February, 2019
The TAPPA Tribune is the monthly magazine of the Tampa Area Professional Photographers Association
Contents Who’s an A?
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How to get published - and get paid for it
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This Month’s Program
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Print of the Month Electronic Imaging
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Print of the Month Commercial 18 Print of the Month Unclassified 20 Upcoming Events
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Print of the Month Rules
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ADVERTISE 24 Be a Part of Something Great
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Board of Directors
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On the cover: Photo by Scott Morrison Visit TAPPA on FaceBook
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TAPPA Tribune Photo: Ginny Otto
Sales
photo: Adobe Stock
Who’s an A? By Chuck Vosburgh
I recommend dividing your database into categories to help you stay on top of the various stages of relationships with the right message at the right time. Active and Engage are selfexplanatory but most people struggle with who is an A, B and C. Here’s my criteria: our biggest fans. They are your evangelists A Yand are always advocating for you. This will be a short list and these people are VIPs and need to hear from you personally at least 24 times a year.
B
The people who will send you business if you ask them. Ideally this list is around but not more than 100 people. These people are important and should be hearing from you personally at least 12 times a year.
people you’ve met who may become C The clients or referrers someday. These people should be contacted a minimum of 12 times a year. hese people should be deleted. Your D Tdatabase should be about quality, not quantity. How you stay in touch should be varied and personalized. Never, ever send your As bulk email and if you send your Bs bulk email it should be very targeted and as personalized as possible. This will take time, but your database is gold! Chuck Vosburgh has more than 30 years of experience as a commercial photographer and author of How to Sell Photography Without Becoming a Salesman. Learn more at http://vosburghphoto.com Chuck can be reached at Chuck@ChuckVosburgh.com or 727.743.1740
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This Month’s Program
How to get published - and get paid for it Rinat Halon Meeting Details Tuesday, February 12, 2019 Social and Networking 6:00-6:15 Print of the Month entries must be in by:
6:15
Announcements
6:15-6:30
Meeting and Awards
6:30-7:00
International photographer Rinat Halon will be sharing the stories behind the photos for magazine editorial, lifestyle and fashion she photographed worldwide in the past 20 years. From a photo article about the Ohio State Buckeyes for the Israeli National Geographic, to photographing hair style fashion in the basement of the Kremlin in Moscow - and all the magazine covers in between. Want to know how to get published - and get paid for it? This is for you. Giveaways and door prizes from Rinat’s sponsor, Miller’s Lab.
Program 7:00-9:00
$20 RSVP at: http://tappa.org/r-s-v-p-meeting/ TAPPA Meets on the 2nd Tuesday 6pm at: Bryan Glazer Family JCC 522 N Howard Ave. Tampa, FL 33606
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info@tappa.org Tel: 727-577-5172 TAPPA Tribune
NEW MEETING PLACE!
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Print of the Month - Portrait Second place: Michael Landes
Print of the Month - Electronic Imaging First place: Ginny Otto
Print of the Month - Electronic Imaging Third place: Katherine DeYoung
Print of the Month - Commercial First place: Scott Morrison
Print of the Month - Commercial Third place: Michael Landes
Print of the Month - Unclassified First place: Michael Landes
Print of the Month - Unclassified Third place: Scott Morrison
Upcoming Events
Print of the Month Rules - Prints are to be mounted.
February 10
FPP Spring Seminar Dan Saelinger - Thinking Conceptually FPPonline.org
February 12
Rinat Halon Neal Get published, and get paid for it!�
March 12
Print Salon Competition April 9
Rose Rosen Professional Model and Talent Casting
June 11
Chris Chandler Underwater Portrait Photography
More information on all of these events and more can be found in this newsletter and at TAPPA.org
- Size: 8x10. - Electronic Imaging size can be two 8x10 taped together on the back and spread open for viewing. - Three entries per member each month. - There must be at least three entries in a category for that category to be included in the monthly competition. - All entries MUST have your name and the category you wish to enter on the back of the print. - Prints must be turned in before 6:25 pm. Prints received after 6:25 will not be accepted!
Winners: - Please send your winning files to POM@TAPPA.org for the newsletter as soon as possible. Deadline for publication is one week after the meeting. - Name your files by your last name-place-category. For example: Smith-1st-Portrait.jpg - Resolution 1500 pixels on the longest side or greater is acceptable. JPEG format is preferable.
