#Platform 2014

INSIDE / OUTSIDE So many aspects to this intricate problem. Will it be a social, political, economical or cultural angle? #domino #platform 3:58 PM — 4 Jun 2014 @reginapuma Heads tilted upwards, mouths open; the only way to make sense of the space #domino #platform 6:54 PM — 4 Jun 2014 @mgnellis Two Trees chief: “We want to create a community for all of Williamsburg that’s reconnected to its waterfront.” #domino #platform 4:25 AM — 5 Jun 2014 @mgnellis Zachs’ proposal argued that the #domino plans didn’t go far enough; could be more radical http:// blog.archpaper.com/ wordpress/archives/7999 #platform 5:47 AM — 5 Jun 2014 @mgnellis

what once stood so proud will forever be obliterated by tumours of glass #domino #platform 10:32 AM — 6 Jun 2014 @joshua_bradwell NOBODY’S TELLING ME HOW AFFORDABLE AFFORDABLE HOUSING ACTUALLY IS! #domino #platform Youtube: domino sugar refinery story <http:// youtu.be/fm_ROSIi-MA> 5:54 PM — 6 Jun 2014 @joshua_bradwell “We wanted to build something innovative & worthy of the magnificent site and the dynamic neighborhood” Lombino, Two Trees #domino #platform 8:10 PM — 7 Jun 2014 @reginapuma Can I get some stevia in my organic, fair trade coffee? #domino #platform 1:41 AM — 11 Jun 2014 @darylmarch Has public pressure won out since a compromise has been reached and #domino complex is not totally private? #platform 10:39 PM — 11 Jun 2014 @mgnellis

Leslie Wolke @lawolke SVA MA DESIGN RESEARCH

@DCrit

Lisa Maione @lisamaione

Jan Voogd @jantjevoogd

Brenda Snaith @bsnaith1

Gunes Kocabag @cocabags

More information about the program, and details of how to apply, can be found on our website at designresearch.sva.edu.

Andrew Seetoh @nuglybird

Josephine Kingery @kingery_kingery

Regina Pozo @reginapuma

Megan Ellis @mgnellis

Gabriele Oropallo @gabrieleor

Michael Conway @mjwconway

The program’s curriculum charts the cutting edge of design practice and is responsive to exciting developments in the media landscape. Through studying images, objects, and environments, and learning ways to construct multi-format narratives that bring them to life, students will be amply prepared to launch or develop research-related careers in publishing, education, museums, institutes, design practice, entrepreneurship, and more.

Joshua Bradwell @joshua_bradwell

Renée Olson @squintdotcom

TJ O’Donnell @LereticoTj

Charlotte Bik Bandlien @cbbsays

Naresh Narasimhan @nnarasimhan Kara Bermejo @karabermejo

Patricia Amorim @pat_amorim

Clara Meliande @clarameliande

Daryl McCurdy @darylmarch

Sara Massarsky @SMassarsk

2014 DESIGN RESEARCH AND WRITING SUMMER INTENSIVE PARTICIPANTS

Combining the rigor of its predecessor, D-Crit, and the velocity of the annual Design Writing & Research Summer Intensive, this one-year MA offers a high-impact, targeted program of study well suited to the circumstances of established professionals, in addition to graduates wishing to continue their studies at an advanced level. With a two-semester, eight-month timeframe (September to May), the SVA MA in Design Research provides an intensive immersion in techniques for researching and interpreting design, its contexts and consequences.

2014 SVA DESIGN RESEARCH & WRITING SUMMER INTENSIVE

SVA MA IN DESIGN RESEARCH, WRITING AND CRITICISM

Project participants engaged these questions via Twitter from June 2–13, 2014, opening up a space for conversation. This publication captures a trace of their dialogue.

Platform: a heightened space gathering, exchange, and presentation. Over the course of two weeks, program participants visited four sites in New York City: MoMA/ Folk Art Museum, Penn Station/Madison Square Garden, Domino Sugar Factory in Brooklyn, and the New York State Pavilion in Queens. Operating across several scales, these sites spark public debate. At each location, teams sought out the aura of the place, investigating and researching cultural and contextual significances. Questions arose: What makes a place? What fuels our obsession with preservation? When does use become abuse? What did our future look like from the past?

Platform Project 2014 is a collaborative broadsheet authored by twenty-one SVA Design Research and Writing Summer Intensive participants, with Mimi Zeiger (@loudpaper) and Neil Donnelly.

#PLATFORM

@# !!!

USE / ABUSE

brick after brick after brick after brick and you want to kill it with a GLASS ABOMINATION! #domino #platform 2:29 PM — 3 Jun 2014 @joshua_bradwell

PRESERVE / DESTROY Sugar. Rust. Sugary rust.

