firms in Boston, as well as Bergdorf Goodman’s advertising department in New York City, Jenn relocated to San Francisco and founded Jenn David Design. The firm gained a reputation in premium package design, securing Williams-Sonoma as client. A few years later, she moved operations to sunny Southern California and now enjoys living and working beachside in Ocean Beach, San Diego. specifics Jenn David Design has earned a national reputation for our packaging design. Because we believe branding should be consistent across all touchpoints, we also offer a complete package of design services including packaging design, corporate identity and branding, marketing collateral, website design and programming, and more. principals, partners, staff Jenn David Connolly, Owner, Founder & Creative Director; Alycia Holland, Project Manager; Micaela Nauman, Graphic Designer; Kristofer Lee, Programmer mission statement Jenn David Design is a full-service graphic design studio specializing in packaging and branding design for gourmet and specialty products, working with regional and national brands that are category leaders and influencers. office layout We’re proud of our bright and airy studio. We have places to work, places to congregate and even a few comfy chairs to kick back in while taking a break. On the walls, an ever-changing gallery of designs keeps us inspired. The funny thing is, ever since we moved here, all of our clients want to come here for meetings. honors, achievements, recognition American Graphic Design and Advertising Best of Category 2013 American Graphic Design Award 2011, 2008, 2007 American Packaging Design Award 2013, 2012, 2011, 2010, 2009, 2008 American Web Design Award 2013 Communication Arts Award of Excellence, 2011 Package Design Magazine Makeover Challenge Award, 2012 Package Design Magazine Feature 2011
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Kevin Hall Design 87 Kenwood Road • Milford, Connecticut 06460 203.878.0346 Kevinhalldesign@aol.com www.KevinHallDesign.com Kevin Hall Design is a graphic design firm founded in 1992 by Kevin Hall, the firm’s owner and principal, located in Milford, Connecticut, a picturesque shoreline town just outside of New Haven. My office overlooks woods on one side and a working farm on the otherside. I feel very fortunate to be in an environment surrounded by so much nature, with trees and farm land all around which can be very inspiring. Prior to opening up my business, I held positions as Designer/ Art Director with General Foods Corporation and with Marketing Corporation of America. Because of my previous background working on food and beverage sales promotional projects for a variety of nationally known consumer brands, I felt most comfortable pursuing KEVIN HALL clients that produced food and beverage products. Knowing that I had the experience and background to service these type of clients was certainly the right direction for my business. My earliest clients were small to mid-sized food and beverage companies who needed assistance with branding. This
INSPIRATION PIECES
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gave my firm the opportunity to redesign the packaging and sales promotional materials for my clients giving them a better chance to compete in a very competitive marketplace. Within a matter of years, our reputation started to grow for being a valuable source for creative and innovative graphic design solutions for food and beverage businesses here in Connecticut. During those early years, my firm also pursued branding A UTILITARIAN WORKSPACE DOESN’T LIMIT CREATIVITY projects for new professional sports teams entering Connecticut. I was looking to combine my passion for sports with my love of logo design. So from being mostly a food and beverage branding firm, we evolved into also becoming a sports team branding firm. We developed identities for a minor-league baseball team, a football team and for an indoor roller hockey team. The work was fun, very exciting and provided for a pure adrenaline rush to see your design work displayed, for example, on a gigantic baseball scoreboard out in centerfield at a baseball stadium on a star-filled summer night in July. As my firm entered the new millennium, there were less sports teams to service, so I set my sights towards New York City. I connected with an internationally known textile print studio in New York and was asked to provide new print designs and patterns for a wide variety of applications. During this same time period, I continued to provide consulting and graphic design services to our other clients. Today, my firm continues to seek out new and challenging graphic design assignments. We are also strong advocates extolling the benefits and value of good design and often write about the importance of good design as being a smart business investment. Giving back to the community is also very important to me, so my mission over the years has been to donate graphic artwork and photography to our local hospital, hoping that my work will bring some joy and inspiration to others. Kevin Hall Design has received professional honors and awards from American Graphic Design & Advertising, The Connecticut Art Directors Club and The Advertising Club of Connecticut for his outstanding work in branding, logo design, and corporate identity. Our firm has been recognized as one of the leading design firms for the creation of logos and trademarks, having won numerous awards both nationally and internationally for outstanding work in these categories. Kevin Hall has also achieved recognition for his writing about the importance and effectiveness of good design and what role design should play in business. His writing has appeared in articles published in regional business journals. In 2012, Kevin Hall Design celebrated twenty years of providing graphic design services to the business community, an achievement of which our firm is very proud.
Best of Category Winner Profiles • 19
7259 Mt. Sherman Road, Niwot (Longmont), Colorado 80503 303.527.1222 http://www.lightspeedca.net company evolution/history I started Lightspeed immediately after moving to Colorado in 1985. I choose the name Lightspeed based on frequent comments from previous employers (Allis Chalmers and Harley-Davidson) about how much faster I was than other illustrators. Early on I focused on technical and product illustration. I did a lot of contract work for Ball Aerospace where I routinely worked on high-tech cutaways (i.e. laser communication devices, infrared telescopes, and cutaways of the nine-ft bearings to rotate the solar panels on the International Space Station). Decision Point Associates hired me to help develop the Mobil Oil Emergency Management System. Due to internal prejudices within Mobile, I had to avoid saying “graphic” or “artwork” on invoices— listing my work as “engineering support.” Upon completion, the project manager acknowledged that Management was extremely happy that a graphic designer had created the guide and NOT an engineer, and validated my contributions to the documentation organization, and ease of reading both text and diagrams through superior layout and font usage. Periodically I was contracted to create full-color airbrush product renderings for Fortune 500 companies: Xerox, Windsor Technologies, Medtronic, IBM and Durect; Wired Magazine hired me for 3 illustrations; and I had brochure designs in The Little Book of Design: Good Designs and Why They Work. Between large projects I designed scores of logos and print collateral for startups and mid-sized companies across a wide variety range of industries. My first logo was in 1986 for an automotive cell phone company called “Calling All Cars”. Creating the Master Driller Guide (which is the “bible” of the oil & gas industry) for the International Association of Drilling Contractors was the major project of 2005. It required formatting 1300 pages of data and tables from raw OCR scans in QuarkXPress, redrawing 700 illustrations in Illustrator and scan & tweak 400 b&w photos. 2008 was the year of nanotechnology as I illustrated and did all file prepress for 3 university-level textbooks including the main 1,600 page book Introduction to Nanotechnology by Gabor Louis Hornyak, Ph.D. for Taylor and Francis/CRC Press, NYC. The book was voted the 2009 “Choice” Award Winner for Outstanding Academic Title. LCA continuously evolved from being illustration-centric to a brand & logo design company. My biggest success is Myogen—going from a seven-person startup to being bought for $2.6B cash by Gilead Science. My most fun branding project has been Sweet Greens logo and font design. recent events • In 2012 I was trained in Autodesk’s MAYA, the 3D modeling and animation program with 3DTI, Inc./NYC. • In January 2013 I launched my FREE business newsletter Good Design IS Good Business: Business Builder Updates (signup at www.Lightspeed.ca.net, select Newsletter). I love to help rebrand businesses and make them grow and to increase profits. Currently, I am updating/repositioning my business name to match my business’ evolution—to “Lightspeed Design and Branding Group.” principals, partners, staff I perform all of the design work myself. My partner, Kate, provides meticulous design feedback and text editing suppor. Marketing consultant and writer Larry Nelson (w3w3.com) creates content that gets results. I also have long-term relationships with production, creative, and technically-talented individuals. mission statement Practice safe design, always use a concept.
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a designer’s life • Nancy, an art director who, nearing the end of a stressful deadline series stated that, “The whole world could be going to hell in a hand basket, fire could be raining from the sky as the world draws to an end, and there will be Mike Hamers, cheerfully showing up with his project done on time, ready for what was next!” • Another client who, after watching me hand cut several intricate airbrush friskets, looked up and stated, “If I ever need surgery, I want you to do it!” office layout The most special aspect of our workspace is its relaxed setting—my desk is located near a large sliding glass double-door that allows an abundance of color-balanced light in and also allows an clear view of the park’s busy birdbath and foot path.
“CREATIVE CHARACTERS” DREAM TEAM, FROM LEFT TO RIGHT: (BACK) MICHAEL HAMERS & KATE, JOHN SINGER SARGENT, EE CUMMINGS, GEORGIA O’KEEFFE; (MIDDLE) PAUL ÉLUARD, HANS ARP, YVES TANGUY, RENE CREVEL; (FRONT) TRISTAN TZARA, ANDRE BRETON, SALVADOR DALI, MAX ERNST, MAN RAY; (FOREGROUND) ANAI’A NELSON, OUR GRANDNIECE.
a special work environment For the past decade my office is partially “virtual/mobile.” My 17" Apple laptop allows me portability and connectivity. I love taking my laptop into the client’s space and working “live” with onsite creations and editing together. Prioritized to-do lists help make everything function better while freeing your mind to create. Make separate lists for different types of tasks: hot projects, low priority need-to-do someday, grocery list, phone calls, personal desires and goals, things to bring in the car with you on your trip to town, etc. Remember to check and update your lists several times a day. honors, achievements, recognition • 18 AGDA Awards of Excellence since 1995—for logos, letterhead, and packaging projects • Award of Excellence from Graphis International (Future of Money Summit/2005) • 3 Wired Magazine illustrations (Artificial Waves, Smart Cars, IBM Thinkpad) • Boulder Writer’s Alliance Member • Colorado Alliance of Illustrators (CAI) Member • The Little Book of Layouts: Good Designs and Why They Work—brochure spread featured • Marketing Committee volunteer for “Colorado Companies to Watch” with the Colorado Office of Economic Development and International Trade (OEDIT) – 3 year volunteer • Univ. of Colorado at Boulder/College of Advanced Engineering & Applied Science: Approved contractor for graphic art and consulting for nanoscience-based research grants • Ball Aerospace: Contractor for graphics and illustration support/on-call • Elsevier/Edinburgh, UK: Special permission for inclusion; diagram on micro-RNA inhibitors for book on Genetics/2014. • Bedford/St. Martin’s Press: Special permission for inclusion; illustration on Smart Cars for the book, Writing in a Visual Age/2004.
Best of Category Winner Profiles • 21
3330 West Desert Inn Rd • Las Vegas, Nevada 89102 702.873.0221 info@marqibranding.com steelmanpartners.com founded May 2011 company evolution/history We’ve been branding the world’s coolest hospitality projects long before we established the MARQI name…but it wasn’t until 2011 that we branched out as a separate entity and began the great process of branding ourselves as well. We are a subsidiary company of Steelman Partners. names of principals, partners, staff Anne Graves & Lauren Brown
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slogan Identify the energy behind your mark. Mark + Qi mission statement In a society that’s information rich and time-poor, people value the things that make them pause, observe, and engage in what we are selling. MARQI Branding Studio prides itself on working closely with each client to create lasting and memorable impressions, products, spaces, and services that represent their business goals and ideals. about us We are not just designers… we are thinkers, problem solvers, planners, and story tellers. We take projects from conceptual sketches all the way through to installation and production. Extra pairs of shoes tucked under our desks allow us to go from afternoon meetings with multi-million dollar clients to construction sites for genuine physical labor. a designers life We know we are fortunate when our clients deliver thank yous with chocolate covered strawberries and personal helicopter rides over the Atlantic. office layout Our office is an open floor plan and facilitates flow and creativity; we believe in groovy music, quirky desk accessories, the proximity of our local Chinatown, and giant rolls of brown craft paper. a special work environment Steelman Partners has 30 years of experience in the hospitality industry and entertainment architecture… it has exposed MARQI to some of the most elite company owners in the world.
Best of Category Winner Profiles • 23
10803 Magnolia Drive • Cleveland, Ohio 44106 216.791.7721 info@nsideas.com Concepts backed by research. Creativity backed by logic. Experience backed by results. Nesnadny + Schwartz (N+S) began over thirty years ago as a creative outlet for Mark Schwartz and Joyce Nesnadny— two restless artists with no professional experience—and has grown into one of the most innovative and influential visual communication firms in the country. N+S does not “specialize,” but instead undertakes strategic visual communication projects —both print and electronic—in all areas: marketing, public relations, investor and development communications, event and environmental graphics, college recruiting, identity, brand development, and interactive media design. N+S landed its first big break when they were hired by The Progressive Corporation to design its annual report. Peter B. Lewis, Progressive’s Chairman, President, and CEO at the time, had the reputation for being a maverick. He liked the courage
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he saw in the young creatives, and offered them the project even though they had only one annual report under their belt. N+S has continued working with Progressive and is now in their thirtieth year of designing the company’s annual report. From this relationship with Progressive, N+S put itself on a path of extraordinary growth and acclaim. The firm has earned a client list that includes some of the largest corporations and recognizable institutions in the world. N+S has worked with clients including BP, Cleveland Clinic, Columbia University, Eaton Corporation, Ernst & Young, Federal Reserve Bank, The George Gund Foundation, International Spy Museum, Johnson & Johnson, McKinsey & Company, NASA, Perkins School for the Blind, Planned Parenthood Federation of America, Rock and Roll Hall of Fame and
Museum, Smart Papers, and Vassar College. Mark Schwartz has been quoted as saying, “I don’t think you can do great work without great clients,” a realization that influences every project the company accepts. The caliber of N+S’s work underscores this observation and the firm’s respect for their clients’ businesses. It’s this respect and commitment to the ideas—to clarity of thinking and seeing the big picture— that has earned them the reputation of being “holistic designers,” looking not only at the individual aims of a specific project, but also how that project fits into the long-term goals of each client. The ideology has paid off. To date N+S has won more than 1,700 international, national, and regional awards in visual and interactive media communications. Additionally, the firm’s work has been featured globally in virtually every periodical devoted to visual communications from Adweek to Investor Relations Magazine. But N+S couldn’t win awards without clients who are equally inspired, and equally committed to the work and to the relationship. Their clients are risk takers, but they’re also business people. And like N+S, they are willing to blur the boundary between art and commerce to arrive at something truly extraordinary. Best of Category Winner Profiles • 25
100 Hundred Church Street Logan, Utah 84321-4621 435.753.0593 R.P. Bissland, Principal and Creative Director D. Newkirk Gray, Company Computer Guru Laura Fisher, Muse My logo, keeping the evil eye at bay, was adapted from a hand cut ceramic tile that I found at a factory in Fez, Morocco. The eye in the hand on the tile had broken off, so the salesman gave it to me. When I asked for permission to adapt it for my logo, he responded with “I’m very pleased for you to use it, Morocco loves America!” company evolution In 1987, after working for a University printing department, I quit a tedious paste up job and rented an office space downtown in an old house. I thought because I had a downtown office, a light table, and a telephone, people would be rushing to have everything designed by me. Not so—the first scary month I made $75.00. Business slowly improved and four months later I moved across the street into an upstairs room of a small bookstore. The bookstore had been looking to hire a freelance graphic designer for projects such as posters for poetry readings, etc., so I was able to trade rent for design and started making a meager, but livable wage. When the bookstore needed to expand, I moved back into the space I had rented previously and shared the office with a new chef in town who was going to convert the downstairs into an upscale restaurant. I again traded graphic design services for rent; including branding, sign design, seasonal menu changes, and weekly wine list changes. After ten successful years, the chef decided to open the artisan bakery he’d always dreamed of and closed the restaurant. About that time, my present location came up for rent. It was half of a block from my previous location and half a block from one of my main clients, a coffee roasting company called Caffe Ibis. The new rental space was dank and dilapidated, but was in a great location and in a handsome brick building built circa 1918. A carpenter friend and I installed new floors, painted the walls, and installed corrugated metal roofing on a couple of the walls to brighten up the space. I have been extremely lucky to have been able to make a living doing graphic design in such a relatively small town. I’ve gotten to work with some interesting clients over the years and on projects that I enjoyed: museum exhibits, trade show booths, hardcover art books, catalogs, logos, magazines, journals, annual reports, Websites, and my personal favorite: posters. Through designing posters and exhibits I have gotten to meet and /or correspond with people like folk singers Utah Phillips, Rosalie Sorrels, Greg Brown, computer visionary Howard Rheingold, the poet Gary Snyder, author and explorer Heinrich Harrer (author of Seven Years in Tibet), Chris Vadala of the Chuck Mangione Quartet, and Ms. Pat Campbell, widow of the late blues legend, Little Milton. a designer’s life I was commissioned by the American West Center at the University of Utah, Salt Lake City, to design a poster for the Second Annual Westerns of the World International Film Festival. The theme of the festival was
MY BUILDING WITH ENTRANCE DOOR TO THE STUDIO. THE IMAGE BEHIND THE DOOR IS A FULL LENGTH POSTER THAT I DID OF MY FRIEND, MICHELLE, A FORMER PROFESSIONAL UNDERWEAR MODEL, WHO POSED AT THE ENTRANCE FOR ME. I PHOTOGRAPHED HER, THEN DID THE DESIGN FROM THE PHOTO.
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“World Wide Wayne.” This screening of films from around the world and the United States would examine the relationships among: the American film icon John Wayne, the greater global meaning of the cowboy ethos, and the impact the ethos has had on U.S. international cultural relations. The poster assignment was to convey the theme of the festival by depicting an image of John Wayne (for immediate recognition by the public) in a way that was not his traditional Western cowboy/soldier persona. One of the films to be screened was The Barbarian and the Geisha. John Wayne portrays the first U.S. Consul-General sent by President Pierce to Japan. I used the theme of this movie to represent Mr. Wayne as a “dressed-up gentleman hero” instead of his usual cowboy or soldier character. This was a free, small festival and thus, The American West Center had not considered the issue of image copyright. As part of my job of being their agent for this poster, I pointed out that it was ethically and legally important to obtain rights to use the image of John Wayne. Wayne Enterprises, who control the rights to the image of John Wayne, was very serious and firm about use of his image and they had minimum rights fees that proved to be out of the range of the budget of a free film festival. For a time, the fee amount threatened the festival with cancellation, a possibility that I had unintentionally introduced. Early press statements had already gone out with the title World Wide Wayne. I started communications with Wayne Enterprises in August. With a THE CLIENT MEETING AREA IS IN THE FOREGROUND WITH MY WORK STATION rapidly approaching deadline to get all the materials printed and posted in BEHIND THE BOOKSHELVES. CUBITEC® SHELVING, CHAIRS, AND TABLE ARE FROM time, I proceeded to design the poster and all collateral materials, hoping DESIGN WITHIN REACH, AND CARPET TILES BY FLOR. MY ONLY FULL TIME EMPLOYEE that somehow we would get the needed permissions in time. While they IS ASLEEP ON TOP OF THE BOOK SHELVES. were very congenial to work with, it was difficult to stay within their radar as they are continually dealing with large corporate accounts such as hat companies, shoe companies, big film festivals, publishers. For nearly two months neither I nor my client heard if our idea was going to be approved. In October, one of the attorneys in charge of rights requested that I send a “rough sketch” of what I had in mind. By then the “rough sketch” was the completed poster that my client was very pleased with. There was no time to redesign a new concept if they didn’t approve my design. So at this point, trying to use any available method in my sparse bag of tricks to get Wayne Enterprises’ attention, I wrote a them a letter relating how, when I was a very young boy, my dad had taken my sister and me to see the new movie The Alamo, at the Fox Theater in Detroit. Davy Crockett, played by John Wayne, fighting heroically to the end, is impaled by Mexican troops and dies. Seeing that I started crying, completely sure my hero John Wayne had actually been murdered on film. While the letter was unabashedly sentimental, it was a true story. I was running out of time and the American West Center was a very important client and I felt responsible the big glitch I had unwittingly created. I sent the letter with my “rough” (the completed poster ready for print) to California by express mail. Sweating bullets for a very long week, the following Friday (it was now November), I heard from them that they loved the letter and the poster and wanted eight copies of the poster for their archives! After they okayed the poster, image rights fee negotiations continued between Wayne Enterprises and my undaunted client. In the end they gave us a big break on the minimum fee and the rights to use the image. In this process we had also found out that the image fees collected go entirely towards funding research supported by the John Wayne Cancer Institute. The final contract was conveyed and signed the day before the festival began. After the festival I sent Wayne Enterprises eight posters of the edition WORK STATION. TABLE AND FILE CABINET AND ORANGE CHAIR ARE FROM and received a call back that they were very pleased. The festival was a DESIGN WITHIN REACH AND THE AERON CHAIR IS BY HERMAN MILLER. FOR success. My client was happy. The poster won some awards. But most SOFTWARE I USE THE ELEGANT, BUT NOW SADLY OBSOLETE FREEHAND MX; ADOBE INDESIGN, AND ADOBE PHOTOSHOP ON A MAC MINI WITH TWO amazing of all and a very big honor to me is that I every year since then I have MONITORS, A WACOM INTUOS 3 TABLET, AND A 1640 XL EPSON SCANNER. received a Christmas card from Ethan Wayne, John Wayne’s son, at Christmas FOR OUTPUT, I USE EPSON’S STYLUS PRO 7800 AND 220 INKJET PRINTERS, time! A RICOH BLACK AND WHITE LASER PRINTER, AND A RICOH COLOR LASER PRINTER.
Best of Category Winner Profiles • 27
833 Broadway New York, New York 10003 646. 490. 6446 www.philandcompany.com Cliff Sloan, Agency Partner Gary Zarr, Agency Partner founded 2008
CLIFF SLOAN, AGENCY
GARY ZARR, AGENCY
PARTNER
PARTNER
about us Contemporary marketing for philanthropies and companies doing good. PHIL-OSOPHY Every brand has a major story to tell—about its mission, its character, and its achievements—essential stories that define, humanize, and differentiate. Expressed well, these stories engage, move, influence, and prompt devoted and knowledgeable “brand ambassadors” to take important action. Phil & Co. excels in telling brand stories with a purpose—to advance the strategic goals of philanthropies and companies “doing good” through smart, contemporary, and effective cause marketing, communications, and strategic partnerships. We believe that each story has an opening rooted in research and strategy, a middle that is inspiring and memorable, and a closing that delivers specific, measurable results. So…what’s your story? We know you have one, maybe many. We’re ready to listen—and others are, too. They need to know. Phil & Co. is a full-service agency located at NYC’s Union Square. We specialize in contemporary marketing for philanthropies and companies doing good.
