September, 2019
The TAPPA Tribune is the monthly magazine of the Tampa Area Professional Photographers Association
Contents It’s time for some tough love
3
Sales 3 Competition 4 Turning your art into money and marketing
4
Linda Long
4
This Month’s Program
4
RSVP 4 Photos from the meeting
22
Upcoming Events
24
Print of the Month Rules
24
ADVERTISE 26 Be a Part of Something Great
27
Board of Directors
30
On the cover: Photo by Scott Morrison Visit TAPPA on FaceBook
2
TAPPA Tribune
Photo: Jennifer McCants
Sales
How to Handle Referrals
Referrals are like gold! When someone thinks enough of you to refer you to someone, they’ve already paved the way for a successful sale. Here’s how to make sure you get more referrals:
Chuck Vosburgh has more than 30 years of experience as a commercial photographer and author of How to Sell Photography Without Sounding Like a Salesman. Learn more at http://vosburghphoto.com Chuck can be reached at Chuck@ChuckVosburgh.com or 727.743.1740
• Always ask “do you know anyone who needs my help”. Put it in your own words, but always remember to ask for referrals. • When you get a referral, respond right away. • Contact the referrer and thank them for the referral. • Send at least a hand written card and a gift if you can. Do this right away. Do not make it contingent on a sale. Any referral is a good one! • Keep your referer in the loop. Let them know you’re going to see the referral, what the outcome was. People want to help when they feel like they are involved. • Be grateful! When someone makes a referral, they are putting their reputation on the line for you and trusting you to make someone happy.
FREE Course: Answers to Common Objections for Photographers http://sellingphotographyiseasy.com/
TAPPA Tribune
3
This Month’s Program
Competition Turning your art into money and marketing Linda Long
Competition is more than simply selecting
Meeting Details
and entering your best photographs. It is a journey which challenges makers to push the
Tuesday, September 10, 2019 Social and Networking 6:00-6:15 Print of the Month entries must be in by:
6:15
Announcements
6:15-6:30
Meeting and Awards Â
6:30-7:00
Program 7:00-9:00
$20 RSVP at: http://tappa.org/r-s-v-p-meeting/ TAPPA Meets on the 2nd Tuesday 6pm at: Bryan Glazer Family JCC 522 N Howard Ave. Tampa, FL 33606 info@tappa.org Tel: 727-577-5172
RSVP
4
TAPPA Tribune
NEW MEETING PLACE!
limits of their skills and it forces them to grow and change, becoming better photographers through the process. While competition is widely regarded as the best way to learn and grow, it is rarely seen as a money making endeavor. Join Linda as she shows you how to turn competition work into a viable component of your business-from bringing in new clients, gaining respect from the community, garnering greater client loyalty and even how you can get clients to pay you to photograph for competition!
Linda Long Bio M. Photog. Cr., CPP, FDPE, FSA, FED
Fifteen years ago Linda started a photography business on a whim. Her hobby quickly grew into a full time endeavor and has grown into the premier Tallahassee portrait and wedding studio. Linda is the FPP Competition Manager and an IPC juror in training. She has earned: 2017 FPP Photographer of the Year, The Becker Award, five time Florida Top Ten Photographer, six time Tallahassee Photographer of the Year, and lots of other accolades for her work. www.LongsPhotography.com www.Facebook.com/LongsPhoto
TAPPA Tribune
5
6
TAPPA Tribune
photo: Linda Long TAPPA Tribune 7
8
TAPPA Tribune
photo: Linda Long
TAPPA photo: TribuneLinda 9 Long
10
TAPPA Tribune
photo: Linda Long
photo:Tribune Linda Long TAPPA 11
12
TAPPA Tribune
photo: Linda Long
Next Month’s Program
Amanda Hunter Making Money While You Sleep
A few years into her career, Amanda
Meeting Details
stumbled into selling stock images. She realized that she had taken tons of images
Tuesday, October 8, 2019
that were just sitting on her hard drive
Social and Networking 6:00-6:15
that could be making her extra money. I
Print of the Month entries must be in by:
bet you do too! In her program, Making 6:15
Announcements
6:15-6:30
Meeting and Awards
6:30-7:00
Money While You Sleep, Amanda will walk you through the differences between a
Program 7:00-9:00
few of the most popular stock websites,
$20 RSVP at:
what sells, and what you can expect once
http://tappa.org/r-s-v-p-meeting/
you start putting your images out there.