Rusty sugar. #domino #platform 3:51 PM — 3 Jun 2014 @mgnellis Contrast of pattern, colour and decay successful. Will the replacement build be as harmonious? #domino #platform

Alternative design proposal from HAO. Maybe not as beautifully designed, but sensitive to community #domino #platform Brokelyn: Now there’s a beautifully doomed counter-proposal for the Domino development <http://brokelyn.com/ now-theres-beautifullydoomed-counter-proposaldomino-development /> 3:39 PM — 6 Jun 2014 @joshua_bradwell This development is segregating the boroughs, constraining opportunities for the diverse. #balance #Domino #platform 9:35 PM — 7 Jun 2014 @reginapuma

12:06 PM — 4 Jun 2014 @mgnellis 100 steps 100 cracks #domino #platform 8:26 PM — 4 Jun 2014 @joshua_bradwell Concerns that #domino plans will “overwhelm neighborhoods w/ hulking buildings that hurt quality of life” #platform NY Daily News: Mayor de Blasio’s Brooklyn housing plan is building big worries <http:// www.nydailynews.com/ news/politics/mayorde-blasio-housing-planbuilding-big-worriesarticle-1.1715572> 10:05 PM — 4 Jun 2014 @mgnellis

REWIND / FAST-FORWARD If not observations, questions on NYC development plan since the 90s. Is it looking for a balance in the demographics? #platform #domino 2:49 PM — 4 Jun 2014 @reginapuma Work,finish,publish —Michael Faraday #platform #domino 5:34 AM — 5 Jun 2014 @nnarasimhan

the streets come alive at night. salsa dancing on the streets. soon they will be blinded by a thousand lights #domino #platform 10:54 PM — 7 Jun 2014 @joshua_bradwell

the voice of these streets is changing. a rich, captivating melody has become a mournful, heavy-hearted tune #domino #platform 4:37 PM — 6 Jun 2014 @joshua_bradwell

the ONLY silver lining? it’ll finally open up the waterfront again #domino #paltform 6:42 PM — 10 Jun 2014 @joshua_bradwell

80 % market rate / 20 percent affordability ratio during the Bloomberg era. De Blasio+23 other advocates promote a 50/50 #platform #domino 12:08 AM — 7 Jun 2014 @reginapuma

“this model still has not lived up to the standards for dsgn & urbanism that the city must aspire to for the next century” #domino #platform 1:30 AM — 11 Jun 2014 @reginapuma “These unique sites are opportunities to generate new forms of urbanism and orders of magnitude greater revenue” #platform #domino 1:31 AM — 11 Jun 2014 @reginapuma I am not vs. change, although a generational shift is imposed to society by shop’s version of #domino development #platform 1:39 AM — 11 Jun 2014 @reginapuma

@joshua_bradwell What did you think about the renders? Did you see the scale of that project? #domino #platform 7:00 AM — 4 Jun 2014 @reginapuma Those are monstrosities.

Offensive, obtrusive monstrosities #domino #platform 5:53 PM — 4 Jun 2014 @joshua_bradwell Parking lots are the developer’s wet dream. #domino #platform 1:06 AM — 4 Jun 2014 @darylmarch Walentas to locals: “It will not be big box. It will not be Starbucks. It will not be Duane Reade.” #domino #platform Metropolis: DUMBO Principle <http://www. metropolismag.com/May2013/DUMBO-Principle/> 4:37 AM — 5 Jun 2014 @mgnellis “[Two Trees] claims that the added height is a public benefit, the key to the plan’s ‘porosity.’” #domino #platform Metropolis: DUMBO Principle <http://www. metropolismag.com/May2013/DUMBO-Principle/> 4:42 AM — 5 Jun 2014 @mgnellis

Initial #domino plans were actually worse. Is that possible? What is happening? Who thinks this is okay?! #platform Rafael Viñoly Architects <http://www.rvapc.com/ works/785-the-newdomino> 9:54 PM — 6 Jun 2014 @joshua_bradwell I wonder what does “Smart Growth” stand for #domino #platform 6:40 PM — 7 Jun 2014 @reginapuma NYC love SHOP Archs cuz they represent the NYC idiosyncrasy. Creatives, but first: moneymakers.

Developers. #domino SHoP Architects <http:// www.shoparc.com/> 6:45 PM — 7 Jun 2014 @reginapuma It stands for a set of values that I don’t share, as they are not interested on the system they are profiting of. #domino #platform 3:26 AM — 8 Jun 2014 @reginapuma We need more community spaces dedicated to art and enrichment, not luxury condos #domino #platform 12:35 AM — 11 Jun 2014 @darylmarch @darylmarch if only we could have both 4:35 PM — 10 Jun 2014 @dorkusprime

O N DOMI A SUG R FACTORY / BROOKLYN Dev’s advocate: prime real estate will always be fought 4 by private ents.