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Just as important as the design was UpShift’s innovative media buy strategy. Emerald connected with buyers 24/7, UpShift Creative Group a strategic communications agency where theyislive, work and play. To communicate eco-friendly aspects specializing in brand identity, print collateral & web development. BLOOMINGTON, IL EST. 2007 of Emerald, we used a unique shade of We changed the way real estate is BtoB and BtoC Expertise Complete Solutions We Build Brands chartreuse green as a branding inelement in Chicago. Emerald isLarge more Many Industries Print and Web marketed with and Small Identity · Financial Services · Weber Grill lavished at every touchpoint. ·· Brand than a building, it’s a lifestyle. As a Logo Design · Technology & Manufacturing · Snaidero Chicago ts ion resulsolut · Web Site Development · Business Consultingsolution · Discover Card result, other developments floundered nge challenge · Sales Collateral · Healthcare & Insurance challe· United Airlines All communications feature lifestyle love Meat Heads because All diners o-nuts”dining d a “soup-t while Emerald sales t execute UpShifMeat UpShif t executed a “soup-tochain soared. · Social Media Marketing Restaurant/Hospitality · Safety Technology dining sual (STI)chain a fast-ca Heads, a fast-ca·sual Heads, Meat -pressed burgers ma k hand the thic image, izes in imagery that ooze energetic nightlife ry Estate d brand industry indust ch that· include approaof approach that included brand · Packaging Design · Real Jacobs izes in special special ants in Illinois, restaurKaufman of restaurants in Illinois, d Angus beef and Certifie daily from and s, uniform , ant signage signage, uniforms, restaur • restaurant • al, al, collater collater ly from: high-qu·ality qu · Trade Shows & Events Consumer Products National Equity Fundred daily red dai ls prepa ick mea· ls prepa ick mea ality qureceived high-qu and eco-friendly appeal: large martini, We awards fries. t handcu t concep the that ensure ions. To freshest ingredients, similar to promotfrom promotions. To ensure that th the from the freshest ingredients, similar to there was ther hoof, hoof, imag right the on on the sexy models and bamboo. Our work • Chicagoland Home Builders Assoc. off got the brand ables ed right deliverables deliver embrac also They got off Potbelly’s or Chipotle. Potbelly’s or Chipotle. entt compon a brande UpShif hardly a branded component that hardly designd that interior dentity dentity brand i brand i and the • • went beyond traditional graphic design The backers o • Logo Lounge even Tartan f Meat Heads, Tartan f Meat We Heads, Weane ckers o design. not design. t did not t did UpShifThe ba UpShif , couples families —more created sign logo de • logo design • For case studies and work samples, visitt to www.upshiftcreative.com ings. t to ged UpShif ged UpShif challen challen and furnish and fu Group, colors colors redict Realty interior handled handled sionals than p profesinterior to include event planning, media buy Realty Group, • Service Industry Ad Awards working n • web site desig • web site design create a modern, upscale brand identity create a modern, upscale brandt identity hi even to leading there, are eating usa e/menus e/men • signag • signag ult is old-fashioned steak join ult is old-fashioned s The res te with resona and fulfillment of early buyer perks. • National Homebuilders Association that would program program that would resonate with a diningThe res receipts. diner with every dine • restaurant interior concept • packaging design • uniforms • marketing & promos
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Glassboro, New Jersey 856.582.8181 www.randiwolfdesign.com Randi Wolf, President/Creative Director Winning the Best of Category AGDA Award coincided with my celebrating my 25th Anniversary. It felt kind of like a huge anniversary gift! My career actually began thirty-five years ago after graduating from Rutgers University in 1978 and receiving my Masters in Communications Design from Pratt Institute in 1980. I worked for the first ten years at advertising agencies and design studios in Newark (New Jersey), Atlanta, and Philadelphia before establishing my own design firm in 1988. My office is in my home, and I enjoy the five-second commute—sometimes in my pajamas! My company consists of just me—although I do have a part-time intern, Tiffany Kmiec, who helps me out with the “business side.” One of my cats, Cocoa Puff, usually sleeps at my feet while I work—you can see her in the photo of me in my studio. I still feel like an “old-school designer” who has just digitized her drawing board, T-square and Eberhard Faber Design Markers. I pay a great amount of attention to typography, still taking time to manually kern type, letter by letter; and I make sure everything on the page aligns and has a rationale for its placement. Back in the 1980s I won a contest—the prize being a portrait taken by Philadelphia photographer, Steve Sharp, with a professional makeup artist. Taking advantage of this creatively, I asked the makeup artist paint my fingers to look like my design markers, and had the photo taken in a sort of Botticelli “Birth of Venus” pose. I still love it, even though the markers seem outdated as a graphic designer’s tool. The same goes for the calligraphy pen held in the wolf’s mouth in my logo. (see RandiWolfDesignLogo) Yet there is a part of me that takes pride in my learning how to design many moons before the mouse and keyboard became the tools of my “hands-on” designs. One piece of wisdom I learned long ago is still the driving force behind my design style—Say One Thing and Say it Well. Most of my pieces focus on one graphically powerful image that sums up the essence of what my clients want to convey. Prime examples are a series of posters I designed as art director for the PNC Bank Showcase. This program funded advertising for Philadelphia area performing arts groups, and I would consider the five years I worked on this project as the height of my career. It gave me an opportunity to work with very prestigious, high profile clients—like the Pennsylvania Ballet, the Opera Company of Philadelphia, The Philadelphia Orchestra, and many theatre companies. It was highly creative work—with money—a designer’s dream come true! Like all good dreams, it came to an end when I woke up one day to find the funding had dried up…but many of these clients continued to give me projects. One was Philadanco, the Philadelphia Dance Company. My first job was to create a logo for this world30 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
renowned dance troupe, which had been approaching its own twentyfifth anniversary and still had no consistent corporate identity. Uniquely personalized, I created a typographic design from my own brushed letters, which I felt expressed the dynamic, exuberant style of its dancers. I feel honored to say that this logo is still being used today, twenty years later. I continued for many years designing beautiful ads, posters, etc, for Philadanco. Here and there I’ve been lucky to have worked on projects with celebrities—a few have even autographed the pieces I made for them! I designed posters for concerts by the band Chicago, Grover Washington, Jr., and Graham Nash of Crosby, Stills, Nash &Young. I also art directed a TV spot with Willard Scott for Alpo Puppy Food. Another little claim-to-fame was designing the invitation for the groundbreaking of The Kimmel Center on Philadelphia’s Avenue of the Arts. In the past decade, I have been a enthusiastic supporter of my town of Glassboro’s resurging revitalization. This inspired me to create a classy black & white photographic calendar, showing off our town. Initially, I almost gave up the idea when I wasn’t able to get funding from boro officials, but was encouraged to pursue and pay for it by raising funds on my own. I ended up producing these high quality “Gallery of Glassboro” Calendars, with dramatic images of people and places around our boro, for three years. Each year I donated proceeds from the sales back to the boro’s revitalization projects, as well as to high school students for collegiate scholarships. I won an international Creativity Award for my photography, and stories about my calendar project were featured in front page articles of newspapers and magazines. I became nicknamed the “Calendar Girl,” receiving a tremendous amount of support and recognition for this labor of love project. Occasionally there have been times when I’ve gotten to throw “pieces of my life” into my projects. There are two that stand out. First is a brochure I designed for the YMCA where the boy chosen to model for the cover was my younger son Payton. The other was an ad I created for Joe Stones Hardwood Floors. I bartered my design fees towards a beautiful oak floor, and we ended up using a photo of my family room for one of their ads. Even Cocoa Puff got to make her modeling debut! From 2001 - 2004, I taught graphic design as a part-time adjunct professor for Rowan University. Rowan has also been a long-time client of mine (nearly twenty years). I’ve served as a judge for several award competitions, including the Florida Addys, and I’ve won a multitude of awards throughout my career. Years ago I started to make a floor-to-ceiling Awards Wall (see RandiAwardWall-2), but soon ran out of room, so I took it down. I kept up the Gold Award plaque I won from the Neenah Paper competition. It was one of the few awards where I actually won money—$200! The one award I feel most proud of was an engraved Crystal Orb and Certificate of Special Congressional Recognition for being named “Volunteer of the Year” in 2011. It was presented at a special honorees dinner, and for me, it validated all the countless hours I have spent using the creative talents, that I have been blessed with, to help others and my community in artistic ways.
Best of Category Winner Profiles • 31
514 University Avenue Selinsgrove, Pennsylvania 17870 www.susqu.edu founded 1858 company evolution/history Located in Selinsgrove, Pennsylvania, Susquehanna University is a national liberal arts college committed to excellence in educating undergraduate students for productive, creative, and reflective lives of achievement, leadership, and service in a diverse and interconnected world. More than 2,200 undergraduate men and women from thirty-five states and seventeen countries attend Susquehanna. 2009—Amanda Lenig hired 2011—Steve Semanchik hired 2025—Global domination subsidary business or product detail Higher ed institution/university communications/inhouse design team names of principals, partners, staff Amanda Lenig + Steve Semanchik = creative sector of the office otherwise known as University Communications mission statement (Amanda) We’re gonna need a bigger boat. (Steve) Win one for the Gipper. a designer’s life (Amanda) “Can this design be a Word Template?” (Steve) “Good design is like porn…I’ll know it when I see it.”
STAFF—THE DESIGN CONTINGENT
office layout Paper thin walls and the close proximity of adjacent offices make the sharing of concepts, ideas, and layouts a breeze through the use of yelling and other audible brainstorming techniques that make face-to-face interaction a thing of the past! a special work environment As graduates of Susquehanna we feel a vested interest in the success of the university, and also get yelled at by fellow alums everytime they receive one of our donation requests in the mail or in their inboxes. honors, achievements, recognition CUPRAP, CASE, American Graphic Design and Advertising Awards, Graphic Design USA, Neographics Power of Print
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OUR OFFICES—AMANDA
Our Offices—STEVE
Best of Category Winner Profiles • 33
TFI Envision, Inc. 111 Westport Avenue Norwalk, Connecticut 06851 203.845.0700 liz@tfienvision.com tfienvision.com TFI Envision, Inc. got its start in 1975 as Tom Fowler, Inc., by a brilliant young designer and illustrator by the name of—yes, you guessed—Tom Fowler. He wanted to have a firm that was deeply rooted in meaningful design created specifically for each project, not cookie cutter solutions, but ones that would engage people and move them into action. In 1983, Elizabeth P. Ball joined the four-person team as a designer with a keen interest in further developing the consumer packaging and promotion area to complement the already robust corporate communications and branding business. In 2000, Mary Ellen Butkus joined the team as a senior designer, bringing an expertise packaging with a focus in the automotive aftermarket. Ball became President of the firm in 2004 as Fowler began to concentrate of other areas. In 2005, Butkus became Vice President. In 2006, Fowler passed away after a courageous battle with cancer. Ball has continued to lead the team and in 2008, updated the company name to TFI Envision, Inc. (TFI to honor the original Tom Fowler, Inc.). Understanding the ever-changing landscape of the marketing services world, Ball made strategic hires to expand capabilities. This included bringing TFI_Envision_Exterior1.jpg TFI_Envision_Exterior2.jpg on individuals with unique backgrounds. Roy Barker was hired to develop content and strategy in the area of advertising, promotions, and social media—along with designers, artists, marketers, and Honey, our team mascot a multitalented Havanese, who ensures that we “jump through hoops” on every project. TFI Envision has a robust proprietary internal process for balancing TFI_Envision_Exterior3.jpg TFI_Envision_HoneyHoop.jpg the creative and executional components of every project, allowing the team to be flexible, collaborative and responsive. The process also allows for constant insight development with TFI Envision’s proprietary tools TFI Envision SnapShots and TFI Envision Trends. TFI Envision SnapShots is a program at TFI Envision involving regular store checks for products/displays/shelf presence/in-store presence, as well as digital and print monitoring for our client’s products and their 34 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
TFI E
competitors. TFI Envision Trends is an ongoing trend research and development resource that has proved invaluable for clients. To date, TFI Envision, Inc. has garnered literally hundreds of national and international design awards, including two pieces selected for the permanent collection of the Library of Congress. The mission at TFI Envision, Inc. remains true to its foundation—to create engaging solutions, deeply rooted in strategy and the guiding principles of design excellence, for the problems and challenges our clients bring to us. Our solutions range from traditional media to cutting edge digital solutions. At home in a sleek, two level contemporary building in Norwalk,
Connecticut, TFI Envision, Inc. surrounds its team with an inspiring collection of art, sculptures, posters, and an ever growing library of reference books and materials. The space includes sky lit open work areas, offices, meeting areas, and even a private patio set against a lushly planted hillside for fresh air meetings, lunches or ‘patio parties’. Clients include Unilever, Energizer, Standard Motor Products, Honeywell, UCI-FRAM Group, Continental Grain Company, The Sun Products Corporation, Focus Products Group, NorEast Air, Unger Enterprises Inc., as well as a number of not-for-profit organizations including Keystone House, Inc., Inspirica, The Maritime Aquarium at Norwalk, Guiding Eyes for the Blind, and Lockwood Mathews Mansion Museum. Best of Category Winner Profiles • 35
TLC Design Harrisonburg, Virginia 22807 540.568.3488 coletl@jmu.edu founded 1993 company evolution/history I am a one-woman studio that has functioned under two names over the years: Trudy ColeZielanski Design and TLC Design subsidary business or product details I am a full-time professor and Coordinator of the Graphic Design Program at James Madison University. Although unrelated, I also own Snapps Creek Stables www. SnappsCreekStables.com principals, partners, staff I am it. Trudy L. Cole mission statement I have no mission statement. Although I love being creative in any realm of graphic design, I specialize in logo design/corporate identities and also love the voice that social issue posters provide for me. I pride myself in always finding time for non-profits and good causes. a designer’s life The Dean for JMU’s College of Visual and Performing Arts, George Sparks, called me to ask if I was interested in creating a sign for the Forbes Theatre Lobby. I said, “Well, I have never done a sign before.” He said, “I thought you would say that. So, would you be interested in creating a sign for the Forbes Theatre Lobby?” Now be mindful that the Forbes Center is a brand new and very luxurious, beautifully designed, multi-venue performing art facility. I was so honored that the Dean was willing to take such a risk on me. I designed an 8'x24' etched sculpture that broadened my knowledge base beyond anything I could have imagined. (Images opposite.) Thank you so much George Sparks! office layout I always position my phone desk and computer desk a turn of a chair apart to maximize multitasking through the day. a special work environment I am never afforded the opportunity to focus on one project at a time. Multitasking is a way of life. I always keep a task list at hand because I am easily pulled in many directions, often at the same time. I have never had a studio logo or website and I do not advertise. No need. All my business has always come to me through word of mouth. I am also not afraid to fire a client if I am not having fun. honors, achievements, recognition My design solutions have been published in close to 100 graphic design national and international publications receiving honors recognition from, among others: American Corporate Identity, The American Graphic Design and Advertising Awards, Creativity, the American Institute of Graphic Artists, the Art Director’s Club of Metropolitan Washington, Adobe, HOW, Victory for Tyler and Dutton. In addition, my work has been featured in publications such as Adbusters and Graphic Arts Monthly. Beyond TLC Design, I am Coordinator of Graphics Design and a Professor at James Madison University, Harrisonburg, Virginia, USA.
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Best of Category Winner Profiles • 37
400 Inverness Parkway Englewood, Colorado 80112 303.771.5675 Watermarkadvertising.net Watermark—a Full Service Strategic Communications Firm Watermark Advertising Corporation is an internationally recognized, full-service strategic communications boutique firm. In operation since 1980, we are located in Englewood, Colorado and specialize in the areas of branding and image marketing strategy, investor relations materials, electronic media, corporate relations, and website design for our Business-to-Business clients. Our team of extensively talented, technically savvy, and extremely creative professionals serves the Engineering, Telecom, Finance, Department of Defense (DoD), Mining, Cyberspace and Aerospace industries, to name a few. We are fully invested in the success of our clients, drawing from over three decades of experience to guide companies through each step of every initiative—from concept development to launch to completion. Our tight-knit team at Watermark works in tandem, all sharing in the creative process as well as the practical, budget-conscious decisions that are necessary in providing our clients the most innovative approach to their marketing and communications needs. Jason Hanson • Cameron Burns • Terry Marin • Gini Queen • Brittany Rubin • Kim Gill
38 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
ADVERTISING (PRINT)
BEST of CATEGORY
CLIENT
Carnegie Corporation of New York DESIGN FIRM
Phil & Co. PhilandCompany.com AGENCY PARTNERS
Cliff Sloan Gary Zarr DESIGNER
Sean Mosher Smith CREATIVE DIRECTOR
Cliff Sloan
WHAT THE JUDGES LIKE ABOUT THIS “I’m always amazed at art created from a multitude of images—in this case, words— using the color values of one to make the other. The values are affected by the size and concentration of the images. It’s fascinating!” “A great solution that seems simple, but isn’t at all.” “I really like the choice of words that add further description to the Carnegie vision.”
40 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
MWH Global DESIGN FIRM
Watermark Advertising watermarkadvertising.net CREATIVES
Jason Hanson Cameron Burns
MWH Constructors teams with the communities in which we serve, providing innovative construction solutions and management expertise. Our philosophy of giving back is exemplified by stimulating the local economy and partnering with local firms. Our reputation for teamwork has been recognized by the Associated General Contractors of America. STRATEGIC
SERVICES:
CM-AT-RISK CONSTRUCTION MANAGEMENT DESIGN-BUILD
TEAM.Work
mwhglobal.com
THINK.Tank
You Can
Maria.
Analyzing organizational effectiveness since age 1; par t of the MWH team for over 30 years.
Ignore The Elephant In The Room…
MWH provides expertise in water
Until It Falls Through The Floor
supply and treatment, wastewater treatment, hydropower and dams,
Born to be innovators! The creative
First things first. It’s time to
tunneling, mining and resource
expertise of MWH comes from
evaluate and maintain aging
efficiency management projects.
our talented cadre of dedicated
infrastructure. MWH has established
Focusing our energies to deliver
professionals. From planning and
sophisticated priority checks and
sustainable, cost-effective solutions,
management, through technical
processes for assisting clients in
our global knowledge sharing creates a ripple effect of excellence for our clients.
RIPPLE.Effect
managing, investing and optimizing
solution development, to the
infrastructure assets. Our trusted
construction of these solutions
partnership role enables us to
for the wet infrastructure sector,
achieve optimum success, together.
the global MWH team has the experience and drive to deliver
STRATEGIC
solutions that set the industry
M A N A G E M E N T:
ASSET
standard. The passion for what
RESOURCE
we do is in our DNA.
CONSULTING / TECHNOLOGY CAPITAL PROGRAM
STRATEGIC
GREEN TECHNOLOGIES
SERVICES:
PlANNING TECHNICAl SoluTIoN DElIVERy ENGINEERING DESIGN CoNSTRuCTIoN oPERATIoN
mwhglobal.com
mwhglobal.com
mwhglobal.com
Advertising (Print) • 41
CLIENT
Speedy Motorcycle Studio DESIGN FIRM
Speedy Motorcycle Studio www.speedymotorcycle.com GRAPHIC DESIGNER, ILLUSTRATOR
E. June Roberts-Lunn
TO THE CASTS AND CREWS OF “A PLAY, A PIE, AND A PINT” (we’re holding up our pint glasses... but the theater is dark and you can’t see us)
“Cheers!”
Speedy Motorcycle is a full-service graphic design studio that specializes in design, illustration, and copywriting for all forms of print, packaging, advertising, corporate, and publication design. Contact us when you have a design or advertising project. Don’t contact us when you have a customized Fatboy that needs a baloney cut slip-fit muffler installed with optional sissy bar • info@speedymotorcycle.com
Speedy Motorcycle Studio
CLIENT
Adventist World DESIGN FIRM
Dever Designs www.deverdesigns.com ART DIRECTOR, DESIGNER
Jeffrey L. Dever
42 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Standard Motor Products, Inc. DESIGN FIRM
TFI Envision, Inc. www.tfienvision.com CREATIVE DIRECTOR
Elizabeth P. Ball ART DIRECTORS
Roy Barker Mary Ellen Butkus DESIGNERS
Keith Ehmke Mary Ellen Butkus COPYWRITER
Derek Wood PHOTOGRAPHER
Joe Standart PRODUCTION
Cindy Emmert Richard Wall
Advertising (Print) • 43
Bıg
[BR A N D I N N OVAT I O N G RO U P [
Bıg
[BR A N D I N N OVAT I O N G RO U P [
95
Bıg
[BR A N D I N N OVAT I O N G RO U P [
The Anderson’s We Grow Campaign
95
BRANDS
D I G I TA L
Bıg
PRODUCTS
VENTURES
Love God. Love people. Love branding.
BRANDS
[BR A N D I N N OVAT I O N G RO U P [
The Anderson’s We Grow Campaign CLIENT
Jameson Health System
D I G I TA L
PRODUCTS
DESIGN FIRM
VENTURES
Third Planet Global Creative 333planet.com
Love God. Love people. Love branding.
CREATIVES
Brian Lee Campbell
CLIENT
The Andersons DESIGN FIRM
Brand Innovation Group www.gotobig.com
At The Andersons, we believe in building strong partnerships with our clients. And one of the best ways we do it is by offering unparalleled service, like our Farm2MarketSM Program. It lets you deliver your grain to a variety of facilities and we’ll take it from there. Or, we’ll even pick it up for you. Now that’s service. The ANderSONS. GOING wITh The GrAIN.
At The Andersons, we believe in building strong partnerships with our clients. It begins with security you can trust. That’s why we offer
At The Andersons, we believe in building strong partnerships with our
AgVantage®, crop insurance that provides protection and so much
clients. And one of the best ways we do it is by offering unparalleled
more. Our team develops a customized plan tailored to your personal
service, like our Farm2MarketSM Program. It lets you deliver your grain to
risk tolerance, so you always feel comfortable. Now that’s security.
a variety of facilities and we’ll take it from there. Or, we’ll even pick it up
T h e A N d e r s O N s. G O I N G w I T h T h e G r A I N.
for you. Now that’s service. The ANderSONS. GOING wITh The GrAIN.
andersonsgrain.com To find out more, give us a call at (800) 537-3370 or visit andersonsgrain.com.
At The Andersons, we believe in building strong partnerships with our clients. It begins with security you can trust. That’s why we offer AgVantage®, crop insurance that provides protection and so much more. Our team develops a customized plan tailored to your personal
ETHANOLrisk GROUP GRAIN GROUP RAIL GROUP tolerance, so you always feel comfortable. Now that’s security. T h e A N d e r s O N s. G O I N G w I T h T h e G r A I N.
andersonsgrain.com
andersonsgrain.com
To find out more, give us a call at (800) 537-3370 or visit andersonsgrain.com.
To find out more, give us a call at (800) 537-3370 or visit andersonsgrain.com.
