FASHION
LOVE
=
= INTEGRITY
RESPECT
BRAND
COMPANY
Aldo Collaborates Aldo Creates
Aldo in the World Aldo Gives Back Aldo Innovates Aldo Looks Ahead
Aldo Then
Aldo Now
Aldo Ahead
6 2 4 1
3
5
7
FASHION
?
BEGINS
BRAND
COMPANY
?
COLLABORATES INNOVATES
?
IN THE WORLD CREATES
GIVES BACK LOOKS AHEAD
MAKE
= PLAY
GROW
MAKE
GROUPING
VIGNETTE (2 - 3 per grouping)
DISPLAVS (3 - 5 per vignette)
Aldo through Aldo’s eyes
Content
Content
The tale of a shoe
Inside Mr. B
Content
Content
Content
Content
Content
Content
PLAY
MAKE The making of a shoe
Content
Content
Aldo through Aldo’s eyes
Inside Mr. B
Content
Content
Content
Content
Content
The Aldo voice
Aldo plays
Content
Content
GROW
Content
Content
Expansion + Extension
Aldo Rise
Content
Content
Content
Content
Content
Content
Giving
Content
Content
Content
Content
PLAY
GROW
MAKE
PLAY
GROW
MAKE
PLAY
GROW
MAKE
MAKE
PLAY
GROW
28 0m
sta Peel tio n
DO 75
m
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Ste -Ca the
AL Me tca lfe
Pe sta el tio n