Not mutually exclusive with community space tho #domino #platform 9:08 AM — 11 Jun 2014 @mgnellis

Office space at #domino essential; “Jed believes that the secret sauce in DUMBO is the office worker.” #platform Metropolis: DUMBO Principle <http://www. metropolismag.com/May2013/DUMBO-Principle/> 4:44 AM — 5 Jun 2014 @mgnellis

@darylmarch I bet you anything they believe they’re bringing both, when they;re actually taking away so much #domino #platform 4:38 PM — 10 Jun 2014 @joshua_bradwell @joshua_bradwell @darylmarch The fact is that community didn’t come up with a thorough plan to be able to confront this reality #platform 5:17 PM — 10 Jun 2014 @reginapuma

Is public space at waterfront still valid if private buildings block river view for rest of neighbourhood? #domino #platform 3:35 PM — 11 Jun 2014 @mgnellis

MADISON SQUARE GARDEN INSIDE / OUTSIDE

Food stands and garbage bags #entrance #madpenn #platform 4:00 PM — 3 Jun 2014 @SMassarsk

Standing in the middle, then running as a wave of people, swimming vigorously around the static #circulation #madpenn #platform 4:34 PM — 3 Jun 2014 @SMassarsk The hum of rolling suitcases, scooters, and one lone bicycle #wheels #madpenn #platform 4:45 PM — 3 Jun 2014 @SMassarsk

Asking questions of strangers in Amtrak waiting room = suspicious behavior.

Amtrak Police not amused. #Madpenn #Platform #PennStationLove 7:12 AM — 4 Jun 2014 @LereticoTj @LereticoTj Be careful, we don’t want you to encounter any problems with the police.

7:15 AM — 4 Jun 2014 @Amtrak

eighth ave and 33rd street. so many humans. and backpacks. and rolling suitcases. #platform 5:01 PM — 3 Jun 2014 @lisamaione Young Joseph Mary Child wait for Palmetto to NC, He got work—she smiles—him sitting tall. #Platform #PennStation #WhereAreYouGoing #Madpenn 2:52 AM — 4 Jun 2014 @LereticoTj Inside Penn Station, announcers pause in their divinations, allowing the quiet strains of Handel to emerge. #madpenn #platform 5:51 AM — 4 Jun 2014 @jantjevoogd A circle of stillness, travelers not traveling, only waiting, surrounded by spokes of constant movement. #madpenn #platform 5:55 AM — 4 Jun 2014 @jantjevoogd Men in suits—15, women in suits—6, women in maternity clothes—3. #madpenn #platform 5:56 AM — 4 Jun 2014 @jantjevoogd Descending into the LIRR ocean of humanity, a roiling sea of people, hoping to avoid sharks and jellyfish. #madpenn #platform 6:03 AM — 4 Jun 2014 @jantjevoogd Poseidon is around here somewhere, near his gate, guarded by two mermaidic angels. Will they be welcome in Moynihan St.? #madpenn #platform 6:52 AM — 4 Jun 2014 @jantjevoogd Young french kid needs spare change—commuters charge past ignoring his supplication. #Platform #PennStationinAM #canyouspareadime #madpenn 6:59 AM — 4 Jun 2014 @LereticoTj “Gitt’n the (expletive) out’a here man.” Waits for 51 Cardinal to Omaha— plastic-bag-luggage #Platform #pennstation #whereareyougoing #madpenn 7:03 AM — 4 Jun 2014 @LereticoTj

REWIND / FAST-FORWARD

Eagles. Twenty two in all.

Swept from perch. Grounded.

Your air rights were sold. #Platform #pennstation #madpenn

PRESERVE / DESTROY 9:25 AM — 5 Jun 2014 @LereticoTj @LereticoTj are all the 22 eagles from the original Penn Station somewhere in the current site? if so, where are they? #platform #madpenn 9:38 PM — 8 Jun 2014 @lisamaione @lisamaione they r all over... Two are at current penn #platform #madpenn Untapped Cities: Daily What?! Where Are the 22 Eagles of Original Penn Station? <http://untappedcities. com/2013/06/27/dailywhat-where-are-22eagles-original-pennstation/> 9:57 PM — 8 Jun 2014 @LereticoTj @LereticoTj i love that they’ve found homes closer to the ground (human eye-level) in so many places. #oddhappyendings #platform #madpenn” 10:00 PM — 8 Jun 2014 @lisamaione Penn Station issue is coupled with the MSG issue. They not only share the same building.

They have complementary roles. #platform #madpenn 6:49 AM — 8 Jun 2014 @clarameliande @clarameliande this also makes me think, what businesses are in 1 Penn Plaza, the office buildings above the station? #platform #madpenn 2:57 PM — 8 Jun 2014 @lisamaione It could be 2pm, 9pm, 5am, the light inside Penn Station is precisely the same at all hours. #platform #madpenn #nosenseoftime 1:59 PM — 8 Jun 2014 @lisamaione Any sense of Architecture(tm) is obscured by multiple layers of dropped ceilings on top of dropped ceilings. #platform #madpenn 2:05 PM — 8 Jun 2014 @lisamaione Nowadays, where should one go to have one’s daily activities “ennobled”, to feel “important”? #socialcontexts #platform #madpenn 12:32 AM — 9 Jun 2014 @lisamaione Does anyone else think the rendering for Moynihan St waiting room resembles a hockey rink? #madpenn 7:54 AM — 11 Jun 2014 @jantjevoogd

A terrific waste of space: detractors of the old Penn Station said about the building. #platform #madpenn 5:36 PM — 7 Jun 2014 @clarameliande Can money rule urban development? The birth of the preservation movement in NY is related with the scandal of old Penn. #platform #madpenn 5:44 PM — 7 Jun 2014 @clarameliande Does real estate market has aesthetic values? #platform #madpenn 6:24 PM — 7 Jun 2014 @clarameliande

