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“FROM THE PUBLISHER”
Welcome to the vibrant world of Tequila & Spirits Magazine!
We are thrilled to embark on this journey with you, exploring the rich tapestry of tequila and other spirits from around the globe. Our magazine is more than just a publication; it’s a celebration of craftsmanship, culture, and passion.
Within the pages of Tequila & Spirits Magazine, you’ll find a diverse array of articles, features, and reviews crafted by industry experts, enthusiasts, and connoisseurs. From the history and heritage of tequila to the latest trends in mixology, we aim to educate, inspire, and entertain.
Whether you’re a seasoned aficionado or a curious newcomer, there’s something for everyone in our pages. Join us as we delve into the artistry behind each bottle, uncover hidden gems, and share the stories of the people who make it all possible.
We invite you to raise a glass with us as we explore the world of tequila and spirits together. Cheers to discovery, adventure, and the endless possibilities that await within each sip.
Be yourself, be happy, be inspired, and celebrate! Safety first!
Remember to drink responsibly.
Until next time!
Cheers
Sincerely,
JosePinedo
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C A N T I N A BAR
MAGUEY GODDESS MAYAHUEL
AZTEC MYTHOLOGY
BY T&S MAG TEAM
Mayahuel is a prominent deity in Aztec mythology, revered as the goddess of the maguey plant, which holds significant cultural and economic importance. She embodies fertility, nourishment, and the transformative powers of nature, particularly through the maguey plant’s many uses.
Mayahuel is often depicted as a youthful, beautiful woman, symbolizing the nurturing and life-giving qualities of the maguey plant. Her mythology is closely linked with the god Quetzalcoatl, one of the Aztec pantheon’s most important deities.
Mayahuel lived in Tamoanchan, a celestial paradise, under the watchful care of her fearsome grandmother, one of the Tzitzimime (star demons). Quetzalcoatl, the Feathered Serpent god, known for his wisdom and creativity, one day visited Tamoanchan and saw Mayahuel. They fell in love instantly, drawn to each other by an irresistible force.
Yearning to be together, Mayahuel and Quetzalcoatl decided to flee from the heavens and live on Earth. They descended to the mortal realm and, to avoid being found by the vengeful Tzitzimime, transformed into an intertwined tree with two trunks, symbolizing their unity and love.
Their happiness was short-lived. The Tzitzimime, realizing Mayahuel was missing, searched the Earth and eventually found the intertwined tree. Enraged, they tore Mayahuel from the tree and ripped her apart, leaving Quetzalcoatl griefstricken. In his sorrow, he buried her remains.
From the spot where Mayahuel was buried, a miraculous event occurred: the maguey plant sprouted. This plant became a vital resource for the Aztec people, providing food, drink, textiles, and medicine. The maguey plant was seen as a gift from Mayahuel, embodying her spirit and sacrifice.
Mayahuel is often represented with multiple breasts, symbolizing her role as a provider of nourishment. She is sometimes depicted with a pot of pulque, highlighting her connection to the maguey plant’s fermented sap. Her imagery and rituals surrounding her worship were deeply tied to agricultural cycles and fertility.
A pot of pulque, the fermented sap of the maguey plant, is another common symbol associated with Mayahuel. Pulque was an important ceremonial and social drink in Aztec culture, representing transformation and the life-giving properties of the maguey plant.
Worship of Mayahuel included rituals to ensure good harvests, and she was often invoked in ceremonies related to fertility and the earth’s bounty. The Aztecs believed that honoring her would ensure the continued growth and health of the maguey plants, vital for their survival and prosperity.
Mayahuel’s story illustrates the cycle of life, death, and rebirth. Her sacrifice leads to the growth of the maguey plant, symbolizing how life can emerge from death and how sacrifice can lead to regeneration and renewal.
The Aztecs performed various rituals and ceremonies to honor Mayahuel, particularly to ensure good harvests and fertility. These rituals were vital for maintaining the health and growth of the maguey plants, which were crucial for the community’s sustenance.
As a goddess of fertility, Mayahuel was invoked in rites aimed at promoting fertility in both the land and the people. These rites were crucial for the Aztecs, who relied heavily on agriculture for their sustenance.
Pulque, derived from the maguey plant, played a central role in many Aztec ceremonies. Celebrations involving pulque were a way to honor Mayahuel and the life-giving properties of the maguey plant. These events often included music, dance, and offerings to the goddess.
Mayahuel’s influence persists in modern Mexican culture. The maguey plant remains a significant symbol, with its derivatives, such as tequila and mezcal (distilled from agave), playing a central role in contemporary Mexican traditions and economy.
Mayahuel’s story is a rich tapestry of mythological themes that emphasize the importance of the maguey plant in Aztec culture. Through her tale of love and sacrifice, Mayahuel provides a powerful symbol of fertility, nourishment, and transformation, illustrating the profound relationship between the Aztecs and their environment. Her legacy lives on, reflecting the enduring cultural and spiritual significance of the maguey plant.