RETAIL GROUP
ETHANOL GROUP
PLANT NUTRIENT GRAIN GROUP
TURF & SPECIALTY RAIL GROUP
andersonsgrain.com
44 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
To find out more, give us a call at (800) 537-3370 or visit andersonsgrain.com.
RETAIL GROUP
PLANT NUTRIENT
TURF & SPECIALTY
ADVERTISING (INTERNET)
BEST of CATEGORY
CLIENT
WHAT THE JUDGES LIKE ABOUT THIS
Weber Grill Restaurant DESIGN FIRM
UpShift Creative Group upshiftcreative.com DESIGNER
Nicholas Staal
“Easy to read. Easy to navigate.” “Basic colors and type are used in an attractive way to present the client’s information.” “Gorgeous photographs make the cooking class very desirable.”
46 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
ANNOUNCEMENTS & CARDS
BEST of CATEGORY
48 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Melissa Tsang & Yasuo Shimada DESIGN FIRM
Gee & Chung Design www.geechungdesign.com CREATIVE DIRECTOR
Fani Chung DESIGNERS
Fani Chung, Earl Gee ILLUSTRATOR
Earl Gee
WHAT THE JUDGES LIKE ABOUT THIS “I can’t imagine a better solution to this design opportunity.” “The couple is partial to cherry blossoms and that was the inspiration. It’s great to be able to incorporate a personal touch into such a personal project.” “Opening the invitation was a pleasure. Full of tactile delights...embossed paper, textured stock, special ink treatments.” “Beyond it’s visual excellence, a lot of engineering went into this.”
Announcements & Cards • 49
CLIENT
Harting - NA DESIGN FIRM
Hendler - Johnston www.hendler-johnston.com DESIGNER
Chris Hendler PRODUCTION
Chris Odegard
50 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
TrudyZielanski DESIGN FIRM
TLC Design DESIGNER
Trudy L. Cole
CLIENT
A RiffleHouse Production
Riffle DESIGN FIRM
Riffle riffleinc.com DESIGNERS
Sonya Patterson Charlie Honold
www.riffleinc.com
Announcements & Cards • 51
CLIENT
South Shore Arts DESIGN FIRM
Keyword Design www.keyworddesign.com CREATIVES
Judith Mayer
CLIENT
Randi Wolf Design DESIGN FIRM
Randi Wolf Design DESIGNER, WRITER, PHOTOGRAPHER
Randi Wolf PRINTER
CRW Graphics
52 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
Wishing you abundant joy this holiday season Franke+Fiorella CLIENT
Franke+Fiorella DESIGN FIRM
Franke+Fiorella http://www.frankefiorella.com CREATIVE DIRECTOR
Craig Franke DESIGN DIRECTOR
Todd Monge
CLIENT
Laura Fisher DESIGN FIRM
One Hundred Church Street DESIGNER
R.P. Bissland
Announcements & Cards • 53
CLIENT
Home Waters FIRM
Clear Brands, Inc. www.clearbrands.com CREATIVE DIRECTOR
Bryan Brunsell GRAPHIC DESIGNER
Tim Burns
An Invitation
54 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Lockwood Matthews Mansion Museum FIRM
TFI Envision, Inc. www.tfienvision.com CREATIVE DIRECTOR, ART DIRECTOR, DESIGNER, ILLUSTRATOR
Elizabeth P. Ball PRODUCTION
Richard Wall Cindy Emmert PRINTER
Success Printing
FINALIST BEST OF CATEGORY CLIENT
Wallace Church, Inc DESIGN FIRM
Wallace Church, Inc www.wallacechurch.com CREATIVE DIRECTOR
Stan Church DESIGNERS
Wallace Church Design Team
Announcements & Cards • 55
CLIENT
Wallace Church, Inc. DESIGN FIRM
Wallace Church, Inc. www.wallacechurch.com CREATIVE DIRECTOR, DESIGNER
Stan Church ILLUSTRATOR
Abigail
CLIENT
TFI Envision, Inc. DESIGN FIRM
TFI Envision, Inc. www.tfienvision.com CREATIVE DIRECTOR ART DIRECTOR
Elizabeth P. Ball DESIGNER, ILLUSTRATOR, COPYWRITER
Mary Ellen Butkus
56 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Chrysler Group LLC DESIGN FIRM
Iconix Inc. www.iconix.com DESIGNER
Mary Kay GIll ELECTRONIC MEDIA
Keith Hearn ART DIRECTOR
Bob Evans
Announcements & Cards • 57
CLIENT
Third Planet Global Creative DESIGN FIRM
Third Planet Global Creative 333planet.com CREATIVES
Richard A. Hooper Brian Lee Campbell Tim A. Bronder
CLIENT
The Maritime Aquarium at Norwalk DESIGN FIRM
TFI Envision, Inc www.tfienvision.com CREATIVE DIRECTOR, ART DIRECTOR, DESIGNER
Elizabeth P. Ball DESIGNERS
Eric Juhaz Claire Zisek ILLUSTRATOR
Eric Juhaz COPYWRITER
Courtney Keenan
58 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
ANNUAL REPORTS
2 0 1 0
A N N U A L
R E P O R T
BEST of CATEGORY
w e
a r e
o n e
Gl o b a l
c o m m u n i t y
WHAT THE JUDGES LIKE ABOUT THIS “I really liked the flapped cover that allows the viewer to create a myriad of different faces. Physically involving a person encourages reading of the publication.” “Good, consistent use of graphic elements throughout doesn’t get boring. They’re a little different on every page.” “Lots of photos, illustrations, and graphs keep this annual report from being too intimidating to read.”
60 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
4:34aM
EvEry hour of EvEry day, MWH OPERATES AS AN INTEGRATED GLOBAL
11 : 3 4 a M
COMMuNITY REACHING ACROSS BORDERS, LANGuAGES AND TIME zONES TO BRING OuR
6:34aM
uNIquE kNOWLEDGE, SkILLS AND CAPABILITIES TO EACH OF OuR PROJECTS.
offices DESIGN: Watermark (www.watermarkadvertising.net) PRINTING: ColorGraphics–Cenveo PHOTOGRAPHY: Terry Marin pg. 11; Panama Canal Authority pg. 16; Joel Grimes pg. 18, 20, 30; Rael Romero pg. 26, 28
NORTH AMERICA
2:34PM
CALIFORNIA
cANADA ALBERTA
Calgary Lloydminster SASKATCHEWAN
Estevan Saskatoon BRITISH COLUMBIA
Vancouver UNiTeD sTATes ALABAMA
Mobile ALASKA
Anchorage ARIZONA
Globe Scottsdale Tempe Tucson
Aliso Viejo Arcadia Colton Irvine Lake Elsinore Long Beach Los Angeles Monrovia Pasadena Playa Del Ray Redondo Beach Sacramento San Diego San Francisco Santa Barbara Walnut Creek
Denver Fort Collins Steamboat Springs Westminster
HAWAII
CONNECTICUTT
ILLINOIS
Hartford
Chicago
DISTRICT OF COLUMBIA
INDIANA
Washington
Glenview Indianapolis
Honolulu IDAHO
Boise
FLORIDA
Lafayette Lake Charles New Orleans
OHIO
WASHINGTON
Cleveland Columbus
Bellevue Tacoma
MARYLAND
OREGON
WISCONSIN
Baltimore
Portland
MASSACHUSETTS
PENNSYLVANIA
Madison Milwaukee
Boston
Malvern
MICHIGAN
Mayfield
Detroit
Fort Meyers Jacksonville Miami Sarasota Sunrise Tallahassee Tampa West Palm Beach
IOWA
MISSISSIPPI
Des Moines
Biloxi
KANSAS
NEVADA
COLORADO
GEORGIA
LOUISIANA
Broomfield Colorado Springs
Alpharetta Atlanta
Baton Rouge Cameron
Wichita
Las Vegas
KENTUCKY
NEW JERSEY
Foster Hawesville Smithland
Pleasantville Saddle Brook NEW YORK
New York NORTH CAROLINA
Charlotte
SOUTH CAROLINA
Columbia TEXAS
Austin Dallas Fort Worth Houston San Antonio UTAH
Ogden Salt Lake City
LATIN AMERICA ARGENTINA
Buenos Aires BRAZIL
Fortaleza São Paulo CHILE
Santiago PANAMA
Panama City Panama Canal PERU
Lima
RobeRt b. UhleR
Chairman & Chief executive officer
steWards of the planet, building a better World
AlAn J. KrAuse
President & Chief Operating Officer
b le nd i ng
o f
c u l t u r e s, w o r k
e t hi c , i n t el l ec t
message from management
an d
ed u c at io n
We are optimistic about the future of MWH:
Dear Friends, In today’s era of seamless economic and social engagement that ignores
• Key strategies we started a decade ago, tied to megatrends, are gaining traction.
• Our knowledge management and business intelligence systems are world-class.
• Our finances remain healthy and we weathered the recession profitably.
• W e are expanding our client base and renewing relationships with key customers around the world.
As a fully integrated worldwide company, our organization and our people are aligned with the critical needs of a fast-changing planet. Our global platform allows us to move the best technologies around the world to the point of need for our clients, no matter where they are. Our position and service offerings in countries around the world are broad, deep and respected by both our peers and our clients.
nationalities, political boundaries and geographical distance, MWH is truly one global community. We are a 24-hour-per-day enterprise. Distances are collapsing. Globalization is going forward. Our business is
Thanks to a superb team of global managers and energized employees, we continue to achieve principled, sustainable and profitable growth. We are delivering projects quickly and efficiently by sharing instant global knowledge and repeatable solutions; growing valuable services that have made us a recognized leader in the wet infrastructure sector; and exploring exciting opportunities to offer our full-service portfolio to clients across our global operations. In 2010, we acquired Biwater Services, a leading U.K.-based process engineering company specializing in the water, wastewater and environmental services sectors. Biwater Services and its joint venture partners have been awarded a number of framework contracts for U.K. water companies with anticipated revenues of $3 billion over the AMP5 Programme cycle. Together,
in line with the megatrends of the world. We are all better, stronger and more capable because of the blending of cultures, work ethic, intellect and education — and together we accept our solemn responsibility.
We Are One GlObAl COmmunity
2
CLIENT
MWH Global DESIGN FIRM
financial summary
Watermark Advertising watermarkadvertising.net CREATIVE FIRM
Watermark Advertising CREATIVES
Jason Hanson Cameron Burns
to ta l
1,600
$14
30%
$3,000
1,400
$12
25%
$2,500
20%
$2,000
15%
$1,500
1,200
$10
1,000
$8
Revenue from Contracts
800
(Gross Revenue)
600
$6
400
$4
200
$2
0
10%
’02
’03 ’04
’05 ’06
’07 ’08
’09
’10
$1,000
5%
$0 ’01
$500
0% ’06
’07
’08
’09
’10
ba ckl o g
$0 ’06
’07
’08
’09
’10
’06
’07
’08
’09
’10
(Entering Year)
11
MWH GLOBAL – 2010 ANNUAL REPORT
Annual Reports • 61
CLIENT
Vassar College DESIGN FIRM
Nesnadny + Schwartz www.NSideas.com CREATIVE DIRECTOR
Mark Schwartz DESIGNER
Greg Oznowich INFOGRAPHICS
Nesnadny + Schwartz WRITER
Lance Ringel
It starts here. 2011 Sustainability Report
CLIENT
The Mosaic Company DESIGN FIRM
Franke+Fiorella http://www.frankefiorella.com/ CREATIVE DIRECTOR
Craig Franke DESIGN DIRECTOR
Todd Monge
62 • AMERICAN GRAPHIC DESIGN & ADVERTISING 27
New York Legal Aid Group Annual Report
CLIENT
New York Legal Aid Group DESIGN FIRM
Adventium Marketing & Design www.adventium.net DESIGNER
Penny Chuang
Annual Reports • 63
CLIENT
The Progressive Corporation DESIGN FIRM
Nesnadny + Schwartz www.NSideas.com CREATIVE DIRECTOR
Mark Schwartz DESIGNERS
Michelle Moehler Keith Pishnery Schawn Beatty PHOTOGRAPHER
Aaron Koblin WRITER
Glenn Renwick
64 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
Annual Reports • 65
CLIENT
The George Gund Foundation DESIGN FIRM
Nesnadny + Schwartz www.NSideas.com CREATIVE DIRECTOR
Mark Schwartz DESIGNERS
Jamie Wilhelm Shawn Beatty PHOTOGRAPHER
Rania Matar WRITER
Geoffrey Gund David Abbott Deena Epstein PROGRAMMER
Bryce Taylor
66 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Eaton Corporation DESIGN FIRM
Nesnadny + Schwartz www.NSideas.com CREATIVE DIRECTORS
Mark Schwartz Greg Oznowich DESIGNERS
Greg Oznowich Andrew McEntee PHOTOGRAPHER
Nesnadny + Schwartz WRITER
Frank Oswald
CLIENT
Society for Neuroscience DESIGN FIRM
Dever Designs www.deverdesigns.com ART DIRECTOR
Jeffrey L. Dever DESIGNERS
Brett Meliti Jeffrey L. Dever
Annual Reports • 67
building for tomorrow
2011 ANNUAL REPORT
FINALIST BEST OF CATEGORY CLIENT
CoBank DESIGN FIRM
Watermark Advertising watermarkadvertising.net CREATIVES
Cameron Burns Jason Hanson
68 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Pickersgill Retirement Community DESIGN FIRM
Catalpha Advertising & Design www.catalpha.com CREATIVES
Don Keller Michael Garlitz
“By Dawn’s Early Light”, by Edward Percy Moran, provided by MdHS, Courtesy of the Maryland Historical Society.
Annual Reports • 69
CLIENT
Pan American Development Foundation DESIGN FIRM
Beth Singer Design www.bethsingerdesign.com CREATIVE DIRECTOR
Beth Singer DESIGNER
Dennis Turbeville
Creating a Hemisphere of Opportunity 2011 AnnuAl RePoRt
CLIENT
Guiding Eyes for the Blind DESIGN FIRM
TFI Envision, Inc. www.tfienvision.com CREATIVE DIRECTOR, ART DIRECTOR, DESIGNER
Elizabeth P. Ball PHOTOGRAPHER
various COPYWRITER
Guiding Eyes for the Blind PRODUCTION
Cindy Emmert
70 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
FINALIST BEST OF CATEGORY CLIENT
National Farm Medicine Center CREATIVE FIRM
Marshfield Clinic www.marshfieldclinic.org SENIOR DESIGNER
Erik Borreson WRITER
Scott Heiberger
Annual Reports • 71
CLIENT
Molycorp DESIGN FIRM
Watermark Advertising www.watermarkadvertising.net CREATIVES
Jason Hanson Cameron Burns
CLIENT
Molycorp DESIGN FIRM
Watermark Advertising watermarkadvertising.net CREATIVES
Jason Hanson Cameron Burns
72 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
BROCHURES & CATALOGS
BEST of CATEGORY
CLIENT
The McKnight Foundation DESIGN FIRM
5 by 5 Design www.5by5design.com DESIGNER
Wendy Ruyle
74 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
WHAT THE JUDGES LIKE ABOUT THIS “Has a really organic look and feel.” “The typography is quite nice. Very successful combination.” “Lovely photos and interesting text. Reading is a pleasure, not an obligation. Of course the writing is good, but the presentation makes it inviting.”
Brochures Brochures & & Catalogs Catalogs •• 75 75
CLIENT
The College of Saint Rose DESIGN FIRM
The College of Saint Rose Office of Public Relations/ Strategic Communications www.strose.edu CREATIVE DIRECTOR
Mark Hamilton COPYWRITER
Lisa Haley Thomson PHOTOGRAPHER
Greg Cherin
76 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Grand Theatre Center for the Arts DESIGN FIRM
Marcia Herrmann Design www.her2man2.com DESIGNER
Marcia Herrmann PHOTOGRAPHERS
Bill Wood Richard Beebe
Brochures & Catalogs • 77
FLOOR PLAN Community Downtown Kirkland is known for its great restaurants, upscale B2 retail• stores, and beautiful waterfront One Bedroom, One Bath
approx. 916 sq.location. ft. While charming and
LUXURY EXPERIENCE
APARTMENT
KIRKLAND
LIVING
sophisticated, it offers comfort and convenience. The 101 is located within walking distance of Kirkland’s best local businesses.
AT ITS BEST Resident Services
Here at The 101 your comfort is
IN THE HEART OF IT ALL!
our priority. We offer a variety of concierge services for our residents. We are here to help. Please contact our Leasing Office for more information.
Excellence We are committed to offering an unparalleled living experience. Our courteous and helpful staff are another reason The 101 is unmatched.
425-827-7197 131 Kirkland Avenue Kirkland, WA 98033 www.the101kirkland.com
Monthly Rent:
CLIENT
Deposit:
Luxury Living Perfected
RD Merrill Company
Application Fee:
DESIGN FIRM
Pet Fee:
Higgins Design www.jhigginsdesign.com
p: 425-827-7197 f: 425-827-7259 www.the101kirkland.com 131 Kirkland Avenue, Kirkland, WA 98033
DESIGNER
Luxury Living Perfected
Design: Marcia Herrmann Design www.her2man2.com
Jane Higgins
CLIENT
Grand Theatre Center for the Arts DESIGN FIRM
Marcia Herrmann Design www.her2man2.com DESIGNER
Marcia Herrmann PHOTOGRAPHERS
Bill Wood Richard Beebe
s the Sixth Presenting Season at the Grand Theatre Center for the Arts kicks off, we celebrate what makes our facility and programming so special . . . YOU . . . Nothing is as Grand as you. Whether it is seeing a show, taking an art class or music lesson, visiting our art galleries or participating on the stage yourself, you are what makes the Grand special and we strive to provide programing that reflects you. We will kick the season off with a legend, Willie Nelson, followed by a star-powered broadway series, a frightening haunted house, and a brand new vaudeville festival packed full of family-friendly activities and variety shows. We will continue the popular Classic Rock Concert and Friday Night Jazz series, and add to that an all-new Friday Night Coffee house series that will explore other genres in an open mic setting. We will also continue to have daytime school shows, cinematic treasures including a repeat of “Rocky Horror”, and added programing that will bridge between our Arts Education program and our galleries so there is truly something for everyone . . . A Season as Grand as you. To make it YOUR experience we will offer a customizable season subscription. There is no membership fee, just purchase tickets to four events* and you will become a season ticket subscriber. This will qualify you for a 15% discount on all of your tickets to Season shows, free ticket exchanges**, invitations to participate in meet-and-greets and VIP pre-show events (not available at all events) and pre-sale options on any exclusive events over the next year.
78 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
FINALIST BEST OF CATEGORY CLIENT
Susquehanna University DESIGN FIRM
Susquehanna University: University Communications www.susqu.edu CREATIVES
Amanda Lenig Steve Semanchik
Brochures & Catalogs • 79
Authority State of New York DormitoryDormitory AuthorityOpportunity of the StateofProgram ofthe New York Brochure Opportunity Program Brochure Opportunity Program Brochure
CLIENT
Dormitory Authority of the State of New York DESIGN FIRM
Adventium Marketing & Design adventium.net DESIGNER
Penny Chuang
80 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Rowan University DESIGN FIRM
Randi Wolf Design www.randiwolfdesign.com ART DIRECTOR
Randi Wolf PHOTOGRAPHER
Craig Terry WRITERS
Randi Wolf Travis Douglas CLIENT PROJECT MANAGER
Richard Jones
Brochures & Catalogs • 81
Outside front cover
HELPING THE WORLD GROW THE FOOD IT NEEDS
CLIENT
The Mosiac Company DESIGN FIRM
Franke+Fiorella www.frankefiorella.com CREATIVE DIRECTOR
Craig Franke DESIGN DIRECTOR
Todd Monge
OUR TALENT FUELS OUR GROWTH From agronomists to dragline operators, Mosaic’s employees help ensure we’re a leader in all we do. Our people are continuously challenged to make process improvements and find new ways to advance our business. It is because of their hard work and dedication that Mosaic continues to be a world-class organization. Our company is driven by employees excited about our mission to help the world grow the food it needs. This compelling mission helps to inspire individual, team and company-wide success. At Mosaic, we attract great talent because of our mission, our continual investment in people, the dedication to honoring our commitments, and the challenging and meaningful opportunities we regularly provide to employees. Mosaic’s thousands of employees collectively help the world grow the food it needs. Our success will continue because we believe in growing our business — by growing our people.
ADVANCING THE INDUSTRY
BY LEADING IN ALL WE DO
THE PRODUCTS OF OUR SUCCESS Trust is not a commodity. At Mosaic, we strive to preserve the trust our customers place in our products and company each and every day. Strong customer partnerships are essential to fulfilling Mosaic’s mission to help the world grow the food it needs. We are committed to building relationships that generate mutual, long-term success. While our customers are unique, they all have one thing in common: with ever-changing enhancements to crop science, they must anticipate seasonal demand patterns. Mosaic’s substantial size and expansive global reach allow us to provide our customers with keen agronomic insight and expertise. By helping customers analyze past seasons’ crop nutrient inventory levels, providing analysis on market trends, and offering pricing and timing flexibility, we help our customers better anticipate product needs, balance inventories and manage risk in often volatile markets. Listening to what our customers have to say about Mosaic gives us pride — it’s about increasing yields, helping develop competitive advantages and delivering on our promise of innovation.
BUILDING CUSTOMER RELATIONSHIPS BY PROVIDING
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Bıg BRANDS
[BR A N D I N N OVAT I O N G RO U P [
D I G I TA L
PRODUCTS
Huntington University Overview
VENTURES
HU NTI NG TON UN IVE RSI TY 201 2 V IEW BO OK
From Indiana “CHRIST. SCHOLARSHIP. SERVICE.” GETS REAL. During your Huntington University experience, you’ll stretch your abilities and personal faith to new limits – especially when you go. Off campus. Back home. Or half way around the world. Each year, students work together to conceive, plan and execute an overseas mission trip sponsored through the Joe Mertz Center. Taking place during January Term (J-Term), a three-week course period in between first and second semesters, the mission trip gives students the opportunity to go and share what they know with the world.
go. know. In 2012, 15 students and one staff member originally from India traveled from Huntington, Indiana, to Chennai, India, to share a Vacation Bible School program with the girls of the Home of Love Orphanage. They spent the fall semester learning about the Indian culture, including customs, food and entertainment. Then, just after the Holidays, they traveled to India. They discovered a life experience that changed the way they viewed their world, their lives and their futures. But don’t take our word for it. Let us introduce you to a few of these students. They’ll tell you how going to India and sharing their knowledge impacted their lives – and their futures.