“Huxtable could be nostalgic but never sentimental” #adalouisehuxtable #madpenn #platform 2:06 PM — 8 Jun 2014 @SMassarsk “Penn Station is one of the greatest symbols of monumental public space that any American city has ever had…” #madpenn #platform #pbs 2:16 PM — 8 Jun 2014 @lisamaione

Myth of Pennsylvania Station—Doric columns and vaulted concourse obfuscate debate. #platform #pennstation #madpenn The New York Preservation Archive Project <http://www. nypap.org/content / pennsylvania-station> 8:17 AM — 5 Jun 2014 @LereticoTj 1955 Chicago’s bigger than Ours! Matter of Pride and Value “Tear Down that Station” #Platform #pennstation #madpenn

From DC to Boston through catacombs—NYC Penn Station—heart of the ancient myth of labyrinth. #platform #madpenn

“Historic justice” to try to save penn station from the “crime” of 1963 —Michael Kimmelman #madpenn #platform 2:28 PM — 8 Jun 2014 @SMassarsk Diller Scofidio Renfro’s proposal diagrams distill the changes needed in the westside development #platform #madpenn DSR Design Challenge Presentation <http:// www.scribd.com/ doc/144711099/DSRDesign-ChallengePresentation> 8:45 AM — 9 Jun 2014 @lisamaione end of an error. take down new penn. it never happened. improved penn. control alt delete? #platform #madpenn #pennstationredo 6:27 PM — 10 Jun 2014 @LereticoTj

To move again Penn Station, now to the post office building across the street is a clear assumption of guilty from NYC? #platform #madpenn 6:50 AM — 8 Jun 2014 @clarameliande

Where is Ruskin when we need him? #madpenn 8:04 AM — 11 Jun 2014 @ jantjevoogd

How many times cities must destroy and regret the destruction before they learn about urban planning? #platform #madpenn 6:53 AM – 8 Jun 2014 @clarameliande Critic Ada Louise Huxtable: architecture is “the art we cannot afford to ignore” #madpenn #platform 2:02 PM — 8 Jun 2014 @SMassarsk

“The only way to fix penn station is to move Madison Square Garden”—Michael Kimmelman #madpenn #platform 2:16 PM — 8 Jun 2014 @SMassarsk

#madpenn: build artificial weather cloud above post office to remind future what we walked thru in name of speedy communication #platform 9:00 AM — 11 Jun 2014 @lisamaione

8:16 PM — 8 Jun 2014 @LereticoTj @LereticoTj love how perfectly round the tunnels are represented here. #platform #idealworld #madpenn #ilovescience 4:49 PM — 8 Jun 2014 @lisamaione

#madpenn needs to accommodate more humans getting in and out of city. let’s make the new Penn/ Moynihan the next NYC icon. #platform 10:12 AM — 11 Jun 2014 @lisamaione

USE / ABUSE

If you are going to take a train right now, you don’t need to hurry. #madpenn #platform

2:34 PM — 3 Jun 2014 @clarameliande Butchered staircase shows first sign of construction #moynihanstation #madpenn #platform 4:16 PM — 3 Jun 2014 @SMassarsk ½ of the post office staircase is destroyed. MOYNIHAN STATION PHASE 1 opening 2016. #itshappening #madpenn #platform 5:11 PM — 3 Jun 2014 @lisamaione We are suspect in our notetaking. Two officers stroll slowly past us, pretending to be interested in something else. #madpenn #platform 6:00 AM — 4 Jun 2014 @jantjevoogd Modern robber barons would like to take a design swing at dis ting. #Platform #pennstation #madpenn

8:19 AM — 5 Jun 2014 @LereticoTj

Penn Station demolition: When everybody agrees about something but the opposite happens—that’s America’s lobby culture. #platform #madpenn 6:41 PM — 7 Jun 2014 @clarameliande Moynihan station will not add tracks, just move Amtrak. 95% of commuters will still use Penn #madpenn #platform 2:18 PM — 8 Jun 2014 @SMassarsk Reminded to not get too caught up in the mythical nostalgia #madpenn; 1963 Penn Station = not great shape. #platform

6:05 PM — 8 Jun 2014 @lisamaione “There is no question that Penn Sta (designed for ~250,000 daily passengers) is overwhelmed…” #platform #madpenn NY Times: Rebuilding Penn Station Becomes Issue in Mayor’s Race <http://nyti.ms/1lhf TgA> 12:05 AM — 9 Jun 2014 @lisamaione “Even when we had Penn, we couldn’t afford to keep it clean—we want & deserve tin-can architecture in a tin-horn culture.” #platform #madpenn 12:09 AM — 9 Jun 2014 @lisamaione Don’t rising property values usually mean rising property taxes? #madpenn 7:58 AM — 11 Jun 2014 @jantjevoogd

/ PE NN STATION

1963: “the crash of 90 ft columns will be heard this summer” #adalouisehuxtable #madpenn #platform 2:04 PM — 8 Jun 2014 @SMassarsk

8:22 AM — 6 Jun 2014 @LereticoTj

If Penn Station moves to the Post Office building will McKim, Mead & White rest in peace now? Is this justice being made? #platform #madpenn 6:18 PM — 7 Jun 2014 @clarameliande

#madpenn: penn station / moynihan station will be a pride of NYC, not a graveyard of former aspirations. #platform 10:17 AM — 11 Jun 2014 @lisamaione

The wretched buildings of our era. Shameful evidence.

