ENGAGEMENT

influencer features

We leveraged our knowledge of trending hashtags and online influencers to secure features from two major Instagram accounts, @my_athens and @guide2athens. Their audiences gave us a collective reach of over 37,000 followers, helping to increase awareness of Rooftop as its own entity.

hooked app

Everyone loves a good deal, especially on delicious food and drinks. Hooked is an app for food and drink deals that does mobile branding, helps boosts sales, and has a seamless transaction. It puts up a time sensitive offer that can create a sense of urgency for the user to be “hooked” on the deal. Rooftop used Hooked for the first time by offering a grilled cheese special. Through this we had 213 deals redeemed that got people to Rooftop during a slower time.