On the other side of this book you can see how life on Huntington’s campus is equipping these students to positively impact their world. When students leave Huntington, they take with them what they know: Christ. Scholarship. Service.
u r e d by W I W o n
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Huntington University DESIGN FIRM
BIG www.gotobig.com CREATIVES
Brand Innovation Group
Brochures & Catalogs • 83
enses sec
CLIENT
Al l l i c LC.
HU NTI NG TON UN IVE RSI TY 201 2 V IEW BO OK
Love God. Love people. Love branding.
2012 H4H Brochure_Layout 1 7/5/12 10:23 PM Page 1
2012 H4H Brochure pages_Layout 1 7/5/12 11:22 PM Page 4
O
ur Finance department keeps us current with day-to-day operations, including working
closely with our construction warehouse to monitor inventory and control job costs. That
translates to more efficient decision-making about the use of the organization’s resources and helps keep costs to homebuyers low.
With a constant eye toward more value for the homeowner, we work with our families to ensure they stay current on their mortgages, and we review accounts to determine if mortgage payments need to be adjusted to ensure adequate money is available to cover expenses. We also help educate homeowners about the exemptions to which they are entitled and encourage them to file propertyvalue appeals when appropriate. And we monitor the properties owned by Atlanta Habitat—to lower our own
CLIENT
All homeowner insurance payments are escrowed, so we take an active role in working with agents
Atlanta Habitat for Humanity
to obtain low premiums and with homeowners should they need to file a claim. Likewise, we monitor
DESIGN FIRM
homeowners’ required maintenance accounts and provide guidance about diagnosing problems
Thoroughbred Design Group www.thoroughbreddesigngroup.com
and completing any repair process.
CREATIVE
Peter Carpenter
CLIENT
Chemsteel DESIGN FIRM
Third Planet Global Creative 333planet.com CREATIVES
Tim A. Bronder Brian Lee Campbell Richard A. Hooper
84 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
Finance
expenses and to establish a baseline for the value that will eventually be set for the homeowner.
CLIENT
Bejewel Me DESIGN FIRM
Randi Wolf Design www.randiwolfdesign.com CLIENT MANAGER
Elizabeth Thomas DESIGNER
Randi Wolf PHOTOGRAPHERS
Randi Wolf, others WRITERS
Randi Wolf Elizabeth Thomas
CLIENT
Sewickley Academy DESIGN FIRM
Third Planet Global Creative 333planet.com DESIGNER
Richard A. Hooper
Brochures & Catalogs • 85
CLIENT
Marshfield Clinic DESIGN FIRM
Marshfield Clinic www.marshfieldclinic.org SENIOR DESIGNER
Erik Borreson PHOTOGRAPHER
Michael Haas WRITER
Barb Knight
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FINALIST BEST OF CATEGORY CLIENT
Susquehanna University DESIGN FIRM
Susquehanna University: University Communications www.susqu.edu CREATIVES
Amanda Lenig Steve Semanchik
Brochures & Catalogs • 87
CLIENT
David Lynch Foundation DESIGN FIRM
Phil & Co. philandcompany.com AGENCY PARTNERS
Cliff Sloan Gary Zarr DESIGNER
Collin Arnold CREATIVE DIRECTOR
Cliff Sloan
88 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Seasonal World Pools DESIGN FIRM
Ted DeCagna Graphic Design www.tdgraphicdesign.net GRAPHIC DESIGNER, PHOTOGRAPHER
Ted DeCagna COPYWRITERS
Tony DeLorenzo Gina DeCagna
CLIENT
Sewickley Academy DESIGN FIRM
Third Planet Global Creative 333planet.com DESIGNER
Richard A. Hooper
Brochures & Catalogs • 89
CLIENT
University of Portland DESIGN FIRM
Lightner Design cklightner@comcast.net ART DIRECTOR, DESIGNER
Connie Lightner PROJECT DIRECTOR
Rachel Barry-Arquit PRINTER
Bridgetown Printing Company
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MASTER OF SCIENCE IN NURSING
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By 2020, there will be an estimated shortage of 800,000 nurses. With increased longevity worldwide, the healthcare field is one of the best places to get a job and will likely stay that way for many years to come.
CLIENT
Ramapo College of New Jersey DESIGN FIRM
Ramapo College of New Jersey Communications and Public Affairs Unit www.ramapo.edu
90 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Bloom Engineering DESIGN FIRM
Third Planet Global Creative 333planet.com DESIGNER
Richard A. Hooper
CLIENT
USTelecom DESIGN FIRM
Dever Designs www.deverdesigns.com ART DIRECTOR
Jeffrey L. Dever DESIGNER
Kim Pollock
Brochures & Catalogs • 91
CLIENT
Third Planet DESIGN FIRM
Third Planet Global Creative 333planet.com CREATIVES
Richard A. Hooper Brian Lee Campbell Tim A. Bronder
CLIENT
International Association of Chiefs of Police DESIGN FIRM
Dever Designs www.deverdesigns.com ART DIRECTOR
Jeffrey L. Dever DESIGNER
Kim Pollock
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CLIENT
University of Portland DESIGN FIRM
Lightner Design cklightner@comcast.net ART DIRECTOR, DESIGNER
Connie Lightner PROJECT DIRECTOR
Rachel Barry-Arquit PRINTER
Bridgetown Printing Company
Brochures & Catalogs • 93
CLIENT
Phil & Co. DESIGN FIRM
Phil & Co. www.philandcompany.com AGENCY PARTNERS
Cliff Sloan Gary Zarr CREATIVE DIRECTOR
Cliff Sloan DESIGNERS
Collin Arnold Sean Mosher Smith
CLIENT
Susquehanna University DESIGN FIRM
Susquehanna University: University Communications www.susqu.edu DESIGNER
Steve Semanchik
94 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
SMYTH FALL 2012
CLIENT
Smyth Jewelers DESIGN FIRM
Catalpha Advertising & Design www.catalpha.com CREATIVES
Don Keller Michael Garlitz
CLIENT
Jameson Health System DESIGN FIRM
Third Planet Global Creative 333planet.com DESIGNER
Brian Lee Campbell
Brochures & Catalogs • 95
96 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Plain & Fancy Chicago DESIGN FIRM
UpShift Creative Group upshiftcreative.com DESIGNER
Nicholas Staal
Brochures & Catalogs • 97
CLIENT
Westminster School DESIGN FIRM
Taylor Design taylordesign.com CREATIVES
Daniel Taylor Hannah Fichandler Vaughn Fender
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BUSINESS CARDS
BEST of CATEGORY
CLIENT
Open Door Properties DESIGN FIRM
TLC Design DESIGNER
Trudy L. Cole
WHAT THE JUDGES LIKE ABOUT THIS “Open. Door. (Get it?)” “Really clever 3D version of the logo.” “I’m a fool for die-cuts.”
100 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
JT HRONCICH president
jt@adboomadvertising.com D 404.347.4170 C 571.437.5827 AdBoomAdvertising.com
CLIENT
Capital Media Solutions DESIGN FIRM
Logos Atlanta www.logosatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
65 west kimberly court 65 west kimberly court bozeman, montana usausa bozeman, montana 59718-9182 59718-9182
FifthStreetDesign FifthStreetDesign strategic marketing & branding strategic marketing & branding clifton meek clifton meek jerry jerry @fifthstreet.com @fifthstreet.com
toll toll freefree 866.256.8393 866.256.8393
office 406.763.6565 office 406.763.6565 mobile & text 510.414.8035 mobile & text 510.414.8035
CLIENT
Fifth Street Design DESIGN FIRM
Fifth Street Design www.fifthstreet.com DESIGNER
Jerry Clifton Meek
design design
jerry clifton meek jerry clifton meek
strategic marketing & branding
Business Cards • 101
CLIENT
Crossfit Pure DESIGN FIRM
Logos Atlanta www.logosatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
CLIENT
Pazzo Food and Wine DESIGN FIRM
Wisbey Designs, Inc. www.wisbeydesign.com DESIGNER
Sarah Wisbey
102 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CALENDARS
2013 CALENDAR
BEST of CATEGORY
A SAMPLING OF STUDENT ARTWORK
CLIENT
Seattle Waldorf School DESIGN FIRM
Higgins Design www.jhigginsdesign.com DESIGNER
Jane Higgins ILLUSTRATION
Various Seattle Waldorf School students in kindergarten through grade 12
WHAT THE JUDGES LIKE ABOUT THIS “All the art used in this calendar was created by the school’s students. It makes the students proud. It makes the parents proud. It allows donors to witness a piece of the education they sponsor.” “Great communication and marketing tool.” “A very effective exhibition of unbridled expression, displayed in a professional manner.”
104 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
GRADE TEN ACRYLIC ~ MIRANDA SHOOK
JULY S U N DAY
Reverence awakens in the soul a sympathetic power “ through which we attract qualities in the beings around us, which would otherwise remain concealed. ” RUDOLF STEINER
M O N DAY
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INDEPENDENCE DAY
R AMADAN BEGINS
JUNE 2013
AUGUST 2013
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30 SEATTLE WALDORF SCHOOL • 2728 NE 100TH STREET, SEATTLE, WA 98125 • 206.524.5320 • WWW.SEATTLEWALDORF.ORG
GRADE NINE BLOCK PRINT ~ KARIN KNIGHTON
LEFT TO RIGHT: HAVEN HARRIS, KINDERGARTEN, URSULA SARGENT, GR4
M O N DAY
“ Education is not the filling of a pail but the lighting of a fire.” WILLIAM BUTLER YEATS
T U E S DAY
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5
S AT U R DAY
HANNUK AH ENDS
ST. NICHOL AS DAY
WRIGHT BROTHER’S DAY
FIRST DAY OF WINTER
24
CHRISTMAS EVE
CHRISTMAS DAY
31
NEW YEAR’S EVE
KWANZA A BEGINS
NOVEMBER 2013 S
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SEATTLE WALDORF SCHOOL • 2728 NE 100TH STREET, SEATTLE, WA 98125 • 206.524.5320 • WWW.SEATTLEWALDORF.ORG
28
JANUARY 2014
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LEFT TO RIGHT: MAYA ALTSCHULER, GR3; VIENNA SCHEYER, GR7
Calendars • 105
CLIENT
Susquehanna University DESIGN FIRM
Susquehanna University: University Communications www.susqu.edu CREATIVES
Amanda Lenig Steve Semanchik
CLIENT
Children’s Therapy Center of the Quad Cities DESIGN FIRM
Riffle riffleinc.com COVER DESIGN, COPYWRITING
Charlie Honold LAYOUT AND DESIGN
Sonya Patterson
106 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
COMPLETE BRANDING SYSTEMS
BEST of CATEGORY
December 2012 Design Submittal AGDA Awards Steel Pier in Atlantic City
Steel Pier - Logo Design
WHAT THE JUDGES LIKE ABOUT THIS “One of the broadest—and most fun—identities I’ve ever seen.” “The logo is obviously the core of the identity, but the various type treatments of all the ride names maintain a cohesive look despite their variety.”
Steel Pier - Ticketing, Signage, Environmental Graphics “I look at all this and want to go there. It’s very appealing!”
108 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
December 2012 Design Submittal AGDA Awards Steel Pier in Atlantic City
CLIENT
Steel Pier Atlantic City, New Jersey DESIGN FIRM
MARQI Branding Studio CREATIVES
Lauren Brown Anne Graves December 2012 Design Submittal AGDA Awards Steel Pier in Atlantic City
December 2012 Design Submittal AGDA Awards Steel Pier in Atlantic City
Steel Pier - Ticketing, Signage, Environmental Graphics
Steel Pier - Merchandise
December 2012 Design Submittal AGDA Awards Steel Pier in Atlantic City
Steel Pier - Magazine Ad
December 2012 Design Submittal AGDA Awards Steel Pier in Atlantic City
Complete Branding Systems • 109
BEST of CATEGORY
110 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
(CONTINUED) CLIENT
Steel Pier Atlantic City, New Jersey DESIGN FIRM
MARQI Branding Studio CREATIVES
Lauren Brown Anne Graves
December 2012 Design Submittal AGDA Awards Pier in Atlantic City• Complete Steel Branding Systems
Steel Pier - Select Ride/Entertainment Logos
December 2012
111
BEST of CATEGORY
December 2012 Design Submittal AGDA Awards Steel Pier in Atlantic City
Freedom Flyer @ Steel Pier - Billboard for Steel Pier featuring Freedom Flyer
(CONTINUED) CLIENT
Steel Pier Atlantic City, New Jersey DESIGN FIRM
MARQI Branding Studio CREATIVES
Lauren Brown Anne Graves
112 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
colored front elevation
ride topper
colored angled elevation
gondola ride bottom Complete
Freedom Flyer @ Steel Pier - Ride Coloration, Attached Topper/Gondola Design
December 2012 Design Submittal AGDA Awards Branding Systems • 113 Steel Pier in Atlantic City
114 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Denver International Airport DESIGN FIRM
Design Workshop www.designworkshop.com PRINCIPALS
Todd Johnson Eliot Hoyt ART DIRECTOR
Kelan Smith GRAPHIC DESIGNER
Nino Pero
Complete Branding Systems • 115
116 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Stevens DESIGN FIRM
Third Planet Global Creative 333planet.com CREATIVES
Tim A. Bronder Brian Lee Campbell Richard A. Hooper
Complete Branding Systems • 117
118 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Art Center College of Design DESIGN FIRM
Gee + Chung Design www.geechungdesign.com CREATIVE DIRECTOR, DESIGNER, ILLUSTRATOR
Earl Gee
Complete Branding Systems • 119
120 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Lockheed Martin DESIGN FIRM
Verse Group versagroup.com CREATIVES
Cristiano Andreotti Sylvia Chu Marina Binns
Complete Branding Systems • 121
CLIENT
Quest Diagnostics DESIGN FIRM
Verse Group versegroup.com CREATIVES
Sylvia Chu Cristiano Andreotti Marina Binns
122 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
DIRECT MAIL
BEST of CATEGORY
CLIENT
Susquehanna University DESIGN FIRM
Susquehanna University: University Communications www.susqu.edu DESIGNER
Amanda Lenig
124 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
WHAT THE JUDGES LIKE ABOUT THIS “This was interesting—almost like oversized trading cards with faculty photos on one side and information on the other.” “Substantial! The chosen card stock was very important in this design. Heavyweight, but not overweight.” “I felt everything about this entry was well considered: type choices, color scheme, layout, and mechanics.”
Direct Mail • 125
CLIENT
The College of Saint Rose DESIGN FIRM
The College of Saint Rose Office of Public Relations & Strategic Communication www.strose.edu CREATIVE DIRECTOR
Mark Hamilton COPYWRITER
Lisa Haley Thomson PHOTOGRAPHER
Greg Cherin
126 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Growing Seasons DESIGN FIRM
Third Planet Global Creative 333planet.com CREATIVES
Tim A. Bronder Richard A. Hooper
Direct Mail • 127
FINALIST BEST OF CATEGORY CLIENT
Nest Expressions DESIGN FIRM
Clear Brands, Inc. www.clearbrands.com CREATIVE DIRECTOR
Bryan Brunsell GRAPHIC DESIGNER
Tim Burns
“hey.”
“ahem.”
CLIENT
Meals on Wheels DE DESIGN FIRM
Randi Wolf Design www.randiwolfdesign.com DESIGNER, WRITER
Randi Wolf
128 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
“psst.”
CLIENT
Bally Technologies DESIGN FIRM
eurie creative euriecreative.com CREATIVES
Victor Rodriguez Alex Frazier Kathy Callahan Laura Olson-Reyes Judy Sandgren
CLIENT
Thoroughbred Design Group DESIGN FIRM
Thoroughbred Design Group www.thoroughbreddesigngroup.com DESIGNER
Peter Carpenter
Direct Mail • 129
front of panel
back of panel
zero cost zero cost
Did you know that we’re already your approved benefits partner? That’s right, more than 700 sponsor companies like yours offer our valuable, cost-free financial services and products as an extension to their employee benefits program.
no effort
Corporate America Family Credit Union is your free ticket to controlling costs while simultaneously enhancing your company’s current employee benefit offering.
little time
you had me at ‘free’
Everyone likes free. Corporate America Family Credit Union is your zero-cost solution to enhance your company’s employee benefit program. And here’s how: · There is no cost to your company and no contract to sign with us – we’re already onboard. · There is no cost for employees to join. And it’s free and easy to enroll. · Your employees and their family members already know and trust our credit union’s innovative products, competitive rates, and friendly member service.
· Your employees receive free financial counseling, free online bill pay and direct deposit, and a nationwide network of surcharge-free ATMs that is larger than the top 2 banks combined. · We also deliver higher value than banks – our full range of financial services and products include savings and checking accounts, IRAs, loans, Health Saving Accounts, credit cards and more.
Call 1-800-359-1939 to expand the alliance with Corporate America Family Credit Union. Together, we can improve the financial well-being of all your employees.
Many of your employees are already members. Flip this card over for ways we will enhance your benefit program for all employees – without adding to your bottom line.
CLIENT
CAFCU DESIGN FIRM
UpShift Creative Group www.upshiftcreative.com CREATIVES
Richard Shanks Nicholas Staal
FINALIST BEST OF CATEGORY CLIENT
Meals on Wheels DE DESIGN FIRM
Randi Wolf Design www.randiwolfdesign.com DESIGNER, WRITER
Randi Wolf CLIENT MANAGER
Jenna Byczek
130 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
ENVIRONMENTAL GRAPHICS & SIGNAGE
BEST of CATEGORY
132 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Off-Site Records Management DESIGN FIRM
Gee + Chung Design www.geechungdesign.com CREATIVE DIRECTOR, DESIGNER, ILLUSTRATOR
Earl Gee
WHAT THE JUDGES LIKE ABOUT THIS “Obviously not everyone has the chance to do this kind of work, but Gee + Chung has certainly made the most of the opportunity.” “The repetition of the logo is great. It’s 2D, it’s 3D, it's reproduced into the door handle . . .” “Simple shapes used in a sophisticated manner.”
Environmental Graphics & Signage • 133
CLIENT
John D. Archbold Memorial Hospital DESIGN FIRM
Gresham, Smith and Partners www.greshamsmith.com CREATIVES
Gresham, Smith and Partners
134 • AMERICAN GRAPHIC DESIGN & ADVERTISING 27
CLIENT
United Way of Harrisonburg DESIGN FIRM
TLC Design DESIGNER
Trudy L. Cole
CLIENT
Methodist Hospital DESIGN FIRM
Gresham, Smith and Partners www.greshamsmith.com CREATIVES
Gresham, Smith and Partners
Environmental Graphics & Signage • 135
CLIENT
Capital Media Solutions DESIGN FIRM
Logos Atlanta www.logosatlanta.com DESIGNERS
Mark Campbell Rachel Campbell Bruce Young
CLIENT
Arts Council of the Valley DESIGN FIRM
TLC Design DESIGNER
Trudy L. Cole
136 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
MGI Roofing DESIGN FIRM
Thoroughbred Design Group www.thoroughbreddesigngroup.com DESIGNER
Peter Carpenter
CLIENT
Forbes Center at James Madison University DESIGN FIRM
TLC Design DESIGNER
Trudy L. Cole
Environmental Graphics & Signage • 137
APAC_Summit 11 Brand set_8.5x11 12/3/12 2:31 PM Page 3
CLIENT
American Israel Public Affairs Committee DESIGN FIRM
Beth Singer Design www.bethsingerdesign.com CREATIVE DIRECTOR
Beth Singer ART DIRECTOR
Howard Smith DESIGNERS
Dennis Turbeville Debra Witt Barbara Bose ILLUSTRATOR
Dennis Turbeville
Client: American Israel Public Affairs Committee (AIPAC) Project: Stage Design for the AIPAC National Summit 2011
Summit Brand full projected stage set without speaker
APAC_Summit 11 Brand set_8.5x11 12/3/12 2:31 PM Page 4
Client: American Israel Public Affairs Committee (AIPAC) Project: Stage Design for the AIPAC National Summit 2011
Close up of Summit Brand projected set with speaker at podium
138 • AMERICAN GRAPHIC DESIGN & ADVERTISING 27
Client: American Israel Public Affairs Committee (AIPAC) Project: Stage Design for the AIPAC National Summit 2011
This example shows the 120 foot Summit Star set with and without playback screen placement
Client: American Israel Public Affairs Committee (AIPAC) Project: Stage Design for the AIPAC National Summit 2011
This example shows the 120 foot Summit Star set with and without playback screen placement
Client: American Israel Public Affairs Committee (AIPAC) Project: Stage Design for the AIPAC National Summit 2011
120-foot Summit Star projected set
Environmental Graphics & Signage • 139
CLIENT
Maxim Integrated DESIGN FIRM
Gee + Chung Design www.geechungdesign.com CREATIVE DIRECTOR, DESIGNER, ILLUSTRATOR
Earl Gee PHOTOGRAPHER
xRez Studios
140 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
GE Power & Water DESIGN FIRM
EP&M International www.epmexhibits.com PROJECT MANAGER
Tiffeny Cantu LEAD DESIGNER
Lily Wei DESIGNERS
Albert Chan Dottinger Design
Environmental Graphics & Signage • 141
142 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
City of Wimberley, Texas DESIGN FIRM
Design Workshop www.designworkshop.com PRINCIPAL
Steven Spears ENVIRONMENTAL GRAPHIC DESIGNER
Kelan Smith
Environmental Graphics & Signage • 143
144 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Atlanta Gateway Designers DESIGN FIRM
Gresham, Smith and Partners www.greshamsmith.com
Announcements & Cards • 145
CLIENT
GE Oil & Gas DESIGN FIRM
EP&M International www.epmexhibits.com PROJECT MANAGER
Gene Lindman LEAD DESIGNER
Lily Wei DESIGNERS
Albert Chan Dottinger Design Victoria Biddle Design
146 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
ILLUSTRATION
BEST of CATEGORY
CLIENT
The Progressive Corporation DESIGN FIRM
Nesnadny + Schwartz www.NSideas.com CREATIVE DIRECTOR
Mark Schwartz DESIGNERS
Michelle Moehler Schawn Beatty Keith Pishnery PHOTOGRAPHER
Aaron Koblin WRITER
Glenn Renwick
WHAT THE JUDGES LIKE ABOUT THIS “Lighthearted drawing style. Simple pen and ink, but very effective.” “Reminiscent of the drawings young boys do to show what cars they think are cool. (It should appeal to a wide audience).” “Presented in almost a ‘how to draw’ venue.”