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TAPPA Tribune
The TAPPA Tribune is published monthly for the membership of the Tampa Area Professional Photographers Association. Its purpose is to share knowledge and insight with the photographic industry. The deadline for submission of articles and ad changes is the 15th of the month. Permission is hereby granted to reprint the contents of this newsletter, provided the authors and The TAPPA Tribune are recognized as the source. The ideas and views expressed do not necessarily reflect the policies of the Tampa Area Professional Photographers Association; they are solely those of the author.
Editor: Chuck Vosburgh 300 62nd Street North St. Petersburg, FL 33710 Chuck@ChuckVosburgh.com 727.743.1740
Advertising: To advertise in the TAPPA Tribune, please contact the editor for rates and distribution information.
Meetings: TAPPA monthly meetings take place the second Tuesday of the month at:
LOCATION Holiday Inn 700 N Westshore Blvd Tampa, FL 33609 Networking Meeting
6:00 pm 6:30 pm
Register online at TAPPA.org
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TAPPA Tribune
ADVERTISE In the TAPPA Tribune For information and rates, contact Chuck Vosburgh at Chuck@ChuckVosburgh.com or call 727.743.1740
Visit us on the web at TAPPA.org
Be a Part of Something Great Being a part of TAPPA has many benefits both professionally and personally. Your annual dues helps TAPPA provide nationallevel educational programs every month, a great place to meet and many other educational and social opportunities throughout the year.
Membership Classification PROFESSIONAL MEMBER: (Voting) An individual that is a Florida resident. An individual who owns a legally established business engaged in selling photographic goods or services to the public. An individual who is employed by a legally established photographic business. May vote, hold office, use the TAPPA logo, and enter print competition. A valid Sales Tax Number and Occupational License are required. Annual dues are $75 plus a new member registration fee of $10. ASSOCIATE MEMBER: For additional members from the same firm or studio already represented by a PROFESSIONAL MEMBER. They may not vote, hold office, or display the TAPPA logo, but may enter print competitions. The PROFESSIONAL MEMBER’S Sales Tax Number and Occupational License are required. Annual dues are $65 plus a new member registration fee of $10.
MEMBER: For enthusiasts, hobbyists, non-professionals, and newcomers to the profession, who are not associated with any PROFESSIONAL or LIFE MEMBER and may just be getting started in the profession. They may not vote, hold office, or display the TAPPA logo, but may enter print competitions. No Sales Tax or Occupational License are required. Annual dues are $65 plus a new member registration fee of $10. STUDENT: An individual that is currently enrolled in photography related courses in the State of Florida and can provide authentic student identification. May not vote, hold office, or use the TAPPA logo, but may enter print competitions. Annual dues are $35 plus a new member registration fee of $10. SPOUSE: An individual not engaged in photography whose spouse is a TAPPA member. May not vote, hold office, use the TAPPA logo or enter print competitions. Annual dues are $25 plus a new member registration fee of $10. Questions? You can always email our Membership Director.
A membership application is on the next page or go to TAPPA.org
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Tampa Area Professional Photographer’s Association Membership Application Your Name ____________________________________________
Code of Ethics
Business Name _________________________________________
1. I will endeavor to enhance and ennoble the status of the photographic profession by maintaining a dignity of manner in my behavior, in the presentation of my photography and photographic services, in the appearance of my studio or place of business and in all other forms of public contact.
Business Address _______________________________________ City _______________________ State _____ Zip _____________ Business Phone ________________________________________ Cell ____________________ Home Ph ______________________ Email Address __________________________________________ Web Address ___________________________________________ Photographic Degrees ____________________________________ ______________________________________________________ FPP Member? Yes / No If yes, membership number: __________ PPA Member? Yes / No If yes, membership number: __________
TAPPA Membership Classification (check one) ______ PROFESSIONAL: (Voting) An individual (Florida resident) who owns a legally established business engaged in selling photographic goods or services to the public, OR, an individual who is employed by a legally established photographic business. May vote, hold office, use the TAPPA logo, and enter print competition.
Annual dues are $99
______ASSOCIATE: For additional members from the same firm or studio already represented by an ACTIVE TAPPA Professional member. They may not vote, hold office but may use the TAPPA logo and enter print competitions.