Build gardens out of deserts.

Pile wonders to the sky. #Platform #pennstation #madpenn 7:27 AM — 7 Jun 2014 @LereticoTj

#PLATFORM 2014 SVA DESIGN RESEARCH & WRITING SUMMER INTENSIVE

AMERICAN A FO R L T K REWIND / FAST-FORWARD Does a building’s identity exist within a single component? Raise your hand for the facade #DxMoMA #platform 4:16 AM — 5 Jun 2014 @kingery_kingery @kingery_kingery This being why DS+R initially stated it wouldn’t be saved—they are against “facade-ism” #DxMoMA #platform #flipflop 3:02 PM — 6 Jun 2014 @mjwconway

INSIDE / OUTSIDE

Signs of bird life behind the green scrim of the defunct American Folk Art museum—a temporary sanctuary for someone #DxMoma #platform 2:26 PM — 3 Jun 2014 @kingery_kingery

Too often we devote our energies to issues that really aren’t that important, in the grand scheme of things #itseasier #DxMoMA #platform 4:00 AM — 5 Jun 2014 @kingery_kingery

You need to immerse yourself into the experience with all your senses: look, touch, listen, smell… Taste? #platform

How many cat-stencilled MTA posters can one guy sell in front of MoMA? #DxMoMA #platform 4:00 AM — 5 Jun 2014 @kingery_kingery

One can’t help but feel empathy for the small and fragile Folk MoMa building tucked between giant sky scrapers #platform 5:43 AM — 5 Jun 2014 @cocabags

7:37 PM — 3 Jun 2014 @cocabags So w/ tight tie btween folk + modern art, why the need for two separate institutions, 2 bldgs, 2 architectural visions? #dxMoMa #platform 9:46 PM — 4 Jun 2014 @squintdotcom @squintdotcom Theoretically I agree—why separate them. They’re all art. But don’t you think they have different audiences?

5:59 AM — 5 Jun 2014 @cocabags @cocabags @squintdotcom Long-term philos. debate re: folkart being art, subdued in recent years with some mutual respect #DxMoMA #platform 3:07 PM — 6 Jun 2014 @mjwconway

@cocabags totally agree.

I was not a fan of the architecture, to be honest. but it was. and now it will no longer be. #dxMoMA #platform 7:08 AM — 5 Jun 2014 @squintdotcom @cocabags It seems it was never the right location… #DxMoMA #platform 3:04 PM — 6 Jun 2014 @mjwconway The spirit of folk art lives on in the streets #DxMoMA #platform

@squintdotcom @cocabags @mjwconway both last dOCUMENTA (13) and Venice Biennale (55th) sought to synthesize this dichotomy #platform #DxMoMA 3:50 PM — 6 Jun 2014 @cbbsays

MoMA razes AFAM … and Tate Britain rolls out first folk art show Tuesday. http:// www.tate.org.uk /whatson/tate-britain/exhibition/ british-folk-art #dxMoMa #platform 7:49 PM — 6 Jun 2014 @squintdotcom

@cbbsays @cocabags @mjwconway seems putting Am Folk Art Museum in LIC, farther from MoMA, cuts chances for discovery. #DxMoMA #platform 4:00 PM — 6 Jun 2014 @squintdotcom

Spotted at 50th & 6th ave: hot dog carts and Mr. Softee trucks are the new American folk art #DxMoMA 5:11 PM — 10 Jun 2014 @kingery_kingery

@squintdotcom Being next to MoMA is also a competitive disadvantage.

MoMA takes time, no time left for the neighbour #DxMoMA #platform 4:15 PM — 6 Jun 2014 @cocabags

@mjwconway ha! Perhaps it really is better to just lock it in a storage dungeon and forget any of this ever happened. #DxMoMA #platform 2:07 PM — 8 Jun 2014 @kingery_kingery

PRESERVE / DESTROY american folk art museum— you are already shrouded as if mourning your own death #DxMoMA #platform #SVAdesignresearch 2:43 PM — 3 Jun 2014 @mjwconway Move along, move along, nothing to see here—the forensics team has been notified and the body will be removed shortly #DxMoMA #platform 4:09 PM — 3 Jun 2014 @mjwconway

The Street, by G. Perec (3):”They are then said to be ‘subject to alignment’, meaning they can by rights be demolished…” #DxMoMA #platform 8:59 PM — 8 Jun 2014 pat_amorim it takes breeding an exoskeleton in order to a building devours its insides. #scaffolding #dxmoma…

They scoop out the innards first; at least it’s not a vivisection #DxMoMA #platform

9:40 PM — 8 Jun 2014 @pat_amorim

10:29 AM — 6 Jun 2014 @mjwconway

@cocabags not sure about postmodernism, but they’re definitely wanna look like they’re embracing folk art.