148 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
LOGOS & TRADEMARKS
BEST of CATEGORY
CLIENT
The Black Pearl Fine Wine and Spirits DESIGN FIRM
Kevin Hall Design www.KevinHallDesign.com DESIGNER
Kevin Hall
WHAT THE JUDGES LIKE ABOUT THIS “Love the colors—rich black contrasting against pure white with a splash of green.” “I like the sense of movement (action if you will) that’s created by the different angles juxtaposed against each other.” “Sometimes I feel this ‘grunge’ style of type is overused but it’s a perfect fit here.”
150 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Ally Coulter Designs DESIGN FIRM
Roskelly, Inc. www.Roskelly.com DESIGNER
Thomas Roskelly
CLIENT
Arts Council of the Valley DESIGN FIRM
TLC Design DESIGNER
Trudy L. Cole
CLIENT
State of Rhode Island DESIGN FIRM
Roskelly Inc. www.Roskelly.com DESIGNER
Thomas Roskelly
CLIENT
VOX DESIGN FIRM
Erik Borreson Design www.erikborreson.com DESIGNER
Erik Borreson
CLIENT
Tiger Tracy Drywall & Painting DESIGN FIRM
Roskelly Inc. www.Roskelly.com DESIGNER
Thomas Roskelly
CLIENT
Senoia Periodontics DESIGN FIRM
Logos Atlanta www.logosatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
Logos & Trademarks • 151
CLIENT
Family Church DESIGN FIRM
Church Logo Gallery www.churchlogogallery.com DESIGNER
Michael Kern
CLIENT
Kid Wise DESIGN FIRM
Logos Atlanta www.logosatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
CLIENT
Kid Wise DESIGN FIRM
Logos Atlanta www.logosatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
152 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Cumming Pediatric Group DESIGN FIRM
Logos Atlanta www.logosatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
CLIENT
Church Logo Gallery DESIGN FIRM
Church Logo Gallery www.churchlogogallery.com DESIGNER
Michael Kern
CLIENT
James Madison University DESIGN FIRM
TLC Design DESIGNER
Trudy L. Cole
CLIENT
Taylored Communications DESIGN FIRM
Beth Singer Design www.bethsingerdesign.com ART DIRECTOR
Beth Singer DESIGNER
Debra Witt
CLIENT
Crenshaw UMC DESIGN FIRM
Church Logo Gallery www.churchlogogallery.com DESIGNER
Michael Kern
CLIENT
Center for Mathematical Talent - NYU DESIGN FIRM
Beth Singer Design www.bethsingerdesign.com ART DIRECTOR
Howard Smith DESIGNER
Dennis Turbeville
Logos & Trademarks • 153
CLIENT
NXP DESIGN FIRM
Verse Group versegroup.com CREATIVES
Cristiano Andreotti Sylvia Chu Marina Binns
CLIENT
Crenshaw UMC DESIGN FIRM
Church Logo Gallery www.churchlogogallery.com DESIGNER
Michael Kern
CLIENT
Plato Learning DESIGN FIRM
Franke+Fiorella http://www.frankefiorella.com CREATIVE DIRECTOR
Craig Franke CRREATIVES
Bob Goebel Brett Bacon
CLIENT
Portsmouth, Rhode Island DESIGN FIRM
Roskelly Inc. www.roskelly.com DESIGNER
Thomas Roskelly
154 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Red Handed Style DESIGN FIRM
Thoroughbred Design Group www.thoroughbreddesigngroup.com CREATIVE
Peter Carpenter
CLIENT
CLIENT
Team Red, White and Blue
Art Center College of Design
DESIGN FIRM
DESIGN FIRM
Rule 29 http://www.rule29.com
Gee + Chung Design www.geechungdesign.com
ART DIRECTOR
CREATIVE DIRECTOR, DESIGNER,
Justin Ahrens
ILLUSTRATOR
Earl Gee
DESIGNER
Kara Ayaram
CLIENT
CLIENT
Changing Directions
Trudy Zielanski
DESIGN FIRM
DESIGN FIRM
fifth street design www.fifthstreet.com
TLC Design CREATIVE
Trudy evolving L. Cole change creating success
A
t Changing Directions,
we work with people and organizations to create the success they envision. We help you develop clarity to see the big picture and design a “road map” to reach your destination. We bring years CLIENT
EFX Gymof expertise in professional
DESIGN FIRM
Roskelly Inc. and personal growth. We think www.roskelly.com
CREATIVE
change is exciting and dynamic!
Thomas Roskelly
evolving change creating CREATIVE success
Jerry Clifton Meek
Ann Schrader brings to her work over 30 years of business ownership, nonprofit leadership and life experience. Her greatest strength is the ability to listen and help others develop and implement an organized plan for success. Her skills are enhanced by extensive training, practice in facilitation and conflict resolution, leadership development, career counseling, and interpersonal relationship building that encourages collaboration, accountability, and success.
Changing Directions i s
Her credentials include a B.S. in Vocational Rehabilitation Counseling from the University of Northern Colorado and an M.A. in Pastoral Care and Counseling from Iliff School of Theology. CLIENT Ann appreciates change and conflict for theThird Planet Global Creative DESIGN FIRM opportunities for success that they present, and hopes Third Planet Global Creative to help you change your direction for success.
333planet.com
CREATIVES
To learn more or to make an appointment: Richard A. Hooper Tim A. Bronder
Ann Schrader, m.a. aschrader@changingdirectionsinc.com 406.579.3754
Changing Directions
www.changingdirectionsinc.com
Changing Directions
© 2012 Changing Directions, Inc. All rights reserved.
evolving change creating success
Logos & Trademarks • 155
CLIENT
Seafare Residences DESIGN FIRM
Roskelly Inc. www.roskelly.com DESIGNER
Thomas Roskelly
CLIENT
Open Door Properties DESIGN FIRM
TLC Design DESIGNER
Trudy L. Cole
CLIENT
The Crossing Christian Fellowship DESIGN FIRM
Church Logo Gallery www.churchlogogallery.com DESIGNER
Michael Kern
CLIENT
Northern Hills Baptist Church DESIGN FIRM
Church Logo Gallery www.churchlogogallery.com DESIGNER
Michael Kern
CLIENT
Made Simple DESIGN FIRM
Roskelly Inc. www.roskelly.com DESIGNER
Thomas Roskelly
156 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Monaqui Events DESIGN FIRM
Roskelly Inc. www.roskelly.com DESIGNER
Thomas Roskelly
CLIENT
Macedonia Christian Church DESIGN FIRM
Church Logo Gallery www.churchlogogallery.com DESIGNER
Michael Kern
CLIENT
Enviropouch DESIGN FIRM
Logos Atlanta www.logosatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
CLIENT
Central Valley Autism Project DESIGN FIRM
Marcia Herrmann Design www.her2man2.com DESIGNER
Marcia Herrmann
CLIENT
Ocean Conservancy DESIGN FIRM
Dever Designs www.deverdesigns.com ART DIRECTOR
Jeffrey L. Dever DESIGNERS
Jeffrey L. Dever Brett Meliti
CLIENT
MAX Environmental DESIGN FIRM
Third Planet Global Creative 333planet.com CREATIVES
Tim A. Bronder Richard A. Hooper Brian Lee Campbell
Logos & Trademarks • 157
CLIENT
SeaWeed DESIGN FIRM
Roskelly Inc. www.roskelly.com DESIGNER
Thomas Roskelly
CLIENT
Bob Driver DESIGN FIRM
TLC Design DESIGNER
Trudy L. Cole
CLIENT
Touchstone Books DESIGN FIRM
Verse Group versegroup.com CREATIVES
Sylvia Chu Cristiano Andreotti Marina Binns
CLIENT
Freedom Cancer Foundation DESIGN FIRM
Jenn David Design www.JennDavid.com DESIGNER
Jenn David Connolly
CLIENT
American Society for Head & Neck Radiology (ASHNR) DESIGN FIRM
Beth Singer www.bethsinger.com CREATIVE DIRECTOR
Beth Singer ART DIRECTOR
Howard Smith DESIGNERS
Bonny Katzman Debra Witt
158 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
James Madison University DESIGN FIRM
TLC Design DESIGNER
Trudy L. Cole
CLIENT
Eydie Cady DESIGN FIRM
Lightspeed Commercial Arts www.lightspeedca.net CREATIVES
Michael Hamers Eydie Cady
CLIENT
El Shaddai Prayer and Deliverance Ministries DESIGN FIRM
Church Logo Gallery www.churchlogogallery.com DESIGNER
Michael Kern
CLIENT
James Madison University DESIGN FIRM
TLC Design DESIGNER
Trudy L. Cole
CLIENT
Stephanie Hartsel DESIGN FIRM
Lightspeed Commercial Arts www.lightspeedca.net DESIGNER
Michael Hamers
Logos & Trademarks • 159
CLIENT
Alliance Environmental DESIGN FIRM
Roskelly Inc. www.roskelly.com DESIGNER
Thomas Roskelly
CLIENT
LifeArcher Inc. DESIGN FIRM
Roskelly Inc. www.roskelly.com DESIGNER
Thomas Roskelly
CLIENT
Icelighter Inc. DESIGN FIRM
Roskelly Inc. www.roskelly.com DESIGNER
Thomas Roskelly
160 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
LeapScore DESIGN FIRM
Marcia Herrmann Design www.her2man2.com DESIGNER
Marcia Herrmann
CLIENT
Alliance Holdings DESIGN FIRM
art270, inc. www.art270.com CREATIVES
Reid Smith John Opet
CLIENT
Carrera Productions DESIGN FIRM
fifth street design www.fifthstreet.com DESIGNER
Jerry Clifton Meek
CLIENT
Springhill Baptist Church DESIGN FIRM
Church Logo Gallery www.churchlogogallery.com DESIGNER
Michael Kern
CLIENT
Buffalo Prep DESIGN FIRM
Crowley Webb crowleywebb.com ART DIRECTOR
Kelly Gambino
CLIENT
North Point Life Coaching DESIGN FIRM
Church Logo Gallery www.churchlogogallery.com DESIGNER
Michael Kern
CLIENT
MGI Roofing DESIGN FIRM
Thoroughbred Design Group www.thoroughbreddesigngroup.com DESIGNER
Peter Carpenter
CREATIVE DIRECTOR
Jeff Pappalardo
CLIENT
Bonnie Castle Resort & Marina DESIGN FIRM
McElveney & Palozzi Design Group, Inc. www.manpdesign.com CREATIVE DIRECTOR
Bill McElveney
CLIENT
Delphi Communications DESIGN FIRM
Thoroughbred Design Group www.thoroughbreddesigngroup.com DESIGNER
Peter Carpenter
ART DIRECTOR, DESIGNER
Lisa Gates
Logos & Trademarks • 161
CLIENT
Frost Management CLIENT
Three Dog Creative DESIGN FIRM
Robert Meyers Design robertmeyersdesign.com
DESIGN FIRM
Dever Designs www.deverdesigns.com ART DIRECTOR, DESIGNER
Jeffrey L. Dever
CREATIVES
Robert Meyers Douglas Goldsmith
CLIENT
Construct Services, Inc. DESIGN FIRM
Riffle riffleinc.com DESIGNERS
Charlie Honold Jesse Codling
CLIENT
SignetTone Inc. DESIGN FIRM
Roskelly Inc. www.roskelly.com DESIGNER
Thomas Roskelly
162 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Pura Vida Properties DESIGN FIRM
Church Logo Gallery www.churchlogogallery.com DESIGNER
Michael Kern
CLIENT
Vineyard Shores DESIGN FIRM
Church Logo Gallery www.churchlogogallery.com DESIGNER
Michael Kern
CLIENT
Equilibrium Capital DESIGN FIRM
Gee + Chung Design www.geechungdesign.com CREATIVE DIRECTOR, DESIGNER, ILLUSTRATOR
Earl Gee
CLIENT
LinkedPixel DESIGN FIRM
Erik Borreson Design www.erikborreson.com DESIGNER
Erik Borreson
CLIENT
ArchPoint Wellness DESIGN FIRM
Roskelly Inc. www.roskelly.com DESIGNER
Thomas Roskelly
CLIENT
Milkboy DESIGN FIRM
Bowhaus Design Group www.bowhausdesign.com CREATIVES
Matt O’Rourke Matt Labul
Logos & Trademarks • 163
CLIENT
Computer Consultants for Christ DESIGN FIRM
Erik Borreson Design www.erikborreson.com DESIGNER
Erik Borreson
CLIENT
Third Planet Global Creative DESIGN FIRM
Third Planet Global Creative 333planet.com CREATIVES
Richard A. Hooper Tim A. Bronder Brian Lee Campbell
CLIENT
Crowley Webb DESIGN FIRM
Crowley Webb crowleywebb.com ART DIRECTOR
Maria Bond CREATIVE DIRECTOR
David Buck
164 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Rabun County Public Library DESIGN FIRM
Logos Atlanta www.logosatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
CLIENT
Port of Port Angeles DESIGN FIRM
Laurel Black Design www.laurelblack.com DESIGNER
Laurel Black
CLIENT
Cadwalader Communications DESIGN FIRM
art270, inc. www.art270.com CREATIVES
Eric Shoeniger Dana Breslin
CLIENT
Peeper Protectors DESIGN FIRM
Third Planet Global Creative 333planet.com CREATIVES
Tim A. Bronder Brian Lee Campbell Richard A. Hooper Aleksandra Radich
CLIENT
Party Girl DESIGN FIRM
Roskelly Inc. www.roskelly.com DESIGNER
Thomas Roskelly
CLIENT
Feiro Marine Life Center DESIGN FIRM
Laurel Black Design www.laurelblack.com DESIGNER
Laurel Black
CLIENT
SMART Software DESIGN FIRM
Roskelly Inc. www.roskelly.com DESIGNER
Thomas Roskelly
CLIENT
Stevens DESIGN FIRM
Third Planet Global Creative 333planet.com DESIGNER
Richard A. Hooper
CLIENT
Dayspring Pentecostal Church DESIGN FIRM
Church Logo Gallery www.churchlogogallery.com DESIGNER
Michael Kern
Logos & Trademarks • 165
CLIENT
Force Newport Crossfit DESIGN FIRM
Roskelly Inc. www.roskelly.com DESIGNER
Thomas Roskelly
CLIENT
CrossPointe Church DESIGN FIRM
Church Logo Gallery www.churchlogogallery.com DESIGNER
Michael Kern
CLIENT
HIM Mechanical Systems Inc DESIGN FIRM
Roskelly Inc. www.roskelly.com DESIGNER
Thomas Roskelly
166 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Clean Street Food DESIGN FIRM
Jenn David Design www.JennDavid.com DESIGNER
Jenn David Connolly
CLIENT
Charney Research DESIGN FIRM
Verse Group versegroup.com CREATIVES
Sylvia Chu Cristiano Andreotti Marina Binns
CLIENT
Red Hammock Realty DESIGN FIRM
Logos Atlanta www.logosatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
CLIENT
Sewickley Academy DESIGN FIRM
Third Planet Global Creative 333planet.com CREATIVES
Tim A. Bronder Richard A. Hooper
CLIENT
Consulate General of Canada DESIGN FIRM
Logos Atlanta www.logosatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
CLIENT
Red Tornado Productions DESIGN FIRM
Thoroughbred Design Group www.thoroughbreddesigngroup.com DESIGNER
Peter Carpenter
CLIENT
Cupron DESIGN FIRM
Verse Group versegroup.com CREATIVES
Sylvia Chu Cristiano Andreotti Marina Binns
CLIENT
Rhythm Road Artist Agency DESIGN FIRM
Erik Borreson Design www.erikborreson.com DESIGNER
Erik Borreson
CLIENT
Faith Pentecostal Church DESIGN FIRM
Church Logo Gallery www.churchlogogallery.com DESIGNER
Michael Kern
Logos & Trademarks • 167
CLIENT
Shalom International Ministry DESIGN FIRM
Logos Atlanta www.logosatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
CLIENT
Taxi Fare Finder DESIGN FIRM
Jenn David Design www.jenNdavid.com CREATIVES
Jenn David Connolly
CLIENT
Students for Science DESIGN FIRM
Logos Atlanta www.logosatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
168 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
McCrossin DESIGN FIRM
Third Planet Global Creative 333planet.com CREATIVES
Brian Lee Campbell Richard A. Hooper Tim A. Bronder
CLIENT
Focus Products Group, LLC DESIGN FIRM
TFI Envision, Inc. www.tfienvision.com CREATIVES
Elizabeth P. Ball Mary Ellen Butkus
CLIENT
Crowley Webb (Pro Bono) DESIGN FIRM
Crowley Webb crowleywebb.com CREATIVE DIRECTOR
David Buck ART DIRECTOR
Lillian Selby
CLIENT CLIENT
Menchville Baptist Church DESIGN FIRM
Church Logo Gallery www.churchlogogallery.com DESIGNER
Cowboy Fellowship DESIGN FIRM
Church Logo Gallery www.churchlogogallery.com CREATIVES
Michael Kern
Michael Kern
CLIENT
Right to Hike DESIGN FIRM
Thoroughbred Design Group www.thoroughbreddesigngroup.com DESIGNER
Peter Carpenter
CLIENT
Rocky Mountain Hemophilia DESIGN FIRM
fifth street design www.fifthstreet.com DESIGNER
Jerry Clifton Meek
Rocky Mountain Hemophilia
& Bleeding disorders association
Rocky Mountain HeMopHilia & Blood disoRdeRs association
Logos & Trademarks • 169
CLIENT
Ryan Taylor Architects DESIGN FIRM
Logos Atlanta www.logosatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
CLIENT
Nature’s Path Foods, Inc DESIGN FIRM
Wallace Church, Inc www.wallacechurch.com CREATIVE DIRECTOR
Stan Church
CLIENT
Irish Classical Theatre Co. DESIGN FIRM
Crowley Webb crowleywebb.com ART DIRECTOR
Pete Reiling CREATIVE DIRECTOR
Jeff Pappalardo
CLIENT
Sage Flooring Concepts DESIGN FIRM
Riffle riffleinc.com DESIGNER
Charlie Honold
DESIGN DIRECTOR, DESIGNER
Kevin Sams
CLIENT
Growth & Retention Consulting DESIGN FIRM
eurie creative euriecreative.com CREATIVES
Victor Rodriguez Alex Frazier
170 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Olive DESIGN FIRM
Erik Borreson Design www.erikborreson.com DESIGNER
Erik Borreson
CLIENT
Buffalo Initiative DESIGN FIRM
Crowley Webb crowleywebb.com ART DIRECTOR
Kelly Gambino
CLIENT
Kaufman Jacobs DESIGN FIRM
UpShift Creative Group upshiftcreative.com DESIGNER
Nicholas Staal
CREATIVE DIRECTOR
David Buck
CLIENT
Hammock Homes DESIGN FIRM
Logos Atlanta www.logosatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
CLIENT
Women’s Episcopal Bible Study DESIGN FIRM
fifth street design www.fifthstreet.design DESIGNER
Jerry Clifton Meek
Women’s Ecumenical Bible Study
CLIENT
Highlands Hospital DESIGN FIRM
Third Planet Global Creative 333planet.com DESIGNER
Richard A. Hooper
CLIENT
Quanto Basta Italian Bistro DESIGN FIRM
Randi Wolf Design www.randiwolf.com CREATIVES
Randi Wolf CLIENT PROJECT MANAGER
Eric Webber
Logos & Trademarks • 171
CLIENT
CLIENT
Tockwotton on the Waterfront DESIGN FIRM
Susan Northrop Design DESIGNER
Susan Northrop
Family Church DESIGN FIRM
Church Logo Gallery www.churchlogogallery.com DESIGNER
Michael Kern
CLIENT
CLIENT
Fort Adams Adventures DESIGN FIRM
Roskelly Inc. www.Roskelly.com DESIGNER
Thomas Roskelly
CLIENT
Assisi Mosaic DESIGN FIRM
TLC Design DESIGNER
Trudy L. Cole
172 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
Valmontis Bed & Breakfast DESIGN FIRM
TLC Design DESIGNER
Trudy L. Cole
CLIENT
Roberts Ferry Nut, Co. DESIGN FIRM
Marcia Herrmann Design www.her2man2.com DESIGNER
Marcia Herrmann
CLIENT
Transcendent Tea DESIGN FIRM
Jenn David Design www.jenndavid.com DESIGNER
Jenn David Connolly
CLIENT
Chemsteel DESIGN FIRM
Third Planet Global Creative CREATIVES
Tim A. Bronder Brian Lee Campbell Richard A. Hooper
CLIENT
First Baptist Church Gaston DESIGN FIRM
Church Logo Gallery www.churchlogogallery.com DESIGNER
Michael Kern
CLIENT
Pam Riesenberg DESIGN FIRM
Roskelly Inc. www.roskelly.com DESIGNER
Thomas Roskelly
CLIENT
Mike Shelley DESIGN FIRM
TLC Design DESIGNER
Trudy L. Cole
Logos & Trademarks • 173
CLIENT
Michael Kvebs DESIGN FIRM
Lightspeed Commercial Arts www.lightspeedca.net DESIGNER
Michael Hamers
BOSS
WEAR
TM
The Work Pants That Actually Work!
CLIENT
BOSS
CLIENT
Northridge Community Church DESIGN FIRM
WEAR
Glenn Luxenburg DESIGN FIRM
Church Logo Gallery www.churchlogogallery.com DESIGNER
Michael Kern
Lightspeed Commercial Arts www.lightspeedca.net DESIGNER
TM
Michael Hamers
The Work Pants That Actually Work!
CLIENT
Haggai Tree Company DESIGN FIRM
Church Logo Gallery www.churchlogogallery.com DESIGNER
Michael Kern
CLIENT
Jaypro Sports DESIGN FIRM
Miranda Creative mirandacreative.com CREATIVE DIRECTOR
Maria Miranda DESIGNER
Tomasz Kazmierczak
174 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
MENUS
BEST of CATEGORY CLIENT
Mimi’s Cafe DESIGN FIRM
N10 Marketing CREATIVES
Kevin Favell Jennifer Yoczik
WHAT THE JUDGES LIKE ABOUT THIS “Interesting mix of fonts that is quite legible.” “Good topical divisions with the use of lines, boxes, and color blocks.” “It’s everything a menu should be: easy-to-read text (and easy-to-find prices), beautiful photos with enticing descriptions.”