TAPPA Meets on the 2nd Tuesday 6pm at:
It’s never too soon to start making money
Bryan Glazer Family JCC 522 N Howard Ave. Tampa, FL 33606
NEW MEETING PLACE!
while you sleep!
info@tappa.org Tel: 727-577-5172
RSVP TAPPA Tribune
13
Print of the Month - Portrait First place: Michael Landes
Print of the Month - Portrait Second place: Michael Landes
Print of the Month - Electronic Imaging Third place: Scott Morrison
Print of the Month - Unclassified First place: Michael Landes
Tampa Area Photographers Association Gala & Awards Banquet Sunday, December 8, 2019 at 6 PM – 10:30 PM Feather Sound Golf and Country Club
Get Tickets
18
TAPPA Tribune
Photos from the meeting
Photos: Scott Morrison
20
TAPPA Tribune
TAPPA Tribune
21
Upcoming Events
Print of the Month Rules - Prints are to be mounted.
September 10
TAPPA Meeting Linda Long
Competition - turning your art into money and marketing 6pm, Bryan Glazer Family JCC, 522 N Howard Ave, Tampa
September 17
TAPPA Social at The Getaway 6pm, 13090 Gandy Blvd N, St Pete
September 27-29
Focus Convention
More info: FPPonline.org
October 8
TAPPA Meeting Amanda Hunter
Making Money While You Sleep 6pm, Bryan Glazer Family JCC, 522 N Howard Ave, Tampa
October 19
TAPPA Social at Seminole Lanes
Galactic Bowling, 8668 Park Blvd N, Seminole
October 25
Drone Workshop
Location to be announced
November 12
TAPPA Meeting
6pm, Bryan Glazer Family JCC, 522 N Howard Ave, Tampa
November 19
TAPPA Social at 81Bay Brewing Company 6pm, 4465 W Gandy Blvd, Tampa
More information on all of these events and more can be found in this newsletter and at TAPPA.org
22
TAPPA Tribune
- Size: 8x10. - Electronic Imaging size can be two 8x10 taped together on the back and spread open for viewing. - Three entries per member each month. - There must be at least three entries in a category for that category to be included in the monthly competition. - All entries MUST have your name and the category you wish to enter on the back of the print. - Prints must be turned in before 6:25 pm. Prints received after 6:25 will not be accepted!
Winners: - Please send your winning files to Chuck@ChuckVosburgh.com for the newsletter as soon as possible. Deadline for publication is one week after the meeting. - Name your files by your last name-place-category. For example: Smith-1st-Portrait.jpg - Resolution 1500 pixels on the longest side or greater is acceptable. JPEG format is preferable.
The TAPPA Tribune is published monthly for the membership of the Tampa Area Professional Photographers Association. Its purpose is to share knowledge and insight with the photographic industry. The deadline for submission of articles and ad changes is the 15th of the month. Permission is hereby granted to reprint the contents of this newsletter, provided the authors and The TAPPA Tribune are recognized as the source. The ideas and views expressed do not necessarily reflect the policies of the Tampa Area Professional Photographers Association; they are solely those of the authors and editor.
Editor: Chuck Vosburgh 300 62nd Street North St. Petersburg, FL 33710 Chuck@ChuckVosburgh.com 727.743.1740
Advertising: To advertise in the TAPPA Tribune, please contact the editor for rates and distribution information.