10:54 AM — 6 Jun 2014 @mjwconway Obsolescence A User’s Manual #platform #DxMoMA 2:23 PM — 6 Jun 2014 @cbbsays

would like to attach post-it to MoMA’s backside saying “kick me,” but ultimately the space is theirs to use. #dxMoMA #platform #gag 3:00 AM — 11 Jun 2014 @squintdotcom @kingery_kingery @squintdotcom perhaps we should build a museum to display the museum fragment #museumsRdead #DxMoMA #platform 5:49 AM — 11 Jun 2014 @mjwconway

The museum that couldn’t stop eating: MoMA in 2020. http://www. architectmagazine.com/ architecture/what-themuseum-of-modernart-might-look-like-in2020_o.aspx #dxMoMa #platform 8:35 PM — 6 Jun 2014 @squintdotcom

what will one day stand on MoMA’s bones? #dxmoma #platform 12:33 PM — 8 Jun 2014 @squintdotcom “MoMA wanted modernist look of its glassy skin to continue unbroken through its new buildings” #dxmoma #platform Time Out: MoMA reveals its new expansion plans and the fate of the former American Folk Art Museum <http:// www.timeout.com/ newyork /things-to-do/ moma-reveals-its-newexpansion-plans-andthe-fate-of-the-formeramerican-folk-artmuseum> 6:59 PM — 8 Jun 2014 @pat_amorim @pat_amorim MoMA seems to be stuck in modernism. Maybe it’s time to move on and embrace postmodernism!

11:52 AM — 9 Jun 2014 @cocabags @cocabags @pat_amorim in the mod v pomo issue, try looking at Diller Scofidio’s early work.

12:04 PM — 9 Jun 2014 @loudpaper @cocabags @loudpaper @pat_amorim I have never been drawn to MoMA for its architecture. Only for its art.

3:10 PM — 9 Jun 2014 @squintdotcom The Street, by G. Perec: chronicle of a death foretold. #afam #dxmoma #platform 9:03 PM — 8 Jun 2014 @pat_amorim

10:14 PM — 9 Jun 2014 @pat_amorim

Not feeling sympathy for the AFAM building, now long gone. Would like to see the bronze carry the torch in some form. #DxMoMA #platform 4:51 PM — 10 Jun 2014 @kingery_kingery

@kingery_kingery oh so harsh! still, preserve the facade? what’s the point?

7:19 PM — 10 Jun 2014 @squintdotcom @squintdotcom nostalgia? seems like the facade is the real marker of this building’s memory. #DxMoMA 1:38 AM — 11 Jun 2014 @kingery_kingery @mjwconway @squintdotcom they will cast it into storage for now; interested to see how people react when it surfaces back #DxMoMA #platform 5:24 AM — 11 Jun 2014 @kingery_kingery @kingery_kingery @squintdotcom if exists in time and place, can “memory” be truly captured by a simple plane? perhaps not. #DxMoMA #platform 5:17 AM — 11 Jun 2014 @mjwconway @kingery_kingery @squintdotcom recall seeing the building for the 1st time, was an “ah ha!” moment for me #DxMoMA #platform 5:20 AM — 11 Jun 2014 @mjwconway @mjwconway @squintdotcom how long ago was that?

5:27 AM — 11 Jun 2014 @kingery_kingery @kingery_kingery @squintdotcom 2005— full disclosure: love of the building never translated into visiting the museum #DxMoMA #platform 5:31 AM — 11 Jun 2014 @mjwconway @mjwconway @squintdotcom proof that the essence of a building is separate from what goes on within the walls DxMoMa #platform 6:18 AM — 11 Jun 2014 @kingery_kingery

USE / ABUSE perhaps paradoxically struggling to overcome “home blindness”, the anthropologist ends up licking the scaffolding at MoMA #platform #DxMoMA 6:40 PM — 4 Jun 2014 @cbbsays To finance the construction, FolkMoma borrowed $32 M by issuing bonds and then defaulted on the debt! Bad bad planning! #DxMoMA #platform 6:25 AM — 5 Jun 2014 @cocabags @cocabags Agreed!

Bad planning all around, with some terrible luck (recession) thrown in for good measure. #DxMoMA #platform 3:15 PM — 6 Jun 2014 @mjwconway

12:34 AM — 7 Jun 2014 @cbbsays giving landmark status to 13yr bldg, a dangerous precedent—would mean death of innovation in arch. (beauty=liability) #DxMoMA #platform 5:41 AM — 11 Jun 2014 @mjwconway

@mjwconway Apparently the new building was supposed to increase the amount of visitors—so I’d add “wishful thinking” to the equation 4:01 PM — 6 Jun 2014 @cocabags @cocabags The same wishful thinking of all post-Bilbao museums... #DxMoMA #platform 4:24 PM — 6 Jun 2014 @mjwconway

#PLATFORM 2014 SVA DESIGN RESEARCH & WRITING SUMMER INTENSIVE

US M E MO UM / MA “There will always be another job. But you have only one reputation” #dxmoma #platform Metropolis: Damage Control <http://www. metropolismag.com/Pointof-View/January-2014/ Damage-Control/> 11:33 PM — 8 Jun 2014 @pat_amorim

