P y h ä j o A.V.I.T.A.E e n K u u l u m i s e t – 6 . 6 . 2 0 15
Spring 2015 sivu 5
A.V.I.T.A.E Dream-society, Blue Ocean Strategy and Creative Man An intense, but quite successful day with branding AVITAE One of our core activities in the AVITAE-project is to work with branding. During the meeting in Denmark the students visited ”The Blue Planet” The National Aquarium of Denmark, where they saw how this tourist attraction has branded itself and how it has succeeded in creating a story about the place and its activities, and in going from red ocean, one of many attractions, to blue ocean, a unique place one must visit. During our recent meeting in Greece the students were given an introduction to some of the theories behind branding, Dream society, Blue Ocean Strategy and Creative Man Strategy. The students had to work with the theories themselves and apply them to the AVITAEproject.
HERMES Read to Rethink!
In their six groups they had to come up with ideas of products, of slogans, of how they could create a dream for the prosumer (an OIKONOMOU ALEXANTRA, PIETRO combination of consumer MEI, SVANDIS RAFNSDOTTIR, KATEand producer) and last but RINA TZIOMAKI, NANTIA DIMITRIOU, not least present their ideas STELIOS ECONOMIDES, VASILIS ZISIS, as unique, so they would be DAVID DEJ, NEFELI NIKOLAOU. in blue ocean. They had one We imagine creating a unique lesson to develop their idea. online magazine with visual efThereafter all groups made fects of the places we visit and a presentation of their pos- of course information about ters to the other groups and the teachers.
NTALLA, ÁNGEL NAVARRO HERNÁNDEZ, GIANNIS VAKKAS, SARA NAJAARAQ WARMING, MARIA KOTSARINI, JONNA RAUTIO, RENIA ANTONIOU, ILDA TABACU, FOTINI SOFOCLEOUS
What is entrepreneurship? Most people don’t understand the whole meaning of the word. We were thinking about that, when we had to create a product and that is why we chose the ”AVITAE phone-covers”. Our dream behind the phonecover project is to open the mind for entrepreneurship to other people. We wanted them to find out that entrepreneurship can be fun and that it is not what people usually think.
“Read to rethink” because we believe that with reading we can open our minds and an open mind is the most powerful weapon and the key to succeed in life. Our magazine doesn’t belong to the red ocean because its content makes it unique due to the mixing of the diffe-
rent cultures that participate in the AVITAE program. The dream is to get young people interested in exploring the world in order for them to become more intelligent, creative and aware of different cultures.
The last activity in the branding session was to turn their presentations of posters into articles about their work with branding. Though the students only had a very short time, we think they did an excellent job on branding. The following articles are the outcome of a very intense and productive day in 2nd General Lykeio of Arta.
ATHENA AVITAE, our key to an entrepreneurial future ”AVITAE phone-covers” KRISTINA CSOLLEIOVA, MARGARITA
our experiences with mixing different cultures in the AVITAE program. Our magazine will include information of innovative discoveries and ideas from young students to inspire other young people, since they are the future. We named our magazine
It is found in simple daily things and we wanted to help people discover this. We think that it would be easy to attract people that are going to buy our product because everybody loves technology and everything connected to it. Cell-phones are a really important part of our lives. We just cannot live without it! Our project’s name represents the whole program in which we participate. Our slogan is ”AVITAE, our key to an entrepreneurial future”. It represents our mentality, the idea that we have to be innovative and believe in our dreams. Phone-covers are something
usual nowadays and everybody wants one. But our product has got something unique. It has the power to share our dreams for a better future, our effort to change the world. So, we think that this is going to help us go to ”the blue ocean”. In conclusion, the ”AVITAE phone-covers” are our way to show everyone around us that you don’t have to be a prestigious and powerful person to be a good businessman or businesswoman. The entrepreneurship is the way that a person sees the world and its opportunities. We want to say loudly to everybody to be creative and don’t be afraid of taking risks!
