Jonny Anstead, Community-led models_Marmalade Lane, Cambridge.

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MARMALADE LANE, CAMBRIDGE. AoU CONGRESS, EINDHOVEN. 21ST JUNE 2019.



TOWN. Homes. Streets. Neighbourhoods.







E Ne xt ig er h na b l a our pp ho G e o Lo oo ara d w d s nc S ma ch e af o e ine ols en nt P vi an ro ro ce xi m L nm ity a e to rge nt G ar am p de en lot Q n/ tie ua o s u G lit y tsid ar of a co e s ge p P er ns ac io tru e d c S cha tion iz e ra of cte ro r om Li gh ta D s In iry éco N ter ro r um n a om be l L s r o ay f ou O roo t ve m ra s C ll om si m ze un S ity to ra ge Important in current home

research are shown in illustration 1.

PEOPLE WANT PLACE.

People value neighbourhoods over homes.

People want place “What’s important to you about your home?” (Savills Research) 100%

90%

80%

70%

60%

50% 40%

30% 20%

10% 0%


xx.

MARMALADE LANE.


LOCATION.

K1 - one of the last development parcels in Orchard Park.


ASPIRATIONS & APPROACH. An outcome-led approach.

AN OPPPORTUNITY FROM ADVERSITY. • The site was owned by Cambridge City Council • Outline planning consent for 37 market homes • Market crash prevented a private sale in 2008 • CCC saw opportunity for a more creative approach AN ENABLED APPROACH. CCC ASPIRATIONS • Innovation • High-quality design • High environmental performance • More imaginative layout • Community-led housing model • Capital receipt

APPROACH An enabled cohousing scheme where the Council can work with a cohousing group to develop a scheme and design brief and then sell the site to an enabling development partner


PROJECT TIMELINE. Seven years from inception to completion.

2010: Feasibility study into cohousing development on K1 site

2012: Sale of site for cohousing approved

2012-14: Member recruitment and development of Client Brief

Dec 2014: Outline planning application submitted; developer competition launched

July 2015: TOWN and Trivselhus appointed preferred developer

December 2015: New full planning application submitted

April 2016: Planning permission granted

May 2017: Appointment of contractor

June 2017: Commence construction

End 2018: Completion and handover




WHAT IS COHOUSING?

‘Cohousing is a housing development that balances the advantages of home ownership with the benefits of shared common facilities and connections with your neighbours. These co-operative neighbourhoods are designed to encourage both social contact and individual space, and are organised, planned and managed by the residents themselves.’






xxx. xxx.


LESSON 1: ALIGN OPPOSING INTERESTS.


Profit DEVELOPER Mission

ALIGNMENT Legacy

Quality

LANDOWNER

USERS

Land value

Affordability


LESSON 2: WORKING WITH CUSTOMERS IS FUN.


HOW PROFESSIONALS SEE IT

ARCHITECT

M&E

LANDSCAPE

QS

STRUCTURAL ENGINEER

HOW CUSTOMERS SEE IT

COMMON HOUSE

EXTERNAL SPACES

SUSTAINABILITY

HOUSING DESIGN & CUSTOMISATION

AFFORDABILITY




LESSON 3: PEOPLE VALUE CHOICE.


CUSTOMISABLE HOUSING. Menu-driven configuration.


CUSTOMISABLE HOUSING. Four dwelling ‘shells’ + a flexible layout

A

B

5.2m house

6m house

C

D

7.8m flat pair

Apartments


CUSTOMISABLE HOUSING. Type B: from an 89sqm 2-bedroom to a 121sqm 5-bedroom house.

GROUND FLOOR Open plan

Enclosed stair

FIRST FLOOR Two bedrooms

Three bedrooms

SECOND FLOOR Storage loft

Master bed

Bed + en suite Bed +

Two beds


A RANGE OF TYPES AND SIZES. A home for everyone.

140 130 120 110 100

m2

90 80 70 60 50 40 0

£

2

4

6

8 ££

10

12

14

£££

16



LESSON 4: SHARING RISK IS A ROUTE TO AFFORDABILITY.


STARTING POINT: 100% MARKET HOUSING

Part of a wider planning permission where the affordable housing had already been delivered.

COMMUNITY INVOLVEMENT SAVED COST

Reduced sales and marketing costs

EARLY PURCHASER COMMITMENT REDUCED SALES RISK

50% of homes had a committed purchaser preconstruction

£600K IN DISCOUNTED PRICES

Developer margin shared with group in the form of discounted sale values to early purchasers


LESSON 5: DIFFERENT PERSPECTIVES ARE IMPORTANT.


INIITAL LAYOUT.




LESSON 6: FEWER CARS MEANS MORE POSSIBILITIES.



LESSON 7: BUILDING IS EASY. BUILDING COMMUNITY IS HARD.



We shape our buildings, thereafter they shape us?


THANK YOU. @WeTweetTOWN @jonnyanstead


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