Maybe MoMA will get razed in karmic retribution. Let’s get that outrage started ahead of time. #freakout #DxMoMA #platform 4:55 PM — 10 Jun 2014 @kingery_kingery

MAN transFORMS #platform #DxMoMA 6:00 AM — 11 Jun 2014 @cbbsays

YORK N T STA E E F W A IR PRESERVE / DESTROY

Finally arrived at the New York State Pavilion with a cold welcome from the rain clouds #platform #pastfuture 4:43 PM — 3 Jun 2014 @nuglybird The artwork by Warhol only lasted days before being painted over in silver #platform #pastfuture #NYStatePavilion

INSIDE / OUTSIDE

The #NYStatePavilion over the decades went from grand-narrative structure to grassroots icon #platform

@dcrit National treasure… #platform #pastfuture

6:52 PM — 3 Jun 2014 @gabrieleor

Concrete and steel, the elementary syntactic blocks of the upward city, rarely get to age well together. #platform

@dcrit 1964 WF was a time machine for future technology – time for the future to give us back the past #platform #pastfuture 5:25 AM — 9 Jun 2014 @bsnaith1

@dcrit One small step forward, let’s pick up the pace. #platform #pastfuture Progress Report for the New York State Pavilion Paint Project 2014 <http://nyspproject.com/ progress_report_for_the_ new_yorkL.htm> 5:34 AM — 9 Jun 2014 @bsnaith1 @dcrit April 2014 Look what http://nyspproject.org has been able to do. #platform #pastfuture

11:46 PM — 3 Jun 2014 @gabrieleor

Passengers ascend from bedrock to a perch hovering above the ground—escalator procession at Court Street Station #platform #pastfuture 5:20 AM — 4 Jun 2014 @lawolke Theaterama today #platform #pastfuture

9:37 AM — 7 Jun 2014 @bsnaith1

9:39 AM — 7 Jun 2014 @bsnaith1 @dcrit “Outdoor rooms are just as important as indoor rooms.” #platform #pastfuture 10 Forgotten Lessons of Mid-Century Modern Design <http://blog. buildllc.com/2011/09/10forgotten-lessons-of-midcentury-modern-design/> 5:56 AM — 9 Jun 2014 @bsnaith1 The pavilion’s exoskeleton’s program: “An unengaged free space as an example of the greatness of New York” #platform AD Classics: New York State Pavilion / Philip Johnson <http://www. archdaily.com/492148/ ad-classics-new-yorkstate-pavillion-phillipjohnson/> 1:08 PM — 9 Jun 2014 @gabrieleor

Queens Museum closed: we can’t reenact Godzilla’s carnage #pastfuture #platform

6:01 AM — 9 Jun 2014 @bsnaith1 5:56 AM — 4 Jun 2014 @lawolke @dcrit Philip Johnson’s Tent of tomorrow. Tent of ruins? #platform #pastfuture Help save the Pavilion. <http://blog.dwr.com/ designnotes/ 2014/04/ help-save-the-pavilion. html> 9:27 AM — 7 Jun 2014 @bsnaith1 @dcrit Estelle Cooper, John Piro, Mitch Silverstein: local heroes :) #platform #pastfuture NY Daily News: Now a landmark, World’s Fair Pavilion gets preservation plan and paint <http:// www.nydailynews. com/new-york /queens/ landmark-world-fairpavilion-preservationplan-paintarticle-1.414172> 9:28 AM — 7 Jun 2014 @bsnaith1

For #platform to the depths of Queens to visit the New York State pavilion built for the 1964 World’s Fair. The future seen from the past.

4:58 PM — 3 Jun 2014 @gabrieleor

@mgnellis Wow. I’m getting a sense of nostalgia for a place I’ve never really known.

Is there a word for that? @reginapuma @joshua_bradwell 11:58 AM — 4 Jun 2014 @lawolke

The monumental globe the 1964 Expo left behind had plenty of satellite orbits to be futureproof #platform #pastfuture

@mgnellis @loudpaper @reginapuma @joshua_bradwell why, yes! The Portuguese call it “saudade!”

Wikipedia: Saudade <http://en.wikipedia. org/wiki/Saudade> 5:25 PM — 4 Jun 2014 @lawolke

5:45 PM — 3 Jun 2014 @gabrieleor

.@lawolke @mgnellis @loudpaper @reginapuma saudade... what a beautiful notion! #domino #platform 5:30 PM — 4 Jun 2014 @joshua_bradwell

From 7 line, Queens drifts by: condos ogling Manhattan > dense bricolage fades > sturdy saltboxes with gap-tooth lots #platform #pastfuture 5:29 AM — 4 Jun 2014 @lawolke

@mgnellis @joshua_bradwell @loudpaper @reginapuma my Portuguese friend says = yearning for the myth of former greatness—even more tragic!

8:19 PM — 4 Jun 2014 @lawolke

5:43 AM — 9 Jun 2014 @bsnaith1

@dcrit A visually diverse built environment, what’s not to like? Who wants same old? #platform #pastfuture

11:37 PM — 3 Jun 2014 @gabrieleor

REWIND / FAST-FORWARD

Love #nystatepavilion?

