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NEWS, ACHIEVEMENTS AND OPINIONS FROM ACROSS PREMIER

Premier and Booker dazzle at Grocer Golds

Premier named Symbol Group of the Year and Booker named Wholesaler of the Year at Grocer Gold Awards.

TOP MARKS: Martyn Parkinson accepts the Symbol Group of the Year award. GOLD STANDARD: Andrew Yaxley with the Wholesaler of the Year award.

Premier was named Symbol Group of the Year at the recent prestigious Grocer Gold Awards on a hugely successful night as Booker also claimed the coveted Wholesaler of the Year award.

Held at London’s Guildhall on 14 June, the Awards are the most prestigious in the industry and the high profi le successes refl ect how well both Premier and Booker have responded to the unique challenges of the last year.

The Judging panel were particularly impressed with Premier’s new ‘Latest Thinking’ store format which was fi rst revealed at the 1,750 sq ft Premier Singh’s Teynham Road store in Sheffi eld where sales have since doubled to £70k since the refi t.

The panel was also wowed by Premier’s more compressed version of the format for small stores which was initially trailed at Steve and Jassy Singh Dhinsa’s 600 sq ft Premier VG Store store in Wheatley Hill near Durham.

Martyn Parkinson, Sales Director – Retail, said: “The Grocer Golds are the most coveted Awards in our industry so to win the prestigious Symbol Group of the Year Award is a truly phenomenal achievement. I would like to off er a massive thank you and well done to every Premier retailer for their eff orts and achievements over the last year.

“This recognition from a panel of industry experts really does celebrate the hard work and dedication of Premier retailers and their commitment to serving their shoppers day in, day out and our relentless focus on shopper satisfaction.”

INBRIEF

JUBILEE BOOST FOR RETAILERS

The recent Queen’s Platinum Jubilee weekend gave the majority of independent stores a boost in footfall, says the British Retail Consortium.

Despite the inconsistent weather across the country, footfall increased by a solid 6.9% on average for the weekend compared with the May average.

Footfall for the whole week of the Platinum Jubilee was up by 17.1% against for the previous four weeks.

The best performing day of all during the long weekend was the fi rst day of the public holiday, the Thursday, with footfall up a whopping 45.6% against the May average as shoppers prepared for the weekend of celebrations that lay ahead.

TALKING TACTICS

What are you doing in-store to stand out in your local market? Share it with us and your Premier retailer colleagues at talkingshop@booker.co.uk