176 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
Menus • 177
CLIENT
Weber Grill Restaurant DESIGN FIRM
UpShift Creative Group upshiftcreative.com CREATIVES
UpShift Creative Group
178 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
Menus • 179
CLIENT
Quanto Basta Italian Bistro DESIGN FIRM
Randi Wolf Design www.randiwolfdesign.com CLIENT PROJECT MANAGER
Eric Webber DESIGNER
Randi Wolf
180 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
PACKAGING
BEST of CATEGORY
CLIENT
Transcendent Tea DESIGN FIRM
Jenn David Design www.jenndavid.com DESIGNER
Jenn David Connolly
WHAT THE JUDGES LIKE ABOUT THIS “Organic texture of the packaging is an immediate clue to the natural theme of the product.” “The brightly colored labels offer a great contrast to the brown paper bag.” “A visual delight that fulfills its function. All of the imagery—icons, art, and type—have a ‘hands on’ look.”
182 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Fresh & Easy Neighborhood Market DESIGN FIRM
P+W Design Consultants www.p-and-w.com ART DIRECTOR
Simon Pemberton DESIGNER
Paul Watson
CLIENT
Nature’s Path Foods, Inc. DESIGN FIRM
Wallace Church, Inc. www.wallacechurch.com CREATIVE DIRECTOR
Stan Church DESIGNER DIRECTOR
Kevin Sams DESIGNER
IThinand Tubkam
Packaging • 183
CLIENT
Winebow DESIGN FIRM
Wallace Church, Inc. www.wallacechurch.com CREATIVE DIRECTOR
Stan Church DESIGNER
Lou Antonucci
CLIENT
Winebow DESIGN FIRM
Wallace Church, Inc. www.wallacechurch.com CREATIVE DIRECTOR
Stan Church DESIGNER
Lou Antonucci
184 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Meadowcroft Wines DESIGN FIRM
Jenn David Design www.jenndavid.com DESIGNER
Jenn David Connolly
CLIENT
Jaidyn Apricot Wine DESIGN FIRM
Marcia Herrmann Design www.her2man2.com DESIGNER
Marcia Herrmann
Packaging • 185
CLIENT
Fresh & Easy Neighborhood Market DESIGN FIRM
P+W Design Consultants www.p-and-w.com ART DIRECTOR
Simon Pemberton DESIGNER
Jamie Saunderson
CLIENT
Unilever Home & Personal Care USA DESIGN FIRM
TFI Envision, Inc. www.tfienvision.com CREATIVE DIRECTOR, ART DIRECTOR
Elizabeth P. Ball DESIGNERS
Chris Plaisted, Clare Zisek PRODUCTION
Cindy Emmert, Richard Wall
186 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Unilever Home & Personal Care USA DESIGN FIRM
TFI Envision, Inc. www.tfienvision.com CREATIVE DIRECTOR, ART DIRECTOR
Elizabeth P. Ball DESIGNERS
Elizabeth P. Ball, Eric Juhasz, Chris Plaisted PRODUCTION
Richard Wall, Cindy Emmert
CLIENT
Pepper Creek Farms DESIGN FIRM
Jenn David Design www.jenndavid.com CREATIVES
Jenn David Connolly, Micaela Nauman
Packaging • 187
CLIENT
Fresh & Easy Neighborhood Market DESIGN FIRM
P+W Design Consultants www.p-and-w.com ART DIRECTOR
Simon Pemberton DESIGNER
Nicola Clark
CLIENT
Unilever Home & Personal Care USA DESIGN FIRM
TFI Envision, Inc. www.tfienvision.com CREATIVE DIRECTOR, ART DIRECTOR
Elizabeth P. Ball DESIGNERS
Clare Zisek Chris Plaisted PRODUCTION
Cindy Emmert Richard Wall
188 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Castmedic DESIGN FIRM
Catalpha Advertising & Design www.catalpha.com CREATIVES
Don Keller Michael Garlitz
CLIENT
Nydree Flooring CREATIVE FIRM
Logos Atlanta www.logosatatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
Packaging • 189
CLIENT
Wegmans Food Markets DESIGN FIRM
Wegmans Food Markets ART DIRECTOR
Kerry Smyth ILLUSTRATOR
Sarah Wisbey, Wisbey Design Inc.
CLIENT
Focus Products Kitchen Group, LLC DESIGN FIRM
TFI Envision, Inc. www.tfienvision.com CREATIVE DIRECTOR
Elizabeth P. Ball ART DIRECTOR, DESIGNER
Mary Ellen Butkus COPYWRITER, PHOTOGRAPHER
Focus Products Kitchen Group, LLC
190 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Unilever Foods DESIGN FIRM
TFI Envision, Inc. www.tfienvision.com CREATIVE DIRECTOR, ART DIRECTOR
Elizabeth P. Ball DESIGNERS
Mary Ellen Butkus, Elizabeth P. Ball
CLIENT
Pepper Creek Farms DESIGN FIRM
Jenn David Design www.jenndavid.com CREATIVES
Jenn David Connolly Micaela Nauman
Packaging • 191
CLIENT
Pepper Creek Farms DESIGN FIRM
Jenn David Design www.jenndavidcom DESIGNER
Jenn David Connolly
CLIENT
Focus Products Group, LLC DESIGN FIRM
TFI Envision, Inc. www.tfienvision.com CREATIVE DIRECTOR
Elizabeth P. Ball ART DIRECTOR, DESIGNER, ILLUSTRATOR
Mary Ellen Butkus COPYWRITER
Focus Products Kitchen Group, LLC
192 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Unilever Home & Personal Care USA DESIGN FIRM
TFI Envision, Inc. www.tfienvision.com CREATIVE DIRECTOR, ART DIRECTOR
Elizabeth P. Ball DESIGNERS
Clare Zisek Chris Plaisted PRODUCTION
Richard Wall Cindy Emmert
FINALIST BEST OF CATEGORY CLIENT
Previse DESIGN FIRM
Wallace Church, Inc. www.wallacechurch.com CREATIVE DIRECTOR
Stan Church DESIGN DIRECTOR
Jhomy Irrazaba DESIGNER
Lindsay Perkins
CLIENT
Fresh & Easy Neighborhood Market DESIGN FIRM
P+W Design Consultants www.p-and-w.com ART DIRECTOR
Simon Pemberton DESIGNER
Heatner Vavano
Packaging • 193
FINALIST BEST OF CATEGORY CLIENT
Previse DESIGN FIRM
Wallace Church, Inc. www.wallacechurch.com CREATIVE DIRECTOR
Stan Church DESIGN DIRECTOR
Jhomy Irrazaba DESIGNER
Lindsay Perkins
CLIENT
Strength of Nature DESIGN FIRM
id8 www.id8agency.com DESIGNER
Kriston Sellier
194 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Fresh & Easy Neighborhood Market DESIGN FIRM
P+W Design Consultants www.p-and-w.com ART DIRECTOR
Simon Pemberton DESIGNER
Wesley Anson
CLIENT
Mrs. Comfort’s Cookies DESIGN FIRM
Third Planet Global Creative 333planet.com CREATIVES
Tim A. Bronder Brian Lee Campbell
Packaging • 195
CLIENT
Fresh & Easy Neighborhood Market DESIGN FIRM
P+W Design Consultants www.p-and-w.com ART DIRECTOR
Simon Pemberton DESIGNER
Heatner Vavano
CLIENT
Tesco UK DESIGN FIRM
P+W Design Consultants www.p-and-w.com ART DIRECTOR
Simon Pemberton DESIGNER
Iain Dobson
196 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
PHOTOGRAPHY
BEST of CATEGORY
WHAT THE JUDGES LIKE ABOUT THIS “These photographs show physical frailties and strength of human spirit at the same time.” “I like the variety of emotions. It gives the series a genuineness.” “An excellent example of candid shots. Real people with real lives.”
198 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
The George Gund Foundation DESIGN FIRM
Nesnadny + Schwartz www.NSideas.com CREATIVE DIRECTOR
Mark Schwartz DESIGNERS
Jamie Wilhelm Schawn Beatty PHOTOGRAPHY
Rania Matar PROGRAMMER
Bryce Taylor WRITERS
Geoffrey Gund David Abbott Deena Epstein
Photography • 199
CLIENT
Ted DeCagna DESIGN FIRM
Ted DeCagna Graphic Design www.tdgraphicdesign.net PHOTOGRAPHER
Ted DeCagna
200 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
POSTERS
BEST of CATEGORY
CLIENT
Caffe Ibis DESIGN FIRM
One Hundred Church Street DESIGNER
R.P. Bissland WHAT THE JUDGES LIKE ABOUT THIS “The choice of brilliant colors is nearly as stimulating as a rooster crowing.” “I love the graphic nature of this. The shapes of solid color make a bold visual statement.” “This is an entry I would save and hang in my office (or kitchen).”
202 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Harrisonburg/Rockingham Daycare DESIGN FIRM
TLC Design DESIGNER
Trudy L. Cole
CLIENT
Quad City Home Builders Association DESIGN FIRM
Riffle riffleinc.com DESIGNERS
Sonya Patterson Charlie Honold
Posters • 203
CLIENT
Littlefuse Inc DESIGN FIRM
Hendler-Johnson hendlerjohnson.com CREATIVES
Chris Hendler Matt Buron
204 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Jenn David Design DESIGN FIRM
Jenn David Design www.jenndavid.com DESIGNERS0
Jenn David Connolly
CLIENT
Bass Street Chop House DESIGN FIRM
Riffle riffleinc.com DESIGNERS
Sonya Patterson Charlie Honold
Posters • 205
LOV E CLIENT
Self
DESIGN FIRM
Danielle Wagner daniellewagnerdesigns.com
DESIGNER
Danielle Wagner
!!!!!
!!!!!
!!!
CLIENT
VOX DESIGN FIRM
Erik Borreson Design www.erikborreson.com DESIGNER
Erik Borreson
potholes. disappointment. driving alone. dirty clothes. PERFECTION. empath y. repetition. etc. etc. etc. etc. etc.
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WITH PAID ADMISSION
CLIENT
Jazz Kicks Band DESIGN FIRM
One Hundred Church Street DESIGNER
R.P. Bissland
SEE THE STRONGMAN! WATCH THE JUGGLERS!
AMAZING!
ENTERTAINMENT ENTIRE FAMILY!
F O R BROUGHT TO YOU BY THE
CLIENT
Quad City Home Builders Association DESIGN FIRM
Riffle riffleinc.com DESIGNERS
Sonya Patterson Charlie Honold
Posters • 207
CLIENT
Cache Valley Gardener’s Association DESIGN FIRM
One Hundred Church Street DESIGNER
R.P. Bissland
CLIENT
VOX DESIGN FIRM
Erik Borreson Design www.erikborreson.com DESIGNER
Erik Borreson
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CLIENT
Tiny Dynamite Theatre Productions DESIGN FIRM
Speedy Motorcycle Studio www.speedymotorcycle.com GRAPHIC DESIGNER, ILLUSTRATOR
E. June Roberts-Lunn
A PLAY A PIE AND
A PINT
CLIENT
National Archives DESIGN FIRM
National Archives Creative Department www.archives.gov CREATIVES
Brian Barth Raria Hasan
TINY DYNAMITE PRESENTS - BRILLIANTLY CASUAL THEATRE October 2011 | Tuesday & Wednesday Evenings | 6pm to 7pm October 4th and 5th
Peaches en Regalia by Steve Lyons (California) Produced by David O’Connor
October 11th and 12th
Hazardous by Quinn D. Eli (Philadelphia) Produced by Philadelphia Theatre Workshop
October 18th and 19th
Fly Me to the Moon by Marie Jones (Ireland) Produced by Tiny Dynamite
October 25th and 26th
The Ching Room by Alan Bissett (Scotland) Produced by Inis Nua Theatre Company
Tickets: $15* *Includes complimentary slice of pizza and a beverage All shows begin at 6:00pm and finish by 7:00pm
RED ROOM, SOCIETY HILL PLAYHOUSE 507 SOUTH 8TH STREET PHILADELPHIA PA 19147 Nearest Subway: Lombard South Station Free parking from 6pm Tickets: www.brownpapertickets.com/event/190364 or call 1-800-838-3006 | www.tinydynamite.org Graphic Design: E. June Roberts-Lunn | Speedy Motorcycle Studio
Posters • 209
CLIENT
Verizon Wireless DESIGN FIRM
Thoroughbred Design Group www.thoroughbreddesigngroup.com CREATIVE
Peter Carpenter
Choose to
move Move more. Sit less. Make family time an active time. CLIENT
New York Department of Health DESIGN FIRM
Adventium Marketing & Design adventium.net DESIGNER
Penny Chuang
210 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
PRO BONO WORK
BEST of CATEGORY
WHAT THE JUDGES LIKE ABOUT THIS “Very well executed branding system. Complete.” “Lots of good information presented in a visually pleasing manner.” “There are a few different versions of the logo—icon, text, tagline, vertical, horizontal—but they are easily recognizable as representing the same identity.”
212 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Warrior Institute DESIGN FIRM
Iconix Inc. www.iconixinc.com ART DIRECTOR
Bob Evans ELECTRONIC MEDIA
Keith Hearn DESIGNER
Renee LeClair
Troubling trendsfound being found Troubling trends being Troubling trendsfound being in military and families in military personnel and personnel families include: in military personnel and families include:include:
1717172/32/32/3 OF VETERANS OF VETERANS OF VETERANS
use issues with substance use withissues substancewith use substance issues VETERAN VETERAN VETERAN ALSO HAVE ALSO PTSD HAVEALSO PTSDHAVE PTSD
SUICIDES SUICIDES SUICIDES OR DEPRESSION OR DEPRESSION OR DEPRESSION
DAY ON AVERAGE EACH DAY ON AVERAGE EACH DAY ON EACH AVERAGE
DIFFICULTY DIFFICULTY DIFFICULTY TRANSLATING TRANSLATING TRANSLATING
MILITARY MILITARYMILITARY SKILLS SKILLS SKILLS INTO CIVILIAN EMPLOYMENT INTO CIVILIAN EMPLOYMENT INTO CIVILIAN EMPLOYMENT
21% 21% 21% 3x3x3x
DIVORCE RATES DIVORCE RATES DIVORCE RATES THAT ARE
THAT ARE
THAT ARE
“Physical fitness is notby achieved a single visit “Physical fitness is not achieved byachieved a single visit “Physical fitness is not a singlebyvisit toand the psychological gym, and psychological is not achieved to the gym,toand strength isstrength not achieved thepsychological gym, isstrength not achieved byclass a single orItlecture. It isby achieved by learning, by a singleby class or lecture. It lecture. isclass achieved learning, a single or isbyachieved learning, practicing what you have learned, practicing practicing what you have seeing the seeing results whatlearned, you have learned, theseeing resultsthe results and thenmore.” learning more.” and then learning and thenmore.” learning - Comprehensive Soldier Fitness Brief - Comprehensive Soldier Fitness Brief - Comprehensive Soldier Fitness Brief
RATE UNEMPLOYMENT RATE UNEMPLOYMENT UNEMPLOYMENT RATE
HIGHERHIGHERHIGHER AMONG VETERANS AMONG VETERANS AMONG VETERANS
than the national average than the nationalthan average the national average
The was Warrior Institute was created The Warrior created TheInstitute Warrior Institute was created response to the increasing need in response to theinincreasing need in response to the increasing need forwounded services for our wounded for services our for for services for our wounded military personnel their families. military personnel and their families. military personnel and theirand families.
CONTACT INFO:CONTACT CONTACT INFO: INFO:
MISSION: MISSION: MISSION:
ToniaMS, Zyburt, Tonia Zyburt, MS, CTRS Tonia Zyburt, CTRSMS, CTRS Program Director Program Director Program Director P.O. Box 220 P.O. Box 220 P.O. Box 220 Reddick, Reddick, FL 32686 FL Reddick, 32686 FL 32686
provide comprehensive rehabilitative and transitional To provide comprehensive rehabilitative and transitional To provide To comprehensive rehabilitative and transitional services for military veterans and their services for services military for veterans and their families by families military veterans and their by families by evidence-based physical and psychological combining evidence-based physical andphysical psychological combining combining evidence-based and psychological interventions withtechnologies advanced technologies and interventions with advanced and interventions withtechnologies advanced and emerging medical of biofeedback emerging medical sciences of biofeedback emerging medical sciences of sciences biofeedback and recreational and recreational therapy. and recreational therapy. therapy.
tonia@warriorinstitute.org tonia@warriorinstitute.org tonia@warriorinstitute.org 734-277-6210 734-277-6210 734-277-6210
6-12WF100
6-12WF100
6-12WF100
Pro Bono Work • 213
FINALIST BEST OF CATEGORY CLIENT
Creative Center DESIGN FIRM
Dotzler Creative Arts dotzlercreativearts.com CREATIVES
Ray Dotzler Craig Bunck
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CLIENT
Public Service DESIGN FIRM
TLC Design DESIGNER
Trudy L. Cole
Pro Bono Work • 215
CLIENT
Minnesota Do-Gooders Club DESIGN FIRM
5 by 5 Design www.5by5design.com CREATIVES
Wendy Ruyle Matthew Foster
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CLIENT
Congregation B’nai Tikuah - Beth Israel DESIGN FIRM
Randi Wolf Design www.randiwolfdesign.com DESIGNER, PHOTOGRAPHER
Randi Wolf PROJECT MANAGER
Ron Cohen
Pro Bono Work • 217
CLIENT
Public Service DESIGN FIRM
TLC Design DESIGNER
Trudy L. Cole
CLIENT
Public Service DESIGN FIRM
TLC Design DESIGNER
Trudy L. Cole
218 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
PROMOTIONS
BEST of CATEGORY
CLIENT
Delaware Museum of Natural History DESIGN FIRM
Randi Wolf Design www.randiwolfdesign.com DESIGNER
Randi Wolf ILLUSTRATOR
Lisa Haney CLIENT PROJECT MANAGER
Dawn Swartout
WHAT THE JUDGES LIKE ABOUT THIS “Such a memorable mailer! It arrives flat and is easy to construct. Fun!” “Excellent illustrations.” “Choice of quality papers have a nice feel. In fact, the entire tactile nature of this seems to be orchestrated so the viewer will be tempted to keep it in hand.”
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CLIENT
Standard Motor Products, Inc. DESIGN FIRM
TFI Envision, Inc. www.tfienvision.com CREATIVE DIRECTOR
Elizabeth P. Ball ART DIRECTOR
Mary Ellen Butkus DESIGNERS
Mary Ellen Butkus Cindy Emmert PHOTOGRAPHER
Joe Standart PRODUCTION
Cindy Emmert POSTING MANAGER
Catherine Smith
Promotions • 221
CLIENT
Riffle DESIGN FIRM
Riffle riffleinc.com DESIGNERS
Sonya Patterson Charlie Honold
CLIENT
Susquehanna University DESIGN FIRM
Susquehanna University: University Communications www.susqu.edu CREATIVES
Amanda Lenig Steve Semanchik
222 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
FINALIST BEST OF CATEGORY CLIENT
Wallace Church, Inc. DESIGN FIRM
Wallace Church, Inc. www.wallacechurch.com CREATIVE DIRECTOR
Stan Church DESIGNER
Stan Church ILLUSTRATOR
Jock MacRae
CLIENT
National School Supply and Equipment Association DESIGN FIRM
Dever Designs www.deverdesigns.com ART DIRECTOR
Jeffrey L. Dever DESIGNER
Kim Pollock
Promotions • 223
PHOTOGRAPHER BADGE
CELEBRATING COMMUNITY BADGE
Remembe r, only the steps that can be complet ed at the Nationa Archives l are on these ca rds
STEP 1: Explore Community Symbols
STEP 1: Explore the power of Photography
Go on a flag hunt! Instructions: Find three cool flag facts by exploring the documents in the gray Girl
Go to a photography exhibit! Instructions: Explore the documents in the map cases, gray boxes, or
Scouts box within the folder labeled “Flag Hunt.” Or, visit to www.digitalvaults.org and use the search tab to find documents related to the American flag. After you write down the facts in your Briefing Book, visit the Rotunda for the Charters of Freedom and count the American flags. How many do you see?
binders in the ReSource Room and on www.digitalvaults.org to locate photographs from the holdings of the National Archives. Use the photographs to complete one of the following activities: (Be sure to record your findings in your Briefing Book)
STEP 2: Be a landmark detective
• Find 20 photos from the holdings of the National Archives. Look at each photo without reading the labels on the back. What story do you think each photograph tells? You may make photocopies of your favorites to keep as a reference.
Tour a landmark that honors the past! Instructions: Collect three facts you didn’t know about the National Archives by completing the tasks below. Write down your discoveries in your Briefing Book and share them with your family and friends.
OR • Create a photography timeline. Start your timeline by printing copies of photographs you have found. Select images that are meaningful to you and that demonstrate the development of photography over time. For each image, consider why the photographer chose a photo as the medium to convey a message. Why do you think photographs can evoke strong feelings?
Remembe r, only the steps that can be complet ed at the Nationa Archives l are on these ca rds
FINDING COMMON GROUND BADGE
STEP 1: Explore Civil Debate
• Did you you know that the National Archives holds the permanently valuable records of the U.S. Federal Government? Find three documents about your home state by exploring the state boxes, labeled in red, in the ReSource Room. • Did you you know that the National Archives has facilities all over the country, and
Remembethat these facilities include regional archives and Presidential libraries? Visit r, only the steps archives.gov/locations and use the map to locate the Presidential library and that can www.archives.gov/locations be complet branch of the National Archives closest to your home. ed at regional the Nationa Archives l ar• e on Did you you know that many people research their family history at the National these ca rds Archives? The most popular records used to find family members are census, military
service, immigration, and citizenship documents. Start recording information about Understand a famous debate in American History! Instructions: Find documents related to a famous debate in American history. A few your family history by filling in one of the family trees available in the ReSource Room. examples are provided for you below. Be sure to record your findings in your Briefing Book in order to continue your research at home. • Start your research by exploring the map cases and gray boxes in the ReSource Room for documents—maybe ones related to the debates between the suffragists, located in the gray Civil Rights boxes on the shelves, or a debate between Lincoln and Douglas in the gray Chronological boxes. Continue your research at home by locating more documents using the National Archives Online Public Access system: www.archives.gov/research/search/. Use the documents to discover why the debate proved historic, who was considered the winner, and why. What was the common ground between the opposing positions?
