Tech in Style Issue 13

ASUS recommends Windows® 7.

Tech in

BRINGING INNOVATIONS TO LIFE

ASUS EP121 is powered by the Intel® Core™ i5-470UM processor

Keep cool on the move

ASUS K Series laptops combine high performance with IceCool technology

Smart tablets have arrived Boost your performance in style with the new Eee Slate EP121 with the Intel® Core™ i5 processor inside ultra-stylish ultraportables Meet two stunning new laptops with bags of style

available from

get 3D gaming on the go Dive into the action with the ASUS ROG G53Sw

issue 13 June 2011 www.techinstyle.tv

04 Hello and welcome to ASUS Tech in Style.

Technology with a personal touch is the theme for this issue and we open with our most personal product to date — the Eee Slate EP121.

This innovative tablet computer combines a number of new technologies in an exciting new form factor. The real difference, however, is that the EP121 is a fully fledged PC with Intel® Core™ i5 processor and Genuine Windows® Home Premium.

The EP121 isn’t our only new tablet featured in this issue, though. Turn to page 4 and you’ll also discover our Eee Pad Transformer TF101 and Eee Pad Slider, both with Android 3.0 Honeycomb for outstanding ease of use.

The Eee Pad Transformer is a 10.1" tablet with NVIDIA® Tegra 2 graphics and Flash 10.2 support for outstanding multimedia performance on the move.

However, it also has an optional keyboard dock for those times when you want to get on with some serious typing.

Finally, you’ll also find information on our stunning new ASUS-Automobili Lamborghini VX6 and VX7 laptops, plus the gorgeous Eee PC 1018P and U36 ultraportables.

We hope you enjoy the issue!

Jonney Shih Chairman, ASUSTek Computer Inc.

04 Pick up a pad

Test-drive two stunning new supercarinspired laptops — the ASUS-Automobili Lamborghini VX6 and VX7

08 Ultra-stylish ultraportables

ASUS, the world’s third biggest consumer notebook vendor and the maker of the world’s best-selling and most award-winning motherboards, is a leading enterprise in the new digital era. ASUS designs and manufactures products that perfectly meet the needs of today’s digital home and office user, with a broad portfolio that includes motherboards, graphics cards, displays, desktop PCs, notebooks, netbooks, servers, multimedia, wireless solutions, networking devices and mobile phones. Driven by innovation and committed to quality, ASUS won 3,398 awards in 2010, and is widely credited with revolutionising the PC industry with the Eee PC™. With a global staff of more than 10,000 people and a world-class R&D team of 3,000 engineers, the company’s revenue for 2010 was around US$10.1 billion.

| issue 13

Whether you want the power of a PC on the move, or just to browse the web on the sofa, ASUS has three innovative pad computers that take portability to a whole new level

06 Hit the road in style

About ASUS

2

Contents

If you’re looking for an ultraportable with

ASUS recommends Windows® 7.

Find out more at www.techinstyle.tv

Meet the ASUS Team!

07 Credits good looks and stamina, here are two new laptops you really need to meet

10 Keep it cool

With 2nd Generation Intel® Core™ processors, ASUS K Series laptops offer outstanding style and performance

Meet the Eee PC 1015PW Available in powerful Purple Rain, glamorous Gold Dust or warm Angel Skin, the sleek Seashell design of the new Eee PC 1015PW is enhanced by an embossed ‘wave’ pattern inside and out. Powered by the dual-core Intel® Atom™ N550 processor, the Eee PC 1015PW takes everyday tasks in its stride, yet still lasts all day away from the mains.

EDITORIAL Editor Helen Ling Creative Director Quawn Hsu Production Ebony Besagni MANAGEMENT Managing Editor James Kidder PRODUCTION Production Manager John Pudney Production Co-ordinator Giulia Di Cesare

The ASUS Airstream Experience will be touring the UK this year to demonstrate all of our latest products. Come along and see what’s new — we’ll be running various competitions and offers, as well as demonstrating how you can get the most out of technology. The Airstream Experience will visit major retail parks around the UK and is equipped with satellite Wi-Fi, so you’ll be able to check your Facebook status, email your friends and even try out the latest in 3D gaming.

Visit www.techinstyle. tv for more information and tour dates.