Meetings: TAPPA monthly meetings take place the second Tuesday of the month at:
LOCATION Holiday Inn 700 N Westshore Blvd Tampa, FL 33609 Networking Meeting
ADVERTISE In the TAPPA Tribune For information and rates, contact Chuck Vosburgh at Chuck@ChuckVosburgh.com or call 727.743.1740
Visit us on the web at TAPPA.org
6:00 pm 6:30 pm
Register online at TAPPA.org
TAPPA Tribune
23
Be a Part of Something Great Being a part of TAPPA has many benefits both professionally and personally. Your annual dues helps TAPPA provide nationallevel educational programs every month, a great place to meet and many other educational and social opportunities throughout the year.
Membership Classification PROFESSIONAL MEMBER: (Voting) An individual that is a Florida resident. An individual who owns a legally established business engaged in selling photographic goods or services to the public. An individual who is employed by a legally established photographic business. May vote, hold office, use the TAPPA logo, and enter print competition. A valid Sales Tax Number and Occupational License are required. Annual dues are $75 plus a new member registration fee of $10. ASSOCIATE MEMBER: For additional members from the same firm or studio already represented by a PROFESSIONAL MEMBER. They may not vote, hold office, or display the TAPPA logo, but may enter print competitions. The PROFESSIONAL MEMBER’S Sales Tax Number and Occupational License are required. Annual dues are $65 plus a new member registration fee of $10.
24
TAPPA Tribune
MEMBER: For enthusiasts, hobbyists, non-professionals, and newcomers to the profession, who are not associated with any PROFESSIONAL or LIFE MEMBER and may just be getting started in the profession. They may not vote, hold office, or display the TAPPA logo, but may enter print competitions. No Sales Tax or Occupational License are required. Annual dues are $65 plus a new member registration fee of $10. STUDENT: An individual that is currently enrolled in photography related courses in the State of Florida and can provide authentic student identification. May not vote, hold office, or use the TAPPA logo, but may enter print competitions. Annual dues are $35 plus a new member registration fee of $10. SPOUSE: An individual not engaged in photography whose spouse is a TAPPA member. May not vote, hold office, use the TAPPA logo or enter print competitions. Annual dues are $25 plus a new member registration fee of $10. Questions? You can always email our Membership Director.
A membership application is on the next page or go to TAPPA.org
Tampa Area Professional Photographer’s Association Membership Application Your Name ____________________________________________
Code of Ethics
Business Name _________________________________________
1. I will endeavor to enhance and ennoble the status of the photographic profession by maintaining a dignity of manner in my behavior, in the presentation of my photography and photographic services, in the appearance of my studio or place of business and in all other forms of public contact.
Business Address _______________________________________ City _______________________ State _____ Zip _____________ Business Phone ________________________________________ Cell ____________________ Home Ph ______________________ Email Address __________________________________________ Web Address ___________________________________________ Photographic Degrees ____________________________________ ______________________________________________________ FPP Member? Yes / No If yes, membership number: __________ PPA Member? Yes / No If yes, membership number: __________
TAPPA Membership Classification (check one) ______ PROFESSIONAL: (Voting) An individual (Florida resident) who owns a legally established business engaged in selling photographic goods or services to the public, OR, an individual who is employed by a legally established photographic business. May vote, hold office, use the TAPPA logo, and enter print competition.
Annual dues are $99
______ASSOCIATE: For additional members from the same firm or studio already represented by an ACTIVE TAPPA Professional member. They may not vote, hold office but may use the TAPPA logo and enter print competitions.
