Why buy the
Texas Gulf Coast The best value for oceanfront property
www.texasgulfcoastonline.com
Presentation TexasGulfCoastOnline.com - the #1 and only regional real estate portal serving the Texas Gulf Coast Mission Statement Texas Gulf Coast TexasGulfCoastOnline.com Is it working? Future Plans
Introduction ď ś Mission - To become the voice for the Texas Gulf Coast real estate market nationwide and generate leads for our strategic partners.
Why the Texas Gulf Coast?
Strong Economic and Population growth
Desirable oceanfront climate and improving Real Estate Products
• The Texas Gulf Coast Promises to be the hottest real estate market for the next decade.
Great Future Value
The Texas Gulf Coast
• High Demand • Lower Prices • Steady Appreciation • New Products and Value
Value and Opportunity
The Texas Gulf Coast ● Problem – there was no effective voice for the Texas Gulf
Coast real estate market. • Solution – create a regional voice and market it nationwide
Combine MLS’s
New Developments
Let the nation see everything for sale on the Texas coast
Showcase all the new developments, products and resorts
Education Educate the public on why the Texas coast is the best value for coastal real estate.
TexasGulfCoastOnline.com
Show all the properties for sale from the local MLS’s Show all the major new developments (not in the MLS’s) Show regional /local sales and demographics analysis A real estate news magazine for the Texas Gulf Coast integrate everything related to real estate on the Texas coast
How do people find us? Search Engines
News
Press
Accountable Referrals links from local sites
links from regional sites Local MLS’s
“South Padre Island Real Estate”
“Texas Gulf Coast Real Estate”
TexasGulfCoastOnline.com 1. All the coastal MLS’s are available from one place
MLS
News
4. Researching and reporting on local and regional real estate news
2. All the coastal new developments are available from one place
New Developments Analysis
3. Educating the public on coastal issues and new products
Education
5. Collecting and analyzing local and regional sales and market conditions
Integrating the ability for users to comment-on and enhance all the content.
Types of users – spending a lot of repeat time on-site
A
B
C
Buyers
Sellers
Investors
Buyers Enjoy the ease of finding all the property for sale across the region and area information
Sellers Enjoy the ability to have their properties exposed to the largest possible number of potential buyers
Investors Enjoy the detailed analysis and news reporting
How we leverage the traffic for our partners
A
B
C
Ads
News
Topics
Ads Display Ads and special pages to the buyer traffic promoting awareness of our partners and products
News Influence the decision making process of the buyers to our partner advantages
Topics Educate buyers on the value of our partner advantages and new products
TexasGulfCoastOnline.com TGCOL Strategic Partners Leading Brokerage and select Developers in each market
Operations
Local Sales Area
Developer
Broker
Sales
Partners
Reps
Developments Exclusive Listings by our Brokers
Marketing and Referral Network
Site Content
Research and Reporting
Analysis and Multimedia
Is it working? 4 million pages
Âź million users
6000 Leads
• 2007 1st Year Results Beyond our expectations
#1
We now have 1st page organic search rankings for the region and all local areas.
Future Plans TexasGulfCoastOnline.com Future Plans Grow and
Monetize the traffic
Partner with the top broker and select developers in each coastal market Expand to the major metro areas
Improve the automation and joint marketing efforts to increase traffic, leads and sales.
•Leverage the combined strength of our network participants •Expand press and media coverage nationwide •Influence buyer urgency for our participant’s products •Foster increasing market value and attract new buyers •Increase the market share of our brokers and developers •Create a workable broker - developer sales referral model •Share our open-interoperable technology platform
Try it Google “Texas Gulf Coast Real Estate” Go to TexasGulfCoastOnline.com
The Texas Gulf Coast The most affordable oceanfront property in the country is now showcased in one place:
TexasGulfCoastOnline.com
www.texasgulfcoastonline.com