Community Contribution
Wk 39 2012
Issue
76
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Maspalomas Tourism Lighting a Torch
2012, has seen the UK host the Olympic games for the third time, and leading up to the opening ceremony saw London going through a period of self assessment and development. A sometimes painful yet often a most worthwhile process when performed with complete honesty. This week and over the coming month Maspalomas has a similar opportunity. September 27th 2012 sees Maspalomas playing host to over 1000 international delegates that are here to discuss Tourism and Sustainability while we celebrate 50 years of tourism in Maspalomas. The focus of October's 50th anniversary is to proactively look forward to the next 50 years, and so Maspalomas is readying to ignite its own torch to light
the way ahead for the future of sustainable tourism. If tourism were to be likened to an Olympic event it should be the decathlon, because successful tourism involves excelling at so many different disciplines. Sales, Marketing, Quality Assurance, Accommodation, Transport, Excursions, Entertainment, Sports, Public Safety, Reputation management and more. It is not enough to have talent, you need commitment too. So, of the last 50 years, could we say that Maspalomas has been successful? Of course it has. In the ‘Tourism Olympics’ would we have won gold in our time? Most certainly, and more than once. However it is worth
remembering with repeated success, sometimes unavoidably, complacency can creep in to how you operate. Being on the top of your game for sustained periods can lead to losing your edge, the need to keep trying, to better yourself and improve, and eventually you can lose your dominance at the top. Has Maspalomas made mistakes? Indeed, and how many times do we hear it complained that nothing ever seems to get done, that no progress is being made, and how we feel on the verge of giving everything up, because it does not feel as though the government is leading us in the right direction? But that’s the thing, we all make mistakes, it’s how we move on from them that counts. Karl Trueno (cont. p.2...)
Kanariska nyheter - nu med egen Nordisk sektion!