Inn La Notte Process Book

Page 1

“INN LA NOTTE” Inspired By

TARA YADAV CAMILA PASSIANI TORI BRESLIN JULIANNA TONEY LAQUANIUS CUTNER OSCAR BETANCUR

DIGITAL PRESENTATION TECHNIQUES


CONTENTS 1. BRAND RESEARCH

6. CONTACT INFO

2. THE TALE

7. PRE-PRODUCTION

3. KEY WORKDS

8. SHOT LIST

4. INSPIRATION

9. POST- PRODUCTION

5. LOCATION

10. THE FILM


BRAND RESEARCH


A LUXURY E-COMMERCE RETAILER THAT GIVES CONSUMERS THE ABILITY TO SHOP DIRECTLY FROM DESIGNERS’ COMPLETE RUNWAY COLLECTIONS AND PROVIDES BESPOKE ACCESS, BRAND DISCOVERY, AND UNPARALLELED CURATION.


HEADQUARTERS NEW YORK

CO FOUNDER LAUREN SANTO DOMINGO

INSTAGRAM FOLLOWERS 1.4 MILLION

PRODUCTS WOMEN AND MEN DESIGNER CLOTHES, ACCESORIES AND FRAGRANCES

UNIQUE SELLING POINT (USP) INVITES CLIENTS TO PREORDER AN ARRAY OF HIGH-END DESIGNERS LOOKS STRAIGHT OFF THE RUNWAY


PLOT LINE IN THIS LOOKBOOK FOR MODA OPERANDI, A GIRL CHECKS INTO AN INN. SHE SENSES A STRANGE AURA AS SOON AS SHE WALKS IN AND IS VERY CURIOUS. WHILE WALKING DOWN THE CORRIDORS, SHE SEES A COUPLE OF DOORS OPEN AND LOOKS INSIDE. EACH ROOM SEEMS TO HAVE A STORY OF ITS OWN. SHOWING DIFFERENT EMOTIONS.


THE TALE


It was an eerie night When she decided to check into inn La Notte The sky was dark and the night was still As she decided to walk in and get a thrill

No one around, not a sound to be heard Not a laugh, not a creak, not even a word

The clock struck 12 As she decided to try her luck and look around Alas, the sights she found!



KEY WORDS


PE·CU·LIAR E·VOC·A·TIVE E·LU·SIVE SUS·PENSE·FUL SEN·SUAL



INSPIRATION


ROOM 1

“DO NOT DISTURB”


“DO NOT DISTURB” Mood/Inspiration


“DO NOT DISTURB” Makeup/Hair Inspiration


“DO NOT DISTURB” Photography/Lighting Inspiration


ROOM 2

“LOVERS AND DRIFTERS”


“LOVERS AND DRIFTERS” Mood/Inspiration


“LOVERS AND DRIFTERS” Makeup/Hair Inspiration


“LOVERS AND DRIFTERS” Photography/Lighting Inspiration


ROOM 3

“THE LAST TEA”


“THE LAST TEA” Mood/Inspiration


“THE LAST TEA” Makeup/Hair Inspiration


“THE LAST TEA” Photography/Lighting Inspiration


LOCATION


SCOUTING


FINAL LOCATION

410 E Liberty Street, Savannah GA 31401



PRODUCTION ROLES


CREATIVE DIRECTOR: Tara Yadav FASHION EDITORIAL DIRECTOR: Camila Passiani FASHION PRODUCER: Julianna Toney FASHION STYLIST: Laquanius Cutner FASHION PRODUCTION DESIGNER: Tori Breslin PHOTOGRAPHER: Nick Johnson/IshaanMhalgi VIDEOGRAPHER: Ishaan Mhalgi VIDEO DIRECTOR: Raphael Buhay/Tara Yadav GAFFERS: Jake Bowne/Josh Kulsucky ASSISTANT DIRECTOR: Jamaicah Moore MAKEUP/HAIR: Idalis Castello Alexis Broom Julianna Toney FASHION DESIGN COLLABORATION: Nishika Bhagat FIBERS COLLABORATION: Sana Bhatia GARMENT SOURCERS: Wholelottalove, House of Strut



PRE-PRODUCTION


SCHEDULE RESEARCH STORY MOODBOARD ART DIRECTION PHOTOGRAPHER TALENTS LOCATION PROPS EQUIPMENT SHOOT

CONTACT SHEETS

EDITING PROCESS BOOK DUE DATE

13

14

15

16

17

18

19

20

21

22

23

24

25

26

27


STYLE GUIDE


STORY BOARD


PART 1


PART 2


SHOT LIST




CALL SHEET




TALENTS


Cristina LondoĂąo

Kamilla Murtazina

Camila Passiani

Bethany Collins

Madison Rachelle

Taylor Mew

Madison Wallace

Marie Plaissay


Reed Watkins

David Aguilera

Claudio Nunes

Fernando Rabell


PHOTOGRAPHER

Nick Johnson

PRODUCER

VIDEOGRAPHER

GAFFER

Raphael Buhay

Ishaan Mhalgi

Jake Bowne


RELEASE FORMS




PROPS


BUDGET


STYLING


ROOM 1


ROOM 2


ROOM 3


ACCESSORIES



MAKEUP


ROOM 1


ROOM 2


ROOM 3


LAYOUT SKETCHES


SOFTWARE USED PHOTO 路 SHOP IN 路 DESIGN ILLUS 路 TRATOR BLU路RB


EQUIPMENT 路 SONY A7iii 路 ARRI 150W 路2X MOLE RICHARDSON TWEENIES SOLAR SPOT 650W

路SOME NICE TALENTED PEOPLE


POST-PRODUCTION


CONTACT SHEETS


ROOM 1


ROOM 2


ROOM 3


BEHIND THE SCENES








THE FILM



FIN


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