2. I will observe the highest standard of honesty in all my transactions, avoiding the use of false titles, confusing or inaccurate technical terms or descriptions and misleading terms or claims. 3. I will at all times endeavor to produce only those types of photographs and photographic services that will enhance the prestige of the profession, to apply my best efforts on behalf of the public, and to play my part in raising the general standard of photographic craftsmanship. 4. I will show a friendly spirit of cooperation with my fellow professional photographers and assist them whenever possible should they be in trouble or difficulty. 5. I will assist and give of my knowledge to the members of my profession, and will encourage them individually and collectively, so that the quality of photography may constantly be raised to higher standards. 6. In all matters relating to the interpretation of this code I will recognize the authority of the Tampa Area Professional Photographers Association, Inc., and agree to hold harmless the Board of Directors in any decision made on behalf of the organization. I have read the above Code of Ethics and agree to abide by it, evidenced by my signature in ink this ___________ day of _______________ 20_____. Any member of the Tampa Area Professional Photographers Association, may be reprimanded, suspended, or expelled by the Board of Directors for a violation of the Code of Ethics, or the Bylaws.
Annual dues are $85
______ STUDENT: An individual that is currently enrolled in photography related courses in the State of Florida and can provide authentic student identification. May not vote, hold office but may use the TAPPA logo and enter print competitions
Signature
______ SPOUSE: An individual not engaged in photography whose spouse is a TAPPA member. May not vote, hold office or enter print competitions.
Please make checks payable to TAPPA Or pay online at www.tappa.org
Annual dues are $45
Annual dues are $25
This application must be completed in full with proper fees, prior to being considered for membership.
Benjamin Todd 813.431.2873 bwtodd75@gmail.com Chuck Vosburgh 727.743.1740 Chuck@ChuckVosburgh.com Lee Burgess 727.724.1022 lee2810@verizon.net Rob Moorman 727.527.1237 cameradude1@earthlink.net Randy Van Duinen 727.577.5172 randy@rvdphotography.com Karen Barnett 727.267.8296 oakcrestproductions@tampabay.rr.com Susan Black 813.230.6472 suzi@suzibee.com Carol Walker 727.5775626 carol@thomasbruce.com Robert Sargent 813.930.7390 robert@sargentphotography.com Michael Landes 863.512.2637 landesmr@yahoo.com Ginny Otto 715.252.3195 ottophotography@icloud.com Booray Perry 813.728.7110 booray@boorayperry.com CJ Moment 813.244.6716 cj@annointedproductions.com
Social Media
• •• • • • • • • • • • • • •• • • • • •• • ••
Audio/Visual
InDesign
Wedding & Socail Function
Image Competition
Portrait
Photosho/Lightroom
High School Seniors
Graphics & Design
Sports & Events
Commercial
Business
TAPPA Advisors
•
•
Board of Directors
2019 Officers President
Brad Hall
727 577-5172
Randy@RVDphotography.com
Vice President
Karen Barnett
727 386-9610
oakcrestproductions@tampabay.rr.com
Secretary
Lee Burgess
727 267-8296
Lee@LeeBurgessPhoto.com
Treasurer
Patricia McFarlane
Past President
Randy Van Duinen
Directors
Chris Chandler
Trishmacmacphoto@yahoo.com 813 431-2873
Randy@RVDphotography.com
Jessica Hall
(727) 423-3146
Jessica@HotLavaStudios.com
Glenn Nielson
(813) 540-4200
Glenn@PicsInTheGlenn.com
FPP Delegate
Lee Burgess
727 724-1022
Lee@LeeBurgessPhoto.com
Membership
Patricia MacFarlane
Program
Brad Hall
727 386-9610
Brad@HotLavaStudios.com
Salon
Michael Landes
863 512-2637
LandesMr@yahoo.com
Door Prize
Glenn Nielsen
813 540-4200
Glenn@PicsInTheGlenn.com
Scholarship
Kathryn DeYoung
Past President
Committees Trishmacmacphoto@yahoo.com
kathryndeyoung316@yahoo.com
Audio Visual Newsletter Editor
Chuck Vosburgh
727 743-1740
Chuck@ChuckVosburgh.com
Photographer
Scott Morrison
727-793-8666
scomopho@mac.com
Web Master
Kevin Newsome
813 968-2810
Kevin@NewsomesStudio.com
Hospitality
Rob Moorman
(727) 423-3146
cameradude1@gmail.com
Social Media