CANTARITO COCKTAIL
BY
T&S MAG TEAM
Cantarito Cocktail
Origins and Cultural Significance
The Cantarito cocktail is a traditional Mexican beverage rooted deeply in the rich cultural and historical fabric of Mexico. Named after the clay cup, or “cantarito,” in which it is traditionally served, this cocktail is a staple in the Jalisco region, particularly in the town of Tequila. The Cantarito not only offers a refreshing blend of citrus flavors but also embodies the communal and celebratory spirit of Mexican culture.
Ingredients
The classic Cantarito cocktail is a vibrant mix of tequila, freshly squeezed citrus juices (typically lime, lemon, and orange), a splash of grapefruit soda, and a pinch of salt. This refreshing concoction is often served over ice in a clay cup, which is believed to enhance the drink’s flavor by keeping it cooler for longer and imparting a slight earthy taste.
Historical Context
The origins of the Cantarito cocktail can be traced back to the traditional Mexican practice of mixing tequila with various fruit juices and sodas. This custom dates back to the early 20th century when tequila production became more industrialized and accessible. Farmers and laborers, particularly in the agave fields, would often enjoy these simple yet refreshing drinks after a long day of work.
The Role of Tequila
Tequila, the primary spirit in the Cantarito, has a storied history itself. Originating from the blue agave plant, tequila production is heavily regulated to ensure quality and authenticity. Jalisco, the birthplace of the Cantarito, is also one of the key regions for tequila production. The synergy between tequila and the local fruits available in Jalisco likely led to the creation of this beloved cocktail.
The Cantarito Today
In contemporary Mexico, the Cantarito remains a popular choice for festive occasions and casual gatherings alike. Its popularity has transcended borders, finding a place in bars and restaurants around the world. The cocktail’s versatility allows for numerous variations, with bartenders adding their creative twists to the traditional recipe.
Cultural Celebrations
The Cantarito is often associated with various Mexican festivals and celebrations. During events such as Día de los Muertos and local fiestas, large pitchers of Cantarito are prepared for communal enjoyment. The act of sharing a Cantarito is seen as a symbol of friendship and hospitality, reflecting the communal values that are central to Mexican society.
Modern Adaptations
In recent years, the Cantarito has seen a surge in popularity within the craft cocktail movement. Mixologists have experimented with different types of citrus, artisanal tequilas, and even infused salts to elevate the traditional recipe. Despite these modern twists, the essence of the Cantarito—its refreshing simplicity and cultural significance— remains unchanged.
The Cantarito is known for its simple yet vibrant ingredients. The classic recipe:
Ingredients:
• 2 oz (60 ml) DinastiaRealTequilaBlancoorReposado.
• 1 oz (30 ml) Fresh Lime Juice: About one lime.
• 1 oz (30 ml) Fresh Lemon Juice: About half a lemon.
• 1 oz (30 ml) Fresh Orange Juice: About half an orange.
• 4 oz (120 ml) Grapefruit Soda: or Squirt are popular choices.
• Pinch of Salt: To enhance the flavors.
• Ice: Enough to fill your serving vessel.
• Optional Garnishes: Lime or orange wedges, a salted rim.
Instructions:
1. Prepare the Serving Vessel: If using a traditional clay cantarito. Optionally, rim the top with salt: rub a lime wedge around the edge and dip in salt.
2. Fill with Ice: Add enough ice to fill the vessel.
3. Add Tequila: Pour in 2 ounces (60 ml) of tequila.
4. Squeeze Fresh Citrus Juices: Add 1 ounce (30 ml) each of fresh lime, lemon, and orange juices. Adjust to taste if you prefer a more citrusy drink.
5. Add a Pinch of Salt: Sprinkle a pinch of salt into the mixture to balance the flavors.
6. Top with Grapefruit Soda: Pour in 4 ounces (120 ml) of grapefruit soda to add sweetness and fizz.
• Stir Gently:
• Use a spoon to mix all the ingredients well.
• Garnish and Serve:
• Garnish with a wedge of lime or orange if desired.
• Serve immediately and enjoy!
The Cantarito is a delightful cocktail that offers a taste of Mexican tradition with every sip. Its refreshing blend of citrus and tequila, combined with the rustic charm of the clay pot, makes it a unique and cherished drink. Whether enjoyed at a lively fiesta or a quiet evening with friends, the Cantarito continues to be a testament to the vibrant and hospitable spirit of Mexican culture.
COMING S O O N MOVIES
DESPICABLE ME 4
Gru welcomes a new member to the family, Gru Jr., who’s intent on tormenting his dad. However, their peaceful existence soon comes crashing down when criminal mastermind Maxime Le Mal escapes from prison and vows revenge against Gru.
Release date: July 3, 2024
TWISTERS
As storm season intensifies, terrifying phenomena never seen before are unleashed, and Kate, Tyler and their competing teams find themselves squarely in the paths of multiple storm systems converging over central Oklahoma in the fight of their lives.
Release date: July 19, 2024
FLY ME TO THE MOON
Marketing maven Kelly Jones wreaks havoc on launch director Cole Davis’s already difficult task. When the White House deems the mission too important to fail, Jones is directed to stage a fake moon landing as back-up.
Release date: July 12, 2024
Deadpool & Wolverine
Wolverine is recovering from his injuries when he crosses paths with the loudmouth, Deadpool. They team up to defeat a common enemy.