Copyright: ASUSTek (UK) Limited, 2011. All editorial content in this magazine has been sponsored by ASUS. While every care was taken preparing this magazine, ASUStek Limited cannot be held responsible for the accuracy of the information nor any consequences arising from it.

Eee PC 1015PW 10.1" (1024 x 600) LED-backlit screen Genuine Windows® 7 Starter Intel® Atom™ N550 processor Up to 10 hours’ battery life Available from PC World, Currys & Amazon

issue 13 |

3

ASUS Eee Slate EP121

ASUS Eee Pad Transformer TF101

ASUS Eee Pad Slider

Pick up a pad Whether you want the power of a PC on the move, or just to browse the web on the sofa, ASUS has three innovative pad computers that take portability to a whole new level

4

| issue 13

ASUS recommends Windows® 7.

Find out more at www.techinstyle.tv

Eee Slate EP121

Eee Slate EP121 Intel® Core™ i5 processor Genuine Windows® 7 Home Premium 12.1" (1280 x 800) capacitive touchscreen and digital pen Available from Amazon

Eee Pad Transformer

Powered by an Intel® Core™ i5 processor and Windows® 7 Home Premium, the ASUS Eee Slate EP121 packs all the performance of a notebook PC into an incredibly portable slate form factor.

The 12.1" LED-backlit screen has an ultrawide viewing angle that’s perfect for everything from an impromptu presentation to watching a movie, while the capacitive touchscreen lets you take control with the flick of a finger or stroke of the digital pen when using slate-friendly software, as well as your other favourite Windows applications.

802.11n and Bluetooth 3.0 make for speedy wireless communication, too!

Eee Pad Transformer TF101

At only 12.99mm thick, the ASUS Eee Pad Android OS 3.0 Honeycomb Transformer TF101 is portable enough for any trip, 10.1" (1280 x 800) WSVGA

Wide-view (IPS) but it’s just as well-suited to web surfing on the sofa.

NVIDIA® Tegra 2 The Android 3.0 Honeycomb operating system Available from PC World, Comet, lets you choose from thousands of applications Carphone Warehouse, Amazon, Ebuyer & Micro Anvika for just about every purpose, while NVIDIA® Tegra 2 with Flash 10.2 support means you can enjoy smooth streaming video on the 10.1" screen — or in full 1080p on an external display via mini HDMI. And if you’re more interested in work than play, the optional keyboard dock transforms the Eee Pad Transformer into a compact notebook and boosts battery life to up to 16 hours.

Eee Pad Slider

Eee Pad Slider Android OS 3.0 Honeycomb NVIDIA® Tegra 2 10.1" (1280 x 800) WSVGA Wide-view (IPS) Available from PC World,

Comet, Carphone Warehouse, Amazon, Ebuyer & Micro Anvika

The ASUS Eee Pad Slider means you don’t have to choose between a pad computer and a traditional laptop.

This Android 3.0 Honeycomb device has similar features to the Eee Pad Transformer, including NVIDIA® Tegra 2 with HDMI-out. The difference is that its 10.1" LED-backlit touchscreen slides back to reveal a full Qwerty keyboard, yet it still weighs in at well under 1kg.

issue 13 |

5

Hit the road in style

ASUS Lamborghini VX7 ASUS Lamborghini VX6 ASUS ROG G53Sw

Take a virtual test drive of two stunning new supercar-inspired laptops with visibly smart performance

ASUS-Automobili Lamborghini VX7

F

ew ultraportables can take pole position in the highperformance stakes, but the new ASUS-Automobili Lamborghini VX7 has the horsepower to guarantee a place on the podium. This stablemate to the outstanding ASUS-Automobili Lamborghini VX6 packs even more of a punch with 2nd Generation Intel® Core™ processors.

The Full HD 15.6" display gives a perfect view of the action, while the high-gloss paint job is a constant reminder of the power on tap.

As well as being powerful, however, the ASUS-Automobili ASUS-Automobili Lamborghini VX7 Lamborghini VX7 is also highly Intel® Core™ i7-2630QM processor portable, thanks to a carbon(6MB cache, 2GHz) fibre construction that sheds Genuine Windows® 7 Ultimate weight but retains rigidity. This NVIDIA® GeForce GTX460M graphics is an ultraportable that will Full HD 15.6" (1920 x 1080) LED-backlit screen shrug off the challenges faced Dual hard-drive support by mobile professionals, and its 390 x 308 x 27.5mm sharp good looks and aggressive 3.1kg posture will turn heads wherever Available from Micro Anvika, Ebuyer & SCAN it’s taken for a spin.