Support @mSilvaFilm @NysPavilionFilm “Modern Ruin” doc & see trailer #platform #pastfuture Modern Ruin <http:// vimeo.com/81913186> 7:57 AM — 9 Jun 2014 @lawolke Preservation in a finite world.

Architecture’s apogee is when it finally embraces gravity revealing itself as a construction. #platform 9:46 AM — 9 Jun 2014 @gabrieleor

What are these tributes to cultures #pastfuture?

Stadium, stadium, globe, towers, carousel: some gleam, others in ruins #platform 5:35 AM — 4 Jun 2014 @lawolke

The US 13 Most Wanted Men’s mugshots were silkscreened on the 1964 Expo NY State pavilion #platform #pastfuture

@dcrit Cultural nostalgia— those were the days that made today. #platform #pastfuture After the Fair <http:// worldsfairmovie.com/> 5:27 AM — 9 Jun 2014 @bsnaith1

Peering through the fence, what gladiators swaggered in this arena? No clues remain of victory+defeat #NYStatePavilion #pastfuture #platform 6:06 AM — 4 Jun 2014 @lawolke

@dcrit “Never depend upon institutions or government to solve any problem “ Margaret Mead #platform #pastfuture New York State Pavilion Paint Project <http:// nyspproject.org/> 5:32 AM — 9 Jun 2014 @bsnaith1

.@gabrieleor hard to believe this was the same place— where’s my time machine? #pastfuture #platform

.@bsnaith1 Agree!

Best pub projects of today=part/fully selffunded: #highline, #CentralPark, even AustinHikeBikeTrail #platform #pastfuture 6:04 AM — 9 Jun 2014 @lawolke

@gabrieleor check out the world of experimental preservation and the work of Jorge Otero-Pailos http://www.oteropailos. com 12:13 PM — 9 Jun 2014 @loudpaper

USE / ABUSE

6:29 PM — 3 Jun 2014 @gabrieleor Volleyball? Minigolf? map proposes, but skateboarders rule this land with their scooter minions #pastfuture #platform

5:52 AM — 4 Jun 2014 @lawolke

@dcrit Baltian spaceships?

This explains a lot… #platform #pastfuture Daily Mail: ‘Men in Black’ towers could be torn down: Debate rages over fate of spaceshiplike landmarks <http:// www.dailymail.co.uk / news/article-2597102/ Debate-rages-crumblingspaceship-Worlds-Fairtowers-featured-MenBlack.html> 9:31 AM — 7 Jun 2014 @bsnaith1 @dcrit Alas, the fountain is dry but our planet remains— an augury of our future? #platform #pastfuture 9:56 AM — 7 Jun 2014 @bsnaith1 Monuments that crumble down are not lost, but regained. The labour spent in harnessing the space must be released to be vital again. #platform 12:23 PM — 9 Jun 2014 @gabrieleor

P A VI Q LI EE U ON / NS .@nycparks did the math on #nystatepavilion: to stabilize it costs $43M, restore=$53M, reimagine=$72M, or $14M=destroy #platform #pastfuture 2:50 PM — 7 Jun 2014 @lawolke

I prefer wabi-sabi ruin of #nystatepavilion, but it should be safe for public access so I vote for the $53M option #platform #pastfuture 2:52 PM — 7 Jun 2014 @lawolke @dcrit Lost the suspension roof in 1974, if we wait much longer will all be lost? #platform #pastfuture

5:18 AM — 9 Jun 2014 @bsnaith1

@cbbsays @loudpaper Preservation as critical engagement with the subject. It’s a promising debate #platform GSAPP Books: Preservation is Overtaking Us <http:// books.gsapp.org/ book /preservationovertaking-us> 12:35 AM — 11 Jun 2014 @gabrieleor .@gabrieleor preservation is also a conceit, perhaps the most basic way for us to proclaim that buildings have meaning #platform #pastfuture 6:29 AM — 11 Jun 2014 @lawolke

The pavilion is not losing aura as it gets weathered.

The labour of the elements and the age add to its monumentality. #platform #pastfuture 12:28 PM — 9 Jun 2014 @gabrieleor

@lawolke Did we establish whether it’s true that the #NYSPavilion was actually “3D-scanned for posterity”? #platform #pastfuture 10:31 AM — 11 Jun 2014 @gabrieleor

6:14am — 4 Jun 2014 @lawolke

When a building is designed to have a fast lifecycle, preservation can effectively be a paradox. #platform #pastfuture University of Pennsylvania: Complexities in Conservation of a PostWar Structure: The Case of Philip Johnson’s New York State Pavilion at the 1964 –1965 World’s Fair <http://repository.upenn. edu/cgi/viewcontent.cgi? article=1059& context= hp_theses> 1:03 PM — 9 Jun 2014 @gabrieleor .@gabrieleor Yes! Aren’t worlds fairs designed 2B ephemera, constructed to feed nostalgia + humanism + optimism? #platform #pastfuture 8:26 AM — 11 Jun 2014 @lawolke

#PLATFORM 2014 SVA DESIGN RESEARCH & WRITING SUMMER INTENSIVE