Release date: July 26, 2024
ALIEN: ROMULUS
The sci-fi/horror-thriller takes the phenomenally successful “Alien” franchise back to its roots: While scavenging the deep ends of a derelict space station, a group of young space colonizers come face to face with the most terrifying life form in the universe.
Release date: August 16, 2024
BORDERLANDS
Lilith (Blanchett), an infamous bounty hunter with a mysterious past, reluctantly returns to her home, Pandora, the most chaotic planet in the galaxy.
Release date: August 9, 2024
THE CROW
When soulmates Eric and Shelly are brutally murdered, Eric is given the chance to save his true love by sacrificing himself and sets out to seek revenge, traversing the worlds of the living and the dead to put the wrong things right.
Release date: August 23, 2024
DARK MATTER
There are infinite realities. This is the one where Jason Dessen kidnaps himself. Based on the New York Times bestseller, Dark Matter is now streaming.
Dark Matter is a sci-fi thriller series based on the blockbuster book by acclaimed, bestselling author Blake Crouch. The nine-episode series features an ensemble cast that includes Joel Edgerton, Jennifer Connelly, Alice Braga, Jimmi Simpson, Dayo Okeniyi and Oakes Fegley.
ERIC
Puppeteer Vincent clings to his missing son’s drawings of a blue monster puppet named Eric, convinced that if he can get Eric on TV then his son will come home.
GEEK GIRL
Awkward teen Harriet strives to fit in, then she gets scouted by a top London model agent and learns that some people are meant to stand out.
THE VEIL
“The Veil” is an international spy thriller series that explores the surprising and fraught relationship between two women who play a deadly game of truth and lies on the road from Istanbul to Paris and London.
PORTUGAL
DRINKS
BY SIMON PINEDO
Ginjinha
Ginjinha is a cherry liqueur that originated in Lisbon and Alcobaça. The story goes that in the 19th century, a Galician friar named Francisco Espinheira created the first recipe by infusing ginja berries (sour cherries) in alcohol with sugar and spices. His concoction was a hit, and he started sharing it with locals, who believed the drink had mystical properties, bringing good luck and health. It quickly became a popular drink in Lisbon, with small shops dedicated to serving it.
Today, places like “A Ginjinha” in Lisbon are famous for serving the liqueur in small shot glasses, often with a cherry at the bottom. Locals have a tradition of enjoying Ginjinha after meals or during celebrations.
Aguardente de Medronho
Aguardente de Medronho is a potent spirit distilled from the fruit of the medronho tree, native to the Algarve and Alentejo regions. The production of Medronho is often a family affair, passed down through generations. It’s made in small, rustic distilleries using traditional methods. Medronho has a reputation for being a fiery drink, often consumed by farmers and shepherds as a warming beverage. There are many local legends about its potency, with some saying it “puts hair on your chest” and others claiming it has medicinal properties. There is a legend that shepherds in the Algarve region discovered the potency of the medronho fruit by accident. One particularly cold winter,
a shepherd left a container of fermenting medronho fruit hidden in a cave. When he returned, he found it had turned into a strong spirit. Drinking it, he felt an extraordinary warmth spread through his body. From then on, it was believed that Aguardente de Medronho had the power to protect against the cold and misfortune.
Poncha
Poncha is a traditional drink from Madeira, made from aguardente de cana (sugar cane rum), honey, sugar, and lemon juice. According to legend, Poncha was introduced by British sailors in the 18th century as a remedy for colds. The preparation of Poncha, known as “mexer” (to stir), involves a special tool called a “caralhinho” or “ponche stick.” Each region of Madeira has its own variation, with different fruits like passion fruit or orange. Poncha is often enjoyed at local festivals and is considered a symbol of Madeira’s convivial spirit.
A local legend from Madeira tells of a fisherman who fell ill with a severe cold. Unable to work, he visited a village elder known for her healing concoctions. She mixed aguardente de cana with honey and lemon juice, creating Poncha. The fisherman drank it and was miraculously cured overnight. Word of the healing drink spread, and it became a traditional remedy for colds and a beloved beverage among Madeirans.
Licor Beirão is an herbal liqueur with a recipe that dates back to the 19th century in Lousã. The story begins with a pharmacist who created the liqueur as a medicinal tonic. It became popular and eventually transformed into a commercial product. The name “Beirão” refers to the Beira region, highlighting its local roots. Licor Beirão is made from a secret blend of herbs and spices, some sourced from as far away as Brazil and India. It’s often consumed as a digestif and is celebrated for its smooth, aromatic flavor.
These drinks are not just beverages; they are integral to Portuguese culture and history, each with its own unique story that has been preserved and passed down through generations.
One romantic legend about Licor Beirão involves a young apothecary in Lousã who fell in love with a beautiful local girl. He created the liqueur using a secret blend of herbs and spices, believing it to be a potion of love. He gifted the liqueur to the girl, who fell in love with him after tasting it. The apothecary’s creation not only won her heart but also became a cherished local drink, eventually known as Licor Beirão.