CLIENT
National Archives DESIGN FIRM
National Archives Creative Department www.archive.gov CREATIVES
Brian Barth Rania Hassan
STEP 2: Understand a compromise Investigate a state or national compromise! Instructions: Find documents related to a famous compromise in American history. Be sure to record your findings in your Briefing Book in order to continue your research at home. • Start your research by exploring in the ReSource Room for documents related to a famous compromise in American history. You might choose the Missouri Compromise located in the Chronological boxes or a compromise in which diplomacy was used Diplomacy. to avoid war in the boxes labeled National History Day, Debate and Diplomacy Remembe r, your research at home by locating more documents using the National only the Continue steps www.archives.gov/research/search/. that can Archives Online Public Access system: www.archives.gov/research/search/ be complet did the two sides stand in the beginning? Where did they end up? Does ed at Where the Nationa l this compromise affect your life? If so, how? Arch
INSIDE GOVERNMENT BADGE STEP 1: Decide what being an active citizen means to you
ives are on these ca rds
Take a poll! Instructions: Use the documents in the Charters map case drawers (labeled in blue) and the pocket Constitutions available in the ReSource Room to test your citizenship knowledge. Be sure to record your answers in your Briefing Book. • What are the four amendments to the Constitution about who can vote? • The idea of self-government is in the first three words of the Constitution. What are these words? • How many amendments does the Constitution have? • What stops one branch of government from becoming too powerful? After testing your citizenship knowledge, take a look at the documents inside the gray Girl Scouts box in the folder labeled “Take a Poll”. Write down what you think it means to be an active citizen. Ask three people during your trip to DC what they think, and start a discussion about their answers with your family or Girl Scout group.
224 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
BEHIND THE BALLOT BADGE
STEP 1: Find out more about elections
Remembe r, only the steps that can be complet ed at the Nationa Archives l are on these ca rds
Compare local, state, and national elections! Instructions: Research the process of electing the President of the United States by using the documents and pocket Constitutions available in the ReSource Room. Be sure to record your findings in your Briefing Book in order to continue your research at home. • The process for electing President has changed since the election of George Washington in 1789. Use the facsimile of the U.S. Constitution found in the map case or the pocket Constitutions, and the documents inside the gray Girl Scouts box in the folder labeled “Comparing Elections” to answer the following questions: • Describe the process for electing the President of the United States. How has that process changed from 1789 to today? • How often do citizens vote for President? Once you return home, research the process of how state and local elections are conducted. You may want to consider elected positions such as your state’s governor or your city’s mayor. Use your notes from this activity to create a chart comparing the electoral process for the President to that of an official running in a local or state election.
Dynamic.
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AdBoom:
CLIENT
Ad Boom DESIGN FIRM
Logos Atlanta www.logosatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
CLIENT
Honeywell Consumer Products Group DESIGN FIRM
TFI Envision, Inc. www.tfienvision.com ART DIRECTOR, DESIGNER
Mary Ellen Butkus PRODUCTION
Richard Wall Cindy Emmert
Promotions • 225
CLIENT
UpShift Creative Group DESIGN FIRM
UpShift Creative Group upshiftcreative.com CREATIVES
Richard Shanks Nicholas Staal Jon Shkiele
UpShift Creative Group: Demo Reel http://www.upshiftcreative.com/demoreel.html
UpShift Creative Group: Demo Reel http://www.upshiftcreative.com/demoreel.html
226 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
MAKE A FACE
CLIENT
Creative Center DESIGN FIRM
Dotzler Creative Arts dotzlercreativearts.com CREATIVES
Ray Dotzler Craig Bunck
Promotions • 227
CLIENT
Iconix Inc. DESIGN FIRM
Iconix Inc. www.iconixinc.com CREATIVES
Kristy Galli Mary Kay Gill Renee LeClair
228 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
Studio Snaidero Chicago: Overview Video http://www.snaiderochicago.com/video.html
CLIENT
Snaidero Chicago DESIGN FIRM
UpShift Creative Group upshiftcreative.com
Studio Snaidero Chicago: Overview Video Nicholas Staal CREATIVES
http://www.snaiderochicago.com/video.html Richard Shank
Rocco Cataldo
Promotions • 229
CLIENT
Chrysler Group LLC DESIGN FIRM
Iconix Inc. www.iconixinc.com DESIGNER
Renee LeClair ELECTRONIC MEDIA
Keith Hearn ART DIRECTOR
Bob Evans
CLIENT
Crossfit Pure DESIGN FIRM
Logos Atlanta www.logosatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
153 8 0 6 3 8 7 6 230 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
PUBLICATION DESIGN
BEST of CATEGORY
CLIENT
National Archives and Records Administration DESIGN FIRM
Foundation for the National Archives www.archives.gov/nae/support/ EDITOR
Patty Reinert Mason COPYEDITOR
Maureen MacDonald DESIGNER
Brian Barth
WHAT THE JUDGES LIKE ABOUT THIS “One of the best looking cookbooks I’ve ever seen.” “Excellent choice of images perfectly complement the historical nature of the piece.” “A real slice of Americana with a variety of recipes, some from our own presidents.” “Even if you don’t cook, it’s fascinating viewing and reading.”
232 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
Publication Design • 233
CLIENT
The Planetary Society CREATIVE FIRM
Hearken Creative www.hearkencreative.com
234 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
FINALIST BEST OF CATEGORY CLIENT
National Archives and Records Administration DESIGN FIRM
Foundation for the National Archives www.archives.gov/nae/support WRITER
Stacey Bredhoff DESIGNER
Rania Hassan EDITORS
Patty Reinert Mason Benjamin Guterman
Publication Design • 235
CLIENT
National Archives and Records Administration DESIGN FIRM
Foundation for the National Archives www.archives.gov/nae/support WRITER
Alice D. Kamps DESIGNER
Amanda Perez EDITORS
Patty Reinert Mason Benjamin Guterman
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Publication Design • 237
Magazine
December 2011
Energy Independence Learn more about the impact of cogeneration in Phosphates
Expansion at Esterhazy Taking “Grow Potash” to Mosaic’s K3 facility
Innovation by Mosaic
Finding ways to add value and be more efficient for our customers
Better Candidates Bring Bonuses for You…and Mosaic How you can help Mosaic build a strong, dedicated workforce
Plus:
Mosaic’s Best Crop Nutrition Company metrics
CLIENT
The Mosaic Company DESIGN FIRM
Franke+Fiorella http://www.frankefiorella.com/ CREATIVE DIRECTOR
Craig Franke DESIGN DIRECTOR
Todd Monge
238 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Susquehanna University Currents DESIGN FIRM
Susquehanna University: University Communications www.susqu.edu CREATIVES
Amanda Lenig Steve Semanchik
Publication Design • 239
CLIENT
Susquehanna University Currents DESIGN FIRM
Susquehanna University: University Communications www.susqu.edu DESIGNERS
Nick Stephenson Amanda Lenig PHOTOGRAPHER
Dustin Fenstermacher
CLIENT
Sarah Lawrence College DESIGN FIRM
Taylor Design taylordesign.com CREATIVES
Daniel Taylor Hannah Fichandler Suzanne Gray
240 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Mount Sinai Medical Center DESIGN FIRM
Taylor Design taylordesign.com CREATIVES
Daniel Taylor Steve Habersang Steph Mullins
Publication Design • 241
CLIENT
Susquehanna University Currents DESIGN FIRM
Susquehanna University: University Communications www.susqu.edu DESIGNERS
Nick Stephenson Amanda Lenig
242 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Sewickley Academy DESIGN FIRM
Third Planet Global Creative 333planet.com DESIGNER
Richard A. Hooper
Publication Design • 243
CLIENT
National Archives and Records Administration DESIGN FIRM
Foundation for the National Archives www.archives.gov/nae/support WRITER
John P. Deeban DESIGNER
Rania Hassan EDITORS
Patty Reinert Mason Benjamin Guterman
244 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
Publication Design • 245
FINALIST BEST OF CATEGORY CLIENT
National Archives and Records Administration DESIGN FIRM
Foundation for the National Archives www.archives.gov/nae/support WRITER
Bruce I. Bustard DESIGNER
Brian Barth EDITORS
Patty Reinert Mason Benjamin Guterman
246 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
Publication Design • 247
CLIENT
Jameson Health System DESIGN FIRM
Third Planet Global Creative 333planet.com DESIGNER
Brian Lee Campbell
248 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
STATIONERY SETS
BEST of CATEGORY
CLIENT
20/20 Vision Centre Ltd. (HK) DESIGN FIRM
Gee + Chung Design www.geechungdesign.com CREATIVE DIRECTOR, ILLUSTRATOR
Earl Gee DESIGNERS
Earl Gee Fani Chung
WHAT THE JUDGES LIKE ABOUT THIS “Clever. Each stationery piece has a blurry side with the flip in perfect focus.” “I like the way the contact information resembles an eye chart.”
250 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Del Rio Country Club DESIGN FIRM
Marcia Herrmann Design www.her2man2.com CREATIVES
Marcia Herrmann Ron Jackson Steve Elliot
Stationery Sets • 251
CLIENT
Bunkers Mortuaries, Cemetaries, Crematory DESIGN FIRM
eurie creative euriecreative.com CREATIVES
Victor Rodriguez Alex Frazier Kathy Callahan James Mullikin
CLIENT
Arts Council of the Valley DESIGN FIRM
TLC Design DESIGNER
Trudy L. Cole
252 • AMERICAN GRAPHIC DESIGN & ADVERTISING 27
CLIENT
Sharon Blickenstaff DESIGN FIRM
Lightner Design cklightner@comcast.net DESIGNER
Connie Lightner PRINTER
Brown Printing Inc.
Stationery Sets • 253
CLIENT
Kaufman Jacobs DESIGN FIRM
UpShift Creative Group upshiftcreative.com CREATIVES
Nicholas Staal Richard Shanks
254 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
TRADE SHOW DISPLAYS & EXHIBITS
BEST of CATEGORY
CLIENT
Standard Motor Products, Inc. DESIGN FIRM
TFI Envision, Inc. www.tfienvision.com CREATIVE DIRECTOR
Elizabeth P. Ball ART DIRECTORS
Mary Ellen Butkus Roy Barker DESIGNERS
Keith Ehmke Mary Ellen Butkus
WHAT THE JUDGES LIKE ABOUT THIS “There’s so much to see in this display, but none of it is overpowering or boring. There are levels of information. If you want to read the headlines, that’s fine. If you want more detail, it’s available.” “Charts, videos, actual products, tabletop displays…this has it all.“ “The layout of this exhibit guides the viewer from station to station without a feeling of being trapped.”
256 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
Trade Show Displays & Exhibits • 257
CLIENT
Inspirica Inc. DESIGN FIRM
TFI Envision, Inc. www.tfienvision.com CREATIVE DIRECTOR, ART DIRECTOR, DESIGNER
Elizabeth P. Ball PRODUCTION
Cindy Emmert
258 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
TYPOGRAPHY
BEST of CATEGORY
CLIENT
WHAT THE JUDGES LIKE ABOUT THIS
Kari Nelson DESIGN FIRM
Lightspeed Commercial Arts www.lightspeedca.net DESIGNERS
Michael Hamers Kay Hamers
260 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
“It’s so encouraging to see a brand new typeface designed in conjunction with a logo.” “Nice, organic feel.” “Distinctive letters that are also readable. Very important!”
Typography • 261
CLIENT
Foundation for the National Archives DESIGN FIRM
National Archives Creative Departement www.archives.gov CREATIVES
Brian Barth Rania Hassan
262 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
WEARABLES
BEST of CATEGORY
CLIENT
Crossfit Pure DESIGN FIRM
Logos Atlanta www.logosatlanta.com DESIGNERS
Mark Campbell Rachel Campbell Bruce Young
WHAT THE JUDGES LIKE ABOUT THIS “Simple. Tasteful.” “The symbolic logo on this creates enough interest that a viewer will try to figure it out, giving the company itself extra consideration.” “I like the typographic design solution on the shirt back.”
264 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Cure Childhood Cancer DESIGN FIRM
Logos Atlanta www.logosatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
Wearables • 265
CLIENT
The Crown Market DESIGN FIRM
Miranda Creative mirandacreative.com ART DIRECTOR
Ruth Radin
266 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
The Crown Market DESIGN FIRM
Miranda Creative mirandacreative.com ART DIRECTOR
Ruth Radin
Wearables • 267
268 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
James Madison University DESIGN FIRM
TLC Design DESIGNER
Trudy L. Cole
Wearables • 269
CLIENT
Consulate General of Canada DESIGN FIRM
Logos Atlanta www.logosatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
CLIENT
Chrysler Group LLC DESIGN FIRM
Iconix Inc. www.iconixinc.com DESIGNER
Renee LeClair
270 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Crossfit Pure Strength DESIGN FIRM
Logos Atlanta www.logosatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
Wearables • 271
CLIENT
Nydree Flooring DESIGN FIRM
Logos Atlanta www.logosatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
272 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
WEBSITES
BEST of CATEGORY
CLIENT
Transcendant Tea www.transcendenttea.com DESIGN FIRM
Jenn David Design www.jenndavid.com DESIGNERS
Jenn David Connolly
WHAT THE JUDGES LIKE ABOUT THIS “For one thing, it’s absolutely gorgeous!” “Full of relevant information. Easy to navigate. Easy to read. Lots of internal links. Functions as a website should.” “The identity of the product is reinforced here with the consistent use of artwork, color, and type.”
274 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
FINALIST BEST OF CATEGORY CLIENT
Peeper Protectors http://www.peeperprotectors.com DESIGN FIRM
Third Planet Global Creative 333planet.com DESIGNERS
Tim Bronder Richard A. Hooper
CLIENT
GROOT.com www.groot.com DESIGN FIRM
Bolder Image bolderimage.com CREATIVES
Corey Wilkinson Claude Talos Russ Munson
Websites • 275
CLIENT
La Preferida http://www.lapreferida.com DESIGN FIRM
Bolder Image bolderimage.com CREATIVES
Corey Wilkinson Claude Talos Krystian Kochanski
CLIENT
Adler Theatre www.adlertheatre.com DESIGN FIRM
Riffle riffleinc.com CREATIVES
Sonya Patterson Chad Kimmer Charlie Honold
276 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Hickory Lake Campground www.hickorylakecampground.net DESIGN FIRM
5 by 5 Design www.5by5design.com CREATIVES
Wendy Ruyle
CLIENT
Helix Imaging heliximaginginc.com/ DESIGN FIRM
Logos Atlanta www.logosatlanta.com CREATIVES
Mark Campbell Rachel Campbell Bruce Young
Websites • 277
CLIENT
Latshaw Productions http://latshawproductions.com DESIGN FIRM
Third Planet Global Creative 333planet.com DESIGNER
Richard A. Hooper
CLIENT
Michigan Consortium of Botanists MICOB.org DESIGN FIRM
Larry Burditt CREATIVES
Larry Burditt
278 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Highlands Hospital www.highlandshospital.org DESIGN FIRM
Third Planet Global Creative 333planet.com CREATIVES
Richard A. Hooper Tim A. Bronder
CLIENT
Weber Grill Restaurant www.webergrillrestaurant.com DESIGN FIRM
UpShift Creative Group upshiftcreative.com CREATIVES
Nicholas Staal Richard Shanks Zach Walsh
Websites • 279
CLIENT
Stevens http://www.stevensec.com DESIGN FIRM
Third Planet Global Creative 333planet.com CREATIVES
Richard A. Hooper Tim A. Bronder
FINALIST BEST OF CATEGORY CLIENT
Nydree Flooring www.nydreeflooring.com DESIGN FIRM
Logos Atlanta www.logosatlanta.com DESIGNERS
Mark Campbell Rachel Campbell Bruce Young
280 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
CLIENT
Dukes Sport Products www.nydreeflooring.com DESIGN FIRM
Catalpha Advertising & Design www.catalpha.com CREATIVES
Don Keller Michael Garlitz
CLIENT
Horovitz, Rudoy & Roteman http://www.hrrcpa.com DESIGN FIRM
Third Planet Global Creative 333planet.com DESIGNER
Richard A. Hooper
Websites • 281
CLIENT
Highlands Hospital http://ptsdspeaksout.org DESIGN FIRM
Third Planet Global Creative 333planet.com CREATIVES
Richard A. Hooper Tim A. Bronder
CLIENT
The Connecticut Wine Trail ctwine.com DESIGN FIRM
Miranda Creative mirandacreative.com DESIGNER, PROJECT MANAGER
Kyle Osolin DEVELOPER
Sarah Crowley
282 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
STUDENT WORK
BEST of CATEGORY
PROJECT
History of Philadelphia Architecture INSTRUCTOR
E. June Roberts-Lunn SCHOOL
Drexel University Antoinette Westphal College of Media Arts & Design http://www.drexel.edu/westphal STUDENT DESIGNER
Kate Lawler
284 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
WHAT THE JUDGES LIKE ABOUT THIS “It‘s good to see student work that can appeal to a broad audience.” “Excellent page layouts. Visually pleasing.” “Beautiful photographs.” “Professional quality. If the city of Philadelphia didn’t buy this, reproduce it, and sell it...I don’t know why!”
Student Work • 285
BEST of CATEGORY
(CONTINUED) PROJECT
History of Philadelphia Architecture INSTRUCTOR
E. June Roberts-Lunn SCHOOL
Drexel University Antoinette Westphal College of Media Arts & Design http://www.drexel.edu/westphal STUDENT DESIGNER
Kate Lawler
286 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
Student Work • 287
PROJECT
Big City Mountaineers Annual Report INSTRUCTOR
Nick Stephenson SCHOOL
Pennsylvania College of Technology www.pct.edu STUDENT DESIGNER
Brittany Mase
288 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
PROJECT
eat happy packaging and app INSTRUCTOR
Jody Graff SCHOOL
Drexel University Antoinette Westphal College of Media & Design http://www.drexel.edu/westphal/ STUDENT DESIGNER
Randi Dean
Student Work • 289
PROJECT
Rainforest book 3-book series and posters INSTRUCTOR
E. June Roberts-Lunn SCHOOL
Drexel University, Antoinette Westphal College of Media Arts & Design http://www.drexel.edu/westphal/ STUDENT DESIGNER
Caroline Laschenski
290 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
Danielle Wagner STUDENT DESIGNER
Elmhurst College elmhurst.edu SCHOOL
Geoff Sciacca INSTRUCTOR
“Rhinoceros” Theatre Poster PROJECT
NOV 10-12, 2011 at 8 p.m. mill@ elmhu r st. ed u
Student Work • 291 2 5 3 wa lt e r s t r e e t, e l m h u r s t
mill theatre
theatre
box office: (630) 617-3005
Rhinoceros Written by: Eugene Ionesco Directed by: Robin Lasak
Produced by special arrangement with Samuel French, Inc.
People choose who they are
Designed by Amy Iocco http://slodive.com/web-development/futura-font/
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The typeface is derived from simple geometric forms and is based on strokes of near-even weight, which are low in contrast. In designing Futura, Renner avoided the decorative, eliminating nonessential elements. In typography, Futura is a geometric sans-serif typeface designed in 1927 by Paul Renner. Futura has an appearance of
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Futura
Amy Iocco STUDENT DESIGNER
Drexel University, Antoinette Westphal College of Media Arts & Design http://www.drexel.edu/westphal/ SCHOOL
Shushi Yoshinaga INSTRUCTOR
Futura typeface poster PROJECT
PROJECT
Identity & Packaging for Fictional “Tag” Wineries INSTRUCTOR
Geoff Sciacca SCHOOL
Elmhurst College elmhurst.edu STUDENT DESIGNER
Danielle Wagner
292 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
FINALIST BEST OF CATEGORY PROJECT
The First Transcontinental Railroad book INSTRUCTOR
E. June Roberts-Lunn SCHOOL
Drexel University, Antoinette Westphal College of Media Arts & Design http://www.drexel.edu/westphal/ STUDENT DESIGNER
Steven D. Elliot
Student Work â&#x20AC;˘ 293
PROJECT
Photomontage INSTRUCTOR
Karen Bright SCHOOL
Monmouth University, Department of Art & Design www.monmouth.edu STUDENT DESIGNER
Alison Abale
PROJECT
“UNICEF” Ad INSTRUCTOR
Karen Bright SCHOOL
Monmouth University, Department of Art & Design www.monmouth.edu STUDENT DESIGNER
Amanda Stojanov
294 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
PROJECT
Sagmeister: Guts Artist Catalog INSTRUCTOR
E. June Roberts-Lunn SCHOOL
Drexel University, Antoinette Westphal College of Media Arts & Design http://www.drexel.edu/westphal/ STUDENT DESIGNER
Catherine Lewandowski
Student Work â&#x20AC;˘ 295
PROJECT
Old North Bourbon Old Fashioned Kit Rigid Packaging INSTRUCTOR
Jody Graff SCHOOL
Drexel University, Antoinette Westphal College of Media Arts & Design http://www.drexel.edu/westphal/ STUDENT DESIGNER
Nicholas Lim
296 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
PROJECT
“Photomontage” INSTRUCTOR
Karen Bright SCHOOL
Monmouth University, Department of Art & Design www.monmouth.edu STUDENT DESIGNER
Michael Seminerio
PROJECT
M.C. Escher artist quote poster INSTRUCTOR
Rosemary Murphy SCHOOL
Drexel University, Antoinette Westphal College of Media Arts & Design http://www.drexel.edu/westphal/ STUDENT DESIGNER
Luis Quevedo
Student Work • 297
PROJECT
Satan’s Circus: Women’s Battle Throughout Prohibition INSTRUCTOR
Amy Rees SCHOOL
Drexel University, Antoinette Westphal College of Media Arts & Design http://www.drexel.edu/westphal/ STUDENT DESIGNER
Hannah Olin
298 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
FINALIST BEST OF CATEGORY PROJECT
“NEDA” Ad INSTRUCTOR
Karen Bright SCHOOL
Monmouth University, Department of Art & Design www.monmouth.edu STUDENT DESIGNER
Carolyn Walker
Student Work • 299
PROJECT
Dale Chihuly artist catalog INSTRUCTOR
Rosemary Murphy SCHOOL
Drexel University, Antoinette Westphal College of Media Arts & Design http://www.drexel.edu/westphal/ STUDENT DESIGNER
Jillian Skovran
300 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
PROJECT
Yohji Yamamoto artist catalog INSTRUCTOR
Rosemary Murphy SCHOOL
Drexel University, Antoinette Westphal College of Media Arts & Design http://www.drexel.edu/westphal/ STUDENT DESIGNER
Allison Pfiffner
Student Work â&#x20AC;˘ 301
PROJECT
Alpaca Angels Farm Identity INSTRUCTOR
Robert Meyers SCHOOL
California University of Pennsylvania calu.edu STUDENT DESIGNER
Erin Thompson
PROJECT
The Chicago Firehouse Restaurant Logo INSTRUCTOR
Nick Stephenson SCHOOL
Pennsylvania College of Technology www.pct.edu STUDENT DESIGNER
Carol Vargas
302 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
PROJECT
Noguchi artist quote poster INSTRUCTOR
E. June Roberts-Lunn SCHOOL
Drexel University Antoinette Westphal College of Media Arts & Design http://www.drexel.edu/westphal/ STUDENT DESIGNER
Anora Collier
Student Work â&#x20AC;˘ 303
PROJECT
Duotone magazine INSTRUCTOR
Mark Willie SCHOOL
Drexel University, Antoinette Westphal College of Media Arts & Design http://www.drexel.edu/westphal/ STUDENT DESIGNER
Gerre Mae Barcebal
304 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
200 200
EST. east Walnut street north wales, PA 19454 1920 EST. east Walnut street north wales,www.cultiomeat.com PA 19454 1920
215-234-5 6 7 215-234-5 6 7
PROJECT
Original Brand Business Card
www.cultiomeat.com
INSTRUCTOR
Karen Bright SCHOOL
Monmouth University, Department of Art & Design www.monmouth.edu STUDENT DESIGNER
Olivia Greco
PROJECT
Dept of Philosophy Logo INSTRUCTOR
Chris Corneal SCHOOL
Michigan State University art.msu.edu STUDENT DESIGNER
Cory Pitzer
Student Work â&#x20AC;˘ 305
PROJECT
Gilbert and George Artist Catalog INSTRUCTOR
Mark Willie SCHOOL
Drexel University, Antoinette Westphal College of Media Arts & Design http://www.drexel.edu/westphal/ STUDENT DESIGNER
Rachel Greene
306 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
FINALIST BEST OF CATEGORY PROJECT
Benjamin Franklin Typographic Portrait SCHOOL
University of Pennsylvania STUDENT DESIGNER
Gina DeCagna
Student Work • 307
GLOBAL WATER IMPENDING CRISIS
Physical scarcity
Demand for the world’s increasingly scarce water supply is rising rapidly, challenging it availability for food production and putting global food security at risk. Agricultue is competing with industrial, household, and environmental uses for this scarce water supply.