APOLLO Expand your horizon DAVID K, HEIDI, ELENA, STEFANO, THEODORA, EVA, VASILIKI, LEFTERIS, KATELEEN AND ΜΙΧΆΛΗΣ ΧΡΙΣΤΟΔΟΥΛΙΔΗΣ
Our dream about “Avitae Fly” is to both give people a cultural experience to different countries, but with a mix of courses in innovation and expanding people’s knowledge on entrepreneurship. On the flight and during the trip, we will have activities connected to innovation and entrepreneurship. The name of our product is “Avitae Fly”, we’re taking Avitae to a higher level. The slogan is ”expand your horizon” meaning to both expand your experience in other countries but also to ex-
pand your knowledge throug- people with the same interests. hout your trip. To do this we have an idea of To make our company go from the whole group travelling to a red ocean to a more blue oce- meet before the trip, to disan we must come up with ideas cuss the outcome, purpose and and special stuff to do during destination of the trip. This will the stay to make it more uni- make every trip more unique que, and our company. Stuff and outstanding and also ”once that won’t happen on the next in a lifetime” for everyone. This trip. will make sure that everyone is going to have a trip where they The purpose of our company see and do what they actually is to be different from other want. travelling companies, and to give people who have an interest in entrepreneurship, a chance to have a vacation of their lives while doing what they love, but also of course meeting new
P y h ä j o A.V.I.T.A.E e n K u u l u m i s e t – 6 . 6 . 2 0 15
sivu 6
Spring 2015
JUPITER Mini sets are for all ages DÉBORA HERNÁNDEZ DEL CASTILLO, IOANNA KARYDI, ILARIA NENNA, FREDERIKKE AMALIE NØRAGER JOHANSEN, KORINA PAVLAKI, KATJA KESKITALO, ELENI SKAMPARDONI, CHRISTOS KAPSALAS, ΑΝΔΡΈΑΣ ΧΑΤΖΗΜΙΛΤΉΣ, LAMBROS VARELIS
We want people not only to be innovative but to learn about the past, know about the present and imagine the future. Be innovative! It is simply to motivate people to be creative. We are trying to be unique because we give people the
material to build the future, past and present giving them the chance to create their own things and be revolutionary at the same time .. Mini sets are for all ages. We want for families or in general friends to bond more through this giving them the opportunity to discover more about themselves and their abilities.
ZEUS The easy way to get ahead BORIS PACHER, VASILIS SPILIOS, CARLOS GONZÁLEZ DIAZ, THOMAS KONTOS, FRIDA DE SANTIS ADANIR, TEUVO SIMONEN, CHRISTOS MPAKARAS, CHIARA BARTOLI, STAVRIANA ANTONIOU, KOSTAS SIMOS
The dream behind the project is that people can get an advantage within innovation and entrepreneurship based on a lifetime experience, where we would provide our skills from every country in a mixed combination, so our customers can learn from other religions and traditions. So with us, they can get a new perspective of
VENUS Venus a multicultural planet ILIANA GEWRGOU, JEREMIA TOPARRI, ANNA-AGAPI KYRTSIA, NIKOLETTA SKAPARDONI, STAVROS KOLIOS, MARINA ZISI, PANAYIOTIS CHRISTODOULIDIS, CHRYSIS ACHILLEOS
We are students that have participated in the AVITAE programme, and we are willing to offer our knowledge and experience to whoever wants to join the programme. We have created an online page where people can join us and expose their questions. The name was inspire by our group name which is VENUS. Venus is an ancient greek Godess as well as a planet in our solar system and due to our team’s multicultural character
the slogan “VENUS a Multicultural Planet‘‘ occured. Going back to January and remembering the trip in Denmark we know that anyone who came here for the first time might get a little lost. So, we are here full of experience and golden purposes willing to help newborns fit in and make themselves comfortable while meeting new people and socializing. To conclude there is no one that knows this programme better than us and that is what makes us go from “red ocean“ to “blue ocean“.
the world and have a chance to bond with others. With our vision for this project our name would be a combination of words and meaning. AVITAE stands for ”A Virtual Intertextual Tour across Ancient Entrepreneurship” which describes what we are trying to accomplish. Our focus is on learning about innovation and entrepreneurship, so our customers can get ahead with their individual work back home. Therefore we chose to give our agency the slogan ”The easy way to get ahead”. Here the
slogan will give an idea of what we can provide, and what the meaning of this project is. The product we are offering is not just new, but unique. We are the first travelling agency, which not only provides the trip, but also offers knowledge and the chance to learn about innovation and entrepreneurship.