Licor Beirão
Amarguinha
Amarguinha is a traditional Portuguese almond liqueur from the Algarve. Its name means “little bitter,” referring to the bitter almonds used in its production. This liqueur has a distinctive sweet and slightly bitter taste. It is often served chilled, sometimes with a splash of lemon juice. According to folklore, Amarguinha was originally consumed as a digestif to aid digestion after a heavy meal. The liqueur is also associated with festive occasions and celebrations in the Algarve region.
The Almond Tree’s Promise: In the Algarve, a legend surrounds Amarguinha, an almond liqueur. It is said that a Moorish prince fell in love with a local girl who was despondent due to homesickness for the snowy landscapes of her homeland. To cheer her up, he planted almond trees all around his palace. When the trees blossomed, their white flowers created the illusion of snow. In gratitude, the girl created a liqueur from the almonds, which became known as Amarguinha, symbolizing their love and the beauty of the almond blossoms.
Port Wine Portugal’s Iconic
Fortified Treasure
BY T&S MAG TEAM
Port wine, often simply referred to as “Port,” is one of Portugal’s most famous and cherished exports. Originating from the Douro Valley in northern Portugal, this fortified wine is known for its rich flavors, sweetness, and depth. Port wine comes in various styles, each with its unique characteristics and aging processes. This guide delves into the history, production, styles, and notable producers of Port wine.
The history of Port wine dates back to the 17th century, during a time of political tension between England and France. With trade routes disrupted, English merchants turned to Portugal for their wine supplies. To preserve the wine during long sea voyages, they began adding aguardente (grape spirit), leading to the creation of the fortified wine known today as Port. The wine’s durability and unique flavors quickly gained popularity, establishing a lasting legacy.
Port wine production involves several key steps:
1. Grape Harvesting: The grapes, primarily red varieties like Touriga Nacional, Touriga Franca, and Tinta Roriz, are harvested from the steep, terraced vineyards of the Douro Valley.
2. Fermentation: Grapes are crushed and fermented. Fermentation is stopped halfway through by adding grape spirit (aguardente), which kills the yeast and retains residual sugar, resulting in a sweet wine.
3. Aging: The wine is aged in barrels or bottles, with the aging process and vessel type defining the style of Port. Aging can range from a few years to several decades.
Styles of Port
Port wine is diverse, with several distinct styles:
1. Ruby Port: Aged for a short period in large vats, Ruby Port is vibrant and fruity with a deep red color. It is often enjoyed young.
2. Tawny Port: Aged in wooden barrels, Tawny Port develops a golden-brown color and complex flavors of dried fruit, nuts, and caramel. It can be labeled by age (10, 20, 30, or 40 years) or vintage.
3. Vintage Port: Made from the best grapes of a single exceptional vintage year, Vintage Port is aged for a short time in barrels before bottling and then continues to age in the bottle. It is rich, full-bodied, and designed for long-term aging.
4. Late Bottled Vintage (LBV): Similar to Vintage Port but aged longer in barrels (4-6 years) before bottling, LBV is ready to drink upon release but can also age further.
5. White Port: Made from white grape varieties, White Port ranges from dry to sweet and can be aged in barrels or stainless steel tanks. It is often served chilled as an aperitif.
6. Rosé Port: A newer style, Rosé Port is made similarly to rosé wine, with limited skin contact during fermentation, resulting in a lighter, more refreshing style.
Notable Producers
Several producers are renowned for their exceptional Port wines:
• Taylor’s: One of the oldest and most respected Port houses, known for its Vintage and Tawny Ports.
• Graham’s: Famous for its rich and robust style, particularly in Vintage Ports.
• Dow’s: Renowned for its dry and intense Ports, with a strong emphasis on quality.
• Fonseca: Known for its lush and opulent Ports, often with a distinctive floral character.
• Sandeman: Recognizable by its iconic logo, producing a wide range of high-quality Ports.
Pairing and Serving
Port wine is versatile and pairs well with various foods:
• Cheese: Blue cheeses like Stilton, as well as aged cheddar, complement the sweetness and richness of Port.
• Desserts: Dark chocolate, almond tarts, and berry-based desserts are excellent matches.
• Nuts and Dried Fruits: The nutty flavors in Tawny Port, in particular, pair beautifully with almonds, walnuts, and dried figs.
Port should be served slightly chilled in small glasses to concentrate the aromas. Vintage Ports may benefit from decanting to remove sediment and allow the wine to breathe.
Port wine is a testament to Portugal’s rich winemaking tradition, offering a spectrum of styles that cater to different tastes and occasions. Whether it’s the vibrant fruitiness of a Ruby Port, the complex, nutty notes of a Tawny, or the powerful elegance of a Vintage Port, there is a Port wine for every palate and moment. Its unique production process, rich history, and diverse flavors make Port wine a true gem in the world of fortified wines.
NATIONAL TEQUILA
DAY
BY SIMON PINEDO
JULY 24TH
July 24th is National Tequila Day in the United States. This day celebrates tequila, a distilled beverage made from the blue agave plant, primarily produced in the area surrounding the city of Tequila in the state of Jalisco, Mexico. It’s a day to appreciate the cultural heritage and craftsmanship involved in tequila production. Many people celebrate by enjoying tequila in various forms, such as straight shots, in cocktails like margaritas, or in culinary dishes. Bars and restaurants often host special events and promotions to mark the occasion.