Near physical scarcity Economic scarcity Little or no scarcity
13%
Not Estimated
original state of fields
Potential Rural + Urban Household Business Sustainable World in 2025
21%
49 m3/yr
25 m3/yr
unconstistent development
75%
32 m3/yr
Sustainable Business
Developing
Developed
m3/yr = cubic meter of water per per year
World
25 m3/yr
31 m3/yr
fresh water
19%
AGRICULTURE distorted water usage
30%
increase in larger countries
RAINFALL Thousands of cubic kilometer per year.
100%
Irrigation
Freshwater
70%
LANDSCAPES Bioenergy forest products grazing lands biodiversity.
56%
WHAT IS IRRITATION?
Irritation is artificial application of water to land to assist in the production of crops. It has helped boost agricultural yields and outputs and stabilize food production and prices.
projected growth of 828 million tons total world cereal
CONSUMPTION
Projected withdrawals in developing countries will increase 27 percent over the 30-year period, while developedcountry withdrawals will increase by 11 percent. 2200
Asia Latin America Sub-Saharan Africa West Asia/North Africa Developed Countries Developing Countries World
internationally
47%
2025
Irrigation
73
86 183 215
253 374
253 279
1343 1621 1153
3943
1248
4811
RAINFED AGRICULTURE Bioenergy forest products grazing lands biodiversity.
145 276
Latin America
48 74
Sub-Saharan Africa
23 56
West Asia North Africa
32 49
Developed Countries
165 201
0.6%
IRRIGATED AGRICULTURE Crops livestock aquaculture
Developing Countries
191 389
1427 1501
World
LAND
37.9%
Non-Irrigation
Asia 130 190
324 210
3500
13.7% other usages
187 235
2831
4.5%
sewage for crops
TOTAL WATER WITHDRAWALS 910 970
1995
2700
37.9%
1995 2025
agriculture growth internationally
12%
rainfall capacity within agriculture
54.3% industrial usages
350 588
0.1%
OCEAN Blue water
ECONOMIC Cities and industries
WATER DISTRIBUTION
WATER WITHDRAWALS
1 liter of water converted from liquid to vapor 2 liter of water required for drinking
In the future more people will require more water for food, fiber, industrial crops, livestock, and fish. But the amount of water per person can be reduced by changing what people consume and how they use water to produce food.
WATER EVAPORATION Water storage aquatic biodiversity fisheries
1.3% 30%
10% 20%
Irrigated Developing Countries
11%
Agricutlure
30%
Industry 70%
39%
Municipalities
20%
Irrigated Developing Countries Rainfed Developing Countries Rainfed Developed Countries
REFERENCE : Global Water Outlook to 2025, Water for Food Water for Life.
PROJECT
Global Water Impending Crisis Poster PROJECT
Cold Comfort Creamery Ice Cream Packaging INSTRUCTOR
Nick Stephenson SCHOOL
Pennsylvania College of Technology www.pct.edu STUDENT DESIGNER
Laurea Lapp
308 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
INSTRUCTOR
Sang-Duck Seo SCHOOL
University of Nevada, Las Vegas www.unlv.edu STUDENT DESIGNER
Paulina Zeng
FINALIST BEST OF CATEGORY PROJECT
Guide Dogs of America Annual Report INSTRUCTOR
Nick Stephenson SCHOOL
Pennsylvania College of Technology www.pct.edu STUDENT DESIGNER
Laurea Lapp
GUIDE DOGS OF AMERICA
Student Work • 309
PROJECT
Sheffield Tea Co. Knockdown Tea Packaging INSTRUCTOR
Jody Graff SCHOOL
Drexel University, Antoinette Westphal College of Media Arts & Design http://www.drexel.edu/westphal/ STUDENT DESIGNER
Steven D. Elliott
310 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
Road Signage
Bird Sanctuary
Tibal Lands
Baseball Field
Dangerous Intersection
Red Light District
Wheelchair Crossing
Botanical Gardens
Kite Flying Area
Earthquake/Fault Line
Nuclear Power Plant
Target Range
Playground Area
PROJECT
Road Signage INSTRUCTOR
Karen Bright SCHOOL
Monmouth University, Department of Art & Design www.monmouth.edu STUDENT DESIGNER
Joe Curcio
Student Work â&#x20AC;˘ 311
PROJECT
Bret Easton Ellis Complete Box Set INSTRUCTOR
E. June Roberts-Lunn SCHOOL
Drexel University, Antoinette Westphal College of Media Arts & Design http://www.drexel.edu/westphal/ STUDENT DESIGNER
Catherine Lewandowski
312 • AMERICAN GRAPHIC DESIGN & ADVERTISING 28
INDEX, The
Symbols
5 by 5 Design 8, 74, 216, 277
A
Abale, Alison 294 Abbott, David 66, 199 Abigail 56 Adventium Marketing & Design 63, 80, 210 Ahrens, Justin 155 Andreotti, Cristiano 121, 122, 154, 158, 166, 167 Anson, Wesley 195 Antonucci, Lou 184 Arnold, Collin 88, 94 art270, inc. 160, 164 Ayaram, Kara 155
B
Bacon, Brett 154 Ball, Elizabeth P. 43, 55, 56, 70, 168, 186, 187, 188, 190, 191, 192, 193, 221, 256, 258 Barcebal, Gerre Mae 304 Barker, Roy 43, 256 Barry-Arquit, Rachel 90, 93 Barth, Brian 209, 224, 232, 246, 262 Beatty, Shawn 64, 66, 148, 199 Beebe, Richard 77, 78 Beth Singer Design 70, 138, 153, 158 BIG 83 Binns, Marina 121, 122, 154, 158, 166, 167 Bissland, R.P. 53, 202, 207, 208 Black, Laurel 164, 165 Bolder Image 275, 276 Bond, Maria 164 Borreson, Erik 71, 86, 151, 163, 164, 167, 170, 206, 208 Bose, Barbara 138 Bowhaus Design Group 163 Brand Innovation Group 44, 83 Bredhoff, Stacey 235 Breslin, Dana 164 Bridgetown Printing Company 90, 93 Bright, Karen 294, 297, 299, 305, 311 Bronder, Tim A. 58, 84, 92, 117, 127, 155, 157, 164, 165, 167, 168, 173, 195, 275, 279, 280, 282 Brown, Lauren 22, 109, 111, 112 Brown Printing Inc. 253 Brunsell, Bryan 54, 128 Buck, David 164, 168, 171 Bunck, Craig 214, 227 Burditt, Larry 278
Burns, Cameron 38, 41, 61, 68, 72 Burns, Tim 54, 128 Buron, Matt 204 Bustard, Bruce I. 246 Butkus, Mary Ellen 43, 56, 168, 190, 191, 192, 221, 225, 256 Byczek, Jenna 130
C
Cady, Eydie 159 California University of Pennsylvania 302 Callahan, Kathy 129, 252 Campbell, Brian Lee 44, 58, 84, 92, 95, 117, 157, 164, 165, 168, 173, 195, 248 Campbell, Mark 101, 102, 136, 151, 152, 157, 164, 166, 167, 168, 170, 171, 189, 225, 230, 264, 265, 270, 271, 272, 277, 280 Campbell, Rachel 101, 102, 136, 151, 152, 157, 164, 166, 167, 168, 170, 171, 189, 225, 230, 264, 265, 270, 271, 272, 277, 280 Cantu, Tiffeny 141 Carpenter, Peter 84, 129, 137, 154, 161, 167, 169, 210 Cataldo, Rocco 229 Catalpha Advertising & Design 69, 95, 189, 281 Chan, Albert 141, 146 Cherin, Greg 76, 126 Chuang, Penny 63, 80, 210 Chung, Fani 10, 11, 49, 250 Church Logo Gallery 152, 153, 154, 156, 157, 159, 161, 163, 165, 166, 167, 169, 172, 173, 174 Church, Stan 55, 56, 170, 183, 184, 193, 194, 223 Chu, Sylvia 121, 122, 154, 158, 166, 167 Clark, Nicola 188 Clear Brands, Inc. 54, 128 Codling, Jesse 162 Cohen, Ron 217 Cole, Trudy L. 36, 51, 100, 135, 136, 137, 151, 152, 155, 156, 158, 159, 172, 173, 203, 215, 218, 252, 269 Collier, Anora 303 Connolly, Jenn David 16, 158, 166, 168, 173, 182, 184, 187, 191, 192, 205, 274 Corneal, Chris 305 Crowley, Sarah 282 Crowley Webb 161, 164, 168, 170, 171 Curcio, Joe 311
314 â&#x20AC;˘ AMERICAN GRAPHIC DESIGN & ADVERTISING 28
D
Dean, Randi 289 DeCagna, Gina 89, 307 DeCagna, Ted 89, 200 Deeban, John P. 244 DeLorenzo, Tony 89 Design Workshop 115, 143 Dever Designs 42, 67, 91, 92, 157, 162, 223 Dever, Jeffrey L. 42, 67, 91, 92, 157, 162, 223 Dobson, Iain 196 Dottinger Design 141, 146 Dotzler Creative Arts 214, 227 Dotzler, Ray 214, 227 Douglas, Travis 81 Drexel University, Antoinette Westphal College of Media Arts & Design 284, 286, 289, 290, 291, 293, 295, 296, 298, 300, 301, 304, 306, 310, 312 297, 303
E
Ehmke, Keith 43, 256 Elliot, Steve 251 Elliott, Steven D. 293, 310 Elmhurst College 291, 292 Emmert, Cindy 43, 55, 70, 186, 187, 188, 193, 221, 225, 258 EP&M International 141, 146 Epstein, Deena 66, 199 Erik Borreson Design 151, 163, 164, 167, 170, 206, 208 eurie creative 129, 170, 252 Evans, Bob 57, 213, 230
F
Favell, Kevin 176 Fender, Vaughn 98 Fichandler, Hannah 98, 240 Fifth Street Design 101, 155, 160, 169, 171 Focus Products Kitchen Group, LLC 190, 192 Foster, Matthew 216 Foundation for the National Archives 232, 235, 236, 244, 246 Franke, Craig 53, 62, 82, 154, 238 Franke+Fiorella 53, 62, 82, 154, 238 Frazier, Alex 129, 170, 252
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Galli, Kristy 228 Gambino, Kelly 161, 171
Garlitz, Michael 69, 95, 189, 281 Gates, Lisa 161 Gee + Chung Design 10, 49, 119, 133, 140, 155, 163, 250 Gee, Earl 10, 11, 49, 119, 133, 140, 155, 163, 250 Gill, Kim 38 Gill, Mary Kay 57, 228 Goebel, Bob 154 Goldsmith, Douglas 162 Graff, Jody 289, 296, 310 Graves, Anne 22, 109, 111, 112 Gray, Suzanne 240 Greco, Olivia 305 Greene, Rachel 306 Gresham, Smith and Partners 134, 135, 145 Group, Verse 122 Gund, Geoffrey 66, 199 Guterman, Benjamin 235, 236, 244, 246
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Haas, Michael 86 Habersang, Steve 241 Hall, Kevin 18, 19, 150 Hamers, Kay 260 Hamers, Michael 21, 159, 174, 260 Hamilton, Mark 76, 126 Haney, Lisa 220 Hanson, Jason 38, 41, 61, 68, 72 Hasan, Raria 209 Hassan, Rania 224, 235, 244, 262 Hearken Creative 234 Hearn, Keith 57, 213, 230 Heiberger, Scott 71 Hendler, Chris 50, 204 Hendler-Johnson 204 Hendler - Johnston 50 Herrmann, Marcia 77, 78, 157, 160, 173, 185, 251 Higgins Design 12, 78, 104 Higgins, Jane 12, 78, 104 Holland, Alycia 16 Honold, Charlie 51, 106, 162, 170, 203, 205, 207, 222, 276 Hooper, Richard A. 58, 84, 85, 89, 91, 92, 117, 127, 155, 157, 164, 165, 167, 168, 171, 173, 243, 275, 278, 279, 280, 281, 282 Hoyt, Eliot 115
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Iconix, Inc. 14, 57, 213, 228, 230, 270 id8 194 Iocco, Amy 291
Irrazaba, Jhomy 193, 194
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Jackson, Ron 251 Jenn David Design 16, 158, 166, 168, 173, 182, 184, 187, 191, 192, 205, 274 Johnson, Todd 115 Jones, Richard 81 Juhasz, Eric 187
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Kamps, Alice D. 236 Katzman, Bonny 158 Kazmierczak, Tomasz 174 Keller, Don 69, 95, 189, 281 Kern, Michael 152, 153, 154, 156, 157, 159, 161, 163, 165, 166, 167, 169, 172, 173, 174 Kevin Hall Design 18, 150 Keyword Design 52 Kimmer, Chad 276 Kitchen Group, LLC 190 Knight, Barb 86 Koblin, Aaron 64, 148 Kochanski, Krystian 276
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Labul, Matt 163 Lapp, Laurea 308, 309 Larry Burditt 278 Laschenski, Caroline 290 Laurel Black Design 164, 165 Lawler, Kate 284, 286 LeClair, Renee 213, 228, 230, 270 Lee, Kristofer 16 Lenig, Amanda 32, 79, 87, 106, 124, 222, 239, 240, 242 Lewandowski, Catherine 295, 312 Lightner, Connie 90, 93, 253 Lightner Design 90, 93, 253 Lightspeed Commercial Arts 20, 159, 174, 260 Lillicrap, Diana 8, 9 Lim, Nicholas 296 Lindman, Gene 146 Logos Atlanta 101, 102, 136, 151, 152, 157, 164, 166, 167, 168, 170, 171, 189, 225, 230, 264, 265, 270, 271, 272, 277, 280
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MacDonald, Maureen 232 MacRae, Jock 223 Marcia Herrmann Design 77, 78, 157, 160, 173, 185, 251
Marin, Terry 38 MARQI Branding Studio 22, 109, 111, 112 Marshfield Clinic 71, 86 Mase, Brittany 288 Mason, Patty Reinert 232, 235, 236, 244, 246 Matar, Rania 66, 199 Mayer, Judith 52 McElveney, Bill 161 McElveney & Palozzi Design Group, Inc. 161 McEntee, Andrew 67 Meek, Jerry Clifton 101, 155, 160, 169, 171 Meliti, Brett 67, 157 Meyers, Robert 162, 302 Michigan State University 305 Miranda Creative 174, 266, 267, 282 Miranda, Maria 174 Moehler, Michelle 64, 148 Monge, Todd 53, 62, 82, 238 Monmouth University, Department of Art & Design 294, 297, 299, 305, 311 Mullikin, James 252 Mullins, Steph 241 Munson, Russ 275 Murphy, Rosemary 297, 300, 301
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N10 Marketing 176 National Archives Creative Departement 209, 224, 262 Nauman, Micaela 16, 187, 191 Nesnadny + Schwartz 24, 62, 64, 66, 67, 148, 199 Northrop, Susan 172
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Odegard, Chris 50 Olin, Hannah 298 Olson-Reyes, Laura 129 One Hundred Church Street 26, 53, 202, 207, 208 Opet, John 160 Oâ&#x20AC;&#x2122;Rourke, Matt 163 Osolin, Kyle 282 Oswald, Frank 67 Oznowich, Greg 62, 67
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Pappalardo, Jeff 161, 170 Patterson, Sonya 51, 106, 203, 205, 207, 222, 276
Index, The â&#x20AC;˘ 315
Pemberton, Simon 183, 186, 188, 193, 195, 196 Pennsylvania College of Technology 288, 302, 308, 309 Perez, Amanda 236 Perkins, Lindsay 193, 194 Pero, Nino 115 Pfiffner, Allison 301 Phil & Co. 28, 40, 88, 94 Pishnery, Keith 64, 148 Pitzer, Cory 305 Plaisted, Chris 186, 187, 188, 193 Pollock, Kim 91, 92, 223 P+W Design Consultants 183, 186, 188, 193, 195, 196
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Queen, Gini 38 Quevedo, Luis 297
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Radich, Aleksandra 165 Radin, Ruth 266, 267 Ramapo College of New Jersey 90 Randi Wolf Design 30, 52, 81, 85, 128, 130, 171, 180, 217, 220 Rees, Amy 298 Reiling, Pete 170 Renwick, Glenn 64, 148 Riffle 51, 106, 162, 170, 203, 205, 207, 222, 276 Ringel, Lance 62 Robert Meyers Design 162 Roberts-Lunn, E. June 42, 209, 286, 290, 293, 295, 303, 312 Rodriguez, Victor 129, 170, 252 Roskelly Inc. 154, 155, 156, 158, 160, 162, 163, 165, 166, 173 Roskelly, Thomas 151, 154, 155, 156, 158, 160, 162, 163, 165, 166, 172, 173 Rubin, Brittany 38 Rule 29 155 Ruyle, Wendy 8, 9, 74, 216, 277
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Sams, Kevin 170, 183 Sandgren, Judy 129 Saunderson, Jamie 186 Schwartz, Mark 62, 64, 66, 67, 148, 199 Sciacca, Geoff 291, 292 Seattle Waldorf School 104 Selby, Lillian 168 Sellier, Kriston 194 Semanchik, Steve 32, 79, 87, 94, 106, 222, 239
Seminerio, Michael 297 Seo, Sang-Duck 308 Shanks, Richard 130, 226, 229, 254, 279 Shkiele, Jon 226 Shoeniger, Eric 164 Singer, Beth 70, 138, 153, 158 Skovran, Jillian 300 Sloan, Cliff 28, 40, 88, 94 Smith, Catherine 221 Smith, Howard 138, 153, 158 Smith, Kelan 115, 143 Smith, Reid 160 Smith, Sean Mosher 40, 94 Smyth, Kerry 190 Spears, Steven 143 Speedy Motorcycle Studio 42, 209 Staal, Nicholas 46, 97, 130, 171, 226, 229, 254, 279 Standart, Joe 43, 221 Stephenson, Nick 240, 242, 288, 302, 308, 309 Stojanov, Amanda 294 Success Printing 55 Susan Northrop Design 172 Susquehanna University: University Communications 32, 79, 87, 94, 106, 124, 222, 239, 240, 242 Swartout, Dawn 220
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Talos, Claude 275, 276 Taylor, Bryce 66, 199 Taylor, Daniel 98, 240, 241 Taylor Design 98, 240, 241 Ted DeCagna Graphic Design 89, 200 Terry, Craig 81 TFI Envision, Inc. 34, 43, 55, 56, 70, 168, 186, 187, 188, 190, 191, 192, 193, 221, 225, 256, 258 The College of Saint Rose Office of Public Relations/Strategic Communications 76, 126 Third Planet Global Creative 44, 58, 84, 85, 89, 91, 92, 95, 117, 127, 155, 157, 164, 165, 167, 168, 171, 173, 195, 243, 248, 275, 278, 279, 280, 281, 282 Thomas, Elizabeth 85 Thompson, Erin 302 Thomson, Lisa Haley 76, 126 Thoroughbred Design Group 84, 129, 137, 154, 161, 167, 169, 210 TLC Design 36, 51, 100, 135, 136, 137, 151, 152, 155, 156, 158, 159, 172, 173, 203, 215, 218, 252, 269 Tubkam, IThinand 183
316 â&#x20AC;˘ AMERICAN GRAPHIC DESIGN & ADVERTISING 28
Turbeville, Dennis 70, 138, 153
U
University of Nevada, Las Vegas 308 University of Pennsylvania 307 UpShift Creative Group 29, 46, 97, 130, 171, 178, 226, 229, 254, 279
V
Vargas, Carol 302 Vavano, Heatner 193, 196 Verse Group 121, 154, 158, 166, 167 Victoria Biddle Design 146
W
Wagner, Danielle 291, 292 Walker, Carolyn 299 Wallace Church, Inc. 55, 56, 170, 183, 184, 193, 194, 223 Wall, Richard 43, 55, 186, 187, 188, 193, 225 Walsh, Zach 279 Watermark Advertising 38, 41, 61, 68, 72 Watson, Paul 183 Webber, Eric 171, 180 Wegmans Food Markets 190 Wei, Lily 141, 146 Wilhelm, Jamie 66, 199 Wilkinson, Corey 275, 276 Willie, Mark 304, 306 Wisbey Design Inc. 102, 190 Wisbey, Sarah 102, 190 Witt, Debra 138, 153, 158 Wolf, Randi 30, 52, 81, 85, 128, 130, 171, 180, 217, 220 Wood, Bill 77, 78 Wood, Derek 43 xRez Studios 140
X Y
Yoczik, Jennifer 176 Yoshinaga, Shushi 291 Young, Bruce 101, 102, 136, 151, 152, 157, 164, 166, 167, 168, 170, 171, 189, 225, 230, 264, 265, 270, 271, 272, 277, 280
Z
Zarr, Gary 28, 40, 88, 94 Zeng, Paulina 308 Zisek, Clare 186, 188, 193
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