P y h ä j o A.V.I.T.A.E e n K u u l u m i s e t – 6 . 6 . 2 0 15
Introduction to success stories activity During the meeting in Arta we tried to present the students with terms, definitions and characteristics related to entrepreneurship and with the traits that would describe a successful entrepreneur. As a follow up activity, students had to relax listening to some
KATERINA
Today I’m a little bit sleepy because I just woke up but I’m sure today is going to be a great day! I have two jobs because I liked it both very much and I couldn’t choose only one. I can combine them so I’ m quit happy with my jobs. I am a journalist – article writer on a big magazine and I also work in various art museums. I’ve studied National and European Studies and art history in a very good Art School. In both of my jobs I have to deal with people, something that I really enjoy. Communicating with other people and visiting new places is what I love the most
FRIDA ADANIR, DENMARK
In the future the most important feeling of everyday would be that I would be happy. That I would not feel sad or lonely. That I would be glad and satisfied for what I had complied that particular day. I don’t have a particular job in mind, I just
smooth music, listen to some prompts, picture an ordinary day in their lives after 10 years, imagine what they would be like and finally write their personal success story answering to some questions we had provided them with. Being already divided in six
groups of ten students, each group had to vote for the best personal success story among its members. And this is how we ended up with following six stories.
in both of my jobs. Although, when I’m writing articles I prefer to be alone. In my free time I ‘m painting, dancing, playing in theatricals and of course hanging out with friends and beloved persons. My whole life deals with art, creativity, places, civilizations and people all over the world and I’m very proud that I’ve managed to do exactly what I always liked. I’m really satisfied with the things I chose to do in my life. I took risks , I really worked hard and I’m still working but it really worth it!
know that I would love every morning, when I have to get up and go to work. Maybe it would be something with fashion, maybe something with numbers. The only thing I know, is that I have to love it, I have to want it. There would be people all around me, busy, but nice and friendly. It could be in an
office or in a great, big, white room. Maybe someday I would have my own business, maybe not. For me it doesn’t really matter anyhow. As long as I’m happy, I can work for someone or have my own business.
ELENA SIMÓ
My dream is to be an important magistrate. So, I want to study in a university. I love this job because all people (politicians or waiters, women or men) must have the same rights. I think that the day I will be a magistrate I will be so happy, really nervous and excited! I think in this job I’ll work with people. I think all people must have justice and pay for the bad things they have done. I know being a magistrate will be difficult, but I’m going to try it. Even I would like to be an advocate in another country so as to speak various languages. When I am older I’ll live in an apartment, in the centre of a big city… In my apartment I would like to have a big room that I will use as a library. I love reading books. I hope I will continue to practice sports, actually I play basketball, but I’m afraid in the future I will not have time for it. I would like to practice, though, some risky sports like parachuting. Even, I would like to continue practicing surfing and go to Thailand. I love trips!! I’d also like to go on a big journey on a ship. But for all these things I have to work very hard like my mum has always said; study to have a good job and a good life. But also we should have a life we like, go to parties, meet friends, have fun! Because we have to live a life that we will remember.
sivu 7 Spring 2015
P y h ä j o A.V.I.T.A.E e n K u u l u m i s e t – 6 . 6 . 2 0 15
sivu 8
BY SARA NAJAARAQ WARMING, DENMARK
MARINA, GREECE
It’s Monday morning and I just woke up after a long and tiring day at the opera. I’m 26 years old and I work as a professional dancer 3 years now. I used to live in London for 3 years and
KORINA PAVLAKI
I felt strange ‘cause I didn’t know how to react but my colleagues made me feel very comfortable with their own way .Being near kids was always my favorite part of the day. They are all so enthusiastic and full of energy just like me and that’s why I chose this type of work. I usually like to work alone but when it comes to something
Made by Vikke Tiirola from Finland.
simultaneously with my studies I was a student at a well-known dance academy, but now I live in Paris. Every week, every single day I have contemporary and ballet classes, but I’m doing the job that I love the most and that makes me happy. They’re
serious I cooperate with others perfectly. As long as there are kids involved I use all of my drawing, acting etc. skills or hobbies. Being part of a kinder garden isn’t always easy. Having a headmaster you need to follow some rules. On the contrary I couldn’t be more satisfied with my job and the things it can offer.
many difficulties and the salary is not good so I have to do a part time job, but this I hope that will stop and one day I’ll be a well-known dancer. Until then I have to work hard.
Spring 2015
I opened my eyes. The sun was shining and I felt very happy. Happy for the good life I had created. Happy to be me. My husband and child were still sleeping. I walked over to my computer and tapped a button. My nearly done book was lightning up on the screen. I smiled. At 10.00 o’clock I left my house on my bicycle. The wind kissed my cheeks and made me smile even more. I arrived to the editorial office and my first assignment showed up. I was a photojournalist and I should cover a story about a case on a hospital. All the patients smiled when I took their picture and I clearly remembered how sweet they all were. When I arrived home my husband had prepared supper for me. My child sat on the floor playing and I joined her. She laughed at me when I acted foolish. She kissed me and said she loved me. I slept well that night, slept of the thought of how good and exiting the next day would be.