• Economic Support: The tequila industry supports many jobs, from agave farmers to distillers to bartenders. Highlighting tequila can boost sales and promote tourism to tequila-producing regions, especially in Jalisco, Mexico.
•Education: Many people are unfamiliar with the intricacies of tequila production, its different types (blanco, reposado, añejo, etc.), and how to properly enjoy it. Tequila Day can serve as an educational opportunity.
Why celebrate a tequila day?
Celebrating a Tequila Day serves multiple purposes:
•Cultural Appreciation: Tequila is a significant part of Mexican heritage and culture. Celebrating it helps promote and honor its origins, craftsmanship, and cultural significance.
•Social Enjoyment: Like many food and drink holidays, Tequila Day provides an excuse for social gatherings, whether it’s in bars, restaurants, or at home. It’s a time for people to try new cocktails, share their favorite tequila brands, and enjoy the company of others.
•Promotion of Quality: Celebrating tequila helps distinguish quality, authentic tequila from lowerquality imitations, promoting appreciation for the real product’s artistry and tradition.
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When the tequila day started?
The exact origins of National Tequila Day in the United States are unclear, with no definitive record of when or how it started. It has gained popularity over the years, especially with the rise of tequila’s popularity globally. The date of July 24th does not have a specific historical significance tied to tequila, unlike some other food and drink holidays which commemorate particular events or milestones.
While the celebration of tequila itself has deep roots in Mexican culture, the formal recognition of a specific day dedicated to tequila in the U.S. likely emerged through marketing efforts by tequila producers and the hospitality industry. This initiative aimed to boost awareness, sales, and appreciation for tequila, leading to its widespread celebration today.
Who celebrates tequila day?
National Tequila Day is primarily celebrated in the United States, but it has also gained recognition in other countries due to the global popularity of tequila. The celebrations typically involve:
•Bars and Restaurants: Establishments often host special events, promotions, and tequila tastings.
•Tequila Enthusiasts: Individuals who appreciate tequila may celebrate by enjoying their favorite tequila cocktails or trying new brands and varieties.
•Tequila Producers: Distilleries and brands often promote Tequila Day through marketing campaigns and special releases.
•Cultural Enthusiasts: People interested in Mexican culture may use the day to learn more about the heritage and production of tequila.
While the celebration is most prominent in the U.S., it can also be found in other countries where tequila is popular. In Mexico, tequila is celebrated more broadly and deeply as part of the country’s cultural heritage, particularly in regions where it is produced.
What countries celebrate the tequila day?
National Tequila Day is primarily celebrated in the United States, where it has gained significant popularity. However, the celebration of tequila is not limited to the U.S. It is also recognized and celebrated to varying degrees in other countries, including:
•Mexico: While Mexico has its own national and regional celebrations dedicated to tequila, such as the National Tequila Day on March 16, the significance of tequila in Mexican culture makes every day a celebration of this iconic beverage. •Canada: Similar to the U.S., Canada has embraced National Tequila Day, with bars and restaurants offering specials and promotions.
•United Kingdom: The popularity of tequila has grown in the UK, and some establishments participate in celebrating National Tequila Day with events and special offerings.
•Australia: As tequila has become more popular in Australia, some bars and restaurants have started to recognize and celebrate National Tequila Day.
•Various European Countries: In countries like Spain, Germany, and France, where tequila consumption is increasing, there are occasional celebrations and events marking National Tequila Day.
While these celebrations might not be as widespread as in the U.S., the growing global appreciation for tequila has led to its recognition in many parts of the world.
DRINKS TOP
DON
JOVEN TEQUILA
This tequila is a unique blend of 2 spirits: an añejo tequila that was finished in sweet wine casks, and an unaged blanco that was distilled with oven-roasted agave honey, making for a one-of-a-kind expression that pays tribute to Don Julio Gonzáles.
CORRIDO AÑEJO TEQUILA
Handcrafted from Jalisco’s finest Blue Weber Agave, this double-distilled spirit is aged to perfection in Mexican Merlot (6 months) and 3 different oak casks (12 months), making for a unique and intense yet silky smooth sipping experience.
The nose is fruity, herbal, and spicy with black cherry, peach, vanilla, almond, maple, and caramel aromas. Look for agave sweetness, coffee, and dried fruit on the intense yet smooth palate that leads to a long and warm finish.
HIJOLE BLANCO TEQUILA
Hijole Blanco Tequila, crafted by Mexico’s Tequilera Tap, is a kosher and additive-free spirit with bold notes of fresh agave, citrus, and pepper. Known for its partnerships with national sports teams, it’s more than just a drink - it’s a field companion.
CAZADORES AÑEJO CRISTALINO TEQUILA
Double-distilled from 100% blue Weber agaves, this tequila spends 12 months in new American oak casks before being filtered through activated charcoal. This removes the color while preserving the sensory qualities of an añejo tequila.
The tequila opens with gentle aromas of green apple, vanilla, and a touch of wood that are joined by almond nuttiness, butterscotch, and citrus on the palate. The finish is refreshingly smooth with a touch of citrus and warmth.
