Delaware President
*** Jim Hill
George Singleton gsingleton@SEPPAonline.com
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Salon Exhibition Chair Executive Director
Jessica Vogel jvogel@SEPPAonline.com
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Rick Gibbons ExecutiveDirector@SEPPAonline.com
S out he r n E x p o su re
Souther n Exposure magazine is an online publication of SEPPA and is published monthly. Editor V ictoria Kelly vkelly@SEPPAonline.com 919.818.0726 Ad Sales & Business Manager Rick Gibbons ExecutiveDirector@SEPPAonline.com 336.687.1943
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***Anthony Maril Joe Tessmer
*** Cindy Strickland Jackson Koontz
*** Spencer Smith Jason White
*** Lidia Miller Steve Clark
*** Shauna Denney Gil Brady
*** Rose Mary Cheek Rose Mary Cheek
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*** David Junker Patty Hallman
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*** Dorma Tabisz Barbara White
Virginia
*** Jim Carpenter Robert Holman
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*** Pat Dodd Brent Kepner
*** state president SEPPA representative
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Fellow photographer, Susan Michal is offering you the opportunity to be the one of the first to receive a special, limited edition, fine art print, “A Giving Heart” through the advance sale of her new book, “Flowers in Transition”. The edition is limited to 500 prints and will be retired once the first 500 books have been sold.
Through your support and the support of photographers and admirers of photographic arts around the world, Susan hopes to sell out this edition, and present a check for $50,000 to PPA Charities and Operation Smile at the charities event held during IUSA in Atlanta this January. In order to do this we need you to share the word and help us meet our deadline by ordering before DEC 15th. Click to Order
This year has been life changing for me. In November of 2014 I started a fine art project that has now become a fine art book, “Flowers in Transition”. My desire was to give back to PPA as my board service comes to a close. I challenged myself to raise $50,000 for PPA Charities in support of Operation Smile. I hope that you will help support this goal so that over 200 children will have their smile back. $100 from the sale of each collection will go to Operation Smile. This collection includes a limited edition print “A Giving Heart” for the first 500 orders.
I hope that you will be able to support this very worthy cause and enjoy the special collection and fine art print. Your collection and print will ship mid December just in time for the holidays. Keep in mind it would make a beautiful and meaningful holiday gift for anyone on your list. Thanks in advance for your giving heart and support of this project.
Have a Rocky top Holiday! Victoria Kelly, Cr. Photog., CPP, F-Ph Here in the Triangle area of North Carolina where most colors are light blue, dark blue or red, I get very little SEC news from my home state of Tennessee. So you can imagine my surprise when one of the studio’s best clients turned out to be from Tennessee and, wonder of wonders, attends pretty much every home football game that Tennessee plays. We had been talking for a couple of years about doing holiday card pics in Neyland Stadium. We could never quite get the timing worked out, though, and I filed all the convos under “stuff I would like to do but will probably never get to do”. As a sidebar, I was heading to Tennessee to present a program on children’s photography in November---and my NC client suggested that she had two nieces who would
LOVE to take me up on my offer to photograph at Neyland. I got on the phone, worked every connection I had---made no less than twelve phone calls and got the same answer: NO. And I certainly understood---if I could get into the stadium to photograph a precedent would be set and I had visions of my guardian angel smacking her head and whispering…”now you’ve done it.”
The groundskeepers were very helpful… one mentioned a very cool area just inside the gate and then I heard the words I never thought I would hear: “You know, ma’am, the stadium is open
I explained to the Tennessee clients that we could not get into the stadium but we COULD photograph outside Gate 21. They readily agreed and so on a brisk November Sunday photographer brother Larry and I set out for Knoxville to create holiday card images.
today…wouldn’t you rather go inside and do your pictures with the JumboTron in the background?”
We circled the stadium, found Gate 21 and a parking spot that only seemed like it was a couple of miles away—and toted all our gear to the front of Gate 21.
Before anyone could object, I scooted inside the gate and into the empty stadium. (Which certainly looked a lot bigger than in my college days.)
By my good fortune (my guardian angel was working overtime, to be sure!) the groundskeepers were taking a break in front of Gate 21. Now…I am a rule follower…I was told that I could not get into the stadium to photograph and I was okay with that…but my guardian angel intervened. I approached the groundskeepers, told them I was a photographer and that I had two families coming to Knoxville to have holiday card pics done at Neyland. And would it be okay for us to photograph in front of Gate 21, all the while twirling my hair, batting my eyes and promising my guardian angel that if we got the pics we wanted, she could take a day off. (As if!)
Larry and I moved all our gear into the stadium, metered, set the flash and then we did selfies. (I figured if I was only going to get one chance to be in the empty stadium I was going to have something to show for it!) We were about forty-five minutes early—I was texting my clients and letting them know that I WAS IN THE STADIUM! And then the security guard appeared. I told my story, assured him that we had no intention of going onto the field and he opined that we might get locked in. But he gave me his cell phone number and said if that happened to just call and he would come and let us out.
By this time I figured that Larry and I should cover our bases…I positioned him outside the gate and I stayed inside to keep an eye on equipment and such. Now, keep in mind that I had never met these clients. AT ALL. We had been emailing and texting and I had no idea what to expect, other than they would be wearing their orange and white. And all’s well that ends well…the clients showed up, I photographed the two families, designed a custom Tennessee holiday card and have two new studio clients.
Custom Holiday Card Design Victoria Kelly, Cr. Photog., CPP, F-Ph
For my new Tennessee clients I wanted a fairly clean design that incorporated the orange and white checkerboard, the “T” and a few swirly things in the background. All of my holiday cards are printed by WHCC so I created a new document in Photoshop sized to the specs from WHCC for printing. I knew that the checkerboard would be the most complex of the elements to create so I created another document, made an orange square and a white square and created the three rows. Once I got the checkerboard complete, I made it it’s own graphic so that I could move it at will to get the look I wanted. I looked on the UT website to see if the shade of orange was listed to use in the hex number field in Photoshop and it was. I also downloaded a white “T” to put in the background of the card.
I also knew that I wanted to use a horizontal image for the family on the front of the card---so even though I created both horizontal and vertical images during the session itself I already knew what the card would look like. I also wanted to use a clipping mask on the front of the card. I looked through my graphics library and found one of my favorites. The edges are just a little rough and I experiemented with the placement of it before dropping in the text and the “T”. If you’re new to custom holiday card design you’ll want to visit Beth Forester’s “PhotoDUDS” website to get your feet wet. All of Beth’s products come in layered format so you can move elements, change colors and create custom designs that will have your clients raving about your work and coming back year after year!
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