2. I will observe the highest standard of honesty in all my transactions, avoiding the use of false titles, confusing or inaccurate technical terms or descriptions and misleading terms or claims. 3. I will at all times endeavor to produce only those types of photographs and photographic services that will enhance the prestige of the profession, to apply my best efforts on behalf of the public, and to play my part in raising the general standard of photographic craftsmanship. 4. I will show a friendly spirit of cooperation with my fellow professional photographers and assist them whenever possible should they be in trouble or difficulty. 5. I will assist and give of my knowledge to the members of my profession, and will encourage them individually and collectively, so that the quality of photography may constantly be raised to higher standards. 6. In all matters relating to the interpretation of this code I will recognize the authority of the Tampa Area Professional Photographers Association, Inc., and agree to hold harmless the Board of Directors in any decision made on behalf of the organization. I have read the above Code of Ethics and agree to abide by it, evidenced by my signature in ink this ___________ day of _______________ 20_____. Any member of the Tampa Area Professional Photographers Association, may be reprimanded, suspended, or expelled by the Board of Directors for a violation of the Code of Ethics, or the Bylaws.
Annual dues are $85
______ STUDENT: An individual that is currently enrolled in photography related courses in the State of Florida and can provide authentic student identification. May not vote, hold office but may use the TAPPA logo and enter print competitions
Signature
______ SPOUSE: An individual not engaged in photography whose spouse is a TAPPA member. May not vote, hold office or enter print competitions.
Please make checks payable to TAPPA Or pay online at www.tappa.org
Annual dues are $45
Annual dues are $25
This application must be completed in full with proper fees, prior to being considered for membership.
Benjamin Todd 813.431.2873 bwtodd75@gmail.com Chuck Vosburgh 727.743.1740 Chuck@ChuckVosburgh.com Lee Burgess 727.724.1022 lee2810@verizon.net Rob Moorman 727.527.1237 cameradude1@earthlink.net Randy Van Duinen 727.577.5172 randy@rvdphotography.com Karen Barnett 727.267.8296 oakcrestproductions@tampabay.rr.com Susan Black 813.230.6472 suzi@suzibee.com Carol Walker 727.5775626 carol@thomasbruce.com Robert Sargent 813.930.7390 robert@sargentphotography.com Michael Landes 863.512.2637 landesmr@yahoo.com Ginny Otto 715.252.3195 ottophotography@icloud.com Booray Perry 813.728.7110 booray@boorayperry.com CJ Moment 813.244.6716 cj@annointedproductions.com
Social Media
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Audio/Visual
InDesign
Wedding & Socail Function
Image Competition
Portrait
Photosho/Lightroom
High School Seniors
Graphics & Design
Sports & Events
Commercial
Business
TAPPA Advisors
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Board of Directors
2018 Officers President
Brad Hall
727 577-5172
Randy@RVDphotography.com
Vice President
Karen Barnett
727 386-9610
oakcrestproductions@tampabay.rr.com
Secretary
Lee Burgess
727 267-8296
Lee@LeeBurgessPhoto.com
Treasurer
Patricia McFarlane
Past President
Randy Van Duinen
Directors
Chris Chandler
Trishmacmacphoto@yahoo.com 813 431-2873
Randy@RVDphotography.com
Jessica Hall
(727) 423-3146
Jessica@HotLavaStudios.com
Glenn Nielson
(813) 540-4200
Glenn@PicsInTheGlenn.com
FPP Delegate
Lee Burgess
727 724-1022
Lee@LeeBurgessPhoto.com
Membership
Patricia MacFarlane
Program
Brad Hall
727 386-9610
Brad@HotLavaStudios.com
Salon
Michael Landes
863 512-2637
LandesMr@yahoo.com
Door Prize
Glenn Nielsen
813 540-4200
Glenn@PicsInTheGlenn.com
Scholarship
Kathryn DeYoung
Past President
Committees Trishmacmacphoto@yahoo.com
kathryndeyoung316@yahoo.com
Audio Visual Newsletter Editor
Chuck Vosburgh
727 743-1740
Chuck@ChuckVosburgh.com
Social Media Photographer
Warren Fuss
tuna.fuss@gmail.com
Web Master
Kevin Newsome
813 968-2810
Kevin@NewsomesStudio.com
Hospitality
Rob Moorman
(727) 423-3146
cameradude1@gmail.com