PATRÓN AHUMADO SILVER TEQUILA
A limited edition from Patron, this is a one-of-a-kind smoky tequila, a result of the Blue Weber agave pinas being roasted in an oven for a whole week before being crushed by the traditional Tahona stone, distilled, and bottled for your enjoyment.
BUTTERFLY CANNON THE WINGED KING REPOSADO TEQUILA
This premium 100% agave tequila is made in a traditional method using 7-8 year old agave leaves before spending 8 months in American oak barrels, developing an unparalleled smoothness, softness, and sweetness. his light amber liquid with a golden hue is as impressive in a glass as it is in a bottle. The nose is light and mellow with distinguished agave and citrus. On the palate, you will find notes of natural agave, warm vanilla, tree nuts, spiced cloves, ground cinnamon, caramel, and oak. The finish is warm.
EL TESORO PARADISO EXTRA AÑEJO TEQUILA
On the nose, El Tesoro Paradiso Extra Añejo Tequila really impresses with notes of herbs, butterscotch, and oak. The palate is inviting and offers flavors of vanilla, caramel, agave, and smoke, culminating in a long-lasting finish with tropical notes.
CAYEYA SINGLE BARREL REPOSADO TEQUILA
Crafted using traditional methods in San Juanito de Escobedo, Jalisco, Mexico, this tequila is the work of Master Destiladora Zandra Gomez. Each bottle has her signature along with the batch and barrel numbers.
PORTO VALDOURO RUBY PORT
Port, Portugal- This port has a rich, tawny red colour and a harmonious nose blending red fruit scents with wood notes. It has a full bodied palate of strawberry, raspberry and cranberry preserves with spice notes of caramel and toast. Serve ice cold.
QUINTA DAS CARVALHAS DOURO RESERVA TINTO
Wine Advocate-Douro, Portugal - “The 2019 Reserva is mostly Touriga Nacional with 20% each of Tinta Roriz and Touriga Franca, aged for 12 months in 50% new French oak. It comes in at 13.85% alcohol...intense and full-bodied...
ANTA DE CIMA ALFROCHEIRO EM TALHA DE ARGILLA TINTO
Nose elegant and complex, mineral and spicy, where we find notes of clay, black pepper, cinnamon, dark chocolate and tobacco. In the mouth it is structured with good texture and volume. The chocolaty notes persist in the end along with suggestions of liquorice and cherry. Aromas of clay, black fruits, and spices, with a soft palate and balanced structure. Pair grilled lamb, game dishes, and aged
COSSART GORDON 5 YEARS OLD SERCIAL MADERIA
Topaz colour with golden reflections. Characteristic bouquet of Madeira, with dried fruits, wood and notes of orange peel. Dry and fresh, in perfect harmony with a citrus backbone. Long and refreshing aftertaste.
WHITLEY NEILL RHUBARB & GINGER HANDCRAFTED GIN
This flavored gin is made with 10 botanicals, including rhubarb and ginger. The pair brings a tartness and warmth to the profile, channeling Johnny Neill’s childhood memories of visiting his grandparents’ farm in the rural English countryside.
NO.3 LONDON DRY GIN
Berry Bros. & Rudd’s No.3 is a classic London dry gin, containing 6 botanicals that create the perfect balance of juniper, citrus and spice. The creators’ passion for perfection reflects in four titles of World’s Best Gin, and No.3 becoming the first gin to win the Global Spirits Championship.
EUROOPE ’S LE ADING E VEN T &ON N OFF-TRADE Drinks
#TDEE24 #HOSPOB2B @TRADEDRINKSE XPO
The UK’s only event dedicated to maximising your drink sales for on-trade and off-trade is coming to the ExCeL London on the 15th & 16th October
Your FREE ticket to the Trade Drinks Expo will allow you to meet thousands of like-minded individuals in the drinks sector. The ExCeL London is being transformed into the ultimate and exciting hub of innovation and trends, showing you what the future of the drink’s industry holds. We are ready to present you with the unmissable event of 2024!
Over the course of the two days of the show, there’ll be an incredible range of suppliers showcasing their off-trade and on-trade innovative drinks and taking part in seminars, teaching you about the industry’s biggest issues led by your favourite brands! Hear from the likes of Britvic and Four seasons who are ready to teach you the best tips and tricks the sector has to offer. Not only that but you will be able to taste and experience all samples from our suppliers in our brand new Trail on Tap, as well as being exposed to endless networking opportunities!
Better still, this year’s instalment runs alongside 6 other industry-leading events, THE biggest business growth event for the world of food and drink.
So what are you waiting for? To register for your FREE ticket now!
COURTESY OF TRADE DRINKS EXPO
EUROOPE ’S LE ADING E VEN T &ON N OFF-TRADE Drinks
EL BUHO MEZCAL
El Buho Mezcal, made from agave grown in Oaxaca, Mexico — the birthplace of mezcal — is produced by a fifth-generation family of mezcal distillers.
Initially sweet, with a finish of mesquite and agave mash.
MEZCAL DE LEYENDAS VINATA SOLAR DURANGO
Created by Maestro Mezcalero Gerardo Ruelas using only solar energy in Durango. Fresh herbal aromas on the nose and a clean, long-lasting candied finish on the full-bodied palate.