6

| issue 13

ASUS recommends Windows® 7.

Find out more at www.techinstyle.tv

ASUS-Automobili Lamborghini VX6

I

f you’d rather your ultraportable announced itself with a passionate roar than an understated whisper, then the ASUS-Automobili Lamborghini VX6 will be right up your street. With a design inspired by the Lamborghini Murciélago LP640 Roadster, the VX6 comes clad in slick piano-black or pearlescent white, and packs the latest Intel® Atom™ dual-core processor for outstanding energy-efficient performance.

Luxury is the order of the day, from the responsive chiclet keyboard to the high-gloss trackpad surrounded by a soft-touch palm rest.

USB 3.0 ensures speedy file transfers from compatible devices, too.

ASUS Republic of Gamers strikes again with blisteringly quick 3D laptops With a design inspired by the sleek, angular lines of the F-117 stealth aircraft, the G53Sw packs an arsenal of clever features beneath its matte-black bodywork.

High-performance portables like this need sophisticated temperature-control systems to keep things running smoothly during intensive gaming sessions, and the G53Sw has an innovative internal layout that sucks cool air from below the keyboard, over the internal incomponents and vents it through two large rear exhausts.

Top-flight specifications include 2nd Generation Intel® Core™ processors, while optional solid-state hybrid hard drives ensure rapid level-load times. The secret weapon, however, is active 3D technology which displays a full-resolution 3D image with a wide viewing angle for the ultimate gaming and movie experience — all in a portable package that you can take anywhere.

ASUS ROG G53Sw ASUS-Automobili Lamborghini VX6 Intel® Atom™ D525 (1.8GHz) processor Genuine Windows® 7 Home Premium NVIDIA® ION2™ graphics 12.1" LED-backlit display (1366 x 768) 297 x 204 x 28.7mm 1.5kg Available from Micro Anvika, Ebuyer & SCAN

Intel® Core™ i7-2630QM processor (6MB cache, 2GHz) Genuine Windows® 7 Ultimate 15.6" HD 3D display 8GB DDR3 RAM / 1TB HDD NVIDIA® GeForce GTX 460M with 1.5GB VRAM 3D glasses, gaming rucksack & mouse Available from Micro Anvika, Ebuyer, PC World & SCAN

Celeron, Celeron Inside, Core Inside, Intel, Intel Logo, Intel Atom, Intel Atom Inside, Intel Core, Intel Inside, Intel Inside Logo, Intel vPro, Itanium, Itanium Inside, Pentium, Pentium Inside, vPro Inside, Xeon, and Xeon Inside are trademarks of Intel Corporation in the U.S. and/or other countries.

issue 13 |

7

ASUS Eee PC 1018P

ASUS U36

StunninglyLightPow StunninglyLightPow If you’re looking for an ultraportable with style to match its stamina, here are

Eee PC 1018P

W

ith a case that’s been carefully crafted from aluminium and a razor-sharp profile, the Eee PC 1018P is a netbook that’s bound to inspire desire in all who see it.

Don’t be fooled by its stunning good looks, though — this masterpiece of design also packs some seriously smart features, from ultra-fast USB 3.0 ports to a battery life of up to 10 hours, so you can work all day without wires to worry about.

Fingerprint recognition and online backup help keep your data safe and secure, too, making the Eee PC 1018P the perfect travelling companion for people who like their technology to be sophisticated, both inside and out.

Eee PC 1018P Intel® Atom™ N470 processor Genuine Windows® 7 Starter 10.1" LED-backlit screen (1024 x 600) 250GB hard drive with 500GB ASUS WebStorage Up to 10 hours’ battery life Available from Comet

8

| issue 13

ASUS recommends Windows® 7.