Greeting with fresh herbal notes, the palate is full-bodied with deep flavors that round up in a clean, long-lasting candied finish.
ZIGNUM MEZCAL REPOSADO
This single-village mezcal is crafted in the San Juan del Rio region of Oaxaca, Mexico. Distilled from espadin and tobala agaves, traditional practices are used in its production. The expression rests in Sauvignon Blanc casks from Napa Valley before being bottled at 84.4 proof.
ERSTWHILE ARROQUEÑO MEZCAL
One of the most aromatic offerings in Erstwhile Mezcal’s lineup, this spirit is crafted using arroqueño agaves that take up to 25 years to mature. Crafted by maestro mezcalero Juan Hernández Méndez, it’s super-bright, floral, and botanical.
AWAKENED SPIRIT COFFEE FLAVORED VODKA
Experience the invigorating blend of premium vodka and rich coffee flavors with Awakened Spirit Vodka. This exceptional spirit offers a velvety texture, enticing aroma, and a distinct coffee character that will awaken your senses. Enjoy it neat, in cocktails, or as a delightful addition to your favorite coffeeinspired drinks.
BLUE ICE POTATO VODKA
Produced in United States by Blue Ice Vodka and bottled at 80 (40% ABV) proof, this well-rounded Vodka is meant to be enjoyed by Spirits enthusiasts and novices alike.
Blue Ice Potato Vodka offers a silky smooth texture and clean taste. Delicate flavors of earthy potato blend with hints of creamy vanilla, citrus, and a touch of pepper. The finish is remarkably smooth, leaving a satisfying warmth.
3 KILOS COCONUT FLAVORED VODKA
3 Kilos Coconut Flavored Vodka is a great way to expand your home bar. Produced in Netherlands by 3 Kilos Vodka and bottled at 60 (30% ABV) proof, this well-rounded Vodka is meant to be enjoyed by Spirits enthusiasts and novices alike.
On the nose, 3 Kilos Coconut Flavored Vodka really impresses with tropical and floral notes. The palate is inviting and offers fresh coconuts and vanilla flavors, culminating in a smooth finish with tropical notes.
PLATINUM 10X VODKA
Produced in United States by Platinum and bottled at 80 (40% ABV) proof, this well-rounded Vodka is meant to be enjoyed by Spirits enthusiasts and novices alike.
Platinum 10x Vodka really impresses with aromas and flavors of ground pepper, and Brazil nuts, culminating in a smooth finish with spicy notes.
S O C I A L MEDIA NETWORKS
MARTELL NOBLIGE COGNAC
“Noblesse oblige” is French for “nobility carries obligation”. A fitting name for this cognac from the oldest of the major cognac houses. Powerful yet smooth, elegant, and sophisticated, it’s a delicious 80-proof sipper that comes in a sleek, contemporary bottle.
NAUD FINE XO COGNAC
Crafted with Grande Champagne and Fine Champagne grapes, this awardwinning cognac is blended using some of the oldest Limousin oak barrels from the Naud family reserves.
The rich nose features aromas of candied orange, prune, cinnamon, cumin, and leather. On the complex palate, you’ll find orange zest, tobacco, and hints of rancio, culminating in a long finish.
WILLETT POT STILL RESERVE STRAIGHT BOURBON WHISKEY
Aged for between eight and ten years, this bourbon is the product of 150 years of family tradition.
Aroma of brown sugar, molasses and caramel. Hints of vanilla, cinnamon, caramel, butterscotch and mild coffee. Sweet, smooth finish.
BLUESTONE MANOR STRAIGHT BOURBON WHISKEY
Made in tiny batches, this wheated bourbon is crafted from a mash bill of 70% corn, 25% wheat, and 5% malted barley. It’s aged to perfection in 53-gallon ISC barrels for a minimum of five years.
Caramel, vanilla, cinnamon, and oak aromas are on the nose. The palate is pleasantly sweet with creme brulee, vanilla, and dark fruit, leading to a long and creamy finish with warm oak spice.
BEER DAY
BY SIMON PINEDO
International Beer Day is celebrated on the first Friday of August every year, making it August 2 in 2024. It began in 2007 in Santa Cruz, California, and has since grown into a global celebration. The day is dedicated to appreciating the craftsmanship of brewers, enjoying beer with friends, and celebrating the beers of all nations and cultures.
Key traditions of International Beer Day include:
• Gathering with Friends: People often gather at bars, pubs, and breweries to enjoy beer together.
• Celebrating Brewers: Many take the opportunity to toast and thank the brewers and bar staff who bring them their favorite beers. The day honors those who produce and serve beer, acknowledging their hard work and contributions to the beverage industry.
• Trying New Beers: It’s common for participants to try beers from other cultures and countries they haven’t had before. It’s a day dedicated to celebrating the variety and craft of beer. Beer has a rich history and comes in countless styles, and this day acknowledges its cultural significance and the joy it brings to many. Its also a day that encourages people to explore and enjoy beers they might not have tried before, broadening their tastes and experiences.
• Sharing Beers: Some people engage in the practice of giving the gift of beer to friends and strangers alike.
• Global Unity: Beer is enjoyed worldwide, and International Beer Day promotes the idea of global camaraderie. It’s an opportunity for people from different cultures to come together, share a drink, and celebrate their common love for beer
• Socializing: It’s a great excuse for friends to gather, relax, and enjoy each other’s company over a drink.
Beer brands that participate in international beer day
Many beer brands participate in International Beer Day in various ways, including promotions, events, and special releases. Some notable beer brands that have been known to participate include:
Guinness • Heineken • Budweiser • Stella Artois
• Corona • Sierra Nevada • Samuel Adams
• Pilsner Urquell • Stone Brewing
• Dogfish Head Brewery
These brands often offer special deals, host events at bars or breweries, or release limited edition beers to commemorate the occasion. Additionally, many smaller craft breweries also participate, using the day as an opportunity to engage with their customers and celebrate their own unique beers.
Preference beer in the world
The preference for beer varies greatly from one region to another, and it’s influenced by cultural, historical, and even environmental factors. However, some types of beer tend to be popular worldwide:
Pale Lager: This is the most widely consumed type of beer globally. Brands like Budweiser, Heineken, and Corona fall into this category.
Pilsner: Known for its crisp and refreshing taste, Pilsners are popular in many parts of Europe and beyond. Pilsner Urquell from the Czech Republic is a classic example.
IPA (India Pale Ale): IPAs have gained popularity in recent years, especially among craft beer enthusiasts. They’re known for their hoppy and bitter flavors. Brands like Sierra Nevada and Stone Brewing produce popular IPAs.
Stout and Porter: These dark, rich beers are beloved by many. Guinness, an Irish stout, is one of the most famous examples.
Wheat Beer: Wheat beers, like Belgian Witbiers and German Hefeweizens, are appreciated for their light, fruity, and sometimes spicy flavors. Brands like Blue Moon and Hoegaarden are well-known examples.
Sours: While not as universally popular as other styles, sour beers have a dedicated following. They’re known for their tart and acidic flavors. Brands like Dogfish Head Brewery produce notable sour beers.
These are just a few examples, and the beer preferences can vary greatly depending on the region, local brewing traditions, and individual tastes.
Favorite beer in the USA
In the USA, preferences for beer can vary widely depending on personal taste, regional influences, and trends. However, some beers have gained widespread popularity and are often considered favorites among American beer drinkers. Here are a few:
Bud Light: Bud Light consistently ranks as one of the top-selling beers in the USA. It’s a light lager known for its crisp and refreshing taste.
Coors Light: Another popular light beer, Coors Light is brewed with pure Rocky Mountain spring water and is known for its cold, clean taste.
Miller Lite: Miller Lite is a widely enjoyed light beer with a balanced flavor profile that appeals to many American beer drinkers.
Samuel Adams Boston Lager: Samuel Adams is one of the most recognizable craft beer brands in the USA, and their Boston Lager is a flagship offering loved for its rich, malty flavor.
Sierra Nevada Pale Ale: Sierra Nevada Brewing Company’s Pale Ale helped to popularize craft beer in the USA. It’s known for its bold hop flavor and balanced bitterness.
New Belgium Fat Tire Amber Ale: Fat Tire is a beloved amber ale with a smooth, biscuity malt profile and a touch of hop bitterness. It’s a favorite among many craft beer enthusiasts.
Blue Moon Belgian White: Blue Moon is known for its Belgian-style wheat beer brewed with orange peel and coriander. It’s often garnished with an orange slice and enjoyed for its refreshing, citrusy flavor.
These are just a few examples, and there are countless other beers enjoyed by Americans across the country. Craft breweries, in particular, have exploded in popularity in recent years, offering a wide variety of styles and flavors to suit every taste.
International preference of beer Brand
Internationally, preferences for beer brands can vary significantly depending on factors such as cultural influences, historical traditions, and regional tastes. However, there are several beer brands that have achieved global recognition and popularity:
•Heineken: Originating from the Netherlands, Heineken is one of the world’s most well-known and widely consumed beer brands.
•Budweiser: Budweiser, often referred to as the “King of Beers,” is an iconic American brand with a strong international presence.
•Corona: This Mexican beer brand has gained worldwide popularity, especially for its light and refreshing Corona Extra.
•Guinness: Originating from Ireland, Guinness is famous for its dark, creamy stout and is enjoyed by beer drinkers around the world.
•Stella Artois: Hailing from Belgium, Stella Artois is a premium lager with a crisp and distinctive flavor that has found favor internationally.
•Carlsberg: Another Danish beer brand, Carlsberg, is known for its smooth and balanced lagers and is enjoyed in numerous countries.
•Tsingtao: Tsingtao Brewery is China’s most famous beer producer, and its flagship Tsingtao beer is exported to many countries, making it one of the most widely consumed Asian beer brands worldwide.
•Sapporo: Originating from Japan, Sapporo is known for its clean and crisp lagers, which are popular both domestically and internationally.
These are just a few examples, and there are many other beer brands with significant international presence and popularity. Ultimately, beer preferences can vary greatly from one country to another, reflecting the diverse tastes and preferences of consumers around the world.