Find out more at www.techinstyle.tv

werfullyBeautiful werfullyBeautiful two new laptops you really need to meet

ASUS U36

M

obile professionals looking to make a sophisticated style statement need look no further than the brand-new ASUS U36. Measuring just 19mm at its thickest point, this executive ultraportable laptop is fashioned from high-tech materials including magnesium alloy and fibreglass to keep weight to an absolute minimum.

Even more impressive is the fact that ASUS hasn’t sacrificed performance for the sake of portability: the U36 packs a powerful standard-voltage Intel® Core™ mobile processor and up to 10 hours’ battery life.

Innovations abound in the ASUS U36, from auto-switching graphics that tailor performance to suit both the task in hand and the power source, to a uniquely textured metallic lid that cuts a dash, but keeps fingerprints at bay.

ASUS U36 Intel® Core™ i5-480M processor (3MB cache, 2.66GHz) Genuine Windows® 7 Professional NVIDIA® NV G310M graphics with Optimus technology 13.3" LED-backlit display (1366 x 768) 328 x 238 x 19mm 1.44kg (4-cell) / 1.66kg (8-cell) Available from Comet

issue 13 |

9

Keep it cool ASUS K3 Series laptops

With 2nd Generation Intel® Core™ processors, ASUS K Series laptops offer outstanding looks and visibly smart performance

I

f you think good looks are just as important as great performance in a laptop, you need look no further than the new ASUS K Series.

On the outside is a sleek shell, while inside is an aluminium palmrest that’s as sturdy as it is stylish. On the inside are the 2nd Generation Intel® Core™ dual- and quad-core mobile processors for unbeatable mobile processing power, thanks to Turbo Boost Technology 2.0* and Smart Performance enhancements.

When it comes to laptops, high performance often goes hand in hand with high temperatures, but the ASUS K Series has an innovative design that includes IceCool technology, ensuring the areas of the case that are in contact with parts of the body always stay cool to the touch.

Unlike on other laptops, heat-generating components in the K Series don’t sit under the palm-rest, but elsewhere inside the laptop chassis, and are cooled with an efficient heat pipe and fan arrangement. The result is a laptop whose key areas stay below body temperature for cool and comfortable use at all times.

* Intel® Turbo Boost Technology requires a system with Intel Turbo Boost Technology capability.

Consult your PC manufacturer. Performance varies depending on hardware, software, and system configuration. For more information, visit www.intel.com/technology/turboboost

10

| issue 13

ASUS recommends Windows® 7.

Find out more at www.techinstyle.tv

1

Intel® 2nd Generation Intel® Core™ processors with Turbo Boost Technology 2.0* and up to eightway multitask processing.

2

Stylish exterior with brushed aluminium palm-rest for ultrastylish mobility.

3

Comfortable chiclet keyboard with separate numeric keyboard for easy number entry.

4

Large touchpad with ASUS Palm Proof technology to prevent accidental mistyping.

5

Palm-rest with ASUS IceCool technology keeps you cool at all times.

ASUS K3 Series 2nd Generation Intel® Core™ dual- and quad-core processors Genuine Windows® 7 Home Premium Up to 8GB DDR3 RAM LED-backlit HD screen NVIDIA® GeForce GT graphics, with up to 2GB VRAM Available from Ebuyer, PC World, Comet & Currys

issue 13 |

11

Only In Cinemas June 2011 www.Green-Lantern-Movie.co.uk

The powerful new ASUS N53 with the magic of SonicMaster audio technology wants you to achieve greatness and win amazing prizes, including an ASUS N53 laptop !

It’s a cool and sleek portable PC packed with features, including exclusive SonicMaster technology by ASUS, Bang & Olufsen ICEpower® for truly cinematic sound and ASUS Video Magic for better 1080p HD visuals. Driven by 2nd generation Intel® Core™ i processors, the N53 is your ticket to the inside track for incredible Green Lantern prizes. The N53 is available UKwide in Comet stores.

Green Lantern (In Cinemas June 17) is set to be one of the biggest movies of the Summer 2011, and ASUS puts you right at the heart of the action.

Go to www.techinstyle.tv to enter this exciting promotion and your chance to win some amazing prizes, including an ASUS N53 laptop!

Closing date of for the competition is 30th of June, 2011. For full terms and conditions please go to www.techinstyle.tv.

GREEN LANTERN and all related characters and elements are trademarks of and © DC Comics (2011).